27 Across | Encouraging Entrepreneurs

It’s that time of year again! I know yo

Carol Heiberger and Amy Larrimore — Thu, 15 Dec 2011 18:37:13 +0000

It’s that time of year again! I know you’d like my lovely holiday card so do a gal a favor update your info: http://ow.ly/80Fyu Thanks!

Think how much more you'll find on the actual site! Start Anywhere. Start Somewhere.

Links for 2010-10-06 [del.icio.us]

Thu, 07 Oct 2010 00:00:00 PDT

How and Why Facebook Users Interact with Brands : Technology :: American Express OPEN Forum
Good statistics on Facebook users and what they expect when they "like" a site.

Links for 2010-10-05 [del.icio.us]

Wed, 06 Oct 2010 00:00:00 PDT

Opening Night Excitement Blues - NYTimes.com
It's not surprising to feel like the launch is the beginning of the end. For Start-Up Junkies it's all about making something from nothing.

Links for 2010-09-23 [del.icio.us]

Fri, 24 Sep 2010 00:00:00 PDT

How Your Brain Connects the Future to the Past - Jeff Brown and Mark Fenske - Your Health at Work - Harvard Business Review
Great reminder that the creative mind is an essential to the success of an entrepreneur.

Links for 2010-09-20 [del.icio.us]

Tue, 21 Sep 2010 00:00:00 PDT

9 Mistakes to Avoid While Building Your Website : Technology :: American Express OPEN Forum
This is a good review.

Links for 2010-09-03 [del.icio.us]

Sat, 04 Sep 2010 00:00:00 PDT

10 Mistakes That Start-Up Entrepreneurs Make - WSJ.com
Great overview.

Links for 2010-08-30 [del.icio.us]

Tue, 31 Aug 2010 00:00:00 PDT

(3) Twitter / Home
4 Tips for Writing SEO-Friendly Blog Posts : Technology :: American Express OPEN Forum
Easier said than done.

Links for 2010-08-25 [del.icio.us]

Thu, 26 Aug 2010 00:00:00 PDT

Accountant 101: Finding the Right Match : Money :: American Express OPEN Forum
The right accountant can make all the difference. A few words of wisdom on the topic.

The Execuspeak Dictionary

Carol Heiberger and Amy Larrimore — Tue, 27 Jul 2010 18:04:38 +0000

The Execuspeak Dictionary is well under way. There are over 300 words, phrases, and acronyms already defined. We’re ready to go public and we’re requesting your suggestions. Not all...

Think how much more you'll find on the actual site! Start Anywhere. Start Somewhere.

10% Business Concept Builder – Use coupo

Carol Heiberger and Amy Larrimore — Tue, 08 Jun 2010 14:52:27 +0000

10% Business Concept Builder – Use coupon code SUMMERREAD305 at checkout and receive 10% off http://ow.ly/1VFsX

Think how much more you'll find on the actual site! Start Anywhere. Start Somewhere.

Market Trial

Carol Heiberger and Amy Larrimore — Fri, 28 May 2010 04:20:45 +0000

The ultimate customer research is a market trial. All other market research is designed to forecast what the customer will do when given the option to purchase WHAT you’ve got to sell. The...

Think how much more you'll find on the actual site! Start Anywhere. Start Somewhere.

The truth about VC in 2010

Carol Heiberger and Amy Larrimore — Mon, 24 May 2010 14:19:46 +0000

According the Wall Street Journal (March 9), the ranks of venture capital firms have thinned because of difficulties raising capital, dismal investment returns and other economic factors. The overall...

Think how much more you'll find on the actual site! Start Anywhere. Start Somewhere.

Want to sell your business?

Carol Heiberger and Amy Larrimore — Thu, 20 May 2010 14:17:55 +0000

Just saw an article that said only 1% of small businesses get sold. 1%! 1 out of 100 is all. So let’s think about the odds of your small business being sold. Brace yourself. First, only 50%...

Think how much more you'll find on the actual site! Start Anywhere. Start Somewhere.

How to Charge???

Carol Heiberger and Amy Larrimore — Mon, 17 May 2010 14:14:35 +0000

How much to charge is a key question for any business. While looking at competitor pricing is a clue… there are still some options. Let’s review the basic choices: One-time fee Recurring...

Think how much more you'll find on the actual site! Start Anywhere. Start Somewhere.

Are you ready to pitch?

Carol Heiberger and Amy Larrimore — Thu, 13 May 2010 14:13:06 +0000

The elevator pitch gets its name from the 30-second opportunity to tell–and sell–your story during a short elevator ride. Thirty seconds is also the typical amount of time you get to...

Think how much more you'll find on the actual site! Start Anywhere. Start Somewhere.

Looking for Venture Capital Money?

Carol Heiberger and Amy Larrimore — Mon, 10 May 2010 18:49:38 +0000

Good luck with that. Seriously. It takes a lot of luck. Being in the right place at the right time, among other things. That’s a whole other topic. This post is to ask WHY. Why do you want...

Think how much more you'll find on the actual site! Start Anywhere. Start Somewhere.

Analysis, schmalysis

Carol Heiberger and Amy Larrimore — Thu, 06 May 2010 13:53:05 +0000

How many different kinds of “market research” or market analysis are there anyway? Ever hear the story about how Eskimos have 95 words to describe “snow?” Business...

Think how much more you'll find on the actual site! Start Anywhere. Start Somewhere.