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<channel>
	<title>360|Whisperings</title>
	
	<link>http://www.360whisperings.com</link>
	<description>Stuff to read on your eReader</description>
	<lastBuildDate>Thu, 03 Dec 2009 22:05:24 +0000</lastBuildDate>
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		<title>Eric Matthys – MATE Framework review</title>
		<link>http://feedproxy.google.com/~r/360whisperings/~3/RDDWt9Aa-Qk/</link>
		<comments>http://www.360whisperings.com/blog/2009/12/eric-matthys-mate-framework-review/#comments</comments>
		<pubDate>Thu, 03 Dec 2009 21:02:29 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[PDF]]></category>
		<category><![CDATA[Store]]></category>
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		<category><![CDATA[Adobe Flex]]></category>
		<category><![CDATA[MATE]]></category>

		<guid isPermaLink="false">http://www.360whisperings.com/?p=72</guid>
		<description><![CDATA[Eric Matthys walks readers through the MATE framework.]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-medium wp-image-97" title="cover" src="http://www.360whisperings.com/wp-content/uploads/2009/12/cover1-225x300.jpg" alt="cover" width="225" height="300" />Eric Matthys from Real Eyes Media in Denver reviews the Mate Flex framework, providing Pros and Cons and showing some basics on building your applications with Mate.</p>
<p><strong>Formats: ($.99)</strong></p>
<p>ePub (other ebook readers)</p>
<p>Mobi (kindle, etc)</p>
<p>LRF (Sony Readers)</p>
<p>PDF</p>
<span class="ym_private_no_access"><div style="border-style:solid; border-width:1px; margin-bottom:1em; background-color:#E4F2FD; border-color:#C6D9E9; margin:5px; font-family:'Lucida Grande','Lucida Sans Unicode',Tahoma,Verdana,sans-serif; font-size:13px; color:#333333;"><div style="margin: 5px 10px;">You need to be logged in to see this part of the post</div></div></span>
<p>Kindle (<a href="http://www.amazon.com/dp/B002BH4628" target="_blank">go to the Kindle store and purchase directly</a>)</p>
<img src="http://feeds.feedburner.com/~r/360whisperings/~4/RDDWt9Aa-Qk" height="1" width="1"/>]]></content:encoded>
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		<title>Daryl Ducharme – Using Flex Builder for Flash Development</title>
		<link>http://feedproxy.google.com/~r/360whisperings/~3/YI3Teqqf5ek/</link>
		<comments>http://www.360whisperings.com/blog/2009/12/daryl-ducharme-using-flex-builder-for-flash-development/#comments</comments>
		<pubDate>Thu, 03 Dec 2009 20:31:40 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[Store]]></category>
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		<category><![CDATA[Flash Platform]]></category>

		<guid isPermaLink="false">http://www.360whisperings.com/?p=77</guid>
		<description><![CDATA[Daryl Ducharme provides a nice clear walk thru on how to build Flash apps in Flex Builder (Now Flash Builder).

Formats: ($.99)

ePub (other ebook readers)

Mobi (kindle, etc)

LRF (Sony Readers)]]></description>
			<content:encoded><![CDATA[<p><img class="size-medium wp-image-91 alignright" title="cover" src="http://www.360whisperings.com/wp-content/uploads/2009/12/cover-225x300.jpg" alt="cover" width="225" height="300" />Daryl Ducharme provides a nice clear walk thru on how to build Flash apps in Flex Builder (Now Flash Builder).</p>
<p><strong>Formats: ($.99)</strong></p>
<p>ePub (other ebook readers)</p>
<p>Mobi (kindle, etc)</p>
<p>LRF (Sony Readers)</p>
<span class="ym_private_no_access"><div style="border-style:solid; border-width:1px; margin-bottom:1em; background-color:#E4F2FD; border-color:#C6D9E9; margin:5px; font-family:'Lucida Grande','Lucida Sans Unicode',Tahoma,Verdana,sans-serif; font-size:13px; color:#333333;"><div style="margin: 5px 10px;">You need to be logged in to see this part of the post</div></div></span>
<p>Kindle (<a href="http://www.amazon.com/dp/B002D4924G" target="_blank">go to the Kindle store and purchase directly</a>)</p>
<img src="http://feeds.feedburner.com/~r/360whisperings/~4/YI3Teqqf5ek" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>What Formats matter most?</title>
		<link>http://feedproxy.google.com/~r/360whisperings/~3/8xkCv7DDYYE/</link>
		<comments>http://www.360whisperings.com/blog/2009/08/what-formats-matter-most/#comments</comments>
		<pubDate>Tue, 18 Aug 2009 14:58:36 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[PDF]]></category>
		<category><![CDATA[epub]]></category>
		<category><![CDATA[lrf]]></category>
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		<category><![CDATA[formats]]></category>

		<guid isPermaLink="false">http://www.360whisperings.com/?p=62</guid>
		<description><![CDATA[We want to deliver the most value we can to our users, which means, we want to offer as many formats as make sense. We currently offer, ePub, Mobi, Kindle, PDF and lrf. Is that enough? Are you using an eReader that doesn&#8217;t open one of those? Is there one we should be supporting that [...]]]></description>
			<content:encoded><![CDATA[<p>We want to deliver the most value we can to our users, which means, we want to offer as many formats as make sense.</p>
<p>We currently offer, ePub, Mobi, Kindle, PDF and lrf. Is that enough?</p>
<p>Are you using an eReader that doesn&#8217;t open one of those? Is there one we should be supporting that we aren&#8217;t?</p>
<p>We probably won&#8217;t support .lrf forever since Sony sounds like they&#8217;re planning to leave the format in favor of the more widely supported ePub format.</p>
<p>So let us know, if you need another format!</p>
<img src="http://feeds.feedburner.com/~r/360whisperings/~4/8xkCv7DDYYE" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>Sony Ditching Proprietary eBook Format! Huzza!</title>
		<link>http://feedproxy.google.com/~r/360whisperings/~3/r--gHnnj1go/</link>
		<comments>http://www.360whisperings.com/blog/2009/08/sony-ditching-proprietary-ebook-format-huzza/#comments</comments>
		<pubDate>Thu, 13 Aug 2009 15:18:06 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[announcements]]></category>

		<guid isPermaLink="false">http://www.360whisperings.com/?p=58</guid>
		<description><![CDATA[This is awesome news for eReader users and publishers! It's one less format to support/worry about, and frankly it was one we hadn't even started to look at. But we should, so consider this an update! LRF Format coming soon, probably later today, for all currently released titles! (Thanks Calibre!)

Over on the MobileRead forums, they've created a list of compatible ePub readers, great work.]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-medium wp-image-59" title="sony-prs-700-touchscreen-ereader" src="http://www.360whisperings.com/wp-content/uploads/2009/08/sony-prs-700-touchscreen-ereader-300x215.jpg" alt="sony-prs-700-touchscreen-ereader" width="300" height="215" /><a href="http://gizmodo.com/5336304/sony-of-all-companies-to-ditch-proprietary-ebook-formats" target="_blank">This is awesome news</a> for eReader users and publishers! It&#8217;s one less format to support/worry about, and frankly it was one we hadn&#8217;t even started to look at. But we should, so consider this an update! LRF Format coming soon, probably later today, for all currently released titles! (Thanks <a href="http://calibre.kovidgoyal.net/" target="_blank">Calibre</a>!)</p>
<p>Over on the MobileRead forums, <a href="http://www.mobileread.com/forums/showthread.php?t=53472" target="_blank">they&#8217;ve created a list</a> of compatible ePub readers, great work.</p>
<p>I&#8217;m really glad there&#8217;s some consolidation shaking out (finally). I&#8217;m really shocked it was Sony of all company&#8217;s that backed down on proprietary. I mean, it&#8217;s Sony, I don&#8217;t think they&#8217;ve ever released hardware that didn&#8217;t have an accompanying proprietary memory stick, or file format. ATRAC anyone?</p>
<p>This is big. <a href="http://en.wikipedia.org/wiki/EPUB" target="_blank">ePub</a> is a great format, i&#8217;ve not complaints about it. I&#8217;d love to see Amazon put their pipe down long enough to see the forest for the trees. The Kindle is (sadly because I own one) approaching flash in the pan status. Amazon&#8217;s own practices are going to marginalize it as a device.</p>
<p>As publishers, we&#8217;re happy to support as many formats as our readers require, but to be honest, the fewer the better since the desparity in each format 1. makes supporting many very hard and 2. it makes the offers very different from one to the next.</p>
<p>Have you checked out our <a href="http://www.360whisperings.com/tag/new-releases/" target="_self">latest releases</a>? You should.</p>
<img src="http://feeds.feedburner.com/~r/360whisperings/~4/r--gHnnj1go" height="1" width="1"/>]]></content:encoded>
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		<title>Jun Heider – Advanced Custom Components</title>
		<link>http://feedproxy.google.com/~r/360whisperings/~3/aOD-XcvQywo/</link>
		<comments>http://www.360whisperings.com/blog/2009/08/jun-heider-advanced-custom-components/#comments</comments>
		<pubDate>Wed, 05 Aug 2009 21:59:19 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[Store]]></category>
		<category><![CDATA[epub]]></category>
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		<category><![CDATA[ActionScript 3]]></category>
		<category><![CDATA[Adobe Flex]]></category>
		<category><![CDATA[Custom Components]]></category>

		<guid isPermaLink="false">http://www.360whisperings.com/?p=47</guid>
		<description><![CDATA[Jun Heider from Real Eyes Media breaks down the intricacies of creating Custom Components in ActionScript 3. A great read for anyone getting into creating their own custom components. It's also a great refresher for those with a bit more experience.]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-medium wp-image-93" title="cover" src="http://www.360whisperings.com/wp-content/uploads/2009/08/cover-225x300.jpg" alt="cover" width="225" height="300" />Jun Heider from Real Eyes Media breaks down the intricacies of creating Custom Components in ActionScript 3. A great read for anyone getting into creating their own custom components. It&#8217;s also a great refresher for those with a bit more experience.</p>
<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 18px; padding: 0px;"><strong>Formats: ($1.99)</strong></p>
<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 18px; padding: 0px;">ePub (other ebook readers)</p>
<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 18px; padding: 0px;">Mobi (kindle, etc)</p>
<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 18px; padding: 0px;">PDF (coming Soon)</p>
<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 18px; padding: 0px;">
<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 18px; padding: 0px;"><span class="ym_private_no_access"><div style="margin-bottom:5px;width:100%;"><div style="border-style:solid; border-width:1px; margin-bottom:1em; background-color:#E4F2FD; border-color:#C6D9E9; margin:5px; font-family:'Lucida Grande','Lucida Sans Unicode',Tahoma,Verdana,sans-serif; font-size:13px; color:#333333;"><div style="margin: 5px 10px;">This text is available for purchase but you need to login or register first</div></div></div></span></p>
<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 18px; padding: 0px;">Kindle (<a href="http://www.amazon.com/dp/B002KHN85K">go to the Kindle store and purchase directly</a>)</p>
<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 18px; padding: 0px;">
<img src="http://feeds.feedburner.com/~r/360whisperings/~4/aOD-XcvQywo" height="1" width="1"/>]]></content:encoded>
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		<title>Our thoughts on Amazon, and Orwell</title>
		<link>http://feedproxy.google.com/~r/360whisperings/~3/cp6ohxvzpQE/</link>
		<comments>http://www.360whisperings.com/blog/2009/07/our-thoughts-on-amazon-and-orwell/#comments</comments>
		<pubDate>Tue, 21 Jul 2009 14:50:08 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[announcements]]></category>
		<category><![CDATA[Consumer Rights]]></category>

		<guid isPermaLink="false">http://www.360whisperings.com/?p=40</guid>
		<description><![CDATA[In a word, WHACK. It&#8217;s crappy that Amazon&#8217;s TOC strips consumers of their basic rights of ownership, it&#8217;s crappy that they felt it ok to reach in and exercise their crappy right. That&#8217;ll never happen here. All purchases are final as far as we&#8217;re concerned. If an author wants to pull their content, we of [...]]]></description>
			<content:encoded><![CDATA[<p>In a word, WHACK.</p>
<p>It&#8217;s crappy that Amazon&#8217;s TOC strips consumers of their basic rights of ownership, it&#8217;s crappy that they felt it ok to reach in and exercise their crappy right.</p>
<p>That&#8217;ll never happen here. All purchases are final as far as we&#8217;re concerned. If an author wants to pull their content, we of course support that, but we won&#8217;t be trying to take back what you purchased.</p>
<p>We&#8217;ll of course do our best to ensure that something like what happened with MobiReference, doesn&#8217;t happen with us. Knowing the authors, helps there <img src='http://www.360whisperings.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Bottom line, if you pay for it, it&#8217;s yours.</p>
<img src="http://feeds.feedburner.com/~r/360whisperings/~4/cp6ohxvzpQE" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>Tom Ortega – Graduating from Hack to Architected Development</title>
		<link>http://feedproxy.google.com/~r/360whisperings/~3/I6vXd6ouAHg/</link>
		<comments>http://www.360whisperings.com/blog/2009/07/tom-ortega-graduating-from-hack-to-architected-development/#comments</comments>
		<pubDate>Thu, 02 Jul 2009 17:44:01 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[PDF]]></category>
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		<category><![CDATA[new Releases]]></category>
		<category><![CDATA[Adobe Flex]]></category>
		<category><![CDATA[Cairngorm]]></category>

		<guid isPermaLink="false">http://www.360whisperings.com/?p=30</guid>
		<description><![CDATA[Thomas Ortega walks readers through building an application, starting with basic undisciplined hacking, through using a framework and more complex programming approaches Formats: ePub (other ebook readers) Mobi (kindle, etc) PDF Kindle (go to the Kindle store and purchase directly)]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-medium wp-image-95" title="cover" src="http://www.360whisperings.com/wp-content/uploads/2009/07/cover-225x300.jpg" alt="cover" width="225" height="300" />Thomas Ortega walks readers through building an application, starting with basic undisciplined hacking, through  using a framework and more complex programming approaches</p>
<p><strong>Formats:</strong></p>
<p>ePub (other ebook readers)</p>
<p>Mobi (kindle, etc)</p>
<p>PDF</p>
<span class="ym_private_no_access"><div style="margin-bottom:5px;width:100%;"><div style="border-style:solid; border-width:1px; margin-bottom:1em; background-color:#E4F2FD; border-color:#C6D9E9; margin:5px; font-family:'Lucida Grande','Lucida Sans Unicode',Tahoma,Verdana,sans-serif; font-size:13px; color:#333333;"><div style="margin: 5px 10px;">This text is available for purchase but you need to login or register first</div></div></div></span>
<p>Kindle (<a href="http://www.amazon.com/dp/B002BH4628" target="_blank">go to the Kindle store and purchase directly</a>)</p>
<img src="http://feeds.feedburner.com/~r/360whisperings/~4/I6vXd6ouAHg" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>New Content Our first pieces!</title>
		<link>http://feedproxy.google.com/~r/360whisperings/~3/pz6NbYFUv6Q/</link>
		<comments>http://www.360whisperings.com/blog/2009/06/new-content-our-first-pieces/#comments</comments>
		<pubDate>Thu, 18 Jun 2009 19:59:21 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[announcements]]></category>
		<category><![CDATA[new Releases]]></category>

		<guid isPermaLink="false">http://www.360whisperings.com/?p=22</guid>
		<description><![CDATA[It&#8217;s been a definite learning curve in figuring out how to offer up eContent in various formats. While we&#8217;re still working on figuring out how to handle access/payment for single works through a Word Press Blog, we do have some awesome stuff up on the Kindle store now for those of you with Kindles. Tom&#8217;s [...]]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s been a definite learning curve in figuring out how to offer up eContent in various formats. While we&#8217;re still working on figuring out how to handle access/payment for single works through a Word Press Blog, we do have some awesome stuff up on the Kindle store now for those of you with Kindles.</p>
<p><a href="http://www.amazon.com/dp/B002BH4628" target="_blank">Tom&#8217;s 3 part article condensed into a single article</a> on moving from unstructured development to structured development with the Cairngorm Micro architecture.</p>
<p><span style="color: #000000;"><span style="text-decoration: none;"><a href="http://www.amazon.com/dp/B002C1BLUS" target="_blank">Nils Thingvall</a>&#8216;s &#8220;History Manager in a Nutshell&#8221; </span></span><span style="color: #000000;">and </span><span style="color: #000000;"><span style="text-decoration: none;"><a href="http://www.amazon.com/dp/B002BNKRBG" target="_blank">Eric Matthys</a>&#8216; &#8220;MATE Framework Review&#8221; are the first in the Real Eyes Library series.</span></span></p>
<p>and <span style="white-space: pre;"> </span><a href="http://www.amazon.com/dp/B002D4924G" target="_blank">Daryl Ducharme&#8217;s &#8216;Using Flex Builder for Flash Development&#8221;</a> is up there as well.</p>
<p>We&#8217;re really excited to have these inaugural titles up, and we&#8217;re actively working on several more, as well.</p>
<p>Stay tuned, we&#8217;ve got lots more on the way!</p>
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		<item>
		<title>360whisperings you guide the content</title>
		<link>http://feedproxy.google.com/~r/360whisperings/~3/vJPDCR0o3zk/</link>
		<comments>http://www.360whisperings.com/blog/2009/04/360whisperings-you-guide-the-content/#comments</comments>
		<pubDate>Thu, 16 Apr 2009 15:36:22 +0000</pubDate>
		<dc:creator>John</dc:creator>
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		<title>What We’re About</title>
		<link>http://feedproxy.google.com/~r/360whisperings/~3/JZGjJH2P86U/</link>
		<comments>http://www.360whisperings.com/blog/2009/04/what-were-about/#comments</comments>
		<pubDate>Thu, 09 Apr 2009 13:37:35 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<description><![CDATA[360&#124;Whisperings is going to be a place to find content for your Kindle.  We&#8217;ll have technical articles and other topics for sale.  These will be small bite size pieces of content vs the whole meal of a book.  We have Kindles and feel it&#8217;s the way of the future.  We hope you do too. Pricing [...]]]></description>
			<content:encoded><![CDATA[<p>360|Whisperings is going to be a place to find content for your Kindle.  We&#8217;ll have technical articles and other topics for sale.  These will be small bite size pieces of content vs the whole meal of a book.  We have Kindles and feel it&#8217;s the way of the future.  We hope you do too.</p>
<p>Pricing and payment sharing information will be coming shortly.  We&#8217;re looking to be fair, as in really fair vs old school publishing fair.  It won&#8217;t be 50/50 split, but it&#8217;ll be close.  As for prices for the content, we&#8217;re looking to charge less since it&#8217;s not quite a book.  Depending on the content, we&#8217;re looking at pricing somewhere around $1 or $2 USD.  The key here is to be cheap enough to make it a &#8220;no brainer&#8221; buy.</p>
<p>If you&#8217;re interested in participating in this little adventure of ours, stay tuned here as we&#8217;ll have more information up shortly.  Until then, send an email to <a href="mailto:info@360conferences.com">info@360conferences.com</a> and let us know your thoughts/interests.</p>
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