3D California

A quick peek behind the curtain: Stereoscopy (part 1)

Gerald Nacache — Thu, 12 Aug 2010 21:03:19 +0000

Hi. You may not know me yet, as I just joined 3D California. My name is Joachim, I’m a French intern and I’ll do my best to provide frequently some quality articles about Augmented Reality in this blog for all of you, 3D and AR fans. So, after two or three years of hype, you sure [...]

Towards Augmented Olympic Games

Gerald Nacache — Mon, 22 Feb 2010 20:22:47 +0000

Vancouver 2010 Winter Games are the olympic edition with the largest social media coverage: from Facebook to Twitter, everybody’s talking about sports in Vancouver, throughout the world. Both media companies and individuals are enthousiastic at sharing information, pushing new statuses or encouraging their idols. In this social mediatized world, Yahoo! is probably one of the most [...]

Augmented user manuals

Gerald Nacache — Thu, 18 Feb 2010 23:06:36 +0000

Like most geeks do, Mac Slocum says most user manuals are worthless: they usually display poorly written text and confusing diagrams. Although I don’t have such a negative point of view, I must admit that most user manuals don’t match the same quality level as the products they are delivered with, especially products designed abroad [...]

Do you know the Quadricopter ?

Gerald Nacache — Thu, 28 Jan 2010 17:15:09 +0000

At CES in Las Vegas (January 2010) the French company Parrot introduced a new flying machine for entertainment, and maybe for other purposes in the future. It is a drone allowing to explore new experiences, mixing video, game and real world thanks to augmented reality technology. The gear is an quadricopter fitted with 4 propeller engines. A [...]

One more reason why 2010 will be an augmented year

Gerald Nacache — Mon, 18 Jan 2010 18:34:08 +0000

My friend Steph could not be more realistic when he wished me an ‘augmented’ year. Why? Just because 2010 seems to be the first year … when you can send ‘augmented wish cards’! Hallmark Cards, the number one designer of greeting cards, with more than 50% market share in the US announced a line of ‘augmented [...]

Total Immersion elected as one of the 7 technologies that will improve your life

Gerald Nacache — Fri, 15 Jan 2010 17:18:29 +0000

Pride is an essential part of a sales job. Being proud to deliver products of services that can change the way people live is a major incentive in a sales guy everyday life. But when it comes to 3D software and products, pride just reaches a new dimension. 3D application vendors are not just regular vendors. [...]

From Virtual Reality to Augmented Reality

Gerald Nacache — Wed, 13 Jan 2010 17:11:46 +0000

There’s more to remember from 2009 than the economy slowdown. Techrunch Co-Editor Erick Schonfeld quoted a very interesting chart showing that from a Google Trends point of view, « Augmented Reality » just passed « Virtual Reality » a couple of months ago. Source : Google Trends Actually, this Google Trends chart shows many different facts; [...]

When your digital life feeds your augmented ID

Gerald Nacache — Tue, 05 Jan 2010 14:30:03 +0000

Often in some place dedicated to do business networking, we have few time to get in touch with people. Elsewhere people don’t always wear some visible elements allowing to identify them (badge, business card..). What if you could simply get some augmented information about people you briefly meet on an event ? We can imagine efficient features [...]

Fantastic New Year 2010

Gerald Nacache — Thu, 31 Dec 2009 05:00:17 +0000

Futur of social networking with AR

Gerald Nacache — Tue, 29 Dec 2009 13:30:55 +0000

A presentation by Matthew Buckland, GM of Publishing & Social Media at 24.com