Subaru has boldly expanded its electric ambitions with the global unveiling of two new battery-electric vehicles at the 2025 New York International Auto Show. Headlining the reveal are the all-new Subaru Trailseeker—an adventurous new EV SUV—and the significantly upgraded 2026 Subaru Solterra, both of which mark a pivotal moment in the brand’s ongoing electrification journey.

Trailblazing into the Electric Frontier: Introducing the Subaru Trailseeker

Combining Subaru’s rugged DNA with forward-thinking electric performance, the all-new Subaru Trailseeker makes its public debut in the U.S., with its European and UK naming still to be confirmed. Designed for the outdoors yet refined for daily life, the Trailseeker retains the brand’s hallmark Symmetrical All-Wheel Drive system, now optimised for electric powertrains.

Slated for UK launch in mid-2026, the Trailseeker brings together the off-road prowess and safety Subaru is known for with the silence and efficiency of EV motoring. From snow-covered trails to slick city streets, the Trailseeker promises go-anywhere confidence with its standard X-MODE® system, Grip Control, and generous 210mm ground clearance.

Solterra Reimagined: More Range, More Comfort, More Subaru

Also on display was the refreshed 2026 Subaru Solterra, boasting a compelling suite of enhancements across the board. Most notably, range has been boosted by more than 25% compared to the previous model, thanks to a new battery preconditioning system that actively manages battery temperature for optimal charging—particularly beneficial in cold climates.

The updated Solterra now features a more robust high-capacity lithium-ion battery, capable of charging from 10% to 80% in under 35 minutes, even in sub-zero temperatures. Charging speeds reach up to 150 kW, significantly reducing downtime during longer journeys.

Aesthetically, the Solterra debuts Subaru’s new EV lighting signature, highlighted by sleek redesigned headlamps, a reworked front bumper, and aerodynamic rear enhancements including a new rear badge, gate garnish, and spoiler. Complementing the fresh styling are newly designed 18- and 20-inch wheels, enhancing the SUV’s dynamic stance.

Inside, the cabin has been upgraded with a new 14-inch Subaru Multimedia touchscreen system supporting Apple CarPlay® and Android Auto™, along with wireless smartphone charging for front occupants and USB-C ports in the rear.

Technology and Safety at the Forefront

Both the Trailseeker and the new Solterra are equipped with Subaru’s latest EyeSight® driver-assist technologies, delivering a robust suite of safety and convenience features. These include Pre-Collision Braking, Advanced Adaptive Cruise Control, Front Cross Traffic Alert, Emergency Stop Assist, Blind Spot Monitoring, and a panoramic view monitor for enhanced all-round awareness.

Capability Meets Consciousness

Remaining true to the brand’s adventurous ethos, both models come standard with Subaru’s Symmetrical All-Wheel Drive and advanced terrain-management systems. With X-MODE®’s multiple off-road modes and Downhill Assist Control, these SUVs offer authentic all-terrain capability wrapped in eco-conscious engineering.

Though UK pricing and final specifications are yet to be announced, Subaru has confirmed that the enhanced Solterra will arrive in the UK in early 2026, followed by the Trailseeker mid-year.

As Subaru leans into the electric era, it does so without compromising on the qualities that have made it beloved across the globe—safety, reliability, off-road prowess, and a deep connection to the road less travelled.

Following a successful 2024, in which Subaru surpassed 250,000 all-time UK sales and earned top manufacturer status in Auto Express’s Driver Power customer satisfaction survey, the brand is poised for further growth. By the end of March, all five newly appointed retailers will be fully operational, enhancing accessibility for customers and ensuring seamless sales and service experiences.

Strengthening Subaru’s Presence Across the UK

The newly appointed retailers span several key regions, further solidifying Subaru’s national presence:

• Wool & Bovington Motors Ltd – Now open in Dorset, offering Subaru’s full range to customers in the region.
• Station Garage – Serving Kilgetty, near Tenby, since early February.
• Crayford & Abbs – Now operational in Norfolk, reinforcing Subaru’s stronghold in the east.
• Green 4 – Set to commence operations on 1st March, catering to customers in Coventry and South Leicester.
• Invicta Subaru Crawley – Scheduled to open on 22nd March, completing the first-quarter expansion.

Each of these retailers will provide Subaru’s latest vehicle lineup, which includes the recently updated sixth-generation Forester Hybrid, the award-winning Outback (Subaru’s top-selling model in 2024), the versatile Crosstrek, and the all-electric Solterra. Customers can expect Subaru’s signature combination of safety, durability, and adventure-ready performance at every location.

Commitment to Excellence and Community

Emily Caddy, Director at Wool & Bovington Motors Ltd, expressed enthusiasm about the partnership:
“Subaru is an iconic brand with a proven track record for safety, reliability, and endurance. We are delighted to be part of the Subaru family and introduce our customers from Dorset and beyond to a range of all-wheel-drive, adventure-ready vehicles that are designed for the thrills and realities of rural living.”

These new retailers join an established network that has built a strong reputation for excellence. Subaru UK Managing Director Lorraine Bishton emphasized the importance of the brand’s retail partners:

*“Our Subaru UK retail network is a vital connection between the brand and our customers. Many of our existing partners have been members of the Subaru family for decades, serving customers for generations and becoming trusted pillars of the community in the process.

“We continue to work tirelessly to further hone and refine our network’s offering, looking to grow coverage in key open points without compromising on quality of service. This also provides a platform for a significant year ahead for our brand, with more exciting news to share in the coming months.”*

A Unified and Premium Customer Experience

All newly appointed retailers will feature Subaru’s latest corporate identity, ensuring a consistent and premium customer experience across the entire network. From vehicle sales to aftersales support, customers can expect Subaru’s hallmark dedication to quality, expertise, and innovation.

With these strategic expansions, Subaru UK continues to enhance its footprint, providing customers with better access to its industry-leading vehicles and an unparalleled ownership experience. As the brand embarks on this new chapter, its focus remains firmly on quality, customer satisfaction, and sustainable growth.

A Legacy of Excellence in the Highlands

With over 35 years of dedicated service, Aird Motors Ltd has cemented itself as a key pillar of Subaru’s dealer network. The dealership’s unwavering dedication to customer satisfaction and expert vehicle knowledge set it apart, securing its position as the top-performing retailer across all categories. In addition to the overall Retailer of the Year title, Aird Motors also earned the distinction of Retailer of the Year for Region 1, further reinforcing its reputation for excellence.

Recognising Outstanding Achievements Across the Network

The awards ceremony celebrated excellence across multiple performance categories, honouring dealerships and individuals who have demonstrated exceptional service, innovation, and customer engagement. Among the key winners:

• Fleet Dealer of the Year: Proven Motor Company
• Finance Retailer of the Year: D. M. Keith
• Excellence in Customer Service: Geoff Cox Car Sales Ltd
• Salesperson of the Year: Sam Butterworth (Dales Automotive)
• Sales Retailer of the Year: S & S Services
• Retailer Community Award: Autosales
• Retailer Marketing Award: Keith Price Garage
• Service Technician of the Year: Chris Jewell (Ashburton Motor Works)
• Aftersales Person of the Year: Jade Mason (Drive In Autocentres)
• Aftersales Retailer of the Year: Simpsons of Swindon
• Rising Star Award: Dave Kelleher (Drive In Autocentres)

Driving Innovation and Customer Engagement

A standout moment of the event came with Drive In Autocentres securing two individual accolades, including the prestigious Rising Star Award. General Manager Dave Kelleher was recognised for his innovative approach to customer engagement, having implemented a pioneering digital customer experience program. His efforts have significantly enhanced client satisfaction and streamlined dealership operations, setting a new benchmark for the industry.

Subaru’s Commitment to Personalised Service

Lorraine Bishton, Managing Director of Subaru UK & Ireland, praised the retailer network’s dedication and impact, stating:

“It was great to celebrate the achievements of our retailer network at our annual awards. Aird Motors, our Retailer of the Year, perfectly embodies the spirit of what makes our retail partners exceptional – delivering high-quality, tailored automotive experiences in their local community.”

She further emphasised the importance of Subaru’s customer-centric approach in an evolving digital landscape:

“I’m confident that Subaru’s customer-centric retailer approach matters more than ever in today’s digital age. We understand that a Subaru isn’t just about getting from point A to point B – it’s about supporting adventures, protecting families, and delivering confidence in every journey.”

Looking Ahead

As Subaru continues to evolve, its commitment to excellence through a strong retail network remains unwavering. With retailers like Aird Motors Ltd leading the way, Subaru customers can expect continued dedication to personalised service, innovative solutions, and a seamless automotive experience for years to come.

Enhanced Performance and Driving Dynamics

Built on the evolved Subaru Global Platform, the new Forester e-BOXER delivers substantial improvements in both performance and driving dynamics. The platform incorporates full inner frame construction and the expanded use of structural adhesive, extending the coated length between spot-weld areas from 8m to 27m. This engineering enhancement boosts the chassis’ rigidity by 10%, resulting in improved stability and a more responsive driving experience.

The Forester continues Subaru’s commitment to its unique Permanent Symmetrical All-Wheel Drive system and the e-BOXER hybrid powertrain, which consists of a 2.0-litre horizontally opposed four-cylinder engine, now benefiting from 24 technical improvements. These upgrades, combined with the hybrid system and refined Lineartronic transmission, provide a smooth, powerful, and fuel-efficient driving experience. A new dual-pinion electric power steering system ensures precise steering response and natural feedback, offering drivers increased confidence in all conditions.

Unmatched Off-Road Capability

Subaru’s commitment to building vehicles that excel off-road is evident in the new Forester’s impressive specifications. With a class-leading 220mm of ground clearance, the Forester is built to handle even the most challenging terrain. Its approach, breakover, and departure angles—20.4°, 25.7°, and 21.0°, respectively—ensure optimal performance when navigating obstacles, while the 1,870kg towing capacity adds to its versatility. Coupled with the upgraded X-MODE terrain system, the Forester is poised to tackle any adventure, from snowy roads to rocky trails.

Advanced Safety Features

Safety remains a top priority for Subaru, and the new Forester elevates its reputation with the latest version of the EyeSight Driver Assist Technology. The updated system now incorporates a wide-angle monocular camera and a new front radar, enhancing the vehicle’s recognition performance. With 15 functions, including five new features, EyeSight continues to offer industry-leading collision prevention capabilities. One notable addition is the Emergency Driving Stop System, which can activate if the driver becomes incapacitated, ensuring greater protection for both driver and passengers.

Subaru has also upgraded its Driver Monitoring System, which now includes additional safety and convenience functions, such as more robust driver identification. Hardware improvements, like the introduction of front seat centre airbags and passenger seat cushion airbags, further enhance the Forester’s safety credentials. The revised front bumper beam layout optimises collision energy absorption, ensuring superior protection in the event of an accident.

Refined Interior for Comfort and Practicality

Inside, the all-new Forester offers a significantly refined cabin that provides a quieter, more comfortable driving experience. Noise levels have been reduced by 39%, creating a calm atmosphere that enhances long drives and in-car conversations. The front seats have been redesigned to minimise head sway, reducing movement by 44%, which improves comfort and reduces fatigue during extended journeys.

The cabin features a spacious, modernised layout with a new 11.6-inch Full HD infotainment system that offers wireless Apple CarPlay and Android Auto compatibility. The system also supports Apple Maps and what3words, ensuring seamless navigation to even the most remote locations. Charging options are plentiful with both Type-C and Type-A ports available, allowing for easy recharging of devices while on the go.

The Forester also boasts a generous 508-litre boot capacity, which expands to 1,720 litres with the rear seats folded down, providing ample space for luggage, sports gear, or camping equipment. For added convenience, the model is available with an optional hands-free power tailgate, and all-round visibility is enhanced with the 360° Multi-View Monitor system and new LED cornering lamps.

A Bold New Look

The redesigned exterior of the Forester retains its rugged, distinctive character while adopting a more modern and streamlined design. The vehicle’s bold stance is complemented by a refined front grille, sleek LED headlights, and a sculpted body that conveys both strength and sophistication.

UK Specification and Pricing

The all-new Subaru Forester e-BOXER is available in three trim levels, each offering an impressive array of features tailored to meet the needs of today’s SUV buyers:

• FORESTER LIMITED – From £38,995
  • Key features include: EyeSight 4.0, 18” Alloy Wheels, Wireless Apple CarPlay™ & Android Auto™, 360° Surround View Camera, Memory Driver Seats, Heated Front Seats, and Auto-Dimming Rear View Mirror.
• FORESTER FIELD – From £40,440
  • Adds to the LIMITED trim: Privacy Glass, Heated Steering Wheel, Powered Gesture Tailgate, In-built Satellite Navigation.
• FORESTER TOURING – From £42,995
  • Adds to the FIELD trim: 19” Alloy Wheels, Heated Rear Seats, Power Sliding UV Glass Sunroof, Black Leather Interior Trim.

A New Chapter for Subaru

Lorraine Bishton, Managing Director of Subaru UK, expressed her excitement about the new Forester, stating, “The arrival of the all-new Forester marks an exciting chapter in Subaru’s UK story. This model has been central to our heritage for over 25 years, embodying the durability, capability, and safety that Subaru is known for. The significant advances in this new generation of Forester, particularly in terms of refinement and technology, come at a perfect time as we continue to strengthen our presence in the UK market.”

With its exceptional blend of refinement, off-road capability, and advanced safety features, the all-new Subaru Forester e-BOXER is ready to meet the demands of modern SUV buyers, offering the perfect balance of comfort, performance, and versatility.

For more information, or to arrange a test drive, customers can visit their local Subaru dealer or visit www.subaru.co.uk.

With 2,419 vehicles sold in 2024, Subaru also crossed the significant milestone of 250,000 all-time sales in the UK—a testament to the enduring appeal of its robust and dependable vehicles. Subaru further cemented its reputation by topping the prestigious Auto Express Driver Power survey, an annual evaluation of vehicle ownership satisfaction.

The Outback Leads the Charge
The iconic Subaru Outback emerged as the brand’s best-selling model for 2024, accounting for 31% of total sales. This award-winning crossover estate, celebrated for its all-terrain capability and everyday practicality, continues to attract a loyal following. Its ability to blend rugged dependability with sector-leading versatility has made it a cornerstone of Subaru’s UK lineup for over three decades.

Meanwhile, the Forester SUV held its ground, contributing 28% of Subaru’s annual sales. Known for its safety features and family-friendly functionality, the Forester remains a staple of the brand’s portfolio.

Electrification Gains Momentum
Subaru’s commitment to electrification bore fruit in 2024, with the all-electric Solterra achieving its highest-ever sales mix of 19%. This marked a strong year for the BEV, which sold out by the year’s end, aligning with the UK’s broader transition to greener mobility. The SMMT reported that BEVs accounted for 19.6% of the UK’s new car market in 2024, and Subaru’s Solterra mirrored this trend.

Mild-hybrid powertrains also saw increased adoption, comprising 51% of Subaru’s total sales for the year. This shift underscores the brand’s ability to meet diverse consumer preferences, offering both advanced electrified options and traditional internal combustion engines.

Retail Excellence and Looking Ahead
Subaru UK Managing Director Lorraine Bishton credited the brand’s success to its model range and dedicated retail network.

“Our 2024 results demonstrate another strong year for Subaru UK during a challenging period for the industry,” Bishton said. “These figures reflect the genuine appeal of our multi-award-winning lineup, which combines dependability, safety, and fun—no matter the powertrain choice.”

Bishton also praised the tireless efforts of Subaru’s nationwide retail partners, emphasizing their critical role in delivering exceptional customer experiences.

Looking ahead to 2025, Subaru UK anticipates a transformative year, with exciting announcements and innovations on the horizon. With a strong foundation laid in 2024, the brand is poised to build on its momentum and continue growing its presence in the UK market.

Subaru UK 2024 Sales Highlights:

• Total sales: 2,419 vehicles (+0.4% YoY growth)
• Outback: Best-selling model, accounting for 31% of sales
• Forester: Contributed 28% of sales
• Solterra BEV: Achieved a 19% sales mix, selling out by year-end
• Milestone: Surpassed 250,000 all-time sales in the UK

With a reputation built on dependability and innovation, Subaru continues to win over UK drivers, one milestone at a time.

Founded in 2007 by David Huxtable and his family, G&K Martial Arts Academy has become a pillar of the Swansea community, offering Kickboxing and Karate training for students of all ages. With a focus on building confidence, respect, discipline, teamwork, and self-defence skills, the academy creates an inclusive environment where individuals can thrive regardless of their abilities. It is also home to Team Wales Kickboxing and the Welsh Tatami Organisation, both of which have a long history of competing at the highest level.

A Partnership Built on Shared Values

David Huxtable, a long-time customer of Celtic Subaru, was thrilled to receive sponsorship support from the dealership for Team Wales’ trip to the ICO World Championships. The team’s success was underscored by the Celtic Subaru logo proudly displayed on their kits, symbolising the strong bond between the two entities.

The sponsorship came at a pivotal time as G&K Martial Arts Academy, along with 10 other Welsh clubs, formed Team Wales to compete at the world-renowned ICO World Championships. The team, which faced fierce competition from over 25 countries, including Germany, England, Ukraine, France, and South Africa, demonstrated remarkable skill, dedication, and sportsmanship. Team Wales finished in a prestigious 3rd place overall, with an outstanding 71 Gold, 92 Silver, and 50 Bronze medals—an achievement that speaks volumes about the calibre of athletes emerging from the academy.

A Word from the Founder

David Huxtable spoke highly of Celtic Subaru’s role in supporting the team. “We are so proud to be associated with Celtic Subaru, whose management team and staff have built a remarkable reputation for customer satisfaction in the local area,” he said. “G&K was built on the principles of Confidence, Discipline, and Focus, all of which we share with Celtic Subaru. They prioritise integrity and reliability, especially in an industry where trust is essential. They are a trustworthy dealership, and I would like to reinforce the value of genuine customer care that Celtic has always provided to me and my family.”

Support for the Local Community

Tony Sciascia, Managing Director of Celtic Subaru, expressed his pride in supporting the team: “It is fantastic to be involved with David, G&K, and Team Wales Kickboxing. With community being of such importance to us as a dealership, it is great that we could support the team, who additionally compete on a national and international level. We are proud of the team for their latest achievements and can’t wait to see what happens next.”

The partnership between Celtic Subaru and G&K Martial Arts Academy highlights the importance of supporting local organisations and fostering a sense of community pride. For Celtic Subaru, this sponsorship is not just about logo placement, but about contributing to the success of young athletes and supporting their dreams on a global stage.

Looking Ahead to 2025

To further celebrate the success of Team Wales, it was announced during the ICO World Championships in Germany that the 2025 ICO World Championships will be held in Wales and hosted by David and the G&K team. This exciting opportunity will put Wales on the map as a premier destination for martial arts competition, and it’s a chance for Team Wales to showcase their abilities on home soil.

With the continued support of Celtic Subaru, the future looks bright for the G&K Martial Arts Academy and Team Wales Kickboxing. As they continue to grow and excel on the international stage, their shared values of discipline, focus, and integrity will no doubt lead them to even greater accomplishments in the years to come.

A Milestone Worth Celebrating
Subaru UK Ltd, a subsidiary of International Motors Ltd (IML), imported its first vehicle in 1976. Over the years, the brand has carved a niche for itself with its iconic all-wheel-drive vehicles, such as the Subaru Impreza, Forester, and Legacy. Today, the 250,000th import—a Subaru Crosstrek—symbolizes not just the brand’s growth but also its dedication to community service.

To commemorate the milestone, Subaru is launching a charitable programme aimed at supporting causes that align with the brand’s vision. The initiative will begin with the 250,000th Crosstrek being donated for charitable use, with the first beneficiary currently under consideration.

Excellence in Safety and Customer Satisfaction
The Subaru Crosstrek, already earning a five-star Euro NCAP safety rating, exemplifies the brand’s commitment to delivering vehicles that prioritize safety without compromising on performance. Subaru UK’s reputation for customer satisfaction is further underscored by its top ranking in Auto Express’s Driver Power survey.

A Legacy of Iconic Models
Subaru’s journey in the UK has been punctuated by numerous successes. The brand’s all-wheel-drive expertise became legendary through the Subaru Impreza’s dominance in World Rally Championships during the 1990s and early 2000s. Other models, such as the Outback and BRZ, have also left a lasting impression on the market.

Lorraine Bishton, Managing Director at Subaru UK, remarked:
“Reaching this significant milestone comes at an exciting time for Subaru, with new model launches, the ongoing success of our Solterra EV, and a bright and busy future for our brand in the UK. To celebrate our 250,000th car, we’re embarking on a new initiative that will help support some of the great work that this country’s charitable organisations are already undertaking.”

A Bright Future for Subaru
Subaru’s future in the UK looks promising, with new models and a robust strategy to engage its loyal customer base while attracting new buyers. The ongoing success of the Solterra EV and the introduction of innovative models like the Crosstrek highlight the brand’s evolution in meeting modern demands.

The Role of International Motors Ltd
As the distributor for Subaru in the UK and other markets, IML has played a crucial role in the brand’s sustained success. With a portfolio that includes Subaru, Isuzu, GWM ORA, XPENG, and Mitsubishi Motors (in the UK aftersales sector), IML continues to strengthen its footprint in the automotive industry.

Subaru’s 250,000th vehicle import is more than a milestone; it’s a testament to the brand’s enduring appeal and commitment to excellence. By combining its legacy of innovative vehicles with a forward-thinking charitable initiative, Subaru is set to remain a beloved presence in the UK for years to come.

Held annually, the Race of Remembrance is a 12-hour endurance race culminating on Remembrance Sunday, bringing together teams to race in tribute to the sacrifices of the armed forces. Among this year’s competitors is a team of disabled veterans who will be driving a BRZ rebuilt and modified specifically for the event, allowing the car to be fully controlled using hand-operated adaptations. This effort is part of Subaru UK’s collaboration with Mission Motorsport, an armed forces charity focused on the rehabilitation of injured veterans.

Mission Motorsport’s Vision: Empowering Veterans through Racing

Mission Motorsport has long harnessed the exhilarating, team-focused world of motorsport to provide veterans with a renewed sense of purpose, skills development, and opportunities in the automotive industry. In partnership with organizations like the Royal Foundation and the Ministry of Defence, Mission Motorsport operates initiatives such as ‘Mission Automotive’ to connect veterans with employment and training pathways, helping thousands of service leavers transition into successful automotive careers. The organization’s motto—“Race, Retrain, Recover”—captures its holistic approach to veteran rehabilitation, with motorsport serving as a bridge to recovery and a new career.

For this year’s Race of Remembrance, Mission Motorsport has unveiled the reimagined BRZ in a distinctive livery designed to honour the service members it supports. “This race car, once written off, represents much more than just engineering; it’s a testament to the resilience, adaptability, and the incredible talents within our armed forces community,” shared Mission Motorsport CEO James Cameron. “We’re pushing boundaries to create new opportunities for all involved, regardless of disability. This car is more than a race vehicle—it’s a symbol of empowerment.”

Subaru UK’s Role in Bringing the BRZ Back to Life

Subaru UK’s sponsorship extended well beyond financial backing; the brand provided the technical resources and components needed to rebuild the Subaru BRZ into a competitive, adaptive race car. Modifications included installing a new ECU, rear differential, and components designed specifically for endurance racing. Now, the BRZ stands as a symbol of resilience, mirroring the courage and fortitude displayed by veterans both on and off the track.

“We’re thrilled to have contributed to the preparation and revival of this Subaru BRZ, giving it an exciting second life as a track car,” remarked Lorraine Bishton, Managing Director of Subaru UK. “Supporting Mission Motorsport is an honour for Subaru UK. Their work within the armed forces community is inspirational, and we’re proud to stand beside them as they transform lives through motorsport.”

Race Day and the Path to Recovery

As race day approaches, the veteran team’s participation in RoR represents the culmination of months of training and dedication. The modifications made to the BRZ have been tested rigorously, ensuring it meets the demands of the 12-hour endurance format. The car, a beacon of performance and inclusivity, will allow the drivers to race on equal terms with able-bodied competitors, empowering them to demonstrate their skill and determination.

With Subaru’s adaptive BRZ roaring to life on the track, the Race of Remembrance is set to be an inspiring, heartening occasion. This effort by Subaru UK and Mission Motorsport epitomizes the transformative impact of motorsport, turning a formerly damaged vehicle into a symbol of recovery and showcasing how the automotive industry can lead the way in inclusivity and support for veterans.

Since its debut in 1997, the Subaru Forester has been a cornerstone of Subaru’s lineup, offering drivers a versatile, go-anywhere vehicle that can tackle both urban streets and challenging off-road terrain with ease. Over the past 27 years, Subaru has sold more than 5 million Foresters worldwide, with the model currently ranking as Subaru’s third-best-selling vehicle in Europe. The all-new 2025 Forester aims to continue this success story by delivering enhanced capability in a refined, modern package.

A Redesigned Exterior and Refined Interior
The sixth-generation Forester features a bold, redesigned exterior that significantly departs from its predecessors. The new model sports a wider, more commanding front-end design, highlighted by a prominent grille that connects seamlessly to Subaru’s signature headlamps. The vehicle’s strong side profile and sleek lines contribute to a more sophisticated yet rugged aesthetic, underscoring its off-road potential.

Inside, the Forester’s interior has been reimagined with a focus on comfort, technology, and practicality. While full details of the interior design and technology suite will be revealed closer to the vehicle’s launch, it’s clear that Subaru is aiming to elevate the Forester’s premium appeal while maintaining its reputation for durability and functionality.

Subaru’s e-BOXER Powertrain: Efficiency Meets Capability
At the heart of the all-new Forester is Subaru’s 2.0-litre petrol e-BOXER powertrain, combining a direct-injection, horizontally opposed four-cylinder engine with mild-hybrid technology. This powertrain is designed to deliver both improved fuel efficiency and a smoother driving experience, thanks to Subaru’s Lineartronic transmission.

The e-BOXER powertrain works in harmony with Subaru’s renowned Symmetrical All-Wheel Drive system, which comes as standard across the entire range. The combination of these technologies ensures that the Forester remains a formidable force both on and off the road, offering stability, traction, and control in all driving conditions.

Enhanced Off-Road Capability
For those seeking adventure beyond the asphalt, the 2025 Forester is equipped with Subaru’s dual-function X-MODE® off-road system, which now includes motor assist even when reversing. The system also features Hill Descent Control, allowing drivers to maintain control on slippery or steep terrain. With an impressive ground clearance of 220mm and ample clearance angles, the Forester is designed to tackle rough terrains effortlessly.

Adding to its practicality, the Forester boasts a towing capacity of 1870 kg, making it an ideal choice for drivers who need a reliable vehicle for outdoor pursuits, whether towing caravans, trailers, or sporting equipment.

Upgraded Safety Systems
Safety remains a top priority in the all-new Forester, with Subaru introducing significant upgrades to its advanced driver assistance systems. Subaru’s EyeSight Assist Technology has been enhanced with additional functionalities, including a newly introduced Emergency Driving Stop System. This feature is designed to bring the vehicle to a safe stop if the driver becomes incapacitated, providing an extra layer of security in critical situations.

In addition, the Driver Monitoring System has been upgraded, helping to ensure that the driver remains alert and focused while on the road. These advanced safety systems aim to make the Forester one of the safest SUVs in its class.

Looking Ahead
While full details of the UK specification and pricing will be announced closer to the 2025 launch date, the all-new Subaru Forester is shaping up to be an exciting evolution of one of Subaru’s most popular models. With its upgraded design, enhanced safety features, and Subaru’s reliable e-BOXER powertrain, the Forester is poised to continue its legacy as a go-to SUV for adventurous drivers.

For fans of the Subaru brand and those in search of a versatile, reliable, and capable SUV, the 2025 Forester is set to be a strong contender in the competitive UK market. Stay tuned for more details as Subaru prepares to bring this next-generation model to UK roads.

Tina McGuff’s dedication to mental health advocacy, particularly in the realm of eating disorders and youth mental wellbeing, has positioned her as a significant voice in the community. At the handover of the Subaru Forester, McGuff expressed her gratitude: “I’m deeply grateful to Autosales of Kirriemuir for their generous support. This incredible gesture will significantly enhance my ability to reach more schools and impact the lives of our future generations. This car is not just a means of transportation; it’s a vessel that will carry the message of mental health and personal growth to countless students, making a substantial difference, one school at a time.”

The Subaru Forester, known for its reliability and advanced All-Wheel-Drive capabilities, will serve as a vital tool for McGuff’s tour, particularly as she navigates the often challenging terrain and unpredictable weather of the Scottish Highlands. With its 220mm ground clearance, permanent Symmetrical All-Wheel-Drive, and Subaru’s X-MODE® off-road system, the Forester is designed to tackle rugged landscapes and ensure optimal performance in all weather conditions. As winter approaches, McGuff will be able to reach schools in even the most remote areas, continuing her mission of spreading awareness about mental health, resilience, and personal growth.

The tour officially commenced on Wednesday, 18th September, with a session at St. Paul’s RC Academy, marking the start of what promises to be a transformative journey for both McGuff and the students she will inspire.

McGuff, in her characteristic style, was quick to acknowledge the collaborative effort behind this initiative. “Thanks to everyone involved for sharing in this vision, and the belief that nurturing mental wellbeing and self-awareness in our youth is paramount. A special shoutout to Bruce and Barrie at Autosales Subaru for their kindness and belief in this cause.”

Barrie Ewart, Dealer Principal at Autosales Subaru of Kirriemuir, echoed McGuff’s sentiments, underscoring the dealership’s long-standing relationship with her. “We are delighted to support Tina and her vital work. Tina has been known to us here at the dealership for over 15 years, and when the opportunity was presented to assist, we didn’t need to think twice. We firmly believe in what Tina has to offer in terms of mental health awareness coaching and are delighted to offer our support.”

The partnership between McGuff and Autosales Subaru exemplifies the power of community collaboration in addressing critical issues such as mental health. By providing the means for McGuff to reach more students, particularly in rural and hard-to-access areas, the Subaru Forester is playing a role far beyond its reputation as a tough, practical SUV. It becomes a vehicle for change—literally and figuratively—helping to deliver life-changing messages about mental health, resilience, and self-awareness to the next generation.

As Tina McGuff continues her tour, with the robust support of Autosales Subaru and her reliable Subaru Forester, her mission to empower young minds and promote mental wellness gains new momentum—one school, one student, and one life at a time.

Leading in Child Occupant Protection
In the Child Occupant category, the Crosstrek emerged as one of the best performers of 2024, registering a remarkable 90% score. The vehicle earned maximum points in crash test performance for both frontal and lateral impacts, specifically for 6- and 10-year-old child dummies. During the more severe side pole impact tests, all critical body regions of the child occupants were well protected, with the Crosstrek scoring the maximum points possible.

Further reinforcing its family-friendly credentials, the Crosstrek features an automatic airbag disabling system for the front passenger seat, ensuring optimal protection for rearward-facing child restraints. Subaru has also integrated an indirect ‘child presence detection’ system, which issues a warning if it detects that a child has been left inside the car—an innovative safety measure designed to prevent tragic accidents.

High Marks for Vulnerable Road User Safety
In the Vulnerable Road Users assessment, the Crosstrek attained an impressive 85%, reflecting Subaru’s advanced safety technologies. It scored top marks for its Autonomous Emergency Braking (AEB) system, particularly in detecting and avoiding collisions with cyclists. Similarly, the Lane Support system performed well in protecting motorcyclists, another critical category for road safety.

Outstanding Adult Occupant Protection
The Crosstrek’s safety performance for Adult Occupants was equally commendable, with an 83% score. The vehicle excelled in lateral crash impacts, earning top marks in the side barrier test and the more severe side-pole impact test. In both scenarios, critical body regions were well protected, ensuring maximum safety for the driver and passengers. Additionally, the vehicle’s design provides comprehensive protection against whiplash injuries, with both the front seats and head restraints demonstrating strong performance in rear-end collision scenarios.

Advanced Safety Assistance Features
Subaru has also packed the Crosstrek with a suite of cutting-edge safety assistance technologies. The vehicle earned top marks for its Lane Support system, which includes Lane Keep Assist and Emergency Lane Keeping. The system helps gently guide the vehicle back into its lane when necessary, intervening more aggressively in critical situations to prevent accidents. Furthermore, the Crosstrek is equipped with a seatbelt reminder system for both front and rear passengers, as well as a driver status monitoring system, further enhancing its overall safety credentials.

Rugged Off-Road Capability Meets Unparalleled Safety
Launched in the UK in January 2024, the Subaru Crosstrek not only excels in safety but also offers exceptional off-road capabilities. With 220mm of ground clearance, Symmetrical All-Wheel Drive, and Subaru’s renowned X-MODE off-road system, the Crosstrek is engineered to tackle the most challenging terrain. Whether navigating rural countryside roads or adverse weather conditions, the Crosstrek ensures superior grip, traction, and road holding.

This five-star Euro NCAP rating reinforces Subaru’s dedication to delivering vehicles that offer the highest levels of safety, both on and off the road. With its robust safety features and off-road prowess, the Crosstrek is a vehicle that inspires confidence in any environment.

The Auto Express Driver Power Survey is one of the most respected benchmarks for customer satisfaction in the automotive world. It’s an independent study, meticulously crafted from thousands of responses provided by car owners. These responses cover a wide array of important factors, including practicality, safety, reliability, and overall quality. For 2024, Subaru emerged as the leader among 32 manufacturers, proving that it’s not just the flashy, high-profile brands that win over customers.

Paul Barker, the Editor of Auto Express, praised Subaru for its consistent delivery of high-quality vehicles. “Subaru may not be the most high-profile of brands,” Barker said, “but owners have made it clear they’re delighted with their car’s practicality, safety, reliability, and quality, among other key attributes.”

Subaru’s success in the survey is a testament to its commitment to producing vehicles that are not only tough and reliable but also fun to drive. The brand has carved out a unique niche, particularly among customers in rural areas of the UK, who value the brand’s all-wheel-drive capabilities and go-anywhere attitude. “There’s clearly something special about a brand that provides such exceptional levels of satisfaction to its target audience,” Auto Express noted.

Lorraine Bishton, Managing Director at Subaru (UK & Ireland), expressed her delight at the brand’s success. “We are extremely pleased to see Subaru ranked top of the prestigious Auto Express Driver Power customer satisfaction survey this year. It is a testament to the brand, our professional dealer partners across the UK, and the loyal Subaru customer base, that the owners and drivers felt strongly enough to rank us so highly.”

Bishton also emphasized Subaru’s commitment to the core values that have made the brand so beloved. “Producing great value all-wheel-drive vehicles that are safe and reliable are not just statements used in our marketing,” she said. “They are pillars that the Subaru brand lives by.”

Subaru’s achievement in the 2024 Auto Express Driver Power Survey is not just a victory for the brand; it’s a clear message to the automotive industry that customer satisfaction is about more than just brand prestige. It’s about delivering on promises and ensuring that every vehicle that rolls off the production line meets the high standards that Subaru owners have come to expect.