3 Minute Learning

OCT 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Mon, 31 Oct 2011 09:31:00 -0400

To the fans of 3 Minute Learning: the website is taking a short break and may return in 2012. It has been 10 years since the site launched and your support has always been appreciated. New articles may appear here in the future.
Thanks again!

OCT 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Tue, 11 Oct 2011 07:44:00 -0400

ARTICLES on PRODUCTIVITY

Below you will find summaries from the unique 3ML Briefcase. Over the first 2 weeks of every month, summaries for all 32 articles appearing in the current month’s online magazine are presented. Articles rotate every day with 4 new articles appearing in the respective subject areas (leadership, business and management, marketing and productivity). Key links for the 3 Minute Learning website include:
Free Articles
Special Interest Articles
3ML Amazon Store

Importing Basics - What You Need To Know To Get Started

Chris Malta & Robin Cowie

You're already importing — why not get the benefits? Everyone knows there are great deals to be found overseas — items that can be picked up for a fraction of the cost. But what you may not have considered is that almost everything you're buying domestically has already been imported. You're just paying a mark-up cost to whoever did the actual importing for you. For retail newcomers, there's nothing wrong with that. But for the established businessperson, importing directly can save a lot of money.

4 Strategies to Help You Make Money from Your Website

Trey Pennewell

People always seem to be looking for new ways to make money online. There is nothing wrong with being innovative and trying new methods to make money. The problem is when people, seeking new methods, forget to pay attention to the proven methods of making money online. What has worked in the past for successful webmasters is still working today and will likely continue to work into the foreseeable future. There are 4 primary areas that a webmaster must focus on to be successful.

Improve Your Link Popularity with Website Promotion

Bruce Swedal

So you finally started your website. You have updated it with some high quality, unique and relevant content to make your visitors stick around. So now what? Now all you have to do is get those visitors to come. Let them know about your website by building links that point towards your website and gain some link popularity. There are a couple different kinds of links you will be interested in. The first is one-way links and the second is reciprocal links.

SEO for Google in 5 Easy Steps

Moe Tamani

Search engine optimization is a comparatively easier process than it may seem. There is a misapprehension that it takes hours and loads of hard work. Though that is sometimes true, mostly it can be easy and will take less time if you follow these five SEO Google tips.

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OCT 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Mon, 10 Oct 2011 08:12:00 -0400

ARTICLES for MARKETING

Great Business Is Great Marketing

James Copper

The greatest entrepreneurs in the world are also the greatest marketers. Just think of Donald Trump and Richard Branson. No one can accuse them of hiding their light under a bushel. One can imagine how they enter any business meeting, completely at ease and in control of the situation. They have branded themselves and their businesses so strongly that they are unassailable in the marketplace.

5 Postcard Marketing Mistakes You Can Easily Avoid

Bob Leduc

Postcards have proven themselves to be highly effective for marketing in the 21st century. But marketers often sabotage their own success with postcards by making some common mistakes in using them. Here are 5 postcard marketing mistakes many marketers make and some easy ways to avoid them.

Engineering Smarter Landing Pages

Dan Lok

Not all landing pages are created equal. How well they convert rests solely on how well you engineer them. Let’s discuss thought, design, engineering and how they make a difference. Smarter landing pages are 'human friendly.' They're based on what is known about people and what people like and don't like. And that knowledge isn't arbitrary. It's based on research, marketing testing and facts.

3 Key Points in Online Marketing to Avoid Tanking Your Results

Paul Marshall

With all the changes in Google AdWords and the increased competition, organic SEO looks more and more attractive to most of us. The key is for your website optimization to out-perform your competition, without over spending with an online marketing consultant. Remember, affordable Search Engine Optimization is about increasing quality traffic, then converting that traffic to a sale or a sales lead.

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OCT 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Sun, 9 Oct 2011 14:31:00 -0400

ARTICLES for BUSINESS and MANAGEMENT

How Many Links Does it Take to Get to the Middle of Google Page One?

Bill Platt

Everyday it seems people are asking me the optimum numbers of inbound links they need to acquire for their website in order to rank well in Google. My answer is going to seem flip but it is the honest, best answer. Answer: You need more inbound links - of equal or higher quality - than what your competitors have.

Power Selling With Word Choice

Kurt Mortensen

The Law of Verbal Packaging states that the more skillful a person is in the use of language, the more persuasive they will be. People are persuaded by us based on the words we use. Words affect our perceptions, our attitudes, our beliefs and our emotions. The words we use in the persuasion process make all the difference in the world.

How an Online Forum Helped My Internet Marketing Business

Martin Hurley

Compared to some, my 'online internet marketing success' is small. I'm just a remote speck of sand in the giant sandpit of life. But, there are some things I've learned that may help you. One thing I've noticed about Internet marketing is that sometimes we forget just how far forward we've progressed. You actually may not be aware of how successful you have become!

Business Success: Avoiding the Crash

Mark Walters

It comes without warning. At first the business owner notices their productivity level decreasing. Then they notice they have a hard time solving problems. Next, they feel tired and start experiencing pain in their neck, shoulders and back. There is no reason to panic. This is called The Crash and is quite common among work-at-home business owners.

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OCT 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Fri, 7 Oct 2011 07:56:00 -0400

ARTICLES for LEADERSHIP

What Is Positive Thought?

Gary M. Miller

What one person thinks is positive, another person may think is negative but people are often mistaken. There must be a way of determining what is really positive and what is really negative in life. What is that method that determines a positive thought from a negative thought? One psychiatrist, Dr. David R. Hawkins, has proposed the idea that some thoughts are detrimental to our general health as human beings and others tend to promote health and life in all living beings.

How to Be in Charge (without Being a Jerk)

Judy Murdoch

I was working at a sales training seminar and we were on the topic of handling customer objections. A participant who owns a massage therapy practice was asking how to best address a prospective client who didn't want to follow his recommended course of treatment. We then asked other audience members to share their experience. A couple people spoke up and their advice, however well-intended, felt off to me.

Motivation - The Defining Moment of Self-Improvement

Jordi Shoman

For any aspect of self-improvement, there has to be a reason for you to start and keep going. That is your motivation – the reason for doing what you do. In order to attempt any sort of improvement in your life, you need to be motivated in some way to get started.

How to Build Trust at Work

Christos Varsamis

You may be a skillful, effective employer but if you don't trust your personnel (and personnel trusting you) then the chances of improving and expanding your business are extremely limited. It's not critical for the employees to like the boss but they need to have trust. If not, the leader won't be able to lead and workers will have little motivation at work.

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OCT 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Thu, 6 Oct 2011 03:31:00 -0400

ARTICLES on PRODUCTIVITY

10 Valuable Aspects of a Successful Homepage

Terri Seymour

The homepage of your website is often the landing page and is critical to the success of your online business. When people land on this page, you have just a few seconds to capture their interest. This page will be a giant factor in your conversion rate which is the ratio of visitors that respond to your goal action. This goal action can be subscribing to your newsletter, signing up for your ecourse and ordering your products.

How to Generate Emergency Money NOW!

Willie Crawford

Over the past 12 years, I've created dozens of information products, and sold hundreds of affiliate products. I've discovered what does and what doesn't work in quickly creating AND marketing information products.

List Building - What Is The Most Important Benefit?

Titus Hoskins

If you're new to list building, you may just be wondering what all the fuss is about? What's so important about list building you may be asking? Why should it be the first task any webmaster and/or marketer should do? More importantly, you may be wondering what is the number one benefit of building your list?

6 Signposts of Successful Product Selection and Selling

Chris Malta & Robin Cowie

Getting started on eBay can be overwhelming for the newcomer who has no idea where to begin. That's why it's helpful to look at those who have built successful businesses in this venue. To get to where they are now, the most accomplished entrepreneurs all learned to do six things. All six require willingness to study and learn — but then, so does being a successful online retailer.

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OCT 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Wed, 5 Oct 2011 10:10:00 -0400

ARTICLES for MARKETING

The Mystique of Numbers in Company Names

Marcia Yudkin

While visiting the House of the Seven Gables in Salem, Massachusetts, made famous in the 1851 book by Nathaniel Hawthorne, I mentally tried out other numbers to see if they would sound as spooky and portentous.

Who Else Wants to Know How-To Write an Effective Advertisement?

Bill Platt

Webmasters struggle everyday with the question of how they should advertise their website. There are so many advertising venues; it is hard to know which is the right venue or the right combination of advertising venues. The answer to this question is actually simple. The right venues are the ones that allow you to earn enough sales from the placement of your advertisement to make a profit. Your advertisement should earn more money for you than it cost for you to buy the advertisement.

Internet Marketing and Viral Marketing

Scott Lindsay

Viral marketing is a unique tool designed to create so much buzz about the article itself that even the largest sites will want to publish it. Those who use this technique have seen incredible spikes in their site visitation simply because viral marketing can provide a quick boost in traffic. In a campaign where viral marketing is successful traffic can go from a few hundred visitors to several thousand.

Jump-Start Your Article Writing - Tips for Entrepreneurs

Kimberly Clay

Article writing is extremely important to Internet entrepreneurs who wish to succeed. But sometimes circumstances arise when the articles just aren't coming. Writer's block happens to the best of us. I have cases of it all the time. I'll be sitting at my keyboard, staring into a blank screen, just hoping that a decent thought will jump into my head and I can start typing again. One minute goes by, then two, then ten, and nothing happens. Drat!

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OCT 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Tue, 4 Oct 2011 10:26:00 -0400

ARTICLES for BUSINESS and MANAGEMENT

Has Your Company Name Landed You in Legal Hot Water?

Marcia Yudkin

The #1 reason business owners hire my company to create a new business name within a week is they've received a cease-and-desist letter from an attorney. Often sent by certified mail, this legal document informs you that you are infringing on the registered trademark of another company, and if you do not stop using your company name after a specific date, you will be the target of legal action. i.e., you will be sued.

Articles for Inspiration

Steve Goodier

TABLE of CONTENTS
1. FOR CLOSENESS: T-R-A-V-E-L
2. EIGHT GIFTS THAT DON'T COST A CENT
3. ENJOYING WHAT YOU DO
4. DOING SOMETHING GREAT
5. BLUEBIRD OF HAPPINESS

Managing the Emotions of Change after a Layoff

Julie Donley, MBA, BSN, RN

Change is constant. We just aren’t always aware nor do we pay attention to every change that we make through the course of a day. But when big changes occur, like a layoff or termination of employment, we stand up and take notice. We have to! In this article, I describe these three phases along with the emotions you can expect to experience through each phase and offer coaching strategies for managing your emotions so you can access your courage to take action for finding new employment and reexamining your priorities.

Twitter and Advertising: Do These Two Really Belong Together?

Merle

The latest craze sweeping the ‘Net right now is Twitter. This micro-blogging tool has evolved into millions of loyal users who love and use it daily. Many people think Twitter and advertising should go together, sort of like birthdays and cake. So what's available if you're interested in Twitter advertising? I thought you'd never ask!

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OCT 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Mon, 3 Oct 2011 13:50:00 -0400

ARTICLES for LEADERSHIP

ARTICLES for INSPIRATION

Steve Goodier

TABLE of CONTENTS
1. SPIRIT OF LOVE
2. FRIENDLY FIRE
3. NO FUTURE IN THE PAST
4. ARE YOU LIVING LIFE TO THE FULLEST?
5. NOT JUST A PIPE DREAM

Lead with Values

Julie Donley, MBA, BSN, RN

What is important to you in life? Do you know what your values are? Values are those things that are priorities. These can be anything from nature and beauty, adventure, learning, having fun, or honor and integrity. You know these things because when you see them in others, they bring you joy. When you experience them for yourself, they bring you joy. And when you don’t have enough of them in your life, you feel empty, like life has lost meaning.

Leadership: Learning From Musicians

Harald Anderson

I have been a musician most of my life. In small bands or orchestras that I have participated in, I have had others lead me. Recently I had the opportunity to lead a small orchestra. It struck me that this is a powerful metaphor for leadership. Leading other musicians was not something I had not done before. I wondered how the others would respond to me. But, most of all, I was scared about looking foolish.

Taking Action to Improve Your Life

Wendy Betterini

Imagine that you wanted to build a house and think about the process that needs to be put into place. You'd need to conceive the idea, buy land, draw up plans, order materials, hire professionals to do the tasks you can't and finally, begin building the house. If you got as far as purchasing the materials and then sat there waiting for them to magically form themselves into a house, you'd be waiting a long time!

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September 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Fri, 9 Sep 2011 10:46:00 -0400

ARTICLES on PRODUCTIVITY

Winning the Battle in Your Mind

Julie Donley, MBA, BSN, RN

In my work with clients, observation is critical for change to occur. Clients learn to detach and step back from their thoughts so they can study and reflect upon what’s going on for them. This is not easy. It takes time and practice. Only from this place, however, is it possible to learn how to choose new thoughts and, hence, choose different actions and manage your emotional response and reactions.

Blackhat SEO: Protect Yourself by Recognizing the Bad Guys

Bill Platt

Over the years, webmasters have been told that they should want to avoid Blackhat SEO techniques in connection with their own websites. In general, I agree with this statement. But, by obtaining a deeper understanding of Blackhat search engine optimization, one could actually learn a bit about how to better his or her own positioning in the search engine results.

Tools for Helping You Monitor Your Website and Adsense

Geri Mason

You can't just put your website on the ‘net with right keywords and all the right touches and expect your traffic and ranking will remain constant. As the web is an ever changing landscape, you have to keep track of your own web results including what is happening with the competition and the best and highest ranked sites. There are many useful tools to help you find out what exactly is happening.

Article Directory Sites

Carolyn Clayton

Large content rich sites can be real traffic magnets, attracting visitors more efficiently than any other form of online advertising. There are various ways to increase the content of your site, including writing on blogs and forums, creating and distributing articles, link exchanges and search engine optimization techniques. Successfully integrating all of these methods into one web site can seem a daunting task but in effect is relatively simple; most of the promotion is done automatically once you have laid the foundations.

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September 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Thu, 8 Sep 2011 09:16:00 -0400

ARTICLES for MARKETING

Advertising's Most Important Word

Jerry Bader

If you had to guess the single most important word in advertising what would it be: free, special, discount, sale, new, improved, bigger, better? So many words have lost their meaning or been corrupted by misuse or abuse that it is not an obvious choice. The words luxury, exclusive and world class have been rendered meaningless after being applied to everything from eight hundred square foot condos to restaurants that serve microwave frozen dinners. We can't even rely on light, diet, or low-carb to actually describe what's inside a package.

Appreciating the Driving Forces of Network Marketing

Kirk Bannerman

Network Marketing can produce outstanding results if you know to harness its awesome power to secure your business success. Terms such as Network Marketing, 'MLM' and Multi-Level Marketing all refer to the same type of business model. This industry has had more than it's share of scumbag crooks and con artists that have used and abused the concept. However, if you do your homework and get involved with a legitimate network marketing organization, this business model has exceptional income potential.

Staying Power Is 99% of Marketing Success

James Copper

It is no wonder that marketers have a grim determination about them. They need all the staying power they can get because marketing is a slow, incremental effort that takes a long time to produce results. Seasoned marketers know that they must follow a sequence and give it their all at every step of the way or their marketing efforts will be diluted. This article aims to take you through the steps that must be taken if a marketing effort is going to be successful.

For Copywriters: A Guaranteed Way to Eliminate Writer's Block Forever

Dan Lok

Maybe you're one of the few who never suffer from writer's block. But since you're reading this then I'm guessing you're not one of the few. It's OK. As you gain more experience you'll naturally figure out what works best for you. What follows is a technique to get you writing that never fails to work. And it doesn't really matter where you begin your next killer sales letter.

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September 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Wed, 7 Sep 2011 07:58:00 -0400

ARTICLES for BUSINESS and MANAGEMENT

The Business Planning Process: Launch Your Small Business with Success

Clinton Douglas IV

Business planning is one of the most important steps towards building a successful startup business. You can use some specific strategies to create a comprehensive outline. An effective business plan will help you determine your goals and help you organize your small business ideas with ease.

Building Home Business from the Ground Up

David Hayes

Once you get your home business started and things are running smoothly, the next logical step will be to grow your business into a self-sustaining enterprise. A majority of the big businesses you see both on- and off-line began just as you did: a single unit, making enough money to pay the bills and keeping the family finances on an even keel. However, over time they found a niche that enabled them to expand or increase their sales to vastly build their business and go from getting by to getting comfortable.

The Number 1 Tip for a Successful Online Business

Donald Nelson

Most articles about doing business online give you a number of tips for success. Certainly many of the tips are useful and important. I will not confuse you with many things to do or remember. Instead let's focus on one point that can make or break your effort to make money online.

How RSS Can Explode Your Online Profits

Jason Tarasi

RSS provides you with an opportunity to give control to your site visitors over the information they want to receive from you. Even though ezines and newsletters enable users to voluntarily sign up for similar information, your information may or may not get through spam filters.

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September 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Tue, 6 Sep 2011 08:21:00 -0400

ARTICLES for LEADERSHIP

Avoid Constant Complainers

Kent Jacobson

People that complain constantly are going to eventually bring you down. By avoiding these people you will be able to stay in a positive frame of mind that will help you to lead a meaningful and successful life. More times than not, the people that are complaining are really going on and on about nothing. If they would take the time to stop and listen to themselves, they would find out that if they directed their energy towards something worthwhile they would be able to achieve a high level of success.

Developing a New Attitude

Gary M. Miller

Did you ever notice that the most successful people are always very positive? They don't let things bother them for very long. How do they do that? The answer is that it is easier for them to turn away from negative things and toward more positive things. Some people are born with this ability and some have to work at it. Unfortunately, some people don't have it and find it too hard to get it. This is because it takes real perseverance and effort over a long period of time to develop a new attitude about life. Here are some tips for getting started and doing whatever you can to stick to your plan.

Genuine Competence Increases Your Ability to Influence Others

Kurt Mortensen

Remember that the more consistent and congruent you are in every aspect of your life, the more honest and genuine you're perceived to be. If you believe in your message, you'll practice what you preach. If you practice what you preach, you'll be more authentic and the door of trust will swing open for you. When you possess congruency, there's no need to manipulate or camouflage.

Purpose of Life - Which Direction Should You Take?

Jason Osborn

These are two of the most asked questions on this planet: What's the purpose of life and how do I get there? Have you ever asked yourself something similar?

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September 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Mon, 5 Sep 2011 07:33:00 -0400

ARTICLES on PRODUCTIVITY

10 Ways to Get More Re-Tweets

Terri Seymour

When you post a tweet on Twitter you want as many people as possible to re-tweet your post. This is a great way to instantly increase your exposure and attract more people to your site/blog/business. When Twitter first started, there weren’t many posts worth re-tweeting. Who wants to re-tweet what a person watched on TV or what they bought at a store. But people are now tweeting more relevant and helpful info.

A Hard Look at PPC, Click Fraud and the Alternatives

Bill Platt

Just a few years ago, pay-per-click search engine advertising seemed like it was the answer to the prayers of webmasters vying for search traffic. Given the increasingly competitive nature of PPC advertising and spiraling costs, many small- to medium- sized businesses have begun to question that wisdom. With click fraud running at 25% and click costs for certain keywords hitting $50 a click, advertisers are looking for other solutions.

The Fast-Track to Using Google Adwords

Merle

Remember when Al Gore allegedly said he "invented the Internet?" Well, he didn't, it was Google. Alright, I'm kidding but sometimes it does appear that way. Google has consistently launched one killer application after another and they weren't playing around when they entered into the pay-per-click arena with their "Adwords" program. Adwords is one of the largest online advertising networks, reaching more than 80% of all Internet users.

10 Ways to Intensify Your Article Marketing

Terri Seymour

Article marketing is a method of online and offline marketing where you write informative articles and make them available for reprint and distribution to various webmasters and print publications. If your article is well-written and contains helpful information, it has the potential to give you an enormous amount of exposure for your business. These articles can also help build your reputation as an authority in your field that can help bring you more customers.

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September 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Fri, 2 Sep 2011 07:35:00 -0400

ARTICLES for MARKETING

Show And Tell: Tapping Into the Power of Web Video

Chris Malta & Robin Cowie

Web video has recently gained momentum as a marketing tool for online sellers. This fast-growing phenomenon, according to Joe Chapuis, president of WebVideoZone.com, can be traced to improvements in video compression and the growth of broadband Internet.

Internet Marketing: How to Write a Good Article

Gerald Mason

Good writing is a critical skill if you want to be successful online. Whether affiliate marketing, creating your own products or article marketing your words are your salesmen. They are what convert readers into buyers. This article is going to show you powerful and easy to implement methods guaranteed to make your writing more compelling and easy to read.

Top 5 Ways to Use Web 2.0 for Web Marketing

Jason O’Connor

Web 2.0 and Web marketing is a match made in heaven. There are many ways to create traffic to your website using the power of Web 2.0. In this article I am going to examine what I consider to be the top five.

Choose the Right Logo and Pay the Right Price

Julia Raven

When it comes to the world of business, one concept that remains unbeaten is that you must have a unique selling proposition. That makes you stand out from the crowd. Another simple concept that can drive your business to success is branding. The first concept of having a unique selling proposition is straight forward. If your company doesn't have something unique which separates it from the competition, then you’re not going to survive for a long time.

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September 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Thu, 1 Sep 2011 10:18:00 -0400

ARTICLES for BUSINESS and MANAGEMENT

Go Beyond the Headlines and Hype - Do Your Due Diligence!

Gordon Bellows

Whether online or offline, we are constantly exposed to all sorts of headlines and hype that try to grab our attention. It is important to go beyond the headlines and the hype, especially when it comes to business opportunities. The four examples in this article show that your first impression will often change once the real story is known.

Two TeleSeminar Essentials - Start on Time and Start Strong

BIG Mike McDaniel

Presented are two related teleseminar articles: Starting on Time and Start Strong.

Doing the "Little Things" Will Keep Your Customer Base Strong

Jeff Bunnell

While we all want to increase our profits, one of the most important things to remember is to build a business to stand the test of time. You MUST have a strong and loyal customer base. But how do you get loyalty out of a customer, especially in today's business world? I have outlined a few things that I have helped others implement that have strengthened the customer base.

Create Information Products - Using Ghostwriting Services

Alan Cheng

Successful online marketers create information products that are in-demand and sell them online. It's one of the most popular and effective ways to make money on the Internet. An information product or an ebook requires no inventory and the profit margins are huge. In this article, I'll summarize the crucial steps you need follow to create your own information product by outsourcing to respectable ghostwriting services.

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September 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Wed, 31 Aug 2011 15:25:00 -0400

ARTICLES for LEADERSHIP

Articles for Inspiration

Steve Goodier

TABLE of CONTENTS
1. AREN'T THEY ALL OUR CHILDREN?
2. TURTLES CAN'T FLY
3. TRUE LOVE
4. ARE YOU HAVING FUN YET?
5. CAN YOU SAY, "AWE"?
6. JOY IN THE JOURNEY

Lead with Values

Julie Donley, MBA, BSN, RN

Leadership - Communicating the Vision

Harald Anderson

It is perilous to assume that just because you hold a clear vision that everyone around you understands it as clearly. There is often a big gap in what you think the vision is and what the people you lead think. Communication is not complete merely because something has been expressed. It's vital to know how well the vision has been understood.

Success - Reacting Slowly and Deliberately

John Dueme

The best leaders I've worked with are the ones that know when they should wait and when they should respond immediately. Mature leaders know that some problems go away if ignored for a while. They also know that there are very few times where putting off sending a scathing email or administering a harsh verbal rebuke will give you cause for regret.

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August 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Wed, 10 Aug 2011 07:13:00 -0400

ARTICLES on PRODUCTIVITY

Can Being Online Help Your Personal Development?

Jim Biscardi

In a fast paced world, finding free time is rare and finding time to work on your personal development almost never happens. We all understand that we must grow as individuals. Fortunately, you can still find information and receive help through an expert on personal development. All you have to do is turn on your computer!

How to Get Your Blog Published on Amazon's Kindle

Merle

When Oprah announced on her show that she "LOVES" Amazon's Kindle, millions of people rushed out to get one. First introduced in 2007, the "Kindle" is Amazon's electronic replacement for books. It's a portable, wireless device that allows you to download books, magazines, newspapers, even blogs instantly and take them with you anywhere.

Finding the Best Keywords to Use on Your Site

Terri Seymour

When you own an online business one of the most important things you can do is get high rankings in the search engines. There are many ways of doing this. One of the most effective ways of getting your site noticed by the search engines is by using relative keywords.

Getting Better Research Materials by Using Better Search Tools

Trey Pennewell

Today, for those seeking to discover riches, or at least a decent living, there is still gold lying around for those who can find it. But most of it exists as information accessible over the Internet and the tools you need to find it is web browsers and search engines.

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August 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Tue, 9 Aug 2011 07:20:00 -0400

ARTICLES for MARKETING

When to Charge for Your Info Products

Judy Murdoch

One of my clients recently asked me whether she should charge for a series of tip sheets she created for families traveling with young children. Great question; the truth is, sometimes you should give information and resources away and sometimes you should sell them. The real question is WHEN to charge and when not to. In this article, I'll give you some guidelines around when to charge and when to give information away.

Importance of Branding With a Perfect Logo

Julia Raven

You know how the old saying you get what you pay for? This rule applies to anything you spend your money on, no matter how big or small. When it comes to business, your main asset, your credibility is on the line. Since your credibility is at risk here, you should never hesitate to spend on the best products and services that will benefit your business.

Marketing Need Not Be Expensive

James Copper

By employing a bit of creativity and following these easy steps, you can draw up low-cost or no-cost marketing campaigns. Whether your budget is limited or nonexistent there are ways to draw customers to your business. Just try some of these methods and see the results.

Write Copy That Becomes the Voice of Your Business

Jason Tarasi

When writing copy for your website always keep in mind the famous saying, "it's not what you say, it's how you say it". Show how your product or service will solve their problems, answer a dream, enrich their lives, and/or improve their businesses. You are the dependable expert that they want and need!

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August 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Mon, 8 Aug 2011 06:45:00 -0400

ARTICLES for BUSINESS and MANAGEMENT

Signs of a Work-From-Home Scam

Jim Sperlich

A new phenomenon among home-business entrepreneurs is the small business owner who might manufacture something that in and of itself will not provide enough income to see her or him through financially, but in a way provides a nice little side line income. These entrepreneurs may have four or five sidelines going on at the same time and when totaling up the profits of all their little ventures, it soon becomes obvious that this will be sufficient to keep them in business and also pay the bills.

Competency Based Training

John Fowler

A competency model is a description of skills, knowledge and behaviors needed to perform a job or set of jobs effectively. Given the rate at which business needs change, competency models are important because job descriptions and performance expectations can become quickly outdated. With competency models, job expectations can stay aligned with current job demands or adapted to meet anticipated future demands.

Family Members in Business Together

Kent Jacobson

Running a business with members of your family is a desirable prospect for some people. Let me offer five items to consider that may influence the chances of your business not being successful and possibly straining your family relationships.

The Myth of Solo Success in Business

Mark Silver

There's a breakneck pace that many new single-person business owners assume. With an infinite number of things to do and about a dozen hats to wear, it quickly gets overwhelming. And, that's nothing compared to what happens once the business actually has some momentum.

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August 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Fri, 5 Aug 2011 07:32:00 -0400

ARTICLES for LEADERSHIP

ARTICLES for INSPIRATION

Steve Goodier

TABLE of CONTENTS
1. PAINTED WITH A DIFFERENT BRUSH
2. WON'T POWER
3. WHEN THE MESSAGE LIGHT DOESN'T BLINK
4. SETTING YOUR OUTLOOK
5. WHEN OTHERS SUFFER

Essential Qualities of Leadership

John Fortner

Do you enjoy leading, guiding or directing? Do you look forward to making decisions that impact the lives of others? Would you rather give the responsibility for making choices to someone else? Most of us have been in a position of authority and all of us have met someone who possesses the qualities of an effective leader.

Articles for Inspiration

Steve Goodier

TABLE of CONTENTS
1. WHAT I'VE LEARNED
2. GIFTED FOR SOMETHING?
3. FACE VALUE
4. PRECIOUS MOMENTS
5. LOVING LIFE AGAIN
6. THE EASIEST WAY TO LEARN

Leadership -- How to Challenge an Organization

John Dueme

A good leader can take a team and accomplish things that no one believed was possible. In order to do this they must make incremental changes that are challenging but not impossible. By giving their organization a string of successes they will build momentum and attitudes that will help them overcome even difficult situations in the future.

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August 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Thu, 4 Aug 2011 08:16:00 -0400

ARTICLES on PRODUCTIVITY

10 Proven Ways to Optimize Your Facebook Page

Terri Seymour

Social media marketing is absolutely essential in today’s online business world. It has taken the Internet by storm both professionally and personally. Social media marketing means to market your business with the use of social networks, blogs, message boards, discussion groups, online communities and other such media. Some of the most popular social network sites are Facebook, Twitter, YouTube and LinkedIn.

Why Have Online Fax Services Become So Popular?

Titus Hoskins

When any technology quickly becomes mainstream and a regular part of our daily lives, usually there are some underlying root causes or reasons. The same can be said about the popularity of online fax services in the modern workplace.

Five Steps Toward Eliminating Overwhelm

Julie Donley, RN, MBA, CSAC

Overwhelmed? It happens to the best of us at times. Some people live in a constant state of overwhelm. Knowing yourself, being aware of your abilities and creating an environment that nurtures your success can help to alleviate or minimize overwhelm. Overwhelm means you need to simplify. It means you need to cut back, slow down, eliminate, and outsource. “Simplify” means you need to do less.

Campaign Killers: 12 People You Need To Fire

Jerry Bader

Sometimes it seems like the hardest thing to do in business is to get things done: so little time, so many obstacles. Finding the time to devote to creating a sustained, focused marketing effort seems impossible. But the biggest obstacles of all are some of your trusted colleagues and advisors. Let's check the files and find out who they are.

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August 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Wed, 3 Aug 2011 08:58:00 -0400

ARTICLES for MARKETING

Marketing Tip: Connecting With Your Target Market

Marty Bradfield

As a business owner, you must understand that your target market can never be described as everyone on the planet. It is important for you to do your research, to better understand who your real target audience is, so that you can more easily understand how to get your advertising message to them directly. Once you understand who is in your target market and how you can reach them with your advertising, you will find yourself on the road to real success.

Free and Low Cost Marketing Strategies That Yield More Sales

Robert Dempsey

The good news is that regardless of the continued massive growth of the Internet, the rules of business haven't changed - fundamental business strategy still applies. You start with your ideal customer, you find out what their biggest problems are, you then find or create solutions for those problems, and finally you put the solution in front of the customer and the sale is made.

Search Engine Marketing - Gaining Exposure through Sponsored Ads

Chris Malta & Robin Cowie

No matter how great your products or how well-designed your web site, if no one ever sees them, you'll never sell anything. That's why you have to let people know you're there. According to Boris Mordkovich of http://AdWatcher.com, "Search engine marketing is a way to expose your business to thousands of people who are searching for your products and services."

Newsletter Publishers: The Redheaded Step Children of Internet Marketing

Bill Platt

People who publish online newsletters, often referred to as "ezines", have always played an important role in the growth of the Internet economy. In fact, if you listen to any of the Internet gurus, they are going to tell you time and again that the most important thing you can do towards the success of your online business is to build a list.

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August 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Tue, 2 Aug 2011 07:37:00 -0400

ARTICLES for BUSINESS and MANAGEMENT

How I Handle Customer Service in 10 Minutes per Day

Willie Crawford

While attending a recent seminar in Las Vegas, I found myself in a room with horrible Internet connectivity. As someone who actively monitors and manages hundreds of websites, this used to really panic me. Yet, I calmly sat through many of the seminar presentations, knowing that all of my customer service concerns were being handled very promptly. Let me explain my set-up, and you'll understand why customer service is so easy for me now.

What a Supplier Wants - How to Ask For Wholesale Accounts

Chris Malta & Robin Cowie

You wouldn't think of going to a job interview unprepared — you'd never get called back. Yet many E-Biz owners approach wholesalers and manufacturers without any preparation at all. You need to realize it costs a supplier time and money to set up an account. If you seem like you won't be a profitable customer, they'll probably turn you down.

Need a New Business Name? Try an Extended Metaphor

Marcia Yudkin

Named At Last, my company, uses the idea of storks bringing clients a new name both in the images of storks flying and in phrases like "Head Stork" (my title) and "Storklets" for the company's freelance namers. When images and words work together to develop one concept in several different ways, that's an extended metaphor.

How to Budget Your Business for Success

Stevie-Anne Matthews

When starting a new business you will hear a lot about budgeting. You will learn how to write a budget based on the anticipated amount of income on a daily, weekly and monthly basis. How good your budgeting plan will depend on how disciplined you are in sticking to the established amount you have dedicated to every item in your budget. But many businesses fail due to their lack of action when one piece of their budget doesn't fit together to form the perfect picture of their business.

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August 3ML Briefcase

learn@3MinuteLearning.com (William V Jones) — Mon, 1 Aug 2011 07:58:00 -0400

ARTICLES for LEADERSHIP

ARTICLES for INSPIRATION

Steve Goodier

TABLE of CONTENTS
1. PASSIONATE LIVING
2. ADVICE THAT RINGS TRUE
3. LEARN TO LIVE
4. REMEMBER
5. WEALTH OF WISDOM

Focus on What You Want Rather Than Your Fear

Julie Donley, MBA, BSN, RN

Fear is created in your mind from thoughts that craft the worst case scenarios. Your imaginary center goes wild constructing dramatic stories about a potential - and often negative - outcome. There is no fact to the story; it's a fantasy. In choosing to give this thought process your attention, fear erupts within you as you anticipate this outcome becoming your future reality. Then you experience the "fight or flight" phenomenon and this physiological reaction makes it feel so real.

5 Brilliant Rumi Quotes

Wendy Betterini

I have a lot of favorite authors but one that tends to spark a welcome wave of inspiration and renewal every time I read his work is Rumi. Though his original works were written in Persian, they have also been translated into other languages and are still enjoyed by people in many countries today, even seven centuries after his death! Such timeless writings hold true gems of wisdom that we can rediscover and savor each time we ponder them.

Developing Leadership Skills

Harald Anderson

Some people appear as such natural leaders one wonders if they were born with the quality of leadership. It's possible that this may be true. However, even for these "so-called" born leaders, the right environment is crucial to help them develop to their fullest potential.

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