3Sixty: Our Thinking

Three reasons why websites need to work well on mobile

Thu, 16 Feb 2012 11:17:00 Z

Three reasons why every new website should work as well on mobile as it does on PCs

Accessible Rich Internet Applications and HTML

Sun, 29 Jan 2012 00:00:00 Z

Introduction to Accessible Rich Internet Applications (ARIA) and HTML.

Fancy bunking off IT?

Mon, 09 Jan 2012 15:59:00 Z

The importance of ICT in schools and education.

A lesson from the real Mad Men

Mon, 09 Jan 2012 09:47:00 Z

What digital can learn from the real Mad Men

Uncommon names and SEO

Fri, 06 Jan 2012 14:19:00 Z

The effect of an uncommon name on SEO

Long Tail Data, In: Relevance for SEO, Out

Mon, 19 Dec 2011 11:20:00 Z

How Hitwise data can help improve SEO

searchlove

Wed, 14 Dec 2011 15:59:00 Z

Advanced search marketing conference

3Sixty site traffic rises by 48% thanks to blog efforts

Wed, 14 Dec 2011 08:38:00 Z

What results have been achieved by writing 120 articles in one year for the 3Sixty website.

What does it take to be a great project manager in a digital agency?

Tue, 13 Dec 2011 08:22:00 Z

What does it take to be a great project manager in a digital agency?

The social airline

Fri, 02 Dec 2011 10:45:00 Z

An interview with Julian Carr, the managing director of bmibaby, about how low cost airlines use digital tools

Designing for mobile first

Thu, 01 Dec 2011 10:18:00 Z

Some thoughts from reading Luke Wroblewski's book Mobile First.

How the Mac changed everything

Wed, 09 Nov 2011 07:24:00 Z

How the Mac changed everything

What digital can learn from Tesco

Tue, 08 Nov 2011 08:27:00 Z

What digital can learn from Tesco

Airport Twitter Guide

Fri, 04 Nov 2011 17:11:00 Z

A guide to how airports can best use Twitter

Airline marketing myopia

Wed, 02 Nov 2011 15:57:00 Z

BA and easyJet have chosen opposing strategies for their recent advertising campaigns.

The moving finger writes...

Wed, 02 Nov 2011 08:44:00 Z

John Simmons writes about digital.

What is it with designers and bikes?

Tue, 01 Nov 2011 10:16:00 Z

Why do so many designers love (riding) bicycles?

A/B testing with Google Website Optimizer

Mon, 31 Oct 2011 00:00:00 Z

Testing alternative page layouts with Google Website Optimizer.

Dealing with Twitter complaints

Thu, 13 Oct 2011 17:13:00 +0100

What is the best way for an airport to respond to complaints on Twitter?

What happens to your virtual life when you die?

Fri, 07 Oct 2011 15:04:00 +0100

'Generation F'

The Facebook generation is a term used to describe people who have grown up using social networking on a day to day basis to build and maintain relationships. They have also been described as 'Generation F' as the way in which they communicate with others is so different compared to past generations.

The importance of writing

Thu, 06 Oct 2011 09:45:00 +0100

You may have noticed that each of us publishes an article here every month. I thought I'd explain why we do this and how it came about.

Dinner with Facebook

Mon, 03 Oct 2011 17:11:00 +0100

I was lucky enough to be invited to a dinner earlier this month hosted by the Institute of Practitioners in Advertising (IPA) in London.

The power of verbs

Mon, 03 Oct 2011 11:15:00 +0100

The web is buzzing with conversation left right and centre, and if it isn't a constant stream on Twitter then you will easily find it at the end of any news article, clothing or product website. So what could businesses do with all this conversation?

Sorry, I don’t have a computer science degree…

Fri, 30 Sep 2011 00:00:00 +0100

How important is it for a developer to have a computer science degree?

Where do ideas come from?

Thu, 22 Sep 2011 17:05:00 +0100

Whenever I've asked someone involved in a creative occupation "Do you ever worry about coming up with an idea"

Asking for business and thanking customers

Mon, 05 Sep 2011 12:27:00 +0100

Can UK businesses learn any lessons from the US in being more direct in asking for business and thanking customers?

Bristol Sitecore User Group Focuses on Developers

Wed, 31 Aug 2011 14:30:00 +0100

Bristol Sitecore User Group August 2011 Meeting

Social media's role in the riots

Fri, 26 Aug 2011 16:16:00 +0100

The role that social media sites such as Twitter have played in the recent London riots.

No hiding from the new consumer

Fri, 19 Aug 2011 08:58:00 +0100

Social media means that brands can no longer control the flow of information. They must be brave, confident and engage with their customers.

Beyond the desktop

Tue, 16 Aug 2011 16:26:00 +0100

Why building an iPhone website might not be such a good idea.

Why the IPA has set up the Digital Business Group

Mon, 01 Aug 2011 10:59:00 +0100

Why the IPA has setup the Digital Business Group

Buying clothes online.... Or on foot?

Fri, 29 Jul 2011 14:37:00 +0100

A few years ago the only items I really purchased online were train tickets, festival tickets and flights. Now I find that 90% of my purchases are made online: food, clothes, even paint.

Beginner's guide to .NET MVC - Part 1

Fri, 29 Jul 2011 00:00:00 +0100

A very basic introduction to the world of .NET MVC for developers that are finding it hard to get started. Contains metaphors and childish scribbles.

Desktop PCs aren't dead yet

Wed, 27 Jul 2011 17:19:00 +0100

This article discusses three reasons why desktop PCs are still relevant.

Tips for doing estimates

Wed, 27 Jul 2011 00:00:00 +0100

General tips for producing developer estimates.

Style and substance: 10 tips on presentation skills

Mon, 25 Jul 2011 14:34:00 +0100

Working in a creative industry often means being called on to present

It's the little things that make the difference

Fri, 22 Jul 2011 13:32:00 +0100

Ria Ball, PA / Office Manager at digital marketing agency 3Sixty, gives a personal view on the importance of a good team environment and the little things you can do to create a good company culture.

Facebook fan pages

Thu, 21 Jul 2011 15:46:00 +0100

Should you set up a Facebook fan page?

Colour theory and web design

Thu, 14 Jul 2011 10:46:00 +0100

When designing a website, one major task we are faced with is creating a colour scheme which will evoke the right feelings in users. This can be an extremely difficult task as the theory behind colour is actually very complex.

To pitch or not to pitch - that is the question. Again!

Wed, 13 Jul 2011 16:37:00 +0100

3Sixty's groundrules for taking part in a pitch.

What does it take to be a great account manager?

Mon, 04 Jul 2011 00:00:00 +0100

Technology may be changing the knowledge needed to be an account manager; but I think that the qualities needed to do the job are pretty timeless.

Getting your first job at a digital creative agency

Tue, 28 Jun 2011 17:01:00 +0100

As a director of a digital creative agency, I see quite a few CVs. Here's a list of things that might help your application.

Train tickets and plane tickets

Mon, 20 Jun 2011 20:47:00 +0100

Why does travelling by train require so many printed tickets?

yep, if you don't have an iPhone... well, you don't have an iPhone

Mon, 20 Jun 2011 15:23:00 +0100

if you dont' have an iPhone... well, you don't have an iPhone

4 techniques to increase conversions

Thu, 16 Jun 2011 16:03:00 +0100

Chances are your conversion rate could probably be improved if it was given a bit of love and attention. Here are a few techniques you could use.

Why would anyone visit your website?

Fri, 10 Jun 2011 17:39:00 +0100

You need to give people a good reason to visit your website and an even better one to return.

The Continuous Integration Server

Fri, 10 Jun 2011 00:00:00 +0100

This article discusses the joys of setting up a continuous integration server.

How to do social media well

Fri, 03 Jun 2011 14:45:00 +0100

How to do social media well

Visual web design

Wed, 01 Jun 2011 14:17:00 +0100

The design and aesthetics of a website plays a huge part in communicating brand messages to users.

Why is NFC the next big thing?

Wed, 01 Jun 2011 11:09:00 +0100

There is a buzz around NFC but what is it and how can it be used?