5or6

10 Simple Ways To Help Convert Your Website Traffic Into Sales

noreply@blogger.com (ryanfmc) — Mon, 18 Oct 2010 09:03:00 +0000

This was originally posted on www.ryanfmc.co.uk by 5or6 Managing Director Ryan McNamara, to read the whole post you can find it here.

SEO is an art, I have said it before and I will say it again. It does take time, effort and sometimes money to truly make it happen. But it can be well worth it, study's have show that being higher in the search engine rankings can greatly increase your website traffic..

But what happens when you have spent huge amounts of money on your websites SEO, and your still not reaping the benefits? SEO is not the only way to increase sales on your website but it most certainly is a very good start. By increasing the traffic to your website you will by default increase the chances of a sale, yet have you actually thought about what will happen when your potential clients arrive at your site?

Remember the sale is not made when you receive a click through but when a potential customer accesses your website and is happy with what they have found.

Below are ways in which you can improve your website and website credibility to increase sales:

1. Does your website look good enough? Really think about how your website will be viewed. If your website doesn't look proffesional and credible you are not going to inspire confidence in the people you are trying to sell to. It is paramount that you get this right.

2. Think about the colours you use on your website, as people react very differently to different colours and to be sure you can maximise you websites appeal you need to use the right colours.

3. Is your website easy to navigate? If your customers can't find your products then you will not make sales, so try to cut down the amount of clicks they have to make.

This was originally posted on www.ryanfmc.co.uk by 5or6 Managing Director Ryan McNamara, to read the whole post you can find it here.

Rising Stars

noreply@blogger.com (ryanfmc) — Fri, 15 Oct 2010 10:39:00 +0000

The all new GSE website was launched this month after developing the website alongside the sports agency, 5or6 completed all of the website design and graphic design work for the site. GSE are a management consultancy in the sports and entertainment industry for personalities, icons and celebrities. Amongst their books feature many 2012 hopefuls such as athlete Andy Turner, gymnast Louis Smith and boxer Bradley Saunders.

Is Your Websites SEO More Important Than Ever?

noreply@blogger.com (ryanfmc) — Thu, 14 Oct 2010 09:35:00 +0000

This was originally posted on www.ryanfmc.co.uk by 5or6 Managing Director Ryan McNamara, to read the whole post you can find it here.

It has long been suggested that ranking highly on search engines can have a massive affect on sales, and if you are to believe the latest statistics that 93% of all buying decisions start with an online search, then your sites SEO can suddenly become very important.

Getting to the top of Google for a keyword of your choice can be a long and arduous task, and now with the introduction of Google Instant this might be slighty harder. But how important is it to be on top of Google? SEO experts would have you believe it's paramount, but there are company's out there who have been very successful with out the aid of SEO. However if there ever was a set of statistics released to wet your appetite or at least encourage you to give SEO a try then a recent study leaked from AOL's search engine logs is the one:

1. 42.25% of all click-through traffic is received by the website ranked first in the search results
2. Second place receives 11.94%
3. Third position obtains 8.47%

This was originally posted on www.ryanfmc.co.uk by 5or6 Managing Director Ryan McNamara, to read the whole post you can find it here.

How To Monitor Your Competitors On Line

noreply@blogger.com (ryanfmc) — Mon, 11 Oct 2010 08:11:00 +0000

This was originally posted on www.ryanfmc.co.uk by 5or6 Managing Director Ryan McNamara, to view the whole post you can find it here.

You may think that you are ahead of the game and know everything about your competitors, but do you really? Do you know when they are linked too or when they are mentioned on Twitter? No, well not to fear there are a few ways to keep up to date.

Below are a few hints to help you sift through all the noise on the net and help you keep tabs on your competitor, your brand and anything related to your business anywhere on the web.

Google Alerts

This is a great service provided by Google right in your Google account, basically you can type in different search terms and Google will email the search quires to you as much as you like. This great little function keeps you up to date with everything on blogs, websites and search engines, so it's a great way to keep tabs on when your competitors (and your own business) are linked to or mentioned on line.

This was originally posted on www.ryanfmc.co.uk by 5or6 Managing Director Ryan McNamara, to view the whole post you can find it here.

Liam Tancock Graces The First Issue Of WOW

noreply@blogger.com (ryanfmc) — Wed, 06 Oct 2010 16:02:00 +0000

The first issue of this year's Loughborough Students Athletic Union Magazine, WOW went out to the new freshers this week at the perfect time as the cover was dedicated to the new Commonwealth 50m backstroke champion Liam Tancock. Liam is a Loughborough athlete and is the current 50m backstroke world record holder.

The first issue is not out on line yet but it will be soon so keep an eye out.

7 Ways To Increase Your Websites Organic SEO

noreply@blogger.com (ryanfmc) — Tue, 05 Oct 2010 09:58:00 +0000

This was originally posted on www.ryanfmc.co.uk by 5or6 Managing Director Ryan McNamara, to view the whole post you can find it here.

There are so many ways to increase your websites search engine optimisation however by implementing a few simple steps you can always look to grow your SEO organically over time.

Organic SEO can be simple to set up and over time you can reap the benefits as you consistently add searchable links to your website from high quality websites, along with building your on line reputation. Organic SEO will not put you to the top of the search engines over night yet it will help you climb the rankings, and the more you implement it the quick it will happen.

#1. Book Mark Your Website And Blog Posts
Look to add your website and blog posts to Delicious, StumbleUpon and Alltop and tag the pages appropriately to associate specific words to your website, and share your links with others. Over time you can build a strong base of associated keyword links from these websites to your site and increase your SEO.

#2. Add Your Blog's RSS Feed To Digg
Digg has a great feature in which you can add your RSS feed to your Digg profile and automatically 'Digg' your blog posts as you create them, this can save you time, increase your readership from the popular social network and add links to your site.

#3. Comment On Blog's
By commenting wisely on well read blogs in your field of expertise you can not only add much needed high quality links to your website/blog but also boost your click thoughts if you showcase your knowledge on the given subject. Remember people will click through if they find your input valuable, and this can be a great way of really boosting your brand.

This was originally posted on www.ryanfmc.co.uk by 5or6 Managing Director Ryan McNamara, to view the whole post you can find it here.

10 Things To Remember When Building Your Brand

noreply@blogger.com (ryanfmc) — Mon, 04 Oct 2010 09:09:00 +0000

This was originally posted on www.ryanfmc.co.uk by 5or6 Managing Director Ryan McNamara, to view the whole post you can find it here.

There are so many ways these days to get your brand out there, but don't forget the fundamentals otherwise all the money in the world and fancy new websites won't make the slightest bit of difference to their overall experience with your brand.

So let's focus on getting the ground work in before you look to start experimenting with what you can do with your brand, because if you don't make a good first impression it is so much harder to win people back around. So if you are looking to build your brand remember these 10 fundamentals before you choose to really experiment with the boundaries of marketing yourself.

#1 - Make A Good First Impression With Your Logo

If you are looking to build your brand, you need get the basics right first. If your logo and identity isn't up to scratch then your get off to a bad first impression. Your logo needs to represent your brand, your clients and what you stand for, make sure you get it right.

#2 - Get Your Logo Everywhere

Everything you send out should have your logo on, make your brand stick in everyone's mind. If you send out mail, make sure your logo is on the envelope, if you send an email have your logo in your email signature. It may sound like common sense but it is an essential practice.

#3 - Choosing The Right Colours

Colours affect the way people interpret your brand, blue's give off a trustworthy vibe, whilst yellow's have a youthful character, think long and hard as to what your company and brand mean and make sure you get the right colours!

This was originally posted on www.ryanfmc.co.uk by 5or6 Managing Director Ryan McNamara, to view the whole post you can find it here.

The World's Longest Charity Football Match!

noreply@blogger.com (ryanfmc) — Fri, 01 Oct 2010 10:01:00 +0000

Every so often at 5or6 we get to be involved in projects we really believe in, and today when we completed the posters for the 'World's Longest Charity Football Match' we felt pretty darn good about ourselves.

The event will take place on Friday 22nd October til Sunday 24th October at Loughborough Univeristy. The students involved are well on their way to smashing their target of £18,000 and the world record for the current longest football match which stands at 50 hours.

To find out more about the event check out their website at www.longestfootballmatch.com.

5 Reasons Why Facebook Has Succeed Where Others Have Failed

noreply@blogger.com (ryanfmc) — Thu, 30 Sep 2010 14:09:00 +0000

This was originally posted on www.ryanfmc.co.uk by 5or6 Managing Director Ryan McNamara, to view the whole post you can find it here.

Facebook has been up and running for over 6 years now and so now I'm pretty sure we can't consider it a start up any more (especially as it has over 500 million active users as of July 2010). Yet when it did start back in Mark Zuckerberg's Harvard dorm room I very much doubt even he could of imagined how big it would get. So what makes it so special? And what sets it apart from all the other internet fad's out there?

#1 - If It's Not Broken Don't Fix It

Facebook has never tried to fix a problem that wasn't there. Facebook have always look to improve and add new features with out changing the over all user experience. When they have looked to make majors changes it has only ever added to the user experience, they have never changed it. MySpace have found out the hard way by implementing massive changes which has caused the users to revolt because the user experience has changed.

#2 - Management Of Your On Line Life

Facebook actually provides an essential service. Some may see it as a way to just 'kill time' but Facebook allows user to mange their on line life, connects users all over the world and builds communities. What other service can make a claim like that? None.

Facebooks photos album feature allows users to store all their pictures on line, hassle free, tag friends and start conversations. Facebook messaging has almost replaced emails for the younger generation of Facebook users and the chat client has taken away the hassle of using third party clients...

This was originally posted on www.ryanfmc.co.uk by 5or6 Managing Director Ryan McNamara, to view the whole post you can find it here.

How to Get the Most Out of Your Facebook Business Fan Pages

noreply@blogger.com (ryanfmc) — Fri, 24 Sep 2010 15:36:00 +0000

This was originally posted on www.ryanfmc.co.uk by 5or6 Managing Director Ryan McNamara, to view the whole post you can find it here.

It's now offical people now spend more time on Facebook than they do Google. Which could be a possible explain for Google's new money making scheme with Google Instant, and the very strong possibility of losing advertising revenue to the new web super power, Facebook.

So how do you get a piece of the ever increasing Facebook pie? And how can you make the most out of your Business Fan Page? Because being on Facebook is important.

In the beginning
So how do we start? First of all we need a plan. What do you what to achieve from you page? Increased sales? 5 interactions with customers per week? Increase the overall awareness of your brand? The list could almost be endless that's why it is always important to define your goals.

If you want to get those all important customer interactions, you need to begin posting interesting questions or useful tips and tricks. However if you want to increase sales you are going to have to increase traffic to your page and make your product appealing. You could do this by hosting competitions to entice customers on to your page to win your product, if they don't win at least they know about your product and if they are willing to take the time to enter a competition for it they may well be willing to take the time to purchase it to...

This was originally posted on www.ryanfmc.co.uk by 5or6 Managing Director Ryan McNamara, to view the whole post you can find it here.

The Launch of Lightning TV with Jo Harten

noreply@blogger.com (ryanfmc) — Thu, 23 Sep 2010 14:42:00 +0000

Another day and another interview with a Commonwealth Games bound athlete for 5or6, yet this time we spoke to Jo Harten of England and Loughborough Lightning.

We met up with Jo as Loughborough Lightning in conjunction with Loughborough Sport and ourselves are set to launch the new Loughborough Lightning website and YouTube channel Lightning TV. Lightning TV will be a insight in to the world Loughborough Lightning, with interviews game highlights and match introductions.

5or6 Meet a Record Breaker!

noreply@blogger.com (ryanfmc) — Mon, 20 Sep 2010 15:05:00 +0000

We met backstroke World Record holder Liam Tancock today to talk to him about this year's Charnwood Borough Sports Awards.

Last year 5or6 MD Peter Simmons presented Liam with his award at the 2009 Charnwood Sports Awards, so we caught up today to interview him about what the Charnwood Sports Awards can do for the local community before he heads off to the Commonwealth Games in Delhi.

The interview and footage captured will be used for this year's Charnwood Sport's Awards video. The Awards will takes place on Wednesday 6th December at the town hall in Loughborough, for more information on the awards visit http://www.charnwood.gov.uk/pages/charnwoodsportsawards.

Loughborough Sports Directory

noreply@blogger.com (ryanfmc) — Thu, 16 Sep 2010 09:44:00 +0000

The Loughborough sports directory came back from print yesterday and was sent straight out for the first Loughborough University open day of the new school year.

The directory will be used by the University as a yellow pages of Loughborough sport in a bid to attract new students to study at Loughborough, and to showcase all the fantastic facilities they possess.

Ryan's off on One!

noreply@blogger.com (ryanfmc) — Wed, 01 Sep 2010 10:27:00 +0000

5or6 Managing Director Ryan McNamara has just finished work on his own personal design blog, and can be found at www.ryanfmc.co.uk.

Ryan plan's to use this blog to express his passion for design, and to display some of his favourite work out on the net, as well as everything new out there. Also Social Media is a big part of what we do here at 5or6 and he plans to begin to explore and delve deeper in to it.

On the Warr path

noreply@blogger.com (ryanfmc) — Thu, 26 Aug 2010 09:44:00 +0000

Following on from last year's successful design placement from Loughborough University we have snapped up another student from Industrial Design, Will Warr. Will starts today and has already begun to settle into his new role.

Whilst with us Will will be learning new skills to take on to his course next year, and we have already acquired a bursary to aid his learning from Creative Leicestershire.

Will is in the process of setting up his new design placement blog and when it is set up we will let you know.

New Season, New Lightning Website

noreply@blogger.com (ryanfmc) — Mon, 23 Aug 2010 10:14:00 +0000

We have been approached by Loughborough Lightning in regards to designing their new website, internet marketing campaign and the design of their home ground at Loughborough University.

Over the next months we will be working hard to get everything ready in time for the new Super League season and we will post updates on how the work is coming together.

Loughborough's Yellow Pages of Sport

noreply@blogger.com (ryanfmc) — Wed, 18 Aug 2010 10:48:00 +0000

Every year Loughborough University release their 'Sports Directory' to encourage new freshers to join sports teams to to just enjoy the Universities amazing facilities, and this year they have asked us to give the directory a bit of a face lift.

The new directory sets out to showcase the Universities sporting history, the amazing facilities, the fantastic sports clubs and the great events.

The new directory will be ready for the end of September when the new students arrive.

School Sports Partnership

noreply@blogger.com (ryanfmc) — Mon, 16 Aug 2010 09:57:00 +0000

We have been working with the School Sports Partnership in London to help provide them with an effective newsletter and school calender campaign to increase the number of children and schools getting involved with the campaign.

So far we have produced the new newsletters which were sent out last week and the new calender campaign is underway.

Creative Leicestershire Bursary

noreply@blogger.com (ryanfmc) — Mon, 19 Jul 2010 13:53:00 +0000

We are proud to announce that we have been granted a bursary from Creative Leicestershire. The money will go towards supporting next years placement student. For more information on bursary schemes from Creative Leicestershire visit their website http://www.creativeleicestershire.org.uk/.

Ed-ing Home...

noreply@blogger.com (ryanfmc) — Thu, 15 Jul 2010 14:32:00 +0000

Design student Ed Williams is leaving us, after a years' work placement with the company. Thank you for all your efforts this year Ed... good luck in your final year of your degree!

To keep up to date with what Ed's up to follow him on his blog at:
http://www.edwilliamsdesigns.blogspot.com/

Aiming for 2012!

noreply@blogger.com (ryanfmc) — Mon, 12 Jul 2010 14:19:00 +0000

We have teamed up with GSE Sports Agency to develop their new website in the run up to the London 2012 Olympic games. The agency represents some of GB's greatest hopes at the next Olympics including 2008 Olympic bronze medalist Louis Smith (Gymnastics).

Developing People, Developing Sport

noreply@blogger.com (ryanfmc) — Thu, 08 Jul 2010 14:15:00 +0000

We have been contracted to work with the Loughborough Sports Development Center on Loughborough University campus to design and product their new Sports Directory brochure. The booklet is aimed at the new freshers intake in September and returning students who are interested in taking up sport at Loughborough. The aim of the brochure is to encourage students to play sport at Loughborough, and to take advantage of the world class facilities.

IAMLUFBRA #6

noreply@blogger.com (ryanfmc) — Fri, 02 Jul 2010 08:26:00 +0000

So IAMLUFBRA has finished for this year yet the videos have not! The latest IAMLUFBRA video has hit Facebook and YouTube today and is a tad different from the others, as it documents all 3 events and the making of this years IAMLUFBRA.

This will be the final video of the University year, however this is only the beginning...

Street Athletics gets into top gear!

noreply@blogger.com (ryanfmc) — Mon, 21 Jun 2010 08:08:00 +0000

Today see's Street Athletics get into full swing as the events begin to take off today in Hounslow. Here at 5or6 we feel a special connection to Street Athletics as we have been involved in the event for the last 3 years, and so wish everyone involved the best of luck!

Power Balance competition #2

noreply@blogger.com (ryanfmc) — Fri, 11 Jun 2010 14:04:00 +0000

After the success of the first social media driven competition for Power Balance UK, we decided to run another. In this competition all you have to do is 'Like' Power Balance UK on Facebook, then copy and paste this text into your status bar, making sure to 'tag' PB in the post by adding the '@' symbol:

Entered the @PowerBalanceUK competition and you could win a brand new Power Balance wristband, if you share this post and become a fan of @PowerBalanceUK you could be in with a chance of winning too!

The 3 winners will be announced on the Facebook group next Friday 18th June 2010. Good luck to everyone who enters!