6S Marketing - Internet Marketing and SEO News

Ideas on Tap Date Announced

2008-11-19T15:58:00-08:00

The next Ideas on Tap is on January 22nd, 2009 at the Yaletown Brewing Company.

Check out the photos on Facebook or Flickr from the first Ideas on Tap, which took place on October 16th, 2008. Over 250 people attended last time, so be sure to RSVP before space runs out!

Top 20 Twitterers Picked up in Vancouver Sun

2008-11-13T18:18:00-08:00

The highly popular “Top 20 Twitterers in Vancouver” list was highlighted in the Vancouver Sun this morning along with a few of the Twitterers who made the list. In particular, Rebecca Bollwit, Miss604 on Twitter, senior partner at 64Media.com and Twitter veteran, “It started out for me just being a personal update, like your Facebook status but not on Facebook,” Bollwit said. “For me personally, it turned into more of a marketing tool for my company...Once I got on I just started seeing who other people were following and seeing who was adding who. It creates this huge global chain of information-sharing.”

As an example of just how powerful Twitter is as a marketing tool, Chris Breikss, creator of the Top 20 List, uses Pizza Hut as an example and a couple of recent “tweets” by Tod Maffin, a Vancouver-based social media strategist and technology commentator, who is also on the Top 20 list.

In the first tweet, Maffin wrote about ordering pizza online from Pizza Hut. “Why don’t all pizza places have online ordering?” he asked. Not long after, Pizza Hut got a failing grade on Twitter: “65 minutes late, soggy, lukewarm, inaccurate order, and waaaaaaay too salty. #pizzahut FAIL”

Unfortunately for Pizza Hut, Maffin’s complaint didn’t just go to one friend but to his 1,000-plus Twitter followers...Read full article

Read the original blog post

Google / Yahoo Deal May Fall Through

2008-10-31T21:33:00-08:00

For months rumors have been circling about a paid search partnership deal between Google and Yahoo. This deal was likely set up to offset the pressures Yahoo was “feeling” from both Microsoft and Yahoo shareholders wanting a Microsoft take-over. It sounds like today, the deal simply won’t happen because of the US Justice Department wanting concessions that both search engines don’t like.

Reported in the Wall Street Journal this morning, one huge factor in the partnership not going through is the Justice Department’s discussion of having the companies sign a consent decree stating the terms of the partnership. That would subject their compliance to continuing oversight by a judge...Read more.

6S Appointed Official Website Optimizer Authorized Consultants

2008-10-28T17:59:00-08:00

6S Marketing has recently been appointed the designation of “Website Optimizer Authorized Consultants” by Google. The designation means that 6S Marketing is among very few companies who offer the professional support services for Google’s Website Optimizer software.

Google Website Optimizer is a website testing tool which uses A/B and Multivariate testing to test site & landing page design, pinpoint usability flaws and show where site improvements can be made to increase conversion rates, increase visitor time-on-site and improve visitor satisfaction.

6S Marketing has been utilizing the tool since its beta release in 2007 and has helped Google shape and refine the parameters of the tool to ensure its effectiveness in the market...Read full Press Release.

6S Makes Top 25 Web Development Companies List

2008-10-22T22:21:00-08:00

6S Marketing has been named one of the biggest web development companies in BC this week, according to Business in Vancouver Magazine.

Ranked according to the number of employees at each establishment, 6S Marketing made the list at # 9, “We are elated to have been named as a leader in our industry” says Chris Breikss, 6S Co-Founder and President. “6S has enjoyed significant growth over the last two years and has blossomed both internally and externally, so it is great to see that our progression has impacted our place in the industry. We are certainly in good company on this list.”

6S is poised to take on even greater rates of growth in 2009 as the companies continues to expand their relationship with Google to ensure that their clients have constant access to the most up to date and effective online marketing solutions and tools. “We have always strived to stay progressive and on the cutting edge of internet marketing. This approach is one of the most critical values that have enabled our organization to remain growing and relevant. It is a commitment that we have adhered to consistently since our inception.” comments Breikss...Read official Press Release

6S Industry Leader for Facebook Marketing

2008-10-15T16:57:00-08:00

Vancouver-based 6S Marketing has been featured in “Business in Vancouver” as an industry leader in fusing Social Media with Marketing. “There are really no other websites, other than instant messenger application sites, that allow you that kind of exposure,” said Chris Breikss, President of 6S Marketing.

Recently, 6S Marketing launched the Taste of Yaletown’s Facebook page to promote the week long annual event. Since the Taste of Yaletown’s page launch last month, it has attracted nearly 650 “fans” who receive – via mini-feeds on their own Facebook page – regular updates, photos, menus and news about participating restaurants. Read full story ...

Read another version of the story here on MSN.ca

6S Sponsoring Taste of Yaletown

2008-10-06T14:00:01-08:00

The 4th annual Taste of Yaletown is taking place on October 14th through till October 26th and features a large list of participating restaurants. 6S Marketing has been based out of Yaletown since 2000 and is proud to be sponsoring an event that showcases Yaletown and its restaurants in such a “tasteful” way.

Presented by American Express and offering menus from more than 20 of Yaletown’s finest restaurants, this event offers the chance to dine on three-course menus ranging in set prices of $25, $35 and $45 dollars. A portion of the proceeds raised from each participating restaurant will go to the Greater Vancouver Food Bank.

For a list of the participating restaurants, please visit the Yaletown Neighborhood Information website.

Google Offers 10 Mil to Best Idea

2008-10-02T17:07:00-08:00

Google is celebrating its 10th birthday this year and is looking back on a decade of technological advances and its direct impact on the way information is distributed, read, understood and found around the world.

The ability to change the world by doing good is something Google takes seriously, literally. “Project 10 to the 100th” is Google’s new brainchild calling for ideas to “Change the World by helping as many people as possible”. To make sure this happens, Google has committed $10 Million to implement the winning idea.

Project 10 to the 100th kicks off immediately and all idea submissions must be entered by October 20th. Google will pick 100 ideas from the submissions and post them as semi-finalist for voting to take place on January 27th, 2009.
Once five finalists have been selected for funding, an advisory board will begin the process of identifying the organization(s) and proposals that are in the best position to help implement the selected ideas.

Submissions must fall into one of the set guidelines of the Project and must define how many people the idea would help, how urgent is the need (of the idea), can the idea be implemented within a year or two, and how long will the impact from the implemented idea last.

For more information, visit the official Project 10 to the 100th site.

Internet Marketing Conference

2008-09-04T15:00:00-08:00

Speakers and participants from Europe, the United States, Canada, and Asia are traveling to Vancouver, British Columbia, Canada to take part in Internet Marketing Conference (IMC) on September 11–12, 2008.

Topics of discussion will include: web analytics, strategy, content, search engine marketing, search engine optimization, e-mail marketing, social media, on-site behavioral targeting, multivariate testing, and much more.

No matter if you’re a seasoned marketer or brand new to the internet marketing industry, everyone will find something useful to take back to the office from this event. For more information on the conference, visit the website.

6S Sponsoring Expression Engine Roadshow

2008-08-27T19:23:00-08:00

ExpressionEngine’s online community is friendly and productive and supportive, one of the best on the Internet. EE Roadshow is a way of bringing EE users and developers together in a real-world way, so users and developers can connect with the people behind the forum personas, share some tips, techniques and development expertise.

6S Marketing, who uses Expression Engine to manage their own website (www.6smarketing.com) is a media sponsor of this kick-off event.

For more information on the Expression Engine Roadshow kick-off event, visit the Expression Engine Roadshow site.