A Smarter Planet Blog

Diabetes – An Intervention Point for Non-Communicable Diseases

2012-02-10T19:25:02Z

Editor’s note: Nearly two-thirds of all deaths globally occur due to non-communicable diseases. Better prevention and treatment could save tens of millions of lives and reduce healthcare costs dramatically. IBM and Novartis recently sponsored the NCD Challenge, a global university competition aimed at producing innovative solutions addressing NCDs. The winners are Haas School of Business, University of California, Berkeley; and ESADE Business School, Ramon Llull University in Barcelona, Spain. This guest post was written by the leader of the University of California, Berkeley team.

By Emily S. Ewell

Haas School of Business, University of California-Berkeley

Chronic illness such as asthma, diabetes and cancer need tangible, targeted solutions that maximize impact with the right intervention. Our university’s team in the NCD Challenge chose to narrow in on Type 2 diabetes – a measurable condition and intersection point for countless chronic risk factors. The good news is Type 2 diabetes is nearly 100% preventable by addressing risk factors such as unhealthy diet and physical inactivity.

Focusing on the area of largest need, the developing world, we contextualized our solution in Mexico – a country with an established burden and rapid growth in NCDs. Our team traveled to Mexico City to see and learn for ourselves how diabetes could affect communities, families and individuals.

In the city’s largest hospital waiting room, we met Ana – a pregnant woman with diabetes. She introduced us to her mother and grandmother sitting next to her; all three generations in Ana’s family have diabetes. It became abundantly clear that at the core, diabetes isn’t an individual challenge, but a family challenge driven by habits – passed down from generation to generation. The only way to stop the problem, is to stop the cycle.

With widespread and lifelong behavior change an even greater challenge than NCDs, our team identified a confined touch point where a patient’s motivation is the highest: pregnancy.

We developed a solution called 2Vidas, a pharmacy membership program focused on pregnant women with diabetes. 2Vidas works because it doesn’t ask for lifelong behavior change – it’s a unique time when a woman is most motivated to change for herself and her baby; a short-term intervention with a long-term impact.

2Vidas means “two lives” and it’s a 2-for-1 solution reducing the woman’s risk for complicated birth or c-section and decreasing the child’s lifelong risk for obesity, diabetes, and other NCDs. What happens in a mother’s womb, programs a child for life.

2Vidas is not just a solution for Mexico City, but for women, families, and people with diabetes worldwide. Mexico represents the future of the developing world with rapid urbanization, adoption of Western lifestyles, and dual burdens of disease. With a targeted solution, committed team, and identified potential partners – we hope to make 2Vidas a reality to empower women, families, and communities to combat diabetes around the world.

Technorati Tags: diabetes, healthcare, life sciences, NCD, non-communicable diseases

Knowledge is power – Driving smarter energy usage through consumer education

2012-02-09T14:37:09Z

Expectations have been running high for what smart meters and smart grid technology will provide to residential energy consumers in the long run. In the minds of consumers, gaining more control over energy use, improving environmental impacts and managing costs have been firmly associated with the term “smart grid.” But how do people feel about the paths to be traversed to get to an attractive future state where smart grids and smart meters provide such improvements?

Read full report

Technorati Tags: Analytics, energy, smart grid, Smart Grids, Smarter Energy, Smarter Planet, sustainability

Dr. Diabetes: Innovation for Fighting Non-communicable Diseases

2012-02-08T23:10:22Z

Join the conversion at People for a Smarter Planet on Facebook and on Twitter at #NCD.

By Ching-Chia Hsu
ESADE Business School-Universidad Ramón Llull

Over the past several decades, because of advances in science, business and government services, life has become easier for many people around the globe. However, one of the side effects of increased wealth and leisure is that a lot of people suffer from non- communicable diseases, which are often the result of poor eating habits and inadequate exercise.

Among NCDs, diabetes is one of the major and most challenging chronic diseases. There are 346 million diabetics worldwide, and this number is expected to double by 2030. In China alone, the population of diabetics tops 90 million, and they account for 14 percent of national healthcare expenditures.

The severity of the diabetes epidemic was what inspired my university’s team in the NCD Challenge to create a innovative way of lessening its impact. The other team members were: Meng-Chi Chen, Alexander Anthonysamy, Kohei Sato and Feras Nagadi,

The main hurdles to reducing the impact of diabetes are awareness and compliance. Because little attention is paid to prevention in most societies, patients’ conditions are diagnosed and treated only after they have threatening health conditions. Additionally, patients often fail to comply with medications and treatments, causing their conditions to worsen.

During the NCD Challenge, our team developed Dr. Diabetes, a solution aimed at addressing these two main issues. Dr. Diabetes utilizes a handheld device loaded with a software application and connected to the computing cloud. It is a total solution designed to provide diabetes awareness, monitoring and management to patients with chronic illness, initially for China. The solution provides medical data via the cloud to physicians for accurate diagnosis, and to pharmaceutical companies and hospitals for efficient research and development. It’s designed to be expandable to address other NCDs.

We estimate that Dr. Diabetes could lower the risk of complications, decrease treatment costs by up to 73 percent, and decrease hospital visits by 65 percent for patients throughout China.

With one handheld device, one app, and one-touch access, Dr. Diabetes helps address most all diabetes needs, especially for patients in developing countries. This is the type of accessible, sustainable, and scalable innovation that can be applied to help address one of the world’s most challenging chronic illnesses.

Technorati Tags: ESADE Business School, Haas School of Business, IBM

Part 4 – Social Media and the City – New value for local government

2012-02-09T14:03:04Z

With public-sector budgets under greater pressure and scrutiny than ever, having the ability to fine-tune services and to deliver them where they’re needed most is becoming increasingly important. Social media gives city authorities this opportunity, tapping into public sentiment in real time – albeit only that portion of the public using social media and in a raw form.

Crucially, it’s not just a case of passively watching and listening to what citizens are saying. The social web also makes it possible to reach out in new ways. Social networks mean local government can carry out surveys – and publicise them – at relatively low cost. Insights gained in this way not only represent a significant cash saving; they can also be carried out more rapidly than traditional opinion polls, with no paper processing delays and no risk of data transcription errors.

The use of social media also opens up potential for enhanced cross-departmental collaboration within councils. Local government is a major employer: for example, Merton London Borough Council employs upwards of 5,000 people, as does Brent Council, while Birmingham City Council is the largest local authority in Europe, employing 60,000 people – the same size as a multinational company. Tapping into that resource makes sense and can unlock real value, with crowdsourcing creating synergies that would otherwise be lost.

Perhaps the most important aspect of social media, though, is the potential it has to open up public participation. Social media has a decisive role to play in motivating and empowering citizens, as well as increasing engagement with the third sector, which includes charities, voluntary groups and not-for-profit organisations.

As the Coventry project reveals, the online environment can be “sticky”, with users tending to spend longer perusing material than they might in an equivalent paper-based exercise. CovJam participants each spent an average of two and a half hours online.

CovJam underlines the extent to which social media and new technology can help to improve the agility of local authorities, with complex public consultations made far more manageable and granular than an equivalent approach based on filling in paper forms. Web-based technologies also have the potential to revolutionise routine public interactions. Research carried out by the Society of Information Technology Management in 2010 reveals the scope of potential savings. At only 27 pence, the cost of a customer service interaction on the web is nearly 11 times cheaper than a phone transaction and nearly 25 times less expensive than an equivalent face-to-face meeting.

This does not mean that governments should slash all paperbased services in favour of digital – such a move risks creating a digital divide and excluding those without access to the internet. By offering more digital channels, however, service can be improved and the public feels it has even more options.

Download the report

Watch Social Media Enabled Cities webinar

Technorati Tags: IBM, Smarter Cities, smarter city, Smarter Planet, social business

Patients Could Provide the Right Feedback to Improve Healthcare

2012-02-07T18:34:02Z

by Marty Minniti, RN

Marty Minniti, RN, is product development chief, Care PartnersPlus-Wellby. Wellby is a new interactive healthcare management solution for use in physician offices, hospitals, work sites and retail pharmacies to collect and exchange feedback from patients at the point of care. Wellby uses IBM kiosks, the same familiar technology found in airports, hotels and self-service kiosks in retail environments.

Recently on a trip from Boston to Philadelphia, I read an article in The New Yorker on brain storming and group thinking. What caught my interest was the description of the work of two social scientists who studied more than 474 Broadway productions looking for what made both an ideal team and a financially successful Broadway hit.

As a nurse, I related the information to improving our healthcare system — understanding that it is a work in progress. Many people are trying to reduce healthcare costs. All kinds of money is going into the system, and there are also new rewards and penalties for meeting certain standards of care and prevention, such as helping better manage the behaviors that can lead to chronic illness.

Healthcare isn’t a Broadway show, but physician performance and the ability to consistently deliver high quality care does require practice. However, it also requires some audience participation. A number of experts have been pretty blunt about the inability to improve healthcare outcomes without patients and their families complying with certain requirements for better health.

If patients and providers had an easy way to provide real-world, real-time feedback, could this impact health transformation in a meaningful way? Would patients tell us why they don’t take their medicine consistently, or lose weight, or stop smoking or have an annual exam? Would they tell us which medications work or don’t work?

Critical feedback from patients and their families might be the exact input healthcare providers need to find ways that work for their patients so they don’t have to live with care instructions that may not fit their lifestyle or pocketbook or belief system. Patients themselves are the only ones who can shed light on what works and what will help others. The new opportunity for healthcare providers is to capture patient input constructively every time a patient goes to an office visit, or even to get feedback between visits. The ability to get this feedback from all practices, healthcare providers, and patients could help us find new ways to improve our healthcare system.

So what makes a Broadway hit? The author noted that dedicated teams who collaborate well, have a certain degree of structure and past success, and have the influence of newcomers with new ideas are what made the shows really sing. Bringing the voice of the patient to the team of caregivers and really listening to them could be a great way to deliver better healthcare outcomes for everyone.

Technorati Tags: Carepartners, healthcare, Wellby

Part 3 – Social Media and the City – Key characteristics

2012-02-09T14:05:35Z

What makes a smarter social media city? At its best, it is:

Engaging
It promotes citizen involvement and builds a new sense of
ownership with scope for collaboration in every aspect of city life.

Transparent
It lifts the bonnet on how the city works – processes are visible,
dialogue is open, feedback is swift.

Nimble
It delivers services in real time with an enhanced ability to adjust
to citizens’ fast-changing needs.

Secure
It respects privacy, protects data and leverages technology to
enhance the physical security of citizens.

Download the report

Watch Social Media Enabled Cities webinar

Technorati Tags: IBM, Smarter Cities, Smarter Planet, social business

IBM SmartCamp Finals: And the Winner Is…

2012-02-03T20:30:42Z

Sometimes, when Volodymyr Pigrukh, CEO of Profitero, wants to grab the attention of a retailer he sees as a potential customer, he shows them just how well his pricing analysis software works with a shocking demonstration. He runs an analysis of the retailer’s prices compared to the most aggressive of its competitors, grabs a screen shot of the comparison and sends it to the company’s executives via e-mail. Those retailers whose prices stack up poorly against the competition understand viscerally the value that Profitero’s software can bring them. “I hope nobody got fired in the process,” he says.

Profitero has only 13 employees–divided between Ireland and Belarus–but that didn’t stop the one-year-old startup from winning the IBM Entrepreneur of the Year award last night in San Francisco. The company bested eight other young outfits from around the world who competed in the finals of the annual IBM SmartCamp competition–a program targeting companies whose products and services align with the Smarter Planet strategy. The finalists were the winners of nine regional contests held in Barcelona, New York, Austin, Shanghai, Bangalore, London, Tel Aviv, Rio de Janeiro and Istanbul.

Almost all of the finalists offer analytics software or services–demonstrating that there’s a role for startups in the huge and fast growing global analytics software market.

Click here to view the embedded video.

Profitero got its start after Kanstantsin Chernysh, later one one of the co-founders, ran into difficulty running a handful of e-commerce Web sites he owned in Belarus. Because his sites addressed global markets, he was essentially competing with every other online retailer in the world who carried the same products, so he had to be price competitive with them. But, how could he find out efficiently what so many others were charging? To solve this problem, Chernysh wrote a software program that roamed the Web in search of comparative pricing information and presented the results in an easy to interpret interface. Because Chernysh owned several Web sites, he designed the software from the get-go to manage a lot of data from a lot of sites.

Meanwhile, Pirgukh and Dmitry Vysotski, the other co-founder, were working for multinational high-tech firms in Ireland. Chernysh knew Vysotski from childhood. and approached him about turning the prototype into a product. A short time later, the three decided to launch a company.

Early on, they planned on targeting small retailers. They figured that the giants wouldn’t want to deal with a startup. But they quickly found that large retailers had large problems with online pricing–and they were happy to get help from anybody who could provide it. Profitero has landed impressive clients including Tesco, the UK retailing giant, and Auchan, a large supermarket chain in France. They also have a partnership with A.C. Nielsen, the global information measurement company.

Profitero sells a cloud-based service for retailers and consumer packaged goods manufacturers that gathers pricing from more than 2,800 online retailers. Customers use insights from the the service for pricing strategy, forecasting, ongoing price management, merchandising planning and product promotions. One of Profitero’s advantages is their use of natural language processing to track not just brand name merchandize but private label items as well.

Ultimately, Profitero’s leaders plan on developing a consumer service that helps people shop for their best prices on the Web.

It’s a company whose data makes retailers uncomfortable, but is too valuable to ignore.

Live Blogging from IBM SmartCamp Global Finals–San Francisco

2012-02-03T02:47:33Z

Today marks the culmination of the IBM SmartCamp global entrepreneur competition. Nine startups from around the globe have spent the past three days in San Francisco learning from venture capital and business leaders, honing their VC pitches, getting feedback from mentors and networking with one another. Today, at the Bently Reserve, they made their final pitches and listened to speeches by government and business leaders.

The winner is….

Profitero, from Ireland (by way of Ukraine and Belarus), is the winner of the IBM Global Enterpreneur of the Year award.

Congratulations Profitero!

The People’s Vote Award Winner is….

IDXP, from Brazil, won the popular vote with 845 votes of a total of 2537 votes cast. Profitero came in second, and C-B4 came in third.

Congrats IDXP!

The Start: 1:30 p.m.

Gavin Newsom
Lt Governor of California
Entrepreneurship and Economic Development

The city is a city of dreamers and doers and entrepreneurs.

We have a formula of success. There’s intention if you want to create an entrepreneurship economy.

We have so much diversity here. That’s what we’re all about. We’re about inviting the best and brightest, where you can take risks and change the order of things.

San Francisco is becoming Silicon Valley north. The big problem is a shortage of people with the right skills. Education will be the differentiator.

The state is beginning to turn around.

We need to do more and better to make our academic innovations available to business.

In 2005, we hosted World Environment Day in SF. It also marked the first time that more people were living in urban areas. We know where the trend lines are going. The opportunity is self evident. The challenge is obvious. How can we create a sustainable framework for people in urban areas?

We have to bring the top talent to bear on these challenges and opportunities.

——–

1:45 p.m.

Panel: The New Intelligence: The Power of Insight
Evangelos Simoudis, Trident Capital
Promod Haque, Norwest Venture Partners
Alexandra Johnson, DFJ VTB Aurora
Moderator: Mike Riegel, IBM

Riegel: Talk to us about the growth of global entrepreneurship.

Johnson: We started on working on this a decade ago, and now we’re seeing things happen, especially in places like Russia and China.

Also the growth of mobile computing in emerging markets made it possible for those markets to leapfrog the mature markets.

Haque: We’ve been investing in emerging markets since 2005. The emergence of the middle class in those countries is creating opportunities. We have a single global fund. All our partners are sync-ed together. We have teams on the ground in all these countries, and we’re working together.

Simoudis: We’re seeing a lot of knowledge coming from outside the us and affecting the way we think about investing.

Riegel: Is analytics a big opportunity around the world.

Pramod: In the US, we’re in the third generation. In emerging markets they still installing things like ERP systems. So the work on big data is happening here. It’s the volume of data and the variety of data, and we have real time data. It’s not about reducing costs but about making my company grow.

Simoudis: People are moving from spotting patterns in data to actual insights. We’re focusing on companies that are industry specific. The software can saw to the user because of these patterns you should change the marketing budget in the following way.

Johnson: We see all sizes of companies change their behavior based on analytics. Big banks have embraced business analytics tools, and smaller banks are trying to get into the game in the same way. If they can predict the behavior of their customers and go to the places where their customers are, then they can expand their businesses.

Pramod: We have machine learning now. You can inject real time data. You have the location based information. You can make precise recommendations to users in real time.

Riegel: What’s your best advice to the entrepreneurs here?

Simoudis: I’ve been an entrepreneur twice. First, you need passion and optimist. Also, remember, your investors are your friends. Treat you money like it’s theirs.

Haque: My advice is don’t give up–no matter what happens. Figure out a way. If you’re passionate about what you’re doing, you’ll stick to it. There are a lot of new disruptive technologies coming, and those are opportunities for you.

Johnson: Choose your investor carefully. It’s a long term relationship. Find a way to build a company where 2 + 2 = 9.

——

2:30 p.m.

Manoj Saxena
General manager
IBM Watson Solutions

My lessons from being an entrepreneur

I worked for 3M for several years and then moved to Austin, and launched my first startup. I used 13 credit cards. In early 2001 the company was bought by Commerce One. Then I started another company, which was bought by IBM

The companies created about $250 million of value and nobody got hurt in the process.

The lessons:

As an entrepreneur you have to understand your personal core competence. My skill is transferring something from a Powerpoint into a business. IBM is making it possible for me to do that again.

Entrepreneurship is changing. There’s a lot more realism about how businesses are built. It’s no longer Build it and They Will Come. Now it’s, If they Come, You Can Build It. You need to validate the market before invest a lot. It’s about building a business, not building a startup. Back in the dot-com era, entrepreneurs just wanted to build quickly and flip it. They didn’t build a business model. Today, people are building real businesses.

Also, you have to build a business with a bigger purpose. It has to be about more than you bank balance.

The other lesson is great companies are build by exceptional people. Don’t start a company with your beer buddies. It’s the team that gets you through.

How Watson helps create a smarter Planet.

It’s been nearly a year since Watson won on Jeopardy! This was one of IBM’s Grand Challenges—to prove what computing can do.

Last August, IBM formed a new business unit to commercialize Watson. It’s a Deep Q&A system. It can process and understand a tremendous amount of information in a short time. I can deal with unstructured data. We can create information based applications rather than data based applications. Before Watson, computers were big calculators; After Watson, they’re learning and thinking machines. It’s the third generation of IT.

Watson helps to create a smarter planet. The world is getting more instruments, interconnected and intelligent, which creates a lot of new opportunities.

Watson represents one of the most advanced capabilities in computing—and a great opportunity to apply intelligence to solving the world’s problems.

How does it work? Three steps:

–It understands human language at massive scale.
–It generates possible answers and gives its confidence level, and can explain why it came up with the answer.
–It learns from its experiences.

The first question was: where do we apply Watson?

Our first target is health care. There’s a tremendous amount of medical information, yet doctors can’t absorb it all and apply the information at the point of care.

This is the grand challenge for Watson to take on.

It’s so difficult because there’s so much unstructured data. Most computers are not designed to understand unstructured information. Watson understands human language and understands the question that is being asked, so it can find answers.

It can serve as an advisor to doctors. It’s not making decisions. It’s the physician’s assistant.

—————-

6:15 p.m.

Guy Kawasaki
Garage Technology Ventures
The Lessons I learned From Steve Jobs

I worked for Apple from 1983 to 1987 as a software evangelist for the software division. I worked for Steve Jobs. I had a great time there. We were trying to change the world

I’m sure right now Steve’s telling god how to run the universe.

–“Experts” are often clueless. As entrepreneurs, if you listen too much to the experts, you’ll go wrong. The most dangerous experts are people who are successful and rich. Rich and famous doesn’t mean smart. Most of the time it means lucky.
–Customers can’t tell you what they need. Nobody told Apple to build the Macintosh. Customers told us to build a better Apple II.
–Jump to the next curve. Don’t just duke it out on the same curve.
–The biggest challenges beget the best work. Apple took on IBM. Find a mighty competitor for yourself.
–Design counts. It’s not all about price. Enough people care about design.
–Use big graphics and big fonts. Example from Jobs: iTunes: The best windows app ever written. The optimal number of Powerpont slides in a presentation is 10. You should give it in 20 minutes max. The minimum font size should be 30 points.
–Changing your mind is a sign of intelligence. When things change you have to react and change.
–A-players hire A-Players. I’d say you should hire people who are even better than you. A+ players.
–Real CEOs can demo. They can show how the product works. They don’t hand it over to the vp of engineering.
–Real entrepreneurs ship. They don’t wait for the perfect product. I say: Don’t worry, be junky.
–Marketing = unique value.
–Some things need to be believed to be seen. In order to see a Macintosh, developers had to believe in it first.

(His slides had very large fonts, but his talk lasted 30 minutes and he had way more than 10 slides. His retort: “These rules are for you, not for me.”)

Super Bowl Analysis Takes Us Beyond the Tweets

2012-02-03T17:04:44Z

John Squire is IBM’s director of Digital Marketing and Analytics.

Updated Post
AN UPSET IN THE MAKING
3 February 2012, 11:30 AM Eastern

Just like on the field, Eli Manning is riding a late surge to overtake Tom Brady in the IBM and USC analysis of Super Bowl XLVI social media sentiment. Overnight results of Super Bowl Twitter buzz drove Giants quarterback Eli Manning’s ‘T score’ for positive sentiment ahead of Tom Brady. Manning now leads with 66% vs. Brady’s 61%, which represents an 8-point shift compared to the previous day. In another interesting development positive sentiment for Giants head coach jumped dramatically with his score rating increasing to 76% positive. That places Coach Coughlin above all of the players and coaches on both teams.

This day-to-day shift in Super Bowl fan sentiment illustrates the speed at which consumer sentiments can shift online — a factor that businesses are watching closely due to the potential impact on their brand equity and sales.

By applying analytics in social media settings we can identify nuances – positive, negative, irony, snarky vs. sincerity, in real-time. That’s enough time to help an organization, or in this case professional athletes, adjust their comments and actions to dramatically (and positively) impact their brands.

Original Post
SUPER BOWL ANALYSIS TAKES US BEYOND THE TWEETS
2 February 2012

One of the most dramatic NFL games ever played was Super Bowl XLII pitting the undefeated (18–0) New England Patriots led by record-setting quarterback Tom Brady against the surprising NY Giants with young, unproven Eli Manning at the helm. A thrilling, some say shocking victory for the Giants ended the Patriots bid to be the only 19–0 undefeated champion in league history. And now Super Bowl XLVI – The Rematch — anticipated to be the most watched American television show in history, promises to take social media to a whole new level.

As my colleague, and former NFL player Kevin Nosbusch posted on Wednesday, IBM and the University of Southern California Annenberg Innovation Lab are conducting the first sentiment analysis of the two Super Bowl quarterbacks to illustrate how new analytics technologies make it possible to quickly assess the positive, negative and neutral sentiments shared by fans.

Why is this sentiment analysis important to IBM? In addition to being a longtime partner of the NFL, IBM recognizes that its clients, just like football players, are closely connected to their brand presence.

Using advances in analytics companies, academics, journalists can gain new insights into consumer perceptions via social media on endless topics from football and baseball to movies and retailing. Technologies can even distinguish irony and figure out which tweets are just background noise and those that are truly important.

Branding Upset on the Digital Playing Field

The Super Bowl analysis shows us that today the two quarterbacks, Tom Brady and Eli Manning are in statistical dead heat: Brady earning 65% positive sentiment and Eli Manning earning 62% positive sentiment. That actually represents a big branding upset on the digital playing field. Most sports and marketing followers would assume that Brady should be far ahead given his lofty status as an elite QB for many years and three championship rings.

Other noteworthy findings show that wide receivers have upstaged the quarterbacks, who are being positioned in the news media as the chief protagonists — Wes Welker is #1 in positive sentiment and Victor Cruz is a close 2nd. Interestingly Brady leads by 3% points, exactly the point spread Las Vegas oddsmakers have favored the Patriots.

So while it looks like Tom Brady is going into the game as the Social MVP, now is not the time to get cocky. Eli Manning is holding his own against the more experienced Brady in terms of positive sentiment.

The IBM USC analysis illustrates the potential insight and benefits that social media analytics can deliver to a brand — whether you’re an professional football player or a global enterprise. Businesses that ignore the impact of social media will be stuck on the sidelines.

Learn more about IBM and USC AIL social media analysis projects.

Technorati Tags: Analytics, Big Data, business analytics, Education, entrepreneur, IBM, IBM Research, Jeopardy, nfl, picture stories, predictive analytics, retail, smarter commerce, Smarter Planet, social business, storytelling, twitter, Watson

IBM SmartCamp Finals: Martin Mendez of Bitcarrier Lays Out of Vision of Smarter Traffic Management

2012-02-01T20:06:29Z

Click here to view the embedded video.

Technorati Tags: Bitcarrier, ibm smartcamp, Martin Mendez