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	<title>Aaron Forgue</title>
	
	<link>http://www.aaronforgue.com</link>
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		<title>Announcing GroupTweet Twitter Service</title>
		<link>http://www.aaronforgue.com/announcing-grouptweet-twitter-service</link>
		<comments>http://www.aaronforgue.com/announcing-grouptweet-twitter-service#comments</comments>
		<pubDate>Wed, 02 Apr 2008 17:29:39 +0000</pubDate>
		<dc:creator>aaron</dc:creator>
				<category><![CDATA[Modern Web]]></category>
		<category><![CDATA[My Projects]]></category>
		<category><![CDATA[Web Development]]></category>

		<guid isPermaLink="false">http://www.aaronforgue.com/announcing-grouptweet-twitter-service</guid>
		<description><![CDATA[I&#8217;m happy to announce the launch of GroupTweet, a service that allows Twitter users to send private messages to specific groups of friends. This is a small project that I threw together to fill a feature-gap in Twitter that always bothered me: why can&#8217;t I send status updates to specific groups of followers? GroupTweet allows [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m happy to announce the launch of <a href="http://www.grouptweet.com" title="GroupTweet">GroupTweet</a>, a service that allows <a href="http://www.twitter.com" title="Twitter">Twitter</a> users to send private messages to specific groups of friends. This is a small project that I threw together to fill a feature-gap in Twitter that always bothered me: why can&#8217;t I send status updates to specific groups of followers? GroupTweet allows small groups of people to send updates to each other without those updates appearing on their public time lines. Check it out and let me know if you have any feedback!</p>
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		<title>Are Web Application Development Frameworks Worthwhile?</title>
		<link>http://www.aaronforgue.com/are-web-application-development-frameworks-worthwhile</link>
		<comments>http://www.aaronforgue.com/are-web-application-development-frameworks-worthwhile#comments</comments>
		<pubDate>Mon, 17 Mar 2008 15:53:29 +0000</pubDate>
		<dc:creator>aaron</dc:creator>
				<category><![CDATA[Recommended Blogs]]></category>
		<category><![CDATA[Web Development]]></category>

		<guid isPermaLink="false">http://www.aaronforgue.com/are-web-application-development-frameworks-worthwhile</guid>
		<description><![CDATA[I just finished writing a blog post for the iNET Interactive blog in which I look at the pros and cons of developing web apps using rapid development programming frameworks such as CakePHP and Ruby on Rails. Check it out and make sure to tell me how wrong I am in the comments!
]]></description>
			<content:encoded><![CDATA[<p>I just finished writing a blog post for the <a href="http://www.inetinteractive.com/blog" title="iNET Interactive Blog">iNET Interactive blog</a> in which I look at the <a href="http://www.inetinteractive.com/blog/development/rapid-development-programming-frameworks/" title="Rapid Development Programming Frameworks - iNET Interactive">pros and cons of developing web apps using rapid development programming frameworks</a> such as <a href="http://www.cakephp.org" title="CakePHP">CakePHP</a> and <a href="http://www.rubyonrails.org" title="Ruby on Rails">Ruby on Rails</a>. Check it out and make sure to tell me how wrong I am in the comments!</p>
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		<title>Amazon Showcase 1.2 – Now With More Template-y Goodness</title>
		<link>http://www.aaronforgue.com/amazon-showcase-12-now-with-more-template-y-goodness</link>
		<comments>http://www.aaronforgue.com/amazon-showcase-12-now-with-more-template-y-goodness#comments</comments>
		<pubDate>Fri, 01 Feb 2008 15:37:44 +0000</pubDate>
		<dc:creator>aaron</dc:creator>
				<category><![CDATA[My Projects]]></category>
		<category><![CDATA[Web Development]]></category>
		<category><![CDATA[Wordpress]]></category>

		<guid isPermaLink="false">http://www.aaronforgue.com/amazon-showcase-12-now-with-more-template-y-goodness</guid>
		<description><![CDATA[UPDATE: I reached a critical number of requests for the ability to create multiple instances of this widget, so I made some quick updates and pushed out version 1.3. Enjoy!
I&#8217;ve just wrapped up version 1.2 of the Amazon Showcase Wordpress Widget. Besides some minor updates improving performance, this release included a new &#8220;Template&#8221; option to [...]]]></description>
			<content:encoded><![CDATA[<p><strong>UPDATE:</strong> I reached a critical number of requests for the ability to create multiple instances of this widget, so I made some quick updates and pushed out version 1.3. Enjoy!</p>
<p>I&#8217;ve just wrapped up version 1.2 of the Amazon Showcase Wordpress Widget. Besides some minor updates improving performance, this release included a new &#8220;Template&#8221; option to satisfy a highly requested feature regarding output customization.</p>
<p><a href="http://www.aaronforgue.com/projects/amazon-showcase" title="Amazon Showcase Wordpress Widget - Aaron Forgue"><img src="http://aaronforgue.com/wp-content/uploads/2008/02/amzshcs12.gif" alt="Amazon Showcase Wordpress Widget" /></a></p>
<p>User&#8217;s now have the ability to define a &#8220;templates&#8221; for each item displayed. This provides total flexibility over the HTML that is generated and outputted in the widget. There are several pre-defined &#8216;tags&#8217; that you can use within the templates as placeholders for product information. For example, any instance of the tag &#8216;[author]&#8216; in the template will be replaced by the product&#8217;s author name when outputted.</p>
<p>Head over to the <a href="http://www.aaronforgue.com/projects/amazon-showcase" title="Amazon Showcase Wordpress Widget - Aaron Forgue">Amazon Showcase Wordpress Widget</a> project page for more information and to download; and of course, feel free to send me any comments or suggestions you have!</p>
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		<title>Labels in Gmail are Terribly Inefficient – A Lesson in User Interface Design</title>
		<link>http://www.aaronforgue.com/labels-in-gmail-are-terribly-inefficient-a-lesson-on-user-interface-design</link>
		<comments>http://www.aaronforgue.com/labels-in-gmail-are-terribly-inefficient-a-lesson-on-user-interface-design#comments</comments>
		<pubDate>Tue, 06 Nov 2007 02:16:46 +0000</pubDate>
		<dc:creator>aaron</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Modern Web]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Web Development]]></category>

		<guid isPermaLink="false">http://www.aaronforgue.com/labels-in-gmail-are-terribly-inefficient-a-lesson-on-user-interface-design</guid>
		<description><![CDATA[For such a smart and innovative group of people, the Google developers have really managed to mangle the Label functionality available in Gmail. I was desperately hoping that the recent upgrades to the Gmail platform would usher in some improved interfaces for working with lables. Alas, I have been let down.
Let me clarify something before [...]]]></description>
			<content:encoded><![CDATA[<p>For such a smart and innovative group of people, the <a href="http://www.google.com" title="Google">Google</a> developers have really managed to mangle the Label functionality available in <a href="http://www.gmail.com" title="Gmail">Gmail</a>. I was desperately hoping that the <a href="http://googlemill.blogspot.com/2007/10/google-rollout-gmail-20.html" title="Google Rollout GMail 2.0">recent upgrades</a> to the Gmail platform would usher in some improved interfaces for working with lables. Alas, I have been let down.</p>
<p>Let me clarify something before I get started: Labels are Gmail&#8217;s version of <a href="http://en.wikipedia.org/wiki/Tag_%28metadata%29" title="Tags - Wikipedia">tags</a>. Tags totally rock for organization and I love them dearly. They offer a lot of flexibility over hierarchical folders and are really powerful when you start applying several tags to a single item. Fortunately, many services are starting to move away from systems of organization based on hierarchical folders and towards systems based on tagging of data. Google apparently only received half the memo. It&#8217; is so difficult in Gmail to apply more than one label that you find yourself stuck in some wierd &#8220;only-one-tag-at-a-time&#8221; universe. You are basically limited by the same restrictions as hierarchical folders, but there is a clever &#8220;Label&#8221; mask on this system to trick you into thinking you can tag like all the other cool kids. I say <em>bollocks</em>!</p>
<p>The best way to describe Gmail&#8217;s Label deficiences is through an example. I recently ordered a gift for my <a href="http://www.onestraypea.com" title="One Stray Pea">hot wife</a> from <a href="http://www.amazon.com" title="Amazon">Amazon</a>. After placing the order, I received the standard order confirmation email with all the details of the purchase. Me being a tag freak, I wanted to tag the hell  out of that email so that later on I could find it as needed. I decided to apply four labels (tags): <em>Amazon</em>, <em>Receipt</em>, <em>Birthday</em>, <em>Nikki</em>. So there you go: four tags. Seems simple, right?</p>
<p>Here is a break down of what it takes to apply these four labels to a single message in Gmail:</p>
<ul>
<li>Click #1 &#8211; Select the email</li>
<li>Click #2 &#8211; Open the &#8220;More Actions&#8221; menu</li>
<li>Click #3 &#8211; Grab the scroll bar</li>
<li>Scroll #1 &#8211; Scroll to &#8220;Amazon&#8221; in the list of labels</li>
<li>Click #4 &#8211; Apply the &#8220;Amazon&#8221; label to the email</li>
<li>Click #5 &#8211; Open the &#8220;More Actions&#8221; menu, again</li>
<li>Click #6 &#8211; Grab the scroll bar</li>
<li>Scroll #2 &#8211; Scroll to &#8220;Receipt&#8221; in the list of labels</li>
<li>Click #7 &#8211; Apply the &#8220;Receipt&#8221; label to the email</li>
<li>Click #8 &#8211; Open the &#8220;More Actions&#8221; menu, again</li>
<li>Click #9 &#8211; Grab the scroll bar</li>
<li>Scroll #3 &#8211; Scroll to &#8220;Birthday&#8221; in the list of labels</li>
<li>Click #10 &#8211; Apply the &#8220;Birthday&#8221; label to the email</li>
<li>Click #11 &#8211; Open the &#8220;More Actions&#8221; menu, again</li>
<li>Click #12 &#8211; Grab the scroll bar</li>
<li>Scroll #4 &#8211; Scroll to &#8220;Nikki&#8221; in the list of labels</li>
<li>Click #13 &#8211; Apply the &#8220;Nikki&#8221; label to the email</li>
</ul>
<p><em><strong>Grand Total: 13 clicks and 4 scrolls</strong></em></p>
<p>Am I the only Gmail user that finds this ridic-a-donk-ulous? (Now, I know you can just use the scroll wheel instead of grabbing the scroll bar, however: 1) some people don&#8217;t have scroll wheels, and 2) dammit, I&#8217;m trying to make a point here). So, is there a better way? Absolutely.</p>
<p><strong>A Better Way</strong></p>
<p>Here is my solution for a better interface for Labels in Gmail:</p>
<p><img src="http://aaronforgue.com/wp-content/uploads/2007/11/gmail_more_actions.gif" alt="Gmail - More Actions" /></p>
<p>First of all, rip the labels out of the &#8220;More Actions&#8221; menu, they just don&#8217;t belong there.</p>
<p>There is a mile of open space in the tool bar. Let&#8217;s go ahead and add a &#8220;Labels&#8221; button there. This button will give you access to an overlay with actions specific to labels:</p>
<p><a href="http://aaronforgue.com/wp-content/uploads/2007/11/gmail_better_labels.gif" title="Gmail - Better Labels"><img src="http://aaronforgue.com/wp-content/uploads/2007/11/gmail_better_labels.gif" alt="Gmail - Better Labels" height="273" width="467" /></a></p>
<p>There is a lot going on here, so let me explain: When an email is selected, all currently-applied labels will be highlighted. Clicking on additional labels will automatically apply them, and clicking on currently-applied labels will remove them. At the top of the list of labels is a text field that allows you to enter new labels. Simply type in all your new labels separated by spaces. Once you click &#8220;Apply&#8221; the new labels and other changes will be saved and applied to the selected email. Simple as pie.</p>
<p>Now let&#8217;s replay the above scenario with my version:</p>
<ul>
<li>Click #1 &#8211; Select the email</li>
<li>Click #2 &#8211; Open the &#8220;Labels&#8221; menu</li>
<li>Click #3 &#8211; Apply the &#8220;Amazon&#8221; label</li>
<li>Click #4 &#8211; Apply the &#8220;Receipt&#8221; label</li>
<li>Click #5 &#8211; Apply the &#8220;Birthday&#8221; label</li>
<li>Click #6 &#8211; Apply the &#8220;Nikki&#8221; label</li>
<li>Click #7 &#8211; Click &#8220;Apply&#8221;</li>
</ul>
<p><em><strong>Grand Total: 7 clicks and 0 scrolls</strong></em></p>
<p>This new &#8220;Labels&#8221; overlay <strong>halves</strong> the number of clicks required and completely eliminates any scrolling. Much better. So, what are you thoughts? Could this be even more efficient (you could definitely eliminate one click by making the &#8220;Labels&#8221; menu open up when the mouse hovers over it)?</p>
<p>Google, are you listening?</p>
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		<title>Sponsor Me in the 2007 CrossFit “Fight Gone Bad” Fundraiser!</title>
		<link>http://www.aaronforgue.com/sponsor-me-in-the-2007-crossfit-fight-gone-bad-fundraiser</link>
		<comments>http://www.aaronforgue.com/sponsor-me-in-the-2007-crossfit-fight-gone-bad-fundraiser#comments</comments>
		<pubDate>Thu, 20 Sep 2007 17:33:24 +0000</pubDate>
		<dc:creator>aaron</dc:creator>
				<category><![CDATA[Fitness]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Personal]]></category>

		<guid isPermaLink="false">http://www.aaronforgue.com/sponsor-me-in-the-2007-crossfit-fight-gone-bad-fundraiser</guid>
		<description><![CDATA[This year will mark my first participation in the CrossFit &#8220;Fight Gone Bad&#8221; Fundraiser, presented by Athletes for a Cure. Athletes for a Cure is a fundraising and awareness program of the Prostate Cancer Foundation. It is designed to assist individual athletes in their quest to raise money for better treatments and a cure for [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://aaronforgue.com/wp-content/uploads/2007/09/fgb_192.gif" title="Fight Gone Bad" alt="Fight Gone Bad" align="left" />This year will mark my first participation in the <a href="http://www.athletesforacure.org/events/crossfit" title="CrossFit Fight Gone Bad Fundraiser">CrossFit &#8220;Fight Gone Bad&#8221; Fundraiser</a>, presented by <a href="http://www.athletesforacure.org/" title="Athletes for a Cure">Athletes for a Cure</a>. Athletes for a Cure is a fundraising and awareness program of the <a href="http://www.prostatecancerfoundation.org/" title="Prostate Cancer Foundation">Prostate Cancer Foundation</a>. It is designed to assist individual athletes in their quest to raise money for better treatments and a cure for prostate cancer.</p>
<p>I will be participating as a member of the <a href="http://athletes.kintera.org/faf/search/searchTeamPart.asp?ievent=225237&amp;lis=1&amp;team=2028879" title="CrossFit West Chester Team">CrossFit West Chester</a> Team. If you are interested in donating to help me achieve my fundraising goal of $500, <strong>please visit <a href="http://athletes.kintera.org/crossfit07/aaronforgue" title="Sponsor Aaron Forgue">my donations page</a></strong>.</p>
<blockquote><p>Athletes for a Cure is proud to present the 2007 CrossFit Fight Gone Bad. In 2006, hundreds of athletes in 30 centers nationally raised nearly $110,000 to benefit the Prostate Cancer Foundation (PCF) by competing individually and as part of teams on one day in &#8220;Fight Gone Bad,&#8221; one of the most demanding workout routines in the popular CrossFit exercise regimen.</p>
<p>Prostate cancer is the most common non-skin cancer in America, affecting one in six men. Men are 35% more likely to be diagnosed with prostate cancer than women are to be diagnosed with breast cancer.</p>
<p>Ahletes for a Cure, a program of the Prostate Cancer Foundation, is a fundraising and awareness program to assist individual athletes in their quest to raise money for better treatments and a cure for prostate cancer. The Prostate Cancer Foundation is the world’s largest philanthropic source of support for prostate cancer research with a simple, yet urgent goal: to find better treatments and a cure for recurrent prostate cancer.</p></blockquote>
<p>Feel free to contact me if you would like more information or are interested in participating!</p>
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		<title>Meebo Jumps on the Amazon S3/EC2 Bandwagon</title>
		<link>http://www.aaronforgue.com/meebo-jumps-on-the-amazon-s3ec2-bandwagon</link>
		<comments>http://www.aaronforgue.com/meebo-jumps-on-the-amazon-s3ec2-bandwagon#comments</comments>
		<pubDate>Tue, 18 Sep 2007 15:32:59 +0000</pubDate>
		<dc:creator>aaron</dc:creator>
				<category><![CDATA[Web Development]]></category>

		<guid isPermaLink="false">http://www.aaronforgue.com/meebo-jumps-on-the-amazon-s3ec2-bandwagon</guid>
		<description><![CDATA[Meebo, my instant messaging app of choice, has just released a cool new feature allowing for file transfers. To implement this feature, they made use of the much-talked-about Amazon Simple Storage Service (S3) and Elastic Compute Cloud (EC2) web services. Read more about the behind-the-scenes implementation details at the Meebo blog: File Transfer 101
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.meebo.com" title="Meebo">Meebo</a>, my instant messaging app of choice, has just released a cool new feature allowing for file transfers. To implement this feature, they made use of the much-talked-about Amazon <a href="http://amazon.com/S3-AWS-home-page-Money/b/ref=sc_fe_l_2/002-7798447-7212056?ie=UTF8&amp;node=16427261&amp;no=342430011&amp;me=A36L942TSJ2AJA" title="Amazon Simple Storage Service">Simple Storage Service</a> (S3) and <a href="http://amazon.com/b/ref=sc_fe_l_2/002-7798447-7212056?ie=UTF8&amp;node=201590011&amp;no=342430011&amp;me=A36L942TSJ2AJA" title="Amazon Elastic Compute Cloud">Elastic Compute Cloud</a> (EC2) web services. Read more about the behind-the-scenes implementation details at the Meebo blog: <a href="http://blog.meebo.com/?p=355" title="File Transfer 101 - Meebo">File Transfer 101</a></p>
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		<title>2007 Personal MBA Manifesto Released</title>
		<link>http://www.aaronforgue.com/2007-personal-mba-manifesto-released</link>
		<comments>http://www.aaronforgue.com/2007-personal-mba-manifesto-released#comments</comments>
		<pubDate>Mon, 13 Aug 2007 13:11:43 +0000</pubDate>
		<dc:creator>aaron</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[Entrepreneurship & Business]]></category>

		<guid isPermaLink="false">http://www.aaronforgue.com/2007-personal-mba-manifesto-released</guid>
		<description><![CDATA[The revised and updated 2007 Personal MBA Manifeso and Recommended Reading List has been released to the public! Josh Kaufman and I met through our involvement in the Cincinnati Entrepreneur Meetup Group. He is an amazing individual and his Personal MBA program is a must for any one interested in increasing their knowledge of business. [...]]]></description>
			<content:encoded><![CDATA[<p>The revised and updated <a href="http://personalmba.com/manifesto/" title="The Personal MBA Manifesto: Mastering Business Through Self-Education (Recommended Business Books)">2007 Personal MBA Manifeso and Recommended Reading List</a> has been <a href="http://personalmba.com/announcements/launch-the-personal-mba-manifesto-and-recommended-reading-list-2007-edition/" title="LAUNCH: The Personal MBA Manifesto and Recommended Reading List, 2007 edition">released</a> to the public! <a href="http://joshkaufman.net/about/" title="About Josh Kaufman">Josh Kaufman</a> and I met through our involvement in the <a href="http://entrepreneur.meetup.com/639" title="Cincinnati Entrepreneur Meetup Group">Cincinnati Entrepreneur Meetup Group</a>. He is an amazing individual and his <a href="http://personalmba.com/" title="The Personal MBA - Mastering Business Through Self-Education">Personal MBA</a> program is a must for any one interested in increasing their knowledge of business. Here is a brief description from the site:</p>
<blockquote><p>Business schools don’t have a monopoly on worldly wisdom. If you&#8217;re serious about learning advanced business principles, the Personal MBA can help. The Personal MBA recommended reading list is the tangible result of hundreds of hours of reading and research, and features only the very best books the business press has to offer. So skip the fancy diploma and $150,000 loan &#8211; you can get a world-class business education simply by reading these books.</p></blockquote>
<p>Unfortunately, I didn&#8217;t meet Josh until I was halfway through my MBA at <a href="http://www.nku.edu" title="Northern Kentucky University">Northern Kentucky University</a>. Luckily though, I was able to supplement that education though my reading of the PMBA books. Many topics just aren&#8217;t covered in most business schools, so the books fill in a lot of big gaps. Incidentally, a lot of the books actually teach certain concepts better than some of my teachers could. Ultimately I am glad that I had the opportunity to attain an MBA, but for those who don&#8217;t have the time, money, or inclination, the PMBA is an outstanding alternative.</p>
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		<title>Adopting CrossFit</title>
		<link>http://www.aaronforgue.com/adopting-crossfit</link>
		<comments>http://www.aaronforgue.com/adopting-crossfit#comments</comments>
		<pubDate>Tue, 07 Aug 2007 19:20:03 +0000</pubDate>
		<dc:creator>aaron</dc:creator>
				<category><![CDATA[Fitness]]></category>

		<guid isPermaLink="false">http://www.aaronforgue.com/adopting-crossfit</guid>
		<description><![CDATA[I recently discovered CrossFit, an oustanding fitness and exercise program/community that I have adopted for myself. Here is a 100 word summary of the CrossFit fitness philosophy:
Eat meat and vegetables, nuts and seeds, some fruit, little starch and no sugar. Keep intake to levels that will support exercise but not body fat. Practice and train [...]]]></description>
			<content:encoded><![CDATA[<p>I recently discovered <a href="http://www.crossfit.com" title="CrossFit">CrossFit</a>, an oustanding fitness and exercise program/community that I have adopted for myself. Here is a 100 word summary of the CrossFit fitness philosophy:</p>
<blockquote><p>Eat meat and vegetables, nuts and seeds, some fruit, little starch and no sugar. Keep intake to levels that will support exercise but not body fat. Practice and train major lifts: Deadlift, clean, squat, presses, C&amp;J, and snatch. Similarly, master the basics of gymnastics: pull-ups, dips, rope climb, push-ups, sit-ups, presses to handstand, pirouettes, flips, splits, and holds. Bike, run, swim, row, etc, hard and fast. Five or six days per week mix these elements in as many combinations and patterns as creativity will allow. Routine is the enemy. Keep workouts short and intense. Regularly learn and play new sports.</p></blockquote>
<p>I have put myself on the CrossFit program and will also be implementing <a href="http://www.amazon.com/gp/redirect.html%3FASIN=0060391502%26tag=subversionfor-20%26lcode=xm2%26cID=2025%26ccmID=165953%26location=/o/ASIN/0060391502%253FSubscriptionId=1YNZ339ZCHHAKYFSY702" title="Enter The Zone - Amazon">The Zone</a> diet in the next week or so. I have heard nothing but good things regarding this combination of fitness and nutrition, so I hope to realize some nice results. The community surrounding CrossFit is absolutely incredible. There are literally thousands of CrossFitters around the world who are friendly and helpful to beginners.</p>
<p>This weekend, CrossFit West Chester will be celebrating their <a href="http://crossfitcincinnati.wordpress.com/welcome/grand-opening-event/" title="CrossFit West Chester Grand Opening">grand opening event</a>, and I would like to encourage anyone who is able to come and check it out. You can find out more at the <a href="http://www.crossfitwestchester.com" title="CrossFit West Chester">CrossFit West Chester</a> website. Ben Kaminski is the man behind this local CrossFit affiliate and is an outstanding person to know.</p>
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		<title>Announcing Solo Signal</title>
		<link>http://www.aaronforgue.com/announcing-solo-signal</link>
		<comments>http://www.aaronforgue.com/announcing-solo-signal#comments</comments>
		<pubDate>Fri, 29 Jun 2007 02:14:46 +0000</pubDate>
		<dc:creator>aaron</dc:creator>
				<category><![CDATA[Entrepreneurship & Business]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[My Projects]]></category>
		<category><![CDATA[Recommended Blogs]]></category>
		<category><![CDATA[Web Development]]></category>

		<guid isPermaLink="false">http://www.aaronforgue.com/announcing-solo-signal</guid>
		<description><![CDATA[I&#8217;m very excited to announce my latest blogging project, Solo Signal. As the assistant organizer of the Cincinnati Entrepreneur Meetup Group, I often find myself sharing the insights and knowledge of the web development process that I have gained over the past decade with curious entrepreneurs and business people.
The web offers countless opportunities for anyone [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m very excited to announce my latest blogging project, <a href="http://www.solosignal.com" title="Solo Signal - Demystifying the Web Development Process for Business-Minded People">Solo Signal</a>. As the assistant organizer of the <a href="http://entrepreneur.meetup.com/639" title="Cincinnati Entrepreneur Meetup Group">Cincinnati Entrepreneur Meetup Group</a>, I often find myself sharing the insights and knowledge of the web development process that I have gained over the past decade with curious entrepreneurs and business people.</p>
<p>The web offers countless opportunities for anyone who is willing to learn how to use it properly. Too often, however, many non-technical people are easily overwhelmed by the amount of information involved in this task. <a href="http://www.solosignal.com" title="Solo Signal - Demystifying the Web Development Process for Business-Minded People">Solo Signal</a> helps people overcome these issues by breaking down the web development process into easily consumed articles. I hope to provide business-minded individuals with the information, tools and understanding needed to successfully leverage the Web for their benefit.</p>
<p>Hop on over to <a href="http://www.solosignal.com" title="Solo Signal - Demystifying the Web Development Process for Business-Minded People">Solo Signal</a> and subscribe to <a href="http://solosignal.com/feed" title="Solo Signal RSS Feed">the feed</a>. I have all kinds of great topics planned and you won&#8217;t want to miss any. Also, make sure you leave some comments so that we can get some good conversations going!</p>
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		<title>Arguing the Business Case for Web Standards</title>
		<link>http://www.aaronforgue.com/arguing-the-business-case-for-web-standards</link>
		<comments>http://www.aaronforgue.com/arguing-the-business-case-for-web-standards#comments</comments>
		<pubDate>Tue, 19 Jun 2007 11:49:44 +0000</pubDate>
		<dc:creator>aaron</dc:creator>
				<category><![CDATA[Entrepreneurship & Business]]></category>
		<category><![CDATA[Modern Web]]></category>
		<category><![CDATA[Web Development]]></category>

		<guid isPermaLink="false">http://www.aaronforgue.com/arguing-the-business-case-for-web-standards</guid>
		<description><![CDATA[Web standards and the concepts they embody are a rather elusive subject for those outside of the web development world. Convincing a manager or client that spending the extra time and money on web standards is often met with blank stares and the swift closure of checkbooks.
As prudent architects of the web, it is our [...]]]></description>
			<content:encoded><![CDATA[<p>Web standards and the concepts they embody are a rather elusive subject for those outside of the web development world. Convincing a manager or client that spending the extra time and money on web standards is often met with blank stares and the swift closure of checkbooks.</p>
<p>As prudent architects of the web, it is our job as developers and designers to argue the case for web standards. It is important to translate our techno-intertube-babble into something that any client (managers being clients, too) can comprehend. Once your client understands the value that web standards provide to their site and their customers, they will be more likely to devote resources towards doing things the right way.</p>
<p><a href="http://icant.co.uk/webstandardsforbusiness/" title="The Business Case for Web Standards">The Business Case for Web Standards</a> is a <a href="http://en.wikipedia.org/wiki/Wiki" title="Wiki - Wikipedia">wiki</a> devoted to helping developers and designers argue the case for web standards. <a href="http://icant.co.uk" title="Christian Heilmann">Christian Heilmann</a> created this site to help the web design community band together and collectively tackle this task.</p>
<p>From the site:</p>
<blockquote><p>The first problem I realized is that a lot of presentations start from the premise that the person we are trying to convince knows and is interested in web standards. This might not be the case, therefore I am thinking that we need to approach the sale with the premise that we need to solve the issues the person has and find the solutions web standards provide that relate to these.</p></blockquote>
<p><a href="http://www.456bereastreet.com" title="Roger Johansson">Roger Johansson</a> also points out a great reason to use this resource:</p>
<blockquote><p>One thing in particular that I like about this is that there isn’t only room for the arguments for using Web standards. Common counterarguments are also listed, which is good since being aware of those arguments lets you prepare good replies to them in case they are used.</p></blockquote>
<p>The wiki itself is broken down into some really great categories that make it very easy to find the information you need.</p>
<ul>
<li><em>Argumentation</em>
<ul>
<li><a href="http://icant.co.uk/webstandardsforbusiness/pmwiki.php/Main/Arguments" title="Arguements">Arguments</a></li>
<li><a href="http://icant.co.uk/webstandardsforbusiness/pmwiki.php/Main/Counterarguments" title="Counterarguments">Counterarguments</a></li>
<li><a href="http://icant.co.uk/webstandardsforbusiness/pmwiki.php/Main/MistakesToAvoid" title="Common Mistakes to Avoid">Common Mistakes to Avoid</a></li>
</ul>
</li>
<li><em>Audience</em>
<ul>
<li><a href="http://icant.co.uk/webstandardsforbusiness/pmwiki.php/Main/EnterpriseManagers" title="Enterprise Managers">Enterprise Managers</a></li>
<li><a href="http://icant.co.uk/webstandardsforbusiness/pmwiki.php/Main/SmallBusiness" title="Small Business">Small Business</a></li>
<li><a href="http://icant.co.uk/webstandardsforbusiness/pmwiki.php/Main/DepartmentHeads" title="Department Heads">Department Heads</a></li>
<li><a href="http://icant.co.uk/webstandardsforbusiness/pmwiki.php/Main/NonTechnicalManagers" title="Non Technical Managers">Non Technical Managers</a></li>
</ul>
</li>
</ul>
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