Aaron Hoos, Business Writer

Favorite video: Your business card is CRAP

haha, I love this video. It feels like I’m sitting in on Alec Baldwin’s motivational speech in Glengarry Glen Ross. Every sentence is an assault! Okay, so you might not agree with this guy (I don’t — I don’t have … Continue reading →

Testimonial

“He is the best writer I have ever met. Great guy with timely service.” -BlackHorse Fund __________________________________________________ Read more business content by Aaron Hoos Testimonial Tame the paper dragon when technical writing Testimonial Testimonial Testimonial Aaron Hoos is a business … Continue reading →

Favorite video: the surfer model of venture growth

In this short video, Kathleen Eisenhardt talks about the surfer model of venture growth, which is the ultimate combination of great teams and great markets. Watch it on Academic Earth __________________________________________________ Read more business content by Aaron Hoos Favorite video: … Continue reading →

How to start a new business for $10: A step-by-step how-to guide

Want to start a business but not sure if you can afford it or what the next step should be? In this blog post, you’ll read a step-by-step guide about how to start a new business for $10. There are … Continue reading →

Role-plays versus case studies: Which is better?

During my career in sales, and during my stockbroker and MBA studies, I encountered both role-plays and case studies as tools for teaching and learning. Later, as a writer who occasionally writes training content, I have the opportunity to use … Continue reading →

Know when to hold ‘em, know when to fold ‘em: How business is like poker

I love poker. If I was ever going to give up writing, it would be to do just one thing: Be a professional poker player. I’ve read the books. I watch any poker game being aired. I have a room … Continue reading →

Tame the paper dragon when technical writing

I’ve been working on a huge technical writing project for a client. They expect to start rolling some of my work out to their staff and partners between November 2010 and March 2011. They have thousands of pages of supporting … Continue reading →

Favorite video: Principles of Entrepreneurship by the founder of LinkedIn

Reid Hoffman, founder of LinkedIn, shares what he believes are the key principles of entrepreneurship. Watch it on Academic Earth __________________________________________________ Read more business content by Aaron Hoos Favorite video: the surfer model of venture growth How to start a … Continue reading →

What to do if your prospects say “no”

A sale happens when you convert a prospect into a customer. But not all prospects convert. Some prospects say “no” (or they simply decline to buy or they abandon their shopping carts, depending on your sales funnel). You shift your … Continue reading →

Well that’s just a slap in the face

Just two weeks ago I wrote series of blogs about how real estate professionals SHOULDN’T market themselves. I mentioned the 5 really big problems were: Offering a free home evaluation, using “great service” as a differentiator”, using schtick in place … Continue reading →