Created a high-energy motion graphics teaser to launch the Ashley x Canva enterprise partnership. I designed and animated a simulated UI environment in After Effects to showcase key features like Bulk Create and the Asset Library using Ashley product imagery. The video was used internally to drive excitement and adoption among marketing specialists, demonstrating how to leverage the new platform for brand-consistent content creation.

PROJECT TYPE Personal R&D / Character Study THE CONCEPT To challenge the limits of AI character consistency, I created a “Pixar-style” animated short documenting a day in the life of a digital motion designer. The goal was to train an…

PROJECT TYPE Social Media Entertainment / Viral Content THE CONCEPT A humorous take on the “Introvert vs. Social Plans” trend, visualized through an AI-generated skeleton character. The goal was to create a piece of “sticky” social content that blends spooky…

Created a high-energy sizzle reel to drive internal adoption of Google's Nanobanana AI tool among Ashley Furniture Industries marketing specialists. I recreated the app's interface entirely in After Effects to simulate the user experience, demonstrating how sales teams can instantly swap backgrounds on showroom photos. The video was deployed at High Point Market to empower non-creatives to leverage AI for real-time asset creation.

Tasked with creating a hype video for the Ashley Luxe brand launch at High Point Market with a 3-day deadline and zero product photography. I utilized a rapid AI pipeline, turning line art sketches into photorealistic video assets using Adobe Firefly, Nanobana, and Runway. The final deliverable was a high-end, cinematic sizzle reel created entirely from scratch, demonstrating how AI can solve critical production gaps under extreme time constraints.

Developed a trend-forward social video for Ashley's Cyber Sale using a strategic multi-tool AI approach across ChatGPT, Adobe Firefly, Runway AI, and Nanobana. Created an isometric animation sequence by switching between AI platforms on a scene-by-scene basis, selecting the optimal tool for each specific creative requirement while integrating animated lifestyle photography. Successfully modernized Ashley's bold red sale aesthetic for younger audiences, deploying across organic and paid social platforms during peak Thanksgiving and Black Friday shopping periods.

Created a suite of three animated social videos for Ashley's Black Friday campaign, blending Adobe Firefly AI animation with traditional After Effects motion graphics to reach younger demographics. Each video translated trending social interactions—add to cart, swipe and select, product drop—into engaging product showcases optimized for paid and organic channels across Instagram, Facebook, TikTok, and Pinterest. Successfully integrated AI-powered product rotation with green screen compositing and traditional animation, establishing a scalable workflow for rapid multi-version social content production.

Developed a comprehensive in-store video campaign showcasing Ashley's fall product collection across all retail locations nationwide. Created two distinct versions (infographic-heavy and footage-focused) in both horizontal and vertical formats, designing custom infographic systems and introducing new brand typography. Built an efficient, template-based workflow in After Effects that enabled rapid multi-format production while maintaining elevated brand standards across all four video assets.

Developed a paid social ad for Ashley's Dallas Cowboys in-store event using Adobe Firefly to animate Rowdy the mascot from a single still image. Built a custom opening sequence from scratch in After Effects, compositing an Ashley storefront with an animated football flying into a goal post. Achieved dynamic, brand-consistent content in just 2 iterations—blending AI animation with traditional motion graphics for unique, ownable social content.

Created an AI-generated Halloween mantle scene featuring Ashley product SKUs for social media, targeting younger audiences with a spooky-but-not-scary aesthetic. Using ChatGPT, Adobe Firefly, and Nanobana, I developed a systematic workflow adding products individually to maintain lighting consistency across 7 iterations. The result: a lifestyle video and Instagram Story that established repeatable AI processes for brand-consistent product visualization.