Adrian Land a UK Search marketer

Bing’s webmaster tool – todays opinion

Adrian — Wed, 01 Sep 2010 08:54:47 +0000

I am wanting Bing to be good and then be able to convince the consumers to enable a more competitive, less Google dominated world. They make large leaps forward, then fail in a few things. As of today I only … Continue reading →

Anybody can use Google maps now !

Adrian — Thu, 26 Aug 2010 14:46:54 +0000

Just testing a new plugin, which allows fair weather codes to now use Google maps and Google Maps-Streetview This Streetview shows Trafalgar Square, London. UK. I do like the fact that you can still interact, move around. But the sweet … Continue reading →

HTML5 – w3c compliant post – hoorah!

Adrian — Tue, 24 Aug 2010 08:28:56 +0000

I was very pleased to see that my posts are actually HTML5 compliant. The validation is specifically for my “How to make a simple Waterfall chart” post. I genuinely believe that in the future that code segmentation/html5/microformats are going to … Continue reading →

How to make a simple positive “Waterfall chart”

Adrian — Mon, 23 Aug 2010 16:35:45 +0000

If you ever need to produce “blue sky” ideas or have to explain causality then a waterfall chart can be a great way to show that graphically. Especially in the less slides in a deck is good world. I had … Continue reading →

Bing & Yahoo search alliance – migration has started for PPC

Adrian — Thu, 19 Aug 2010 08:33:12 +0000

If you are running any search campaigns in the USA or Canada you should be aware that this week that Bing is starting to take over the natural search on “Yahoo search” results. And the migration of the Paid Search platform has started via a transition tool. Continue reading →

Book Review: 50 Ways To Make Google Love Your Website

Adrian — Tue, 17 Aug 2010 17:57:46 +0000

The book: “50 Ways To Make Google Love Your Website” by Steve Johnston and Liam McGee, is pretty good. As a cover testimonial, I thought I would re-read it now that I have a physical copy, and I have to … Continue reading →

My NMA article on “Beyond the buzz”

Adrian — Thu, 12 Aug 2010 12:01:13 +0000

I was asked via work to write 250 words on “Beyond the buzz” for NMA. I dutifully wrote up this piece and submitted it. I hope to see my name in print again. Been a while since I have been … Continue reading →

Google changing its EU and UK trademark policy again

Adrian — Sun, 08 Aug 2010 09:16:24 +0000

The big G announced on the 4th of August 2010 via a press conference and their blog. Last year in the US, advertisers were allowed to use trademarks in their adverts even though they were not the trademark owner. This … Continue reading →

Online reputation management

Adrian — Sun, 01 Aug 2010 16:30:45 +0000

How to make your companies reputation management plan – online version. Now some of this will depend on your industry and I don’t claim to be an expert in everything, well almost everything ! This post is meant to be … Continue reading →

Types of Link Bait

Adrian — Fri, 30 Jul 2010 23:06:34 +0000

Obtaining links to your site (still important as of today) is hard work. We all know the obvious methods and some of you may know some other more advanced techniques too. A commonly used term in the “be creative and … Continue reading →