tag:blogger.com,1999:blog-2201666671954888449Wed, 02 Oct 2024 07:11:43 +0000Word of the DayWacky AdvertisingGeneral MarketingNewsworthy EventsEmerging TrendsGoing GreenAre you saying what you want to say?Economic PressuresOlympicsSocial NetworkingArea InvolvementFelber and Felber MarketingSpeaking EngagementsCenter of EntrepreneurshipGuest BloggerKent State UniversityNetworkingOff topicSuper Bowl CommercialsFelber & Felber Marketing is at it again. The Felber Team employs social media and traditional marketing to help our clients achieve a high ROI. Please visit our BLOG often as we have something everyone can enjoy. Here, you will find marketing news, speaking engagements, networking opportunities, Northeast Ohio local news and events and a little bit of this and that. You may even find some humor along the way.http://felberandfelber.blogspot.com/noreply@blogger.com (Rob Felber)Blogger243125en-usnoCopyright 2008 - Felber & Felber MarketingFelber & Felber Marketing is at it again. The Felber Team employs social media and traditional marketing to help our clients achieve a high ROI. Please visit our BLOG often as we have something everyone can enjoy. Here, you will find marketing news, speaking engagements, networking opportunities, Northeast Ohio local news and events and a little bit of this and that. You may even find some humor along the way.Felber & Felber Marketing is at it again. The Felber Team employs social media and traditional marketing to help our clients achieve a high ROI. Please visit our BLOG often as we have something everyone can enjoy. Here, you will find marketing news, sKathryn Landerskathrynlanders@felberandfelber.comKathryn Landerstag:blogger.com,1999:blog-2201666671954888449.post-2725669015886561650Wed, 13 Apr 2011 12:58:00 +00002011-04-13T09:05:28.346-04:00Yes the official Earth Day is almost here, but every day should be celebrated as earth day. As a society that is the world’s largest producer and consumer we have a responsibility to help sustain out natural resources and our planet.Sustainability is more than just a word in our corporate culture but a way of doing things right. People don’t stop consuming and promotional marketing is still one http://felberandfelber.blogspot.com/2011/04/earth-day-is-april-22-2011.html0kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-8016624829405166353Tue, 29 Mar 2011 16:08:00 +00002011-03-29T12:19:03.952-04:00You walk into a meeting of five people, and the instinct is to immediately hand them your business card. Don't do it! Why? Because they didn't ask for it. Promotional Consultant Today shares these strategies for making people ask for your business cardLet me explain why that's important. What happens when we give out our business card before someone asks? We announce: This is what I am doing. Andhttp://felberandfelber.blogspot.com/2011/03/make-people-ask-for-your-card.html0kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-1008852607038128819Mon, 07 Feb 2011 19:35:00 +00002011-02-07T14:56:05.154-05:00Felber and Felber MarketingSuper Bowl CommercialsEvery year the Super Bowl commercials get a lot of hype. So much so that there was a 1 hour special on CBS Friday night about the best Super Bowl commercials. I of course watched it. After getting a sneak peak at some of this year’s commercials, I was mildly disappointed. They showed a handful so I thought, there must more – perhaps they didn’t show the best of the best?With that in mind, I http://felberandfelber.blogspot.com/2011/02/commercial-bowl-xlv-dissappointing.html1kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-6504852371482518564Fri, 28 Jan 2011 19:11:00 +00002011-01-28T14:46:31.540-05:00Wow! What a start to 2011. This should be a year of renewed energy in marketing by evidence of the current activity in the marketplace. I said I would report from our national convention held in early January, but so many new campaigns have prevented me from writing until today.As promised here is a brief run down of what we can expect this year.1. This will be the year of complete interactive http://felberandfelber.blogspot.com/2011/01/sweet-deal-to-show-your-love.html2kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-718869437519901336Fri, 07 Jan 2011 19:37:00 +00002011-01-07T14:53:30.406-05:00Now that you have all recovered from the holidays, crazy weather patterns and the year-end push it is time to renew your creativity.Let us all go into the new year with a positive attitude with conviction. Ask yourself the following:Can I do more to help my clients?Can I be more creative?Can I look for new ways to market my products and services?If you don't answer YES to these questions, then http://felberandfelber.blogspot.com/2011/01/2011-starts-off-with-new-and-exciting.html1kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-6264062163172383394Mon, 27 Dec 2010 17:32:00 +00002010-12-27T12:37:21.790-05:00Are you more like Jason Alexander in Brad Paisley’s hit country song and video “Online” or do you let your true self appear online? In the song/video, Alexander sings about changing his appearance, occupation and wealth via his online alter-ego. With the explosion of any medium such as social media, also comes the inevitable claim of “experts” that pledge to increase your reputation and presence http://felberandfelber.blogspot.com/2010/12/are-you-much-cooler-online.html0kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-973485041234633503Wed, 22 Dec 2010 16:31:00 +00002010-12-22T11:48:44.460-05:002010 is almost behind us and we are all looking forward to a new year filled with new and exciting challenges. Before it is loo late don't forget to place your order Happy New Year cards. Still time for last minute orders. Click here for selection.I will be reporting (as time allows) from the annual PPAI Convention and Trade Show the week of January 10th. I will try to give you a sneak peak of http://felberandfelber.blogspot.com/2010/12/happy-new-year-reminder.html2kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-782257344020369611Thu, 16 Dec 2010 19:11:00 +00002010-12-16T14:23:53.833-05:00Waiting for the lines at the mall to thin out? Too busy to think about the holidays? Well we have an answer for you. We have last minute capability to handle those classic food gifts in branded wooden containers, carving boards and baskets filled with a variety of nuts, candies, cheeses and meats.We still have One Day and Two Day service available, but hurry time is running out.Just give me a http://felberandfelber.blogspot.com/2010/12/promotional-gifts-of-season-9-last.html0kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-8788693271839918369Sun, 05 Dec 2010 18:16:00 +00002010-12-05T13:23:10.425-05:00Looking for a unique gift experience? Do you want something that will be talked about for a long time? Look no more because we have the answer.Branded Personal Assistance will make your recipients feel very special. These cards offer a team of live branded personal assistants who provide callers with anything at anytime from anywhere for an experience of a lifetime. Since the holiday season is http://felberandfelber.blogspot.com/2010/12/promotional-gifts-of-season-8-branded.html0kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-1571350928456397453Tue, 30 Nov 2010 16:07:00 +00002010-11-30T14:51:11.926-05:00This season surprise your clients, family and friends with special personal gifts. Gifts they can wear, wrap around, carry and use for years.Our special "Season of Giving Holiday Gift Guide" has the finest wearing apparel, bags, blankets and accessories from quality trusted brands. Brands like OGIO, Red House, District Threads, Port & Company and Columbia. These items can be purchased blank or http://felberandfelber.blogspot.com/2010/11/promotional-gifts-of-season-7-soft-warm.html0kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-5177038253130647243Sun, 28 Nov 2010 16:46:00 +00002010-11-28T12:22:21.841-05:00In my post from October 31st I wrote about the value of sending "Thank You" greeting cards to your clients. I spoke about our wide line of Business to Business greeting cards for all occasions.Here is a true real-life story. On November 17th I was asked if there was still time to place an order for customized Thanksgiving cards and could they arrive in time to be mailed. I checked with productionhttp://felberandfelber.blogspot.com/2010/11/promotional-gifts-of-season-3-greeting.html0kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-3468559484228952090Sat, 20 Nov 2010 18:42:00 +00002010-11-20T14:04:27.053-05:00One of the most popular gifts for the holiday includes glass and crystal items. This category always carries a high perception of recognition and thanks for their beauty.Whether an artistic show piece or useful items such as a serving piece, beverage ware, and paperweight these gifts bring warmth to every setting and event. We carry a wide variety of glass, crystal and specialty gifts and featurehttp://felberandfelber.blogspot.com/2010/11/promotional-gifts-of-season-6-crystal.html0kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-3056865274521274990Sat, 13 Nov 2010 15:09:00 +00002010-11-13T10:16:12.837-05:00Are you looking for a gift that will be cherished, shared and handed down? Then consider one of the oldest inventions of the ages. I am talking about books. Books that inspire; books that educate; books that give us pleasure and books that take us to the outer reaches of your imagination.Books are personal and help us connect with the past, present and the future. A crafted book is not just http://felberandfelber.blogspot.com/2010/11/promotional-gifts-of-season-5-books.html1kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-2243910782666474413Sat, 06 Nov 2010 15:32:00 +00002010-11-20T10:38:58.051-05:00Nothing has the long-lasting beauty of fine wood. Perfect for any gift and promotion, crafted wood products are well received and appreciated. Wood gifts can be conversation pieces and functional items or just great decorations and wood lasts forever. When you add a laser engraved logo and use in combination with glass, leather or brass you create a timeless piece that will carry your good wisheshttp://felberandfelber.blogspot.com/2010/11/promotional-gifts-of-season-4-wood.html1kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-1002164008084097995Sun, 31 Oct 2010 21:04:00 +00002010-11-20T10:36:09.659-05:00Want to catch your clients when they least expect it. Send them a beautiful personalized Thanksgiving greeting card. Our full line of Business to Business Greeting cards are the prefect way to share any special occasion, holiday or thank you.By sending a card for Thanksgiving you can express your thanks for all the business you have received during the year. Get the holiday started right and viewhttp://felberandfelber.blogspot.com/2010/10/promotional-gifts-of-season-3.html0kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-2632202227653453570Sun, 31 Oct 2010 14:37:00 +00002010-11-20T10:39:16.993-05:00I thought I would add to last week's installment number two of Promotional Gifts of the Season. I said, “A way to a man’s heart is through his stomach” well it is also the best way to thank someone special.Take a look at one of the most popular items. THE WOODEN BOX. These custom wood branded items carry a message for the end of time. Boxes can be filled with a variety of chocolates, nuts and http://felberandfelber.blogspot.com/2010/10/promotional-gifts-of-season-22.html0kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-6133797477748683889Sun, 24 Oct 2010 14:37:00 +00002010-11-20T10:37:43.466-05:00Welcome to installment number two of Promotional Gifts of the Season. It has been said “A way to a man’s heart is through his stomach” and it is also a way to your customers heart. This issue contains a recipe for your success.FOOD GIFTS. So why are food gifts so popular? Why at the holidays are they so appreciated? In advertising and marketing the best way to be remembered and create a “wow http://felberandfelber.blogspot.com/2010/10/promotional-gifts-of-season-2.html0kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-5400843136681000453Fri, 22 Oct 2010 13:34:00 +00002010-10-22T09:47:33.523-04:00I don't usually pick on too many commercials, well at least publicly that is. But this certain commercial just makes me embarrassed for the company!NAPA has been running a series of commercials featuring people singing about NAPA's Know How. Granted me being in Cleveland and not the demographic for these commercials, I haven't seen any of their singing commercials all year - even the ones with http://felberandfelber.blogspot.com/2010/10/napa-know-how.html0kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-5520362069445441139Mon, 18 Oct 2010 20:25:00 +00002010-10-18T16:33:57.580-04:00This is the first of many articles on the merits of promotions, gifts and advertising this time of the year. Many companies look to reward customers and employees and say thank you and what better way than a personalized gift that will evoke memories for a longer time. My series will focus on products and services that offer choice, variety of price points and different delivery avenues sure to http://felberandfelber.blogspot.com/2010/10/promotional-gifts-of-season-1-calendars.html0kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-1235165998887023105Tue, 21 Sep 2010 18:10:00 +00002010-09-22T07:43:01.856-04:00If you want your clients and prospects to remember your firm or organization longer and get higher ROI, then you must see this video.We specialize in higher returns and recall with our signature "Dimensional Direct Mail Programs". Call for details. 330-963-3664 x2.Bruce Felber, MAShttp://felberandfelber.blogspot.com/2010/09/want-higher-recall-with-high-reach.html1kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-1627935888150723642Sat, 28 Aug 2010 15:54:00 +00002010-08-28T12:12:06.122-04:00I had the pleasure recently of presenting a new session, with my colleague Sandy Yocum, to over 40 local chamber members on the subject of Marketing in the New Millennium. The focus of this presentation was to inform the participants on how companies and organizations are going to market in this fast-paced electronically changing world. See article. Today more of us search the internet more oftenhttp://felberandfelber.blogspot.com/2010/08/marketing-in-new-millennium.html0kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-4599433716128121797Sat, 12 Jun 2010 22:46:00 +00002010-06-12T18:58:30.143-04:00Summer: Hot balmy nights, outdoor fun, campfires, good friends and to complete the picture S’Mores. What would out nighttime fun be without this delicious concoction?Wikipedia defines this treat:A S'more is a traditional nighttime campfire treat popular in the United States and Canada, consisting of a roasted marshmallow and a layer of chocolate sandwiched between two pieces of graham cracker. http://felberandfelber.blogspot.com/2010/06/do-you-want-smore.html0kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-4031261958573968370Wed, 02 Jun 2010 21:19:00 +00002010-06-02T17:32:45.477-04:00Contact me to find out how you can brand and communicate to a huge audience at almost any budget.330-963-3664 x 2. brucefelber@felberandfelber.comhttp://felberandfelber.blogspot.com/2010/06/office-ultimate-brand-roi.html0kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-8005762201902475752Tue, 04 May 2010 15:59:00 +00002010-05-04T12:14:20.679-04:00Contact me to find out how you can brand and communicate to a huge audience at almost any budget.330-963-3664 x 2. brucefelber@felberandfelber.comhttp://felberandfelber.blogspot.com/2010/05/branding-into-ever-kitchen-it-is-not.html0kathrynlanders@felberandfelber.com (Kathryn Landers)tag:blogger.com,1999:blog-2201666671954888449.post-5188018509719977111Sun, 11 Apr 2010 16:45:00 +00002010-04-12T10:41:17.302-04:00How many times in your life have you wished you could be treated like a V.I.P? When dealing with customers, we all want them to feel special and be treated the way we would like to be treated.We have a new concept in branding and marketing that will assure you that your clients and prospects will always have that special attention. Our new VI.P. CONCIERGE CARD offers the recipient “personal http://felberandfelber.blogspot.com/2010/04/are-you-vip.html0kathrynlanders@felberandfelber.com (Kathryn Landers)