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        <title>AdVerve</title>
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        <description>Bill Green and Angela Natividad talk about advertising and pop culture the way they want. Every show a winner!</description>
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        <pubDate>Wed, 07 Jul 2010 15:46:23 -0400</pubDate>
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        <itunes:author>Bill Green, Angela Natividad</itunes:author>
        <itunes:subtitle>Advertising, pop culture and other stuff.</itunes:subtitle>
        <itunes:summary>Bill Green and Angela Natividad talk about advertising and pop culture the way they want. Every show a winner!</itunes:summary>
        <itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords>
        <itunes:explicit>yes</itunes:explicit>
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            <title>AdVerve 83 Scrapbook Truck Driving</title>
            <description><![CDATA[We’ve waited so long to get this out that our cup-runneth-over with catch-up riffs! We tear the crap out of bad community management, people interrupting your well-paid public diversion with cell phones, and review movies we watched between shows.]]></description>
            <pubDate>Sun, 22 Jan 2012 19:59:49 -0500</pubDate>
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            <itunes:subtitle>We’ve waited so long to get this out that our cup-runneth-over with catch-up riffs! We tear the crap out of bad community management, people interrupting your well-paid public diversion with cell phones, and review movies we watched between shows.</itunes:subtitle>
            <itunes:summary>Bill Green and Angela Natividad talk about advertising and pop culture the way they want. Every show a winner!</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>54:25</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve83ScrapbookTruckDriving.mp3" fileSize="35861531" type="audio/mpeg" /><itunes:author>Bill Green, Angela Natividad</itunes:author><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 82 - The Attention Wars</title>
            <description><![CDATA[We hit you with high energy mojo and a sudden segue from hints of Christmas to Super Bowl advertising to porn which turns into a long uncomfortable gush about why Redtube's Twitter feed is amazing (Angela's opinion, not Bill’s).]]></description>
            <pubDate>Sun, 11 Dec 2011 23:47:57 -0500</pubDate>
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            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>We hit you with high energy mojo and a sudden segue from hints of Christmas to Super Bowl advertising to porn which turns into a long uncomfortable gush about why Redtube's Twitter feed is amazing (Angela's opinion, not Bill’s).</itunes:subtitle>
            <itunes:summary>Bill Green and Angela Natividad talk about advertising and pop culture the way they want. Every show a winner!</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>59:58</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve82-TheAttentionWars.mp3" fileSize="40058210" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 81 - Postgiving</title>
            <description><![CDATA[A post-Thanksgiving celebration! This one has it all: Social Media and PR rock stars]]></description>
            <pubDate>Thu, 01 Dec 2011 00:22:13 -0500</pubDate>
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            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>A post-Thanksgiving celebration! This one has it all: Social Media and PR rock stars </itunes:subtitle>
            <itunes:summary>Bill Green and Angela Natividad talk about advertising and pop culture the way they want. Every show a winner!</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:12:22</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve81-Postgiving.mp3" fileSize="43430182" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
<item>
            <title>AdVerve 80 - Halloweeness</title>
            <description><![CDATA[Our fab Halloween show! WHAT ELSE DO YOU NEED TO KNOW. Movies! Mayhem! Racism!]]></description>
            <pubDate>Sun, 13 Nov 2011 22:24:24 -0500</pubDate>
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            <itunes:author>Angela Natividad &amp; Bill Green</itunes:author>
            <itunes:subtitle>Our fab Halloween show! WHAT ELSE DO YOU NEED TO KNOW. Movies! Mayhem! Racism!</itunes:subtitle>
            <itunes:summary>Bill Green and Angela Natividad talk about advertising and pop culture the way they want. Every show a winner!</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve80-Halloweeness.mp3" fileSize="46822691" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
<item>
	    <title>AdVerve 79 -The Show Stopper</title>
            <description><![CDATA[First, an announcement. LADIES AND GENTS, WE GIVE YOU ADVERVEBLOG.COM, a labour of love that incorporates the magic of Make the Logo Bigger, Live & Uncensored and Darryl Ohrt's Brandflakes for Breakfast.]]></description>
            <pubDate>Wed, 14 Sep 2011 00:12:43 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve79-TheShowStopper.mp3" length="33987701" type="audio/mpeg" />
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            <itunes:subtitle>First, an announcement. LADIES AND GENTS, WE GIVE YOU ADVERVEBLOG.COM, a labour of love that incorporates the magic of Make the Logo Bigger, Live &amp; Uncensored and Darryl Ohrt's Brandflakes for Breakfast. </itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>56:38</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve79-TheShowStopper.mp3" fileSize="33987701" type="audio/mpeg" /><itunes:author>Bill Green, Angela Natividad</itunes:author><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
<item>
            <title>AdVerve 78 - The Rapture</title>
            <description><![CDATA[Pick a topic because like a pot luck from hell, it’s in here. Movies to watch, commercials to avoid, and politicians to vote for. But wait, there’s more: Other podcasts of note and blog projects to read.]]></description>
            <pubDate>Mon, 29 Aug 2011 00:49:57 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve78-TheRapture.mp3" length="47183978" type="audio/mpeg" />
            <guid isPermaLink="false">4EBFBECE-2F62-412D-BD2F-F1D9C330C72A</guid>
            <itunes:subtitle>Pick a topic because like a pot luck from hell, it’s in here. Movies to watch, commercials to avoid, and politicians to vote for. But wait, there’s more: Other podcasts of note and blog projects to read. </itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:18:37</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve78-TheRapture.mp3" fileSize="47183978" type="audio/mpeg" /><itunes:author>Bill Green, Angela Natividad</itunes:author><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
<item>
            <title>AdVerve 77 - Eyepatch Edition</title>
            <description><![CDATA[The show returns after a mid-summer hiatus and covers a lotta everything. The sexiness of eyepatches, Kevin Smith’s hockeyness, and why Sony lost its way. We also cover the odd movie and book or two.  Just another day at AdVerve HQ.]]></description>
            <pubDate>Sun, 14 Aug 2011 20:53:46 -0400</pubDate>
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            <itunes:subtitle>The show returns after a mid-summer hiatus and covers a lotta everything. The sexiness of eyepatches, Kevin Smith’s hockeyness, and why Sony lost its way. We also cover the odd movie and book or two.  Just another day at AdVerve HQ.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:03:03</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve77-EyepatchEdition.mp3" fileSize="37838672" type="audio/mpeg" /><itunes:author>Bill Green, Angela Natividad</itunes:author><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
<item>
            <title>AdVerve - Spirit of 76</title>
            <description><![CDATA[The Spirit of 76 hits us as we cover a Wrap Of Cannes, official French grammar watchdogs, why The Dude wears a bathrobe and why no guy outside of a Big LeBowski convention ever should. You will not believe the places we go. Or maybe you will.]]></description>
            <pubDate>Sun, 10 Jul 2011 20:21:13 -0400</pubDate>
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            <itunes:subtitle>The Spirit of 76 hits us as we cover a Wrap Of Cannes, official French grammar watchdogs, why The Dude wears a bathrobe and why no guy outside of a Big LeBowski convention ever should. You will not believe the places we go. Or maybe you will.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>51:25</itunes:duration>
            <itunes:order>1</itunes:order>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve-Spiritof76.mp3" fileSize="30857448" type="audio/mpeg" /><itunes:author>Bill Green, Angela Natividad</itunes:author><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 75 - Socialfication</title>
            <description><![CDATA[Wherein your two cohorts in ad podcast deviancy wax poetic about social media hacks and posers. It’s been a few shows since we went off on those deserving of our... going off. Or something like that. TUNE IN.]]></description>
            <pubDate>Tue, 14 Jun 2011 02:31:05 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve75-Socialfication.mp3" length="42055097" type="audio/mpeg" />
            <guid isPermaLink="false">5301B2C6-145C-4585-8B39-9E7C90C67C10</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>Wherein your two cohorts in ad podcast deviancy wax poetic about social media hacks and posers. It’s been a few shows since we went off on those deserving of our... going off. Or something like that. TUNE IN.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:10:05</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve75-Socialfication.mp3" fileSize="42055097" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 74 - McGamification</title>
            <description><![CDATA[Aka, that big, juicy badge in the sky. It was one mic/two guys as Bill took a roadtrip to Savannah to join one of his co-strategists in crime at BFG. Cyril Guichard (@luxregina) went live and uncensored on the topic of gameification.]]></description>
            <pubDate>Sun, 05 Jun 2011 19:53:07 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve74-McGamification.mp3" length="40424272" type="audio/mpeg" />
            <guid isPermaLink="false">CE8A53C6-F242-4373-94A7-A56E3DA11562</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>Aka, that big, juicy badge in the sky. It was one mic/two guys as Bill took a roadtrip to Savannah to join one of his co-strategists in crime at BFG. Cyril Guichard (@luxregina) went live and uncensored on the topic of gameification.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:07:22</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve74-McGamification.mp3" fileSize="40424272" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 73 - World O’ Wheaton</title>
            <description><![CDATA[Alongside special guest Ken Wheaton, we cover stuff from book publishing and promoting, to the rise and further decline of American airline service, to whether advertising will protect us from the maniacal ambitions of Donald Trump and The Royal Wedding.]]></description>
            <pubDate>Mon, 30 May 2011 21:55:50 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve73-WorldOWheaton.mp3" length="38649777" type="audio/mpeg" />
            <guid isPermaLink="false">53235406-88B4-4445-8807-969A3DFE573D</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>Alongside special guest Ken Wheaton, we cover stuff from book publishing and promoting, to the rise and further decline of American airline service, to whether advertising will protect us from the maniacal ambitions of Donald Trump and The Royal Wedding.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:20:30</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve73-WorldOWheaton.mp3" fileSize="38649777" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 72 - Southern Ad Law on the Skids</title>
            <description><![CDATA[Michael McSunas (@adlawguy) of law firm CBS joins us to give perspective from the legal point of view. We cover everything from incest gameshows (they exist!) to legal precedent in cases involving both source protection and blogger disclosure.]]></description>
            <pubDate>Sun, 24 Apr 2011 10:03:05 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve72-SouthernAdLawontheSkids.mp3" length="42299342" type="audio/mpeg" />
            <guid isPermaLink="false">14F8670F-419A-4A0D-8600-6FBE504A3318</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>Michael McSunas (@adlawguy) of law firm CBS joins us to give perspective from the legal point of view. We cover everything from incest gameshows (they exist!) to legal precedent in cases involving both source protection and blogger disclosure.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:10:29</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve72-SouthernAdLawontheSkids.mp3" fileSize="42299342" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 71 - Autobahnn</title>
            <description><![CDATA[Where we get AT&amp;T’s Director of Social Media Chris Baccus to join us for among other things, taco gas station talk, organic food, and why Detroit does deserve a second chance. So yeah, pretty much what you’d expect from a guy who works for a telecom.]]></description>
            <pubDate>Mon, 11 Apr 2011 23:57:37 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve71-Autobahnn.mp3" length="41097448" type="audio/mpeg" />
            <guid isPermaLink="false">780B45B6-AFE3-41EF-A412-E30B5189F493</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>Where we get AT&amp;amp;T’s Director of Social Media Chris Baccus to join us for among other things, taco gas station talk, organic food, and why Detroit does deserve a second chance. So yeah, pretty much what you’d expect from a guy who works for a telecom.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:08:29</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve71-Autobahnn.mp3" fileSize="41097448" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 70- Fashion-Punting on Twitter &amp; The Trouble with Airlines</title>
            <description><![CDATA[We run a solid flowing gamut from customer service on Twitter to what travel's lost post-9/11. We throw back to Vinny Warren a little, ruminating the pros & cons of unexpected fame and where the New York Times went horribly wrong with its payment wall.]]></description>
            <pubDate>Mon, 28 Mar 2011 01:09:32 -0400</pubDate>
            <enclosure url="http://advervecast.com/AdVerve70-Fashion-PuntingonTwitterTheTroublewithAirlines.mp3" length="44826950" type="audio/mpeg" />
            <guid isPermaLink="false">C779C397-38A0-4A0B-A8DB-E88703944D64</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>We run a solid flowing gamut from customer service on Twitter to what travel's lost post-9/11. We throw back to Vinny Warren a little, ruminating the pros &amp; cons of unexpected fame and where the New York Times went horribly wrong with its payment wall.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:14:42</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/AdVerve70-Fashion-PuntingonTwitterTheTroublewithAirlines.mp3" fileSize="44826950" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 69 - Supermoon to Super Mario</title>
            <description><![CDATA[We hit you with some old-school 5 for 5, running the gamut from natural disasters to sports marketing. Bill also wilds out on pet rights, and the whole thing basically devolves into a rumination on horror cinema.]]></description>
            <pubDate>Mon, 21 Mar 2011 00:40:47 -0400</pubDate>
            <enclosure url="http://advervecast.com/AdVerve69-SupermoontoSuperMario.mp3" length="34972256" type="audio/mpeg" />
            <guid isPermaLink="false">748701A0-A089-4375-A140-C854D5A09A34</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>We hit you with some old-school 5 for 5, running the gamut from natural disasters to sports marketing. Bill also wilds out on pet rights, and the whole thing basically devolves into a rumination on horror cinema. </itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>58:16</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/AdVerve69-SupermoontoSuperMario.mp3" fileSize="34972256" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 68 - Twitteropa</title>
            <description><![CDATA[What are we on about this week? How pop culture is subtly changing as a result of technology, and even how changing technology has affected not only cartoon culture, but advertising and what we're being taught about human behaviour in entertainment.]]></description>
            <pubDate>Mon, 14 Mar 2011 01:33:24 -0400</pubDate>
            <enclosure url="http://advervecast.com/AdVerve68-Twitteropa.mp3" length="39122068" type="audio/mpeg" />
            <guid isPermaLink="false">6675CDBC-61CB-4891-A100-0968C3097DA2</guid>
            <itunes:subtitle>What are we on about this week? How pop culture is subtly changing as a result of technology, and even how changing technology has affected not only cartoon culture, but advertising and what we're being taught about human behaviour in entertainment.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:05:11</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/AdVerve68-Twitteropa.mp3" fileSize="39122068" type="audio/mpeg" /><itunes:author>Bill Green, Angela Natividad</itunes:author><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>Adverve-67-Politicosi</title>
            <description><![CDATA[This time our love for Franco-American political discourse is matched only by our love for Frano-American recycling schedules. We then became winners discussing the fall and further fall of Charlie Sheen. Completing this gray matter trifecta: the Oscars.]]></description>
            <pubDate>Wed, 09 Mar 2011 00:05:17 -0500</pubDate>
            <enclosure url="http://advervecast.com/Adverve-67-Politicosi.mp3" length="34142868" type="audio/mpeg" />
            <guid isPermaLink="false">423F5C54-E3FD-4FE8-BCD5-227DDBC061C0</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>This time our love for Franco-American political discourse is matched only by our love for Frano-American recycling schedules. We then became winners discussing the fall and further fall of Charlie Sheen. Completing this gray matter trifecta: the Oscars. </itunes:subtitle>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>56:53</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/Adverve-67-Politicosi.mp3" fileSize="34142868" type="audio/mpeg" /><itunes:summary>Does the world need another advertising podcast? Yep. AdVerve is Bill Green from Make The Logo Bigger along with Angela Natividad from AdRants (and Live &amp; Uncensored). It’ll cover advertising topics that might make you laugh—or cringe. Each week will be different because we’re trying things out to keep the format loose and the conversation unscripted. It’s not a daily ad recap or haven for press releases. Sometimes we’ll have guests, sometimes not. Check it out.</itunes:summary><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 66 - Relationships</title>
            <description><![CDATA[Dear friend and fellow podcaster Bob Knorpp of the notorious BeanCast (@TheBeanCast) joins us to get intimate about relationships in advertising.]]></description>
            <pubDate>Thu, 03 Mar 2011 23:34:12 -0500</pubDate>
            <enclosure url="http://advervecast.com/AdVerve66-Relationships.mp3" length="33705317" type="audio/mpeg" />
            <guid isPermaLink="false">77627B14-E16B-440B-819D-8E566E16CECF</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>Dear friend and fellow podcaster Bob Knorpp of the notorious BeanCast (@TheBeanCast) joins us to get intimate about relationships in advertising.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>56:10</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/AdVerve66-Relationships.mp3" fileSize="33705317" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve65</title>
            <description><![CDATA[Bill and Angela do the straight talk on their experiences getting work in this business, specifically from the perspective of social media or those who claim to “do it all” in an environment where that's exactly what people seem to be wanting.]]></description>
            <pubDate>Mon, 21 Feb 2011 01:35:54 -0500</pubDate>
            <enclosure url="http://advervecast.com/AdVerve65.mp3" length="44986036" type="audio/mpeg" />
            <guid isPermaLink="false">1D32543C-1C55-4EBF-98A2-A4CE8AFB66C4</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>Bill and Angela do the straight talk on their experiences getting work in this business, specifically from the perspective of social media or those who claim to “do it all” in an environment where that's exactly what people seem to be wanting.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:14:58</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/AdVerve65.mp3" fileSize="44986036" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve64</title>
            <description><![CDATA[Aka, the revolution will be retweeted. We’ve brought you a very special show this week. Renegade freedom blogger Mahmoud Salem (on Twitter as @sandmonkey), takes a good hour out of his revolution schedule to give us the skinny on what’s going on in Egypt.]]></description>
            <pubDate>Sun, 06 Feb 2011 02:22:06 -0500</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve64.mp3" length="37175946" type="audio/mpeg" />
            <guid isPermaLink="false">EE1CCC37-0F53-4AB8-ADE4-06CE9703D5B9</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>Aka, the revolution will be retweeted. We’ve brought you a very special show this week. Renegade freedom blogger Mahmoud Salem (on Twitter as @sandmonkey), takes a good hour out of his revolution schedule to give us the skinny on what’s going on in Egypt.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:01:57</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve64.mp3" fileSize="37175946" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve63</title>
            <description><![CDATA[Dave Wilkie of Where's My Jetpack? (@jetpacks) and Radio Free Babylon joins us for some good-natured ad blogger fun. We cover your questions, Old Spice Guy redux, revolution in Egypt, Taco Bell’s iffy meat situation, sexy robots.]]></description>
            <pubDate>Sun, 30 Jan 2011 22:14:50 -0500</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve63.mp3" length="49150738" type="audio/mpeg" />
            <guid isPermaLink="false">F05A5946-1FEF-49B9-9961-EF84498D1F78</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>Dave Wilkie of Where's My Jetpack? (@jetpacks) and Radio Free Babylon joins us for some good-natured ad blogger fun. We cover your questions, Old Spice Guy redux, revolution in Egypt, Taco Bell’s iffy meat situation, sexy robots.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:21:54</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve63.mp3" fileSize="49150738" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve62</title>
            <description><![CDATA[We whip out an old standard: Five for Five, which takes us from life with two suns to Starbucks' fun-packed new iced drink size, Trenta, a whopping 16 ml bigger than the average capacity of the adult human stomach)!]]></description>
            <pubDate>Mon, 24 Jan 2011 01:10:19 -0500</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve62.mp3" length="33803276" type="audio/mpeg" />
            <guid isPermaLink="false">30A9A5E3-65C9-4538-A360-1AEDE74D40FD</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>We whip out an old standard: Five for Five, which takes us from life with two suns to Starbucks' fun-packed new iced drink size, Trenta, a whopping 16 ml bigger than the average capacity of the adult human stomach!</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>56:19</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve62.mp3" fileSize="33803276" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve61</title>
            <description><![CDATA[Theoretical artist Ben Kunz (@benkunz) of Thought Gadgets and Media Associates kicks off the year with us in a conversation about what the cool kids are after: Quora, curation, and a bigger TV in the basement.....?]]></description>
            <pubDate>Sat, 15 Jan 2011 18:51:20 -0500</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve61.mp3" length="33604746" type="audio/mpeg" />
            <guid isPermaLink="false">07642C0E-9C02-4FD6-89C9-F730905B5721</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>Theoretical artist Ben Kunz (@benkunz) of Thought Gadgets and Media Associates kicks off the year with us in a conversation about what the cool kids are after: Quora, curation, and a bigger TV in the basement.....?</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>56:00</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve61.mp3" fileSize="33604746" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve60-Holiday-Edition</title>
            <description><![CDATA[Why not now, weeks later. Lousy family food and plenty of it. Blue Pitbulls. Assholes on Twitter – flashmobs in coffee shops. Sounds like holiday to us. We could tell you more, but then, why? JUST LISTEN!]]></description>
            <pubDate>Wed, 05 Jan 2011 20:46:10 -0500</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve60-Holiday-Edition.mp3" length="27604942" type="audio/mpeg" />
            <guid isPermaLink="false">adverve60holidayedition</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>Why not now, weeks later. Lousy family food and plenty of it. Blue Pitbulls. Assholes on Twitter – flashmobs in coffee shops. Sounds like holiday to us. We could tell you more, but then, why? JUST LISTEN!</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>46:00</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve60-Holiday-Edition.mp3" fileSize="27604942" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 59</title>
            <description><![CDATA[Guillaume Decugis (@gdecugis) of Scoop.it joins us to talk about the curation age, what makes the HuffPo model “special,” protecting journalists while serving users’ desire to share, and Silicon Valley versus the French tech scene.]]></description>
            <pubDate>Thu, 23 Dec 2010 16:59:54 -0500</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve59.mp3" length="15004779" type="audio/mpeg" />
            <guid isPermaLink="false">adverve-59</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>Guillaume Decugis (@gdecugis) of Scoop.it joins us to talk about the curation age, what makes the HuffPo model “special,” protecting journalists while serving users’ desire to share, and Silicon Valley versus the French tech scene.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>25:00</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve59.mp3" fileSize="15004779" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve58</title>
            <description><![CDATA[Aka, tech conference date rape. Those whose hands traverse the endless expanse of your, ahem, after a watered-down cocktail or two. What to do? Out them? Play it cool like Sam L. Jackson? We then WikiLeaked on Julian Assange as both hero and villain.]]></description>
            <pubDate>Sun, 12 Dec 2010 23:47:17 -0500</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve58.mp3" length="18004942" type="audio/mpeg" />
            <guid isPermaLink="false">adverve58</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>Aka, tech conference date rape. Those whose hands traverse the endless expanse of your, ahem, after a watered-down cocktail or two. What to do? Out them? Play it cool like Sam L. Jackson? We then WikiLeaked on Julian Assange as both hero and villain.
</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>30:00</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve58.mp3" fileSize="18004942" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 57</title>
            <description><![CDATA[The Kardashians: Never have so many done so much with so little. We’re not hatin, we’ll take any endorsement deal. But ya gotta draw a line, no? Unless these three are just doing what we expect the rich and fabulous to do. NAMELY BE RICH AND FAMOUS.]]></description>
            <pubDate>Mon, 06 Dec 2010 00:16:38 -0500</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve57.mp3" length="18004942" type="audio/mpeg" />
            <guid isPermaLink="false">adverve-57</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>The Kardashians: Never have so many done so much with so little. We’re not hatin, we’ll take any endorsement deal. But ya gotta draw a line, no? Unless these three are just doing what we expect the rich and fabulous to do. NAMELY BE RICH AND FAMOUS.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>30:00</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve57.mp3" fileSize="18004942" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 56 - Get Whirled</title>
            <description><![CDATA[SF-based Whirled's Joe Sabia, of Rockmelt demo vid, zombie speeding and Mad Men cigarette fame, joins us for some good clean all-natural fun. What's the difference between Vimeo and YouTube? Why plug a manifesto? What makes Tumblr so awesome?]]></description>
            <pubDate>Sun, 28 Nov 2010 21:12:39 -0500</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve56-GetWhirled.mp3" length="41259929" type="audio/mpeg" />
            <guid isPermaLink="false">adverve-56-get-whirled</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>SF-based Whirled's Joe Sabia, of Rockmelt demo vid, zombie speeding and Mad Men cigarette fame, joins us for some good clean all-natural fun. What's the difference between Vimeo and YouTube? Why plug a manifesto? What makes Tumblr so awesome?</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:08:45</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve56-GetWhirled.mp3" fileSize="41259929" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 55 - Thanks Givers</title>
            <description><![CDATA[We get you in the holiday spirit with curious origins of Thanksgiving and some pre-Christmas foreplay. Bill manages to squeeze in a full-sized rant about the new TSA body scans while Angela reels the conversation back to the roots of Christmas stockings.]]></description>
            <pubDate>Mon, 22 Nov 2010 02:11:21 -0500</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve55-ThanksGivers.mp3" length="36993611" type="audio/mpeg" />
            <guid isPermaLink="false">adverve-55-thanks-givers</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>We get you in the holiday spirit with curious origins of Thanksgiving and some pre-Christmas foreplay. Bill manages to squeeze in a full-sized rant about the new TSA body scans while Angela reels the conversation back to the roots of Christmas stockings. </itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:01:38</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve55-ThanksGivers.mp3" fileSize="36993611" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 54 - Monster Media</title>
            <description><![CDATA[Culture journo Carolina Miranda (@cmonstah), the magnificent brains behind C-Monster.net, WNYC's Gallerina and the Perfect City documentary, joins us for some high-meets-low culture fun and games.]]></description>
            <pubDate>Sun, 14 Nov 2010 23:26:26 -0500</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve54-MonsterMedia.mp3" length="38343619" type="audio/mpeg" />
            <guid isPermaLink="false">adverve-54-monster-media</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>Culture journo Carolina Miranda (@cmonstah), the magnificent brains behind C-Monster.net, WNYC's Gallerina and the Perfect City documentary, joins us for some high-meets-low culture fun and games.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:03:53</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve54-MonsterMedia.mp3" fileSize="38343619" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve53-Self-QA</title>
            <description><![CDATA[Here's something we might do every so often, particularly when the Almighty Internet seems to be burning with curiosity. This episode we took your questions. Any questions. All of them.]]></description>
            <pubDate>Mon, 08 Nov 2010 00:57:50 -0500</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve53-Self-QA.mp3" length="32666166" type="audio/mpeg" />
            <guid isPermaLink="false">adverve53selfqa</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>Here's something we might do every so often, particularly when the Almighty Internet seems to be burning with curiosity. This episode we took your questions. Any questions. All of them. </itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>54:26</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve53-Self-QA.mp3" fileSize="32666166" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve52-AmericanTypographica</title>
            <description><![CDATA[America-inspired graphic designer, compulsive truth-teller and typography stickler Aaron Draplin joins us to talk the real America. When we say "the real America," we're talking aesthetics. Stories and legends. Abandoned cities. Things we've forgotten.]]></description>
            <pubDate>Tue, 02 Nov 2010 23:40:02 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve52-AmericanTypographica.mp3" length="42131113" type="audio/mpeg" />
            <guid isPermaLink="false">adverve52americantypographica</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>America-inspired graphic designer, compulsive truth-teller and typography stickler Aaron Draplin joins us to talk the real America. When we say "the real America," we're talking aesthetics. Stories and legends. Abandoned cities. Things we've forgotten. </itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:10:12</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve52-AmericanTypographica.mp3" fileSize="42131113" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve51-Ignoranima</title>
            <description><![CDATA[We kick off with Maureen Dowd's article on how Sarah Palin makes ignorance chic, fertilizing the warm podcasty earth for the blossoms of debate: portrayals of women in power, patriotism and American governments/companies]]></description>
            <pubDate>Mon, 25 Oct 2010 02:48:08 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve51-Ignoranima.mp3" length="47709823" type="audio/mpeg" />
            <guid isPermaLink="false">adverve51ignoranima</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>We kick off with Maureen Dowd's article on how Sarah Palin makes ignorance chic, fertilizing the warm podcasty earth for the blossoms of debate: portrayals of women in power, patriotism and American governments/companies</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:19:30</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve51-Ignoranima.mp3" fileSize="47709823" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 50 - Evaporatively Cooling</title>
            <description><![CDATA[Deb Wiseman (@wisey) of Media Monitors revisits us from Down Undah. We play 5 x 5 x 5, explore existential topicality like dystopic futurists spinning social media into a hell-bound handbasket, Aussie do-overs, Gap's logo takeback, and cyber bullying.]]></description>
            <pubDate>Sat, 16 Oct 2010 23:24:25 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve50-EvaporativelyCooling.mp3" length="35404844" type="audio/mpeg" />
            <guid isPermaLink="false">adverve-50-evaporatively-cooling</guid>
            <itunes:author>Bill Green and Angela Natividad</itunes:author>
            <itunes:subtitle>Deb Wiseman (@wisey) of Media Monitors revisits us from Down Undah. We play 5 x 5 x 5, explore existential topicality like dystopic futurists spinning social media into a hell-bound handbasket, Aussie do-overs, Gap's logo takeback, and cyber bullying. </itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>59:00</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve50-EvaporativelyCooling.mp3" fileSize="35404844" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 49 - Immediacracy</title>
            <description><![CDATA[Everyone has access to any story – or do they? People want it right now more than they want it right — maybe. Photojournalist Debbi Morello joins us for what can be only called stream of consciousness media rant meets technology with a journalism chaser.]]></description>
            <pubDate>Wed, 06 Oct 2010 22:56:38 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve49-Immediacracy.mp3" length="41223880" type="audio/mpeg" />
            <guid isPermaLink="false">adverve-49-immediacracy</guid>
            <itunes:subtitle>Everyone has access to any story – or do they? People want it right now more than they want it right — maybe. Photojournalist Debbi Morello joins us for what can be only called stream of consciousness media rant meets technology with a journalism chaser. </itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:08:41</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve49-Immediacracy.mp3" fileSize="41223880" type="audio/mpeg" /><itunes:author>Bill Green, Angela Natividad</itunes:author><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 48 - Edumacation</title>
            <description><![CDATA[AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.]]></description>
            <pubDate>Wed, 22 Sep 2010 01:59:28 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve48-Edumacation.mp3" length="41777676" type="audio/mpeg" />
            <guid isPermaLink="false">adverve-48-edumacation</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:subtitle>
            <itunes:summary>Matt McDermott (@MMMcDermott) of post-production house Renegade, the Renegade Agency Confessional and the Baltimore Sun stops by to talk smack about the educational system. Along the way he tells a few hoary stories about his own experience teaching English at a hard-up Baltimore school. </itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:09:37</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve48-Edumacation.mp3" fileSize="41777676" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 47 - Edward Boches Deconstructs the Universe</title>
            <description><![CDATA[CCO and CSMO at Mullen, Edward Boches talks Diaspora, that newfangled social node thing hell-bent on saving us from the privacy oblivion that is Facebook. But are we really that oblivious, or is it just the clueless ones that are all freaked out?]]></description>
            <pubDate>Thu, 16 Sep 2010 22:03:21 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve47-EdwardBochesDeconstructstheUniverse.mp3" length="34755701" type="audio/mpeg" />
            <guid isPermaLink="false">adverve-47-edward-boches-deconstructs-the-univer</guid>
            <itunes:author>Angela Natividad</itunes:author>
            <itunes:subtitle>CCO and CSMO at Mullen, Edward Boches talks Diaspora, that newfangled social node thing hell-bent on saving us from the privacy oblivion that is Facebook. But are we really that oblivious, or is it just the clueless ones that are all freaked out?</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>57:55</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve47-EdwardBochesDeconstructstheUniverse.mp3" fileSize="34755701" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 46 - Social in the South</title>
            <description><![CDATA[Who’s taking Alabama social? The same crowd that brought Little Debbie digital. Luckie &amp; Co.’s David Griner (@griner, TheSocialPath.com, AdFreak.com) joins us as we talk social in the Deep South, transparency, Alabama, and teased BP employees.]]></description>
            <pubDate>Wed, 08 Sep 2010 00:22:03 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve46-SocialintheSouth.mp3" length="37495946" type="audio/mpeg" />
            <guid isPermaLink="false">adverve-46-social-in-the-south</guid>
            <itunes:subtitle>Who’s taking Alabama social? The same crowd that brought Little Debbie digital. Luckie &amp;amp; Co.’s David Griner (@griner, TheSocialPath.com, AdFreak.com) joins us as we talk social in the Deep South, transparency, Alabama, and teased BP employees.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:02:29</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve46-SocialintheSouth.mp3" fileSize="37495946" type="audio/mpeg" /><itunes:author>Bill Green, Angela Natividad</itunes:author><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 45 - Digitally Speaking</title>
            <description><![CDATA[Kelly Eidson of Ad Age Gen Next fame, of I Need A New Job So I’m Going on a Job Trek fame, now of senior digital planner at Modea fame, joins us for a discussion on the still-there digital divide.]]></description>
            <pubDate>Tue, 31 Aug 2010 21:56:05 -0400</pubDate>
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            <guid isPermaLink="false">adverve-45-digitally-speaking</guid>
            <itunes:author>Bill Green &amp; Angela Natividad</itunes:author>
            <itunes:subtitle>Kelly Eidson of Ad Age Gen Next fame, of I Need A New Job So I’m Going on a Job Trek fame, now of senior digital planner at Modea fame, joins us for a discussion on the still-there digital divide. </itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>1:00:24</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve45-DigitallySpeaking.mp3" fileSize="36250950" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve44-ThatMovieSucked</title>
            <description><![CDATA[Movies we liked which may have flown under the radar over time. Docs, fiction, whatever.]]></description>
            <pubDate>Fri, 20 Aug 2010 04:07:14 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve44-ThatMovieSucked.mp3" length="33412223" type="audio/mpeg" />
            <guid isPermaLink="false">adverve44thatmoviesucked</guid>
            <itunes:author>Bill Green, Angela Natividad</itunes:author>
            <itunes:subtitle>Movies we liked which may have flown under the radar over time. Docs, fiction, whatever. </itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>55:40</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve44-ThatMovieSucked.mp3" fileSize="33412223" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve43-Viralosity</title>
            <description><![CDATA[Everything you wanted to know about virals is what we got. Josh Warner of Feed Company joins us to discuss why a cool video isn’t enough to guarantee viralosity. You thinking jumping in jeans and throwing Ray-Bans around perfectly is easy? It takes magic.]]></description>
            <pubDate>Tue, 10 Aug 2010 23:56:22 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve43-Viralosity.mp3" length="26304305" type="audio/mpeg" />
            <guid isPermaLink="false">adverve43viralosity</guid>
            <itunes:author>Bill Green, Angela Natividad</itunes:author>
            <itunes:subtitle>Everything you wanted to know about virals is what we got. Josh Warner of Feed Company joins us to discuss why a cool video isn’t enough to guarantee viralosity. You thinking jumping in jeans and throwing Ray-Bans around perfectly is easy? It takes magic.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:explicit>no</itunes:explicit>
            <itunes:duration>43:50</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve43-Viralosity.mp3" fileSize="26304305" type="audio/mpeg" /><itunes:keywords>Advertising,pop,culture,marketing,PR</itunes:keywords></item>
        <item>
            <title>AdVerve 38 - Vinny Warren</title>
            <description><![CDATA[This week we hit you with guest Vinny Warren, Irish native and “international irritant” (per his Twit-tah). But you probably know him best for the creepy future-forward Wheat Thins thing he did with The Escape Pod, that wee little agency he calls home.]]></description>
            <pubDate>Wed, 07 Jul 2010 15:46:04 -0400</pubDate>
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            <itunes:author>Bill Green, Angela Natividad</itunes:author>
            <itunes:subtitle>This week we hit you with guest Vinny Warren, Irish native and “international irritant” (per his Twit-tah). But you probably know him best for the creepy future-forward Wheat Thins thing he did with The Escape Pod, that wee little agency he calls home.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:keywords>advertising, marketing</itunes:keywords>
            <itunes:explicit>yes</itunes:explicit>
            <itunes:duration>1:02:10</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve38-VinnyWarren.mp3" fileSize="37307081" type="audio/mpeg" /></item>
        <item>
            <title>AdVerve 37 - David on Demand</title>
            <description><![CDATA[David Perez aka David on Demand, joins us for a look back at the Cannes experiment that was. HE GOT INK FOR YOU PEOPLE. In addition, we get into his role as creative recruiter for Leo Burnett in Chicago and what he looks for in job candidates.]]></description>
            <pubDate>Wed, 30 Jun 2010 13:45:45 -0400</pubDate>
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            <itunes:author>Bill Green, Angela Natividad</itunes:author>
            <itunes:subtitle>David Perez aka David on Demand, joins us for a look back at the Cannes experiment that was. HE GOT INK FOR YOU PEOPLE. In addition, we get into his role as creative recruiter for Leo Burnett in Chicago and what he looks for in job candidates. </itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:keywords>advertising, marketing</itunes:keywords>
            <itunes:explicit>yes</itunes:explicit>
            <itunes:duration>51:19</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve37-DavidonDemand.mp3" fileSize="30801807" type="audio/mpeg" /></item>
        <item>
            <title>AdVerve - 36 - Copycats</title>
            <description><![CDATA[ADS THAT HAVE BEEN DONE BEFORE. Like, the exact same ones before. Joe La Pompe from joelapompe.net joins us for a discussion on twin ads: copycats or coincidences? As if that weren’t enough, Ask Wäppling, editor & publisher of Adland.tv joins us as well.]]></description>
            <pubDate>Sat, 26 Jun 2010 10:15:55 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/AdVerve-36-Copycats.mp3" length="30391423" type="audio/mpeg" />
            <guid isPermaLink="false">adverve-36-copycats</guid>
            <itunes:author>Bill Green, Angela Natividad</itunes:author>
            <itunes:subtitle>ADS THAT HAVE BEEN DONE BEFORE. Like, the exact same ones before. Joe La Pompe from joelapompe.net joins us for a discussion on twin ads: copycats or coincidences? As if that weren’t enough, Ask Wäppling, editor &amp; publisher of Adland.tv joins us as well.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:keywords>advertising, marketing</itunes:keywords>
            <itunes:explicit>yes</itunes:explicit>
            <itunes:duration>50:38</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve-36-Copycats.mp3" fileSize="30391423" type="audio/mpeg" /></item>
        <item>
            <title>AdVerve 35 - Moonwalking</title>
            <description><![CDATA[No show is as topically diverse as this one. In the broader sense as well as this particular episode. This week’s rantage is set to fully-automatic: Guns, MTV’s TJnistas, Moon clones, Dov love and crowds soaring do not escape.]]></description>
            <pubDate>Thu, 17 Jun 2010 00:46:58 -0400</pubDate>
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            <guid isPermaLink="false">adverve-35-moonwalking</guid>
            <itunes:author>Bill Green, Angela Natividad</itunes:author>
            <itunes:subtitle>No show is as topically diverse as this one. In the broader sense as well as this particular episode. This week’s rantage is set to fully-automatic: Guns, MTV’s TJnistas, Moon clones, Dov love and crowds soaring do not escape. </itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:keywords>advertising, marketing</itunes:keywords>
            <itunes:explicit>yes</itunes:explicit>
            <itunes:duration>1:12:07</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve35-Moonwalking.mp3" fileSize="43282068" type="audio/mpeg" /></item>
        <item>
            <title>AdVerve 34 - Bob Knorpp saves the world</title>
            <description><![CDATA[Bob Knorpp of Beancast podcasting fame joins the show for as we cover everything from Facebook to bloggers as journalists and a few personal topics.]]></description>
            <pubDate>Tue, 08 Jun 2010 22:11:17 -0400</pubDate>
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            <itunes:author>Bill Green, Angela Natividad</itunes:author>
            <itunes:subtitle>Bob Knorpp of Beancast podcasting fame joins the show for as we cover everything from Facebook to bloggers as journalists and a few personal topics.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:keywords>advertising, marketing</itunes:keywords>
            <itunes:explicit>yes</itunes:explicit>
            <itunes:duration>1:18:01</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve34-BobKnorppsavestheworld.mp3" fileSize="46821660" type="audio/mpeg" /></item>
        <item>
            <title>AdVerve - 33 Harry Webber Edition</title>
            <description><![CDATA[All kinds of magic this week, folks. We sit down with ad land myth-cum-legend Harry Webber and hash out agencies’ historical role as a government front, why Millennials are doomed, social media experts full of shit, and BP.]]></description>
            <pubDate>Wed, 02 Jun 2010 09:08:02 -0400</pubDate>
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            <guid isPermaLink="false">adverve-33-harry-webber-edition</guid>
            <itunes:author>Bill Green, Angela Natividad</itunes:author>
            <itunes:subtitle>All kinds of magic this week, folks. We sit down with ad land myth-cum-legend Harry Webber and hash out agencies’ historical role as a government front, why Millennials are doomed, social media experts full of shit, and BP.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:keywords>advertising, marketing</itunes:keywords>
            <itunes:explicit>yes</itunes:explicit>
            <itunes:duration>1:12:57</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve-33HarryWebberEdition.mp3" fileSize="43779701" type="audio/mpeg" /></item>
        <item>
            <title>AdVerve - 32 Steve Jobs Civil War</title>
            <description><![CDATA[Aka, the A.D.D. edition because it’s all over the map topicwise. Who else can bridge Steven Jobs’ control freak with the Civil War and choosing sides? We then jump from that bridge into why boomers will never figure out Gen So What.]]></description>
            <pubDate>Wed, 19 May 2010 02:27:41 -0400</pubDate>
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            <guid isPermaLink="false">adverve-32-steve-jobs-civil-war</guid>
            <itunes:author>Bill Green, Angela Natividad</itunes:author>
            <itunes:subtitle>Aka, the A.D.D. edition because it’s all over the map topicwise. Who else can bridge Steven Jobs’ control freak with the Civil War and choosing sides? We then jump from that bridge into why boomers will never figure out Gen So What.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:keywords>advertising, marketing</itunes:keywords>
            <itunes:explicit>yes</itunes:explicit>
            <itunes:duration>1:01:10</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve-32SteveJobsCivilWar.mp3" fileSize="36707048" type="audio/mpeg" /></item>
        <item>
            <title>AdVerve 31 - Scott Media</title>
            <description><![CDATA[Scott Monty is Ford’s director of social media. But we go beyond Twitter doncha kno, as we first delve into Sherlock Holmes, then Detroit’s fascination with muscles per gallon, followed by brands blowing it when it comes to hiring for social media.]]></description>
            <pubDate>Tue, 11 May 2010 22:54:31 -0400</pubDate>
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            <itunes:author>Bill Green, Angela Natividad</itunes:author>
            <itunes:subtitle>Scott Monty is Ford’s director of social media. But we go beyond Twitter doncha kno, as we first delve into Sherlock Holmes, then Detroit’s fascination with muscles per gallon, followed by brands blowing it when it comes to hiring for social media. </itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:keywords>advertising, marketing</itunes:keywords>
            <itunes:explicit>yes</itunes:explicit>
            <itunes:duration>1:03:53</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve31-ScottMedia.mp3" fileSize="38342836" type="audio/mpeg" /></item>
        <item>
            <title>AdVerve 30 - Where My Toyotas At?</title>
            <description><![CDATA[Everyone gets it this week: automakers, conferences and... okay, maybe just those two groups. We actually like some things too! But the majority of the time we cover the industry’s continued fascination with the appropriation of urban culture.]]></description>
            <pubDate>Wed, 05 May 2010 17:29:06 -0400</pubDate>
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            <guid isPermaLink="false">adverve-30-where-my-toyotas-at</guid>
            <itunes:author>Bill Green, Angela Natividad</itunes:author>
            <itunes:subtitle>Everyone gets it this week: automakers, conferences and... okay, maybe just those two groups. We actually like some things too! But the majority of the time we cover the industry’s continued fascination with the appropriation of urban culture. </itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:keywords>advertising, marketing</itunes:keywords>
            <itunes:explicit>yes</itunes:explicit>
            <itunes:duration>57:22</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve30-WhereMyToyotasAt.mp3" fileSize="34424863" type="audio/mpeg" /></item>
        <item>
            <title>Adverve 29 - Ethicalicious</title>
            <description><![CDATA[This week, we talk about Gizmodo and journalistic ethics as well as quarterlife crisis among our nation’s post-youth.]]></description>
            <pubDate>Wed, 28 Apr 2010 10:06:42 -0400</pubDate>
            <enclosure url="http://advervecast.com/shows/Adverve29-Ethicalicious.mp3" length="39727197" type="audio/mpeg" />
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            <itunes:author>Bill Green, Angela Natividad</itunes:author>
            <itunes:subtitle>This week, we talk about Gizmodo and journalistic ethics as well as quarterlife crisis among our nation’s post-youth.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:keywords>advertising, marketing</itunes:keywords>
            <itunes:explicit>yes</itunes:explicit>
            <itunes:duration>1:06:12</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/Adverve29-Ethicalicious.mp3" fileSize="39727197" type="audio/mpeg" /></item>
        <item>
            <title>AdVerve 28 - Failed America Edition</title>
            <description><![CDATA[Well, if we didn’t anger the gods last show, Where’s My Jetpack’s Dave Wilke helps us bat clean-up. This time out, we collectively diss the failed promise that was supposed to be a greener, cleaner Jetpack in every home.]]></description>
            <pubDate>Thu, 22 Apr 2010 18:52:46 -0400</pubDate>
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            <guid isPermaLink="false">adverve-28-failed-america-edition</guid>
            <itunes:author>Bill Green, Angela Natividad</itunes:author>
            <itunes:subtitle>Well, if we didn’t anger the gods last show, Where’s My Jetpack’s Dave Wilke helps us bat clean-up. This time out, we collectively diss the failed promise that was supposed to be a greener, cleaner Jetpack in every home.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:keywords>advertising, marketing</itunes:keywords>
            <itunes:explicit>yes</itunes:explicit>
            <itunes:duration>1:09:04</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve28-FailedAmericaEdition.mp3" fileSize="41444748" type="audio/mpeg" /></item>
        <item>
            <title>AdVerve - 27 - God’s privacy policy</title>
            <description><![CDATA[Aaron Strout of CMO of Powered, joins us to discuss agencies of the future now, why privacy is not only an illusion but something you can’t even buy, and, oh, by the way, we save the Catholic church.]]></description>
            <pubDate>Wed, 14 Apr 2010 17:26:43 -0400</pubDate>
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            <itunes:author>Bill Green, Angela Natividad</itunes:author>
            <itunes:subtitle>Aaron Strout of CMO of Powered, joins us to discuss agencies of the future now, why privacy is not only an illusion but something you can’t even buy, and, oh, by the way, we save the Catholic church. </itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:keywords>advertising, marketing</itunes:keywords>
            <itunes:explicit>yes</itunes:explicit>
            <itunes:duration>53:58</itunes:duration>
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        <item>
            <title>AdVerve - 26 - George Parker</title>
            <description><![CDATA[It’s George Parker. He of AdScam blog fame. Of MadScam and Ubiquitous Persuaders book fame. We cover in no order the arrogance of Apple, child labor, Crispin, critics, lawsuits, Microsoft, eBay, tag sales, iPad, Will it Blend, French things, and GoDaddy.]]></description>
            <pubDate>Thu, 08 Apr 2010 14:11:07 -0400</pubDate>
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            <itunes:author>Bill Green, Angela Natividad</itunes:author>
            <itunes:subtitle>It’s George Parker. He of AdScam blog fame. Of MadScam and Ubiquitous Persuaders book fame. We cover in no order the arrogance of Apple, child labor, Crispin, critics, lawsuits, Microsoft, eBay, tag sales, iPad, Will it Blend, French things, and GoDaddy.
</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:keywords>advertising, marketing</itunes:keywords>
            <itunes:explicit>yes</itunes:explicit>
            <itunes:duration>1:05:32</itunes:duration>
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            <title>AdVerve - 25 - Sexy time!</title>
            <description><![CDATA[We didn’t intend to go where we did, WE JUST ENDED UP THERE IS ALL, OKY?. From Ricky Martin to fidelity in marriage (and Tiger Woods’ lack thereof), to copywriting jobs for adult film titles, no stone was left unturned this week.]]></description>
            <pubDate>Wed, 31 Mar 2010 12:52:22 -0400</pubDate>
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            <itunes:author>Bill Green, Angela Natividad</itunes:author>
            <itunes:subtitle>We didn’t intend to go where we did, WE JUST ENDED UP THERE IS ALL, OKY?. From Ricky Martin to fidelity in marriage (and Tiger Woods’ lack thereof), to copywriting jobs for adult film titles, no stone was left unturned this week.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:keywords>advertising, marketing</itunes:keywords>
            <itunes:explicit>yes</itunes:explicit>
            <itunes:duration>54:56</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve-25-Sexytime!.mp3" fileSize="32965140" type="audio/mpeg" /></item>
        <item>
            <title>AdVerve - 24  - The Lost Edition</title>
            <description><![CDATA[We cover it all: Monkey AIDS conspiracy theories. Warren Buffet’s dance of love. Bob Garfield’s comments of... whatever they are. Angela then breaks down the difference between American and French dogs.]]></description>
            <pubDate>Fri, 26 Mar 2010 12:07:43 -0400</pubDate>
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            <itunes:author>Bill Green, Angela Natividad</itunes:author>
            <itunes:subtitle>We cover it all: Monkey AIDS conspiracy theories. Warren Buffet’s dance of love. Bob Garfield’s comments of... whatever they are. Angela then breaks down the difference between American and French dogs.</itunes:subtitle>
            <itunes:summary>AdVerve is Bill Green and Angela Natividad talking about advertising the way they want.</itunes:summary>
            <itunes:keywords>advertising, marketing</itunes:keywords>
            <itunes:explicit>yes</itunes:explicit>
            <itunes:duration>58:09</itunes:duration>
        <author>mtlbblog@gmail.com (Bill Green, Angela Natividad)</author><media:content url="http://advervecast.com/shows/AdVerve-24-TheLostEdition.mp3" fileSize="34895589" type="audio/mpeg" /></item>
    <media:credit role="author">Bill Green, Angela Natividad</media:credit><media:rating>adult</media:rating><media:description type="plain">Advertising, pop culture and other stuff.</media:description></channel>
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