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<title>Adweek Feed</title>
<link>https://www.adweek.com</link>
<description>Breaking News in Advertising, Media and Technology</description>
<copyright>Copyright 2026</copyright>
<lastBuildDate>Mon, 11 May 2026 10:00:32 +0000</lastBuildDate>
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<item>
    <title><![CDATA[Xbox&#8217;s Nostalgic Green Logo Signals a Return to Its Roots]]></title>
    <description><![CDATA[We asked design experts to weigh in on the new logo, which comes on the heels of its return to the Xbox name from Microsoft Gaming]]></description>
    <dc:creator><![CDATA[Robert Klara]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/xboxs-nostalgic-green-logo-signals-a-return-to-its-roots/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1944359</guid>
    <category><![CDATA[Branding]]></category>
    <category><![CDATA[Brands]]></category>
    <category><![CDATA[Gaming News]]></category>
    <category><![CDATA[Technology]]></category>
    <pubDate>Mon, 11 May 2026 06:00:00 +0000</pubDate>
</item>
<item>
    <title><![CDATA[TelevisaUnivision&#8217;s New Ads Chief &#8216;Energized&#8217; After Planning Upfront in Just Weeks]]></title>
    <description><![CDATA[John Kozack reveals TelevisaUnivision's upfront pitch to advertisers and doesn't dance around questions.]]></description>
    <dc:creator><![CDATA[Bill Bradley]]></dc:creator>
    <link>https://www.adweek.com/convergent-tv/televisaunivision-ads-leader-energized-after-planning-upfront-in-just-weeks/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1944124</guid>
    <category><![CDATA[Exclusive]]></category>
    <category><![CDATA[General]]></category>
    <category><![CDATA[Sports]]></category>
    <category><![CDATA[Sports Marketing News]]></category>
    <category><![CDATA[Streaming &amp; OTT]]></category>
    <category><![CDATA[TV Upfronts]]></category>
    <pubDate>Mon, 11 May 2026 06:00:00 +0000</pubDate>
</item>
<item>
    <title><![CDATA[See Behind the Scenes of Disney’s Massive 2026 TV Upfront Event]]></title>
    <description><![CDATA[Disney gives ADWEEK an inside look at the build, stunts, and surprises of its 2026 upfront presentation.]]></description>
    <dc:creator><![CDATA[Bill Bradley]]></dc:creator>
    <link>https://www.adweek.com/convergent-tv/see-behind-the-scenes-of-disneys-massive-2026-tv-upfront-event/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1944050</guid>
    <category><![CDATA[Exclusive]]></category>
    <category><![CDATA[General]]></category>
    <category><![CDATA[TV Upfronts]]></category>
    <pubDate>Mon, 11 May 2026 06:00:00 +0000</pubDate>
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<item>
    <title><![CDATA[Week of April 27 Evening News Ratings: Nightly News and CBS Evening News Grow]]></title>
    <description><![CDATA[Nightly News narrowed the gap with ABC World News Tonight in the Adults 25-54 demo.
]]></description>
    <dc:creator><![CDATA[mmwachiro]]></dc:creator>
    <link>https://www.adweek.com/tvnewser/week-of-april-27-2026-evening-news-ratings/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1943824</guid>
    <category><![CDATA[ABC]]></category>
    <category><![CDATA[CBS]]></category>
    <category><![CDATA[Evening News]]></category>
    <category><![CDATA[NBC]]></category>
    <category><![CDATA[Ratings]]></category>
    <pubDate>Fri, 08 May 2026 17:04:33 +0000</pubDate>
</item>
<item>
    <title><![CDATA[Week of April 27 Morning News Ratings: Numbers Tighten Between Today and GMA]]></title>
    <description><![CDATA[All three networks grew in total viewers.]]></description>
    <dc:creator><![CDATA[mmwachiro]]></dc:creator>
    <link>https://www.adweek.com/tvnewser/week-of-april-27-2026-morning-news-ratings/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1943834</guid>
    <category><![CDATA[ABC]]></category>
    <category><![CDATA[CBS]]></category>
    <category><![CDATA[Morning Shows]]></category>
    <category><![CDATA[Mornings]]></category>
    <category><![CDATA[NBC]]></category>
    <category><![CDATA[Ratings]]></category>
    <pubDate>Fri, 08 May 2026 16:50:03 +0000</pubDate>
</item>
<item>
    <title><![CDATA[Ticker: Fox News Debuts New Promo Campaign Celebrating America&#8217;s 250th Birthday]]></title>
    <description><![CDATA[Fox Business Network is also celebrating the milestone.]]></description>
    <dc:creator><![CDATA[mmwachiro]]></dc:creator>
    <link>https://www.adweek.com/tvnewser/ticker-fox-news-debuts-new-promo-campaign-celebrating-americas-250th-birthday/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1944233</guid>
    <category><![CDATA[Fox Biz]]></category>
    <category><![CDATA[Fox News]]></category>
    <category><![CDATA[NBC]]></category>
    <category><![CDATA[Networks]]></category>
    <category><![CDATA[Revolving Door]]></category>
    <pubDate>Fri, 08 May 2026 16:40:01 +0000</pubDate>
</item>
<item>
    <title><![CDATA[How Keisha Taylor Starr Turned ION Into a Women&#8217;s Sports Powerhouse in 24 Months]]></title>
    <description><![CDATA[The Scripps Networks leader on balancing creative ambition with financial rigor as a CMO.]]></description>
    <dc:creator><![CDATA[Eva Kis]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/how-keisha-taylor-starr-turned-ion-into-a-womens-sports-powerhouse-in-24-months/</link>
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    <category><![CDATA[C-Suite]]></category>
    <category><![CDATA[Leadership &amp; Talent]]></category>
    <category><![CDATA[Marketing Vanguard]]></category>
    <category><![CDATA[Sports]]></category>
    <category><![CDATA[Sports Marketing News]]></category>
    <pubDate>Fri, 08 May 2026 16:26:21 +0000</pubDate>
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    <title><![CDATA[Amazon Data Will Be Available on Netflix Inventory in the UK May 18]]></title>
    <description><![CDATA[The integration, in tandem with a LinkedIn tie-up unveiled this week, further underscores Amazon's ambition to dominate CTV ad buying.]]></description>
    <dc:creator><![CDATA[Mark Stenberg]]></dc:creator>
    <link>https://www.adweek.com/convergent-tv/amazon-data-netflix-ads-uk-emea/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1944334</guid>
    <category><![CDATA[Ad Tech Industry News]]></category>
    <category><![CDATA[Connected TV News]]></category>
    <category><![CDATA[General]]></category>
    <category><![CDATA[MarTech]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Streaming &amp; OTT]]></category>
    <category><![CDATA[TV Upfronts]]></category>
    <pubDate>Fri, 08 May 2026 13:21:44 +0000</pubDate>
</item>
<item>
    <title><![CDATA[Marketers on the Move: Hires and Exits at GM, Old Navy, Canva, and More]]></title>
    <description><![CDATA[A weekly roundup of the biggest U.S. and global brand leadership appointments.]]></description>
    <dc:creator><![CDATA[Rebecca Stewart]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/marketers-on-the-move-hires-and-exits-at-gm-old-navy-canva-and-more/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1944298</guid>
    <category><![CDATA[CMO Changes]]></category>
    <category><![CDATA[CMO Moves]]></category>
    <category><![CDATA[Leadership &amp; Talent]]></category>
    <category><![CDATA[Paywalls &amp; Registration]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Fri, 08 May 2026 11:31:29 +0000</pubDate>
</item>
<item>
    <title><![CDATA[The New York Times Grew Digital Ad Revenue 32% in Q1. Here&#8217;s How to Copy It]]></title>
    <description><![CDATA[The Times' chief advertising officer Joy Robins shares the strategy behind two straight quarters of outsized growth.]]></description>
    <dc:creator><![CDATA[Mark Stenberg]]></dc:creator>
    <link>https://www.adweek.com/media/new-york-times-digital-ad-growth-q1-2026-copy/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1944147</guid>
    <category><![CDATA[General]]></category>
    <category><![CDATA[Media News]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Strategy]]></category>
    <pubDate>Fri, 08 May 2026 10:23:02 +0000</pubDate>
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