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	<title type="text">Blog | Google Ads Agency</title>
	<subtitle type="text">Google Ads Experts</subtitle>

	<updated>2026-06-01T21:04:31Z</updated>

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	<generator uri="https://wordpress.org/" version="6.9.4">WordPress</generator>
<icon>https://gettorchlight.com/wp-content/uploads/2021/08/favicon.png</icon>
	<entry>
		<author>
			<name>Joshua Erdman</name>
							<uri>https://gettorchlight.com</uri>
						</author>

		<title type="html"><![CDATA[AI Disruption in Digital Marketing]]></title>
		<link rel="alternate" type="text/html" href="https://gettorchlight.com/ai-disruption-in-digital-marketing/" />

		<id>https://gettorchlight.com/?p=5188</id>
		<updated>2026-06-01T21:04:31Z</updated>
		<published>2026-05-29T16:48:29Z</published>
		<category scheme="https://gettorchlight.com" term="Artificial Intelligence" /><category scheme="https://gettorchlight.com" term="digital marketing questions" />
		<summary type="html"><![CDATA[<p>Is Google Ads Not Performing Like It Used To? Many business owners are asking the <a href="https://gettorchlight.com/ai-disruption-in-digital-marketing/" class="more-link">...<span class="screen-reader-text">  AI Disruption in Digital Marketing</span></a></p>
<p>The post <a rel="nofollow" href="https://gettorchlight.com/ai-disruption-in-digital-marketing/">AI Disruption in Digital Marketing</a> appeared first on <a rel="nofollow" href="https://gettorchlight.com">Google Ads Agency</a>.</p>
]]></summary>

		
			</entry>
		<entry>
		<author>
			<name>Joshua Erdman</name>
							<uri>https://gettorchlight.com</uri>
						</author>

		<title type="html"><![CDATA[Bob Dumouchel]]></title>
		<link rel="alternate" type="text/html" href="https://gettorchlight.com/bob-dumouchel/" />

		<id>https://gettorchlight.com/?p=5114</id>
		<updated>2026-01-12T17:39:57Z</updated>
		<published>2025-07-08T18:19:20Z</published>
		<category scheme="https://gettorchlight.com" term="Uncategorized" />
		<summary type="html"><![CDATA[<p>It is with profound sadness that we announce the passing of our company&#8217;s founder, Robert <a href="https://gettorchlight.com/bob-dumouchel/" class="more-link">...<span class="screen-reader-text">  Bob Dumouchel</span></a></p>
<p>The post <a rel="nofollow" href="https://gettorchlight.com/bob-dumouchel/">Bob Dumouchel</a> appeared first on <a rel="nofollow" href="https://gettorchlight.com">Google Ads Agency</a>.</p>
]]></summary>

		
			</entry>
		<entry>
		<author>
			<name>Joshua Erdman</name>
							<uri>https://gettorchlight.com</uri>
						</author>

		<title type="html"><![CDATA[Google’s $100 Million Advertising Lawsuit – What It Means for You]]></title>
		<link rel="alternate" type="text/html" href="https://gettorchlight.com/googles-100-million-advertising-lawsuit-what-it-means-for-you/" />

		<id>https://gettorchlight.com/?p=5087</id>
		<updated>2025-06-18T06:21:14Z</updated>
		<published>2025-06-11T16:36:37Z</published>
		<category scheme="https://gettorchlight.com" term="PPC" />
		<summary type="html"><![CDATA[<p>At Torchlight, we keep a close eye on developments that could impact advertisers—especially when it <a href="https://gettorchlight.com/googles-100-million-advertising-lawsuit-what-it-means-for-you/" class="more-link">...<span class="screen-reader-text">  Google’s $100 Million Advertising Lawsuit – What It Means for You</span></a></p>
<p>The post <a rel="nofollow" href="https://gettorchlight.com/googles-100-million-advertising-lawsuit-what-it-means-for-you/">Google’s $100 Million Advertising Lawsuit – What It Means for You</a> appeared first on <a rel="nofollow" href="https://gettorchlight.com">Google Ads Agency</a>.</p>
]]></summary>

		
			</entry>
		<entry>
		<author>
			<name>Lauren Menno</name>
					</author>

		<title type="html"><![CDATA[Spreading Holiday Cheer: Torchlight Marketing’s Partnership with the Boys and Girls Club of Mid Central Coast]]></title>
		<link rel="alternate" type="text/html" href="https://gettorchlight.com/spreading-holiday-cheer/" />

		<id>https://gettorchlight.com/?p=5036</id>
		<updated>2024-12-24T16:21:37Z</updated>
		<published>2024-12-23T21:35:42Z</published>
		<category scheme="https://gettorchlight.com" term="Events" /><category scheme="https://gettorchlight.com" term="boys and girls club" />
		<summary type="html"><![CDATA[<p>The holiday season is a time of joy, connection, and giving– a time when communities <a href="https://gettorchlight.com/spreading-holiday-cheer/" class="more-link">...<span class="screen-reader-text">  Spreading Holiday Cheer: Torchlight Marketing’s Partnership with the Boys and Girls Club of Mid Central Coast</span></a></p>
<p>The post <a rel="nofollow" href="https://gettorchlight.com/spreading-holiday-cheer/">Spreading Holiday Cheer: Torchlight Marketing’s Partnership with the Boys and Girls Club of Mid Central Coast</a> appeared first on <a rel="nofollow" href="https://gettorchlight.com">Google Ads Agency</a>.</p>
]]></summary>

		
			</entry>
		<entry>
		<author>
			<name>Joshua Erdman</name>
							<uri>https://gettorchlight.com</uri>
						</author>

		<title type="html"><![CDATA[Beyond Search: AI as a Thought Engine]]></title>
		<link rel="alternate" type="text/html" href="https://gettorchlight.com/beyond-search-ai-as-a-thought-engine/" />

		<id>https://gettorchlight.com/?p=4964</id>
		<updated>2024-07-26T00:05:54Z</updated>
		<published>2024-05-22T15:38:00Z</published>
		<category scheme="https://gettorchlight.com" term="Artificial Intelligence" />
		<summary type="html"><![CDATA[<p>Twenty-five years ago, the search engine wars raged on, with Yahoo, MSN, Altavista, and Google <a href="https://gettorchlight.com/beyond-search-ai-as-a-thought-engine/" class="more-link">...<span class="screen-reader-text">  Beyond Search: AI as a Thought Engine</span></a></p>
<p>The post <a rel="nofollow" href="https://gettorchlight.com/beyond-search-ai-as-a-thought-engine/">Beyond Search: AI as a Thought Engine</a> appeared first on <a rel="nofollow" href="https://gettorchlight.com">Google Ads Agency</a>.</p>
]]></summary>

		
			</entry>
		<entry>
		<author>
			<name>Joshua Erdman</name>
							<uri>https://gettorchlight.com</uri>
						</author>

		<title type="html"><![CDATA[Evolving Email Marketing: A Deep Dive into Email Marketing Adapting Strategies]]></title>
		<link rel="alternate" type="text/html" href="https://gettorchlight.com/evolving-email-marketing-a-deep-dive-into-email-marketing-adapting-strategies/" />

		<id>https://gettorchlight.com/?p=4943</id>
		<updated>2024-08-08T20:02:57Z</updated>
		<published>2024-04-22T20:09:48Z</published>
		<category scheme="https://gettorchlight.com" term="Email" /><category scheme="https://gettorchlight.com" term="Digital Marketing Strategy" />
		<summary type="html"><![CDATA[<p>As of February 2024, email marketing faces a transformative shift with stringent new requirements from <a href="https://gettorchlight.com/evolving-email-marketing-a-deep-dive-into-email-marketing-adapting-strategies/" class="more-link">...<span class="screen-reader-text">  Evolving Email Marketing: A Deep Dive into Email Marketing Adapting Strategies</span></a></p>
<p>The post <a rel="nofollow" href="https://gettorchlight.com/evolving-email-marketing-a-deep-dive-into-email-marketing-adapting-strategies/">Evolving Email Marketing: A Deep Dive into Email Marketing Adapting Strategies</a> appeared first on <a rel="nofollow" href="https://gettorchlight.com">Google Ads Agency</a>.</p>
]]></summary>

		
			</entry>
		<entry>
		<author>
			<name>Lauren Menno</name>
					</author>

		<title type="html"><![CDATA[The Good, the Bad, and the Ugly: Pros + Cons of Social Media]]></title>
		<link rel="alternate" type="text/html" href="https://gettorchlight.com/pros-cons-of-social-media/" />

		<id>https://gettorchlight.com/?p=4924</id>
		<updated>2024-07-18T03:45:55Z</updated>
		<published>2024-03-04T01:59:40Z</published>
		<category scheme="https://gettorchlight.com" term="Social Media" /><category scheme="https://gettorchlight.com" term="social media" />
		<summary type="html"><![CDATA[<p>It is no secret the social media marketing industry has been booming over the last <a href="https://gettorchlight.com/pros-cons-of-social-media/" class="more-link">...<span class="screen-reader-text">  The Good, the Bad, and the Ugly: Pros + Cons of Social Media</span></a></p>
<p>The post <a rel="nofollow" href="https://gettorchlight.com/pros-cons-of-social-media/">The Good, the Bad, and the Ugly: Pros + Cons of Social Media</a> appeared first on <a rel="nofollow" href="https://gettorchlight.com">Google Ads Agency</a>.</p>
]]></summary>

		
			</entry>
		<entry>
		<author>
			<name>Lauren Menno</name>
					</author>

		<title type="html"><![CDATA[Seeing the Bigger Picture: Why Infographics Speak Louder Than Words]]></title>
		<link rel="alternate" type="text/html" href="https://gettorchlight.com/importance-of-infographics/" />

		<id>https://gettorchlight.com/?p=4873</id>
		<updated>2024-07-18T03:46:00Z</updated>
		<published>2024-01-09T22:13:53Z</published>
		<category scheme="https://gettorchlight.com" term="Content Strategy" /><category scheme="https://gettorchlight.com" term="Digital Marketing Strategy" />
		<summary type="html"><![CDATA[<p>In today&#8217;s fast-paced digital landscape, information is abundant and often overwhelming. As content creators, educators, <a href="https://gettorchlight.com/importance-of-infographics/" class="more-link">...<span class="screen-reader-text">  Seeing the Bigger Picture: Why Infographics Speak Louder Than Words</span></a></p>
<p>The post <a rel="nofollow" href="https://gettorchlight.com/importance-of-infographics/">Seeing the Bigger Picture: Why Infographics Speak Louder Than Words</a> appeared first on <a rel="nofollow" href="https://gettorchlight.com">Google Ads Agency</a>.</p>
]]></summary>

		
			</entry>
		<entry>
		<author>
			<name>Joshua Erdman</name>
							<uri>https://gettorchlight.com</uri>
						</author>

		<title type="html"><![CDATA[Dear Saint Google]]></title>
		<link rel="alternate" type="text/html" href="https://gettorchlight.com/dear-saint-google/" />

		<id>https://gettorchlight.com/?p=4705</id>
		<updated>2023-12-19T02:18:00Z</updated>
		<published>2023-12-19T02:03:56Z</published>
		<category scheme="https://gettorchlight.com" term="Saint Google" /><category scheme="https://gettorchlight.com" term="Christmas Letter to Google" /><category scheme="https://gettorchlight.com" term="Google Ads Expert" />
		<summary type="html"><![CDATA[<p>‘Twas the night before Christmas, and all through cyberspace,Not a search was occurring, not even <a href="https://gettorchlight.com/dear-saint-google/" class="more-link">...<span class="screen-reader-text">  Dear Saint Google</span></a></p>
<p>The post <a rel="nofollow" href="https://gettorchlight.com/dear-saint-google/">Dear Saint Google</a> appeared first on <a rel="nofollow" href="https://gettorchlight.com">Google Ads Agency</a>.</p>
]]></summary>

		
			</entry>
		<entry>
		<author>
			<name>Joshua Erdman</name>
							<uri>https://gettorchlight.com</uri>
						</author>

		<title type="html"><![CDATA[Dear St. Google Wish List]]></title>
		<link rel="alternate" type="text/html" href="https://gettorchlight.com/dear-st-google-wish-list/" />

		<id>https://gettorchlight.com/?p=4859</id>
		<updated>2023-12-19T02:31:07Z</updated>
		<published>2023-12-18T22:22:21Z</published>
		<category scheme="https://gettorchlight.com" term="PPC" /><category scheme="https://gettorchlight.com" term="Saint Google" /><category scheme="https://gettorchlight.com" term="Christmas Letter to Google" />
		<summary type="html"><![CDATA[<p>Our Wish List Since 2008, the Google Ads experts at Torchlight Marketing have written an <a href="https://gettorchlight.com/dear-st-google-wish-list/" class="more-link">...<span class="screen-reader-text">  Dear St. Google Wish List</span></a></p>
<p>The post <a rel="nofollow" href="https://gettorchlight.com/dear-st-google-wish-list/">Dear St. Google Wish List</a> appeared first on <a rel="nofollow" href="https://gettorchlight.com">Google Ads Agency</a>.</p>
]]></summary>

		
			</entry>
		<entry>
		<author>
			<name>Chris Roberts</name>
							<uri>https://gettorchlight.com</uri>
						</author>

		<title type="html"><![CDATA[10 Elements Your Homepage Needs]]></title>
		<link rel="alternate" type="text/html" href="https://gettorchlight.com/10-elements-your-homepage-needs/" />

		<id>https://gettorchlight.com/?p=4833</id>
		<updated>2024-10-23T16:33:33Z</updated>
		<published>2023-09-05T18:08:36Z</published>
		<category scheme="https://gettorchlight.com" term="SEO" /><category scheme="https://gettorchlight.com" term="Websites" /><category scheme="https://gettorchlight.com" term="Landing Page" />
		<summary type="html"><![CDATA[<p>Have you ever visited a website and immediately felt overwhelmed or confused because you didn’t <a href="https://gettorchlight.com/10-elements-your-homepage-needs/" class="more-link">...<span class="screen-reader-text">  10 Elements Your Homepage Needs</span></a></p>
<p>The post <a rel="nofollow" href="https://gettorchlight.com/10-elements-your-homepage-needs/">10 Elements Your Homepage Needs</a> appeared first on <a rel="nofollow" href="https://gettorchlight.com">Google Ads Agency</a>.</p>
]]></summary>

		
			</entry>
		<entry>
		<author>
			<name>Joshua Erdman</name>
							<uri>https://gettorchlight.com</uri>
						</author>

		<title type="html"><![CDATA[From Search Engines to Thought Engines: AI&#8217;s Influence]]></title>
		<link rel="alternate" type="text/html" href="https://gettorchlight.com/from-search-engines-to-thought-engines-ais-influence/" />

		<id>https://gettorchlight.com/?p=4966</id>
		<updated>2024-07-18T03:42:59Z</updated>
		<published>2023-08-30T17:41:00Z</published>
		<category scheme="https://gettorchlight.com" term="Artificial Intelligence" />
		<summary type="html"><![CDATA[<p>What is there to say about AI?&#160; Where does it fit in society?&#160; Now that <a href="https://gettorchlight.com/from-search-engines-to-thought-engines-ais-influence/" class="more-link">...<span class="screen-reader-text">  From Search Engines to Thought Engines: AI&#8217;s Influence</span></a></p>
<p>The post <a rel="nofollow" href="https://gettorchlight.com/from-search-engines-to-thought-engines-ais-influence/">From Search Engines to Thought Engines: AI&#8217;s Influence</a> appeared first on <a rel="nofollow" href="https://gettorchlight.com">Google Ads Agency</a>.</p>
]]></summary>

		
			</entry>
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