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	<title>SEO Blog by Ahrefs</title>
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	<link>https://ahrefs.com/blog/</link>
	<description>Link Building Strategies &#38; SEO Tips</description>
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		<title>Google’s Knowledge Graph Explained: How It Influences SEO &#038; AI Search</title>
		<link>https://ahrefs.com/blog/google-knowledge-graph/</link>
					<comments>https://ahrefs.com/blog/google-knowledge-graph/#respond</comments>
		
		<dc:creator><![CDATA[Despina Gavoyannis]]></dc:creator>
		<pubDate>Thu, 14 May 2026 14:00:20 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<category><![CDATA[General SEO]]></category>
		<category><![CDATA[Technical SEO]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=34447</guid>

					<description><![CDATA[<img width="260" height="166" src="https://ahrefs.com/blog/wp-content/uploads/2020/03/fb-knowledge-graph-260x166.png" class="attachment-thumbnail size-thumbnail wp-post-image" alt="" style="float:left; margin:0 15px 15px 0;" decoding="async" />… then you’ve already experienced the benefits of Google’s Knowledge Graph. But what is a knowledge graph? How does it work? And how can you take advantage of it to increase brand visibility and improve SEO? Google’s Knowledge Graph is<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
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		<title>We Tracked 1,885 Pages Adding Schema. AI Citations Barely Moved.</title>
		<link>https://ahrefs.com/blog/schema-ai-citations/</link>
		
		<dc:creator><![CDATA[Louise Linehan]]></dc:creator>
		<pubDate>Mon, 11 May 2026 16:36:19 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<category><![CDATA[Data & Studies]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=196889</guid>

					<description><![CDATA[AI cited pages were almost three times more likely to have JSON-LD than non-cited pages. That’s a big gap, and the kind of stat that gets shared in LinkedIn carousels and conference slides as proof that schema is an AI<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>Schema Markup: What It Is &#038; How to Implement It</title>
		<link>https://ahrefs.com/blog/schema-markup/</link>
		
		<dc:creator><![CDATA[Despina Gavoyannis]]></dc:creator>
		<pubDate>Mon, 11 May 2026 13:00:07 +0000</pubDate>
				<category><![CDATA[General SEO]]></category>
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					<description><![CDATA[​​ Here’s a basic example of what the code can look like: ​​You can see that, unlike the words on a page, schema is a form of structured data. Its standardized format means there’s no chance of Google misinterpreting it.<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>Claude Skills for SEO and Marketing: What They Are and How to Use Them</title>
		<link>https://ahrefs.com/blog/claude-skills/</link>
		
		<dc:creator><![CDATA[Si Quan Ong]]></dc:creator>
		<pubDate>Fri, 08 May 2026 16:59:32 +0000</pubDate>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[General Marketing]]></category>
		<category><![CDATA[General SEO]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=196853</guid>

					<description><![CDATA[It pulls the article and generates three to five distinct LinkedIn posts. Before that, every LinkedIn post started the same way. I’d re-explain the voice rules. The fold-line rule. The hook patterns I like, the ones I don’t. The example<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>On-Page AEO: 4 Writing Frameworks for Better AI Visibility</title>
		<link>https://ahrefs.com/blog/on-page-aeo/</link>
		
		<dc:creator><![CDATA[Ryan Law]]></dc:creator>
		<pubDate>Fri, 08 May 2026 13:35:11 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<category><![CDATA[Content Marketing]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=196828</guid>

					<description><![CDATA[Dan Petrovic wrote a great article explaining why human-friendly content is AI-friendly content. In a nutshell, there is a striking parallel between how people and AI models process text information: we both try to glean meaning from long text without<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>How Does AI Get Its Information? Training Data, RAG, MCPs, and APIs Explained</title>
		<link>https://ahrefs.com/blog/how-does-ai-get-its-information/</link>
		
		<dc:creator><![CDATA[Ryan Law]]></dc:creator>
		<pubDate>Thu, 07 May 2026 15:33:30 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=196805</guid>

					<description><![CDATA[Each data layer has its own pros and cons, so if you’ve ever wondered why an AI confidently told you something wrong, why one tool seems to know about last week’s news and another doesn’t, or why your competitor’s product<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>Agentic AI vs. Generative AI: What’s the Difference, and Why Does It Matter?</title>
		<link>https://ahrefs.com/blog/agentic-ai-vs-generative-ai/</link>
		
		<dc:creator><![CDATA[Ryan Law]]></dc:creator>
		<pubDate>Wed, 06 May 2026 16:47:15 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<category><![CDATA[General Marketing]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=196772</guid>

					<description><![CDATA[A marketer opens ChatGPT, types a prompt, and gets a (probably pretty bad) blog post draft back in 30 seconds. That’s generative AI. Their colleague opens Agent-A, gives it a target keyword, and walks away. Twenty minutes later, they have<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>AI Keyword Research: How It Works and 9 Prompts to Start</title>
		<link>https://ahrefs.com/blog/ai-keyword-research/</link>
		
		<dc:creator><![CDATA[Mateusz Makosiewicz]]></dc:creator>
		<pubDate>Thu, 30 Apr 2026 14:48:31 +0000</pubDate>
				<category><![CDATA[Keyword Research]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=196672</guid>

					<description><![CDATA[Chatbots typically don’t have access to real SEO data, so they often make things up and present them as facts. But once you connect AI to real SEO data, it becomes a keyword research tool you’ll wonder how you ever<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>How I Do Content Engineering with Claude Code</title>
		<link>https://ahrefs.com/blog/how-i-do-content-engineering-with-claude-code/</link>
		
		<dc:creator><![CDATA[Ryan Law]]></dc:creator>
		<pubDate>Tue, 28 Apr 2026 13:00:56 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[General SEO]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=196558</guid>

					<description><![CDATA[Back in August 2025, I shared the AI content process I had developed for the Ahrefs blog. It used ChatGPT projects and custom GPTs to speed up certain types of content creation from several days to a couple of hours,<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>Why ChatGPT Cites One Page Over Another (Study of 1.4M Prompts)</title>
		<link>https://ahrefs.com/blog/why-chatgpt-cites-pages/</link>
		
		<dc:creator><![CDATA[Louise Linehan]]></dc:creator>
		<pubDate>Wed, 15 Apr 2026 14:33:27 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<category><![CDATA[Data & Studies]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=196421</guid>

					<description><![CDATA[But, although ChatGPT retrieves dozens of URLs to answer a single query, according to our research, it only ends up citing ~50% of them. Why does one page get the credit while another, which the AI clearly retrieved, gets nothing?<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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