Artillery Design Ltd Blog

BT Infinity Pitch

richard — Fri, 12 Apr 2013 13:20:47 +0000

This pitch we thought was worth blogging about, with a very nice 3D pixel style to boast about. Not a winner this time round unfortunately.

KiteSurfKings

richard — Thu, 11 Apr 2013 15:29:17 +0000

We are in the finishing stages of our Ident for our friends at Kite Surf Kings, a local kite surf school here in Brighton. With just the audio to complete you will see it soon.

Cowboy Builders New Titles

holly — Wed, 27 Mar 2013 13:44:59 +0000

Our new Titles for Cowboy Builders have now hit the airwaves of Channel 5. Really pleased to see them going out. The dynamics work and camera mapping worked really well. We are just thankful Rich's sister didnt mind having her house distroyed!

Promax Silver for Reno!!

richard — Wed, 27 Mar 2013 13:39:09 +0000

We are really chuffed to hear that our work for SONY won a Silver Promoax at the Promax Europe Awards this year. Wo hoo

D3O Brand Identity

richard — Thu, 07 Feb 2013 14:43:09 +0000

The innovators at D3O are just around the corner from us here in Brighton. They commissioned us to create a brand ident that communicates the core technology of their impact protection product, which is fast becoming the next big thing across a wide spectum of product design.
Due to its wide range of applications, communicating its primary funtion in five seconds turned out to be quite a task from something seamingly very simple.

History Brand Takeover

richard — Wed, 06 Feb 2013 15:32:06 +0000

With the sucess of recent promos for our client at A+E Networks, we were dealt a branding project. Commisioned to create a channel takeover package for their new show 'Counting Cars' our team developed a full 3D package.
With the core story of the show about pimping classic cars into hotrods, there was only one direction for the creative route!
We delivered a kit that included Menus, Endboards, Holding Events, Idents, Bumpers and a Teaser.

Kung Fu Movies

richard — Tue, 06 Nov 2012 13:21:34 +0000

A dream job. With one of us in the studio training in Wing Chun, the roof nearly came off when SONY asked us to put this campaign together. With a slight nod to the 80s and 90s gaming community mixed with a more modern reference to Scott Pilgrim.
A combination of graphics, special effects, live action and compositing brought this classic series of movies a fun new perspective.

Sony Turbo Brand Launch

richard — Tue, 30 Oct 2012 11:55:28 +0000

A fine way to end the summer for our branding portfolio, was to create the brand work for SONY's new mens channel in Russia. With a taste more metalic than rock music, these idents gave the new channel a real punch for the launch with a dynamic yet raw and gritty look.
We created a series of idents around the core principals of liquid metal. Using a range of properties from mercury and molten metal these idents capture the over all brand message for SONY's new male channel and logo.

SONY SET & MAX

richard — Mon, 01 Oct 2012 14:53:11 +0000

Weve done a fair bit of work for our clients (and friends) at SONY over the last few months, including a nice cross channel promo for SONY MAX and SONY Entertainment Televsion. With a big move to reposition the channels side by side on the EPG, we needed to a bold statement so the viewers were informed in an entertaining way.

Ahead for Business

richard — Thu, 27 Sep 2012 16:03:24 +0000

Khaki Productions got us onboard to facilitate the large task of putting together this 5 minute film they created for RBS.
Using supplied artwork we had to break down every image and put together the film. With some clever techniques and high organisation the film was shot on green screen and matched to the animated illustration, which gave us full control of timings and pace of how the film developed.

Top Five Goals

richard — Thu, 20 Sep 2012 14:56:07 +0000

Our friends at ESPN needed a graphics package for the latest home grown show. Top 5 Goals and Top 5 Saves needed some top graphics!
Artillery created a complete show package with Countdown cards, Lower thirds, Titles and end credits. The package was also created for multiple leagues across Europe.

Man Vs Food

richard — Wed, 05 Sep 2012 13:38:01 +0000

Following on from the success of our Promax Gold for the first promo campaign, we have created another promo looking at Adam Richmans antics across the american state. Being multi-talented Adam puts on his adventurer's suite and hangs up his fighting outfit, only to find himself not the hunter but the hunted!

Televisual TOP 100 front cover artwork

richard — Tue, 04 Sep 2012 09:39:21 +0000

Televisual asked us to design the artwork for their annual issue of "TOP 100 production companies" special. The results were excellent and we had a very happy client.

Movie Star Night

richard — Mon, 03 Sep 2012 17:06:00 +0000

We love this project. Some beautiful and entertaining illustration and character design depicting Jean Renos life according to SONY!
With a strong nod to french animation and nostaglic styles we gave it a look of its own to keep it modern whilst celebrating some classics. The inspector would be proud!!

The Best Medicine

richard — Mon, 03 Sep 2012 15:39:13 +0000

We love this film, created by friend, colleague and Director Dan Smith, who asked us to muck in with the post production. The film was finished at Rushes, taking our compositing into the online. Hopefully you cant see what we did! http://www.virginmediashorts.co.uk/film/3068/the-best-medicine

BT Vision

richard — Mon, 03 Sep 2012 14:52:38 +0000

Over the course of July Artillery spent some indepth time helping the creative department at BT to develop build and launch there new look News strand on BT Vision Box Office.
We were tasked with totally redesigning the News show, whlist retaining a strong brand connection with BT Vision as a whole and also the Box Office channel brand.
The project relied on us creating an entire kit of parts with titles, stings, wipes, lower thirds. additionally we facilitated all the post production with green screening, keying, onlining and final grade.

Televisual Article

richard — Tue, 15 May 2012 15:54:17 +0000

It is great to be in this publication once more. Sitting proudly on our coffee table. To emphise this projects success it was chosen by IdN magazines for its pick of the month http://idnworld.com/potm

Web Drive Campaign

richard — Mon, 23 Apr 2012 14:09:58 +0000

Artillery teamed up with Nickelodeon to deliver a funky, fun and engaging promo. Highlighting the huge variety of entertaining content; music, games and apps packed into their website. The 'virtual world' zones were animated and modelled in Cinema 4D with compositing done in After Effects. In keeping with the brand and concept a playful and nifty little number.

Cowboy Traders

richard — Mon, 16 Apr 2012 12:25:14 +0000

From our continued relationship with producer Ricochet (Aka Cowboy Builders) we created the titles and content work for a new spin off show called 'Cowboy Traders'.
The project included titles and end of part gfx, we designed and created an on going package with bespoke graphics for different episodes with different traders, different trades.
The team had to travel to Europe in pursuit of one rouge trader!
Another episode required details of a terrible house build.

EPT Poker

ed — Wed, 21 Mar 2012 11:23:28 +0000

A kit of graphics for the Poker Stars team, for the live coverage of the European Poker Tour on Sky (EPT). We created leader boards, player profiles, stats, replay transitions and 3D stings.

Artillery at Glug

ed — Wed, 14 Mar 2012 11:00:18 +0000

After a great night with some friends at Glug, a fantastic time was had by all. See more pictures of the event here, as well as some hilarious images from Photobot at their facebook page.

The First 48

richard — Tue, 13 Mar 2012 12:21:25 +0000

We have recently completed some more promo work for our friends at AETN. This was for the crime and investigation channel promoting 'The First 48'. new series.

Glug Event

richard — Mon, 06 Feb 2012 17:58:46 +0000

We will be at the Glug design event on 24th Feb. A host of guests and work to see. We will be projecting some of our favourite projects into a huge studio. Hosted in the photography studios next door. We are looking forward to meeting those that make it.

Character Reel Released

richard — Fri, 03 Feb 2012 12:35:39 +0000

You can now find a dedicated character reel alongside the new studio reel. Fun Fun Fun! http://www.artillery.tv/reel

Show Reel 2012

richard — Thu, 02 Feb 2012 18:08:16 +0000

Well its that time again, we have lost hours disagreeing on show reel music, a life long problem it would seem but now ceased our wrestling and agreed! horray. http://www.artillery.tv/reel

Tumblr

richard — Thu, 02 Feb 2012 14:23:20 +0000

You can now follow us on Tumblr, a social blog we will use for things not just about our work, but anything we do, like and want to share. I wonder if all these sites could be converged into just one place? ..... flittubblrvimbook? one logo, one place! entries in by 1st March...

Movie Access

richard — Mon, 30 Jan 2012 11:02:29 +0000

Running throughout 2012, Nickelodeon's 'Movie Access' is a commercial package promoting Sony's big movie releases for the year. The branded zone directs the Nickelodeon viewer to the VIP cinematic access to watch the latest new releases, kicking off with PIRATES.
The large kit produced for Nickelodeon has been supplied across their multiple international territories. Watch out for new versions as this years films role out over the summer. MIB3 next.

Discovery Live Action Idents

holly — Fri, 27 Jan 2012 14:22:00 +0000

This was the highlight of a year in 2011. Discovery asked us to create a live action ident as part of the overall branding we have completed. A Huge warehouse in Newhaven, a lot of kit and a very dedicated crew brought this fantastic project together.

Discovery DMAX

richard — Fri, 27 Jan 2012 14:18:55 +0000

We have completed with a lot of pride, our 3D branding work for Discovery. Over the cause of the next week we will be launching the full project, so look out on our blog and feeds including youtube and vimeo for the 'making of' film.

Disney Day Rebrand

richard — Tue, 17 Jan 2012 18:55:52 +0000

After winning a competitve pitch, we were commissioned by Disney to create a branding package for 'Disney Day', an on-air programming event on free to air television channels showcasing the best Disney films and programmes, shown across Europe from January 2012.

Promax Africa Gold Award

holly — Thu, 10 Nov 2011 13:01:01 +0000

We are really chuffed to win another Promax Gold this year. This time in Africa, with our manvsfood work for SONY. Congratulations to everyone we worked with in the Promo team.

When things come together

richard — Tue, 08 Nov 2011 11:03:58 +0000

Our friends at Brighton agency, Eano, asked us to complete their web film for Freesat. "When Things Come Together".
Very simple, very clean, getting straight to the facts. The film promotes the new features that Freesat HD services offer. Shown online and instore.

Opening brand ident

richard — Mon, 07 Nov 2011 17:57:48 +0000

International design magazine IdN came to us to create the opening titles for their forthcoming DVD releases.
The brief was left open, so we kept it simple and clean and created something that takes a subtle look at the basic forms of typography and vector design, By following a short, evolving 3D journey of a "point", the beginnings of any piece of typography or vector structure.

Sky Arts 1 HD

richard — Thu, 27 Oct 2011 00:00:00 +0000

As part of Sky 1's HD launch, Sky Creative approached us with a brief simply to 'bring to life' the particles in one of their new idents. In order to create particle heaven the studio signed up specialist Val Wardlaw. Val used bespoke scripting and N particles in Maya to produce the spot. Render farms had to be used to cope with the immense 'weight' that the large HD particle systems generated.
Audio: Radium

Graduate Show Case Judging

holly — Fri, 09 Sep 2011 11:21:19 +0000

Our very own CD Richard Tilley, judged this years graduate showcase for Computer Arts Magazine. Congratulations to every one short listed and also the winner, Thomas Lucas with his winning short films. http://gs.computerarts.co.uk/

Fighting Championship Identity

richard — Mon, 05 Sep 2011 13:59:27 +0000

A nice little project to raise the profile of the new sporting association Fusion Fighting. It rivals UFC in the states and will hopefully soon become as big here in the UK.
You can see it on Sky and find them online. We delivered this high impact intro for all there film material along with a high res logo for any marketing and off-air use.

Englands Dead

richard — Mon, 08 Aug 2011 15:35:07 +0000

We just helped Dansquared films launch this beautiful teaser, for their new film - Jim Lockey and the Solumn Sun. http://vimeo.com/27440830

Britains Bravest Cops

richard — Mon, 04 Jul 2011 11:33:41 +0000

Completed a quick little turn around for Leopard Films and the BBC. A gritty tale of Uk police officers and their acts of bravery. Its on tonight BBC1.

Award Winning Summer

richard — Fri, 01 Jul 2011 15:57:02 +0000

We are chuffed to reveal that Artillery won a GOLD at the Promax World Event 2011 for Art Direction and Design on the FX Pool Ident. Part of our refresh of the FX brand. It will sit proudly with our others.

AXN

richard — Mon, 27 Jun 2011 16:10:22 +0000

Weve been doing some really fun work for a Movie slot recently. More to follow.

Three Trapped Tigers

richard — Tue, 07 Jun 2011 18:05:08 +0000

The Brilliant Directing Duo, Garth & Ginny created this lush video for 'Three Trapped Tigers'. We helped their quest with some facility and 3D support. Watch it here; http://vimeo.com/23543561
With the likes of the Guardian and Stash Magazine all keen to showcase it, it must be a winner.

Job Alert

richard — Tue, 31 May 2011 13:56:02 +0000

We are on the hunt for a new Producer / Business person, to manage projects and maintain relationships with our client base. Please contact us for more information. You need to have ALL the attributes of a cat!?

Man V. Food

richard — Wed, 25 May 2011 12:18:04 +0000

The guys at SONY commissioned Artillery to work on a further character animation project. Using Flash, AE, and a touch of Cinema4D weve made a series of 4 promos. This campaign won us a Promax Africa Gold Award.
We created 4 amusing scenarios that set up the entertainment of eating uneatable amounts of food. Packaged with an on-brand housing and bespoke endboards.

SONY MAX

ed — Thu, 19 May 2011 12:20:26 +0000

Weve recently been working on a SONYMAX promo. Plenty of character animation work to be revealed.

Computer Arts Projects 148

richard — Wed, 18 May 2011 10:04:41 +0000

Artillery was featured in Computer Arts Projects, 'The Logo Design Bible'. Discussing our brand ident work for SKY FX and DISNEY

Computer Arts Judge

holly — Fri, 13 May 2011 16:27:14 +0000

Rich returns to the Computer Arts Graduate Show case for 2011. This year he is judging the Animation and Motion Graphics category. No doubt you'll see him again in the seminars too.

Stand Up Paddle Surf

richard — Thu, 05 May 2011 12:32:37 +0000

We've created this lovely little film for our friends at Nah-Skwell in France. Shot on the GoProHD with a mix of 25fps and 60fps.

Project Sri Lanka

holly — Thu, 05 May 2011 11:18:06 +0000

Some friends of ours are working on a very noble project for the people of Sri Lanka. Its small and funds make it straight to the ground. Weve began some free branding work for these brilliant people.

Oakley on the streets

ed — Mon, 11 Apr 2011 16:46:38 +0000

Look out for our latest work on the Tube from this week. If you see a pair of sunnies staring at you in HD on the escalator, stare back!

Big Time Rush

richard — Mon, 04 Apr 2011 08:34:07 +0000

The latest instalment for our friends at Nick. Promoting the Easter weekend and holidays focus on their hit show and band, Big Time Rush. Some beautifully executed 3D scenes helped package this easter promo.

Cowboy Builders

richard — Tue, 22 Mar 2011 16:23:58 +0000

We have entered our 4th series of Cowboy Builders. The fun begins for the summer. Each series we always aim to set a higher production value by refining our work flow and techniques. The latest set has adopted a more hand rendered architects drawing. Nice.

Test Renders

ed — Tue, 15 Mar 2011 19:05:44 +0000

Some nice look frames from a brand design we are developing for an international client.

Fresh Music Top 20

richard — Tue, 15 Mar 2011 18:54:05 +0000

The studio worked in collaboration with Box Television's creative team to redesign their chart show package to work across The Box and 4Music brands.
The brief was to retain the idea from the current packaging, with items/objects being gathered together to form the titles. The idea was pushed forward with a much more daring conceptual direction, by introducing a physical device made up of social and cultural objects that together, represent the music genre, the show and what the channel is about.

4 Music - This Weeks Fresh Music Top 20

holly — Wed, 09 Mar 2011 11:47:50 +0000

Today the studio has delivered brand new titles & graphics package to the team at Box Television. Watch it live on 4Music and The Box very soon. On Air date tbc.

IdN DVD Featuring Sky Arts Ident

holly — Tue, 01 Mar 2011 10:37:58 +0000

IdN's latest DVD release features the best on on-air branding from around the world. Artillery's work for Sky Arts HD and Jon Yeo features in the video. The DVD compliments a magazine article looking at the challenges on-air identity presents for animation and design studios.

ESPN NOW

holly — Mon, 28 Feb 2011 16:51:49 +0000

Our friends at ESPN launch their sports news strand this week. To see the titles and studio screens package we created for them, go to our titles page later this week!

Mud Men

richard — Thu, 24 Feb 2011 18:41:56 +0000

The factual folk at ITN Productions got our hands muddy creating the titles and content graphics for their new show on the History Channel. The logo was created buy collecting real finds from the banks of the thames and joining them into a piece of sculpture. Starts Monday 28th Feb. See the show website at the History Channel.

Technical beauty

richard — Thu, 24 Feb 2011 11:29:24 +0000

3D particle beauty! A behind the scenes image of a some what heavy project. Fantastic

Sneak Peek

ed — Fri, 14 Jan 2011 14:28:52 +0000

Thought we would whet your appetite with some work we are in the process of completing for a well known graphic design magazine.

Happy Christmas

richard — Wed, 22 Dec 2010 12:33:23 +0000

Well that wraps its up for another year. Thanks to all our clients and all the freelancers we have worked with over the year. Its been cracking. Christmas party starts this afternoon and that will be closure! We will be re-opening our doors on the 4th of January, so see you then. So happy christmas from all of us here.....we're off to the beach!

PS3 Move Sponsorship Idents

richard — Mon, 06 Dec 2010 17:09:37 +0000

We created a large set of sponsorship idents for Nickelodeon and Playstation. Across 4 games we packaged these 10 second idents together to reflect both brands with something extra.

PSP Sponsorship Idents

richard — Mon, 06 Dec 2010 11:09:02 +0000

PSP Sponsorship Idents for 'Jamie and Anna's Big Weekend'. The brief was to create over 20 versions across 4 different games for this. A creative combination of PSP branding, Jamie & Anna, with an extra Artillery ingredient served up a nice piece of work.

Farewell Bravo RIP

richard — Tue, 30 Nov 2010 18:54:29 +0000

Sky has confirmed on 1st January it is pulling the plug on Bravo ending 25 years on British Screens. We wanted to pay homage to the work we have done for this fantastic Channel over the years. With a no doubt cult following, the channel will be sorely missed. It only seemed fitting to use the most symbolic image we could find to say farewell. RIP Bravo http://www.artillery.tv/work/r-i-p-our-beloved-channel

PlayStation & Nickelodeon

richard — Thu, 25 Nov 2010 12:05:03 +0000

Further work for Nickelodeon, this time to create Sponsorship idents and a commercial for Playstation PS3 and PSP. This is still in progress with a few on air already.

The X Factor

richard — Thu, 25 Nov 2010 11:57:02 +0000

We recently picked up some X Factor work - creating huge screen visuals for live guest performances.

Promax 2010

richard — Tue, 09 Nov 2010 13:49:08 +0000

We are excited to see how BSkyB get on at this year's Promax event on Friday. With our ident for Sky Arts HD being part of the nominated short list for 'Best Ident / Branding Device'.

Big Red Internet

richard — Mon, 08 Nov 2010 14:10:31 +0000

The work we did with the lovely Woodsfilm is now live. Promoting Virgins new fibre optic business broadband, we created online video content to compliment the rest of the campaign. Conforming to tight print design guides we produced a 1-2 minute film.
http://www.virginmediabusiness.co.uk/

Movember

richard — Wed, 03 Nov 2010 11:19:54 +0000

I, Richard, have decided to fashion a moustache for the month of November.Movember is a charity that raises the awareness and hopefully prevention of Prostate Cancer. I have decided to try to raise as much money as possible for this very worthwhile cause. With a month full of client meetings
Find out more at http://uk.movember.com/?home/
Sponsor me at http://uk.movember.com/mospace/1010434/

3D World full page spread

richard — Tue, 02 Nov 2010 17:56:42 +0000

We are really pleased to see this job make it into 3D World. Last one was FX. what will be next?!

Broadcast Magazine / Sky Arts HD work

Fri, 29 Oct 2010 17:14:00 +0000

http://www.broadcastnow.co.uk/technology/sky-arts-hd-ident/5018790.article

Brand New Website Launched

richard — Fri, 29 Oct 2010 12:15:24 +0000

Final after a year of being uber busy, we have relaunched our website. The site has been 'coming soon' since the summer and we can now proudly present the new look. With our latest work at the front you can dig deep to find older projects and keep upto date via our blog. Share pages you like with social networking and also follow our network pages too. ENJOY

Welcome Ed

richard — Fri, 29 Oct 2010 09:31:23 +0000

We are really pleased to welcome Ed to the Team. Ed will compliment our 3D output with a fantastic inhouse C4D skill set.
He's already busy working on Cowboy builders new series, program graphics.

Disney XD Shoot

richard — Mon, 25 Oct 2010 15:21:04 +0000

Here's a peak into green screen studio, during the Disney XD work. It's just around the corner from the studio and a stones throw from the sea!

ITV Sponsorship Package

colin — Wed, 20 Oct 2010 16:09:22 +0000

TV commercial producer, Hero Media commissioned the studio to deliver 10 Sponsorship Idents for their client 'Tasty Bingo'. Together with a combination of in-house talent and freelance animators including dynamic duo Garth + Ginny. The idents were aired on ITV and ITV2 throughout the daytime.

Freak Like Me

richard — Sun, 17 Oct 2010 12:38:53 +0000

Artillery designed and created titles for the new series currently airing on BBC3. Shot on the Red camera to maximise the quality of the photographic look.
DOP Dominique Jones got this looking superb.

All At Sea Titles on ITV

richard — Sat, 09 Oct 2010 23:00:00 +0000

Studio Lambert commisoned us to create the title card for the All At Sea series on ITV

PlayStation Commercial

richard — Thu, 06 May 2010 10:55:37 +0000

As part of the overall Playstation PSP PS3 and PS3 Move Campaign, we worked closely with our friends at Nickelodeon to create a 40 second commercial. Shot in an infinity screen studio, Jamie and Anna the Nickelodeon presenters battle it out with some viewers on the PS3 Move. 3D created in Cinema 4D. Compositing & grade work completed in After effects.