BRER Real Estate Marketing Blog

If You Don’t Market Yourself Now, You’ll Hate Yourself Later.

Kathleen — Mon, 08 Feb 2010 06:13:17 +0000

I talk to a lot of REALTORS®, and just about all of them have a problem marketing themselves. Most of the people I talk to know they’re good at what they do. They just don’t know how to explain that to others without thinking that...

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Code Validators - Don’t Get Caught Up

Kathleen — Tue, 02 Feb 2010 11:03:08 +0000

A client recently got pretty upset because he talked to someone from an “SEO” firm who told him his rankings would never improve until he got a better review from the W3C Code Validator. Wrong! Don’t get caught up in all that...

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From the Web: How to Tell If You’re Ready to Manage a Short Sale

Kathleen — Thu, 21 Jan 2010 11:04:42 +0000

Short Sales. In many parts of the country, you’d better be getting good at short sales, or you won’t have any business! In some places, short sales aren’t that popular, and I know agents in those areas who just won’t get...

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Wednesday: Haiti

Kathleen — Wed, 20 Jan 2010 14:59:06 +0000

I know the situation in Haiti isn’t news to anyone. But, for me, it is the most destruction I’ve ever seen. I just can’t imagine the pain, grief and hopelessness that must be almost palpable for those poor people. Now,...

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Make It Easy for Website Visitors to Share Your Content

Kathleen — Tue, 19 Jan 2010 11:19:40 +0000

If you’re using a blogging platform like Wordpress, you may be like me. I added the plugin Sociable to make it easy for visitors to bookmark pages and share the blog’s content on social networking sites. However, I never really got...

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How to Make the Most of the Tax Credit

Kathleen — Mon, 18 Jan 2010 11:30:07 +0000

Many real estate agents aren't using the tax credit as well as they could to assist and provide motivation to their buyers. As time runs out, think creatively to get the most of the 8000 tax credit.

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Whimsical Wednesday: When Can 2″ of Snow Become a Disaster?

Kathleen — Wed, 13 Jan 2010 11:28:26 +0000

As I’m sure you’ve heard, if not felt, a good portion of the US has been experiencing below normal temperatures. I’m not really sure what normal temperatures are any more. This summer, the Atlanta area experienced higher than...

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Do Your Charitable Works Need a Jumpstart?

Kathleen — Mon, 11 Jan 2010 11:55:47 +0000

If You’ve Become Very Involved in Your Community, Congratulations! How to Improve Your Outreach . . . In case you’re not aware of it, NAR has a program called Volunteering Works designed to support REALTORS® who want to do more...

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How to Find Hidden Testimonials

Kathleen — Fri, 08 Jan 2010 17:45:22 +0000

This guest post was written by Sam Chapman, who hosts a website where you can search Austin homes. Sam has lived in the Austin-Lake Travis area since 1987. Do you need testimonials for your real estate website? If you do, you may already have some...

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Tips to Make Website Leads Convert

Kathleen — Thu, 07 Jan 2010 22:19:57 +0000

This guest post was written by Kevin Kaiser of Military Homes, specializing in getting military home buyers and sellers connected. Why Your Leads Don’t Convert Every real estate agent that has a website knows about SEO and driving traffic to your...

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