<?xml version='1.0' encoding='UTF-8'?><?xml-stylesheet href="http://www.blogger.com/styles/atom.css" type="text/css"?><feed xmlns='http://www.w3.org/2005/Atom' xmlns:openSearch='http://a9.com/-/spec/opensearchrss/1.0/' xmlns:blogger='http://schemas.google.com/blogger/2008' xmlns:georss='http://www.georss.org/georss' xmlns:gd="http://schemas.google.com/g/2005" xmlns:thr='http://purl.org/syndication/thread/1.0'><id>tag:blogger.com,1999:blog-3011407371208984263</id><updated>2026-06-16T12:39:47.542-04:00</updated><category term="Absinthe"/><category term="U.S. Drinks Conference"/><category term="Tales of the Cocktail"/><category term="Southern Wine and Spirits"/><category term="Austrian Wine Marketing Board"/><category term="Austrian Wine"/><category term="Brand Action Team"/><category term="Dr. Vino"/><category term="Greek Wine"/><category term="Mata Hari"/><category term="Wines of Chile"/><category term="Art of Drink"/><category term="Darcy O&#39;Neil"/><category term="Gary Vaynerchuk"/><category term="Gruner Veltliner"/><category term="Italian Trade Commission"/><category term="MHW Ltd"/><category term="Paul Clarke"/><category term="Social Media Marketing"/><category term="The Drinks Business"/><category term="US Drinks Conference"/><category term="WSWA"/><category term="Wine E-commerce"/><category term="Camper English"/><category term="Cocktail Chronicles"/><category term="Cocktails.about.com"/><category term="Distil"/><category term="Drinks Business"/><category term="European Wine Bloggers Conference"/><category term="Leblon"/><category term="Steve Raye"/><category term="TOTC"/><category term="1WineDude"/><category term="Absinthe Mata Hari"/><category term="All About Greek Wine"/><category term="Assyrtiko"/><category term="BAT"/><category term="BTI"/><category term="Bellini"/><category term="Cachaca"/><category term="Caipirinha"/><category term="Cocktail Nerd"/><category term="EWBC"/><category term="Francesco Lafranconi"/><category term="Glazer&#39;s"/><category term="Harry&#39;s Bar"/><category term="Heublein"/><category term="Jeffrey morgenthaler"/><category term="Just-Drinks"/><category term="Kaiser Penguin"/><category term="LIWF"/><category term="London International Wine Fair"/><category term="Mandarine Napoleon"/><category term="Mike Steinberger. 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Ice"/><category term="Moved URL"/><category term="MySpace"/><category term="NABI"/><category term="Narciso"/><category term="Natalie Bovis-Nelson"/><category term="Negroni"/><category term="New Wines of Greece"/><category term="Ohgo.sh"/><category term="PDT"/><category term="Palate Press"/><category term="Paul Pacult"/><category term="Peru"/><category term="Philip Dibelardino"/><category term="Pisco Sour"/><category term="RNDC"/><category term="Ricard"/><category term="Rioja"/><category term="Rive Droite de Grands Vins de Bordeaux"/><category term="Robert Parker"/><category term="Ryan Opaz"/><category term="SABIT"/><category term="SWRA"/><category term="Sam Harrigan"/><category term="Santa Carolina"/><category term="Santo Wines"/><category term="Schnapsmuseum"/><category term="Schonbrunn"/><category term="Scientific American"/><category term="Scofflaws Den"/><category term="Screwpull"/><category term="Senor Frog&#39;s"/><category term="Sigalas"/><category term="Slate"/><category term="Smoke Wallin"/><category term="Social Media"/><category term="Social Media Wine"/><category term="Southern Wine and Spirts"/><category term="Spam"/><category term="St. Germain"/><category term="Steve Luttman"/><category term="Steve Olsen"/><category term="Steve Olson"/><category term="Sundance"/><category term="Tasting Panel"/><category term="Tequila"/><category term="Today&#39;s Bordeaux"/><category term="Tony Abou-Ganim"/><category term="Trader Tiki"/><category term="U. S. Drinks Conference"/><category term="Ultimate Wine Challenge"/><category term="Veronafiere"/><category term="VinItaly"/><category term="Vina Mar"/><category term="Vince O&#39;Brien"/><category term="Wall Street Jounral"/><category term="Wall Street Journal"/><category term="Wiki&#39;s"/><category term="Wikipedia"/><category term="Willi Klinger"/><category term="Wine Bloggers Conference"/><category term="Wine Competitions"/><category term="Wine Searcher"/><category term="Wine Zap"/><category term="Winefuture"/><category term="Wines of Austria"/><category term="Wines of Chile EWBC"/><category term="Working With Blogs"/><category term="Xinomavro"/><category term="Yahoo"/><category term="YouTube"/><category term="Zweigelt"/><category term="alder yarrow"/><category term="beer cocktails Beaumont"/><category term="cockails"/><category term="distributor consolidation"/><category term="drinkoftheweek"/><category term="ecommerce"/><category term="eric asimov"/><category term="erobertparker bulletin board"/><category term="long tail"/><category term="muffaletta"/><category term="rieseling"/><category term="search marketing"/><category term="social networking"/><category term="spirits"/><category term="twitter"/><category term="wine"/><category term="wine industry financial symposium"/><category term="wine.about.com"/><category term="wormwood"/><category term="www.winetwo.com"/><category term="www.winetwo.net"/><title type='text'>BAT Chat</title><subtitle type='html'>Comments on the business of spirits, wine and beer brands from an industry insider.</subtitle><link rel='http://schemas.google.com/g/2005#feed' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/posts/default'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default?redirect=false'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/'/><link rel='hub' href='http://pubsubhubbub.appspot.com/'/><link rel='next' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default?start-index=26&amp;max-results=25&amp;redirect=false'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><generator version='7.00' uri='http://www.blogger.com'>Blogger</generator><openSearch:totalResults>130</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>25</openSearch:itemsPerPage><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-2102360070632760724</id><published>2011-01-24T07:39:00.001-05:00</published><updated>2011-01-30T21:55:05.342-05:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Moved URL"/><title type='text'>We&#39;ve Moved!</title><summary type="text">OK, I finally got religion and moved to a Wordpress platform.&amp;nbsp; The news site URL is www.BATchat.net.

See you there! 

</summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/2102360070632760724/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/2102360070632760724?isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/2102360070632760724'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/2102360070632760724'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2011/01/weve-moved.html' title='We&#39;ve Moved!'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEimf-jYVc2OnVg3b3bHxrk2dEqMjFn-XARZ_dcz9ItL72K1DkMcVnYQNzQhNfLniVCeJx2cNowHNWQM-LGl1qO2NDM8ruC-jjM5hXJLYglEjynustz4CyrtbjmbUwNOd49-y8fMEsCyNt0/s72-c/we-have-moved.jpg" height="72" width="72"/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-1742229651564603154</id><published>2010-11-26T18:47:00.001-05:00</published><updated>2010-11-26T18:48:20.216-05:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Johnny Schuler"/><category scheme="http://www.blogger.com/atom/ns#" term="Pisco Porton"/><category scheme="http://www.blogger.com/atom/ns#" term="Pisco Sour"/><title type='text'>Well, it seemed like a good idea at the time...</title><summary type="text">So what did we find out?&amp;nbsp; We did&amp;nbsp; in fact prove that copper makes better egg white foam in a Pisco Sour...when you make it without the lime.&amp;nbsp; We also find out that contrary to what we had read, Lime doesn&#39;t help , in fact just the opposite.&amp;nbsp; 

Here&#39;s the process we used...the recipe was of 2 ounces of Pisco Porton (from my private stash handcrafted by the inimitable Johnny </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/1742229651564603154/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/1742229651564603154?isPopup=true' title='3 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/1742229651564603154'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/1742229651564603154'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/11/well-it-seemed-like-good-idea-at-time.html' title='Well, it seemed like a good idea at the time...'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiHNLUmcgwKbREi7dVXY8FrmC1ulp9QvlBoxBnqmd6ATbG9wlsBykLOV0M8Lg9ijnwaWIBo5Jfe1AUw7Lnb5SamS9sVwfe0OH1_X4X08BxCT4t53eS1mXhTSSnqfb9dnyUAmNHXkev-lfw/s72-c/Lindsay+and+steve+pisco+sour+tests.PNG" height="72" width="72"/><thr:total>3</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-560303266729419371</id><published>2010-11-26T09:46:00.000-05:00</published><updated>2010-11-26T09:46:37.845-05:00</updated><title type='text'>Optimizing Egg White Foam in a Pisco Sour</title><summary type="text">The idea occurred to my daughter Lindsay and me when she was making a birthday cake for my wife.&amp;nbsp; Why do cooks whip egg whites in copper pots?&amp;nbsp; My first stop was a query to Darcy O&#39;Neil, of Art of Drink fame, drink chemistry guru and author of the definitive book on soda fountains titled Fix the Pumps.&amp;nbsp; His answers combined with a little digging in the literature surfaced the </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/560303266729419371/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/560303266729419371?isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/560303266729419371'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/560303266729419371'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/11/optimizing-egg-white-foam-in-pisco-sour.html' title='Optimizing Egg White Foam in a Pisco Sour'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEirVL5b0bKkMn5bEfR7lG1EqMNWSed2Y94LWDovcwP5_wVRn4T8RpifRJ4glW4s1M21M08jDO3hzwAAMP68Ih-hcor69xHfIX1dDrXyUnCtPd6kLZliKG4GxMtcmwteV13JEVhpPJRcI0Q/s72-c/Pisco+sour.PNG" height="72" width="72"/><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-3711216370072997642</id><published>2010-10-27T06:36:00.003-04:00</published><updated>2010-10-27T13:23:12.297-04:00</updated><title type='text'>You Want Me to Do WHAT????</title><summary type="text">&amp;nbsp;&amp;nbsp;&amp;nbsp; David Honig of Palate Press and my fellow bloggers, I feel your pain. As authors of six blogs, some for the company, some for clients and some just for fun, we see our fair share of outrageous PR pitches.&amp;nbsp;&amp;nbsp; So I thought I’d post a few excerpts of some of the more egregious examples and share some yuks.&amp;nbsp; I welcome my fellow bloggers to add their contributions to </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/3711216370072997642/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/3711216370072997642?isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/3711216370072997642'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/3711216370072997642'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/10/you-want-me-to-do-what.html' title='You Want Me to Do WHAT????'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-569065385677937466</id><published>2010-10-26T07:29:00.027-04:00</published><updated>2010-10-26T08:42:36.013-04:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Austrian Wine Marketing Board"/><category scheme="http://www.blogger.com/atom/ns#" term="Palate Press"/><category scheme="http://www.blogger.com/atom/ns#" term="Wines of Chile EWBC"/><title type='text'>Notes from the EWBC, PR folks, Please Get a Clue!</title><summary type="text">&amp;nbsp;&amp;nbsp; One interesting event occurred was a criticism leveled at “whoever keeps flooding my office with unsolicited samples of wines.”&amp;nbsp; That was a quote from David Honig of Palate Press.&amp;nbsp; It was a comment during a session on “generic promotion”&amp;nbsp; (new title to me for country trade associations) featuring panelists Willi Klinger, MD of the Austrian Wine Marketing Board and </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/569065385677937466/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/569065385677937466?isPopup=true' title='4 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/569065385677937466'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/569065385677937466'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/10/notes-from-ewbc-pr-folks-please-get.html' title='Notes from the EWBC, PR folks, Please Get a Clue!'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgukXbPyIl5Rim-kXN-3ndnJEPYPqoWJMUAclBWKRF_r7g9yX8snGGsIC8K2kTr47OI1ZXZW0-HCLJqYbl5yT-mfCKAsQfsmuMjU9SBYPoHIFTxC5gtg5mNJW0KC-He6Li9wxuUVWZ9v0Q/s72-c/P1010578.JPG" height="72" width="72"/><thr:total>4</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-4937791229218499193</id><published>2010-10-24T18:28:00.003-04:00</published><updated>2010-10-25T07:26:24.868-04:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Austrian Wine"/><category scheme="http://www.blogger.com/atom/ns#" term="European Wine Bloggers Conference"/><category scheme="http://www.blogger.com/atom/ns#" term="EWBC"/><category scheme="http://www.blogger.com/atom/ns#" term="The Drinks Business"/><category scheme="http://www.blogger.com/atom/ns#" term="Wines of Chile"/><title type='text'>European Wine Bloggers Conference</title><summary type="text">


I&#39;m in Vienna this week at the European Wine Bloggers Conference hosted by our client the Austrian Wine Marketing Board. Kudos to Robert McIntosh, Gabriella and Ryan Opaz who organized the conference and did a fabulous job.
&amp;nbsp;&amp;nbsp;The venue was pretty outstanding too…the Orangerie at the Shönbrunn Palace, home to the Hapsburg emperors.


17 Students from the Burgundy School of Business </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/4937791229218499193/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/4937791229218499193?isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/4937791229218499193'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/4937791229218499193'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/10/im-in-vienna-this-week-at-european-wine.html' title='European Wine Bloggers Conference'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjQnljBNYmPnXDbf61MldCV1Jk2c4TuwkTqMyxp64epumbMs9xQxSlxQtHCl3crC_355lc6j699PKQad6Jn_tWSuL06-R-kTSj8bW_Utz5adJChYoZGPZEAgJp4tnpQfYfraSkrzsBWbUI/s72-c/200++attendees+from+39+countries.PNG" height="72" width="72"/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-5060362505845081537</id><published>2010-10-19T17:31:00.003-04:00</published><updated>2010-10-19T17:37:07.661-04:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="RNDC"/><category scheme="http://www.blogger.com/atom/ns#" term="Southern Wine and Spirits"/><category scheme="http://www.blogger.com/atom/ns#" term="US Drinks Conference"/><title type='text'>US Drinks Conference Distributor Panel</title><summary type="text">One of the highlights of the U.S. Drinks Conference was the distributor panel moderated by Ted Roman, EVP of William Grant, with panelists Kevin Fennessey, CMO of Southern Wine and Spirits; Efren Puente, VP of Marketing at Charmer Sunbelt; Bob Hendrickson, President of RNDC, and Jeffrey Altschuler, President of Allied Beverages.
Here are the key takeaways:
·&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;</summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/5060362505845081537/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/5060362505845081537?isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/5060362505845081537'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/5060362505845081537'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/10/us-drinks-conference-distributor-panel.html' title='US Drinks Conference Distributor Panel'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjiev8ZhNpJWoDUwDXO_-H3vzHtI_TZxy8rk3VDLSrumepee_rMcdhWH_H_mbSZ7lpROjja5STCrwKmVMaMXXpc6dDmgdQCcVVodLx0bfOoHTCoaOgUlGGGfmKlznwF0QpsXP9Fox9UF-A/s72-c/Distributor+panel+for+blog+post.PNG" height="72" width="72"/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-6754982937114439994</id><published>2010-10-16T10:04:00.002-04:00</published><updated>2010-10-16T10:13:43.385-04:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Brand Action Team"/><category scheme="http://www.blogger.com/atom/ns#" term="Cocktails.about.com"/><category scheme="http://www.blogger.com/atom/ns#" term="Drvino"/><category scheme="http://www.blogger.com/atom/ns#" term="Gary Vaynerchuk"/><category scheme="http://www.blogger.com/atom/ns#" term="U.S. Drinks Conference"/><category scheme="http://www.blogger.com/atom/ns#" term="Veev"/><title type='text'>US Drinks Conference</title><summary type="text">I&#39;ll be making a series of posts on the USDC, but thought I&#39;d get some of the early pix up in the meantime.  A big shout out of thanks to Denise Menefee for being the unrelenting driving force that made the conference a success.  She&#39;s pictured here with husband Jeff who managed all the graphics for us.




Me and daughter Lindsay Raye



Carter Reum of VeeV Acai Spirit



Colleen Graham of </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/6754982937114439994/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/6754982937114439994?isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/6754982937114439994'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/6754982937114439994'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/10/us-drinks-conference.html' title='US Drinks Conference'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhMjx4cgoXsjOhAZlaxRUdSRu3BHeUV2Gb3Ry6y-Gw-fiEr610e45dx3C9vcf2q3O7aWdiVPTUmm_jdJ0lCs0kJxZe-s5EdLO0nTVkM_umN6dH3NROlA7rC_UMhNEAu9-sQBd3ARzN26sg/s72-c/denise1.jpg" height="72" width="72"/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-4544068993961942073</id><published>2010-10-12T06:23:00.000-04:00</published><updated>2010-10-12T06:23:02.363-04:00</updated><title type='text'>USDC on CNBC</title><summary type="text">The U.S. Drinks Conference 2010 kicks off today.&amp;nbsp; We&#39;re at a bigger venue this year but still will pack the room with an SRO crowd of 200+ from 14 countries.

We&#39;re especially pleased that CNBC will be covering the conference this  year with a film crew working with business reporter Brian Schactman.

I  spoke with Gary Vaynerchuk yesterday and he&#39;s pumped for his  presentation at 9:30.&amp;nbsp</summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/4544068993961942073/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/4544068993961942073?isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/4544068993961942073'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/4544068993961942073'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/10/usdc-on-cnbc.html' title='USDC on CNBC'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjIdffAR8oTIkeu2MwP2Y4dy8iBNK0AkT7y0aBmrXQxSaWsvnEw-KiIIJlYYFgheVcH1bRuTHFdviAwR24V0MXOSLKxqUAJO1DaZsAHvu6pwZLRwX7QXSWYuBkd9fjdUyJsOd0sikHgRak/s72-c/cnbc+logo.PNG" height="72" width="72"/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-8643986931727816282</id><published>2010-09-26T17:59:00.000-04:00</published><updated>2010-09-26T17:59:20.574-04:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Bas Verhoeven"/><category scheme="http://www.blogger.com/atom/ns#" term="Canei"/><category scheme="http://www.blogger.com/atom/ns#" term="Door 74"/><category scheme="http://www.blogger.com/atom/ns#" term="Mandarine Napoleon"/><category scheme="http://www.blogger.com/atom/ns#" term="Tales of the Cocktail"/><category scheme="http://www.blogger.com/atom/ns#" term="TOTC"/><title type='text'>A Dutch Point of View</title><summary type="text">&lt;!--[if gte mso 9]&gt;        &lt;![endif]--&gt;&lt;!--[if gte mso 9]&gt;     Normal   0               false   false   false      EN-US   X-NONE   X-NONE                                                                                             &lt;![endif]--&gt;&lt;!--[if gte mso 9]&gt;</summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/8643986931727816282/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/8643986931727816282?isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/8643986931727816282'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/8643986931727816282'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/09/dutch-point-of-view.html' title='A Dutch Point of View'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiMjmWrtOvs4XeNKFR35NhcR3oLQSxj7hQS20MJLo71HfJD1JhYzpo-ToB-uKy16SqAZNSeuCwYr7UIaxvUwxmEz9yRoCPJFxe0HLhVKx9-KnJvtgqBi69hyS1IBRCtKextfGWoPxhvtBw/s72-c/Door+74+amsterdam.PNG" height="72" width="72"/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-168946337731904161</id><published>2010-09-21T06:59:00.002-04:00</published><updated>2010-09-21T07:03:00.878-04:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Cocktails.about.com"/><category scheme="http://www.blogger.com/atom/ns#" term="Colleen Graham"/><category scheme="http://www.blogger.com/atom/ns#" term="Dr. Vino"/><category scheme="http://www.blogger.com/atom/ns#" term="Gary Vaynerchuk"/><category scheme="http://www.blogger.com/atom/ns#" term="tyler colman"/><category scheme="http://www.blogger.com/atom/ns#" term="U.S. Drinks Conference"/><category scheme="http://www.blogger.com/atom/ns#" term="Veev"/><title type='text'>Are We Engaged Yet?</title><summary type="text">I had just finished writing my presentation for the U.S. Drinks Conference and was reflecting on a few recent conversations I had on social media marketing and it dawned on me that we’ve turned a corner.
Within the past two days I’ve spoken to self-described Luddites or representatives thereof (guy has his secretary print out emails for him), expert practitioners of the craft, and a bunch of </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/168946337731904161/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/168946337731904161?isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/168946337731904161'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/168946337731904161'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/09/are-we-engaged-yet.html' title='Are We Engaged Yet?'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiRHpt85jWd2bw521RSGHEaSJOZpa_V-8LR8XWD4PRCcrHaCCWfP_pE-YGUZx04pLGHXzufYcR56UJ26R3tkMQnaOanz2LrmROmjxlz-QP_pOoMkL-ZTxYMcKWmk0ZkWxpFcLK5hjI4o2A/s72-c/head+in+sand++.jpg" height="72" width="72"/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-4583173026188715194</id><published>2010-09-13T21:38:00.000-04:00</published><updated>2010-09-13T21:38:43.191-04:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Bastianich"/><category scheme="http://www.blogger.com/atom/ns#" term="Eataly"/><category scheme="http://www.blogger.com/atom/ns#" term="Mario Batali"/><category scheme="http://www.blogger.com/atom/ns#" term="Veronafiere"/><category scheme="http://www.blogger.com/atom/ns#" term="VinItaly"/><title type='text'>Let&#39;s meet at the VinItaly USA Tour 2010 in NY 10/25 and PHL 10/27</title><summary type="text">&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; VinItaly returns to the US in October with two events, one in NY Oct. 25 the second in Philadelphia Oct. 27.&amp;nbsp; The NY event will be held at the fabulous new Eataly venue on 23rd and 5th that&#39;s managed by the Bastianich family and Mario Batali.&amp;nbsp; More about Eataly below.
&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; The trade tasting in New York is from 2PM – 6PM at Eataly (200 Fifth </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/4583173026188715194/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/4583173026188715194?isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/4583173026188715194'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/4583173026188715194'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/09/lets-meet-at-vinitaly-usa-tour-2010-in.html' title='Let&#39;s meet at the VinItaly USA Tour 2010 in NY 10/25 and PHL 10/27'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-3860361990803613310</id><published>2010-09-09T11:53:00.001-04:00</published><updated>2010-09-09T11:54:00.616-04:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Gary Vaynerchuk"/><category scheme="http://www.blogger.com/atom/ns#" term="Southern Wine and Spirts"/><category scheme="http://www.blogger.com/atom/ns#" term="U. S. Drinks Conference"/><title type='text'>U.S. Drinks Conference 2010 coming in October</title><summary type="text">As many of you know we’re one of the organizers of the U.S. Drinks Conference. This will be the fourth year that we’ve held the event and is scheduled for Oct. 12 and 13 in New York.&amp;nbsp; Check out the website (www.USDrinksConference.com) for more details on speakers, agenda, registering, and hotel accommodations. Registrations are running at 3X the pace of last year and we fully expect to max </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/3860361990803613310/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/3860361990803613310?isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/3860361990803613310'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/3860361990803613310'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/09/us-drinks-conference-2010-coming-in.html' title='U.S. Drinks Conference 2010 coming in October'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-4364609319352142277</id><published>2010-08-10T13:22:00.002-04:00</published><updated>2010-08-10T14:05:09.414-04:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Alexander Grappa"/><category scheme="http://www.blogger.com/atom/ns#" term="Camper English"/><category scheme="http://www.blogger.com/atom/ns#" term="Mandarine Napoleon"/><category scheme="http://www.blogger.com/atom/ns#" term="Paul Clarke"/><category scheme="http://www.blogger.com/atom/ns#" term="Paul Pacult"/><category scheme="http://www.blogger.com/atom/ns#" term="Pisco Porton"/><category scheme="http://www.blogger.com/atom/ns#" term="Tales of the Cocktail"/><title type='text'>Reflections on Tales of the Cocktail</title><summary type="text">Having spent a necessary few days detoxifying from Tales of the Cocktail, I once again raise the rhetorical question of why we so rarely see spit buckets at spirits events, when they’re de rigueur at wine tastings?

I attended this year’s event in the company of Stephanie Jerzy who manages social media marketing for spirits at BAT, along with my daughter Lindsay Raye who is a brand ambassador in </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/4364609319352142277/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/4364609319352142277?isPopup=true' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/4364609319352142277'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/4364609319352142277'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/08/reflections-on-tales-of-cocktail.html' title='Reflections on Tales of the Cocktail'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-3292587717493418851</id><published>2010-07-20T08:17:00.001-04:00</published><updated>2010-07-20T16:05:48.218-04:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="American Wine Bloggers Conference"/><category scheme="http://www.blogger.com/atom/ns#" term="Andrea Robinson"/><category scheme="http://www.blogger.com/atom/ns#" term="Austrian Wine Marketing Board"/><category scheme="http://www.blogger.com/atom/ns#" term="European Wine Bloggers Conference"/><category scheme="http://www.blogger.com/atom/ns#" term="Lettie Teague"/><title type='text'>American Wine Bloggers Conference, Walla Walla, WA</title><summary type="text">We&#39;re back from the American Wine Bloggers Conference in Walla Walla,Washington (our friends in Europe get a kick out of the name) which Constance I attended. This is the third year for the event which attracted 300 attendees from  the ranks of bloggers, wineries and PR agencies. We returned with enhanced perspective on the state of social media in the wine industry.&amp;nbsp; 

The sense I got from </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/3292587717493418851/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/3292587717493418851?isPopup=true' title='5 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/3292587717493418851'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/3292587717493418851'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/07/american-wine-bloggers-conference-walla.html' title='American Wine Bloggers Conference, Walla Walla, WA'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><thr:total>5</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-2808249260509279656</id><published>2010-07-02T21:13:00.001-04:00</published><updated>2010-07-02T21:16:22.622-04:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Brand Action Team"/><category scheme="http://www.blogger.com/atom/ns#" term="Sam Harrigan"/><title type='text'>Sam&#39;s Gone</title><summary type="text">&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; We had a bittersweet goodbye for Sam Harrigan this week that unfortunately Jeff and I couldn&#39;t attend in person (but we were there in &quot;spirit&quot;).&amp;nbsp; Sam Harrigan who&#39;s been with us for two years and helped create and shape our social media marketing skills officially left BAT for grad school.

Constance Chamberlain, Stephani Jerzy, Sam Harrigan, Anthony King and Kayla </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/2808249260509279656/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/2808249260509279656?isPopup=true' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/2808249260509279656'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/2808249260509279656'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/07/sams-gone.html' title='Sam&#39;s Gone'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg7mt0TCTVu9nzJHF979zVnScmc-62zvS2kC29mpI35-0Mzi04NFr08fVFsXa0lY3_7XGW6ZpirpM1-oiO72SeH0sv-ZwSwTr1I4HnR-vgUUJu3ok1ejjGL76oKdfl3FyuuyXCzSmyuBpc/s72-c/Sam&#39;s+going+away+party.JPG" height="72" width="72"/><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-3226820795735715737</id><published>2010-06-23T07:44:00.001-04:00</published><updated>2010-06-24T05:08:35.060-04:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Austrian Wine Marketing Board"/><category scheme="http://www.blogger.com/atom/ns#" term="AWBC"/><category scheme="http://www.blogger.com/atom/ns#" term="AWMB"/><category scheme="http://www.blogger.com/atom/ns#" term="Darcy  and Huber"/><category scheme="http://www.blogger.com/atom/ns#" term="EWBC"/><category scheme="http://www.blogger.com/atom/ns#" term="Monika Caha"/><title type='text'>EWBC: European Wine Bloggers Conf event hosted by Austrian Wine Marketing Board</title><summary type="text">Thanks to Gabriella and Ryan Opaz for organizing a wonderful evening of tasting Austrian wines and promoting the European Wine Blogger&#39;s Conference which is being hosted by the Austrian Wine Marketing Board in Vienna Oct. 22-24 this year.

The Opaz&#39;s have been a driving force for both the EWBC and the American Wine Blogger&#39;s Conference which takes place this week in Walla Walla WA.&amp;nbsp; </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/3226820795735715737/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/3226820795735715737?isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/3226820795735715737'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/3226820795735715737'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/06/ewbc-european-wine-bloggers-conf-event.html' title='EWBC: European Wine Bloggers Conf event hosted by Austrian Wine Marketing Board'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhRs5wc49P1H3be1gwvLn9dPmM3vqPfHRFZT5tSvb9b0WA2uBVXo18JQv-gP6FotCpp97t4ZyxEwlrQE15CgHlDXZ_HhnXum_XF5eQTwHQ8lWy2UPGapECK11agL0mMndzhMYb72YBRRk4/s72-c/Ryan+and+Gabriella+Opaz,+Steve+Raye+and+Constance+Chamberlain+at+EWBC+event+at+Austrian+Cultural+forum+in+NY+June+21+2010.JPG" height="72" width="72"/><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-4837764282650529820</id><published>2010-06-17T18:19:00.002-04:00</published><updated>2010-06-20T18:12:42.972-04:00</updated><title type='text'>Pisco!</title><summary type="text">We just got back from Peru visiting with Johnny Schuler and Brent Kallop of Pisco Porton.&amp;nbsp; They are on a mission to make Pisco a significant category and Pisco Porton a significant brand in the U.S. spirits market.
For those of you unfamiliar with it Pisco has a long history...it&#39;s the oldest spirit in the Americas dating back to the days of the Conquistadors and the missionaries who </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/4837764282650529820/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/4837764282650529820?isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/4837764282650529820'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/4837764282650529820'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/06/pisco.html' title='Pisco!'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi5LsMIKcsQZGiwjony_QuKlXk6b1evvjxSqHmhOIi20MSum0cKDBadNpi2K0AdWapjymLr8z3Y_SAatr5ZStfFZN5C38T4DoEEm1sOwh5ZSYaEKjiajlMjoiH9urLK0DT-w4s0z9Q8ePA/s72-c/Pisco+Porton+Marketing+Team+at+Hacienda+La+Caravedo.JPG" height="72" width="72"/><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-2971470493269813682</id><published>2010-06-03T15:27:00.001-04:00</published><updated>2010-06-03T15:27:36.039-04:00</updated><title type='text'></title><summary type="text">What U.S. importers expect from prospective suppliers...new post on BATblog http://ping.fm/Xkb69</summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/2971470493269813682/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/2971470493269813682?isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/2971470493269813682'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/2971470493269813682'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/06/what-u.html' title=''/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-4094076832966740346</id><published>2010-06-03T15:24:00.000-04:00</published><updated>2010-06-03T15:24:43.200-04:00</updated><title type='text'>What U.S. Importers Expect from Prospective Suppliers</title><summary type="text">&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; One of the things we get asked for is help for foreign suppliers to find U.S. importers.&amp;nbsp; More often than not the supplier doesn&#39;t have an accurate understanding of the U.S. Drinks market and the radically different situation that exists here vs. many other countries.&amp;nbsp; We may be one of the biggest markets in the world, but we&#39;re one of the most complicated to </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/4094076832966740346/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/4094076832966740346?isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/4094076832966740346'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/4094076832966740346'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/06/what-us-importers-expect-from.html' title='What U.S. Importers Expect from Prospective Suppliers'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-773542024081939673</id><published>2010-05-21T16:48:00.000-04:00</published><updated>2010-05-21T16:48:57.133-04:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Assyrtiko"/><category scheme="http://www.blogger.com/atom/ns#" term="Santo Wines"/><category scheme="http://www.blogger.com/atom/ns#" term="Santorini"/><category scheme="http://www.blogger.com/atom/ns#" term="Sigalas"/><category scheme="http://www.blogger.com/atom/ns#" term="Wines from Santorini"/><title type='text'>Wines of Santorini Event</title><summary type="text">Following right on the heels of the New Wines of Greece event, the Wines from Santorini strutted their stuff. Santorini is one of the most interesting wines in the world with a back story dating to 1650BC when the volcanic island exploded leaving only a knife edged caldera rim and caused the tidal wave that destroyed the Minoan civilization on Crete.&amp;nbsp; It is in fact considered the source of </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/773542024081939673/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/773542024081939673?isPopup=true' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/773542024081939673'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/773542024081939673'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/05/wines-of-santorini-event.html' title='Wines of Santorini Event'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhK_BAiO8GGhHHvQvPBrANwr_qyHpsF93VDhWn9ulq6s-1nYDQYiT3hX8_teMiq51M6mfgRJ_r8TJibT0JJ29aUccO7_tZWviK6BebEBJe6PTAHQD-59LybTJ1Z2ZnF2qsmosBe6TvooSo/s72-c/DSC03670.JPG" height="72" width="72"/><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-5398602417376250829</id><published>2010-05-21T11:26:00.000-04:00</published><updated>2010-05-21T11:26:29.709-04:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="All About Greek Wine"/><category scheme="http://www.blogger.com/atom/ns#" term="Doug Frost"/><category scheme="http://www.blogger.com/atom/ns#" term="New Wines of Greece"/><category scheme="http://www.blogger.com/atom/ns#" term="Steve Olson"/><category scheme="http://www.blogger.com/atom/ns#" term="Wines from Santorini"/><title type='text'>It&#39;s Greek To Me</title><summary type="text">Sorry for going dark for a while, we&#39;ve been incredibly busy, but I&#39;ll catch up with a few posts now.

OK, so the headline quote isn&#39;t the most original, but it was thematically correct yesterday.&amp;nbsp; New Wines of Greece and the Wines From Santorni under the guidance of George Athanas and All About Greek Wine hosted a super event at Alice Tully Hall at Lincoln Center.&amp;nbsp; Food was supplied by</summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/5398602417376250829/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/5398602417376250829?isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/5398602417376250829'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/5398602417376250829'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/05/its-greek-to-me.html' title='It&#39;s Greek To Me'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-2453504804688093369</id><published>2010-05-11T17:07:00.000-04:00</published><updated>2010-05-11T17:07:59.306-04:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Ah So"/><category scheme="http://www.blogger.com/atom/ns#" term="Screwpull"/><category scheme="http://www.blogger.com/atom/ns#" term="Snooth"/><title type='text'>Mastering the Art of the Ah So Corkscrew</title><summary type="text">One corkscrew design I&#39;ve never been able to master is the Ah So.&amp;nbsp; Supposedly great for old wines with corks of questionable integrity, more often than not I end up pushing the cork down rather than pulling it out.&amp;nbsp; Greg Del Pias, Community Manager at Snooth, and host of the NY Wine Century Club gathering demonstrates a little trick using the Screwpull worm.&amp;nbsp; Check out the video </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/2453504804688093369/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/2453504804688093369?isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/2453504804688093369'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/2453504804688093369'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/05/mastering-art-of-ah-so-corkscrew.html' title='Mastering the Art of the Ah So Corkscrew'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-5225754704432156086</id><published>2010-05-06T17:44:00.001-04:00</published><updated>2010-05-06T17:47:27.722-04:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Austrian Wine"/><category scheme="http://www.blogger.com/atom/ns#" term="Gruner Veltliner"/><category scheme="http://www.blogger.com/atom/ns#" term="Wine Bloggers Conference"/><title type='text'>Austrian Wine Rocks NY</title><summary type="text">Austrian Wine has Arrived!

That was the vibe at Tribeca Rooftop as Willi Klinger&amp;nbsp; and his team from the Austrian Wine Marketing board hosted 80 winemakers representing the largest delegation of Austrian wineries ever to hit the shores of the U.S. 

Gruner Veltliner stole the show as the lead varietal from Austria, but siblings Riesling and the reds Blaufrankisch, Saint Laurent and Zweigelt </summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/5225754704432156086/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/5225754704432156086?isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/5225754704432156086'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/5225754704432156086'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/05/austrian-wine-rocks-ny.html' title='Austrian Wine Rocks NY'/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjT_GDQ7XCpY57JBXfn3AiQ15YMQ96NKxd6RfYB3sBRVFAecLa-DHYA_katXKOxExunt14MG6XfmEuLCfmrSumqCf0FckYlzWssMbQ2wTjm2JMbPwcUZfd3PKipAx93UD2MFD1F4Ij-jRA/s72-c/P1000404.JPG" height="72" width="72"/><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3011407371208984263.post-1837803612903081105</id><published>2010-04-05T18:28:00.001-04:00</published><updated>2010-04-05T18:28:46.110-04:00</updated><title type='text'></title><summary type="text">On my way to WSWA and looking forward to hearing Sarah Palin&#39;s presentation.</summary><link rel='replies' type='application/atom+xml' href='http://thebrandactionteam.blogspot.com/feeds/1837803612903081105/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment/fullpage/post/3011407371208984263/1837803612903081105?isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/1837803612903081105'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3011407371208984263/posts/default/1837803612903081105'/><link rel='alternate' type='text/html' href='http://thebrandactionteam.blogspot.com/2010/04/on-my-way-to-wswa-and-looking-forward.html' title=''/><author><name>Steve Raye</name><uri>http://www.blogger.com/profile/10123165055229202039</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='32' src='http://4.bp.blogspot.com/_YhXahHBdd3A/Sr0yXA5ci-I/AAAAAAAAAN0/bFgDObDEsxA/S220/cropped+pic+at+Sigalas+with+grape+bunch.jpg'/></author><thr:total>0</thr:total></entry></feed>