Bernaisesource

A New Home: Bernaisesource.com/blog

Finally, I have graduated to Wordpress and to an RSS feed that works. The new home for Bernaise Source is http://bernaisesource.com/blog. Thank you for your continued readership. As always, I welcome your feedback. Let me get back to you.

Reality Check in the Southeast VC Community

Yesterday, at the third annual Southeast Venture Conference in Atlanta, the opening keynote speaker Tim Draper, managing director of Draper Fisher Jurvetson, asked the more than 700 attendees “What revolution are we creating?” Thanks to Eric Gregg SEVC director for the comp ticket. I am accustomed these days to the more ...

Social Media Lessons: The Delta Northwest Airlines Merger

These days you are more likely to read about bankruptcies than M&A activity, but Delta’s merger with Northwest Airlines last fall is an interesting case study for marketing and PR professionals responsible for social media integration. Social media can help with the transition, but it can also add another layer of ...

A Contrast in Innovation

Yesterday was a day of contrasts - It began at Technology Association of Georgia’s (TAG) Technology Summit -- thanks to Patrick Gaul who had an extra seat at his blogger’s table. I was joined by fellow bloggers David Cohen, Amani Channel, Sherry Heyl, Justin Rubner, and Lance Weatherby. Though to be honest Twitter ...

Filling PR Needs in The Pothole Economy

Jeremiah Owyang's posting on PR Firms in a Recession: A 2009 Forecast confirms what I have been suspecting as of late: we have the entered the Pothole Economy. It is indeed tough out there. According to a USC School of Communication survey, PR budgets are down, and layoffs are up. What’s a ...

From the Frontlines of Georgia’s Gaming Community

FNG Co Hosts Glen Martin (L) and Bobby Blackwolf How can a few thousand dollars in equipment and software, Skype and an Internet connection help build a local gaming community with global reach? In the hands of Bobby Tamburrino aka Bobby Blackwolf, perhaps a great deal. Bobby is the host and producer ...

The CEO Project: How the Social Web is Changing Entrepreneurship

Startup Riot 2009 I was at Atlanta’s Startup Riot last week to test out an assumption I have about the social web's impact on young entrepreneurs. I am calling my quest the CEO project. More than 60 startup companies were given 3 minutes to make their pitch to investors, entrepreneurs, job seekers and ...

Gaming and Hi-Tech: So Much in Common, So Little Overlap

Last night, I attended the Atlanta Game Development Meetup Group up Highway 400 in suburban North Atlanta at the Computer ArenA - an arcade for gamers. A handul of game developers and aspiring game developers were on hand -- networking, sharing ideas, and helping build Atlanta's gaming community. I met Matt ...

State of the A.R.T - The Three Pillars of Blended Communication

I recently launched my website and to my relief, I have gotten some positive reactions on my approach to PR. It's based on a blend of Authenticity, Relationships and Technology. Together they form the three pillars of successful state of the A.R.T. communication. I confess a little self promotion here, but ...

Video Game Global Agenda Underscores Value of New Media

I have been kicking around the idea of going to the Game Developers Conference in San Francisco especially as I try to help raise the visibility for Georgia Game Developers Association and the SIEGE conference. Gaming has gotten so big that it is difficult to ignore its impact on marketing. To ...