The great thing is it doesn’t matter what your product or service is. Article marketing works for all of them.  It doesn’t matter if it’s digital, non digital or a service, it works for them all!

If you are just starting out in this industry, free marketing is the way to go.  It’s not actually free because you have to invest your time.  However, your time is probably the largest asset you have. 

Search engine ranking will make or break your business.  Search engines, not just Google but all of them, are now putting a premium on back links.  Back links are other websites that link to your site.  Reciprocal, or two way links, are not as valuable.  As a matter of fact, Google algorithms currently put the most value on quality one way back links.

Who is linked to your site?  The more links you have, the more important your site looks.  Article marketing gives you those back links. 

On site SEO (Search Engine Optimization) is ranked very low.  Current testing has on site SEO running about 10 % of the overall ranking importance.  So you can see it’s very important to have high quality back links. Today back links are how your business is built, and your SPR. (Search Page Rank)

Let’s look at PPC. (Pay Per Click)  This will really show you the value of article marketing.  There is a program called Adwords by Google.  Yahoo has search marketing and MSN uses the term PPC advertising.  They are all basically the same thing.  You find keywords that people will use to search for products or services that are similar to yours and you purchase the keywords.  When someone types in a search parameter or phrase looking for a natural search, your ad will appear near the top of the page.  You only pay for the exposure if the person searching clicks on your ad

Sounds good, only pay if you get a click and traffic.  Well a PPC campaign can work great and many internet marketing businesses use it successfully.  It will bring you instant traffic and if you’re in a high search niche, lots of it. 

BUT, there are enormous problems. 

Seasoned or veteran internet marketers use paid marketing with success. They know how to constantly test and retest. You would have to determine your ROI very accurately. Accuracy is very important because Google adwords or any PPC can be very expensive.

You have to know your conversion rate or you will go broke!  In addition you have no back links.

Article marketing is called organic marketing and it doesn’t have to cost you anything.  Organic marketing is typically free.  Article marketing is free.

 You can write an article and submit it to 100 directories.  Bang… you have 100 back links.  Now if some of those directories have an RSS, (Real Simple Syndication), your article could go out to hundreds more sites.

So…. what would happen to your traffic if you wrote 100 articles?  Some of the very successful internet marketers can have between 1,000 and 5,000 articles marketing for them every day. You can actually build your business with just article marketing. 

Another great reason to start article marketing is articles will drive traffic to your website for years to come.  Once the article is out there, it is out there.  You will continue to get traffic from the article.  You will be building residual income long after you stop writing the articles. 

Of course you are going to want to use every marketing strategy and tool that you can.  We will show many more strategies in our marketing eBooks.

Right now you should just concentrate on article marketing.  We hope you are convinced of the benefits and how it adds profitability to your business.  Master the art of article marketing and devote time to it each day.  The long term results will be remarkable.

For a great free article marketing guide grab it at Free Article Marketing Guide

Visit Best Internet Business Builder for a step by step guide to all the tools you need. 

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The problem is identifying which are scams and which are not.  The internet unfortunately lends itself to scams because the transaction is faceless. Add in the fact that professional copywriters develop great selling copy even for scams and don’t care because they are paid very well. The offer can sound very appealing because it plays on the basic human emotion of greed. They can offer compelling copy, fake testimonials, copies of outrageous fake checks and worst of all, fake claims of how little work is required.

It’s very enticing to make hundreds of thousands of dollars with little or no work; not to mention any experience. Remember, there is a secret nobody knows except the rich, but you can learn instantly for just $59.95.  This information will make you $30,000.00 per month and more in 30 days if YOU just knew the secret.  Think about it, what secret? OH, you know the secret!

Our industry deserves better. We at Best Internet Business Builder can’t stand it that this stuff goes on in our industry. The Internet is a great place to build a legitimate, sustainable, solid and profitable business offering true value with great products or services. There are people building solid sustainable very profitable businesses with valuable products in this niche. It’s just that scam artists tend to gravitate to the “Work from Home” segment or niche.

On the Internet, not just in internet marketing, you will find the “White Hats”, “Gray Hats”, and the “Black Hats”. If you’re not familiar with these terms, you’ve probably figured it out anyway. The “White Hats” are people that apply technology in an ethical, honest and moral way. The “Gray Hats” sometimes use technology in a not so ethical, honest and moral way. They will at times try to spam and scam you but only once in a while. The “Black Hats” will spam and scam you every chance they get. They only want your money.

So, how do you spot the scams? Sometimes it’s not easy; typically you can smell them coming. If it walks like a duck, quacks like a duck, it is a duck. But sometimes it’s hard to spot. Professional copywriters can trigger all your hot buttons. Just remember, there really are no secrets, you’re probably not going to be amazed, everything takes work and there is a long learning curve in most cases. A business in a box does not exist. When you are searching for information and tools to build an internet business, use skepticism and common sense before you purchase.

This brings us to the second point. The key factor for building a solid internet market business is you. That is correct. Let me repeat this; YOU are the key factor. Nothing is as important as this. Your determination and persistence is the most important ingredient in the entire process. It doesn’t matter what you sell or how you want to sell it; somebody is already successful and making money at it. The only difference between you and them is that they persevered.

The biggest reason by far that internet marketing businesses fail is because the person that started the business gave up. Typically after a month or two of getting scammed by get-rich-quick promises, they feel they just can’t understand how to succeed. Very few marketers are willing to teach you and give you the tools needed by the successful “White Hats” to make a lot of money.

Internet marketing, or ecommerce, is growing with double digit numbers every year. Research verifies online sales of goods and services have topped $200 billion in 2007. The great thing is you can sell just about anything online now. There are so many business models with new ones being developed all the time. What makes an internet marketing business so attractive is the start up costs are ridiculously low. Just about anyone can start a profitable solid business.

The only problem is you have to arm yourself with good information. Learning the technical stuff is not difficult if you will just read the instructions. If you are reading this, you can master the geek factor. How do you get the right information for starting your business? Visit Best Internet Business Builder for no BS solid information to start a solid internet business.

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The Platinum Panel Beta Launch has moved the Veretekk system way ahead of the pack for ease and speed when creating and implementing effective marketing strategies. The Platinum Panel really just enhances the existing Veretekk Marketing tools. Prior to the Platinum Panel setting up an effective targeted marketing campaign was tedious and time consuming. Serious entrepreneurs learned that the time spent in proper setup and configuration was time well spent.

Enter the Platinum Control Panel and a proper system configuration which used to take hours of focused (boring) manual entries, can now be completed in minutes with a few entries and the push of a button!

I have been marketing online since 1992 with varying degrees of success and yes, even sometimes failure. I found Veretekk, about 6 years ago, through another business that offered a Free Silver Limited Edition of the Veretekk system for their members. Veretekk was still in the development stage in those days and it still had the most effective marketing tools I had come across and thus started a whirlwind tour of marketing success. As I learned to use each feature, my marketing strategies started bearing fruit.

The Platinum Panel shortens the learning curve dramatically. You don’t really need to know how it works, just follow the simple directions and you can have your own unique and targeted marketing strategy in place in minutes with your own customized configuration! When the Beta Launch was announced, I knew that I had to be a part of this unique group. Over the years, I have often thought of features I would like to see in future enhancements. Being a part of the Beta group gives me a voice in the development process and the opportunity to suggest enhancements for this already amazing tool!

Marketing at the speed of thought is not only possible, it is essential to online marketing success. The Platinum panel makes it possible for you to turn your ideas and visions into reality almost as quickly as you get the idea! That is powerful!

Paulette Sherb
858-926-5445
Building Futures Today!

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Indeed, email marketing is the most efficient promotional method on the World Wide Web these days.

Email marketing evolved from direct marketing with the use of real, tangible mails.  Can you still remind yourself of those moments when you opened thick envelops of glossy brochures from companies plying their wares?  How many times did you suck up the words they mentioned?  Are you still aware of the number of nights you wasted thinking about the products they showcased?  Are you still aware of the number of times you decided to purchase what they were offering?

Such is the efficiency of direct marketing, and this is the power of email marketing.

Email marketing is composed of three critical stages:

1.    Building a subscriber base.  This likewise entails creating something that will enslave the attention of internet users and offering for them items of fantastic value to encourage them to sign up their contact infos, specifically their email addresses.

2.    Establishing a good relationship with the subscribers of your mailing list.  Email marketing is likewise labeled follow-up marketing, simply because it allows the online entrepreneur to check up on his leads.  Following up isn’t confined to delivering sales pitches.  On the contrary, web businessman are taught to build up their credibility, build up trust amongst their potential customers, and introduce their business without being forceful about things. 

3.    Laying down one’s pitch.  Naturally, it’s all about selling.  It must be ensured that a good and strong relationship is established before the web businessman attempt to offer his products for sale.  With a sizable mailing list that has learned to put their faith on the online entrepreneur, he would have instant access to several potential customers who are most likely to acquire what the online businessman has to offer.

The center of each email marketing setup is an autoresponder service.  An autoresponder service empowers the web entrepreneur to make the entire process easier.  The autoresponder service can be left on auto-pilot to accept and process email addresses 24/7.  The autoresponder service can also automatically send emails to the members of the mailing list depending on prepared emails and preset intervals of sending.  And least we forget, an autoresponder service can empower the online businessman to develop several mailing lists - say, one for new signees, a second one for sign-ups who purchased once, and a thirs one for sign-ups who bought a product two times or more - and ferry signees from one mailing list to the next.

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Forget static websites. What you really want is a blogsite. Here’s why:

1.  Easy to update and maintain.  Once created, your blogsite is almost effortless to update and maintain on a regular basis.  All you have to do is log into your administrator interface, create a post in a Word-like environment, publish the post, and it instantly appears on your blogsite. A well-maintained and updated blogsite is one to which visitors return. No longer will your website be the site that you (and time) forgot.

2.  Create static webpages. The best feature of a blogsite is the ability to create static webpages, like About Us, Our Services, How We Work, etc., as found on a traditional website.  Your static pages can be displayed in a navigation bar across the top or down one side of your blogsite, as in a traditional website.  These pages can serve as your home page, or the blog part of your site can serve as your homepage instead. Now, anytime you add an additional program or service, you can simply go to your blogsite and instantly update your offerings.

3. Create relationship with visitors. Unlike a traditional website, a blogsite has the blogging feature built in, which permits your visitors to comment on your posts.  You do need to post 2-3 times per week to the blog to begin to build the relationship, and then reply to the comments that come in from your visitors.  And your visitors are much more likely to return to your blogsite to see what else you have to say. That doesn’t happen often with a traditional website.

4.  Attractive to search engines. Search engines, Google in particular, love blogs.  I’ve posted a comment to a blog and had Google Reader index that comment within 5 minutes. No more waiting for weeks for the search engines to find your site!

5.  Uses RSS feeds. No longer do you have to hope and pray that your email reaches its intended target.  With the use of RSS feeds, your blog posts are automatically syndicated to anyone who has requested them, and they arrive in your reader’s RSS feeder almost instantly.

6.  Promote your business throughout the site. Have a free giveaway or product or affiliate program you want to promote?  Now you can easily add that info to a sidebar of your blog and have that show up for the visitor regardless of what page the visitor lands on.

7.  Offers Web 2.0 functionality. If you’re using any social networking like Facebook or My Blog Log, most blogging platforms offer a widget or plug-in that will connect your visitor to your social networking profile.  There are other plug-ins that make your blogsite searchable, show related blogsites or related posts, display affiliate programmes etc.

If your website needs an overhaul or you are about to launch your first site, seriously consider a blogsite. A blogsite will save you money, time and aggravation and get you connected much more quickly to your visitors and to the world at large.

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Best Internet Business Builder

 Most of the mistakes can be broken down into one of the following general categories. 

1.      Over Use of Personalization.  All auto responders allow you to personalize your email.  This is a great feature if it’s used correctly.  The problem is that with many emails the creator believes more is always better.  Only use the personalized information when necessary. If I get an email with my name in it several times it makes me feel creepy.  There are times you won’t use personalization at all.   Just think how you would have a normal conversation with a friend.

2.      Over Use of Power Words.  You probably know that you can’t scream at your prospects with capital bold letters and exclamation points.  Well, you also can’t use power words either.  Here are two examples.  “If I don’t tell you about this I will EXPLODE”.  “This is the GREATEST THING I have ever seen”.  This type of thing just doesn’t work today. 

3.      Too Formal.  Writing for the internet should be just like you are talking.  Write as if you are talking to your friends in a bar or other comfortable social gathering.  Throw out most of what you learned in English class.  Even punctuation is not important.  Save the formal writing for your doctorate thesis.  Correct spelling is important because you do want to look professional and literate.

4.      Two or More Offers.  One offer, one email.  Don’t send an email and have several offers included.  You will confuse and distract the prospect. They might not know what to do by the time they get to your call to action or close.  Focus their thinking on just one offer.  Stay on point and then ask them to click on the benefit they will receive.

5.      No Clear Call to Action.  Every email must tell the prospect what action to take.  Don’t hesitate to ask them to buy your offer or click the link.  If you don’t tell them to take an action they probably won’t.  So many emails beat around the bush.  Get to the point and tell them what to do.  If you don’t you are wasting their time and yours.

6.      Talking About Yourself Too Much.  Your prospects don’t care about you or your problems or glories.  They want to know what you are going to do for them.  What benefit you are going to give them.  Your emails are not the time for long chats.  Use your stories for squeeze pages, websites or eBooks when the prospect will give you more time. This is an email and everybody gets lots of them everyday. 

 These are the main blatant mistakes.  Lots of other mistakes can be categorized into one of these six.  Go back and make notes for yourself.  By avoiding these common mistakes you’ll  get a lot better response from your email campaigns.  

Visit Best Internet Business Builder for all the tools you need to build a internet business.

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The design will speak for itself and if you look at websites today, they are more and more becoming simple and clean. Why is this? Well being minimalist nowadays is the way to go, more space to deliver richer content, the cleaner the look, the Better. Simple yet professional.

Another reason would be in the ROI angle point, Return of Investment, why? Well so far most search engines today specially Big G focuses more on content and relevancy, and this is where Web 2.0 is specialized of. Now, for your website to be marketable, it has to be search engine friendly. This was based on a friend of our which are experts in the Search Engine Marketing industry Infinite SEO. Why do you think you found us in the first place =) At any rate, more and more websites today are evolving to such in which case aiming for ROI which is actually a good standpoint now as companies are now open to Going Core with Web development.

Web 2.0 Programming is another thing, it may not be as SEO friendly as our partners say but they achieve the complexity of seemingly using desktop applications in your browsers, no more next page or any other page, everything runs down in front of your eyes.

This is where we want our developments and designs to be, user friendly, minimalist, professional but funtion rich. Achieving this will create a simple entry point between consumers and vendors upon which everything will be easier done and more accurate and interactive in it’s feel. A nice combination of web 2.0 design and programming will be the key point probably in the next 2-3 years.

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1. Create your online business plan - You have to know what you want to do before you can start an online business.Fortunately it doesn't take much time to do this. It also doesn't have to be set in stone. 

   To start, grab a notebook and write down your website plans.What pages will be included? How many products will you be selling? Where do you see your site in 3 months, 6 months or a year from now?What are your website goals and how will your website be different from your competition?

2. Hire a web designer - There are lots of e-commerce web site design companies out there.  To make sure you choose a reputable designer, look through their portfolio. 

   Check for testimonials and ask for references.  Many good designers will offer a free web design quote.Don't hesitate to use this to your advantage to get the prices and features you want.

3. Get a reliable shopping cart - There are about as many shopping cart solutions online as there are web designers, so finding a good one can be a challenge.  You can always ask your designer or web developer what they recommend. 

   The shopping cart you choose should be customizable so that it can match the look and feel of your website while letting you easily manage, shop and stock products online.  If you’re on a tight budget, you might also want to try a Yahoo! Store, although you can't always customize the design the way you want.

Overall, these three steps should get you started toward having your own ecommerce web site designed and online in a short time.  Good luck in your business! 

P.S. If you enjoyed reading this article, you can find even more web design tips at http://www.iElectrify.com

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A surplus auction is one that is basically held when there is a quantity of something that is larger than needed. They are used as a means of disposing surplus items by allowing prospective buyers to bid on them. These auctions may be used to dispose of everything from electronics and computer equipment to furniture and vehicles.

During surplus Canadian reposessed auctions, bidders are able to make bids on the items up for sale. A lot of money usually is spend on a single buy due to the fact that large volumes of items are offered at auctions. Many of the times they are government and private organizations, that gain control of these auctions to get rid of their surplus property.

If you are interested in going to a surplus auction yourself, then the first thing you are going to have to do is actually find one. There are a few different companies and organizations out there that can help you out in this regard and make it easier for you to find out about the different surplus auctions that are going on in your area.

Government Liquidation

This is one company that has helped guide people to find Alabama state auctions. They are recognized as being one of the leading online marketplaces for the sale of U.S. government surplus and scrap material to the public. They offer over five hundred different commodity categories and thousands of different surplus items are constantly being added. So whether you are starting a business, expanding a new one, or just on the lookout for some great surplus items, then you are definitely going to want to go through the Government Liquidation Company.

GSA Auctions

This is another great company offering information on surplus auction opportunities around the country. Just a few of the categories that they specialize in are: aircraft and aircraft parts, computer equipment and accessories, fire trucks and firefighting equipment, industrial machinery, lab equipment, trailers and tractors, vehicles, photographic equipment, motorcycles and bicycles, furniture, construction equipment, boats and marine equipment, electrical and electronic equipment and components, agricultural equipment and supplies, and communication equipment.

Going to a surplus auction can be very beneficial, not only because you will be able to buy in large quantities, which is especially good if you are buying for a business, but as well because you will generally be able to save yourself a great deal of money.

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Niche marketing in general is to find a business niche that has a great product to offer and providing that product to a highly targeted prospect.

Advantages and ways of finding a niche business market:

1. Find a specific product that you are knowledge about or even passionate about – your chances of becoming successful will be greatly improved. This will keep you focused on building your business and generating a reasonable amount of income while you manage your time and effort into it. You will actually love waking up in the morning to look forward to a business that you love.

2.  Can you define niche marketing? – You can define your niche by doing research on the product and the niche business market before you even begin to promote anything. You need to be able to answer certain questions and get the right answers if you are to succeed in niche marketing.

a) Is there enough demand for the product or service? – If you select a broad field such as weight loss, which we know has a great demand; you will have too much competition. So you would narrow down that niche to possibly choose something like “lose fat belly,” or “ lose fat gain muscle .” You are now targeting those who want to specifically lose a fat belly or gain muscle.

b) Do a research on appropriate keywords - use free research tools to find good keywords such as the Google Adwords Keyword tool. You will get lots of suggestion of what people are looking for.

For example:

At the time I am writing this article, overture had they keyword phrase, “skateboarding,” searched 34, 890 times in a one-month period. If you searched on google, you would find 32,600,000 sites show up. That is a lot of competition.

Here is how you would narrow this niche business market down so you can have a piece of the pie: You would dig deeper and when we did, we found the keyword phrase, “ skateboarding tips for beginners ,” which resulted in 45, 700 competitors and 1,500 searches for the month. This is a better outcome and reason to market this niche.

Having a niche business market that you can dominate without much competition is certain to succeed.

To learn more niche marketing strategies and how to define a niche market, I highly recommend the book, Niche Business Market Success.

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