Big Selling Website Design

Centralize, Systemetize then Monetize

Brian Terry — Wed, 02 Jul 2008 10:21:45 +0000

Did you know that… there are 3 essential components you need to begin using right away to become “super” successful online?

The problem I see every day is how people go online, set up a website then fail to earn a dime.

And most of the time it’s because they’re not using these 3 essential components within their online business.

If you’ve read this far after reading the title of this post you’ve probably already guessed what those 3 things are.

But do you know what they mean? or even how to apply them to your online business?

Let me explain in 3 easy steps…

Step 1: Centralize

Here’s where so many people go wrong!

They use the scatter gun approach to running their online business. So usually they’ll have one resource here, another over there, then one more around the back. Each one needs a username and password to access.

Can you see the problem with this approach? Look at how much time is wasted jumping from one website to another just to be able to run your online business.

Centralization of your resources is the solution. There are many ways of doing this. The most obvious is to use an online ecommerce solution which has many of the tools you use already built into one place.

For example with a centralized ecommerce solution your autoresponders, your affiliate programme and your customer management systems are all in one place. There’s just 1 login to access all your “mission critical” data.

Step 2: Systemetize

When you systemetize the way you work online everything gets done quicker and more efficiently. Another way to look at systemetization is by creating set procedures for the tasks you do on a regular basis.

To find out exactly what you need to systemetize just write down everything you do online for at least 3 days.

(more…)

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7 Steps To Foolproof Website Design

Brian Terry — Fri, 13 Jun 2008 10:19:44 +0000

In the past I’ve had people ask me… “what’s simplest and easiest way for creating a website?”.

If you’d asked me this 1 year ago I probably would have said download an HTML editor like Dreamweaver or NVU and learn how to use it.

That was until recently… you see I discovered this amazing online system for creating great looking, highly functional, highly interactive websites in an incredibly user friendly and intuitive way that requires few technical skills. (Did I say it’s also free?)

If you’ve been reading any of my other blogs or articles you might have heard me mention it, but just in case you haven’t here’s the link you need to check out right away!

www.Weebly.com

Don’t ask me what weebly means, it sounds just as strange to my ears too! But don’t let this put you off, it’s an outstanding example of web 2.0 programming.

Heres a quick 7 step guide to setting up a website using this “foolproof ” system to get you started ASAP…

Step 1: Go to www.Weebly.com

Step 2: Create a free account

Step 2: Give your website a Title (Make sure your title includes your main keyword phrase). Recently I created a short video that shows you a powerful method of keyword generation using the Google AdWords tool. You can watch it here.

Step 3: Add the elements your home page is going to need, I would select “Paragraph with title” and start from there.

Don’t worry too much about how it looks right now, you can easily edit things later on, including the design of the website.

Step 4: Once you’ve added the elements you think you’re going to need to get started you can begin editing them…

Step 5: Remember it does not have to be perfect! just get started.

One other thing you can do is add your own custom HTML code which is perfect for adding your autoresponder form code.

As I’ve suggested before you should include your optin form on every page of your website. Building a list of subscribers is critical to your online success!

Step 6: Once you have the basic structure of your page in place you can change the design of your website.

Step 7: Now you have your first page more or less set up you can start thinking about what other pages you’re going to have on your website. Take out a piece of paper and plan out the content of your site.

So there you have it, 7 steps to foolproof website design.

Once you start exploring Weebly some more you’ll soon discover many other useful tools and features including having a blog that you can have run along side your main website. What I like about this idea is you can have a blog design that matches your main website design, not forgetting that search engines also love blogs!

Let me know how you get on won’t you? I’d love to see what you create using this awesome online website design tool.

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The 3 Ages of Internet Marketing

Brian Terry — Mon, 02 Jun 2008 10:53:42 +0000

As soon as Joe got connected to the internet he could feel it’s potential and was able to spot money making opportunities wherever he went…

All he ever saw were the banner ads and links to other website offering something to sell. After investigating this some more he discovered affiliate marketing, this was how he too could add banner ads and links to his own website.

What he didn’t know was he was about to enter the age of the “money making banners and links”. I’m sure you’ve seen those websites, they’re usually hosted by some free hosting company that also gives you free website templates. Most of the time these free websites pages are eventually filled up with banner ads and money making links… That’s exactly what Joe did next.

As Joe continues to expand his “banner and link farming website” empire it slowly dawns on him that he physically can’t create enough websites, or create enough links to make anything beyond his $300 a month.

You see what was happening was as the links and the banners he was setting up began failing, the companies he promoted were slowly going out of business or they ended their affiliate program. So it was always a race for him to keep on adding banners and links all day long, just to stay afloat.

Then after reading an ebook about private label right products he saw the light! Joe immediately knew his next step… sell his own product.

So he hunted around and found a product to sell that was just right for him, not only did he get a ready made product but he also got the sale letter and website already designed for him.

All he had to do was put his name on it all, get some hosting, buy a domain name, hook it up to PayPal and he was in business… bingo!

As soon as he had done this he entered the age of “ready made products in a box”.

As Joe began setting up PPC (pay per click) ad campaigns and using other marketing techniques he began to break through his $300 a month income barrier from the previous age. Now he was hitting $1,000 a month easily, just from the sale of this one product he didn’t even create himself!

After investing in Marlon Sanders Cash Like Clockwork course he then understood that there’s an even more powerful way to profit online… create your own “series” of products within one niche, with one broad subject at it’s core.

In this age all Joe’s websites now have a unique and very distinctive look and feel to them that communicates quality. It was then that Joe entered the age of “network of product websites” .

This is by far the most powerful of all the ages Joe has entered. Within a period of 6 month he expanded his business 10 fold. He now has 6 unique products under his belt that he created, he has a network of affiliates promoting his product for him 24/7. He has joint venture partners lined up ready to promote his next creation. And now his income is only limited by his imagination.

So where do you see yourself? Which age are you in right now? How quickly can you move the the 3rd age of “network of product websites”? What other ages come next? It doesn’t stop here…

Here are the resources that helped Joe move through each age…

Marlon Sanders Marketing Dashboard

Push Button Letters software

The Evergreen Traffic System

Marlon Sanders Cash Like Clockwork

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Become A Genius Website Designer

Brian Terry — Thu, 22 May 2008 11:01:38 +0000

It doesn’t require years of training, it doesn’t even require years of “hands on” web design experience (of course these things do help!).

However… there’s a shortcut to becoming a “genius” website designer I’d like to reveal to you that not enough people take advantage of…

Let me ask you this… how many times have you visited a website that looks like a “rabid dog” chewed it up and spat it out again? If you’re anything like me once too often, am I right?

If only they knew this shortcut to website design they’d have better success online selling or promoting whatever it is they’re offering…

This approach to becoming a genius website designer is so deceptively simple, you might even think “I knew that already!”. If that’s you my reply would be… why aren’t you doing it?

With that said, here are the ingredients needed…

1. A copy of Adobe Photoshop or GIMP
Adobe Photoshop CS2 (even the older version is fine)
GIMP 2.4 (works much like Photoshop except it’s free)

2. A copy of Adobe Dreamweaver or NVU
Adobe Deamweaver CS3 (Professional level HTML editor)
NVU (A simple “pro” standard HTML editor that’s free)

3. A website hosting account
DotEasy (They offer both free and paid hosting accounts)

4. Here’s where your website design genius can be found…

Go here now…

Your personal genius comes through your leveraging of the design skills of others who already have the knowledge and the ability you need to take your project to the next level.

All you do is purchase high quality website templates designed by a professional website designer. Then use the tools I’ve given you above to adapt those designs to suite your purpose.

Ok, it’s not “literally” turning you into a “genius” website designer, but what it does do is it gets you to a point where you don’t even need to think about how to design a website (isn’t that genius enough?).

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Become a Listbuilding Genius!

Brian Terry — Sat, 10 May 2008 15:29:27 +0000

If you’ve been marketing anything online for even the shortest period of time I’m sure you’ve heard about the importance of listbuilding.

Listbuilding has been going on for as long as emails could be entered into a website web form, yet so many people just don’t fully appreciate the value of doing this one simple thing.

You see whilst you could spend countless hours and untold dollars generating traffic for your website it’s always going to be a “one hit” affair (or maybe 2 or 3 if some of your visitors come back to your site again).

Now the thing about listbuilding is when someone visits your website for the first time you offer them something of value in exchange for their email address. That’s literally all your website does…

Take a look at these examples of how I build my own lists of subscribers…

www.BigSellingNiches.com
www.BigSellingConversions.com

When you visit those pages above you’ll see that the main focus of the page is to get your name and email address in exchange for something of value.

Now, just in case you’re wondering how well those pages convert visitors into subscribers here are those stats…

www.BigSellingNiches.com
= 47.3% of visitors become subscribers.

www.BigSellingConversions.com
= 58.8% of visitors become subcribers.

Those figures are reached whenever I send targeted joint venture traffic to those pages. They will vary all the time depending on the quality of the traffic they get. But nevertheless they convert traffic into subscribers extremely well.

Here’s where the power of listbuilding comes into it’s own because now you have that persons email (and permission to email them) you can send them to any website you choose.

It can be sending your subscribers to your own website again, it could be your blog or it could even be another website you’re recommending. Of course you still have to use the power of persuasion to get them to those website, that’s a whole different conversation.

But nevertheless once you start listbuilding you can really start to see a difference to your bottom line (whatever that might be for you).

Just recently listbuilding has become a huge phenomenon online with Tellman Knudson and Shawn Casey’s recent launch of their List Pros intensive listbuilding training course.

What’s different about their course is it costs nearly $2,000 to attend and lasts only 6 weeks, it takes your listbuilding skills to a whole new level (as you can imagine for that kind of cost!).

You can see how they’re building their list here.

Anyway… that’s not really the point of what I’m about to share with you, I just wanted to illustrate how important listbuilding is and that people will pay vast sums of cash to learn how to do it properly.

I personally know Tellman having stayed at his “Tellmansion” in Brattleboro last March when both myself and his team worked on developing ListHero.com.

ListHero is something Tellman and I had been working on and developing in the background for several years before this, so it was great to crank things up a notch or 2.

Just recently I created a few more PDF mind maps that I’m going to be offering from the new ListHero blog in a week’s time.

I wanted to let you have first crack at them because of how they explain how listbuilding works and I know this is something that should be close to your heart if you have a website.

So with that said here are the download links…

23 Ways To Build Your List
All it takes is one way but I’ve given you 23, so make sure you take full advantage!

7 Ways To Monetize Your List
Once you’ve started to build your list of subscribers how do you profit from it? This mind map gives you 7 easy ways.

Squeeze Page Profit Secrets
This mind map lays out a simple and proven formula to profiting in the biggest way possible from simple squeeze page websites.

7 Reasons Why You Need A Professional Autoresponder
Only those people smart enough to use a professional autoresponder system to help them manage and build their subscriber list will succeed at this.

ListHero Exposed
Just in case you’re wondering what ListHero is all about and how it can help you build your list of subscribers this mind map explains how everything works.

I hope this helps… if you have any questions about listbuilding just let me know.

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259+ Great Resources for Great Web Design

Brian Terry — Wed, 30 Apr 2008 11:47:23 +0000

Finding useful and informative information for great web design can be a time consuming task. Apart from the time involved you really need to know what you are looking for.

One of the best methods I have found for finding information that is not only relevant but useful is by using information others have found and bookmarked.

Stumbleupon is one of the best sites for this.

So here are 10 of the sites I ‘ve bookmarked for great web design. They include; how to guides, tutorials, tips, tricks and
examples. More than 259 plus resources within these 10 sites!

I hope you find these sites as useful and resourceful as I have for your web design endeavors. There are over 259 plus resources here! Take advantage of them.

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6 Hot Tips For Successful Split Testing

Brian Terry — Wed, 23 Apr 2008 11:36:40 +0000

How do you know if your marketing works if you’re not testing?

Do you casually glance at your website traffic stats, hold a finger in the air and say …yes that headline increased our website sales? Or do you scientifically test one headline against another and synchronize this with the number of orders you get?

To help make sure you’re on the right track here are 6 “hot” tips for successful split testing…

1. Test at least two versions of whatever it is you’re testing, this would be the contol and the variation

The control version is the one that’s getting you the best results so far, the variation is the version you’ve created that you want to have beat the control.

2. Equally test one version against another

You’re looking for each version you’re testing to be exposed to the same environmental factors. In the case of your website this would be making sure each version gets the same amount of website traffic form the same source.

3. Measure the actions of each split test

Now you have equal amounts of traffic going to each version you’re testing how will you determine which is more effective? This is where you need to state clearly the objective you’re aiming for, it might be more subscribers or more sales. Then you need to measure this for each version you’re testing.

4. A big enough sample of results.

It’s no use testing 10 visitors to each versions of you’re testing, I promise this won’t tell you anything of any value. On the other hand if you looked at 300 visitors for each test variation you’ll begin to see a more representative picture as to which version is the winner (which then becomes your control in future tests).

5. You need patience

Testing takes time, if your website doesn’t get much traffic on a regular basis it’ll take longer for you to get the results you’re looking for. On the other hand a high traffic site will get your website testing moving along much quicker, leading you to a high converting website in a fraction of the time.

If traffic is something you need more of recently I launched a traffic course called “Flood Your Site With Traffic” if you don’t have this yet click here to get yourself a copy today.

6. You need to understand the results

This one needs more investigation because sometimes you’ll find yourself in a situation where one version A of a test out performs version B by 5%, yet version B communicates your websites values more effectively. So which version should you choose? Over time you’ll become more experienced at testing and your “gut feeling” will play a significant role in deciding the winners of split test where the results are close.

To get you started with your split testing I recommend you take a close look at using Google’s excellent website optimizer.

Get started with your split testing today:

Google Website Optimizer…
http://services.google.com/websiteoptimizer

Split testing doesn’t stop with regular websites either… you can also split test the headlines and the content of your blog posts using this special WordPress plug-in…
http://websiteoptimizer.contentrobot.com

Here’s a useful online tool that helps you to calculate the effectiveness of your testing…
http://www.splittester.com/index.php

There’s one last thing you’ll come to realize once you’ve been split testing your website for a while… even your best testing is uncertain at best.

Why? Because of Heisenberg’s Uncertainty Principal which states that we can’t be certain of anything because the very act of looking changes its nature. This is why as Mark Joyner says in his excellent book Mind Control Marketing… “Drawing broad conclusions from your testing can be hazardous to your financial health”.

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It’s not just about the money…

Brian Terry — Tue, 22 Apr 2008 16:58:01 +0000

The Internet Lifestyle is all about freedom…

Freedom to earn more, work less, and enjoy life!

My friend, Terry Dean, has just released the Internet Lifestyle Retirement System containing everything you need to build that freedom based business online…

Discover how to know with certainty just how successful your project will be before you start.
How to quickly and easily develop multiple winning products for your target market.
3 quick million dollar tips for improving your conversion…and how to beat the marketing gurus.
How to generate BUYERS to your website instead of just visitors and lookie-loos.
Multiply and leverage your business results through outsourcing and proven systems.

Best of all…

Terry is letting you steal 95 of his business systems to build your own Internet Lifestyle…

Curious to know more?

Visit here now…

www.InternetLifestyleRevealed.com

I suggest you hurry as the first 200 customers get a special price that almost shocked me when I saw it…

He definitely knows how to overdeliver, and this is no exception.

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The Results Are In…

Brian Terry — Fri, 18 Apr 2008 12:33:42 +0000

First of all thanks to everyone who completed the recent survey I ran, I really appreciate your candid answers.

As promised here are a few of the results as they apply to the content of this blog. It’s these results I’m going to use to help make this blog better than ever for you.

What I asked first was…

What types of blog posts really help you the most (you can check more than one answer)?

The top 3 answers were:

Videos demonstrating specific website design, marketing and conversion techniques - 58.6%
Website conversion strategies - 56.9%
Links to useful website design tools and resources - 51.7%

Amazingly the least 3 popular were:

Links to other blogs about about website design - 12.1%
Blog only discounts and special offers on products - 12.1%
Test results from website designs - 34.5%

An interesting statistic was that 56.9% wanted website conversion strategies yet only 46.6% wanted advice on website design.

The fact that Videos demonstrating specific website design, marketing and conversion techniques was no real surprise to be because of the way the Internet is moving towards video content. I also included in the option some of the other options that did very well like website conversion strategies for example.

Another question which was “When would you like to read new blog posts?” was also a real eye opener for me because it turns out that most people (47.4%) were more interested in reading the blog once a week. The second most popular choice was 3 times a week at 19.3%. 12.3% even wanted to read my blog every day! …thanks, I appreciate it!

After this I asked “Would you recommend this blog to others? What would you say about it?”

I was asking this question for an insight into people’s perceptions of my blog and what they would say. In some cases their answers gave me new ideas.

Here’s a snapshot of a few of those replies people gave…

yes - if you want your web site to work for you you need BT (brian terry)

yes,very straight forward and comprehensive content.

“Yes. great information and helpful tips and tricks from one of the genuine guys.”

“yes - I’ve already done so. One of the easiest to understand and most informative sites I’ve found.”

“Yes. i ‘d say it is informative, invaluable and amust read.”

“Yes! I would say that you are current in conversion techniques and that you are transparent in showing exactly “what did and did not work for you”. Thanks”

“yep it’s helpful - mindmaps eg squidoo and traffic sources v helpful to keep handy or put on board”

“I would recommend your Blog for the excellent info that you give to your readers, as it is hard to find a place that isn’t loaded with Hype and pushing sales all the time.“

The final question I asked was…

What could I do on this blog that would really knock your socks off?

“Out of all the replies people gave here are the best ones…”

“have contest to give free website to see who can make the most innovative methods for making fast cash with info collectedfrom different guru sites that provide so-called free cash generating info”

“Examples of pages that work and examples of pages that dont and why”

“More info on web design ie photoshop,illustrator,and more on css”

“One post on the anatomy of a sales letter”

“Test results on conversion etc - real stats etc would be helpful in guiding what to try/test on own sites. reviews of different traffic sources, and so on.”

“Give real inroads into niches that are worth exploring. Maybe a ‘hint’ a month on up and coming trends?“

I’ve got to say that now I’m totally stoked by the results of the survey. This blog I’ve created here is for you so what better way to find out what you need and what you want than by running this quick survey.

The results you’ve given me open up new possibilities on how I can take what I’m doing to a whole new and more value driven level.

How did I set up this survey?

I used an excellent online survey generation service by a company called “Survey Monkey”. It takes literally minutes to set up a survey and it’s extremely easy to use.

I started off with a free account with Survey Monkey which limits you to 100 responses. The other day I upgraded which now opens up more possibilities. Through setting up and running this survey I’ve now realized I need to be running surveys more often to find out how I can better serve my customers and my readers.

If you have any questions just let me know.

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It’s not just about the money…

How Inverse Paranoia Can Help You Build A Successful Website

Brian Terry — Wed, 16 Apr 2008 10:55:28 +0000

Here’s all you do…

Whenever you build a website always believe that what you’re building will be successful. Have an expectation for success as you build each web page believe that the universe is conspiring “for” you to help make this happen… that’s inverse paranoia!

As you’re designing your website in Photoshop, as you’re converting your design to HTML always have in your mind that every action you take is exactly the right one that will lead to your ultimate success.

Positive expectation combined with inverse paranoia is extremely powerful and works every time without fail.

Make sure your expectations are in line with what you want to have happen and guard them carefully.

Imagine as you’re creating your websites, creating your products, looking for new ideas that everything is conspiring to help you succeed. Even when things don’t go right know that it happened for a reason that ultimately benefits you (even if you can’t see it right now).

The fact is you can never rise any higher than the expectations you have of yourself …so expect the best from every situation, expect that the website you’re building is going to be a total success, expect your products to be great, expect your ideas will be the best and most profitable ever!

By following this law of inverse paranoia and positive expectation you have a power in your hands that is virtually unlimited.

Go ahead and try this out now!

Imagine your desired outcome for your next website design project and keep this in your mind as you create and complete your project.

You’ll find your results will be nothing less than spectacular! It works for me and it can work for you too! Let me know how you get on wont you?