SistaSense

Lost to Launch

LaShanda — Sat, 27 Apr 2024 20:13:56 +0000

After months of planning and saving, she was ready. She was so excited to work on her project, so excited to work with me, but then crickets. No content, no contact, no clue when we’d start or what she was up to. So I reached out and as it turned out, life was pulling her in every direction but forward. She was feeling lost, dealing with loss, and losing her way with every passing day. It was then that I decided to step in. “If we check-in once a week to work through your blocks and breakthroughs, would that be helpful to you?” She said, “Absolutely!” It was a resounding yes and the start of her progress. With the help of weekly tiny tasks and check-ins with yours truly, she had the support, guidance, and clarity to go from Lost to Launch. “I have to admit,” she said to me, “at first I felt overwhelmed, all over the place and so discouraged. But seeing where I am now with your help, I feel so good about how much we’ve done and how far I’ve come. I’m leading a soft launch next week and have set the official launch for next month!” Where she is now is exactly where I want you to be, especially if life is currently pulling you everywhere but forward. In this moment, just know that you are not alone. This is actually the kind of moment when you shouldn’t be on your own. So… If we set aside a time each week to work on your vision would that be helpful to you? If you’re in, I’m in too. Just visit www.sistasense.com/losttolaunch and get ready for your breakthrough.

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(challenge) Create 30-Days of Social Media Content

LaShanda — Tue, 25 Jul 2023 15:02:37 +0000

Instead of saying “Marsha! Marsha! Marsha!”, frustrated creatives and entrepreneurs find themselves quietly screaming, “Content! Content! Content!” What content should I create? How do I create that content? Where do I post that content? How do I get back on track when I haven’t posted content in a super long time?!?! Ugh! The struggle is real, but if you want to step up to the challenge of creating 30 days of personal branded content together, let’s do it In the spirit of helping you keep things simple and moving forward, I am hosting a pop-up Social Media Content Creation session tonight inside the SistaSense Circle, which is my monthly mastermind, mentorship + accountability community for women entrepreneurs.

As part of this month’s focus on Social Media Marketing, tonight’s (7/25/23) social media session starts at 7PM EST, with all replays included. Using Canva + ChatGPT + your A-Ma-Zing Creativity we’ll craft a collection of 30 engaging social media posts that you can use for branding, credibility building, business marketing and product promotion. We’ll also talk about how you can quickly craft and design your social media graphics using Canva Magic Write + Bulk Create features, total timesavers for the busy boss looking to quickly create quality content. I’d love for you to join us live, but you can also catch us on the replays side, if you’d like to watch previous SistaSense Mastermind Sessions On-Demand.

And best of all, you’ll also get access to join us inside this month’s Sell on Social 4-Week Challenge. Join the SistaSense Circle. Ask Questions. And I’ll do my best to point you in the right direction.

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Freebie Lead Magnet Ideas and Sale Boosters

LaShanda — Sat, 08 Oct 2022 20:52:59 +0000

Today let’s talk about great freebie lead magnet ideas you can use to attract new leads and customers as well as convert previous customers and premium clients to boost sales. Also, review the resources shared with you in this training including the free Signups and Sales Template and the Freebies and Goodies Guide.

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List-Building Made Easy: Fresh Alternatives to Creating Lead Magnets

LaShanda — Fri, 08 Jul 2022 19:50:24 +0000

You want to build your list and generate more sales in your business, but you’re stuck in a rut, trying the same old lead magnet/lead generation tactics. If you seriously want to make more money online, the first thing that I want you to do is Stop giving all your content away for free. I like a good free ebook, newsletter, or training as much as the next person, but they don’t always help you generate sales especially if they are not clearly connected to solid upsell offers and funnels that convert.

When it comes to building your email list and growing your customer base, you have more options beyond creating yet another freebie lead magnet. Today I am going to share some of my favorite list-building strategies that are actually better than giving away freebies.

Today’s free mastermind training video below is Better Than Freebies: Profitable Ways to Grow Your Online Business By Creating Low Price Point Products and Five Dollar Funnels.

Download your free Better Than Freebies Guide as mentioned in this training, which is actually from my monthly mastermind, which you are welcome to join if you’d like monthly live training on monetization, marketing, and sales. And if you are working on your list-building and email marketing efforts, be sure to download the List-Building Bundle.

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Quick Content Marketing Ideas for Entrepreneurs

LaShanda — Thu, 07 Jul 2022 19:27:36 +0000

Content creation can feel overwhelming, but it doesn’t have to be. Today let’s talk about how to quickly create content by turning pages into posts and posts into PDFS. Watch this video, check out the quick content examples, and start the Content Creation Challenge.

If you like this activity, there are a lot more where they came from. Join the Content Creation challenge for even more content marketing strategies. In addition to this challenge, you might also like the 20-Minute Content Plan.

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How to Create 100 Pieces of Content in One Day

LaShanda — Thu, 23 Jun 2022 10:23:35 +0000

Content Creation can sometimes feel overwhelming, but it doesn’t have to be. Today I am going to share with you how you can quickly Map Out 100 Pieces of Content in One Day. And if you enjoy this quick training, take things a step further inside the Sell on Social Webinar Workshop featuring a ton of creative ways to quickly create quality content using all the easy-to-use tools, techniques, and templates that I have created for you.

Work On Your 100 Boss

Fellow entrepreneur and business bestie, if you feel overwhelmed, stuck, easily distracted, or all over the place, I’ve created a series of projects and challenges to help you focus on the power of the number 100. According to the 21/90 Rule, it takes 21 days to build a habit and 90 days to build a lifestyle, and so I personally like to challenge myself and my clients to laser-focus work on specific progress, profit, and productivity projects over the course of a 100 day period.

Today’s training video was originally featured as part of the Sell on Social Masterclas, review for more social media marketing training, tools, and templates.

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Best Ring Light for Recording Videos on Your Phone

LaShanda — Tue, 21 Jun 2022 09:41:18 +0000

You already know creating videos is a great way to market your business online, so why are you still propping your phone up on a box or stack of books? Today let’s talk about one of my favorite home office must-haves, the best Ring Light / Phone Holder for Recording Videos on Your Phone.

Video Marketing Resources and Recommendations

You can browse all of my favorite essential home-office goodies, productivity tools, and business books via my Amazon Top Tools Page.

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Perfect Password Book

LaShanda — Tue, 21 Jun 2022 08:57:39 +0000

Do you have a love/hate relationship with all your passwords? As a web designer and content coach, I’m always working on client projects that require me to login into their different accounts. Over the years I’ve discovered that a lot of entrepreneurs, especially the non-techies, struggle with organizing and keeping track of their passwords for different Internet accounts, computer logins, and software purchases. For this reason, I created the Perfect Password book with business owners and also non-techie people in mind.

If you’ve ever spent hours feeling frustrated, struggling to log into a website, or asking yourself ‘WTF is my Password?’, you know how much time you can save and peace of mind you can get from being able to quickly, easily save, update and find your important passwords when you need them. Think of the Perfect Password book as a new-age address book that pretty much every sane person should have or go grab to keep your sanity.

Get organized, productive, and more intentional about your time with the help of the Perfect Password Book; your personal internet password logbook. Keep all your important computer logins, software purchases, website addresses, usernames, and passwords in one secure and convenient place. Never forget your passwords again! Quick & easy to use. Arranged in A-Z alphabetical order you can quickly find, track, and update your passwords as needed.

Get your Perfect Password book today. You might also want to grab a few for someone who might need one of these two, your business besties, coworkers, parents, spouse, and friends.

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6 Sales Tools I Use to Run My Business

LaShanda — Tue, 21 Jun 2022 08:24:38 +0000

There are so many different eCommerce platforms online to choose from. If you are an entrepreneur on a budget, it might be hard to figure out which one is the right sales tool for you. Today I’d like to share a few of my favorite sales tools when it comes to setting up eCommerce websites, online stores, sales pages, affiliate programs, membership websites, subscription programs, digital course libraries, and more.

Watch the video below for a quick run down of what I use, why I use a collection of different sales tools, and which eCommerce sales tools might work best for you too.

eCommerce Resources and Recommendations

Alternatives to Selz

For many years now, I’ve hosted my digital products online store using the Selz platform. Last year Selz was purchased by Amazon and this year the company is closing. Because Selz is unfortunately no longer available, here are a few alternatives to Selz platform including Shopify, Gumroad, Payhip, and Woocommerce.

Leave a comment if you have questions about the video or resources mentioned today. You might also like the Run Your Business Like a Boss Guide and Planner.

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Use Videos to Promote Your Books Online

LaShanda — Wed, 15 Jun 2022 17:46:12 +0000

You are an author, published speaker, or coach and you have just written your first or latest book. At this point you are probably asking yourself, how do I promote my book and market my business online? Here are a few things that you can consider trying, based on my own self-publishing and marketing efforts.

Create videos where you read, scroll through, or flip through the pages of your book. I created these types of videos all the time, with a few examples below.

Book Promotion Video #1

Book Promotion Video #2

TikTok, Reels, and other types of short-form video content are quickly becoming more and more popular, so you can easily create and share these across your social media platforms on a regular basis.

I can show you how to create animated scroll and flip through book videos as part of the Put Yourself Out There: Online Marketing Program.

Sidenote: On the topic of Book Marketing, the Book Business Virtual Summit may also be of interest to you.

This post is a part of two series I’m working on around how to Put Yourself Out There, plus how to Market and Promote Your Black Owned Business.

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Brand Like A Boss Tool Kit: Tools, Template, and Resource Guides

LaShanda — Mon, 13 Jun 2022 16:24:37 +0000

As a web designer, a lot of what I do revolves around helping my clients create pretty, professional, polished brands online. To help you work on your business building and branding efforts, here are a few resources that I have created.

The Brand Like a Boss Tool Kit, a combination of free business growth and marketing tools, stock photos, and templates perfect for today’s woman entrepreneur.

The Boss Up Bundle, is a collection of online business resources including the Build Like A Boss Resource Guide, the One Page Marketing Plan, the Sign-Ups and Sales List-Building Checklist, the Money Magnet Manifestation Journal, and the Digital Dollars Guide to Digital Products that sell well online.

The Print Your Profits Guide breaks down five ways that you can make money online through digital self-publishing using the top print-on-demand platforms.

The Brand Mag Bootcamp is a webinar training plus Canva magazine template that I created and included inside the Print Your Profits Template Bundle. I show you how to create your own branded magazine using your blog content, articles, guest contributions, product photos, and more.

The Brand Challenge webinar training plus template bundle walks you through how to create 7-Day or 30-Day email automated challenges within your business brand that you can make available for sale or use as freebie lead magnets to grow your list and build your following.

Let me know if any of these are helpful to you. Leave a comment or ask questions about any other business building or branding resources that you need.

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5 Ways to Host Brand Events on a Budget

LaShanda — Mon, 13 Jun 2022 16:01:37 +0000

Hosting virtual events and offline in-person events is one of several ways that I monetize my content and make money online. To help you with your brand and business-building efforts, I am sharing a live stream training that I did on 5 Ways to Host Brand Events on a Budget.

This video was recorded during one of my weekend workshops here in NC using the StreamYard platform, which is perfect for live streaming your content across multiple platforms including YouTube, Facebook, LinkedIn, and Twitter.

If you would like to participate in one of my upcoming live virtual work in-person events, you can click here for more details.

For even more help with branding, click here to watch some of my best Brand and Business videos. The Create Your Own Brand Products training video is one of five fabulous resources included inside the free Brand Like a Boss Tool Kit, a combination of free business growth and marketing tools, stock photos, and templates perfect for today’s woman entrepreneur.

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