Bob Wallace blog

NetFlix + Xbox = Web Video Fun & Games

Mon, 09 Feb 2009 08:05:15 PDT

From the people at NetFlix Inc. (NFLX), the company that knocked Blockbuster into virtual irrelevance with their mail-order DVD rental service, comes a free way for members with gaming consoles to download a wide array of TV shows and movies over the Internet.While service providers are struggling mightily to come to grips with video over the Web, companies without TV ...

(Very) Forgettable Super Bowl Ads

Mon, 02 Feb 2009 08:59:44 PDT

If ever there was a front-and-center case to be made for the value of targeted advertising, Sunday’s Super Bowl was it, featuring countless forgettable and pricey ads that barely kept viewers connected let alone fuel any purchasing decisions.Perhaps the biggest waste of time, money and effort was the ad for Sobe drinks that had folks grabbing 3D glasses to view ...

Do Vendors Still Lead With Tech Talk?

Mon, 26 Jan 2009 08:10:58 PDT

Service provider execs: Do vendors still focus on tech-based sales and marketing efforts with you?I’m unsure and don’t want to assume anything, but I’m wary as those who advise equipment and software vendors on sales tactics tell me they still do – even when calling C-level executives!This is especially sobering news with a crippled economy, spending cutbacks and what I ...