<?xml version="1.0" encoding="UTF-8"?>
<?xml-stylesheet type="text/xsl" media="screen" href="/~d/styles/rss2full.xsl"?><?xml-stylesheet type="text/css" media="screen" href="http://feeds.feedburner.com/~d/styles/itemcontent.css"?><rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0">

<channel>
	<title>Bootstrapper.com</title>
	
	<link>http://www.bootstrapper.com</link>
	<description>Confessions of Cereal Entrepreneurs &amp; Investors</description>
	<pubDate>Wed, 11 Nov 2009 14:24:25 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.5.1</generator>
	<language>en</language>
			<atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" href="http://feeds.feedburner.com/BootstrapperBlog" type="application/rss+xml" /><feedburner:emailServiceId xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0">BootstrapperBlog</feedburner:emailServiceId><feedburner:feedburnerHostname xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0">http://feedburner.google.com</feedburner:feedburnerHostname><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com" /><item>
		<title>The Right Play</title>
		<link>http://www.bootstrapper.com/2009/11/11/the-right-play/</link>
		<comments>http://www.bootstrapper.com/2009/11/11/the-right-play/#comments</comments>
		<pubDate>Wed, 11 Nov 2009 14:24:25 +0000</pubDate>
		<dc:creator>Richie Hecker</dc:creator>
		
		<category><![CDATA[Web Trends]]></category>

		<guid isPermaLink="false">http://www.bootstrapper.com/?p=1859</guid>
		<description><![CDATA[
So I’d like to recount one of the hands I had at poker over last week. 

The Setup: I was playing Texas Hold-em at a 1 / 2 No Limit Table. The average bet was around $12 and average pot around $75. I

 The Hand: I was dealt Pocket Rockets (Aces) and bet $20 pre-flop. [...]]]></description>
			<content:encoded><![CDATA[<p><!--StartFragment--></p>
<p class="MsoNormal">So I’d like to recount one of the hands I had at poker over last week.<span> </span></p>
<p class="MsoNormal">
<p class="MsoNormal">The Setup: I was playing Texas Hold-em at a 1 / 2 No Limit Table. The average bet was around $12 and average pot around $75. I</p>
<p class="MsoNormal">
<p class="MsoNormal"><span> </span>The Hand: I was dealt Pocket Rockets (Aces) and bet $20 pre-flop. Everyone but one person folded. The flop falls, an ice hits the felt (Yes, I go!) Trips. He checks. I check. 4<sup>th</sup> street falls a random card.<span> </span>He bets $20, I double the bet. Now there are 2 flush draws on the table and I figure he’s playing a flush draw. The final card falls, a 2 of diamonds. I go all in, he calls. I lose. It turns out he started with 3 / 5 diamonds and was playing an inside straight draw all the way through and he caught it on the river. I played the hand text book perfect, bet heavy to fight off fisherman, checked on the ace and re-raised on 4<sup>th</sup> (representing a high flush draw) and he still called, played the hand horribly and won.</p>
<p class="MsoNormal">
<p class="MsoNormal">The lesson here is no matter how well you play your hand, you can still lose all your chips.</p>
<p class="MsoNormal">
<p class="MsoNormal">PS. I left the tale swearing and pissed <span><span>J</span></span></p>
<p><!--EndFragment--></p>
]]></content:encoded>
			<wfw:commentRss>http://www.bootstrapper.com/2009/11/11/the-right-play/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Martha’s Vineyard vs. The Hamptons</title>
		<link>http://www.bootstrapper.com/2009/11/10/martha%e2%80%99s-vineyard-vs-the-hamptons/</link>
		<comments>http://www.bootstrapper.com/2009/11/10/martha%e2%80%99s-vineyard-vs-the-hamptons/#comments</comments>
		<pubDate>Tue, 10 Nov 2009 14:24:04 +0000</pubDate>
		<dc:creator>Richie Hecker</dc:creator>
		
		<category><![CDATA[Web Trends]]></category>

		<guid isPermaLink="false">http://www.bootstrapper.com/?p=1858</guid>
		<description><![CDATA[
I spent a few days in Cape Cod &#38; Martha’s Vineyard (first time there) and it’s interesting. It feels like The Hamptons but less younger people, less to do though more relaxing because it doesn’t have the same exodus of NYC feel. Very nice beaches in Cape Cod, relaxed little town in Martha’s Vineyard with [...]]]></description>
			<content:encoded><![CDATA[<p><!--StartFragment--></p>
<p class="MsoNormal">I spent a few days in Cape Cod &amp; Martha’s Vineyard (first time there) and it’s interesting. It feels like The Hamptons but less younger people, less to do though more relaxing because it doesn’t have the same exodus of NYC feel. Very nice beaches in Cape Cod, relaxed little town in Martha’s Vineyard with a ton of ice cream shops (I think I counted 5 on one block). Fun vacation though I think I prefer the Hamptons.</p>
<p><!--EndFragment--></p>
]]></content:encoded>
			<wfw:commentRss>http://www.bootstrapper.com/2009/11/10/martha%e2%80%99s-vineyard-vs-the-hamptons/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Indian Reservations Suck</title>
		<link>http://www.bootstrapper.com/2009/11/09/indian-reservations-suck/</link>
		<comments>http://www.bootstrapper.com/2009/11/09/indian-reservations-suck/#comments</comments>
		<pubDate>Mon, 09 Nov 2009 14:23:18 +0000</pubDate>
		<dc:creator>Richie Hecker</dc:creator>
		
		<category><![CDATA[Web Trends]]></category>

		<guid isPermaLink="false">http://www.bootstrapper.com/?p=1857</guid>
		<description><![CDATA[
So I just spent a couple of days at Mohegan Sun and while it’s a gorgeous hotel, I have terrible luck there. I’ve been there 3 times. The first time I was extremely depressed and read about a serial killer (really good for when you’re in a bad mood), the second time it was the [...]]]></description>
			<content:encoded><![CDATA[<p><!--StartFragment--></p>
<p class="MsoNormal">So I just spent a couple of days at Mohegan Sun and while it’s a gorgeous hotel, I have terrible luck there. I’ve been there 3 times. The first time I was extremely depressed and read about a serial killer (really good for when you’re in a bad mood), the second time it was the tipping point leading to a break up with my then gf of 5 years. Finally this week I lost money on 3 bad beats at poker. Arg!</p>
<p><!--EndFragment--></p>
]]></content:encoded>
			<wfw:commentRss>http://www.bootstrapper.com/2009/11/09/indian-reservations-suck/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Feed the hungry and join me for an amazing event :)</title>
		<link>http://www.bootstrapper.com/2009/11/02/feed-the-hungry-and-join-me-for-an-amazing-event/</link>
		<comments>http://www.bootstrapper.com/2009/11/02/feed-the-hungry-and-join-me-for-an-amazing-event/#comments</comments>
		<pubDate>Mon, 02 Nov 2009 23:25:01 +0000</pubDate>
		<dc:creator>Richie Hecker</dc:creator>
		
		<category><![CDATA[Web Trends]]></category>

		<guid isPermaLink="false">http://www.bootstrapper.com/?p=1853</guid>
		<description><![CDATA[ Hi everyone:
 November is quickly approaching, with the promise of Thanksgiving and the winter holidays (and vacation!) not too far away.  For many of us, the holiday season reminds us of great memories of family, friends and yes, great food. 
But for the nearly 1.3 million New Yorkers who rely on emergency food services to feed their [...]]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal"><span style="font-family: Arial; font-size: x-small;"><span> Hi everyone:</span></span></p>
<p class="MsoNormal"><span style="font-family: Arial; font-size: x-small;"><span> November is quickly approaching, with the promise of Thanksgiving and the winter holidays (and vacation!) not too far away.  For many of us, the holiday season reminds us of great memories of family, friends and yes, great food. </span></span></p>
<p class="MsoNormal"><span style="font-family: Arial;">But for the nearly 1.3 million New Yorkers who rely on emergency food services to feed their family, it&#8217;s this time of year that can be the most difficult, offering them a stark reminder about what they are missing.  </span></p>
<p class="MsoNormal"><span style="font-family: Arial; font-size: x-small;"><span> <span style="font-family: 'Lucida Grande';"><strong><span style="font-family: Arial; font-size: x-small;"><span>I am writing because I&#8217;m hopeful you&#8217;ll join me in making a difference in the lives of those New Yorkers most in need</span></span></strong><span style="font-family: Arial; font-size: x-small;"><span>.  I&#8217;ve decided to join Robin Hood (<a href="http://www.robinhood.org/">www.robinhood.org</a>), New York City&#8217;s largest anti-poverty organization, as a Co-Chair member of their Food for Good initiative, where they are partnering with Fresh Direct to deliver holiday meals to 120,000 New Yorkers. For just $50, you can purchase a delicious holiday meal, complete with turkey and all the fixings, that will feed a family of eight.  100% of every donation will go to helping to feed people.</span></span></span></span></span></p>
<p class="MsoNormal"><strong><span style="font-family: Arial; font-size: x-small;"><span>I want to invite you to join me on Thursday, November 12th at Robin Hood&#8217;s Food for Good event at M2 in New York City from 8pm-11pm.  </span></span></strong><span style="font-family: Arial; font-size: x-small;"><span></span></span></p>
<p class="MsoNormal"><strong><span style="font-family: Arial; font-size: x-small;"><span>Robin Hood is known for their events, and this evening will be no different. </span></span></strong><span style="font-family: Arial; font-size: x-small;"><span> It&#8217;ll be an amzing crowd with celebrities and people from every conceivable industry, great music, lots of drinks, and an inspiring message.  <span><span style="text-decoration: underline;">Price of admission:  The purchase of at least one $50 holiday meal through Fresh Direct, with a VIP ticket available to anyone purchasing at least 10 holiday meal boxes ($500 donation)</span></span>.   </span></span></p>
<p class="MsoNormal"><span style="font-family: Arial; font-size: x-small;"><span>Even if you can&#8217;t attend, I hope you&#8217;ll still consider helping those less fortunate this holiday season by going directly to Fresh Direct and donating at least $50</span></span></p>
<p class="MsoNormal"><strong><span style="font-family: Arial; font-size: x-small;"><span> </span></span></strong></p>
<p class="MsoNormal"><strong><span style="font-family: Arial; font-size: x-small;"><span>Just visit <a href="x-msg://1555/foodforgood.eventbrite.com">foodforgood.eventbrite.com</a> to purchase your meal and donate to the cause.</span></span></strong></p>
<p class="MsoNormal"><span style="font-family: Arial; font-size: x-small;"><span> </span></span></p>
<p class="MsoNormal"><span style="font-family: Arial; font-size: x-small;"><span>Just be sure to let me know when you donate, so I can keep track of who&#8217;s attending the event and ensure that you are on the list, and so I can see how many New Yorkers my friends can help feed this holiday season.</span></span></p>
<p class="MsoNormal"><span style="font-family: Arial; font-size: x-small;"><span> </span></span></p>
<p class="MsoNormal"><span style="font-family: Arial; font-size: x-small;"><span>Thank you in advance for considering this request.  I know for many of us, it&#8217;s been a challenging year.  Yet I think we all also recognize that we are fortunate compared to so many others who are having trouble simply putting food on the table.  Working together, we can brighten the lives of many people in need during this time of year, and give them some great holiday memories of their own.</span></span></p>
<p class="MsoNormal"><span style="font-family: Arial; font-size: x-small;"><span> </span></span></p>
<p class="MsoNormal"><span style="font-family: Arial; font-size: x-small;"><span>I hope to see you on November 12th!</span></span></p>
<p class="MsoNormal"><span style="font-family: Arial; font-size: x-small;"><span> </span></span></p>
<p class="MsoNormal"><span style="font-family: Arial; font-size: x-small;"><span>Warm regards,</span></span></p>
<p class="MsoNormal"><span style="font-family: Arial; font-size: x-small;"><span> </span></span></p>
<p class="MsoNormal"><span style="font-family: Arial;">Richie </span></p>
<p class="MsoNormal"><span style="font-family: Arial; font-size: x-small;"><span>p.s.  And help us spread the word about Robin Hood.  Follow Robin Hood on Facebook at <a href="http://www.freshdirect.com/media/zipcheck.html">www.facebook.com/robinhood</a> and on Twitter at @RobinHoodNYC (<a href="http://twitter.com/robinhoodnyc">http://twitter.com/robinhoodnyc</a>)</span></span></p>
<p class="MsoNormal"><span style="font-family: 'Times New Roman'; font-size: small;"><span> </span></span></p>
<p class="MsoNormal"><span style="font-family: Corbel; font-size: x-small;"><span> </span></span></p>
]]></content:encoded>
			<wfw:commentRss>http://www.bootstrapper.com/2009/11/02/feed-the-hungry-and-join-me-for-an-amazing-event/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Are you ordering from the fucking side of the menu?</title>
		<link>http://www.bootstrapper.com/2009/10/30/are-you-ordering-from-the-fucking-side-of-the-menu/</link>
		<comments>http://www.bootstrapper.com/2009/10/30/are-you-ordering-from-the-fucking-side-of-the-menu/#comments</comments>
		<pubDate>Fri, 30 Oct 2009 07:34:42 +0000</pubDate>
		<dc:creator>Richie Hecker</dc:creator>
		
		<category><![CDATA[Web Trends]]></category>

		<guid isPermaLink="false">http://www.bootstrapper.com/?p=1817</guid>
		<description><![CDATA[I don’t remember where that line was from but I thought it was hilarious. I was out and someone made the comment “are you ordering from the fucking side of the menu” to which I replied “Sure, that sounds fun”. I don’t remember the context but it was hilarious at the time. And no we [...]]]></description>
			<content:encoded><![CDATA[<p>I don’t remember where that line was from but I thought it was hilarious. I was out and someone made the comment “are you ordering from the fucking side of the menu” to which I replied “Sure, that sounds fun”. I don’t remember the context but it was hilarious at the time. And no we weren’t in a strip club. </p>
]]></content:encoded>
			<wfw:commentRss>http://www.bootstrapper.com/2009/10/30/are-you-ordering-from-the-fucking-side-of-the-menu/feed/</wfw:commentRss>
		</item>
		<item>
		<title>How To Seduce Difficult Women!!!</title>
		<link>http://www.bootstrapper.com/2009/10/19/how-to-seduce-difficult-women/</link>
		<comments>http://www.bootstrapper.com/2009/10/19/how-to-seduce-difficult-women/#comments</comments>
		<pubDate>Mon, 19 Oct 2009 14:13:41 +0000</pubDate>
		<dc:creator>Richie Hecker</dc:creator>
		
		<category><![CDATA[Web Trends]]></category>

		<guid isPermaLink="false">http://www.bootstrapper.com/?p=1852</guid>
		<description><![CDATA[Hey Everyone,
 
As some of you might already know, I have been brought in at the last minute as an Associate Producer of a film titled,  How To Seduce Difficult Women, an hilarious comedy in which a smooth, yet flawed, Frenchman writes a best-selling book and teaches a group of loveable losers the secrets of woo&#8217;ing [...]]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal">Hey Everyone,</p>
<p class="MsoNormal"> </p>
<p class="MsoNormal">As some of you might already know, I have been brought in at the last minute as an Associate Producer of a film titled,  <span style="text-decoration: underline;"><a href="http://www.HowToSeduceDifficultWomen.com">How To Seduce Difficult Women</a></span>, an hilarious comedy in which a smooth, yet flawed, Frenchman writes a best-selling book and teaches a group of loveable losers the secrets of woo&#8217;ing women. Definitely a must see film as it is as romantic as it is funny. The film comes out on October 30<sup>th</sup>  at The Village East Cinema in New York, where it will be featured there for two weeks before its  nationwide release.</p>
<p class="MsoNormal"> </p>
<p class="MsoNormal">I am helping to promote this film with my dear friend, the amazing Ms. Evelyn YK Lee of <a href="http://www.vinegroup.com/" target="_blank"><span>www.vinegroup.com</span></a>. She was invited by the movie’s Producer Mr. Richard Temtchine (at the last minute), to advise on marketing &amp; distribution strategies (because of her seasoned international business experience). Evelyn is a part time New Yorker and global trotting entrepreneur.  I was brought in to work as part of her team. Evelyn said “yes” to Richard because of the fun nature of this movie. We&#8217;re helping Richard to spread the word about the film and bring awareness among our friends and members of the media industry. </p>
<p class="MsoNormal"> </p>
<p class="MsoNormal">Richie</p>
]]></content:encoded>
			<wfw:commentRss>http://www.bootstrapper.com/2009/10/19/how-to-seduce-difficult-women/feed/</wfw:commentRss>
		</item>
		<item>
		<title>My Friend is on TV Today!!!</title>
		<link>http://www.bootstrapper.com/2009/10/14/my-friend-is-on-tv-today/</link>
		<comments>http://www.bootstrapper.com/2009/10/14/my-friend-is-on-tv-today/#comments</comments>
		<pubDate>Wed, 14 Oct 2009 15:01:47 +0000</pubDate>
		<dc:creator>Richie Hecker</dc:creator>
		
		<category><![CDATA[Web Trends]]></category>

		<guid isPermaLink="false">http://www.bootstrapper.com/?p=1851</guid>
		<description><![CDATA[Everyone my good friend Valerie Gurka is on tv today, it&#8217;s an awesome full length web tv show about being fearless and going for what you want! http://www.fearlessbusiness.tv
Check it out!
R
]]></description>
			<content:encoded><![CDATA[<p>Everyone my good friend Valerie Gurka is on tv today, it&#8217;s an awesome full length web tv show about being fearless and going for what you want! <a href="http://www.fearlessbusiness.tv">http://www.fearlessbusiness.tv</a></p>
<p>Check it out!</p>
<p>R</p>
]]></content:encoded>
			<wfw:commentRss>http://www.bootstrapper.com/2009/10/14/my-friend-is-on-tv-today/feed/</wfw:commentRss>
		</item>
		<item>
		<title>It’s Sunny Cause It’s True</title>
		<link>http://www.bootstrapper.com/2009/10/13/its-sunny-cause-its-true/</link>
		<comments>http://www.bootstrapper.com/2009/10/13/its-sunny-cause-its-true/#comments</comments>
		<pubDate>Tue, 13 Oct 2009 22:22:52 +0000</pubDate>
		<dc:creator>GerritHall</dc:creator>
		
		<category><![CDATA[Web Trends]]></category>

		<guid isPermaLink="false">http://www.bootstrapper.com/?p=1850</guid>
		<description><![CDATA[
Focus magazine covers 25 things they learned about business from It&#8217;s Always Sunny in Philadelphia.  Must read, if you&#8217;re as much a fan of the depraved show as I am.
Two other lessons they could draw from the sleeper success of the show:

&#8220;If you build it, they will come.&#8221;  The show languished in the ratings for [...]]]></description>
			<content:encoded><![CDATA[<p style="center;"><img class="aligncenter" src="http://upload.wikimedia.org/wikipedia/en/thumb/0/05/It%27s_Always_Sunny_Season_1_%26_2_DVD_Box.jpg/260px-It%27s_Always_Sunny_Season_1_%26_2_DVD_Box.jpg" alt="" width="260" height="260" /></p>
<p>Focus magazine covers <a href="http://bit.ly/32k6sG">25 things they learned about business from It&#8217;s Always Sunny in Philadelphia</a>.  Must read, if you&#8217;re as much a fan of the depraved show as I am.</p>
<p>Two other lessons they could draw from the sleeper success of the show:</p>
<ul>
<li>&#8220;If you build it, they will come.&#8221;  The show languished in the ratings for a while, but kept putting out great content. Eventually, Hulu came along and the show&#8217;s popularity skyrocketed.</li>
<li>As the quotable <a href="http://en.wikiquote.org/wiki/H._L._Mencken">H.L. Mencken</a> phrased it, &#8220;No one in this world, so far as I know — and I have researched the records for years, and employed agents to help me — has ever lost money by underestimating the intelligence of the great masses of the plain people.&#8221;  The show proudly plumbs new lows of immorality, and it&#8217;s always fun to watch.</li>
</ul>
]]></content:encoded>
			<wfw:commentRss>http://www.bootstrapper.com/2009/10/13/its-sunny-cause-its-true/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Everybody’s Everything</title>
		<link>http://www.bootstrapper.com/2009/10/12/everybodys-everything/</link>
		<comments>http://www.bootstrapper.com/2009/10/12/everybodys-everything/#comments</comments>
		<pubDate>Mon, 12 Oct 2009 19:41:38 +0000</pubDate>
		<dc:creator>GerritHall</dc:creator>
		
		<category><![CDATA[Web Trends]]></category>

		<guid isPermaLink="false">http://www.bootstrapper.com/?p=1849</guid>
		<description><![CDATA[Nowadays, I always hear the same clumsy phrase on loop:
EVERYBODY&#8217;S ___________!
In reality, here&#8217;s an alphabetical list of what &#8220;everybody&#8217;s&#8221; doing:

semi-actively setting personal goals
semi-passively seeking entertainment
sleeping or worrying
thinking about family
thinking about food
thinking about friends
worrying or sleeping

Happy Discoverer&#8217;s Day, y&#8217;all!
]]></description>
			<content:encoded><![CDATA[<p>Nowadays, I <em>always</em> hear the same clumsy phrase on loop:</p>
<blockquote><p><strong><em>EVERYBODY&#8217;S </em></strong>___________!</p></blockquote>
<p>In reality, here&#8217;s an alphabetical list of what &#8220;everybody&#8217;s&#8221; doing:</p>
<ul>
<li>semi-actively setting personal goals</li>
<li>semi-passively seeking entertainment</li>
<li>sleeping or worrying</li>
<li>thinking about family</li>
<li>thinking about food</li>
<li>thinking about friends</li>
<li>worrying or sleeping</li>
</ul>
<p>Happy Discoverer&#8217;s Day, y&#8217;all!</p>
]]></content:encoded>
			<wfw:commentRss>http://www.bootstrapper.com/2009/10/12/everybodys-everything/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Brilliance</title>
		<link>http://www.bootstrapper.com/2009/10/10/brilliance/</link>
		<comments>http://www.bootstrapper.com/2009/10/10/brilliance/#comments</comments>
		<pubDate>Sat, 10 Oct 2009 23:09:10 +0000</pubDate>
		<dc:creator>Richie Hecker</dc:creator>
		
		<category><![CDATA[Web Trends]]></category>

		<guid isPermaLink="false">http://www.bootstrapper.com/?p=1847</guid>
		<description><![CDATA[I just saw an interview with Gary V -
http://www.cnn.com/video/#/video/business/2009/05/15/your.money.vaynerchuk.intv.cnn?iref=videosearch
Gary does such an amazing job that it actually feels like a rehearsed TV infomercial - yet this is CNN!
Watch it and Crush It!!!
Richie 
]]></description>
			<content:encoded><![CDATA[<p>I just saw an interview with Gary V -</p>
<p>http://www.cnn.com/video/#/video/business/2009/05/15/your.money.vaynerchuk.intv.cnn?iref=videosearch<a href="http://www.cnn.com/video/#/video/business/2009/05/15/your.money.vaynerchuk.intv.cnn?iref=videosearch"></a></p>
<p>Gary does such an amazing job that it actually feels like a rehearsed TV infomercial - yet this is CNN!</p>
<p>Watch it and Crush It!!!</p>
<p>Richie </p>
]]></content:encoded>
			<wfw:commentRss>http://www.bootstrapper.com/2009/10/10/brilliance/feed/</wfw:commentRss>
		</item>
	</channel>
</rss><!-- Dynamic Page Served (once) in 0.791 seconds --><!-- Cached page served by WP-Cache -->
