Boston SEO PPC Freelancer

Wordpres Theme Developer & Designer Boston

2009-09-29T11:28:00.000-07:00

Wordpres Development & Design Services

Wordpres blogging is getting very popular. With the popularity of Wordpres and social media online personal look is becoming an everyday pastime for people. With your own custom designed Wordpress blog you can create its visual design and functionality to suit your needs!.

Depending on your requirements I will create a custom designed Wordpress blog for anyone who is using Wordpress. Wordpress blogging tools are easy, custom editable and come with thousands of easy to use plugins such as image galleries, videos etc that you can download and install yourself. I work with you to create a unique Wordpress blog design that allows you to access the great features of Wordpress easily.

You can easily get a wordpress blog integrated into your existing websites design, custom Wordpress themed to mirror like they were always a part of the websites design. By adding a blog into your website you can increase the number of visitors to your website through search engines and referrals, as well as increasing brand awareness to your brand.

Email me if you have any question at don@tripleroi.com

Wordpress Development & Designer Boston

2009-09-29T10:48:00.001-07:00

Are you stuck on Wordpress? I will work with your to create your unique wordpress blog design with your own .com address.

WordPress is a flexible and easy-to-use content management system (CMS) with outstanding blogging functionality. WordPress is open source meaning free and is one of the most popular blogging tools in the world. You can manage your entire site with WordPress or just install it to use for your Web site Blog. I help my clients create the best interactive experience for your blog readers. I have a wide range of experience with WordPress platform, which must includes plugin/ core development in addition to installation and theme customization. I have a high proficiency in PHP and associated frameworks and command of web standards, CSS-based Wordpress design, cross-browser compatibility. At fist I start by assessing issues critically and provide recommendations for solutions.

Below is a list of my Wordpress design & development

Wordpress design - usability, accessibility, new trends
Wordpress coding (X)HTML, CSS,
Wordpress JavaScript and PHP Scripts Insertions,
Wordpress MYSQL Databases,
Wordpress E-Commerce - Shopping
Wordpress Search Engine Optimization,
Wordpress blogs insertion and customization, CMS (Content Management System)
Wordpress Theme Alternations
Wordpress Them Design

I will utilize other front end coding skills to complement WordPress development in PHP
,implement new features from conception to prototyping to UI, as well as optimizing existing features, incorporate feedback from product management, rapidly fix bugs and solve problems.

Request a Blog Design Quote email me at don@triplroi.com to discuss your needs.

Boston Web Page Design

2009-09-26T09:55:00.000-07:00

Website design skilfully bridges technical and marketing requirements to put sizzle into a product, desire into a promotion or confidence into an interior.

Boston Area Web Design - Experienced Designer

2009-09-26T09:30:00.000-07:00

Serving the Boston Area for Web Design Services
Website design is a strategic tool used to gain market advantage by companies operating at a non-stop level 24/7. The products, the branding, the promotion and the business grounds are all designed to maximize customer acceptance of the goods and services they have to offer and to optimize the day to day operation of the business.

The benefits of website design are also available to national and small local businesses. The process can always be tailored to the resources available. Professional web designers provide a balance of technical and subjective skills that match the business needs of many industry areas. Whether you manufacture furniture, provide real estate, law firm, accountant, car dealer or sell wine there is a website design professional who can help you improve your website business.

If you have any questions I would be happy to help you so feel free to email me at don@tripleroi.com

Boston Website Design

2009-09-26T09:16:00.000-07:00

Boston Website Designers bring human and artistic values to your online business problems, values that sell products and services, create demand and inspire customer confidence and loyalty.

Boston Website design is a planning process. It produces the best solution based on the stated business objectives and the information and resources available. It uses a methodical procedure to ensure that solutions are well thought out and all the known criteria for success are considered.
Just as a business plan is the first step to business success. A Boston Web design brief is the first step to project success. A design brief spells out the criteria that a project must meet. Boston Website designer does not leave business success to chance. I am a freelance web designer Bostonian helping small and large business develop websites and online applications.

Feel free to contact me with any questions at don@tripleroi.com

Setting Up Small Business Website Boston

2009-09-23T13:56:00.001-07:00

First before setting up your small business website there are a few basics you need to know prior to launching your website.

First secure a domain name from any website that you feel comfortable with and don't hesitate because it might be too late if you decide to go back and buy it the day after or week after. This goes especial for business around Boston area since every is after the Boston domain related keywords. There is a reason behind that but I wont get to details on this post. So go ahead an buy that Boston domain name.

Second, buy a small business hosting account either from a local Boston hosting company or national such as Goddady, Network Solutions, Bluehost etc. These days hosting companies offer great packages for small business owners to accommodate their budget.

Third, build the small business website but don's use free templates as they tend to destroy the look and feel of your website since it was not designed specifically for your target audience. Make sure you look for a Boston website designer around the town or city you live in, most of them will be happy to assist a local business.

Contract Web Developer Boston - For Hire - Hourly - By Project

2009-09-21T13:11:00.000-07:00

Also I can be hired as a contract web developer Boston. I offer the right combination of skills and experience in designing, building and maintaining websites. I will work together with our server engineers and design, implement the web front-end, and create visualization of analytics and diagnostics of web-based services. I am a self-starter, a strong team contributor, a fast learner and most importantly, creative. As Boston contract web developer I can offer are shown below but are not limited to:

Deep knowledge of java and/or a major server-side scripting language, such as PHP
Experience with CMS tools, Drupal and more
HTML/CSS, Javascript
Graphics and design software, such as Photoshop
Web server administration and the administration and maintenance of MySQL databases
Knowledge of Cookies, HTTP protocol issues

As a contract web developer Boston I can aslo perform internal and public-facing recurring web updates, standardize layout from disparate inputs and post both internal and external communication. Assist in the collection and reporting of website analytics, the preparation of pre-production materials for the development of new websites, and the analysis and reporting of internal and competitor’s websites.

Contact me at don@tripleroi.com

Freelance Web Designer Boston Mass

2009-09-21T12:48:00.000-07:00

As a Boston freelance web designer I work with you in ways big web design firms plainly cant. Why ? Well first of all you deal directly with me as a Boston web designer to get exactly what you are looking for in your website design. Some Boston web design firms offer modest, if any, interaction directly with the web designer that works on your web project.

Second, there is no middleman/intermediary party involved, therefore why I can offer extremely affordable rates with no compromise on the quality of service that you will receive. Being a Boston freelance web designer every client is important, no matter how big or small the website project is, this is an important difference that sets me apart from a Boston web design firm. My duties as a Boston freelance web designer are work to make sure that you are happy with the final product of the project and will give you all the support and guidance that you need.

As a Boston freelance web designer I always want to satisfy clients requests in a timely manner with my exceptional work. My business has been built on loyal clients and great quality work.

Ability to manage and estimate time outlays for each project
Ability to work with marketing, product development and engineering to implement intuitive designs.
Excellent communication and organization skills and able to work both on a team and independently.
Ability to handle and prioritize multiple projects simultaneously
Self directed with excellent time management skills

If this sound like something you or your company is looking for in Boston freelance web designer please email me at don@tripleroi.com

Drupal Web Development CMS integration in Boston - Freelancer

2009-09-21T12:27:00.000-07:00

Recently we have had a lot of requests for Drupal CMS web development Boston and decided to show some of the benefits of Drupal CMS

Open source, with no license fees.
Multi site support. Drupal CMS is designed to allow numerous websites to be overflow the one Drupal CMS installation.
superior user access organize settings.
Drupal community has contributed many modules which provide functionality that extend Drupal core.
Drupal CMS was designed for community-based Web sites and has sturdy user role and access control functionality.
Account control. You can configure Drupal CMS development to save a new version of your pages every time they are editing.
What that means is that you can go back to view or revert previous revisions if you want.
Advanced URL Control - Drupal CMS gives you precise control over URL structure( Great for SEO purposes). Drupal uses Apache's mod_rewrite to enable customizable URLs that are both user and search engine friendly.
Also not to forget the exceptional Documentation.

So if you are looking to create a website or residing an existing Drupal website I can defiantly help you with any Drupal(CMS) development needs around Boston area.

Success Strategy Compare Metrics

2009-08-25T20:11:00.001-07:00

Great online marketing starts with an end output in mind – what is your ultimate marketing goal …generate leads, customer acquisition, additional orders, more sign-ups. Whatever the case maybe the solution is out there for your business the only question is... how do I get there? The simple answer would be spend more money on TV or Radio Advertising …NO the answer is ONLINE MARKETING through the one proved online mediums such as Google Ad words, Search Engine Optimization, Social Media – to this day these services have been known to have somehow the highest and most measurable metrics of success.

Services Boston - Consultant - Agency - Freelancer

2009-08-12T18:07:00.000-07:00

Online marketing focuses on supporting organizations through the web technology change process, no matter what state the website is in, delivering real value in firstly getting the online marketing basics right and secondly developing appropriate search marketing shared service or outsourcing strategies, as well as how to manage these initiatives.

Online marketing will help you deliver a robust and quality of traffic to your website , that will add value to your organization. Our goal is to save you time and money without compromising on outcomes or project governance. Utilizing the web as our delivery channel allows us to manage our costs effectively and focus on research, providing our clients excellent value for money.

SEO Consultants - Boston Professional SEO Consultant

2009-08-12T17:52:00.000-07:00

To deliver successful online marketing most of the projects take planning, access to methodologies and tools, leadership, project management, communication and perseverance. The easy option is hiring an SEO consultant to manage all these projects rather than hire large SEM firms. This approach involves selecting the appropriate SEO consultant, ensuring they understand your industry, have the relevant knowledge and experience, and then negotiating fees and scope. In many cases the intellectual property and experience from the project is retained by the SEO consultants and the key outcome is a lengthy report.

Competent consultants ensure their projects deliver outcomes and results to the organization. To do this however requires the combination of internal resources, a business case, easy-to-use proven methodologies, SEO expert guidance, relevant online tools and access to website root and shared service experience. In addition, today's business environment demands project accountability and governance.

Cruises Marketing - Cruise Marketing Plan & Strategy

2009-08-11T08:31:00.000-07:00

Cruise marketing is what often cruise owners ask themselves at some point in their business life cycle. Lets face it marketing for cruises must be somehow expensive as it is a luxury commodity and advertising has to look expensive. However, looking expensive it is costly because you will have to hire models, actors, celebrities etc….to represent your cruise brand since that’s what people like to see. Back in the day the only way cruises market their business was through TV advertising, direct mail, post cards, brochures, catalogs and many other ineffective and overpriced forms of advertising that were un-measurable in terms of metrics. For example, it a cruise owner launched a TV ad, direct mail campaign targeting a specific audience in Boston, MA they would run the TV ads on local New England channels so people around the area will eventually see the TV ad and book the cruise by calling. Now here comes the importance of measuring your marketing metrics: how many people saw the TV ad, how many people open the direct mail envelope, what percentage of this audience actually did actually spend over 10 seconds to glance at the cruise commercial or direct mail offer? Well, you will never know that will you? Old cruise marketing strategies have the “ throw it at the wall and see if it sticks” kind of approach. However, these days that approach may cost you a fortune, as the competition is smarter and faster to adapt to new cruise marketing plans and strategies. Old marketing techniques are great for brand building but at what cost you may ask? If I am spending so much to just a build the brand while my competitor is taking all the customers online because they have taken advantage of new Internet marketing strategies.

Online marketing is the new way to go for cruise business owners and any other cruise business that does not want to break-even but actually increase lead and make a good profit. The great thing about cruise online marketing is that you are already targeting your core audience, the people are actively searching for your service and what a better way speak to them back by getting your website in front of them.

Lets do a search for Boston Cruises:

Take a close look at the map listings and the listings below the map. We can clearly see that Boston Harbor Cruises is the main key player here and is dominating the online space for Boston cruises. Now what that makes the visitors life easier so they don’t have to dig too many pages to find what they are looking for. That’s what the great benefit of online marketing for cruises because the selling point, value proposition can be tailored to meet visitors demand. Having said that I think having a great cruise marketing strategy to penetrate the online space is a must for a cruise business owner, as cruise line marketing it going to get even more competitive as more people discover the value of online marketing.

Having customers find your website book online and talk about your brand is the best customer acquisition strategy that can help any cruise ship company.

Law Firm Marketing - Who is your Audience ?

2009-08-07T12:29:00.000-07:00

The Audience Benefits Always Comes First

Online marketing is all about customer needs and target audience benefits. It does not matter what are you offering - it is what the client wants that is the most important aspect to focus your efforts. In most cases all of your Online marketing should be directed to answering the clients question 'What's in it for me?' You must choose between features and client benefits.

Law Firm Marketing - Who is your Competition ?

2009-08-07T12:16:00.000-07:00

You have to know your competition, its strengths and weaknesses, its strategies, what your customers/clients want and who they are, any gaps in the market - your market niche. And not to be lost in all this is the reason for running a business profit not turn-over.

Law Firm Internet Marketing Plan | Boston

2009-08-07T10:32:00.000-07:00

Law firms across United States are struggling with the execution of effective online marketing strategies. Despite the fact that if you are a marketing aware law firm and you know what to do to efficiently to generate leads for your practice, you may have little time or in-house expertise to put into practice your ideas.

This is why hiring a online marketing consultant for your law firm marketing is a great investment that will help your law firm the following:

Create and develop strategic online marketing action plan
Generate new online marketing strategies to meet business objectives
Take a close look at your branding initiatives and online market positioning
Tackle new brand awareness strategies to your target audience
Expand marketing mediums to support your current on-line/off-line marketing activities
Proficiency in implementing your tactical marketing actions plans
Reporting & ongoing monitoring and measurement of your online marketing metrics

So what have I done with past clients you may ask ? Successfully increased the number of leads and decreased the cost per lead. The great thing about online marketing is that everything is measurable to the penny, so if you think that one strategy is not working or is not very cost effective….it can stop immediately laving extra advertising budget in you pocket. Online marketing is about testing and retesting strategies until you find the correct formula and keep doing whats profitable.

If your law firm needs help with any of these areas, you can email me at don@tripleroi.com I am a Boston online marketing consultant and specialist with a proven track of record that can offer you support to effectively marketing your law firm.

Law Firm - Lawyer Lead Generation Strategies

2009-08-06T18:56:00.000-07:00

How to market you law firm? This is a question often large law firms or individual lawyer ask themselves how do we get our business to the next level. How do we get more leads? Majority of lawyers and law firms relay heavily on other web portals to advertise their website such as martindale.com, lawyers.com, findlaw.com, lexisnexis.com etc. However, the days have changed and now lawyers can advertise their website easily without having to rely on other web portals simply by using online marketing mediums such as Pay Per Click Marketing, Search Engine Optimization(SEO) , Social Media, Email Marketing and more. This is the era that any business can take their marketing to another level and become profitable by generating additional leads. So how do you go about starting out your online marketing campaign for you law firm business? Before you decide to invest in online marketing it is very important to do some research on your own and learn about SEO, PPC and overall web marketing. Therefore when you hire someone to manage it you will be educated and ready to make quick decisions that will not cost you. Note that as great as online marketing is, be careful as there are many scam artists out there who will promise you the world and high rankings in a short period of time at very affordable prices. Whenever you see that…RUN as it is the most common scam from people who are not qualified to perform online marketing tasks an your website.

The best thing to do is hire a local online marketing consultant or freelancer since consultants usually tend to charge a lot less than large online marketing agencies. Also, not that you do not need to be locked in a contract which many large advertising agencies do so they can have a incoming revenue. You do not need to be in a two year contract for a SEO project that’s ridiculous unless your website has a large number of pages and needs to be optimized weekly. Most large advertising agencies tend to sell you on monthly & weekly reports and ongoing consulting so they have something to keep charging you every month. You can run your own reports and avoid paying agencies crazy monthly fees.

If a law firm is looking to generate new leads through their website I would highly suggest start reading about online marketing strategies especially SEO, PPC and social media (facebook, twitter). Lead generation for law firms its going to get very competitive as more and more lawyers are starting to get into the online marketing so the faster you start the better your chances are to rank up higher in search engines. Google rewards websites that have been around for a while.

If you are interested learning more about online marketing and how we can help please email me at don@tripleroi.com

The Goal - Objective - Working Order

2009-08-06T13:51:00.000-07:00

If you want to go somewhere in a car - you need:

• A goal (destination)
• A car that is in perfect working order (the result of studies and research).
• The driver license (the result of study and a theory test / practice).
• An updated road map (the result of studies and research, and graphics)
• Information on road conditions (the result of data collected and analyzed and retransmitted)
• In a travel plan (result of the data, desires, etc.).
• Time

Similarly, to think that a website is just a set of electronic pages composed of graphics, photos and text and viewable on any computer with a browser, it's like to think that to go to a place you just an engine and four wheels.

In fact, the Web site is the result of a project aimed at Online Marketing in Internet penetration.

The term Online Marketing means the set of strategies, activities and techniques that use the Internet as a medium for collecting and analyzing information aimed to optimize marketing plans, identifying and meeting the needs of consumers in when they arise and creating a relationship with him long term, going in search of efficiency for the integrated management of sales, communication, advertising, promotion, services, and customer care.

The Internet is not a strategy, but it serves the business strategy of your company, all within your company is to understand, approve and then join.

The whole model of your enterprise should be reviewed and evolve because of the Internet, so we need a complete knowledge of the medium, its specificity and its limitations.

Finding a partner is the key to success in the context of multifunctional
Internet.

SEO Waltham Mass - For Real Estate Agency

2009-08-04T12:36:00.000-07:00

Creating a search engine optimization plan four your small business in Waltham, MA is defiantly the right step toward your online marketing success. Whether you are a real estate agency, law firm, accountant running a website and your target audience is in Waltham, Belmont, Watertown, Lexington etc… the chances are that people are searching for your services continuously. However, your website may not be showing up in front of them when they type into the search box. For example if someone was looking for a “ real estate agency in Waltham MA” – take a look at the results below:
Only several real estate related websites show up and it may well be your competitor taking your leads way from you by simply having their website optimized correctly. Nowadays it’s crucial to have online presence in search engines especially if you are a local Waltham, MA business serving your local clients whether they are prospective sellers, tenants or buyers. Optimizing your Waltham real estate website will defiantly increase lead generation. The SEO process for a local business owner is pretty straight forward but following the best practices and making sure everything on your website is done correctly is vital. I have optimized local and statewide real estate agency websites throughout Massachusetts. Doing SEO for a local real estate business has helped me gain a better understanding of the importance of lead generation from a real estate agent point of view.

Type of lead generations may be :

Form Fill Outs
Email Leads
Phone Calls
Walk-ins

Whatever the case may be a lead is a lead and online marketing gives you that option to use your website as a marketing tool to reach your locals and turn them into qualified buyers, sellers or tenants.

If you are interested in our SEO service please contact us or email don@tripleroi.com

Show Options Google - Hide options Google Feature

2009-07-23T17:19:00.000-07:00

Apparently Google has added a new feature to the search engine results similar to the one shown in Google News, Google Blog Search. It seems to sort results by videos, forum, and reviews which I think is very helpful given the fact the everyone types those search terms when looking for something specific. Also it aggregates results by time such as 3 hours ago, week ago etc.. as well as by forum, reviews, videos, images. It is supposed to help the user filtering , refining and further exploring the Google search results. Overall a great feature to help people ease their search.

Google Show Option

Google Show Option 2

All results

Videos
Forums
Reviews

Any time

Recent results
Past 24 hours
Past week
Past year

Standard results

Images from the page
More text

Standard view

Related searches
Wonder wheel ( Graphical representation of search resutls)
Timeline

Wonder wheel Gogle

Google Timeline

View this Video straight from Google Show Option

International Search Engine Marketing | SEO | SEM | PPC

2009-05-15T18:52:00.000-07:00

International SEO - International SEM - International Pay Per Click
We specialize in managing international search engine optimization as well as running international pay per click campaigns in various countries. What makes use unique ? Very simple, three members of our team are foreign born and have a deep understanding of international SEM strategies. We have developed a great winning international SEM strategy that has shown great results for a variety of clients competing in unknown territories. Our strategies have been tested on European markets and not only have increased lead generation but also brand awarness. Our international SEO team is very passionate about their work given their background in the subject matter.

Strategic Planning Process

2009-05-13T13:25:00.000-07:00

Get the marketing direction right
Is your organization on the right online marketing track? Does it meet the needs of online service users, clients, and other stakeholders?

Examine the online strategic vision, mission, and core values
This basic question can either seem apparent or intimidating. The right online marketing approach is to refer back to your organization’s mission statement and original strategic vision. Are those original values still relevant today? Are they supported throughout the organization?
Unless these questions are asked, there's the risk of mission go with the flow”. Mission “go with the flow” means the organization is losing touch with its online service users and is off target with their core audience.

Start by consulting with internal and external stakeholders
All the companies’ relevant stakeholders ought to be consulted, both internally and externally. Everyone who works in the organization - including the volunteers - and the clients/service users and beneficiaries need to be sounded out to see where they think the company currently stands, where it is going, and most importantly of all, where it should be heading.

Consider the marketing pace of change
If your organization operates in an online industry that is changing rapidly, the reevaluation of your direction should happen regularly – possibly every year. Or else, it should be carried out once every 3 years or so.

Boston SEO Consultant - Boston SEO Consulting

2009-05-13T13:06:00.000-07:00

Our Boston SEO consulting services include but are not limited to :

Manage overall SEO strategy and implementation for assigned channels
Meet and exceed competitive traffic goals and Compliance Standards
Manage SEO initiatives in collaboration with SEO Designees and Channel Leads from each vertical
Provide and review SEO and product requirements for new releases and work closely with your company Product Managers, Designers, and Development to implement changes
Initiates product and project initiatives to increase SEO performance
Perform key phrase research, META tag development, content optimization, and linking on an ongoing basis
Conduct competitive benchmarking, analysis, and monitoring
Produce ongoing performance reports monitored against traffic, indexing, and ranking goals
Review designs and existing websites to maximize SEO opportunities
Spearhead education, advocacy, and evangelism of SEO
Perform SEO technical, architectural, and compliance audits on existing websites and new releases
Generate or acquire appropriate content to improve search query coverage

A you can see we provide an extensive range of Boston SEO consulting services to all of the companies located around Massachusetts.

Contact us at sales@tripleroi.com

SEM Strategic Process - SEO & Pay Per Click

2009-05-13T12:59:00.000-07:00

New Marketing Strategies VS. Old Marketing Strategies

2009-05-12T18:44:00.000-07:00

Online Marketing Benefits

Online Marketing is the planning and execution of the web production, services pricing, website service/product promotion and order distribution of goods and services to create exchanges that achieve individual and business objectives.

To put simply, online marketing is about matching every part of your online business with your customers so that:

You meet their needs instantly.
They are aware that you meet their instant needs.
They are motivated to buy from you because your website is different from your competitor.
They are motivated to keep buying from you since your competition has nothing to offer them through the online channel.

If you don’t achieve these outcomes, customers won’t buy from you and they will go to your competitor. It won’t matter if you make the best product in the world or if you are very good at online marketing and online website administration - poor online marketers go out of business sooner than you think.

Links for 2007-09-18 [del.icio.us]

2007-09-19T00:00:00-07:00

Online Marketing Blog
Online marketing and advertising blog focusing on SEO, SEM, PPC, Blog optimization.

Links for 2007-08-12 [del.icio.us]

2007-08-13T00:00:00-07:00

Search Engine Optimization SEO Articles
Understanding what customers are looking for into a search engine to find your product or service is crucial. Some online companies offer many tools to help you find which keywords are profitable and help you make a decision which terms to optimize your w

Links for 2007-08-07 [del.icio.us]

2007-08-08T00:00:00-07:00

Search Engine Optimization Fees
This site is an excellent free resource for Webmasters who wish to learn more about SEO pricing structure and SEO fees

Links for 2007-07-05 [del.icio.us]

2007-07-06T00:00:00-07:00

Search Engine Optimization Articles
SEO is a critical part of web development. Without effective SEO the resources dedicated to web development may be wasted because that information is not reaching its intended audience.