The blog that offers to you fresh new brand names every business day, created at the moment ! Be here at 10 AM (Paris time) to be the first served !noreply@blogger.com (Stephane Bertoux)Fri, 13 Sep 2024 13:43:21 +0200Blogger http://www.blogger.com20125http://thebrandgenerator.blogspot.com/en-usnobrands,creation,design,retail,names,created,names,brand,generatorThe blog that offers to you fresh new brand names every business day, created at the moment ! Be here at 10 AM (Paris time) to be the first served !Created Brand NamesTheBrandGeneratornoreply@blogger.comTheBrandGeneratorhttp://thebrandgenerator.blogspot.com/2010/09/luminoum4v.htmliphonekidsservicesWed, 15 Sep 2010 11:30:00 +0200tag:blogger.com,1999:blog-8239607799880502870.post-330617622703762397An exemple of an intelligent way to monetize a product communication : Luminou offers a choice of 10 adorable plush toys that glow in the dark, and shuts down gradually depending on the length of your choice. Sevices + usefulness = money. 0noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2010/09/way-to-monetize-brand-communication-on.htmlbrandingiphoneFri, 10 Sep 2010 13:45:00 +0200tag:blogger.com,1999:blog-8239607799880502870.post-4836111101299311624Luminou ("In the Dark, you can see me") is a soft toys produced by Jemini, an european leader of soft toys (official licensee of Disney, Hello Kitty, Crazy Rabbits...). Luminou is a successful glowing product, with 300.000 sales by year in european market. Jemini have produced the app Luminou, certainly the most soporific application in the AppleStore! Designed for little ones (and tallest!) who0noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2010/02/brand-marketing-noodles-what-about.htmlTue, 9 Feb 2010 13:44:00 +0100tag:blogger.com,1999:blog-8239607799880502870.post-269105350251806469BRAND, MARKETING, NOODLES: What about vanity ?0noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2010/02/what-about-vanity.htmlbrandBrandsvanityTue, 9 Feb 2010 13:36:00 +0100tag:blogger.com,1999:blog-8239607799880502870.post-5540402068863370221vanity [van-i-tee] adjective –noun 1. excessive pride in one's appearance, qualities, abilities, achievements, etc.; character or quality of being vain; conceit: Failure to be elected was a great blow to his vanity. 2. an instance or display of this quality or feeling. 3. something about which one is vain. 4. lack of real value; hollowness; worthlessness: the vanity of a selfish life. From 0noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2010/01/brands-ultimate-how-to-do-synthesis.htmlWed, 27 Jan 2010 14:57:00 +0100tag:blogger.com,1999:blog-8239607799880502870.post-4249830322377117084  The purists will howl, but for those who don't have time to read the Marketing Bible, a little explanation, short and simple to understand, about key concepts to built a brand. 1- DEFINITIONS What is a brand ? A brand is the combination of 3 elements : the product or the service (design & quality), the positionning (consummer target and style), the expresion of the positioning (0noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2009/12/tribute-to-violet-blue.htmlThu, 10 Dec 2009 12:18:00 +0100tag:blogger.com,1999:blog-8239607799880502870.post-7697882424750881027 Violet Blue is today in Paris for the conference LeWeb09, where all people of the global web have to be (Jack Dorsey of Twitter, Chad Hurley of YouTube, Marissa Meyer of Google ...) :  I want to make a special creation for her. What, you do not know who is Violet Blue? She is the author of numerous guides on sexuality and of the famous podcast Open Source Sex. Actually, I did not heard 0noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2009/11/is-twitter-make-us-deaf.htmlnicholas carrtwitterFri, 27 Nov 2009 09:48:00 +0100tag:blogger.com,1999:blog-8239607799880502870.post-4917336918514654858 In his famous article "Is Google Making Us Stupid?" Nicholas Carr questioned the results produced by internet on the construction of our thought, which googlelized increasingly, due to a deluge of information, improperly hierarchical, fragmented and not necessarily relevant. A global debate, justified, and which continues today, especially for younger generations who have not known printed 0noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2009/11/brand-marketing-noodles-creating-brand.htmlWed, 25 Nov 2009 11:52:00 +0100tag:blogger.com,1999:blog-8239607799880502870.post-597404340773082333BRAND, MARKETING, NOODLES: Creating a Brand: intuition or reason?0noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2009/11/creating-brand-intuition-or-reason.htmlWed, 25 Nov 2009 11:36:00 +0100tag:blogger.com,1999:blog-8239607799880502870.post-4729720195194856831 If you look closely the history of brands, those who earn money, those who are in the minds of consumers, there is few "reason" in the brand itself (in its name). I do not think that the name "Apple" is the result of a brand platform developed by a host of high-level consultants. But more the result of an intuition or an inspiration. What is certainly true is that Steve Jobs wanted to build 0noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2009/11/wich-cafe-are-you-new-brands-for-cafes.htmlbrandbrandingFri, 20 Nov 2009 11:42:00 +0100tag:blogger.com,1999:blog-8239607799880502870.post-1507272072140907159Do you know the MarketingProfs site? This is a site about marketing of course, ranked 11th in marketing category in the U.S. and 11000th worlwide site in all categories (source: Alexa.com). The forum Know-How-Exchange allows users to ask questions wich professionals can answer, in order to promote themselves (and win the contest).In the category Name Creation, the most frequent requests concern 0noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2009/11/action-verbs-brands-in-action.htmlThu, 19 Nov 2009 11:09:00 +0100tag:blogger.com,1999:blog-8239607799880502870.post-7176384534259268318 Today, no created names, but a reflexion and creative ways to design brands.
In previous post, the key words were descriptive or suggestive (and even a proper noun). We will focus today on one axis still little used: the verbs. If you want to target a specific category of goods or services, you can take verbs that describe the product or service provided (eg "to sleep" for a line of mattresses).0noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2009/11/color-always-in-fashion-pink.htmlWed, 18 Nov 2009 10:45:00 +0100tag:blogger.com,1999:blog-8239607799880502870.post-857527589755022212 Synonym of tenderness and sweetness, virginal femininity, and princesses of fairy tales, the word pink is a good base for many activities: everything related to beauty, fashion (for some segments ), and girls of course. The color pink is translated into French by the word "rose" : it is the same word for the color and the flower. The word rose has more romantic connotations, more adult than the1noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2009/11/meteor-shower-time-back-to-50s-brands.html50'sbrandmeteorvintageTue, 17 Nov 2009 09:51:00 +0100tag:blogger.com,1999:blog-8239607799880502870.post-4036162837046975381The shower peaks this year on November 17th and 18th, but you can normally see some meteors from November 13th through the 20th. The moon is set to be totally out of the way this year, granting an exceptional viewing experience for the Leonids. Some words about Meteor used as a brand : even it's look a little bit 50's (the real SciFi age), Metor can be a good basis for a brand wich want to 0noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2009/11/november-inspiration-poem-by-thomas.htmlBrandsHoodnovemberMon, 16 Nov 2009 10:16:00 +0100tag:blogger.com,1999:blog-8239607799880502870.post-7142454234827655451  November - by Thomas Hood No sun--no moon! No morn--no noon! No dawn--no dusk--no proper time of day-- No sky--no earthly view-- No distance looking blue-- No road--no street-- No "t'other side the way"-- No end to any Row-- No indications where the Crescents go-- No top to any steeple-- No recognitions of familiar people-- No courtesies for showing 'em-- No knowing 'em! No mail--no 0noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2009/11/world-kindness-day-brand-for-this.htmlbranddadkindnessmomFri, 13 Nov 2009 09:54:00 +0100tag:blogger.com,1999:blog-8239607799880502870.post-3364978197621670693 So, wich word can be a very expressive keyword for the World Kindness day ? "Kind" is not a good word to produce a nice brand. "K" and "D" letters are hard letters, and combined, it's sound not very sweet. We have to find an other word. And to find this word, we have to answer to this simple question : Wich is the most kindness "concept" in the world? Easy, it's Mum!...and Dad. So here are the 0noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2009/11/smell-of-future-future-brand.htmlbrandfuturenextThu, 12 Nov 2009 09:21:00 +0100tag:blogger.com,1999:blog-8239607799880502870.post-7797458889979051311New brands created today with The Brand Generator. As the futur is coming (as everyday !), some brands speaking about NEXT ! NEXTELA NEXTESS SOONEXT ARINEXT NEXTEO NEXTUM DENEXT BONEXT NEXTINE NEXTENS GONEXT ...and 570 more... (picture : designer: CWB Staff, Source : Gadgetvice)0noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2009/11/new-brands-from-coke.htmlBrandscokeTue, 10 Nov 2009 09:22:00 +0100tag:blogger.com,1999:blog-8239607799880502870.post-2093359042738784840 Generated from TheBrandGenerator. Taste it ! OKIT    COKYO    COKIS       COKISH    COKMAN   COKOLO    COKLY    COKIVE    COKEO    COKED    COKACY    COKIS    COKAY    COKZEE   2noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2009/11/obamas-brand.htmlBrandsobamaMon, 9 Nov 2009 17:40:00 +0100tag:blogger.com,1999:blog-8239607799880502870.post-2942028996962389849 Generated from TheBrandGenerator. Choose the best one ! OBAMIA    OBAMITO    OBAMUS     OBAMMAC    OBAMSON    OBAMOOZ    OBAMORG    OBAMMY    OBAMOX    OBAMOL    OBAMING    OBAMANCE    OBAMITY    2noreply@blogger.com (TheBrandGenerator)http://thebrandgenerator.blogspot.com/2009/11/apple-apps-store-marketing-hypermarket.htmlbrandchinahypermarketiphonemarketingnescafeMon, 9 Nov 2009 10:28:00 +0100tag:blogger.com,1999:blog-8239607799880502870.post-5950906691741601316 The Apple Store - 6 facts about marketing strategy for iPhone Apps. The App Store (which sells application for iPhone and iTouch) is a great business model for Apple, of course, which holds a global distribution network, integrated, with no storage costs or purchases from suppliers software (Apple surrenders a percentage of amounts paid by buyers). It is also a great platform for vendors of 0noreply@blogger.com (TheBrandGenerator)