https://www.brandon-hopkins.com/ The personal blog of Brandon Hopkins: reputation management, SEO/SEM, link building and making money online, from someone who has been doing it since 2007. en-US https://www.brandon-hopkins.com/reputation-management-and-seo-pricing/ https://www.brandon-hopkins.com/reputation-management-and-seo-pricing/ Wed, 03 Aug 2016 15:18:11 GMT Pricing has always been one of the most difficult parts of starting a new business. You can have a loss leader to gain clients, you can try to just break… Reputation ManagementSEO/SEM https://www.brandon-hopkins.com/how-to-create-a-positive-roi-in-reputation-management/ https://www.brandon-hopkins.com/how-to-create-a-positive-roi-in-reputation-management/ Thu, 09 Oct 2014 14:10:13 GMT Reputation management is typically seen as a sunk cost. That means the money spent is done and gone. While that’s always true, what if that sunk cost could… Reputation Management https://www.brandon-hopkins.com/judge-yelp-can-legally-extort-small-businesses/ https://www.brandon-hopkins.com/judge-yelp-can-legally-extort-small-businesses/ Wed, 08 Oct 2014 15:49:11 GMT In a somewhat shocking ruling, the Ninth Circuit Court of Appeals has ruled that Yelp can now legally extort small business owners, they just haven’t read… Reputation Management https://www.brandon-hopkins.com/what-metrics-matter-in-reputation-management/ https://www.brandon-hopkins.com/what-metrics-matter-in-reputation-management/ Wed, 08 Oct 2014 13:46:49 GMT I talk to a lot of people about reputation management and many people and businesses have been tricked and misled by expensive reputation management… Reputation Management https://www.brandon-hopkins.com/no-monthly-payments-for-reputation-management-flat-fee-reputation-management-services-are-here/ https://www.brandon-hopkins.com/no-monthly-payments-for-reputation-management-flat-fee-reputation-management-services-are-here/ Tue, 07 Oct 2014 15:03:57 GMT One of the first questions that I’m asked when talking with a client is “How much is this going to cost?” That’s a loaded question! Monthly Fees Every… Reputation Management https://www.brandon-hopkins.com/reader-question-what-is-pr/ https://www.brandon-hopkins.com/reader-question-what-is-pr/ Thu, 13 Jun 2013 12:24:49 GMT Short question from a reader: What is PR and what does it affect? Thanks for the question. Page Rank (PR) is a metric that Google created. PR is a valuation… SEO/SEM https://www.brandon-hopkins.com/career-in-reputation-management/ https://www.brandon-hopkins.com/career-in-reputation-management/ Mon, 29 Apr 2013 14:10:50 GMT I recently received a question from a long time commenter. I have noticed that you’ve been getting more involved in reputation management. How would I start… Reputation Management https://www.brandon-hopkins.com/do-it-yourself-diy-reputation-management/ https://www.brandon-hopkins.com/do-it-yourself-diy-reputation-management/ Wed, 03 Apr 2013 09:30:47 GMT Yesterday I received a phone call from a man who had been arrested and acquitted on charges against him. He explained his situation and how he was in the… Reputation Management https://www.brandon-hopkins.com/what-is-reputation-management/ https://www.brandon-hopkins.com/what-is-reputation-management/ Fri, 22 Mar 2013 15:22:52 GMT Reputation management is a process to remove negative information about you or your business from the first page of a search engine. Since Google.com has the… Reputation Management https://www.brandon-hopkins.com/where-should-i-put-my-cash-or-liquid-savings/ https://www.brandon-hopkins.com/where-should-i-put-my-cash-or-liquid-savings/ Fri, 19 Oct 2012 09:33:58 GMT In the past I’ve written about what you would do if you had $100k to invest online. The answers in comments as well as the emails I received were really… General https://www.brandon-hopkins.com/how-to-maintain-a-1-ranking/ https://www.brandon-hopkins.com/how-to-maintain-a-1-ranking/ Sat, 25 Aug 2012 20:49:12 GMT This is my first post in a while. The reason I generally go through dry spells here on the blog is that I have clients that I’m tending to, it’s a great… Link Building https://www.brandon-hopkins.com/stop-the-junk-links-love-google/ https://www.brandon-hopkins.com/stop-the-junk-links-love-google/ Tue, 17 May 2011 12:52:48 GMT Stop the Junk Links, Love Google Today Google released an update to it’s algorithm that targeted junk links such as forum profiles and comment spam. Many… Link Building https://www.brandon-hopkins.com/link-building-vs-link-buying/ https://www.brandon-hopkins.com/link-building-vs-link-buying/ Wed, 11 May 2011 12:20:51 GMT Google has repeatedly said that buying links is in, “violation of Google’s Webmaster Guidelines and can negatively impact a site’s ranking in search… Link Building https://www.brandon-hopkins.com/are-com-domains-equal-to-net-and-org/ https://www.brandon-hopkins.com/are-com-domains-equal-to-net-and-org/ Tue, 03 May 2011 12:01:19 GMT If you subscribe to the FeedFront Magazine, there is an article in this months issue (April, 2011) from Morgan Linton about using exact match domains (EMDs)… Make Money OnlineMy websites https://www.brandon-hopkins.com/creating-an-after-death-plan-for-your-websites/ https://www.brandon-hopkins.com/creating-an-after-death-plan-for-your-websites/ Wed, 27 Apr 2011 05:01:39 GMT Brandon’s Note: I first started writing this post April 22, 2007. It’s been 4 years in the making…For everything that has changed, I’ll put a “2011 change:”… General https://www.brandon-hopkins.com/earn-money-online-with-news/ https://www.brandon-hopkins.com/earn-money-online-with-news/ Mon, 25 Apr 2011 12:49:40 GMT There are multiple ways to earn money online using the news. Here are a few that anyone can do without any special skills or training. Make Money Online https://www.brandon-hopkins.com/how-do-i-keep-my-competitors-from-stealing-my-links/ https://www.brandon-hopkins.com/how-do-i-keep-my-competitors-from-stealing-my-links/ Sat, 23 Apr 2011 06:28:36 GMT Stealing links is a very popular link building method for many people, including my team. If I can get all of the links someone else has, then build more, I… SEO/SEM https://www.brandon-hopkins.com/why-i-dont-participate-in-seo-contests/ https://www.brandon-hopkins.com/why-i-dont-participate-in-seo-contests/ Fri, 22 Apr 2011 07:32:29 GMT For many people, showing their skills in a SEO contest might be good for their ego, but beyond that, there isn’t much to be gained. There have been a few… Contests https://www.brandon-hopkins.com/how-do-bloggers-earn-money-online/ https://www.brandon-hopkins.com/how-do-bloggers-earn-money-online/ Thu, 21 Apr 2011 07:11:04 GMT An online friend, Codrut Turcanu has interviewed and posted his results with 22 professional bloggers asking them about how they earn money online. After… Make Money Online https://www.brandon-hopkins.com/how-to-steal-your-competitors-links/ https://www.brandon-hopkins.com/how-to-steal-your-competitors-links/ Wed, 20 Apr 2011 07:56:42 GMT Stealing your competitors links is the quickest and easiest way to make progress when trying to rank for a competitive keyword. Here’s how you can do it too. Link Building https://www.brandon-hopkins.com/seo-test-with-fiverr-com/ https://www.brandon-hopkins.com/seo-test-with-fiverr-com/ Tue, 19 Apr 2011 14:08:49 GMT If you’ve never been to Fiverr.com, there are millions of links to be had. The only problem is that they’re mainly junk links which are only good for… Link Building https://www.brandon-hopkins.com/what-is-link-diversity/ https://www.brandon-hopkins.com/what-is-link-diversity/ Tue, 19 Apr 2011 10:55:51 GMT Link Diversity definition: having different types of links pointing to your site. This means that you will post some blog comments, build forum profiles,… Link Building https://www.brandon-hopkins.com/is-the-sun-shining-or-is-it-a-rainy-day/ https://www.brandon-hopkins.com/is-the-sun-shining-or-is-it-a-rainy-day/ Fri, 15 Apr 2011 13:59:48 GMT A “best case proposal” is often referred to as a sunshine proposal, and the opposite is called a rainy day proposal. Most people will find themselves… Investing https://www.brandon-hopkins.com/what-do-you-need-more-of/ https://www.brandon-hopkins.com/what-do-you-need-more-of/ Thu, 14 Apr 2011 13:50:24 GMT When it comes to internet marketing and making money online, there is no shortage of “experts” as I mentioned in my guest post about Link Building in 2011.… Make Money Online https://www.brandon-hopkins.com/site-review-pictureframeguys-com/ https://www.brandon-hopkins.com/site-review-pictureframeguys-com/ Fri, 12 Nov 2010 15:17:18 GMT It’s been a while since I’ve done a site review so I thought I would dust off my site review worksheet and give the Picture Frame Guys some things to think… Reviews https://www.brandon-hopkins.com/creating-a-strong-brand-with-twitter/ https://www.brandon-hopkins.com/creating-a-strong-brand-with-twitter/ Fri, 13 Nov 2009 13:57:29 GMT Twitter has become one of the most common ways I find people, services and even support. With Twitter, you can create a strong brand, or you can weaken your… General https://www.brandon-hopkins.com/imacros-select-random-datasource-line/ https://www.brandon-hopkins.com/imacros-select-random-datasource-line/ Sat, 31 Oct 2009 08:21:32 GMT If you’re like me, you want things to be as random as possible, this means selecting just about everything from a CSV or database. If you want to select a… iMacros https://www.brandon-hopkins.com/imacros-random-number-variable/ https://www.brandon-hopkins.com/imacros-random-number-variable/ Fri, 30 Oct 2009 06:09:28 GMT I’ve been using iMacros a lot lately and absolutely love it! Here is a quick and easy snippet of code to set your variable to be a random number between X… iMacros https://www.brandon-hopkins.com/wordpress-2-8-recheck-queue-for-spam-akismet/ https://www.brandon-hopkins.com/wordpress-2-8-recheck-queue-for-spam-akismet/ Wed, 09 Sep 2009 15:16:44 GMT Does anyone know where the “recheck queue for spam” button/function went? I have over 200 comments on a blog and don’t want to manually go through them 20 at… General https://www.brandon-hopkins.com/making-money-with-amazons-mechanical-turk/ https://www.brandon-hopkins.com/making-money-with-amazons-mechanical-turk/ Thu, 03 Sep 2009 07:41:21 GMT Everett Sizemore made me want to blog a little more, so I thought I would give this to you. If you’ve never used Amazon’s Mechanical Turk (MTurk), you’re… Make Money Online