Brevard County Florida Real Estate Information

Can You Sell Your Viera, Florida Home as a For Sale By Owner?

noreply@blogger.com (gwaters) — Fri, 30 Oct 2015 19:30:00 +0000

I have never heard anyone say I am going to sell my home myself because I like the process especially meeting strangers and arranging my schedule so I can be here to let them in my house!

Nope, the most obvious answer is to save the real estate commission and get more money in their pocket.

There is a misconception that all one must do to sell their home is put a sign up out front, get a contract and collect a check.

I have spoken with more than a few for sale by owner veterans who will never do that again!

My purpose is not to convince anyone to choose a real estate agent and not go the for sale by owner route.

My purpose is to outline what is involved in the process of selling a Brevard County, Florida home and, once armed with all the information, allow a homeowner to make an informed decision about the next step.

First things first....just some questions:

Why you are selling? What is your end game? Do you have a timeline to meet?
Is there a mortgage payoff that must be met?
Will you be buying another home in the area?
If so, do you need to look now before you sell? With a limited inventory of move in ready homes in Brevard County it and a typical closing of 45 days minimum there may not be enough time to sell and close on a new home without temporary accommodations. Do you really want to move twice?
Do you understand how to really set a "for sale" price? It is not what you think your home is worth...really.
Do you have the time to arrange appointments and accommodate prospective buyer schedules?
Are you comfortable with allowing strangers into your home with you family?
Do you understand the process well enough to know what to expect with an offer and the "contingencies" such as inspections and financing?

If you are comfortable with the above questions and answers then you may be a candidate for a FSBO sale.

If you are hesitant in any way about selling your Viera, Florida home as a FSBO, give me a call. I would be happy to discuss the process and even make some recommendations to help you out!

Here are ten articles that may be of assistance if you are selling your Melbourne, Florida home yourself or with a Melbourne, Florida real estate agent.

If you are on the fence and want to know what it would cost to hire a Viera, Florida real estate agent to sell your home, lets get together. Call or text me at 321-693-3850 or send me an email.

The Florida Real Estate Contract (and Time).

noreply@blogger.com (gwaters) — Fri, 08 May 2015 01:00:00 +0000

I am not an attorney. This is not meant to be a lesson in contract law. Since most people do not buy and sell real estate routinely this post contains some general observations by a Florida real estate broker.

The contract to which I refer is the Florida Realtors/Florida Bar Contract for Sale and Purchase. While the obvious things like property location, offer amount and terms are important another less noticeable item is quite important - dates and days.

In other words, time.

Contained within the multiple pages is this bold printed sentence "Time is of the essence in this contract."

Most real estate agents end up having to remind their customers to not forget the "time" elements and their importance to the process.

What are some of these time elements and situations?

First, the most important one to buyers and sellers is the most obvious, the closing date. After all, the sale or purchase is the "ultimate event."

The closing date designates the day ownership transfers. Unless there is some post occupancy agreement or lease in place then it is customary and expected for a property to be vacant, cleaned and ready for the new owners on the date of closing.

But there are other "times" buyers and sellers need to be as concerned about as well. The first one that sticks out is the time for acceptance. The buyer puts a response due by date when the offer is prepared. If there is a counter offer there is another response due date for the buyer.

And if there is an inspection contingency (and there almost always is) there will be a deadline. It is this property inspection contingecy buyers should view as a "get out of jail free card."

Read "Do inspection contingencies allow buyers to walk too easily?"

Other "times" may include a loan application, mortgage approval/loan commitment, title commitment, surveys, permit issues (if any), etc. or whatever else may be required by the circumstances of the sale (short sales, estate sales, for example).

My point here is simply to remind buyers and sellers to know the dates and deadlines in your home purchase/sale. If it were not so important the attorneys would not have included the bolded statement...

"Time is of the essence in this contract."

Ready to sell your Melbourne, Florida home? Call me at 321-693-3850 if I can help. Ready to buy a home in Florida, I can help!

Again, I want to remind the reader...I AM NOT AN ATTORNEY.

What condition should a seller leave their house in at closing?

noreply@blogger.com (gwaters) — Tue, 24 Mar 2015 00:30:00 +0000

One of the last steps in the home buying process is for the buyer to do a a final walk through inspection. With my buyers I prefer to do this on the way to the closing table.

The main focus of the final walk through is to make sure the house is in the same condition it was in when contracted including the appliances and lights, etc. that are supposed to remain are still present.

Not nearly as valuable as the physical house and associated property there is also an expectation the property will be clean. While there will not be a white glove inspection it is expected that the property will be emptied of trash and personal contents.

It is expected that hazardous materials like old paint cans and insecticides and flammable items will be gone as well and not left in the garage.

Trash at the curb is usually not a problem. Even older appliances or TVs that will be picked up is not a problem as long as a special pickup scheduled by seller, of course.

While it is not necessary to have Merry Maids clean your house before going to closing please respect your buyers by having your house ready for the new owners.

And if a gift certificate for Merry Maids is desired, in Brevard County, order here.

What is a "Walk Through?"

"Cleaning "image courtesy of AKARAKINGDOMS at FreeDigitalPhotos.net
"Garbage Truck Driver" image courtesy of vectorolie at FreeDigitalPhotos.net

Home Seller Tips: Dealing with multiple offers.

noreply@blogger.com (gwaters) — Sun, 22 Mar 2015 23:00:00 +0000

As the Brevard County, Florida home sales market continues to heat up with fewer move in ready listings sellers are finding themselves in a very good position. Buyers should enter the market knowing they may not be the only buyers wanting the home they find.

Sellers are seeing multiple offers more frequently.

How many sellers would not want to be able to say "Give me your highest and best offer"?

But sometimes the highest may not be worth the paper it is written on!

Why? Because most buyers are financing.

Financing requires an appraisal. Many buyer's agents make it a practice to include an appraisal addendum which basically says either appraise at or above contract price or I can walk.

Appraisal contingencies are not that uncommon. Most cash buyers I have worked with opt for an appraisal addendum as well. Who wants to pay more than a house is worth?

So how does a seller evaluate multiple offers? The most important advice I can give here is to evaluate the offers just as you would any other offer.

Here are two of the most important considerations with any offer to purchase your home.

First and foremost, sellers know your bottom line. Know what is and is not negotiable.
Remember the offer is often much more than the price. Read my thoughts on when the highest offer may not be the best offer. Remember terms define the real price.

A few words of advice for buyers who find themselves in a seller's market.

Be realistic with your offer. Make it an appropriate "lets talk offer" that, even if rejected, will result in a counteroffer.
Your offer should include reasonable terms such as a defined closing date, reasonable deposit (escrow), appropriate support like a mortgage pre-approval letter at the time of offer.
In a multiple offer situation which is becoming more common in Brevard County, consider including a letter to the seller explaining why you like the house so much. Whatever it takes to get the home of your dreams.
Calling the listing agent will not result in a better deal for you. The agent works for the seller.

Whether you are ready to buy a home in Melbourne, Florida or to buy a condo in Cocoa Beach, Florida, give me a call at 321-693-3850 if I can help in any way.

Home Buyer Tips: Would Disney World accept 80% on price of admission?

noreply@blogger.com (gwaters) — Tue, 17 Mar 2015 16:33:00 +0000

Home Buyer Tips: Would Disney World accept 80% on price of admission?

What kind of response would you get if you went over to Disney World in Orlando and went up to the admission gate and offered $84 for Disney World admission?

This really is meant to be a rhetorical question. The response would likely be something like "Please step aside for those willing to pay the price of admission."

Now, lets change the scenario.

What kind of response do you think you would get if you went to a home seller in Viera, Florida and offered 80-85% of listing price? [By the way, the $84 used above represents 80% of the Disney World single day ticket price of $105]

Although several responses are possible the most likely one will be similar to the "Step aside and let the buyers in who are willing to make a serious offer."

What is a serious offer? While price is usually issue number one when it comes to evaluating a serious offer it may not be the highest priority. An offer that is above the market price may not appraise and subsequently will fail to close.

A seller may accept an offer that is less but cleaner (not excessive contingencies). It may be the offer with the soonest closing date. It may be the "as is" offer instead of the one with a repair contingency. It may be an offer with conventional financing as opposed to FHA or VA loans. It may be the offer without the personal property requests (TV, washer/dryer, riding mower, etc).

Suffice it to say home buyers, like Disney visitors, must be willing to pay the price of admission. And while that price is likely negotiable starting at 80% of list price may not be the best strategy.

Make it a Lets Talk Offer!

Serious Buyers, Motivated Sellers!

Selling Your Brevard County, Florida Home - (And a Suggestion For Homeowner Associations)

noreply@blogger.com (gwaters) — Sat, 10 Jan 2015 22:30:00 +0000

Everyone has an opinion on the home owner association. Is it good? Is it bad? Where did home owner associations come from anyway?

As a real estate agent working with buyers who are most often looking to purchase a Brevard County, Florida home in a community with a mandatory home owner association I have one suggestion.

Home owner associations should monitor all homes for sale in their community. If there is a current violation like neglected lawns/landscaping, paint color issues, mold/algae issues (common in Florida) or whatever address it as soon as the for sale sign goes up.

This is step will serve a couple of purposes.

First, it will help the seller get the home sold faster by improving an obvious appearance issue.
Secondly, the new home owner will not be alienated by receiving a notice of violation as soon as they move in their new home.

Sellers should also consider their compliance with association rules and restrictions when preparing their home for sale. And sellers should make sure they accurately disclose how much the association dues currently are and if an increase is in the future.

Buying and selling a home can be quite stressful. Dealing with home owner association issues up front is an easy hurdle to clear before the for sale sign goes up.

If you are considering selling your Viera, Florida home, pelase give me a call at 321-693-3850 if I can help.

Send me an email for your free market analysis.

Home Buying Process - Getting to the Closing (after the contract is signed!)

noreply@blogger.com (gwaters) — Mon, 24 Nov 2014 19:00:00 +0000

Whether buyer or seller a meeting of the minds (signed contract) is only the beginning of the end. There will be many players (and emotions) involved in the process from contract signatures to the exchanging of keys. At times there will be drama, excitement, fears, relief....you name it!

The process I speak of here is specific to the Brevard County, Florida real estate purchase/sale process but similarities exist regardless of location.

Who are some of the actors?

Besides the obvious actors like the buyer, seller, buyer's real estate agent and seller's real estate agent probably the most important actor is the mortgage lender.

It is critical buyers have an open communication link with their mortgage lender. Once a mortgage pre-approval has been received it is critical that nothing be done to impact it (no job change, no new major purchases, no new credit account or application, etc.).

Then there are the property inspectors. The home inspector and termite inspectors are key to identifying red flags that either need to be addressed or send the message to walk away. Some issues may require further examination by the expert (i.e. HVAC, contractor, etc.). And if there is a pool or spa there may be an additional inspector involved as well.

With my buyers in Brevard County, Florida I always include an inspection contingency - a buyer's "get out of jail free card" in all offers to purchase a home including cash offers.

Then there is the appraiser. Although not part of the mortgage lender mentioned above it is this independent appraisal of value that ultimately determines whether a mortgage lender will indeed provide a mortgage loan. This where I prefer buyers use a local lender who uses a local appraisal company although a buyer has no impact on which appraiser is used. I just spoke with an agent who had a buyer fail to obtain a mortgage because the appraiser was in Tampa - almost 150 miles away!

Finally, there is the closing agent. In Brevard County, Florida the closing agent is typically a title company although attorneys provide closing services as well.

There can be other incidental actors involved as well depending on whether the sale is a distressed sale (short sale or foreclosure) or even an estate sale.

Whether buyer or seller keep your lines of communication open with your real estate agent as well as your mortgage lender. Ask questions as they arise and be responsive to any and all requests for additional information.

Remember, with real estate transactions time is of the essence. Do not miss deadlines!

Considering buying a home in Brevard County, Florida? Call me at 321-693-3850 or send me an email.

Image courtesy of Stuart Miles at FreeDigitalPhotos.net

Home Seller Tips: List your Viera, Florida home for 30 days - period.

noreply@blogger.com (gwaters) — Fri, 21 Nov 2014 17:00:00 +0000

Home owners thinking about selling their Viera, Florida house or condo are very often nervous about committing to a Viera real estate agent for a potentially long time. I can understand their concern when it comes to a long listing agreement to sell their home.

What happens if there is no activity? What do they do if they are unhappy with the real estate agent they chose? After all, sitting and waiting is not a marketing strategy!

I do not believe in long term listing agreements. If I do my job correctly, there is no long commitment required.

What is my job? To promote your home in such a manner as to get multiple offers with the last one being the best!

Selling your home disrupts your lifestyle. Selling your home involves a lot of uncertainty about the future.

Sellers usually want to sell their home now and not six months down the road.

That is why I tell Brevard County, Florida home sellers to judge me by my 30-10-1 rule.

What is my 30-10-1 rule? List your home wit me and you will have at least 10 showings in 30 days with at least one reasonable offer. In other words, give me thirty days and and they can walk if they are not happy with my results.

What do I ask of my Viera, Florida home sellers?

Commitment to the process. This includes adequate preparation for the market. This includes accommodation of reasonable showing requests. This includes maintaining their home in a ready to show condition that will impress prospective buyers. This includes establishing a reasonable listing price that is supported by comparable properties.

Ready to sell your Viera, Florida home? Call me at 321-693-3850 or send me an email.

Where does the best advice available for home buyers come from?

noreply@blogger.com (gwaters) — Tue, 04 Nov 2014 01:00:00 +0000

If you are considering buying a home in the near future there will not be a shortage of advice.

Advice will likely come from all directions.

The know-it-all at work will likely be among the first to offer advice as he knows it all. And then get ready for the family experts. Uncle Joe who knows everything will tell you the secrets of getting the best deal in town ("Go FSBO" may even be uttered). And then lets not forget the Internet. There is never a shortage of information on the Internet.

Buying a home requires specialized knowledge. Buying a home requires specialized local knowledge.

Evaluating advice (solicited or not) can be a challenge.

If you are considering buying a Brevard County, Florida home here is some more unsolicited advice. But, in this case, I am a real estate agent with specialized local knowledge. [By the way, this is the answer to the question posed in the title.]

A few points of unsolicited home buying advice from experience...

Deal with the finances first - period.
Perception is reality. You need someone to clarify your perception.
Don't spend as much as you "can" on your home. Regardless of the direction often real estate market buying high is not good strategy.
Decide what your real requirements are and go from there. Then the pluses that separate these homes will lead you to the right decision for you.
Don't acquiesce to the "must have" items you will regret not having later.
Don't trust all you read. The seller or their agent may be mistaken or, hopefully not, intentionally misleading. This also applies to "public" records and MLS listing information.
Don't rely solely on what you "hear" someone say.
Once a mortgage is pre-approved, freeze life as you know it. Don't make major purchases, open new accounts, change jobs.
The only thing that can not be changed later is location. Choose wisely.
Homeowner associations exist to maintain uniformity and conformity.
Work with one real estate agent only. Remember buyers don't pay the real estate agent fees - sellers do!
Take your real estate agent with you to new construction models as well.

The above general comments are not all-inclusive but are provided only as a starting point to focus the reader.

If buying a home in Florida is in your plans, give me a call at 321-693-3850 if I can assist in any way.

Image courtesy of Stuart Miles at FreeDigitalPhotos.net

Advice for Melbourne, Florida Home Sellers

noreply@blogger.com (gwaters) — Mon, 27 Oct 2014 21:00:00 +0000

If you are considering selling your Melbourne, Florida home there will not be a shortage of advice.

Selling your home requires specialized knowledge. Evaluating advice (solicited or not) can be a challenge.

Advice may come from all directions.

The know-it-all at work will likely be among the first to offer advice as he knows it all! "Uncle Fred" who knows everything will tell you the secrets. Your neighbor (you know the guy who has not spoken to you twice in the past year) will tell you how much you should get for it.

Multiple real estate agents will provide their take on the market, the price and how quickly they can get the job done (read this "hire me!").

I don't know you. If you are considering selling your Melbourne, Florida home here is some more unsolicited advice.

Disclose issues (current or past) up front. Don't try to hide anything .
Don't expect to get what you paid plus a return on your investment.
In the end the market will set the price for your home. A ready willing buyer under no duress determines the ultimate selling price.
Don't price high now and reduce later. This not a great starter strategy. Buyers will wonder why your home has been for sale for so long!
Regardless of the direction of the real estate market buying high is not good strategy for buyers. Reason enough for not listing high.
Decide what your real requirements (net proceeds) are and go from there. The market data may or may not support this number.
Concentrate of the positives that separate your home from the others. If it is "just like the rest," make it stand out by preparation, presentation and pricing.
Accommodate as many showing requests as possible. Not all prospective buyers have flexibility in their schedule if they are relocating from another area.
Don't acquiesce to the real estate agent who gives you the highest recommended listing price.
Don't rely solely on what you "hear" in the feedback, if received. After all, perception is reality.

Gary L Waters ©
Florida Licensed Real Estate Broker
Waters Realty of Brevard, LLC
3270 Suntree Blvd #2218
Melbourne, FL 32940

Home Seller Tips: What are your utility costs?

noreply@blogger.com (gwaters) — Fri, 24 Oct 2014 18:10:00 +0000

Does a buyer care to know what your utility expenses are?

Although most buyers don't ask for them I believe a seller can separate themselves from the competition if they provide their electric bill information. Perhaps an entire twelve months is not necessary but the summer months (July, August, September especially) could help a buyer gauge how "bad" it will be when the air conditioner is operating the most.

Of course "bad" can be "good" if your home features energy efficient appliances including newer high SEER AC system. Although not as common, natural gas heating, cooking and hot water is a big seller for many because of its lower costs (plus you don't lose it if the power goes out).

Other energy savings like new or extra insulation, hybrid hot water heater, tank-less hot water heater or solar energy features.

On the other side is the challenge selling an older less energy efficient home presents.

Utility costs will not likely be the major decision maker when selling your home but if it is something that gives you a leg up on the competition - use it!

For information on buying a home in Brevard County, Florida, give me a call at 321-693-3850 or send me an email.

If new construction is a consideration I suggest you take a look at Lifestyle Homes SunSmart systems. Better yet, give me a call for information about these solar powered homes. You still want your own real estate agent when considering new construction.

Image courtesy of phasinphoto at FreeDigitalPhotos.net

Important Questions to Ask Every Real Estate Agent You Interview to Sell Your Home

noreply@blogger.com (gwaters) — Thu, 23 Oct 2014 21:00:00 +0000

There are hundreds of articles on the Internet about choosing a real estate agent. many of these include the questions to ask every real estate agent you interview to sell your home.

This is not one of those lists of questions but rather the general topics to be include when interviewing a real estate agent to sell your home.

In my opinion the most important questions deal with three main topics.

Local knowledge. Have you ever sold any homes in my neighborhood? If so, when? I have written this many times – local knowledge is critical. How many homes are for sale in your neighborhood? What type of sales are they (standard, short sale, foreclosure)? What is my main competition? Neighborhood knowledge is key - knowing your neighborhood and where your likely buyer will come from is key to market success.
Experience. How long have you been in the real estate business? Having gone through a real estate market shakedown during the 2005-2008 period I think real estate agents who were in the business before and remained in the business have demonstrated some strengths like tenacity, creativity, stick to it ability, managing budgets, achieving results.
Success. It is not necessarily how many listings one has today or has had in the past. It is about the percent of listings that sell. It is about the percent of original list price they get for their sellers. It is about the number of days on the market (after all there are carrying costs while selling).

Here is a list of questions to ask when interviewing a real estate agent to sell your home.

What is the best way to sell my house?

Signs your house is not priced right.

The Three Ps of Selling Your Home

Considering selling your Viera, Florida home? Call me at 321-693-3850 if I can help.

Buying or Selling a Home in Melbourne, Florida: Who am I to tell you to sell your home?

noreply@blogger.com (gwaters) — Fri, 08 Aug 2014 23:00:00 +0000

Who am I to tell you that it is the best time to buy or sell your home?

As a real estate agent I make money when my clients buy or sell a home. But I am not here to tell anyone it is time to do either.

I read an article this morning urging buyers to get off the fence. It pointed out that in many markets (340 of 1000) homes are less affordable now than they were a decade ago.

While it may be true that homes are becoming less affordable the decision to buy should not made in fear of not being able to afford a house some time in the future.

Back to my initial question.

There are multiple things to evaluate when it comes to buying a home. Some of these include the interest rates, job stability or likely change, ability to obtain financing, long term goals, potential life changes and many more.

Similarly there are also multiple considerations to consider when it comes to selling include your mortgage balance, ability to obtain financing, options for replacement housing, etc.

My point is simply this...

If the possibility exists for you to buy or sell your Melbourne, Florida home, give me a call. I can provide a free market analysis. I can provide you with listings meeting your desires. I can provide local contacts in the mortgage and insurance areas to answer your questions.

And, if you decide to buy or sell a home in Brevard county, Florida, I can work with you. Give me a call at 321-693-3850 or send me an email.

Home Buyer Tips: The whole truth and nothing but the truth...

noreply@blogger.com (gwaters) — Sat, 26 Jul 2014 18:30:00 +0000

The home buying process is filled with questioners... mortgage loan officer, Realtor®, seller, insurance agent, etc. And it is critical answers provided by completely honest.

This starts with the first step in the home buying process - the mortgage pre approval.

Related article: The Home Buying Process in Florida - Where do I start?

When applying for a mortgage loan it is imperative all the answers provided be on the level. Why can't I just ballpark some answers? Because every piece of information on that application is subject to verification and most of the critical stuff (like income, employment, debts and payments) will be verified and re-verified before final approval at the closing table!

When buying a home I suggest non-cash buyers (most) do two things -

provide accurate answers and documentation,
temporarily freeze their lives until closing (no loans, no job change, no new debts or major expenditures).

When you are ready to buy a Melbourne, Florida home please give me a call at 321-693-3850 if I can help in any way.

Image courtesy of Stuart Miles / FreeDigitalPhotos.net

Florida Homes For Sale: Signs that your home is not priced right...

noreply@blogger.com (gwaters) — Mon, 14 Jul 2014 21:00:00 +0000

This post was originally published on August 14,2008. Although the Brevard County, Florida real estate market is better now than it was six years ago the message is still the same.

Selling you home is all about price. Price for condition, location, competition and motivation.

Signs that your home is not priced right...

To sell your home, it must be seen by potential buyers. If your home is presentation ready, curb appeal looking fantastic and still no one is coming maybe it is priced incorrectly.

The first sign a home is not priced right is no showings during what I call the "golden period."

The "golden period" is a term I coined to describe the first two weeks a property is listed.

Most real estate agents and motivated buyers watch for new listings. They want to buy but they are particular. It is during its first two weeks a listing will garner the most activity.

If it did not, look at the price.

Another measure I use to gauge whether a home is priced correctly is my 30-10-1 rule.

If a home is listed for 30 days and has less than 10 showings and not one realistic offer, then the price is most likely an issue. While this is a buyer's market a home that is priced right will garner the appropriate attention early on in the process.

If you are considering selling your Rockledge, Viera or Suntree home, please give me a call to discuss how I can market your property.

Want a free market analysis on your Melbourne or Viera, Florida home? Send me an email or give me a call at 321-693-3850.

The Home Buying Process...More than just opening a few doors.

noreply@blogger.com (gwaters) — Tue, 08 Jul 2014 18:00:00 +0000

I recently read an article that talked about how consumers "these days" only need a real estate agent to open the doors so they can look in the house. It seems many seem to think the information is all on the Internet so they can go from there.

The reality is that information can be good or it can be bad. The key is separating the wheat from the chaff. In real estate that key is your Realtor®.

The home buying process is an education. Ask anyone who has ever purchased or sold a home and they will attest to the educational process! In real life very few can start school ready to graduate - even if they have all the books in their bookshelf!

So where does a buyer start? Regardless of experience home buyers should start at the same place - get an experienced local real estate agent. A major responsibility of your real estate agent is educational including the process, area, prices, trends, etc.

Your real estate agent will likely start with an assessment of experience and goals. This will mean a lot of questions!

With these answers your agent will begin your education. It may end with a new home purchase now or a plan to purchase at a later date. Sometimes getting the mortgage lined up takes time. Sometimes it is a matter of saving cash for closing expenses. Sometimes the time is just not right to make the purchase.

Having an individualized plan based on real, verifiable information is critical to the home buying process.

Ready to buy or sell a home in Melbourne, Florida? Call me at 321-693-3850 or send me an email. It doesn't cost a thing to discuss your goals and how I can assist you in meeting them.

"I find them on Zillow but then they are already sold."

noreply@blogger.com (gwaters) — Thu, 03 Jul 2014 16:00:00 +0000

I find them on Zillow but then they are already sold.
What is there about this web site that the data is so old?
What is a home buyer to do?
You know I can not live in a zoo?

I had a call yesterday afternoon from a prospective buyer who had reached his limit. He has been searching on Zillow for homes for sale in Rockledge, Florida. And it seems every one he finds he likes is "already sold when he checks on the Brevard MLS system web site."

Zillow and other mega sites are not the local multiple listing service. They operate on a quantity over quality basis. The local Brevard MLS system, like others, has mechanisms in place to monitor quality and accuracy (fines possible for agents).

So the question is....why deal with an inaccurate site and the frustrations of not knowing if a house is really for sale when you can call a local Realtor®?

I found it on the MLS when it was new.

This is what a home buyer should do.

The local MLS I can count on you.

No need to find out later its sold and be blue.

Looking for a house for sale in Rockledge, Florida? Call me at 321-693-3850 or send me an email. Why not?

Home Buyer Tips: Negotiation Strategies - Somewhere, Something, Sometimes

noreply@blogger.com (gwaters) — Thu, 26 Jun 2014 16:30:00 +0000

How do you know if the seller will negotiate? You don't but if the list price is somewhere within the realm of reality, then there is probably a willingness to give a little somewhere.

I can't recall ever selling a house where a seller was not negotiable on something.

Sometimes the price is close enough to the buyer's opinion of value that buyers will look for other things to negotiate. It may be the terms of the deal like closing dates, seller assistance with closing costs or perhaps a repair issue even on an "as is" offer.

Here are two important points about negotiation.

It doesn't hurt to ask. The first rule of rule estate offers is put it in writing. This eliminates confusion as well as indicates sincerity. A word of caution here...in a multiple offer situation it is often the cleanest offer (fewer contingencies) sellers opt to accept.
It is not personal. Sometimes the parties, including some real estate agents, let things get personal. When things become personal, sometimes there is only one resolution - walk away. Motivated sellers and buyers want a deal!

Negotiation is not a contest in which either side "must win!"

Ready to buy or sell a house or condo in Melbourne, Florida? Give me a call of send me an email if I can help!

Home Seller Tips: Differentiation is key.

noreply@blogger.com (gwaters) — Sat, 10 May 2014 17:00:00 +0000

Just this past week I showed several homes in the same Viera, Florida neighborhood which is not so unusual here with homes for sale in Viera, Florida where many of the developments were built by the same builder(s).

Some developments in the planned unit development of Viera area have perhaps four or five floor plans with the only change being the front elevation. So once inside many look alike!

So when it comes time to sell your home it is critical to differentiate your home from all the other contenders for the buyer's money.

If your home is better than the others say so.

As a Viera and Melbourne, Florida real estate agent one of the questions I ask when being interviewed is "What quality do you like most about your home?"

When I am hired to sell your Viera, Florida home I am going to use the answer to the above question as the beginning point when I prepare my marketing plan.

Related articles here...

Selling Your Home - A Couple of Key Questions to Ask When Interviewing Real Estate Agents

Home Seller Tip - Don't Answer This Question First When Interviewing A Real Estate Agent to Sell Your Home

Choosing Your Real Estate Agent: One who is willing to tell you what you NEED to hear is more important than one who tells you what you WANT to hear!

Listing Interviews–Why Real Estate Agents Better Have Their Act Together!

Want to sell your Viera, Florida home? Give me a call at 321-693-3850 or send me an email. Lets set that interview date!

Moving to Brevard County, Florida or just "thinking about it?"

noreply@blogger.com (gwaters) — Thu, 08 May 2014 21:30:00 +0000

Very often when I receive calls from out of area people about homes for sale in Brevard County, Florida I almost always ask about their familiarity with the Brevard County area. I need a base point to offer the most useful information.

A key piece of information I must be provided is their commitment to moving to Brevard County, Florida.

While I am very happy to provide information about Brevard County, Florida, I must know that one has already made the decision to move to Brevard County, Florida before looking at homes.


Gary L Waters, Florida Lic Real Estate Broker (cell) 321-693-3850

If you are considering moving to Brevard County, Florida (also known as the Space Coast), please call on me if you have any questions about the area.

If you are ready to move to Brevard County, Florida, let me know how I may assist you. I have posted over 3,000 articles about Brevard County, Florida real estate on my blogs. Take a look at these...

Florida Homes For sale - Waters Realty of Brevard
Moving to Brevard County, Florida
Observations of a Viera, Florida Real Estate Agent
Florida Homes and Condos For Sale

Home Seller Tips: Presentation is key

noreply@blogger.com (gwaters) — Thu, 01 May 2014 23:00:00 +0000

Selling is all about pricing, preparation and presentation. It doesn't matter if you are selling yourself (for instance a Brevard County, Florida Realtor®), a used car or even a house.

Since I am a Brevard County, Florida Realtor® I will go with selling your Brevard County, Florida.

There are numerous how to articles on the Internet about pricing your home to sell. Here are a few I have written.

What Does the Listing Price Say About the Seller?
What Do all These "Comps" Mean?
Can a Home Sell too Quickly?

As for preparing your home for the market, here are a few articles as well.

Placing Your Home on the Market without Preparation
Barriers to Selling Your Home
Pre-Listing Inspections - Good or Bad?

Finally, the last topic mentioned in the opening sentence - presentation. Presentation involves not only how it looks but also the ability for it to be presented to the prospective buyer (read this as accessibility).

Stand Out- Be Noticed
Please give prospective buyers some privacy - in your home.
Accommodate reasonable showing requests

The above links cover just a few of the many articles in my blog about selling your Brevard County, Florida home. Another related topic is what I call the Three Ps of Selling your Home. The Three Ps - price, promotion (my job!), and presentation.

When you are ready to sell your Viera, Rockledge, or Melbourne, Florida home, give me a call. Let me work for you without a long term listing agreement ( a cancel anytime policy).

Click on the Waters Realty of Brevard logo to email me.

How can you succeed in the real estate business?

noreply@blogger.com (gwaters) — Mon, 28 Apr 2014 11:02:00 +0000

As the real estate market improves I am sure the real estate schools in Florida will start filling up with new students. The real estate business is not what many believe it to be - nice clothes, nice car, nice money.

It is not all drive a nice car, show a few houses, attend a closing and go to the bank although a successful real estate career does include the last two of these.key points for success in this business.

There is a lot more to being a successful real estate agent.

It is about understanding the process and being able to handle the details. It is all about being able to understand your customer's goals and feelings. It is about having a customer who does not remember all the details (problems or issues) throughout the process. It is about staying in touch. You do not have former clients. You need to foster a client for life relationship. You must stay in touch to stay in the client's mind when the opportunity for a referral comes up. You need to perform every day as if your reputation depends on the outcome (it does).

Let me finish the second sentence from above here... The real estate business is not what many believe it to be - nice clothes, nice car, nice money - but it can be with the right effort.

11 Ways to Create a Welcoming Front Entrance for Under $100

noreply@blogger.com (gwaters) — Sun, 07 Jul 2013 21:37:00 +0000

11 Ways to Create a Welcoming Front Entrance for Under $100

Wouldn’t it be nice to approach your home’s entrance with a grin instead of a grimace? Take our tips for beating a clear, safe, and stylish path to your front door. Read

Visit houselogic.com for more articles like this.

8 Tips for Adding Curb Appeal and Value to Your Home

noreply@blogger.com (gwaters) — Sun, 07 Jul 2013 21:33:00 +0000

8 Tips for Adding Curb Appeal and Value to Your Home

By: Pat Curry

Published: February 18, 2011

Here are eight ways to help your home put its best face forward.

The way your house looks from the street -- attractively landscaped and well-maintained -- can add thousands to its value and cut the time it takes to sell. But which projects pump up curb appeal most? Some spit and polish goes a long way, and so does a dose of color.

Tip #1: Wash your house’s face

Before you scrape any paint or plant more azaleas, wash the dirt, mildew, and general grunge off the outside of your house. REALTORS® say washing a house can add $10,000 to $15,000 to the sale prices of some houses.

A bucket of soapy water and a long-handled, soft-bristled brush can remove the dust and dirt that have splashed onto your wood, vinyl, metal, stucco, brick, and fiber cement siding. Power washers (rental: $75 per day) can reveal the true color of your flagstone walkways.

Wash your windows inside and out, swipe cobwebs from eaves, and hose down downspouts. Don’t forget your garage door, which was once bright white. If you can’t spray off the dirt, scrub it off with a solution of 1/2 cup trisodium phosphate—TSP, available at grocery stores, hardware stores, and home improvement centers—dissolved in 1 gallon of water.

You and a friend can make your house sparkle in a few weekends. A professional cleaning crew will cost hundreds--depending on the size of the house and number of windows--but will finish in a couple of days.

Tip #2: Freshen the paint job

The most commonly offered curb appeal advice from real estate pros and appraisers is to give the exterior of your home a good paint job. Buyers will instantly notice it, and appraisers will value it.   Of course, painting is an expensive and time-consuming facelift. To paint a 3,000-square-foot home, figure on spending $375 to $600 on paint; $1,500 to $3,000 on labor.
Your best bet is to match the paint you already have: Scrape off a little and ask your local paint store to match it. Resist the urge to make a statement with color. An appraiser will mark down the value of a house that’s painted a wildly different color from its competition.

Tip #3: Regard the roof

The condition of your roof is one of the first things buyers notice and appraisers assess. Missing, curled, or faded shingles add nothing to the look or value of your house. If your neighbors have maintained or replaced their roofs, yours will look especially shabby.
You can pay for roof repairs now, or pay for them later in a lower appraisal; appraisers will mark down the value by the cost of the repair. According to Remodeling magazine’s 2013 Cost vs. Value Report, the average cost of a new asphalt shingle roof is about $18,488.
Some tired roofs look a lot better after you remove 25 years of dirt, moss, lichens, and algae. Don’t try cleaning your roof yourself: call a professional with the right tools and technique to clean it without damaging it. A 2,000 sq. ft. roof will take a day and $400 to $600 to clean professionally.

Tip #4: Neaten the yard

A well-manicured lawn, fresh mulch, and pruned shrubs boost the curb appeal of any home.

Replace overgrown bushes with leafy plants and colorful annuals. Surround bushes and trees with dark or reddish-brown bark mulch, which gives a rich feel to the yard. Put a crisp edge on garden beds, pull weeds and invasive vines, and plant a few geraniums in pots.

Green up your grass with lawn food and water. Cover bare spots with seeds and sod, get rid of crab grass, and mow regularly.

Tip #5: Add a color splash

Even a little color attracts and pleases the eye of would-be buyers.
Plant a tulip border in the fall that will bloom in the spring. Dig a flowerbed by the mailbox and plant some pansies. Place a brightly colored bench or Adirondack chair on the front porch. Get a little daring, and paint the front door red or blue.
These colorful touches won’t add to the value of our house: appraisers don’t give you extra points for a blue bench. But beautiful colors enhance curb appeal and help your house to sell faster.

Tip #6: Glam your mailbox

An upscale mailbox, architectural house numbers, or address plaques can make your house stand out.

High-style die cast aluminum mailboxes range from $100 to $350. You can pick up a handsome, hand-painted mailbox for about $50. If you don’t buy new, at least give your old mailbox a facelift with paint and new house numbers.

These days, your local home improvement center or hardware stores has an impressive selection of decorative numbers. Architectural address plaques, which you tack to the house or plant in the yard, typically range from $80 to $200. Brass house numbers range from $3 to $11 each, depending on size and style.

Tip #7: Fence yourself in

A picket fence with a garden gate to frame the yard is an asset. Not only does it add visual punch to your property, appraisers will give extra value to a fence in good condition, although it has more impact in a family-oriented neighborhood than an upscale retirement community.

Expect to pay $2,000 to $3,500 for a professionally installed gated picket fence 3 feet high and 100 feet long.

If you already have a fence, make sure it’s clean and in good condition. Replace broken gates and tighten loose latches.

Tip #8: Maintenance is a must

Nothing looks worse from the curb--and sets off subconscious alarms--like hanging gutters, missing bricks from the front steps, or peeling paint. Not only can these deferred maintenance items damage your home, but they can decrease the value of your house by 10%.
Here are some maintenance chores that will dramatically help the look of your house.

Refasten sagging gutters.

Repoint bricks that have lost their mortar.

Reseal cracked asphalt.

Straighten shutters.

Replace cracked windows.

How to Use Comparable Sales to Price Your Home

noreply@blogger.com (gwaters) — Sat, 23 Feb 2013 20:22:00 +0000

How to Use Comparable Sales to Price Your Home

By: Carl Vogel

Published: August 5, 2010

Before you put your home up for sale, use the right comparable sales to find the perfect price.

Knowing how much homes similar to yours, called comparable sales (or in real estate lingo, comps), sold for gives you the best idea of the current estimated value of your home. The trick is finding sales that closely match yours.

What makes a good comparable sale?

Your best comparable sale is the same model as your house in the same subdivision—and it closed escrow last week. If you can’t find that, here are other factors that count:

Location: The closer to your house the better, but don’t just use any comparable sale within a mile radius. A good comparable sale is a house in your neighborhood, your subdivision, on the same type of street as your house, and in your school district.

Home type: Try to find comparable sales that are like your home in style, construction material, square footage, number of bedrooms and baths, basement (having one and whether it’s finished), finishes, and yard size.

Amenities and upgrades: Is the kitchen new? Does the comparable sale house have full A/C? Is there crown molding, a deck, or a pool? Does your community have the same amenities (pool, workout room, walking trails, etc.) and homeowners association fees?

Date of sale: You may want to use a comparable sale from two years ago when the market was high, but that won’t fly. Most buyers use government-guaranteed mortgages, and those lending programs say comparable sales can be no older than 90 days.

Sales sweeteners: Did the comparable-sale sellers give the buyers downpayment assistance, closing costs, or a free television? You have to reduce the value of any comparable sale to account for any deal sweeteners.

Agents can help adjust price based on insider insights

Even if you live in a subdivision, your home will always be different from your neighbors'. Evaluating those differences—like the fact that your home has one more bedroom than the comparables or a basement office—is one of the ways real estate agents add value.

An active agent has been inside a lot of homes in your neighborhood and knows all sorts of details about comparable sales. She has read the comments the selling agent put into the MLS, seen the ugly wallpaper, and heard what other REALTORS®, lenders, closing agents, and appraisers said about the comparable sale.

More ways to pick a home listing price

If you’re still having trouble picking out a listing price for your home, look at the current competition. Ask your real estate agent to be honest about your home and the other homes on the market (and then listen to her without taking the criticism personally).

Next, put your comparable sales into two piles: more expensive and less expensive. What makes your home more valuable than the cheaper comparable sales and less valuable than the pricier comparable sales?

Are foreclosures and short sales comparables?

If one or more of your comparable sales was a foreclosed home or a short sale (a home that sold for less money than the owners owed on the mortgage), ask your real estate agent how to treat those comps.
A foreclosed home is usually in poor condition because owners who can’t pay their mortgage can’t afford to pay for upkeep. Your home is in great shape, so the foreclosure should be priced lower than your home.

Short sales are typically in good condition, although they are still distressed sales. The owners usually have to sell because they’re divorcing, or their employer is moving them to Kansas.
How much short sales are discounted from their market value varies among local markets. The average short-sale home in Omaha in recent years was discounted by 8.5%, according to a University of Nebraska at Omaha study. In suburban Washington, D.C., sellers typically discount short-sale homes by 3% to 5% to get them quickly sold, real estate agents report. In other markets, sellers price short sales the same as other homes in the neighborhood.

So you have to rely on your REALTOR’s® knowledge of the local market to use a short sale as a comparable sale.

Visit HouseLogic.com for more articles like this. Reprinted from HouseLogic.com with permission of the NATIONAL ASSOCIATION OF REALTORS®.

Carl Vogel, a freelance writer and former editor of The Neighborhood Works magazine, lives in a home in Chicago that is not typical of those nearby, so he appreciates a savvy comp.