Brian Castell

The Grand Opening!

noreply@blogger.com (Brian Castell) — Thu, 29 Nov 2012 01:33:00 +0000

I am proud to announce the launch of my new Digital PR and Guerilla Marketing venture: BSFC Consulting.

BSFC Consulting is the newest division of BSFC Holdings Incorporated. BSFCC was founded to be a highly efficient and agile Digital, Guerilla, and PR marketing agency. We aim to continually break new ground on behalf of our clients.

Check it all out here!

How To Set Up Your Own Blog/Website

noreply@blogger.com (Unknown) — Wed, 18 Jul 2012 13:01:00 +0000

If I can get a blog up and running then ANYONE can. Do you want a space on the web to call your own? Somewhere you can vent, contribute, and gather a following? And on top of all this it's yours. YOU pull the strings. Sound good? Ok. Then lemme give you the quick rundown on what you need.

3 Reasons Why You'll Die Unfulfilled: Part 2.5

noreply@blogger.com (Unknown) — Tue, 17 Jul 2012 16:00:00 +0000

Last Time I talked about how money can't bring lasting happiness. The reason this post is part of that one is because not only will money not bring you happiness, but things won't either. What do I mean by this? Read on...

2.5) Things Bring Nothing

The world has to learn that the actual pleasure derived from material things is of rather low quality on the whole and less even in quantity than it looks to those who have not tried it.
-Oliver Wendell Holmes

Not only do things bring nothing in the form of lasting happiness, they mean nothing in the grand scheme of things.
What do I mean by that? Well 'things' can bring joy, especially if they enable you to do the things you love to do. Let's say you love to ride your bike. Obviously you're going to love your bike. You might even buy the more expensive bike with all the newest features. But the thing you have to realize here is that the bike isn't what you love to do. It's the experience of riding your bike. The freedom, the speed, the tight turns, the workout. That's what you enjoy. If you hadn't bought the most expensive bike you'd still love to ride. Odds are that you bought the most expensive bike because it looked cool.
Now I'm not going to go too far into this aspect of materialism but let me say this:
Once you commit yourself to getting into a pissing contest with your fellow man over "who has the best stuff" you are doomed to a life of failure and unhappiness.
Someone always always always has more than you do in some area. You simply can't win this battle, and neither can they for that matter. Odds are that you're beating them at something else; someone is.
Things don't bring the happiness in life. You're experiences with them are what you'll remember. That touchdown catch at the superbowl party? You remember the catch and high fiving all of your friends and the look of utter disgust on the face of the other fans as you laughed in their face. Not the brand and size of the tv... It's the people and experiences in your life that matter, not the other way around.
Note: I'm not saying you shouldn't buy the best and the newest things. I'm saying to understand their place in your life. Secondary.
This is why you shouldn't base your value of your life on what you have, or even what you've accomplished for that matter. What's important is how much better you've made the world for your fellow human beings.
Check out Part 1 and Part 2
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Are You Weird? It Could Make You Rich

noreply@blogger.com (Unknown) — Tue, 17 Jul 2012 10:00:00 +0000

Are you weird? Maybe a geek? Do you find it difficult to concentrate and/or keep yourself focused on one task at a time? Well you're in luck as a healthy payday may be in your future.
Read more »

3 Reasons Why You'll Die Unfulfilled: Part 2

noreply@blogger.com (Unknown) — Mon, 16 Jul 2012 16:30:00 +0000

Last time I wrote about how relying on, and hoping for, the achievement of new milestones in live doesn't necessarily lead to lasting happiness. So what's on today's plate? Money.

2) Money Can't Buy Happiness

Everyone's heard that saying, yet no one actually listens. I used to disregard 'money can't buy you happiness' too and I made my number one goal in life get rich. I wanted to be defined by my wealth, and I hoped that the wealth would bring about my happiness.This ties into reason number one for why you'll die unfulfilled and unhappy. Even if you become successful and continually make more and more money, you'll never be satisfied. After a while, it's just money. You'll be able to buy whatever you want, own 4 houses, maybe even a boat. Yet you won't be satisfied. Why? Because now that you've become rich and reached this now milestone, you're at a new norm for your life. Having money will inevitably bring about its own unique set of problems as well.
Now don't get me wrong, striving for success is important, or is it? I'll talk about that another time. . . but don't confuse success with happiness. If anything, understand that.
Now I for one still want to we wildly successful and wealthy, but I won't allow that to define my sense of fulfillment and happiness in life.
Besides, if money brought happiness, people wouldn't be giving it away.
Now money brings nice things. And nice things may bring joy into your life, albeit temporarily. Check back for part 2.5 on things.

Check out Part 1

3 Reasons Why You'll Die Unfulfilled.

noreply@blogger.com (Unknown) — Wed, 11 Jul 2012 09:45:00 +0000

What leads one to true fulfillment in life? What is a 'happy' life? The answers are as broad as the questions themselves. Every person on this planet. Every single mind, of the six billion, has a unique view on the world and a particular definition of a happy and full life. Because of this, there's no clear cut and defined route to happiness. There are, however, certain things which contribute to lifelong happiness that hold true for almost everyone. Here's reason number one.

1) Milestones Do Not Contribute to Lasting Happiness

When I was in middle school I sincerely thought that my life would change once I got to high school. I believed that my life would be exponentially better than it already was, and that I'd be happier.
Once I reached high school, and the euphoria of switching schools and meeting new people subsided, I realized that nothing was entirely different from before. While new opportunities were opened for me, and I was in a new chapter of life, my overall happiness and feeling of satisfaction in life was about the same as before. If anything it slightly decreased because of the new responsibilities I assumed at this stage in life.
Later on I experienced the same thing when entering college. The freedom to do whatever I wanted appealed to me. That freedom was supposed to bring me happiness. In reality, that freedom just became a part of my everyday life. It wasn't that big of a deal after a while.
The joy of reaching a milestone: reaching 18 or 21, starting a new job, starting a new school, is fleeting. Once that milestone is reached, and is assimilated into everyday life, it becomes nothing special. Its 'spectacular' qualities fade away. Don't keep hoping that the next chapter in your life will bring you happiness. It'll be as destructive as a drug. Rewrite your chapter now, and fabricate your own happiness.
The joy of reaching a new milestone in life is real, but temporary and quickly fleeting.

Check back later for part 2.
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