Brian Leech

5D University of Michigan

2008-08-25T16:38:00.000-07:00

5D Detroit Design Workshop

CLIENT: University of Michigan

ROLE: Graphic Designer

IDEA: The University of Michigan school of architecture conducted an urban planning charette which took a look at the issues facing downtown Detroit. Our challenge was to create a single book that unified four different proposals for the area. We used aerial and ground level photographs of the city to establish context and bring each proposal to life.

NIKE TSA

2008-08-23T19:13:00.000-07:00

NIKE TSA 2008

CLIENT: NIKE + Sports Authority

ROLE: Art Director

IDEA: In NIKE apparel from the Sports Authority, you’ll look just like a pro.

The campaign included two multi-page print ads, several OOH boards including a 50ft wall piece, multiple banners, and a branded component for the TSA online store.

Magazine Spreads

Out of Home

bkindy.com 2008

2008-06-07T20:31:00.000-07:00

BKINDY.COM 2008

CLIENT: Burger King U.S.

ROLE: Interactive Designer/Jr.Art Director

IDEA: Bk needed a site for their Reveal the Secret Indiana Jones sweepstakes game.

site: www.bkindy.com

Additional Animations

Banner of Doom

America Free TV 2008

2008-06-07T12:26:00.000-07:00

AMERICA FREE TV 2008

CLIENT: America Free TV

ROLE: Art Director

IDEA: To redesign the Americafree.tv site, adding functionality and updating the overall design.

site: http://www.americafree.tv

LOGO OPTIONS

FINAL LOGO

Shoelace Typography 2006

2008-06-06T19:52:00.000-07:00

SHOELACE TYPOGRAPHY 2006

CLIENT: Personal Project

ROLE: Designer

Target Freedom Festival 2005

2008-06-06T19:22:00.000-07:00

TARGET FREEDOM FESTIVAL 2005

CLIENT: Personal Project

ROLE: Designer

Invitation:

Map:

Booklet:

Poster:

Video:

Erase Paper Waste 2006

2008-06-05T18:44:00.000-07:00

ERASE PAPER WASTE 2006

CLIENT: Personal Project

ROLE: Designer

IDEA: To promote sustainable paper use, without putting everybody to sleep. Recognizing that people often write on their skin when nothing else is available, we decided to provide a space designed to encourage this as opposed to using another sheet of paper. A message on the back of the tattoo directed people to a site where they could learn about simple ways to conserve.

Eisenhower Dance Ensemble 2005

2008-06-04T22:20:00.000-07:00

EISENHOWER DANCE ENSEMBLE 2005

ROLE: Designer

IDEA: I designed and illustrated these posters for the Eisenhower Dance Ensemble based out of Rochester, MI. The original illustrations were done with india ink, and then composed on the computer and digitally printed onto Rives BFK cream printmaking paper.

Chance Instrument 2006

2008-06-04T21:47:00.000-07:00

CHANCE INSTRUMENT 2006

CLIENT: Personal Project

ROLE: Designer

IDEA: The Chance Instrument uses sound and image data that a friend and I collected from an area of Detroit. The instrument takes data from the collected sounds and uses it to inform flash about the position, scale, and color of the images we derived from photographs of the location.

Click on the animation below and press any keyboard key:

Video of our original display:

This is how we derived the images we used:

Modular Typography 2006

2008-06-04T21:07:00.000-07:00

MODULAR TYPOGRAPHY 2006

CLIENT: Personal Project

ROLE: Designer

IDEA: These are two modular typefaces I created from right triangles.

Arthritis:

Obelisk:

Blast Off! 2006

2008-06-04T00:52:00.000-07:00

BLAST OFF! 2006

CLIENT: Personal Project

ROLE: Designer

IDEA: I'm very interested in breaking motion down into a static form. This flipbook was an experiment with transferring video to a printed format. I enlarged some of the stills from the video to create the effect of zooming in on the images; this generated some interesting abstracted patterns, and colors.

Am I Worthy 2005

2008-06-04T00:41:00.000-07:00

AM I WORTHY 2005

CLIENT: Personal Project

ROLE: Designer, Illustrator

IDEA: This book explores online rating communities. Series of 5.

Skateboards 2006

2008-06-04T00:36:00.000-07:00

SKATEBOARDS 2006

CLIENT: Personal Project

ROLE: Illustrator

BoBo OkOk 2005

2008-06-04T00:29:00.000-07:00

BOBO OKOK 2005

CLIENT: Personal Project

ROLE: Designer, Illustrator

IDEA: Bobo Okok is a small book that I designed and wrote with a friend in 2005. It's primarily a book about patterns. Each of the articles is about a different pattern, such as weather patterns, motion patterns, and logic patterns. The navigation system and table of contents is also based on visual patterns instead of page numbers.

BoBo Type

IDEA: To create an interlocking tessellating typeface for our book.

Personal Promo Poster 2007

2008-06-04T00:20:00.000-07:00

PERSONAL PROMO POSTER 2007

CLIENT: Personal Project

ROLE: Designer, Illustrator

IDEA: I created this poster to promote an earlier iteration of my website. The concept of the site was based flip book animation. As the user scrolled down the page they effectively "flipped" through a series of frames creating a short animation. I reused those frames in this poster.