http://www.broadcastingcable.com Sun, 19 May 2013 09:07:26 MDT The latest news on advertising and marketing from Broadcasting & Cable. eng Copyright 2013 Reed Business Information. Subject to its Terms of Use (http://www.broadcastingcable.com/info/terms-and-conditions.php) http://www.broadcastingcable.com/article/493446-Despite_Ratings_Dip_Sales_Chiefs_Upbeat.php?rssid=20069 http://www.broadcastingcable.com/article/493446-Despite_Ratings_Dip_Sales_Chiefs_Upbeat.php?rssid=20069 Mon, 13 May 2013 04:01:00 GMT Beyond spots, broadcast networks prep upfront ‘innovations’ for... http://www.broadcastingcable.com/article/493424-Exclusive_USA_Warms_Up_to_Summertime_Sponsors.php?rssid=20069 http://www.broadcastingcable.com/article/493424-Exclusive_USA_Warms_Up_to_Summertime_Sponsors.php?rssid=20069 Mon, 13 May 2013 09:00:00 GMT Brands align with digital series... http://www.broadcastingcable.com/article/493349-Upfronts_2013_A_E_Takes_Aim_At_Broadcast_Ancestors_.php?rssid=20069 http://www.broadcastingcable.com/article/493349-Upfronts_2013_A_E_Takes_Aim_At_Broadcast_Ancestors_.php?rssid=20069 Thu, 09 May 2013 03:53:54 GMT Ad sales chief Berning cites competitors' ‘failure tax' inpitch for upfront... http://www.broadcastingcable.com/article/493343-On_Demand_Summit_Panel_Says_Awareness_Navigation_Key_to_On_Demand_Marketing.php?rssid=20069 http://www.broadcastingcable.com/article/493343-On_Demand_Summit_Panel_Says_Awareness_Navigation_Key_to_On_Demand_Marketing.php?rssid=20069 Wed, 08 May 2013 18:16:00 GMT Social media, traditional ad platforms can drive on demand... http://www.broadcastingcable.com/article/493320-NBC_News_Digital_Group_Adds_to_Ad_Sales_Staff.php?rssid=20069 http://www.broadcastingcable.com/article/493320-NBC_News_Digital_Group_Adds_to_Ad_Sales_Staff.php?rssid=20069 Wed, 08 May 2013 15:02:59 GMT Johnson, Robins, Damiano to represent NBCNews.com and other... http://www.broadcastingcable.com/article/493290-Discovery_Reports_Higher_First_Quarter_Earnings.php?rssid=20069 http://www.broadcastingcable.com/article/493290-Discovery_Reports_Higher_First_Quarter_Earnings.php?rssid=20069 Tue, 07 May 2013 12:25:45 GMT Stock slips as profits fall short of... http://www.broadcastingcable.com/article/493278-NBCU_Gives_Murphy_E_Esquire_Ad_Role.php?rssid=20069 http://www.broadcastingcable.com/article/493278-NBCU_Gives_Murphy_E_Esquire_Ad_Role.php?rssid=20069 Mon, 06 May 2013 16:57:20 GMT Executive promoted to senior... http://www.broadcastingcable.com/article/493272-NewFronts_Offer_Byte_of_the_Familiar.php?rssid=20069 http://www.broadcastingcable.com/article/493272-NewFronts_Offer_Byte_of_the_Familiar.php?rssid=20069 Mon, 06 May 2013 04:01:00 GMT Talent and media buyers turn out for digital video... http://www.broadcastingcable.com/article/493260-Upfronts_2013_Telemundo_Pitches_Power_of_Homegrown_Programming.php?rssid=20069 http://www.broadcastingcable.com/article/493260-Upfronts_2013_Telemundo_Pitches_Power_of_Homegrown_Programming.php?rssid=20069 Mon, 06 May 2013 04:01:00 GMT Owning content enables innovation and integrated... http://www.broadcastingcable.com/article/493259-Upfronts_2013_Simulmedia_Finding_Viewers_in_Odd_Places.php?rssid=20069 http://www.broadcastingcable.com/article/493259-Upfronts_2013_Simulmedia_Finding_Viewers_in_Odd_Places.php?rssid=20069 Mon, 06 May 2013 04:01:00 GMT Company specializes in aggregating smallpockets of television audiences for big... http://www.broadcastingcable.com/article/493244-Magna_Sees_Improving_Advertising_Market.php?rssid=20069 http://www.broadcastingcable.com/article/493244-Magna_Sees_Improving_Advertising_Market.php?rssid=20069 Fri, 03 May 2013 13:49:53 GMT Modest growth expected for national... http://www.broadcastingcable.com/article/493196-Viacom_Ad_Sales_Turn_Positive_Earnings_Drop.php?rssid=20069 http://www.broadcastingcable.com/article/493196-Viacom_Ad_Sales_Turn_Positive_Earnings_Drop.php?rssid=20069 Wed, 01 May 2013 14:09:42 GMT Revenues down 6% to... http://www.broadcastingcable.com/article/493194-NewFronts_2013_CBS_Interactive_Extends_Network_Shows_Online.php?rssid=20069 http://www.broadcastingcable.com/article/493194-NewFronts_2013_CBS_Interactive_Extends_Network_Shows_Online.php?rssid=20069 Wed, 01 May 2013 12:57:41 GMT CNET Español to launch in... http://www.broadcastingcable.com/article/493149-Zenith_Sees_TV_s_Share_of_Ad_Dollars_Peaking_in_2013.php?rssid=20069 http://www.broadcastingcable.com/article/493149-Zenith_Sees_TV_s_Share_of_Ad_Dollars_Peaking_in_2013.php?rssid=20069 Mon, 29 Apr 2013 12:27:08 GMT Internet is fastest growing... http://www.broadcastingcable.com/article/493140-Upfronts_2013_Hispanic_Broadcast_Networks_Look_to_Grow_Entire_Market.php?rssid=20069 http://www.broadcastingcable.com/article/493140-Upfronts_2013_Hispanic_Broadcast_Networks_Look_to_Grow_Entire_Market.php?rssid=20069 Mon, 29 Apr 2013 04:01:00 GMT Upfront centers on competition for English-language dollars,not... http://www.broadcastingcable.com/article/493020-Viacom_Networks_Still_Play_Off_of_Big_Value.php?rssid=20069 http://www.broadcastingcable.com/article/493020-Viacom_Networks_Still_Play_Off_of_Big_Value.php?rssid=20069 Mon, 22 Apr 2013 04:01:00 GMT Sales chief Lucas says new apps will help reach millennial... http://www.broadcastingcable.com/article/493031-Upfronts_2013_Fishing_for_TV_Ad_Dollars_at_the_Digital_NewFronts.php?rssid=20069 http://www.broadcastingcable.com/article/493031-Upfronts_2013_Fishing_for_TV_Ad_Dollars_at_the_Digital_NewFronts.php?rssid=20069 Mon, 22 Apr 2013 04:01:00 GMT More content available, but scarcity of top-quality fare inspires higher... http://www.broadcastingcable.com/article/493033-Upfronts_2013_Digital_Companies_Offer_Peek_Inside_NewFront_Plans.php?rssid=20069 http://www.broadcastingcable.com/article/493033-Upfronts_2013_Digital_Companies_Offer_Peek_Inside_NewFront_Plans.php?rssid=20069 Mon, 22 Apr 2013 04:01:00 GMT CBS Interactive, Disney Interactive Entertainment, Crackle, others say what’s in store,... http://www.broadcastingcable.com/article/492891-Agase_Named_to_Senior_Ad_Sales_Post_at_Viacom.php?rssid=20069 http://www.broadcastingcable.com/article/492891-Agase_Named_to_Senior_Ad_Sales_Post_at_Viacom.php?rssid=20069 Mon, 15 Apr 2013 13:47:47 GMT NBCU vet to head sales for music and entertainment networks on West... http://www.broadcastingcable.com/article/492884-Upfronts_2013_Demo_Doesn_t_Want_to_Sing_Hope_I_Buy_Before_I_Get_Old_.php?rssid=20069 http://www.broadcastingcable.com/article/492884-Upfronts_2013_Demo_Doesn_t_Want_to_Sing_Hope_I_Buy_Before_I_Get_Old_.php?rssid=20069 Mon, 15 Apr 2013 04:01:00 GMT Baby boomers may be exiting monetizable Nielsen numbers,but their value to advertisers remains... http://www.broadcastingcable.com/article/492876-Upfronts_2013_Searching_for_Best_Route_to_the_Multicultural_Mainstream.php?rssid=20069 http://www.broadcastingcable.com/article/492876-Upfronts_2013_Searching_for_Best_Route_to_the_Multicultural_Mainstream.php?rssid=20069 Mon, 15 Apr 2013 04:01:00 GMT Specialized networks still considered top way to connect with... http://www.broadcastingcable.com/article/492856-Upfronts_2013_BET_Looks_to_Defend_Its_Territory.php?rssid=20069 http://www.broadcastingcable.com/article/492856-Upfronts_2013_BET_Looks_to_Defend_Its_Territory.php?rssid=20069 Thu, 11 Apr 2013 21:44:10 GMT New initiative aims to help marketers engage with African-American... http://www.broadcastingcable.com/article/492829-Fox_to_Show_Live_Action_in_Idol_Commercial_Break.php?rssid=20069 http://www.broadcastingcable.com/article/492829-Fox_to_Show_Live_Action_in_Idol_Commercial_Break.php?rssid=20069 Wed, 10 Apr 2013 17:54:52 GMT Ford, Coca-Cola, AT&T back audience-holding... http://www.broadcastingcable.com/article/492813-Upfronts_2013_Knock_Knock_IFC_s_Making_a_Sales_Call.php?rssid=20069 http://www.broadcastingcable.com/article/492813-Upfronts_2013_Knock_Knock_IFC_s_Making_a_Sales_Call.php?rssid=20069 Wed, 10 Apr 2013 13:00:00 GMT Net looks to integrate clients into its sense of humor this... http://www.broadcastingcable.com/article/492736-Price_Gap_Between_Broadcast_Cable_Originals_Gets_Tighter_Still.php?rssid=20069 http://www.broadcastingcable.com/article/492736-Price_Gap_Between_Broadcast_Cable_Originals_Gets_Tighter_Still.php?rssid=20069 Mon, 08 Apr 2013 04:01:00 GMT Increased spend on programming is paying off in advertising... http://www.broadcastingcable.com/article/492737-Cable_Execs_Bullish_on_Upfront.php?rssid=20069 http://www.broadcastingcable.com/article/492737-Cable_Execs_Bullish_on_Upfront.php?rssid=20069 Mon, 08 Apr 2013 04:01:00 GMT Fox Cable’s LaTorre, Discovery’s Abruzzese, Turner’s Levy see big things brewing for... http://www.broadcastingcable.com/article/492675-Analysis_Ad_Buyers_Processing_NBC_Late_Night_Shift.php?rssid=20069 http://www.broadcastingcable.com/article/492675-Analysis_Ad_Buyers_Processing_NBC_Late_Night_Shift.php?rssid=20069 Thu, 04 Apr 2013 03:25:23 GMT Carat's Gold calls it a 'bad move' but upside seen... http://www.broadcastingcable.com/article/492606-Making_Weather_Work_for_Advertisers.php?rssid=20069 http://www.broadcastingcable.com/article/492606-Making_Weather_Work_for_Advertisers.php?rssid=20069 Mon, 01 Apr 2013 04:01:00 GMT Network pitches new ad-serving... http://www.broadcastingcable.com/article/492605-Turner_Turns_Listening_Into_Upfront_Specialty.php?rssid=20069 http://www.broadcastingcable.com/article/492605-Turner_Turns_Listening_Into_Upfront_Specialty.php?rssid=20069 Mon, 01 Apr 2013 04:01:00 GMT Forming collaborations with agencies and... http://www.broadcastingcable.com/article/492607-Coors_Light_Cash_Buys_Ice_Cold_Sponsorship.php?rssid=20069 http://www.broadcastingcable.com/article/492607-Coors_Light_Cash_Buys_Ice_Cold_Sponsorship.php?rssid=20069 Mon, 01 Apr 2013 04:01:00 GMT Fits nicely into Animal Planet plan to target male... http://www.broadcastingcable.com/article/492580-Upfronts_2013_Fox_s_LaTorre_Predicts_10B_Upfront_for_Cable.php?rssid=20069 http://www.broadcastingcable.com/article/492580-Upfronts_2013_Fox_s_LaTorre_Predicts_10B_Upfront_for_Cable.php?rssid=20069 Thu, 28 Mar 2013 15:47:18 GMT Bullish forecast as FX announces new... http://www.broadcastingcable.com/article/492517-Comcast_Rx_Helps_Nielsen_Swallow_Tablets.php?rssid=20069 http://www.broadcastingcable.com/article/492517-Comcast_Rx_Helps_Nielsen_Swallow_Tablets.php?rssid=20069 Mon, 25 Mar 2013 04:01:00 GMT After long wait, mobile viewing to be added to C3 and C7... http://www.broadcastingcable.com/article/492513-Groups_Buying_Ads_Targeting_Obamacare_Gun_Control.php?rssid=20069 http://www.broadcastingcable.com/article/492513-Groups_Buying_Ads_Targeting_Obamacare_Gun_Control.php?rssid=20069 Sun, 24 Mar 2013 16:33:45 GMT Millions of dollars in ad buys... http://www.broadcastingcable.com/article/492509-Spike_Looks_to_Compete_in_General_Entertainment.php?rssid=20069 http://www.broadcastingcable.com/article/492509-Spike_Looks_to_Compete_in_General_Entertainment.php?rssid=20069 Fri, 22 Mar 2013 20:58:54 GMT Scripted programming in... http://www.broadcastingcable.com/article/492461-GMC_Aspire_Ride_Upfront_Bus_Again.php?rssid=20069 http://www.broadcastingcable.com/article/492461-GMC_Aspire_Ride_Upfront_Bus_Again.php?rssid=20069 Thu, 21 Mar 2013 13:50:31 GMT Networks hit road to meet... http://www.broadcastingcable.com/article/492456-Turner_and_MillerCoors_Team_Up_for_On_Marketing_Partnership.php?rssid=20069 http://www.broadcastingcable.com/article/492456-Turner_and_MillerCoors_Team_Up_for_On_Marketing_Partnership.php?rssid=20069 Wed, 20 Mar 2013 22:35:12 GMT Includes product integration in TNT,TBS series; customized promotions include truTV, NBA on TNT... http://www.broadcastingcable.com/article/492437-TVB_Spot_TV_CPMs_More_Cost_Efficient_Than_Network.php?rssid=20069 http://www.broadcastingcable.com/article/492437-TVB_Spot_TV_CPMs_More_Cost_Efficient_Than_Network.php?rssid=20069 Wed, 20 Mar 2013 13:00:34 GMT Second-quarter 2013 SQAD estimates show average daypart for network 32% higher than spot... http://www.broadcastingcable.com/article/492400-After_the_Upfront_CMT_Brings_Country_to_Times_Square.php?rssid=20069 http://www.broadcastingcable.com/article/492400-After_the_Upfront_CMT_Brings_Country_to_Times_Square.php?rssid=20069 Mon, 18 Mar 2013 21:52:16 GMT Cassadee Pope, lemonade were hits, Dominus... http://www.broadcastingcable.com/article/492380-Food_Show_Chefs_Whet_Brand_Appetite.php?rssid=20069 http://www.broadcastingcable.com/article/492380-Food_Show_Chefs_Whet_Brand_Appetite.php?rssid=20069 Mon, 18 Mar 2013 04:01:00 GMT Talent is key ingredient for lifestyle... http://www.broadcastingcable.com/article/492381-At_Evolving_CNN_Lifestyle_Is_News.php?rssid=20069 http://www.broadcastingcable.com/article/492381-At_Evolving_CNN_Lifestyle_Is_News.php?rssid=20069 Sat, 16 Mar 2013 04:01:43 GMT CNN pursuing new strategy with programming in food and lifestyle... http://www.broadcastingcable.com/article/492367-Univision_Taps_John_Kelly_as_Executive_VP_of_Digital_Sales.php?rssid=20069 http://www.broadcastingcable.com/article/492367-Univision_Taps_John_Kelly_as_Executive_VP_of_Digital_Sales.php?rssid=20069 Fri, 15 Mar 2013 21:36:46 GMT Longtime sales exec was with NBCUniversal from... http://www.broadcastingcable.com/article/492358-Coke_Zero_Joins_Conan_in_Atlanta.php?rssid=20069 http://www.broadcastingcable.com/article/492358-Coke_Zero_Joins_Conan_in_Atlanta.php?rssid=20069 Fri, 15 Mar 2013 18:06:06 GMT Soft drink sponsors concerts and launches new... http://www.broadcastingcable.com/article/492316-Average_Commercial_Price_Up_5_in_Q4_on_Broadcast.php?rssid=20069 http://www.broadcastingcable.com/article/492316-Average_Commercial_Price_Up_5_in_Q4_on_Broadcast.php?rssid=20069 Wed, 13 Mar 2013 15:27:21 GMT Cable spots drop 9% in soft scatter... http://www.broadcastingcable.com/article/492297-FTC_Updates_Online_Ad_Guides_for_Mobile_Platforms.php?rssid=20069 http://www.broadcastingcable.com/article/492297-FTC_Updates_Online_Ad_Guides_for_Mobile_Platforms.php?rssid=20069 Tue, 12 Mar 2013 18:32:55 GMT Disclosures still need to be conspicuous on smaller... http://www.broadcastingcable.com/article/492284-Conde_Nast_Launching_Digital_Video_Network.php?rssid=20069 http://www.broadcastingcable.com/article/492284-Conde_Nast_Launching_Digital_Video_Network.php?rssid=20069 Tue, 12 Mar 2013 13:03:23 GMT Ostroff creates shows from Glamour and... http://www.broadcastingcable.com/article/492261-TV_Shows_Bigger_Ad_Gains_Than_Other_Media.php?rssid=20069 http://www.broadcastingcable.com/article/492261-TV_Shows_Bigger_Ad_Gains_Than_Other_Media.php?rssid=20069 Mon, 11 Mar 2013 13:15:08 GMT Broadcast, spot, Spanish-language have biggest... http://www.broadcastingcable.com/article/492259-Putting_a_Little_English_on_It.php?rssid=20069 http://www.broadcastingcable.com/article/492259-Putting_a_Little_English_on_It.php?rssid=20069 Mon, 11 Mar 2013 04:01:00 GMT Spanish-language television leader Univision experimenting with English-language commercials on... http://www.broadcastingcable.com/article/492257-Aiming_for_Hispanic_Hearts_and_English_Dollars.php?rssid=20069 http://www.broadcastingcable.com/article/492257-Aiming_for_Hispanic_Hearts_and_English_Dollars.php?rssid=20069 Mon, 11 Mar 2013 04:01:00 GMT Univision's new sales chief prepares for multiplatform upfront—and a challenge to the bigger... http://www.broadcastingcable.com/article/492256-ESPN_Keeping_Eye_on_the_Ball_Not_the_Game_Behind_It.php?rssid=20069 http://www.broadcastingcable.com/article/492256-ESPN_Keeping_Eye_on_the_Ball_Not_the_Game_Behind_It.php?rssid=20069 Mon, 11 Mar 2013 04:01:00 GMT Ad sales chief Ed Erhardt on why he’s not worried about Fox and other... http://www.broadcastingcable.com/article/492246-Millennials_Want_TV_And_Accept_Ads_Study.php?rssid=20069 http://www.broadcastingcable.com/article/492246-Millennials_Want_TV_And_Accept_Ads_Study.php?rssid=20069 Mon, 11 Mar 2013 04:01:00 GMT According to Magid Generational Strategies, in 2012, 45% of adults 18-34 would “definitely... http://www.broadcastingcable.com/article/492245-Research_Helps_Marketers_Make_Millennial_Connections.php?rssid=20069 http://www.broadcastingcable.com/article/492245-Research_Helps_Marketers_Make_Millennial_Connections.php?rssid=20069 Mon, 11 Mar 2013 04:01:00 GMT To reach young consumers, Pepsi relies on MTV insights for summer... http://www.broadcastingcable.com/article/492227-Pacing_Ahead_of_Last_Year_CBS_Turner_Virtually_Sold_Out_of_Madness_Ad_Inventory.php?rssid=20069 http://www.broadcastingcable.com/article/492227-Pacing_Ahead_of_Last_Year_CBS_Turner_Virtually_Sold_Out_of_Madness_Ad_Inventory.php?rssid=20069 Thu, 07 Mar 2013 20:16:00 GMT Final Four games and the National Championship game sold out, except for possible floater... http://www.broadcastingcable.com/article/492193-Exclusive_NBC_Switches_Top_Today_Ad_Salesman.php?rssid=20069 http://www.broadcastingcable.com/article/492193-Exclusive_NBC_Switches_Top_Today_Ad_Salesman.php?rssid=20069 Tue, 05 Mar 2013 20:14:30 GMT Barrington takes on network news... http://www.broadcastingcable.com/article/492137-Exclusive_ION_Launches_IONTHUSIASTS_Marketing_Campaign.php?rssid=20069 http://www.broadcastingcable.com/article/492137-Exclusive_ION_Launches_IONTHUSIASTS_Marketing_Campaign.php?rssid=20069 Mon, 04 Mar 2013 15:00:00 GMT Net to unveil new logo, graphics... http://www.broadcastingcable.com/article/492150-Fox_Joining_Cable_Sports_Rush.php?rssid=20069 http://www.broadcastingcable.com/article/492150-Fox_Joining_Cable_Sports_Rush.php?rssid=20069 Mon, 04 Mar 2013 05:01:00 GMT Media buyers cheer new national competition for... http://www.broadcastingcable.com/article/492088-Exclusive_iTVX_Adds_Social_With_General_Sentiment.php?rssid=20069 http://www.broadcastingcable.com/article/492088-Exclusive_iTVX_Adds_Social_With_General_Sentiment.php?rssid=20069 Thu, 28 Feb 2013 14:00:00 GMT Partnership brings new dimension to branded entertainment... http://www.broadcastingcable.com/article/492092-First_Lady_Praises_Disney_Food_Ad_Restrictions.php?rssid=20069 http://www.broadcastingcable.com/article/492092-First_Lady_Praises_Disney_Food_Ad_Restrictions.php?rssid=20069 Thu, 28 Feb 2013 15:53:07 GMT Urges others to find creative ways to promote healthier food... http://www.broadcastingcable.com/article/492087-Advanced_Ads_Smarter_Spots_Bigger_Revenue.php?rssid=20069 http://www.broadcastingcable.com/article/492087-Advanced_Ads_Smarter_Spots_Bigger_Revenue.php?rssid=20069 Thu, 28 Feb 2013 01:52:40 GMT Rentrak, Dish execs share pointers on better addressing consumer, and marketer,... http://www.broadcastingcable.com/article/492086-Advanced_Ads_Agencies_Can_t_Wait_for_Multiplatform_Measurement.php?rssid=20069 http://www.broadcastingcable.com/article/492086-Advanced_Ads_Agencies_Can_t_Wait_for_Multiplatform_Measurement.php?rssid=20069 Thu, 28 Feb 2013 01:16:43 GMT Zenith's Nitti says consumers are ahead of industry's ability to... http://www.broadcastingcable.com/article/492080-Advanced_Ads_Digital_Ad_Business_Won_t_Cannibalize_TV_Business.php?rssid=20069 http://www.broadcastingcable.com/article/492080-Advanced_Ads_Digital_Ad_Business_Won_t_Cannibalize_TV_Business.php?rssid=20069 Wed, 27 Feb 2013 23:15:32 GMT Universal McCann's Benowitz argues that each benefits the... http://www.broadcastingcable.com/article/492079-Advanced_Ads_AT_T_AdWorks_Drove_Fox_College_Football_With_Interactive_Campaign.php?rssid=20069 http://www.broadcastingcable.com/article/492079-Advanced_Ads_AT_T_AdWorks_Drove_Fox_College_Football_With_Interactive_Campaign.php?rssid=20069 Wed, 27 Feb 2013 22:59:04 GMT Campaign, sweepstakes boosted awareness for networks' early-season... http://www.broadcastingcable.com/article/492077-Advanced_Ads_Execs_Say_Better_Measurement_Top_Pick_for_Development.php?rssid=20069 http://www.broadcastingcable.com/article/492077-Advanced_Ads_Execs_Say_Better_Measurement_Top_Pick_for_Development.php?rssid=20069 Wed, 27 Feb 2013 22:49:56 GMT Panelists urge versatility during session at Advanced Advertising... http://www.broadcastingcable.com/article/492074-Advanced_Ads_Dish_Exec_Hopper_Not_Affecting_Our_Clients.php?rssid=20069 http://www.broadcastingcable.com/article/492074-Advanced_Ads_Dish_Exec_Hopper_Not_Affecting_Our_Clients.php?rssid=20069 Wed, 27 Feb 2013 21:57:27 GMT Panelists offer best uses for addressable advertising atB&C/MCN... http://www.broadcastingcable.com/article/491994-Reeling_Nickelodeon_Sets_Plans_to_Stay_in_Kids_Game_Lead.php?rssid=20069 http://www.broadcastingcable.com/article/491994-Reeling_Nickelodeon_Sets_Plans_to_Stay_in_Kids_Game_Lead.php?rssid=20069 Mon, 25 Feb 2013 05:01:00 GMT Upfront presentation seen as key to rebound for lagging overall... http://www.broadcastingcable.com/article/491995-Dish_Hops_Onto_Fox_s_Daytona_500_Coverage.php?rssid=20069 http://www.broadcastingcable.com/article/491995-Dish_Hops_Onto_Fox_s_Daytona_500_Coverage.php?rssid=20069 Sat, 23 Feb 2013 14:47:25 GMT Car sponsorship swerves around commercial... http://www.broadcastingcable.com/article/491947-Comcast_Spotlight_Nixes_Gun_Ads.php?rssid=20069 http://www.broadcastingcable.com/article/491947-Comcast_Spotlight_Nixes_Gun_Ads.php?rssid=20069 Wed, 20 Feb 2013 23:10:28 GMT Says move is consistent with longstanding policies of NBC, whose cable nets Comcast acquired in... http://www.broadcastingcable.com/article/491915-Discovery_Viacom_Promote_Ad_Sales_Execs.php?rssid=20069 http://www.broadcastingcable.com/article/491915-Discovery_Viacom_Promote_Ad_Sales_Execs.php?rssid=20069 Tue, 19 Feb 2013 15:39:34 GMT Felenstein, O'Sullivan, Scalzo and Dominus get new... http://www.broadcastingcable.com/article/491814-NBCU_Adds_to_Senior_Advertising_Sales_Team.php?rssid=20069 http://www.broadcastingcable.com/article/491814-NBCU_Adds_to_Senior_Advertising_Sales_Team.php?rssid=20069 Mon, 11 Feb 2013 22:38:02 GMT Molen named exec VP for cable network... http://www.broadcastingcable.com/article/491802-Dish_Spending_Millions_on_Ads_to_Market_Ad_Skipping_DVR.php?rssid=20069 http://www.broadcastingcable.com/article/491802-Dish_Spending_Millions_on_Ads_to_Market_Ad_Skipping_DVR.php?rssid=20069 Mon, 11 Feb 2013 16:56:42 GMT Broadcasters are suing satellite operator over Hopper's Auto Hop... http://www.broadcastingcable.com/article/491791-Buyers_See_Value_Play_in_MLB_Commercials.php?rssid=20069 http://www.broadcastingcable.com/article/491791-Buyers_See_Value_Play_in_MLB_Commercials.php?rssid=20069 Mon, 11 Feb 2013 05:01:00 GMT With hundreds of games and several networks broadcasting nationally, baseball is an efficient... http://www.broadcastingcable.com/article/491790-Baseball_s_Pitch_Aims_to_Lift_National_Ratings.php?rssid=20069 http://www.broadcastingcable.com/article/491790-Baseball_s_Pitch_Aims_to_Lift_National_Ratings.php?rssid=20069 Mon, 11 Feb 2013 05:01:00 GMT MLB sees its 2013 TV game plan—more primetime telecasts, better schedulingand the benefit of... http://www.broadcastingcable.com/article/491789-Agency_Sees_Ad_Dollars_Moving_to_Digital_Video.php?rssid=20069 http://www.broadcastingcable.com/article/491789-Agency_Sees_Ad_Dollars_Moving_to_Digital_Video.php?rssid=20069 Mon, 11 Feb 2013 00:14:03 GMT Zenith outlines challenges for mobile... http://www.broadcastingcable.com/article/491777-Ad_Council_Launching_PSAs_Starring_Today_Anchors.php?rssid=20069 http://www.broadcastingcable.com/article/491777-Ad_Council_Launching_PSAs_Starring_Today_Anchors.php?rssid=20069 Fri, 08 Feb 2013 20:37:50 GMT NBC stations have committed to carrying the... http://www.broadcastingcable.com/article/491735-Anti_Hagel_Ads_Continue_to_Swell_Media_Coffers.php?rssid=20069 http://www.broadcastingcable.com/article/491735-Anti_Hagel_Ads_Continue_to_Swell_Media_Coffers.php?rssid=20069 Wed, 06 Feb 2013 19:51:00 GMT Stations benefit from campaign to block nomination as Secretary of... http://www.broadcastingcable.com/article/491717-ABC_Sells_Out_Oscar_Ads.php?rssid=20069 http://www.broadcastingcable.com/article/491717-ABC_Sells_Out_Oscar_Ads.php?rssid=20069 Tue, 05 Feb 2013 23:04:15 GMT Muchof the inventory was sold by... http://www.broadcastingcable.com/article/491698-Super_Bowl_Auto_Ads_Dominate_Social_Media_Usage.php?rssid=20069 http://www.broadcastingcable.com/article/491698-Super_Bowl_Auto_Ads_Dominate_Social_Media_Usage.php?rssid=20069 Mon, 04 Feb 2013 23:22:47 GMT But Budweiser's "The Brotherhood" spot was the most shared on Facebook and Twitter, according to... http://www.broadcastingcable.com/article/491697-Super_Bowl_Viewership_Rose_as_Game_Went_On.php?rssid=20069 http://www.broadcastingcable.com/article/491697-Super_Bowl_Viewership_Rose_as_Game_Went_On.php?rssid=20069 Mon, 04 Feb 2013 22:43:20 GMT Most-watched commercials aired in fourth... http://www.broadcastingcable.com/article/491695-Survey_Clydesdales_Spot_Best_of_Bowl_Bunch.php?rssid=20069 http://www.broadcastingcable.com/article/491695-Survey_Clydesdales_Spot_Best_of_Bowl_Bunch.php?rssid=20069 Mon, 04 Feb 2013 21:08:02 GMT Consumers dug the plus-size horse, but had no taste for Subway or... http://www.broadcastingcable.com/article/491686-Canoe_Seeks_MRC_Approval_for_VOD_Ad_Service.php?rssid=20069 http://www.broadcastingcable.com/article/491686-Canoe_Seeks_MRC_Approval_for_VOD_Ad_Service.php?rssid=20069 Mon, 04 Feb 2013 18:17:20 GMT MSO-owned firm begins accreditation process for dynamic ad... http://www.broadcastingcable.com/article/491667-Moving_Beyond_Soap_Operas_to_Reach_Women.php?rssid=20069 http://www.broadcastingcable.com/article/491667-Moving_Beyond_Soap_Operas_to_Reach_Women.php?rssid=20069 Mon, 04 Feb 2013 05:01:00 GMT NBCU Cable Entertainment Group EVP Tarrant talks about what women want from a media... http://www.broadcastingcable.com/article/491666-Women_s_Cable_Networks_Prep_for_Upfront_Battles.php?rssid=20069 http://www.broadcastingcable.com/article/491666-Women_s_Cable_Networks_Prep_for_Upfront_Battles.php?rssid=20069 Mon, 04 Feb 2013 05:01:00 GMT Gearing up to earn lion’s share of dollars against broadcast—and each... http://www.broadcastingcable.com/article/491665-C3_or_C7_Maybe_Neither_as_Specific_Spot_Ratings_Near.php?rssid=20069 http://www.broadcastingcable.com/article/491665-C3_or_C7_Maybe_Neither_as_Specific_Spot_Ratings_Near.php?rssid=20069 Mon, 04 Feb 2013 05:01:00 GMT Rentrak to incorporate delayed DVR viewing in more exact... http://www.broadcastingcable.com/article/491660-GetGlue_Expands_Super_Bowl_Efforts.php?rssid=20069 http://www.broadcastingcable.com/article/491660-GetGlue_Expands_Super_Bowl_Efforts.php?rssid=20069 Fri, 01 Feb 2013 20:44:44 GMT Working with Pepsi and Hulu on major second screen campaigns for Feb. 4... http://www.broadcastingcable.com/article/491655-SQAD_Says_Audit_Confirms_Breadth_of_Ad_Price_Data.php?rssid=20069 http://www.broadcastingcable.com/article/491655-SQAD_Says_Audit_Confirms_Breadth_of_Ad_Price_Data.php?rssid=20069 Fri, 01 Feb 2013 17:36:53 GMT NetCosts includes more than half of broadcast network... http://www.broadcastingcable.com/article/491630-DirecTV_Tees_Up_TV_Everywhere_Ads_With_FreeWheel.php?rssid=20069 http://www.broadcastingcable.com/article/491630-DirecTV_Tees_Up_TV_Everywhere_Ads_With_FreeWheel.php?rssid=20069 Thu, 31 Jan 2013 14:32:29 GMT Operator plans to launch video ad insertion for mobile, Web platforms toward end of... http://www.broadcastingcable.com/article/491584-TV_Ad_Coffers_Boosted_by_Hagel_Foes.php?rssid=20069 http://www.broadcastingcable.com/article/491584-TV_Ad_Coffers_Boosted_by_Hagel_Foes.php?rssid=20069 Tue, 29 Jan 2013 18:32:15 GMT Groups take out ads opposing nominee for Secretary of... http://www.broadcastingcable.com/article/491554-Cartoon_Network_Takes_Upfront_on_the_Road.php?rssid=20069 http://www.broadcastingcable.com/article/491554-Cartoon_Network_Takes_Upfront_on_the_Road.php?rssid=20069 Mon, 28 Jan 2013 16:12:52 GMT Plans meetings in 15 cities to pitch new... http://www.broadcastingcable.com/article/491535-Sysco_Puts_TV_Spots_on_Its_National_Menu.php?rssid=20069 http://www.broadcastingcable.com/article/491535-Sysco_Puts_TV_Spots_on_Its_National_Menu.php?rssid=20069 Mon, 28 Jan 2013 05:01:00 GMT Food service vendor aligns with Restaurant... http://www.broadcastingcable.com/article/491452-Telemundo_Media_Taps_Rosen_as_EVP_of_Ad_Sales_and_Integration.php?rssid=20069 http://www.broadcastingcable.com/article/491452-Telemundo_Media_Taps_Rosen_as_EVP_of_Ad_Sales_and_Integration.php?rssid=20069 Tue, 22 Jan 2013 21:13:53 GMT Comes over from Starcom; will lead network, cable and digital sales teams of Telemundo,... http://www.broadcastingcable.com/article/491450-Unilever_Ford_Among_Sponsors_of_The_Taste_.php?rssid=20069 http://www.broadcastingcable.com/article/491450-Unilever_Ford_Among_Sponsors_of_The_Taste_.php?rssid=20069 Tue, 22 Jan 2013 18:01:06 GMT East Coast/West Coast versions of series accommodate regional... http://www.broadcastingcable.com/article/491427-Time_Warner_Cable_Bans_Gun_Ads.php?rssid=20069 http://www.broadcastingcable.com/article/491427-Time_Warner_Cable_Bans_Gun_Ads.php?rssid=20069 Fri, 18 Jan 2013 20:31:17 GMT Company-wide initiative comes weeks after Sandy Hook... http://www.broadcastingcable.com/article/491414-Magna_Sees_Lower_TV_Spending_in_2013.php?rssid=20069 http://www.broadcastingcable.com/article/491414-Magna_Sees_Lower_TV_Spending_in_2013.php?rssid=20069 Fri, 18 Jan 2013 15:00:42 GMT Media agency revised forecast for national... http://www.broadcastingcable.com/article/491403-TVB_Stations_Grab_80_of_12_Political_Spend.php?rssid=20069 http://www.broadcastingcable.com/article/491403-TVB_Stations_Grab_80_of_12_Political_Spend.php?rssid=20069 Thu, 17 Jan 2013 20:01:27 GMT Super PACs did not pick winner in White House race; Romney spent more on TV, got... http://www.broadcastingcable.com/article/491382-FTC_Upholds_Decision_That_POM_Wasn_t_So_Wonderful.php?rssid=20069 http://www.broadcastingcable.com/article/491382-FTC_Upholds_Decision_That_POM_Wasn_t_So_Wonderful.php?rssid=20069 Wed, 16 Jan 2013 20:11:05 GMT Says ads for pomegranate drink and supplement were... http://www.broadcastingcable.com/article/491381-Sony_s_Gracenote_Widens_TV_Ad_Play.php?rssid=20069 http://www.broadcastingcable.com/article/491381-Sony_s_Gracenote_Widens_TV_Ad_Play.php?rssid=20069 Wed, 16 Jan 2013 19:52:07 GMT Announces deals with Invidi, DG and mDialog for ad solutions based on auto content... http://www.broadcastingcable.com/article/491377-Syndicators_Boast_About_Shorter_Commercial_Breaks.php?rssid=20069 http://www.broadcastingcable.com/article/491377-Syndicators_Boast_About_Shorter_Commercial_Breaks.php?rssid=20069 Wed, 16 Jan 2013 17:54:03 GMT Higher recall and engagement in 60-second... http://www.broadcastingcable.com/article/491370-Olympic_Sponsors_Gained_With_Branded_Entertainment.php?rssid=20069 http://www.broadcastingcable.com/article/491370-Olympic_Sponsors_Gained_With_Branded_Entertainment.php?rssid=20069 Wed, 16 Jan 2013 13:38:30 GMT Emotional executions were most... http://www.broadcastingcable.com/article/491369-YuMe_Acquires_Crowd_Science.php?rssid=20069 http://www.broadcastingcable.com/article/491369-YuMe_Acquires_Crowd_Science.php?rssid=20069 Wed, 16 Jan 2013 01:05:37 GMT Acquisition will strengthen its technologies for expanding audience reach and... http://www.broadcastingcable.com/article/491334-VOD_Stunt_Has_Viewers_Trying_on_USA_s_Suits_.php?rssid=20069 http://www.broadcastingcable.com/article/491334-VOD_Stunt_Has_Viewers_Trying_on_USA_s_Suits_.php?rssid=20069 Mon, 14 Jan 2013 18:46:11 GMT Six million episodes watched during holiday... http://www.broadcastingcable.com/article/491329-New_Reports_Says_DVR_Viewing_Goes_On_and_On.php?rssid=20069 http://www.broadcastingcable.com/article/491329-New_Reports_Says_DVR_Viewing_Goes_On_and_On.php?rssid=20069 Mon, 14 Jan 2013 16:55:54 GMT Nielsen finds 5% of total viewing of some shows occurs between 8 and 29 days after... http://www.broadcastingcable.com/article/491305-It_s_Game_On_for_NBC_Sports.php?rssid=20069 http://www.broadcastingcable.com/article/491305-It_s_Game_On_for_NBC_Sports.php?rssid=20069 Mon, 14 Jan 2013 05:01:00 GMT Ad dollars likely to follow NHL players onto the... http://www.broadcastingcable.com/article/491255-Fox_Aims_to_Roll_Out_Split_Screen_Commercial_Format_in_All_Sports_Telecasts.php?rssid=20069 http://www.broadcastingcable.com/article/491255-Fox_Aims_to_Roll_Out_Split_Screen_Commercial_Format_in_All_Sports_Telecasts.php?rssid=20069 Wed, 09 Jan 2013 19:44:40 GMT Will use the ad format during UFC telecast on Jan.... http://www.broadcastingcable.com/article/491222-CBS_Sells_Out_Super_Bowl_Ad_Inventory.php?rssid=20069 http://www.broadcastingcable.com/article/491222-CBS_Sells_Out_Super_Bowl_Ad_Inventory.php?rssid=20069 Tue, 08 Jan 2013 18:51:56 GMT Some spots have sold for over $4 million, says... http://www.broadcastingcable.com/article/491209-Syfy_Brings_a_Bit_of_Darkness_to_L_A_.php?rssid=20069 http://www.broadcastingcable.com/article/491209-Syfy_Brings_a_Bit_of_Darkness_to_L_A_.php?rssid=20069 Tue, 08 Jan 2013 14:04:35 GMT Shoppers get chance to experience Total Blackout as part of... http://www.broadcastingcable.com/article/491183-Sponsors_Sign_for_Spots_in_The_Biggest_Loser_.php?rssid=20069 http://www.broadcastingcable.com/article/491183-Sponsors_Sign_for_Spots_in_The_Biggest_Loser_.php?rssid=20069 Mon, 07 Jan 2013 16:48:20 GMT General Mills, Jennie-O, Brita, Planet Fitness, Subway and Walgreens get integrated into... http://www.broadcastingcable.com/article/491170-Media_Companies_Counting_on_New_Measurement.php?rssid=20069 http://www.broadcastingcable.com/article/491170-Media_Companies_Counting_on_New_Measurement.php?rssid=20069 Mon, 07 Jan 2013 05:01:00 GMT Call for including online viewers, tablet users to offset declining... http://www.broadcastingcable.com/article/491124-ConnecTV_Unveils_Second_Screen_Ad_Network_.php?rssid=20069 http://www.broadcastingcable.com/article/491124-ConnecTV_Unveils_Second_Screen_Ad_Network_.php?rssid=20069 Fri, 04 Jan 2013 16:59:42 GMT Local stations from major station groups to participate in new ad platform that syncs... http://www.broadcastingcable.com/article/491006-Excluding_Olympics_Cost_of_Broadcast_Spots_Flat.php?rssid=20069 http://www.broadcastingcable.com/article/491006-Excluding_Olympics_Cost_of_Broadcast_Spots_Flat.php?rssid=20069 Fri, 21 Dec 2012 21:30:10 GMT London Games push cable network prices... http://www.broadcastingcable.com/article/490998-FTC_Urges_Media_to_Do_More_on_Food_Marketing.php?rssid=20069 http://www.broadcastingcable.com/article/490998-FTC_Urges_Media_to_Do_More_on_Food_Marketing.php?rssid=20069 Fri, 21 Dec 2012 18:28:19 GMT Comes in follow-up review of food marketing to kids and... http://www.broadcastingcable.com/article/490895-Ad_Spending_Got_Olympic_Boost_in_Third_Quarter.php?rssid=20069 http://www.broadcastingcable.com/article/490895-Ad_Spending_Got_Olympic_Boost_in_Third_Quarter.php?rssid=20069 Mon, 17 Dec 2012 14:02:31 GMT TV shows 15.3% gains, with broadcast benefiting... http://www.broadcastingcable.com/article/490887-Making_Older_Viewers_Count.php?rssid=20069 http://www.broadcastingcable.com/article/490887-Making_Older_Viewers_Count.php?rssid=20069 Mon, 17 Dec 2012 05:01:00 GMT The demand for boomers is reflected in advertising... http://www.broadcastingcable.com/article/490806-Schiller_Bhatia_Fischer_Add_Duties_at_NBCU_Ad_Sales.php?rssid=20069 http://www.broadcastingcable.com/article/490806-Schiller_Bhatia_Fischer_Add_Duties_at_NBCU_Ad_Sales.php?rssid=20069 Tue, 11 Dec 2012 17:46:38 GMT Shea takes on cross-portfolio... http://www.broadcastingcable.com/article/490763-Carney_Adds_Research_to_Advertising_Sales_Duties.php?rssid=20069 http://www.broadcastingcable.com/article/490763-Carney_Adds_Research_to_Advertising_Sales_Duties.php?rssid=20069 Mon, 10 Dec 2012 05:01:00 GMT Sony promotes exec to tighten integration with... http://www.broadcastingcable.com/article/490745-Nat_Geo_Wild_Roars_for_Big_Cat_Week.php?rssid=20069 http://www.broadcastingcable.com/article/490745-Nat_Geo_Wild_Roars_for_Big_Cat_Week.php?rssid=20069 Fri, 07 Dec 2012 15:12:26 GMT Promo campaign raising... http://www.broadcastingcable.com/article/490630-Agencies_See_Tough_Year_for_Broadcasters.php?rssid=20069 http://www.broadcastingcable.com/article/490630-Agencies_See_Tough_Year_for_Broadcasters.php?rssid=20069 Mon, 03 Dec 2012 00:00:00 GMT Magna, Zenith say ad money is shifting to cable and... http://www.broadcastingcable.com/article/490606-Election_Tally_3_1B_Spent_on_TV_Ads.php?rssid=20069 http://www.broadcastingcable.com/article/490606-Election_Tally_3_1B_Spent_on_TV_Ads.php?rssid=20069 Fri, 30 Nov 2012 14:49:25 GMT Local broadcast get $2.9 billion, up 86% from... http://www.broadcastingcable.com/article/490557-CNN_Adds_Sponsors_to_Heroes_Broadcast.php?rssid=20069 http://www.broadcastingcable.com/article/490557-CNN_Adds_Sponsors_to_Heroes_Broadcast.php?rssid=20069 Wed, 28 Nov 2012 15:17:26 GMT BP, Geico, Servpro join J&J, Subaru, Tide and... http://www.broadcastingcable.com/article/490457-USA_Turns_Social_Streams_Into_Character_Collage.php?rssid=20069 http://www.broadcastingcable.com/article/490457-USA_Turns_Social_Streams_Into_Character_Collage.php?rssid=20069 Mon, 19 Nov 2012 05:01:00 GMT Network works with RebelMouse to put content on single Web... http://www.broadcastingcable.com/article/490426-Top_Ad_Sales_Execs_Get_New_Posts_at_NBCU.php?rssid=20069 http://www.broadcastingcable.com/article/490426-Top_Ad_Sales_Execs_Get_New_Posts_at_NBCU.php?rssid=20069 Thu, 15 Nov 2012 19:03:56 GMT Yaccarino adds former Turner exec... http://www.broadcastingcable.com/article/490395-Advanced_Advertising_VOD_Ads_Must_Remove_Friction_to_Hit_Scale.php?rssid=20069 http://www.broadcastingcable.com/article/490395-Advanced_Advertising_VOD_Ads_Must_Remove_Friction_to_Hit_Scale.php?rssid=20069 Wed, 14 Nov 2012 18:56:19 GMT Panelists: Workflow, metadata standards needed to tap into... http://www.broadcastingcable.com/article/490389-Advanced_Advertising_Obama_Campaign_Showed_Value_of_Targeting_Viewers.php?rssid=20069 http://www.broadcastingcable.com/article/490389-Advanced_Advertising_Obama_Campaign_Showed_Value_of_Targeting_Viewers.php?rssid=20069 Wed, 14 Nov 2012 14:52:19 GMT Panel says win demonstrated advances in reaching audiences... http://www.broadcastingcable.com/article/490388-Advanced_Advertising_Data_Will_Drive_Addressable_Ad_Market.php?rssid=20069 http://www.broadcastingcable.com/article/490388-Advanced_Advertising_Data_Will_Drive_Addressable_Ad_Market.php?rssid=20069 Tue, 13 Nov 2012 23:37:25 GMT Addressability helps advertisers buy... http://www.broadcastingcable.com/article/490387-Advanced_Advertising_Marketers_Have_Yet_to_Fully_Monetize_Multiscreening.php?rssid=20069 http://www.broadcastingcable.com/article/490387-Advanced_Advertising_Marketers_Have_Yet_to_Fully_Monetize_Multiscreening.php?rssid=20069 Tue, 13 Nov 2012 23:23:02 GMT Tangible rewards for advertising on three screens, for both agency and... http://www.broadcastingcable.com/article/490390-Advanced_Advertising_Zeebox_Aims_to_Build_One_Second_Screen_App_to_Rule_Them_All.php?rssid=20069 http://www.broadcastingcable.com/article/490390-Advanced_Advertising_Zeebox_Aims_to_Build_One_Second_Screen_App_to_Rule_Them_All.php?rssid=20069 Wed, 14 Nov 2012 15:00:26 GMT Forbes says app's simplicity, synchronization, measurementare attractive to... http://www.broadcastingcable.com/article/490359-Nat_Geo_Gets_Ready_for_Preppers_Return.php?rssid=20069 http://www.broadcastingcable.com/article/490359-Nat_Geo_Gets_Ready_for_Preppers_Return.php?rssid=20069 Mon, 12 Nov 2012 18:32:57 GMT Sponsors line up in front of big promo... http://www.broadcastingcable.com/article/490351-On_Demand_Ads_Finally_Ready_for_Their_Close_Up.php?rssid=20069 http://www.broadcastingcable.com/article/490351-On_Demand_Ads_Finally_Ready_for_Their_Close_Up.php?rssid=20069 Mon, 12 Nov 2012 05:01:00 GMT Dynamic VOD ad insertion could be in 40 million homes by... http://www.broadcastingcable.com/article/490352-Kids_Specials_Offer_Marketers_Early_Christmas_Presence.php?rssid=20069 http://www.broadcastingcable.com/article/490352-Kids_Specials_Offer_Marketers_Early_Christmas_Presence.php?rssid=20069 Mon, 12 Nov 2012 05:01:00 GMT An ad chance to reach moms that’s so bright, you could even say it... http://www.broadcastingcable.com/article/490244-Ad_Dollars_Follow_Sandy_to_Weather_Channel.php?rssid=20069 http://www.broadcastingcable.com/article/490244-Ad_Dollars_Follow_Sandy_to_Weather_Channel.php?rssid=20069 Mon, 05 Nov 2012 03:00:00 GMT New digital products attract... http://www.broadcastingcable.com/article/490215-FCC_WUSA_Must_Make_Ad_Time_Available_to_Anti_Abortion_Candidate.php?rssid=20069 http://www.broadcastingcable.com/article/490215-FCC_WUSA_Must_Make_Ad_Time_Available_to_Anti_Abortion_Candidate.php?rssid=20069 Fri, 02 Nov 2012 01:05:36 GMT Says station coverage in West Virginia, where Terry is legal candidate, is sufficient to trigger... http://www.broadcastingcable.com/article/490060-Local_Political_TV_Ad_Spending_Hits_1_65B.php?rssid=20069 http://www.broadcastingcable.com/article/490060-Local_Political_TV_Ad_Spending_Hits_1_65B.php?rssid=20069 Wed, 24 Oct 2012 22:05:52 GMT Total broadcast TV spending pegged at... http://www.broadcastingcable.com/article/490054-Sunlight_34_5_Million_Spent_in_October_on_Senate_Race_Ad_Buys.php?rssid=20069 http://www.broadcastingcable.com/article/490054-Sunlight_34_5_Million_Spent_in_October_on_Senate_Race_Ad_Buys.php?rssid=20069 Wed, 24 Oct 2012 17:25:01 GMT Over $100 million spent in October, according to Sunlight, with more than a third of that on TV... http://www.broadcastingcable.com/article/490026-Shimmel_Named_SVP_of_Ad_Sales_and_Sports_Research_at_Turner_Broadcasting.php?rssid=20069 http://www.broadcastingcable.com/article/490026-Shimmel_Named_SVP_of_Ad_Sales_and_Sports_Research_at_Turner_Broadcasting.php?rssid=20069 Tue, 23 Oct 2012 17:00:20 GMT Former Nielsen exec will oversee research analysis and strategy support for all TBS ad sales... http://www.broadcastingcable.com/article/489996-NBC_s_Sunday_Night_Football_Hikes_Highest_Priced_Spots.php?rssid=20069 http://www.broadcastingcable.com/article/489996-NBC_s_Sunday_Night_Football_Hikes_Highest_Priced_Spots.php?rssid=20069 Mon, 22 Oct 2012 13:05:22 GMT Idol commercials down... http://www.broadcastingcable.com/article/489985-The_NBA_s_Heat_Is_Fourth_Quarter_Ready.php?rssid=20069 http://www.broadcastingcable.com/article/489985-The_NBA_s_Heat_Is_Fourth_Quarter_Ready.php?rssid=20069 Mon, 22 Oct 2012 04:01:00 GMT Turner has new sponsors for games on TNT, NBA... http://www.broadcastingcable.com/article/489981-Ad_Council_Takes_Aim_At_Bullies.php?rssid=20069 http://www.broadcastingcable.com/article/489981-Ad_Council_Takes_Aim_At_Bullies.php?rssid=20069 Fri, 19 Oct 2012 19:04:01 GMT Launches PSA campaign with help of advertisers, media... http://www.broadcastingcable.com/article/489893-CTAM_Execs_VOD_Marketing_Tactics_Are_Reaching_Nevers_.php?rssid=20069 http://www.broadcastingcable.com/article/489893-CTAM_Execs_VOD_Marketing_Tactics_Are_Reaching_Nevers_.php?rssid=20069 Mon, 15 Oct 2012 15:57:20 GMT Co-op efforts with retailers, restaurants are paying... http://www.broadcastingcable.com/article/489882-USA_Network_Cinemax_Headline_Mark_Award_Winners.php?rssid=20069 http://www.broadcastingcable.com/article/489882-USA_Network_Cinemax_Headline_Mark_Award_Winners.php?rssid=20069 Mon, 15 Oct 2012 13:48:30 GMT At CTAM Summit, marketing honors handed out 192... http://www.broadcastingcable.com/article/489866-With_Too_Many_Ads_TV_Land_Subtracts_Content.php?rssid=20069 http://www.broadcastingcable.com/article/489866-With_Too_Many_Ads_TV_Land_Subtracts_Content.php?rssid=20069 Mon, 15 Oct 2012 04:01:00 GMT In network’s new math, length of episodes grows to accommodate... http://www.broadcastingcable.com/article/489885-CTAM_FYI_Social_TV_Needs_An_OMG_Experience.php?rssid=20069 http://www.broadcastingcable.com/article/489885-CTAM_FYI_Social_TV_Needs_An_OMG_Experience.php?rssid=20069 Sun, 14 Oct 2012 23:10:00 GMT P&G's Garis: Pushing the same tired, old marketing messages doesn't... http://www.broadcastingcable.com/article/489884-CTAM_Casting_a_Spell_On_Harry_Potter_s_Biggest_Fans.php?rssid=20069 http://www.broadcastingcable.com/article/489884-CTAM_Casting_a_Spell_On_Harry_Potter_s_Biggest_Fans.php?rssid=20069 Sun, 14 Oct 2012 23:06:00 GMT Universal marketer on exceeding big... http://www.broadcastingcable.com/article/489861-Exclusive_Ad_Sales_Chief_Gambelli_Leaves_NBC.php?rssid=20069 http://www.broadcastingcable.com/article/489861-Exclusive_Ad_Sales_Chief_Gambelli_Leaves_NBC.php?rssid=20069 Fri, 12 Oct 2012 18:27:23 GMT Move follows promotion of... http://www.broadcastingcable.com/article/489848-PTC_Launches_PSA_on_Sexualization_of_Young_Girls.php?rssid=20069 http://www.broadcastingcable.com/article/489848-PTC_Launches_PSA_on_Sexualization_of_Young_Girls.php?rssid=20069 Thu, 11 Oct 2012 20:18:59 GMT Says it is looking to reverse trend in media images; Ion, Dish, Hallmark, others to carry spots,... http://www.broadcastingcable.com/article/489845-After_Political_Windfall_TV_Spending_to_Fall_in_13.php?rssid=20069 http://www.broadcastingcable.com/article/489845-After_Political_Windfall_TV_Spending_to_Fall_in_13.php?rssid=20069 Thu, 11 Oct 2012 18:59:01 GMT 2012 Election and Olympic boost spending by... http://www.broadcastingcable.com/article/489810-Univision_Selects_Internet_Broadcasting_for_Digital_Sales.php?rssid=20069 http://www.broadcastingcable.com/article/489810-Univision_Selects_Internet_Broadcasting_for_Digital_Sales.php?rssid=20069 Tue, 09 Oct 2012 19:54:40 GMT Will supply ad products and digital agency services to the Hispanic... http://www.broadcastingcable.com/article/489763-Spreading_the_Good_Word.php?rssid=20069 http://www.broadcastingcable.com/article/489763-Spreading_the_Good_Word.php?rssid=20069 Mon, 08 Oct 2012 04:01:00 GMT TV remains core, but insurance giant is increasing digital... http://www.broadcastingcable.com/article/489768-Putting_Bucks_in_The_Buckeye_State.php?rssid=20069 http://www.broadcastingcable.com/article/489768-Putting_Bucks_in_The_Buckeye_State.php?rssid=20069 Mon, 08 Oct 2012 04:01:00 GMT The Obama and Romney camps, and the Super PACs,have decided that Ohio—perhaps more than any... http://www.broadcastingcable.com/article/489752-Univision_Overhauls_Ad_Sales_Organization.php?rssid=20069 http://www.broadcastingcable.com/article/489752-Univision_Overhauls_Ad_Sales_Organization.php?rssid=20069 Fri, 05 Oct 2012 18:10:53 GMT Former NBC cable exec Mandala named exec... http://www.broadcastingcable.com/article/489714-Hispanic_TV_Summit_Millennials_Social_Are_Hot_Marketing_Targets.php?rssid=20069 http://www.broadcastingcable.com/article/489714-Hispanic_TV_Summit_Millennials_Social_Are_Hot_Marketing_Targets.php?rssid=20069 Thu, 04 Oct 2012 00:22:56 GMT Elipse's Habib: Latinos will represent 80% of growth in 18-29 year... http://www.broadcastingcable.com/article/489666-Super_PACs_on_Denver_Spending_Spree.php?rssid=20069 http://www.broadcastingcable.com/article/489666-Super_PACs_on_Denver_Spending_Spree.php?rssid=20069 Tue, 02 Oct 2012 15:00:42 GMT Free Press criticizes TV stations for insufficient fact-checking of ad claims, but still says... http://www.broadcastingcable.com/article/489647-FTC_Warns_Marketers_About_Too_Broad_Claims_of_Eco_Friendliness.php?rssid=20069 http://www.broadcastingcable.com/article/489647-FTC_Warns_Marketers_About_Too_Broad_Claims_of_Eco_Friendliness.php?rssid=20069 Mon, 01 Oct 2012 16:05:38 GMT Releases revised "green" guidelines on ensuring claims are truthful and... http://www.broadcastingcable.com/article/489646-Martha_Stewart_s_PBS_Show_Announces_Sponsors.php?rssid=20069 http://www.broadcastingcable.com/article/489646-Martha_Stewart_s_PBS_Show_Announces_Sponsors.php?rssid=20069 Mon, 01 Oct 2012 16:03:46 GMT U. of Phoenix is title sponsor for season one; J.C. Penney to be presenting sponsor for first... http://www.broadcastingcable.com/article/489643-Hispanic_Chamber_Says_Spanish_Language_Media_Isn_t_Sharing_in_Ad_Windfall.php?rssid=20069 http://www.broadcastingcable.com/article/489643-Hispanic_Chamber_Says_Spanish_Language_Media_Isn_t_Sharing_in_Ad_Windfall.php?rssid=20069 Mon, 01 Oct 2012 14:53:30 GMT Study finds combined 5% of presidential political ad spending goes to that... http://www.broadcastingcable.com/article/489642-Cross_Platform_Campaign_Ratings_Product_Launched.php?rssid=20069 http://www.broadcastingcable.com/article/489642-Cross_Platform_Campaign_Ratings_Product_Launched.php?rssid=20069 Mon, 01 Oct 2012 13:55:24 GMT Nielsen aims to provide common measurements on reach and frequency for... http://www.broadcastingcable.com/article/489621-Syfy_Set_for_31_Days_of_Halloween.php?rssid=20069 http://www.broadcastingcable.com/article/489621-Syfy_Set_for_31_Days_of_Halloween.php?rssid=20069 Mon, 01 Oct 2012 01:00:00 GMT Exclusive: Hershey treats back networks... http://www.broadcastingcable.com/article/489620-Zenith_Forecasts_Further_Ad_Market_Recovery.php?rssid=20069 http://www.broadcastingcable.com/article/489620-Zenith_Forecasts_Further_Ad_Market_Recovery.php?rssid=20069 Sun, 30 Sep 2012 23:01:00 GMT Olympics boost North American... http://www.broadcastingcable.com/article/489595-CW_Signs_Up_for_Nielsen_s_Online_Campaign_Ratings.php?rssid=20069 http://www.broadcastingcable.com/article/489595-CW_Signs_Up_for_Nielsen_s_Online_Campaign_Ratings.php?rssid=20069 Thu, 27 Sep 2012 17:30:07 GMT Tracks ads sold as part of net's convergence... http://www.broadcastingcable.com/article/489525-FearNet_Fires_Up_Dynamic_VOD_Ads_on_Comcast.php?rssid=20069 http://www.broadcastingcable.com/article/489525-FearNet_Fires_Up_Dynamic_VOD_Ads_on_Comcast.php?rssid=20069 Mon, 24 Sep 2012 14:02:09 GMT Selling dynamically inserted ads for its free video on demand content in partnership with Canoe... http://www.broadcastingcable.com/article/489513-Big_Three_Kids_Cable_Networks_Monopolizing_Ad_Dollars.php?rssid=20069 http://www.broadcastingcable.com/article/489513-Big_Three_Kids_Cable_Networks_Monopolizing_Ad_Dollars.php?rssid=20069 Mon, 24 Sep 2012 04:01:00 GMT More digital growth on the way; broadcast network blocks still take... http://www.broadcastingcable.com/article/489507-TV_Ads_Reach_Most_Affluent_Consumers.php?rssid=20069 http://www.broadcastingcable.com/article/489507-TV_Ads_Reach_Most_Affluent_Consumers.php?rssid=20069 Mon, 24 Sep 2012 04:01:00 GMT Mendelsohn Affluent Survey says more than 50 million adults from high-income households saw or... http://www.broadcastingcable.com/article/489479-ABC_Names_Midha_Senior_VP_of_Digital_Ad_Sales.php?rssid=20069 http://www.broadcastingcable.com/article/489479-ABC_Names_Midha_Senior_VP_of_Digital_Ad_Sales.php?rssid=20069 Thu, 20 Sep 2012 16:05:40 GMT Will oversee sales and strategy for all ABC digital... http://www.broadcastingcable.com/article/489455-Yaccarino_to_Head_All_Ad_Sales_at_NBCUniversal.php?rssid=20069 http://www.broadcastingcable.com/article/489455-Yaccarino_to_Head_All_Ad_Sales_at_NBCUniversal.php?rssid=20069 Wed, 19 Sep 2012 14:58:07 GMT Adds broadcast to cable and digital... http://www.broadcastingcable.com/article/489452-Fox_Hispanic_Media_Promotes_Maney_to_Executive_VP_of_Sales.php?rssid=20069 http://www.broadcastingcable.com/article/489452-Fox_Hispanic_Media_Promotes_Maney_to_Executive_VP_of_Sales.php?rssid=20069 Tue, 18 Sep 2012 22:52:21 GMT Has led FHM sales team since... http://www.broadcastingcable.com/article/489414-Novelas_Remain_Best_Bet_to_Reach_Hispanic_Viewers.php?rssid=20069 http://www.broadcastingcable.com/article/489414-Novelas_Remain_Best_Bet_to_Reach_Hispanic_Viewers.php?rssid=20069 Mon, 17 Sep 2012 04:01:00 GMT Among growing opportunities, buyers want more Spanish-language content... http://www.broadcastingcable.com/article/489409-Cable_Vet_Calls_on_Industry_From_the_Cloud.php?rssid=20069 http://www.broadcastingcable.com/article/489409-Cable_Vet_Calls_on_Industry_From_the_Cloud.php?rssid=20069 Mon, 17 Sep 2012 04:01:00 GMT Willner says new Penthera technology helps operators execute mobile... http://www.broadcastingcable.com/article/489407-Cable_Upfront_Grew_5_to_9_8_Billion.php?rssid=20069 http://www.broadcastingcable.com/article/489407-Cable_Upfront_Grew_5_to_9_8_Billion.php?rssid=20069 Mon, 17 Sep 2012 04:00:00 GMT Though growth slowed, cable upfront surpassed... http://www.broadcastingcable.com/article/489396-Cloud_Power_Targeted_Ads_Will_Drive_Mobile_Revenue.php?rssid=20069 http://www.broadcastingcable.com/article/489396-Cloud_Power_Targeted_Ads_Will_Drive_Mobile_Revenue.php?rssid=20069 Fri, 14 Sep 2012 16:14:32 GMT Subscription-based services may also play major... http://www.broadcastingcable.com/article/489365-Cleveland_Tops_Local_TV_Political_Ad_Spending.php?rssid=20069 http://www.broadcastingcable.com/article/489365-Cleveland_Tops_Local_TV_Political_Ad_Spending.php?rssid=20069 Thu, 13 Sep 2012 01:18:29 GMT Total local, national and network TV spot through Sept. 2 pushes $1... http://www.broadcastingcable.com/article/489278-Q2_Ad_Spending_on_TV_Rises_4_4_.php?rssid=20069 http://www.broadcastingcable.com/article/489278-Q2_Ad_Spending_on_TV_Rises_4_4_.php?rssid=20069 Mon, 10 Sep 2012 14:16:42 GMT Double-digit gains for Spanish-language... http://www.broadcastingcable.com/article/489246-Marketers_Refine_Expand_Strategies_to_Reach_Women.php?rssid=20069 http://www.broadcastingcable.com/article/489246-Marketers_Refine_Expand_Strategies_to_Reach_Women.php?rssid=20069 Mon, 10 Sep 2012 04:01:00 GMT Traditional TV is still king, but accent is on more digital... http://www.broadcastingcable.com/article/489237-Little_Money_in_Market_as_Ad_Execs_Get_Back_to_Work.php?rssid=20069 http://www.broadcastingcable.com/article/489237-Little_Money_in_Market_as_Ad_Execs_Get_Back_to_Work.php?rssid=20069 Mon, 10 Sep 2012 04:01:00 GMT New TV season is short on buzz, media buyers... http://www.broadcastingcable.com/article/489043-Measuring_the_Bang_for_Branded_Entertainment_Bucks.php?rssid=20069 http://www.broadcastingcable.com/article/489043-Measuring_the_Bang_for_Branded_Entertainment_Bucks.php?rssid=20069 Mon, 03 Sep 2012 04:01:00 GMT iTVX, Rentrak offering marketers new insights into campaign... http://www.broadcastingcable.com/article/488997-Google_Shutters_TV_Ads_Unit.php?rssid=20069 http://www.broadcastingcable.com/article/488997-Google_Shutters_TV_Ads_Unit.php?rssid=20069 Thu, 30 Aug 2012 22:27:09 GMT Internet giant to phase out television ad-buying service in the next few... http://www.broadcastingcable.com/article/488790-Infomercial_Marketers_to_Pay_Millions_to_Settle_FTC_Charges.php?rssid=20069 http://www.broadcastingcable.com/article/488790-Infomercial_Marketers_to_Pay_Millions_to_Settle_FTC_Charges.php?rssid=20069 Thu, 23 Aug 2012 14:42:07 GMT Ab exerciser ads made unsupported weight-loss claims; FTC advises media outlets to better vet... http://www.broadcastingcable.com/article/488770-Sunlight_Launches_App_to_Identify_Political_Ad_Sponsors.php?rssid=20069 http://www.broadcastingcable.com/article/488770-Sunlight_Launches_App_to_Identify_Political_Ad_Sponsors.php?rssid=20069 Wed, 22 Aug 2012 18:58:55 GMT "Listens" to TV and radio ads and searches database for profile of... http://www.broadcastingcable.com/article/488750-GroupM_Names_Bluman_Chief_Digital_Ad_Buyer.php?rssid=20069 http://www.broadcastingcable.com/article/488750-GroupM_Names_Bluman_Chief_Digital_Ad_Buyer.php?rssid=20069 Wed, 22 Aug 2012 14:43:03 GMT Will lead and coordinate GroupM's strategy of securing outstanding digital media value for... http://www.broadcastingcable.com/article/488747-Exclusive_Another_Round_For_VH1_s_Single_Ladies_.php?rssid=20069 http://www.broadcastingcable.com/article/488747-Exclusive_Another_Round_For_VH1_s_Single_Ladies_.php?rssid=20069 Wed, 22 Aug 2012 12:42:22 GMT Smirnoff brands featured in party scene... http://www.broadcastingcable.com/article/488594-HGTV_Says_Smart_Home_Will_Conserve_Green_Sponsors.php?rssid=20069 http://www.broadcastingcable.com/article/488594-HGTV_Says_Smart_Home_Will_Conserve_Green_Sponsors.php?rssid=20069 Mon, 20 Aug 2012 04:01:00 GMT 2013 house giveaway attracts new... http://www.broadcastingcable.com/article/488595-Syfy_Sync_Launches_in_Time_for_Face_Off_.php?rssid=20069 http://www.broadcastingcable.com/article/488595-Syfy_Sync_Launches_in_Time_for_Face_Off_.php?rssid=20069 Mon, 20 Aug 2012 04:01:00 GMT Advertisers on board for second-screen... http://www.broadcastingcable.com/article/488560-Univision_Names_Turner_as_Head_of_Ad_Sales.php?rssid=20069 http://www.broadcastingcable.com/article/488560-Univision_Names_Turner_as_Head_of_Ad_Sales.php?rssid=20069 Thu, 16 Aug 2012 17:11:05 GMT NBC vet to replace... http://www.broadcastingcable.com/article/488554-Ad_Sales_Chief_Lawenda_Leaving_Univision.php?rssid=20069 http://www.broadcastingcable.com/article/488554-Ad_Sales_Chief_Lawenda_Leaving_Univision.php?rssid=20069 Thu, 16 Aug 2012 15:47:10 GMT After five years as head of company's ad sales, Lawenda to leave post during week of Labor... http://www.broadcastingcable.com/article/488520-Syfy_Makes_Over_Dylan_s_to_Promote_Face_Off_.php?rssid=20069 http://www.broadcastingcable.com/article/488520-Syfy_Makes_Over_Dylan_s_to_Promote_Face_Off_.php?rssid=20069 Wed, 15 Aug 2012 14:56:20 GMT Manhattan Ice Cream giveaway part of pushing show's move to Tuesday... http://www.broadcastingcable.com/article/488397-High_Def_TV_Advertising_Up_150_Since_2010.php?rssid=20069 http://www.broadcastingcable.com/article/488397-High_Def_TV_Advertising_Up_150_Since_2010.php?rssid=20069 Thu, 09 Aug 2012 18:43:53 GMT But only 25% of TV ads are delivered in HD and only 53% of local stations can accept HD spots,... http://www.broadcastingcable.com/article/488382-Friends_of_Democracy_Super_PAC_Makes_First_TV_Buy.php?rssid=20069 http://www.broadcastingcable.com/article/488382-Friends_of_Democracy_Super_PAC_Makes_First_TV_Buy.php?rssid=20069 Thu, 09 Aug 2012 14:21:40 GMT Plans targeted campaign to unseat some House... http://www.broadcastingcable.com/article/488334-Branded_Entertainment_Gets_Second_by_Second_Ratings.php?rssid=20069 http://www.broadcastingcable.com/article/488334-Branded_Entertainment_Gets_Second_by_Second_Ratings.php?rssid=20069 Wed, 08 Aug 2012 13:09:44 GMT Rentrak, iTVX team up to create new... http://www.broadcastingcable.com/article/488213-New_Network_Has_Right_Accent_for_Advertisers.php?rssid=20069 http://www.broadcastingcable.com/article/488213-New_Network_Has_Right_Accent_for_Advertisers.php?rssid=20069 Mon, 06 Aug 2012 04:01:00 GMT MundoFox upfront sales to 50 marketers are said to exceed... http://www.broadcastingcable.com/article/488199-Olympics_Leave_No_Gold_in_Q3_Advertising_Forecast.php?rssid=20069 http://www.broadcastingcable.com/article/488199-Olympics_Leave_No_Gold_in_Q3_Advertising_Forecast.php?rssid=20069 Mon, 06 Aug 2012 04:01:00 GMT Media companies expecting a rebound in fourth... http://www.broadcastingcable.com/article/488100-CBS_Profits_Climb_8_in_Third_Quarter.php?rssid=20069 http://www.broadcastingcable.com/article/488100-CBS_Profits_Climb_8_in_Third_Quarter.php?rssid=20069 Thu, 02 Aug 2012 20:35:15 GMT Revenues slip by 3% to $3.48... http://www.broadcastingcable.com/article/488081-Univision_Net_Income_Down_in_Second_Quarter.php?rssid=20069 http://www.broadcastingcable.com/article/488081-Univision_Net_Income_Down_in_Second_Quarter.php?rssid=20069 Thu, 02 Aug 2012 16:57:37 GMT Revenue up... http://www.broadcastingcable.com/article/488057-Scripps_Networks_Cooks_Up_Higher_Earnings.php?rssid=20069 http://www.broadcastingcable.com/article/488057-Scripps_Networks_Cooks_Up_Higher_Earnings.php?rssid=20069 Thu, 02 Aug 2012 12:47:03 GMT Updated: Strong upfront tops $1 billion... http://www.broadcastingcable.com/article/488002-Burke_says_Olympics_Could_Break_Even.php?rssid=20069 http://www.broadcastingcable.com/article/488002-Burke_says_Olympics_Could_Break_Even.php?rssid=20069 Wed, 01 Aug 2012 12:40:52 GMT Ad revenues and ratings are higher than... http://www.broadcastingcable.com/article/488001-Time_Warner_Profit_Lower_in_Second_Quarter.php?rssid=20069 http://www.broadcastingcable.com/article/488001-Time_Warner_Profit_Lower_in_Second_Quarter.php?rssid=20069 Wed, 01 Aug 2012 12:39:07 GMT Updated: CNN ratings losses contribute to slow ad revenue... http://www.broadcastingcable.com/article/487953-LIN_Posts_20_Revenue_Gain_in_Second_Quarter.php?rssid=20069 http://www.broadcastingcable.com/article/487953-LIN_Posts_20_Revenue_Gain_in_Second_Quarter.php?rssid=20069 Tue, 31 Jul 2012 13:57:23 GMT Third quarter trending even better, thanks to automotive and... http://www.broadcastingcable.com/article/487888-FoxSports_com_MSN_Make_Winning_Games_Move.php?rssid=20069 http://www.broadcastingcable.com/article/487888-FoxSports_com_MSN_Make_Winning_Games_Move.php?rssid=20069 Mon, 30 Jul 2012 04:01:00 GMT Partnership on Olympics site creates many sponsor... http://www.broadcastingcable.com/article/487848-Woodie_Named_Head_of_MundoFox_Ad_Rep.php?rssid=20069 http://www.broadcastingcable.com/article/487848-Woodie_Named_Head_of_MundoFox_Ad_Rep.php?rssid=20069 Fri, 27 Jul 2012 18:16:53 GMT Organization will sell national spot for new net's... http://www.broadcastingcable.com/article/487830-Belo_Second_Quarter_Revenue_Up_7_.php?rssid=20069 http://www.broadcastingcable.com/article/487830-Belo_Second_Quarter_Revenue_Up_7_.php?rssid=20069 Fri, 27 Jul 2012 14:29:37 GMT Core revenue down slightly, as national advertising dampens... http://www.broadcastingcable.com/article/487824-Crown_Media_Reports_Higher_2Q_Earnings.php?rssid=20069 http://www.broadcastingcable.com/article/487824-Crown_Media_Reports_Higher_2Q_Earnings.php?rssid=20069 Fri, 27 Jul 2012 13:00:19 GMT Updated: Ad revenues climb... http://www.broadcastingcable.com/article/487728-NBC_Claims_1B_in_Olympic_Ad_Sales.php?rssid=20069 http://www.broadcastingcable.com/article/487728-NBC_Claims_1B_in_Olympic_Ad_Sales.php?rssid=20069 Wed, 25 Jul 2012 17:00:00 GMT Digital ads contribute $60M to... http://www.broadcastingcable.com/article/487552-Go_Daddy_Campaign_Seeks_Broader_Exposure.php?rssid=20069 http://www.broadcastingcable.com/article/487552-Go_Daddy_Campaign_Seeks_Broader_Exposure.php?rssid=20069 Mon, 23 Jul 2012 04:01:00 GMT New ads to better explain how the Web giant’s business... http://www.broadcastingcable.com/article/487434-GroupM_Cuts_Ad_Spending_Forecast.php?rssid=20069 http://www.broadcastingcable.com/article/487434-GroupM_Cuts_Ad_Spending_Forecast.php?rssid=20069 Thu, 19 Jul 2012 14:09:11 GMT Sees 3.6% growth in... http://www.broadcastingcable.com/article/487402-Lifetime_s_Project_Runway_Struts_More_Social_Stuff.php?rssid=20069 http://www.broadcastingcable.com/article/487402-Lifetime_s_Project_Runway_Struts_More_Social_Stuff.php?rssid=20069 Wed, 18 Jul 2012 19:47:02 GMT With season 10, show launches 'favorite fan' tweet contest, 'real-time runway' comment...