<?xml version="1.0" encoding="UTF-8"?>
<?xml-stylesheet type="text/xsl" media="screen" href="/~d/styles/rss2full.xsl"?><?xml-stylesheet type="text/css" media="screen" href="http://feeds.feedburner.com/~d/styles/itemcontent.css"?><rss xmlns:atom="http://www.w3.org/2005/Atom" version="2.0">
	<channel>
		<title>B&amp;C - Advertising News</title>
		<link>http://www.broadcastingcable.com</link>
		<pubDate>Sat, 26 May 2012 17:07:15 MDT</pubDate>
		<description>The latest news on advertising and marketing from Broadcasting &amp; Cable.</description>
		<language>eng</language>
		<copyright>Copyright 2012 Reed Business Information. Subject to its Terms of Use (http://www.broadcastingcable.com/info/terms-and-conditions.php)</copyright>
		


										<atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" type="application/rss+xml" href="http://feeds.feedburner.com/BroadcastingCable-AdvertisingNews" /><feedburner:info xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0" uri="broadcastingcable-advertisingnews" /><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com/" /><item>
			<title>Spot TV Draws Biggest Campaign Ad Crowd</title>
			<link>http://www.broadcastingcable.com/article/485109-Spot_TV_Draws_Biggest_Campaign_Ad_Crowd.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/485109-Spot_TV_Draws_Biggest_Campaign_Ad_Crowd.php?rssid=20069</guid>
			<pubDate>Fri, 25 May 2012 13:50:27 GMT</pubDate>
			<description>Romney is top spender on broadcasting and cable...</description>
		</item>
										<item>
			<title>NBCU Expands Malfa's Ad Sales Oversight to Include Style Media</title>
			<link>http://www.broadcastingcable.com/article/485021-NBCU_Expands_Malfa_s_Ad_Sales_Oversight_to_Include_Style_Media.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/485021-NBCU_Expands_Malfa_s_Ad_Sales_Oversight_to_Include_Style_Media.php?rssid=20069</guid>
			<pubDate>Wed, 23 May 2012 17:56:42 GMT</pubDate>
			<description>Now spearheads ad sales for Bravo, Oxygen, Style and Women At...</description>
		</item>
										<item>
			<title>Rentrak Gets Purchase Data From MasterCard</title>
			<link>http://www.broadcastingcable.com/article/485002-Rentrak_Gets_Purchase_Data_From_MasterCard.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/485002-Rentrak_Gets_Purchase_Data_From_MasterCard.php?rssid=20069</guid>
			<pubDate>Wed, 23 May 2012 12:41:41 GMT</pubDate>
			<description>Service will link media habits with consumer...</description>
		</item>
										<item>
			<title>Cable Show 2012: Cable Aims to Market to Black Consumer</title>
			<link>http://www.broadcastingcable.com/article/484929-Cable_Show_2012_Cable_Aims_to_Market_to_Black_Consumer.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484929-Cable_Show_2012_Cable_Aims_to_Market_to_Black_Consumer.php?rssid=20069</guid>
			<pubDate>Tue, 22 May 2012 13:39:44 GMT</pubDate>
			<description>Growing incomes, robust spending habits should get notice from...</description>
		</item>
										<item>
			<title>Buyers See Plenty ofContent, But No Sure Hits</title>
			<link>http://www.broadcastingcable.com/article/484835-Buyers_See_Plenty_of_Content_But_No_Sure_Hits.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484835-Buyers_See_Plenty_of_Content_But_No_Sure_Hits.php?rssid=20069</guid>
			<pubDate>Mon, 21 May 2012 04:01:00 GMT</pubDate>
			<description>Digital sales could slow overall upfront...</description>
		</item>
										<item>
			<title>Facebook IPO Poses Questions for Broadcasters</title>
			<link>http://www.broadcastingcable.com/article/484733-Facebook_IPO_Poses_Questions_for_Broadcasters.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484733-Facebook_IPO_Poses_Questions_for_Broadcasters.php?rssid=20069</guid>
			<pubDate>Fri, 18 May 2012 20:28:12 GMT</pubDate>
			<description>Company's efforts to justify $100 billion-plus market cap could pose long-term competitive...</description>
		</item>
										<item>
			<title>Time Warner Cable Selects BlackArrow</title>
			<link>http://www.broadcastingcable.com/article/484708-Time_Warner_Cable_Selects_BlackArrow.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484708-Time_Warner_Cable_Selects_BlackArrow.php?rssid=20069</guid>
			<pubDate>Fri, 18 May 2012 12:00:00 GMT</pubDate>
			<description>MSO will use its advanced advertising solution to launch dynamic on-demand ad...</description>
		</item>
										<item>
			<title>Research: Hispanic Broadcasters Lag on HD Ads</title>
			<link>http://www.broadcastingcable.com/article/484653-Research_Hispanic_Broadcasters_Lag_on_HD_Ads.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484653-Research_Hispanic_Broadcasters_Lag_on_HD_Ads.php?rssid=20069</guid>
			<pubDate>Wed, 16 May 2012 21:31:49 GMT</pubDate>
			<description>Only 7% of ads aired by Hispanic outlets were in HD versus 22% for all TV stations and channels,...</description>
		</item>
										<item>
			<title>BBC Worldwide And Viki Partner On Ad Sales</title>
			<link>http://www.broadcastingcable.com/article/484556-BBC_Worldwide_And_Viki_Partner_On_Ad_Sales.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484556-BBC_Worldwide_And_Viki_Partner_On_Ad_Sales.php?rssid=20069</guid>
			<pubDate>Tue, 15 May 2012 13:00:00 GMT</pubDate>
			<description>Will help Viki expand ad efforts for its international video site into Asia, Europe and...</description>
		</item>
										<item>
			<title>Network Sales ExecsSee Healthy Market</title>
			<link>http://www.broadcastingcable.com/article/484499-Network_Sales_Execs_See_Healthy_Market.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484499-Network_Sales_Execs_See_Healthy_Market.php?rssid=20069</guid>
			<pubDate>Mon, 14 May 2012 04:01:00 GMT</pubDate>
			<description>The automakers should power this year’s upfront, while digitalcould make it interesting....</description>
		</item>
										<item>
			<title>For MagnaGlobal’s Spengler,Accent Is on Second Word</title>
			<link>http://www.broadcastingcable.com/article/484497-For_MagnaGlobal_s_Spengler_Accent_Is_on_Second_Word.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484497-For_MagnaGlobal_s_Spengler_Accent_Is_on_Second_Word.php?rssid=20069</guid>
			<pubDate>Mon, 14 May 2012 04:01:00 GMT</pubDate>
			<description>CEO’s task is to create broader structure, expand footprint...</description>
		</item>
										<item>
			<title>She’s Looked at Sales From Both Sides Now</title>
			<link>http://www.broadcastingcable.com/article/484500-She_s_Looked_at_Sales_From_Both_Sides_Now.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484500-She_s_Looked_at_Sales_From_Both_Sides_Now.php?rssid=20069</guid>
			<pubDate>Mon, 14 May 2012 04:01:00 GMT</pubDate>
			<description>Speciale and Turner, heading into the upfront, offer buyers audience-based packages for...</description>
		</item>
										<item>
			<title>FCC: Fox Will Get to Sell Spots for MundoFox Affils</title>
			<link>http://www.broadcastingcable.com/article/484417-FCC_Fox_Will_Get_to_Sell_Spots_for_MundoFox_Affils.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484417-FCC_Fox_Will_Get_to_Sell_Spots_for_MundoFox_Affils.php?rssid=20069</guid>
			<pubDate>Fri, 11 May 2012 16:15:48 GMT</pubDate>
			<description>Fox Networks argued that without waiver, new Spanish-language net would face debilitating...</description>
		</item>
										<item>
			<title>FX Signs Sponsors for 'Anger Management'</title>
			<link>http://www.broadcastingcable.com/article/484394-FX_Signs_Sponsors_for_Anger_Management_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484394-FX_Signs_Sponsors_for_Anger_Management_.php?rssid=20069</guid>
			<pubDate>Thu, 10 May 2012 22:30:52 GMT</pubDate>
			<description>Fiat, studios take a chance on...</description>
		</item>
										<item>
			<title>AMC Reports Higher First-Quarter Earnings</title>
			<link>http://www.broadcastingcable.com/article/484348-AMC_Reports_Higher_First_Quarter_Earnings.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484348-AMC_Reports_Higher_First_Quarter_Earnings.php?rssid=20069</guid>
			<pubDate>Thu, 10 May 2012 12:56:25 GMT</pubDate>
			<description>UPDATED: Ad revenues up...</description>
		</item>
										<item>
			<title>Dish Launches New Ad Skipping Service</title>
			<link>http://www.broadcastingcable.com/article/484376-Dish_Launches_New_Ad_Skipping_Service.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484376-Dish_Launches_New_Ad_Skipping_Service.php?rssid=20069</guid>
			<pubDate>Thu, 10 May 2012 19:26:27 GMT</pubDate>
			<description>Provides broadcast shows commercial-free one day after...</description>
		</item>
										<item>
			<title>Entravision Reports 8% Increase in TV Revenue</title>
			<link>http://www.broadcastingcable.com/article/484329-Entravision_Reports_8_Increase_in_TV_Revenue.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484329-Entravision_Reports_8_Increase_in_TV_Revenue.php?rssid=20069</guid>
			<pubDate>Wed, 09 May 2012 20:42:40 GMT</pubDate>
			<description>Radio flat for Spanish-language broadcast biggie amidst "continuing challenges" in ad...</description>
		</item>
										<item>
			<title>Cable Boosts 3Q News Corp. Profit</title>
			<link>http://www.broadcastingcable.com/article/484330-Cable_Boosts_3Q_News_Corp_Profit.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484330-Cable_Boosts_3Q_News_Corp_Profit.php?rssid=20069</guid>
			<pubDate>Wed, 09 May 2012 20:41:52 GMT</pubDate>
			<description>UPDATED: Phone hacking scandal results in $63 million...</description>
		</item>
										<item>
			<title>LIN Media Revenue Up 15% in Quarter</title>
			<link>http://www.broadcastingcable.com/article/484280-LIN_Media_Revenue_Up_15_in_Quarter.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484280-LIN_Media_Revenue_Up_15_in_Quarter.php?rssid=20069</guid>
			<pubDate>Wed, 09 May 2012 13:44:25 GMT</pubDate>
			<description>Local ad and political revenue pace pure-play...</description>
		</item>
										<item>
			<title>Disney Earnings Higher From TV, Theme Parks</title>
			<link>http://www.broadcastingcable.com/article/484266-Disney_Earnings_Higher_From_TV_Theme_Parks.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484266-Disney_Earnings_Higher_From_TV_Theme_Parks.php?rssid=20069</guid>
			<pubDate>Tue, 08 May 2012 21:14:08 GMT</pubDate>
			<description>John Carter causes loss at studio...</description>
		</item>
										<item>
			<title>Institute of Medicine Wants Food Ad Standards Applied to Teens</title>
			<link>http://www.broadcastingcable.com/article/484237-Institute_of_Medicine_Wants_Food_Ad_Standards_Applied_to_Teens.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484237-Institute_of_Medicine_Wants_Food_Ad_Standards_Applied_to_Teens.php?rssid=20069</guid>
			<pubDate>Tue, 08 May 2012 16:52:57 GMT</pubDate>
			<description>Current voluntary efforts are aimed only at kids under...</description>
		</item>
										<item>
			<title>Public Health Activists Seek FTC Investigation of Gatorade TV Ad</title>
			<link>http://www.broadcastingcable.com/article/484235-Public_Health_Activists_Seek_FTC_Investigation_of_Gatorade_TV_Ad.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484235-Public_Health_Activists_Seek_FTC_Investigation_of_Gatorade_TV_Ad.php?rssid=20069</guid>
			<pubDate>Tue, 08 May 2012 16:12:59 GMT</pubDate>
			<description>Claims "Win From Within" ad encourages dangerous behavior and uses deceptive product...</description>
		</item>
										<item>
			<title>TV Takes In Biggest Share of Ad Revenues</title>
			<link>http://www.broadcastingcable.com/article/484223-TV_Takes_In_Biggest_Share_of_Ad_Revenues.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484223-TV_Takes_In_Biggest_Share_of_Ad_Revenues.php?rssid=20069</guid>
			<pubDate>Tue, 08 May 2012 14:49:52 GMT</pubDate>
			<description>Spending on cable shows...</description>
		</item>
										<item>
			<title>Nexstar Revenue Up 20% in First Quarter</title>
			<link>http://www.broadcastingcable.com/article/484214-Nexstar_Revenue_Up_20_in_First_Quarter.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484214-Nexstar_Revenue_Up_20_in_First_Quarter.php?rssid=20069</guid>
			<pubDate>Tue, 08 May 2012 14:07:25 GMT</pubDate>
			<description>Claims successful transformation to "diversified model of high margin revenue...</description>
		</item>
										<item>
			<title>Scripps Posts 31% Revenue Increase in Q1</title>
			<link>http://www.broadcastingcable.com/article/484209-Scripps_Posts_31_Revenue_Increase_in_Q1.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484209-Scripps_Posts_31_Revenue_Increase_in_Q1.php?rssid=20069</guid>
			<pubDate>Tue, 08 May 2012 13:50:53 GMT</pubDate>
			<description>Acquisition boosts earnings; revenue up 12% on same-station...</description>
		</item>
										<item>
			<title>Zaslav: OWN Will Break Even in 2013</title>
			<link>http://www.broadcastingcable.com/article/484200-Zaslav_OWN_Will_Break_Even_in_2013.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484200-Zaslav_OWN_Will_Break_Even_in_2013.php?rssid=20069</guid>
			<pubDate>Tue, 08 May 2012 13:05:17 GMT</pubDate>
			<description>Record upfront...</description>
		</item>
										<item>
			<title>Oprah Network Hurts Discovery Earnings</title>
			<link>http://www.broadcastingcable.com/article/484199-Oprah_Network_Hurts_Discovery_Earnings.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484199-Oprah_Network_Hurts_Discovery_Earnings.php?rssid=20069</guid>
			<pubDate>Tue, 08 May 2012 12:59:46 GMT</pubDate>
			<description>UPDATED: U.S. ad revenues show 13%...</description>
		</item>
										<item>
			<title>Analysts Split on Dish Q1</title>
			<link>http://www.broadcastingcable.com/article/484112-Analysts_Split_on_Dish_Q1.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484112-Analysts_Split_on_Dish_Q1.php?rssid=20069</guid>
			<pubDate>Mon, 07 May 2012 14:50:36 GMT</pubDate>
			<description>Net new subs reach 104,000, but revenue, EBITDA growth miss...</description>
		</item>
										<item>
			<title>Post-Newsweek Up 13% in Q1</title>
			<link>http://www.broadcastingcable.com/article/484107-Post_Newsweek_Up_13_in_Q1.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484107-Post_Newsweek_Up_13_in_Q1.php?rssid=20069</guid>
			<pubDate>Mon, 07 May 2012 14:10:23 GMT</pubDate>
			<description>Better ad demand and cost controls make broadcast best of Washington Post Co....</description>
		</item>
										<item>
			<title>Ads Targeting Hispanics FinallyLose Their Bad 'Stache</title>
			<link>http://www.broadcastingcable.com/article/484103-Ads_Targeting_Hispanics_Finally_Lose_Their_Bad_Stache.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484103-Ads_Targeting_Hispanics_Finally_Lose_Their_Bad_Stache.php?rssid=20069</guid>
			<pubDate>Mon, 07 May 2012 04:01:00 GMT</pubDate>
			<description>With $1.2 trillion in spending at stake, quality and authenticity are...</description>
		</item>
										<item>
			<title>Viacom Helps ToyotaDrive Its App Story</title>
			<link>http://www.broadcastingcable.com/article/484094-Viacom_Helps_Toyota_Drive_Its_App_Story.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484094-Viacom_Helps_Toyota_Drive_Its_App_Story.php?rssid=20069</guid>
			<pubDate>Mon, 07 May 2012 04:01:00 GMT</pubDate>
			<description>Entune system gets boost from talent on cable...</description>
		</item>
										<item>
			<title>A+E Upfront Goes Digital</title>
			<link>http://www.broadcastingcable.com/article/484106-A_E_Upfront_Goes_Digital.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484106-A_E_Upfront_Goes_Digital.php?rssid=20069</guid>
			<pubDate>Mon, 07 May 2012 04:01:00 GMT</pubDate>
			<description>A portion of ad budgets will go towards online version of shows as part of converged advertising...</description>
		</item>
										<item>
			<title>With Quick Snap, CBS Sells College Football Ads</title>
			<link>http://www.broadcastingcable.com/article/484062-With_Quick_Snap_CBS_Sells_College_Football_Ads.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484062-With_Quick_Snap_CBS_Sells_College_Football_Ads.php?rssid=20069</guid>
			<pubDate>Fri, 04 May 2012 21:34:26 GMT</pubDate>
			<description>Prices up about 10% for SEC...</description>
		</item>
										<item>
			<title>Strong Ad Sales Drive Scripps Q1</title>
			<link>http://www.broadcastingcable.com/article/484007-Strong_Ad_Sales_Drive_Scripps_Q1.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484007-Strong_Ad_Sales_Drive_Scripps_Q1.php?rssid=20069</guid>
			<pubDate>Thu, 03 May 2012 19:38:00 GMT</pubDate>
			<description>Food, HGTV spur 10% ad...</description>
		</item>
										<item>
			<title>Ad Associations Encourage Inclusion of 'No Rogue Site' Provisions in Contracts</title>
			<link>http://www.broadcastingcable.com/article/484000-Ad_Associations_Encourage_Inclusion_of_No_Rogue_Site_Provisions_in_Contracts.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/484000-Ad_Associations_Encourage_Inclusion_of_No_Rogue_Site_Provisions_in_Contracts.php?rssid=20069</guid>
			<pubDate>Thu, 03 May 2012 18:10:14 GMT</pubDate>
			<description>Statement of best practices seeks to prevent ads from appearing on websites posting pirated...</description>
		</item>
										<item>
			<title>Fisher TV Revenue Flat in Q1</title>
			<link>http://www.broadcastingcable.com/article/483970-Fisher_TV_Revenue_Flat_in_Q1.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483970-Fisher_TV_Revenue_Flat_in_Q1.php?rssid=20069</guid>
			<pubDate>Thu, 03 May 2012 14:11:00 GMT</pubDate>
			<description>Soft ad market hinders Seattle-based...</description>
		</item>
										<item>
			<title>Crown Earnings Down on Interest, Tax Charges</title>
			<link>http://www.broadcastingcable.com/article/483964-Crown_Earnings_Down_on_Interest_Tax_Charges.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483964-Crown_Earnings_Down_on_Interest_Tax_Charges.php?rssid=20069</guid>
			<pubDate>Thu, 03 May 2012 13:39:53 GMT</pubDate>
			<description>Advertising revenue grows...</description>
		</item>
										<item>
			<title>Viacom Reports Higher Profits in Second Quarter</title>
			<link>http://www.broadcastingcable.com/article/483960-Viacom_Reports_Higher_Profits_in_Second_Quarter.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483960-Viacom_Reports_Higher_Profits_in_Second_Quarter.php?rssid=20069</guid>
			<pubDate>Thu, 03 May 2012 12:52:06 GMT</pubDate>
			<description>Domestic ad revenues up...</description>
		</item>
										<item>
			<title>Comcast Reports Mixed Q1 as Video Subs Losses Exceed Expectations</title>
			<link>http://www.broadcastingcable.com/article/483923-Comcast_Reports_Mixed_Q1_as_Video_Subs_Losses_Exceed_Expectations.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483923-Comcast_Reports_Mixed_Q1_as_Video_Subs_Losses_Exceed_Expectations.php?rssid=20069</guid>
			<pubDate>Wed, 02 May 2012 14:16:03 GMT</pubDate>
			<description>Sheds 37K, but revenue, OCF meet targets; NBCU revenue rises...</description>
		</item>
										<item>
			<title>Gray TV Revenue Up 16%</title>
			<link>http://www.broadcastingcable.com/article/483919-Gray_TV_Revenue_Up_16_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483919-Gray_TV_Revenue_Up_16_.php?rssid=20069</guid>
			<pubDate>Wed, 02 May 2012 13:50:36 GMT</pubDate>
			<description>Political, retrans, online revenue paces Gray to big...</description>
		</item>
										<item>
			<title>Cable Drives Time Warner Increases</title>
			<link>http://www.broadcastingcable.com/article/483917-Cable_Drives_Time_Warner_Increases.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483917-Cable_Drives_Time_Warner_Increases.php?rssid=20069</guid>
			<pubDate>Wed, 02 May 2012 13:35:30 GMT</pubDate>
			<description>Revenue rises 4%, OIBDA up...</description>
		</item>
										<item>
			<title>Weather.com Overhaul Features More Personalization, Beer</title>
			<link>http://www.broadcastingcable.com/article/483916-Weather_com_Overhaul_Features_More_Personalization_Beer.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483916-Weather_com_Overhaul_Features_More_Personalization_Beer.php?rssid=20069</guid>
			<pubDate>Wed, 02 May 2012 13:17:53 GMT</pubDate>
			<description>Top-20 site redesign launch sponsored exclusively by Bud Light...</description>
		</item>
										<item>
			<title>CBS Earnings Jump 80% in First Quarter</title>
			<link>http://www.broadcastingcable.com/article/483901-CBS_Earnings_Jump_80_in_First_Quarter.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483901-CBS_Earnings_Jump_80_in_First_Quarter.php?rssid=20069</guid>
			<pubDate>Tue, 01 May 2012 20:29:34 GMT</pubDate>
			<description>UPDATED: Streaming deals help boost...</description>
		</item>
										<item>
			<title>NBCU Launching Platform for Casual and Social Games</title>
			<link>http://www.broadcastingcable.com/article/483859-NBCU_Launching_Platform_for_Casual_and_Social_Games.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483859-NBCU_Launching_Platform_for_Casual_and_Social_Games.php?rssid=20069</guid>
			<pubDate>Tue, 01 May 2012 13:40:00 GMT</pubDate>
			<description>Advertisers can reach players across multiple...</description>
		</item>
										<item>
			<title>Upfronts 2012: E! Set to Pop New Branding at Upfront</title>
			<link>http://www.broadcastingcable.com/article/483803-Upfronts_2012_E_Set_to_Pop_New_Branding_at_Upfront.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483803-Upfronts_2012_E_Set_to_Pop_New_Branding_at_Upfront.php?rssid=20069</guid>
			<pubDate>Mon, 30 Apr 2012 13:25:18 GMT</pubDate>
			<description>Network's new look and website to launch July...</description>
		</item>
										<item>
			<title>B&amp;C's 2012 Market Movers</title>
			<link>http://www.broadcastingcable.com/article/483769-B_C_s_2012_Market_Movers.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483769-B_C_s_2012_Market_Movers.php?rssid=20069</guid>
			<pubDate>Mon, 30 Apr 2012 04:01:00 GMT</pubDate>
			<description>How high will this year's upfront go? After strong growth the past two years, networks will be...</description>
		</item>
										<item>
			<title>Agency CEO Sees Upfront Boom for Hispanic Broadcasters</title>
			<link>http://www.broadcastingcable.com/article/483770-Agency_CEO_Sees_Upfront_Boom_for_Hispanic_Broadcasters.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483770-Agency_CEO_Sees_Upfront_Boom_for_Hispanic_Broadcasters.php?rssid=20069</guid>
			<pubDate>Mon, 30 Apr 2012 04:01:00 GMT</pubDate>
			<description>Zubi, citing positive market signs, predicts 15%-20% gain in ad...</description>
		</item>
										<item>
			<title>Journal Q1 TV Revenue Up 7.5%</title>
			<link>http://www.broadcastingcable.com/article/483724-Journal_Q1_TV_Revenue_Up_7_5_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483724-Journal_Q1_TV_Revenue_Up_7_5_.php?rssid=20069</guid>
			<pubDate>Fri, 27 Apr 2012 18:06:35 GMT</pubDate>
			<description>Television hot, radio warm, newspapers cool for Milwaukee media...</description>
		</item>
										<item>
			<title>Belo Revenue Up 3%</title>
			<link>http://www.broadcastingcable.com/article/483662-Belo_Revenue_Up_3_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483662-Belo_Revenue_Up_3_.php?rssid=20069</guid>
			<pubDate>Thu, 26 Apr 2012 15:14:58 GMT</pubDate>
			<description>First quarter cycles against network compensation in...</description>
		</item>
										<item>
			<title>New Report Says Streaming Hurts Kids, Off-Net Programs</title>
			<link>http://www.broadcastingcable.com/article/483653-New_Report_Says_Streaming_Hurts_Kids_Off_Net_Programs.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483653-New_Report_Says_Streaming_Hurts_Kids_Off_Net_Programs.php?rssid=20069</guid>
			<pubDate>Thu, 26 Apr 2012 12:49:49 GMT</pubDate>
			<description>Analyst lowers earnings estimates for...</description>
		</item>
										<item>
			<title>Meredith TV Revenue Up 10%</title>
			<link>http://www.broadcastingcable.com/article/483620-Meredith_TV_Revenue_Up_10_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483620-Meredith_TV_Revenue_Up_10_.php?rssid=20069</guid>
			<pubDate>Wed, 25 Apr 2012 18:32:55 GMT</pubDate>
			<description>Better, Peachtree, retrans fueling...</description>
		</item>
										<item>
			<title>Microsoft Brings ESPN, CBS Into Xbox Advertising Fold</title>
			<link>http://www.broadcastingcable.com/article/483549-Microsoft_Brings_ESPN_CBS_Into_Xbox_Advertising_Fold.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483549-Microsoft_Brings_ESPN_CBS_Into_Xbox_Advertising_Fold.php?rssid=20069</guid>
			<pubDate>Tue, 24 Apr 2012 16:48:15 GMT</pubDate>
			<description>Other new ad partners include GameSpot, Last.fm, Manga and...</description>
		</item>
										<item>
			<title>Intrepid Upfront PlanFor NBCU’s Cable Portfolio</title>
			<link>http://www.broadcastingcable.com/article/483475-Intrepid_Upfront_Plan_For_NBCU_s_Cable_Portfolio.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483475-Intrepid_Upfront_Plan_For_NBCU_s_Cable_Portfolio.php?rssid=20069</guid>
			<pubDate>Mon, 23 Apr 2012 04:01:00 GMT</pubDate>
			<description>Pushing network sales groups to work together on multiplatform...</description>
		</item>
										<item>
			<title>It’s No SecretWhat the Cool Kids Watch</title>
			<link>http://www.broadcastingcable.com/article/483480-It_s_No_Secret_What_the_Cool_Kids_Watch.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483480-It_s_No_Secret_What_the_Cool_Kids_Watch.php?rssid=20069</guid>
			<pubDate>Mon, 23 Apr 2012 04:01:00 GMT</pubDate>
			<description>MTV is cashing in with sponsorsas young viewers show-and-tell via social...</description>
		</item>
										<item>
			<title>Nielsen: Dramas Draw Most Primetime Viewers, Timeshifting and Ad Spend</title>
			<link>http://www.broadcastingcable.com/article/483342-Nielsen_Dramas_Draw_Most_Primetime_Viewers_Timeshifting_and_Ad_Spend.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483342-Nielsen_Dramas_Draw_Most_Primetime_Viewers_Timeshifting_and_Ad_Spend.php?rssid=20069</guid>
			<pubDate>Thu, 19 Apr 2012 15:19:34 GMT</pubDate>
			<description>Study finds sports accounts for second largest share of ad...</description>
		</item>
										<item>
			<title>Broadcast Groups Pitch Chairman On Political File Compromise</title>
			<link>http://www.broadcastingcable.com/article/483340-Broadcast_Groups_Pitch_Chairman_On_Political_File_Compromise.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483340-Broadcast_Groups_Pitch_Chairman_On_Political_File_Compromise.php?rssid=20069</guid>
			<pubDate>Thu, 19 Apr 2012 14:45:27 GMT</pubDate>
			<description>Last-ditch effort to put aggregated ad totals online instead of individual ad...</description>
		</item>
										<item>
			<title>Upfronts 2012: BET Touts Gains During Chicago Upfront</title>
			<link>http://www.broadcastingcable.com/article/483216-Upfronts_2012_BET_Touts_Gains_During_Chicago_Upfront.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483216-Upfronts_2012_BET_Touts_Gains_During_Chicago_Upfront.php?rssid=20069</guid>
			<pubDate>Mon, 16 Apr 2012 23:30:11 GMT</pubDate>
			<description>New programming includes Wayans and...</description>
		</item>
										<item>
			<title>NBC Owned Stations, Comcast Sports Group Strike Ad Sales Partnership</title>
			<link>http://www.broadcastingcable.com/article/483199-NBC_Owned_Stations_Comcast_Sports_Group_Strike_Ad_Sales_Partnership.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483199-NBC_Owned_Stations_Comcast_Sports_Group_Strike_Ad_Sales_Partnership.php?rssid=20069</guid>
			<pubDate>Mon, 16 Apr 2012 18:21:31 GMT</pubDate>
			<description>Station group to sell national advertising for Comcast SportsNets in four...</description>
		</item>
										<item>
			<title>Disney Channels Worldwide Promotes Loomis to CMO</title>
			<link>http://www.broadcastingcable.com/article/483096-Disney_Channels_Worldwide_Promotes_Loomis_to_CMO.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483096-Disney_Channels_Worldwide_Promotes_Loomis_to_CMO.php?rssid=20069</guid>
			<pubDate>Fri, 13 Apr 2012 18:25:18 GMT</pubDate>
			<description>Newly-created position expands previous...</description>
		</item>
										<item>
			<title>Court Rules Noncoms Can Accept Paid Issue and Political Ads</title>
			<link>http://www.broadcastingcable.com/article/483056-Court_Rules_Noncoms_Can_Accept_Paid_Issue_and_Political_Ads.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483056-Court_Rules_Noncoms_Can_Accept_Paid_Issue_and_Political_Ads.php?rssid=20069</guid>
			<pubDate>Thu, 12 Apr 2012 19:10:28 GMT</pubDate>
			<description>Ninth Circuit overturns FCC ban on noncoms running paid political and issue ads; ban on...</description>
		</item>
										<item>
			<title>Some ABC Affiliates Still Want Network to Stop the 'Bitch'-ing</title>
			<link>http://www.broadcastingcable.com/article/483024-Some_ABC_Affiliates_Still_Want_Network_to_Stop_the_Bitch_ing.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483024-Some_ABC_Affiliates_Still_Want_Network_to_Stop_the_Bitch_ing.php?rssid=20069</guid>
			<pubDate>Wed, 11 Apr 2012 21:15:39 GMT</pubDate>
			<description>New comedy getting good reviews prior to Wednesday night's bow, but title still causes some...</description>
		</item>
										<item>
			<title>USA Network Promotes Shapiro to Executive VP of Marketing and Digital</title>
			<link>http://www.broadcastingcable.com/article/483016-USA_Network_Promotes_Shapiro_to_Executive_VP_of_Marketing_and_Digital.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483016-USA_Network_Promotes_Shapiro_to_Executive_VP_of_Marketing_and_Digital.php?rssid=20069</guid>
			<pubDate>Wed, 11 Apr 2012 20:30:00 GMT</pubDate>
			<description>Takes over full marketing responsibilities from co-president Chris...</description>
		</item>
										<item>
			<title>CBS Expands EcoAd Advertising Program</title>
			<link>http://www.broadcastingcable.com/article/483034-CBS_Expands_EcoAd_Advertising_Program.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/483034-CBS_Expands_EcoAd_Advertising_Program.php?rssid=20069</guid>
			<pubDate>Thu, 12 Apr 2012 03:28:48 GMT</pubDate>
			<description>Will now fund projects supported by wellness,...</description>
		</item>
										<item>
			<title>Pac-12 Commish Calls College Sports Undervalued</title>
			<link>http://www.broadcastingcable.com/article/482474-Pac_12_Commish_Calls_College_Sports_Undervalued.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/482474-Pac_12_Commish_Calls_College_Sports_Undervalued.php?rssid=20069</guid>
			<pubDate>Wed, 28 Mar 2012 23:09:52 GMT</pubDate>
			<description>New net offers national, regions and local feeds to...</description>
		</item>
										<item>
			<title>4As: For TV, The Future Will Be Relevant</title>
			<link>http://www.broadcastingcable.com/article/482469-4As_For_TV_The_Future_Will_Be_Relevant.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/482469-4As_For_TV_The_Future_Will_Be_Relevant.php?rssid=20069</guid>
			<pubDate>Wed, 28 Mar 2012 21:34:59 GMT</pubDate>
			<description>Hulu's Kilar expects more...</description>
		</item>
										<item>
			<title>Trade Groups Plan Joint Meeting On Digital Ads</title>
			<link>http://www.broadcastingcable.com/article/482465-Trade_Groups_Plan_Joint_Meeting_On_Digital_Ads.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/482465-Trade_Groups_Plan_Joint_Meeting_On_Digital_Ads.php?rssid=20069</guid>
			<pubDate>Wed, 28 Mar 2012 19:40:21 GMT</pubDate>
			<description>Issues include measurement and self...</description>
		</item>
										<item>
			<title>Visible World Awarded New Addressable Ad Patent</title>
			<link>http://www.broadcastingcable.com/article/482454-Visible_World_Awarded_New_Addressable_Ad_Patent.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/482454-Visible_World_Awarded_New_Addressable_Ad_Patent.php?rssid=20069</guid>
			<pubDate>Wed, 28 Mar 2012 18:08:51 GMT</pubDate>
			<description>Technology covers bandwidth management for addressable ads on linear...</description>
		</item>
										<item>
			<title>Rogers Aims BlackArrow at VOD Ads</title>
			<link>http://www.broadcastingcable.com/article/482444-Rogers_Aims_BlackArrow_at_VOD_Ads.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/482444-Rogers_Aims_BlackArrow_at_VOD_Ads.php?rssid=20069</guid>
			<pubDate>Wed, 28 Mar 2012 16:50:22 GMT</pubDate>
			<description>Canadian MSO using system to dynamically insert ads in on-demand...</description>
		</item>
										<item>
			<title>4As: AMC's Collier Addresses Modern 'Mad Men'</title>
			<link>http://www.broadcastingcable.com/article/482421-4As_AMC_s_Collier_Addresses_Modern_Mad_Men_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/482421-4As_AMC_s_Collier_Addresses_Modern_Mad_Men_.php?rssid=20069</guid>
			<pubDate>Wed, 28 Mar 2012 13:04:51 GMT</pubDate>
			<description>Talks about The Pitch at ad...</description>
		</item>
										<item>
			<title>4As: New Research Tracks Viewer Voting Patterns</title>
			<link>http://www.broadcastingcable.com/article/482411-4As_New_Research_Tracks_Viewer_Voting_Patterns.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/482411-4As_New_Research_Tracks_Viewer_Voting_Patterns.php?rssid=20069</guid>
			<pubDate>Wed, 28 Mar 2012 00:01:29 GMT</pubDate>
			<description>Rentrak's targeting works for other...</description>
		</item>
										<item>
			<title>NBC Upfront Returns to Radio City Music Hall</title>
			<link>http://www.broadcastingcable.com/article/482372-NBC_Upfront_Returns_to_Radio_City_Music_Hall.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/482372-NBC_Upfront_Returns_to_Radio_City_Music_Hall.php?rssid=20069</guid>
			<pubDate>Tue, 27 Mar 2012 17:00:00 GMT</pubDate>
			<description>Network reverses strategy of holding smaller meetings with...</description>
		</item>
										<item>
			<title>4As Debate Data's Plusses and Minuses</title>
			<link>http://www.broadcastingcable.com/article/482378-4As_Debate_Data_s_Plusses_and_Minuses.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/482378-4As_Debate_Data_s_Plusses_and_Minuses.php?rssid=20069</guid>
			<pubDate>Tue, 27 Mar 2012 16:29:24 GMT</pubDate>
			<description>As analytics gain power, more advertising magic is...</description>
		</item>
										<item>
			<title>Investigation Discovery Uncovers New Look</title>
			<link>http://www.broadcastingcable.com/article/482245-Investigation_Discovery_Uncovers_New_Look.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/482245-Investigation_Discovery_Uncovers_New_Look.php?rssid=20069</guid>
			<pubDate>Mon, 26 Mar 2012 04:01:00 GMT</pubDate>
			<description>Redesigned logo for growing female net launches...</description>
		</item>
										<item>
			<title>Telemundo's UpfrontIs Broadway Bound</title>
			<link>http://www.broadcastingcable.com/article/482249-Telemundo_s_Upfront_Is_Broadway_Bound.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/482249-Telemundo_s_Upfront_Is_Broadway_Bound.php?rssid=20069</guid>
			<pubDate>Mon, 26 Mar 2012 04:01:00 GMT</pubDate>
			<description>Network pitches 'brave new world'—and share growth—for...</description>
		</item>
										<item>
			<title>Exclusive: Verizon Takes Role at TCM Film Festival</title>
			<link>http://www.broadcastingcable.com/article/482223-Exclusive_Verizon_Takes_Role_at_TCM_Film_Festival.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/482223-Exclusive_Verizon_Takes_Role_at_TCM_Film_Festival.php?rssid=20069</guid>
			<pubDate>Mon, 26 Mar 2012 04:00:00 GMT</pubDate>
			<description>Telco joins as sponsor to provide FiOS booth for pass holders to use...</description>
		</item>
										<item>
			<title>Kline Exits Cablevision</title>
			<link>http://www.broadcastingcable.com/article/482107-Kline_Exits_Cablevision.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/482107-Kline_Exits_Cablevision.php?rssid=20069</guid>
			<pubDate>Tue, 20 Mar 2012 20:21:51 GMT</pubDate>
			<description>McCastle replaces long-time exec as president of media...</description>
		</item>
										<item>
			<title>Sales Exec Nyemchek Promoted at NBC Sports</title>
			<link>http://www.broadcastingcable.com/article/482048-Sales_Exec_Nyemchek_Promoted_at_NBC_Sports.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/482048-Sales_Exec_Nyemchek_Promoted_at_NBC_Sports.php?rssid=20069</guid>
			<pubDate>Mon, 19 Mar 2012 18:17:52 GMT</pubDate>
			<description>Will co-manage the sports properties that air primarily on NBC and the NBC Sports Network with...</description>
		</item>
										<item>
			<title>PBS Seeks Auto Sponsor for New Antiques Show</title>
			<link>http://www.broadcastingcable.com/article/482047-PBS_Seeks_Auto_Sponsor_for_New_Antiques_Show.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/482047-PBS_Seeks_Auto_Sponsor_for_New_Antiques_Show.php?rssid=20069</guid>
			<pubDate>Mon, 19 Mar 2012 18:02:17 GMT</pubDate>
			<description>Market Wars to launch in...</description>
		</item>
										<item>
			<title>New Initiative Aims for Cross-Platform Planning</title>
			<link>http://www.broadcastingcable.com/article/482020-New_Initiative_Aims_for_Cross_Platform_Planning.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/482020-New_Initiative_Aims_for_Cross_Platform_Planning.php?rssid=20069</guid>
			<pubDate>Mon, 19 Mar 2012 13:24:33 GMT</pubDate>
			<description>GroupM working with Nielsen on Campaign Ratings...</description>
		</item>
										<item>
			<title>Scripps Viewer SpendingClaims Are on the Money</title>
			<link>http://www.broadcastingcable.com/article/481965-Scripps_Viewer_Spending_Claims_Are_on_the_Money.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481965-Scripps_Viewer_Spending_Claims_Are_on_the_Money.php?rssid=20069</guid>
			<pubDate>Mon, 19 Mar 2012 04:01:00 GMT</pubDate>
			<description>Upfront pitch tabs new research, with HGTV topping consumer...</description>
		</item>
										<item>
			<title>Livin' the Lifestyle MakesNetwork Cash Registers Ring</title>
			<link>http://www.broadcastingcable.com/article/481964-Livin_the_Lifestyle_Makes_Network_Cash_Registers_Ring.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481964-Livin_the_Lifestyle_Makes_Network_Cash_Registers_Ring.php?rssid=20069</guid>
			<pubDate>Mon, 19 Mar 2012 04:01:00 GMT</pubDate>
			<description>Consumer passion drives food and home...</description>
		</item>
										<item>
			<title>Keeping Eye on ResearchPowers Comcast Sports Sales</title>
			<link>http://www.broadcastingcable.com/article/482021-Keeping_Eye_on_Research_Powers_Comcast_Sports_Sales.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/482021-Keeping_Eye_on_Research_Powers_Comcast_Sports_Sales.php?rssid=20069</guid>
			<pubDate>Mon, 19 Mar 2012 04:01:00 GMT</pubDate>
			<description>More digital and local—and tie with NBC—lead to solid revenue...</description>
		</item>
										<item>
			<title>Zenith Sees Cable, Internet Pacing 2012 Ad Increases</title>
			<link>http://www.broadcastingcable.com/article/481777-Zenith_Sees_Cable_Internet_Pacing_2012_Ad_Increases.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481777-Zenith_Sees_Cable_Internet_Pacing_2012_Ad_Increases.php?rssid=20069</guid>
			<pubDate>Tue, 13 Mar 2012 23:00:00 GMT</pubDate>
			<description>Media buyer raises forecast to 3.6%...</description>
		</item>
										<item>
			<title>Crackle Launches in Brazil</title>
			<link>http://www.broadcastingcable.com/article/481796-Crackle_Launches_in_Brazil.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481796-Crackle_Launches_in_Brazil.php?rssid=20069</guid>
			<pubDate>Tue, 13 Mar 2012 22:33:06 GMT</pubDate>
			<description>Kimberly Clark, Correios and Oi are first sponsors of Sony-backed...</description>
		</item>
										<item>
			<title>Postal Workers Union to Launch Ads on Cable Networks</title>
			<link>http://www.broadcastingcable.com/article/481747-Postal_Workers_Union_to_Launch_Ads_on_Cable_Networks.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481747-Postal_Workers_Union_to_Launch_Ads_on_Cable_Networks.php?rssid=20069</guid>
			<pubDate>Tue, 13 Mar 2012 14:55:54 GMT</pubDate>
			<description>New 30-seconds spots to air on CNN, MSNBC, Fox News Channel, as well as NBC Nightly...</description>
		</item>
										<item>
			<title>NBC Promotes Ad Sales Executives</title>
			<link>http://www.broadcastingcable.com/article/481697-NBC_Promotes_Ad_Sales_Executives.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481697-NBC_Promotes_Ad_Sales_Executives.php?rssid=20069</guid>
			<pubDate>Mon, 12 Mar 2012 16:18:55 GMT</pubDate>
			<description>Hoffman, Kelly, Winter named exec...</description>
		</item>
										<item>
			<title>Ultraviolet Buying Cable Time In D.C. for Limbaugh/Romney Ad</title>
			<link>http://www.broadcastingcable.com/article/481690-Ultraviolet_Buying_Cable_Time_In_D_C_for_Limbaugh_Romney_Ad.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481690-Ultraviolet_Buying_Cable_Time_In_D_C_for_Limbaugh_Romney_Ad.php?rssid=20069</guid>
			<pubDate>Mon, 12 Mar 2012 15:29:34 GMT</pubDate>
			<description>Taking out a 30-second ad trying to pressure GOP Romney to distance himself from...</description>
		</item>
										<item>
			<title>TV Riding Out Dip in 4Q Ad Spending</title>
			<link>http://www.broadcastingcable.com/article/481681-TV_Riding_Out_Dip_in_4Q_Ad_Spending.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481681-TV_Riding_Out_Dip_in_4Q_Ad_Spending.php?rssid=20069</guid>
			<pubDate>Mon, 12 Mar 2012 13:33:32 GMT</pubDate>
			<description>Sports, X Factor helped networks to 7.7%...</description>
		</item>
										<item>
			<title>Will Nick Get NickedBy Ratings Woes?</title>
			<link>http://www.broadcastingcable.com/article/481591-Will_Nick_Get_Nicked_By_Ratings_Woes_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481591-Will_Nick_Get_Nicked_By_Ratings_Woes_.php?rssid=20069</guid>
			<pubDate>Mon, 12 Mar 2012 04:02:00 GMT</pubDate>
			<description>Rival networks look to poach kids upfront advertising...</description>
		</item>
										<item>
			<title>Keys to MarketingIn the USA, Today</title>
			<link>http://www.broadcastingcable.com/article/481599-Keys_to_Marketing_In_the_USA_Today.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481599-Keys_to_Marketing_In_the_USA_Today.php?rssid=20069</guid>
			<pubDate>Mon, 12 Mar 2012 04:01:00 GMT</pubDate>
			<description>Gannett CMO looks to provide multiplatform marketing help for...</description>
		</item>
										<item>
			<title>Time Warner Cable Targets ITV Ads By Time of Day</title>
			<link>http://www.broadcastingcable.com/article/481518-Time_Warner_Cable_Targets_ITV_Ads_By_Time_of_Day.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481518-Time_Warner_Cable_Targets_ITV_Ads_By_Time_of_Day.php?rssid=20069</guid>
			<pubDate>Thu, 08 Mar 2012 16:07:09 GMT</pubDate>
			<description>Product available in existing interactive TV markets, including New York...</description>
		</item>
										<item>
			<title>Super Tuesday Spending Still Weak</title>
			<link>http://www.broadcastingcable.com/article/481456-Super_Tuesday_Spending_Still_Weak.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481456-Super_Tuesday_Spending_Still_Weak.php?rssid=20069</guid>
			<pubDate>Tue, 06 Mar 2012 21:19:33 GMT</pubDate>
			<description>Late flurry never really happened for most states hosting...</description>
		</item>
										<item>
			<title>Time Warner Cable Extends Nagra-Open TV Deal</title>
			<link>http://www.broadcastingcable.com/article/481375-Time_Warner_Cable_Extends_Nagra_Open_TV_Deal.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481375-Time_Warner_Cable_Extends_Nagra_Open_TV_Deal.php?rssid=20069</guid>
			<pubDate>Mon, 05 Mar 2012 15:26:45 GMT</pubDate>
			<description>MSO has selected Nagra-OpenTV newest campaign management solution and renewed their deal for...</description>
		</item>
										<item>
			<title>ESPN to Push Ad SalesAcross Multiple Screens</title>
			<link>http://www.broadcastingcable.com/article/481324-ESPN_to_Push_Ad_Sales_Across_Multiple_Screens.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481324-ESPN_to_Push_Ad_Sales_Across_Multiple_Screens.php?rssid=20069</guid>
			<pubDate>Mon, 05 Mar 2012 05:01:00 GMT</pubDate>
			<description>While the category leader capitalizes on its status,live sports across landscape is also...</description>
		</item>
										<item>
			<title>Advanced Ads: Operators, Advertisers and Programmers See Potential in Dynamic Ads</title>
			<link>http://www.broadcastingcable.com/article/481252-Advanced_Ads_Operators_Advertisers_and_Programmers_See_Potential_in_Dynamic_Ads.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481252-Advanced_Ads_Operators_Advertisers_and_Programmers_See_Potential_in_Dynamic_Ads.php?rssid=20069</guid>
			<pubDate>Thu, 01 Mar 2012 15:37:05 GMT</pubDate>
			<description>Comcast activates VOD ad insertion in 17 million homes and...</description>
		</item>
										<item>
			<title>Advanced Ads: Panel: Shifts at Canoe Won't Slow ITV Growth</title>
			<link>http://www.broadcastingcable.com/article/481242-Advanced_Ads_Panel_Shifts_at_Canoe_Won_t_Slow_ITV_Growth.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481242-Advanced_Ads_Panel_Shifts_at_Canoe_Won_t_Slow_ITV_Growth.php?rssid=20069</guid>
			<pubDate>Thu, 01 Mar 2012 13:03:55 GMT</pubDate>
			<description>Company's attemptsto "reinvent" wheel caused logjam behind it; industry can now move...</description>
		</item>
										<item>
			<title>Advanced Ads: Comcast's Jenckes Sees Plenty of ITV Ad Opportunities</title>
			<link>http://www.broadcastingcable.com/article/481236-Advanced_Ads_Comcast_s_Jenckes_Sees_Plenty_of_ITV_Ad_Opportunities.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481236-Advanced_Ads_Comcast_s_Jenckes_Sees_Plenty_of_ITV_Ad_Opportunities.php?rssid=20069</guid>
			<pubDate>Thu, 01 Mar 2012 00:52:49 GMT</pubDate>
			<description>Exec also bullish on VOD mid-roll dynamic ad...</description>
		</item>
										<item>
			<title>Advanced Ads: Addressable Advertising Still Faces Hurdles</title>
			<link>http://www.broadcastingcable.com/article/481233-Advanced_Ads_Addressable_Advertising_Still_Faces_Hurdles.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481233-Advanced_Ads_Addressable_Advertising_Still_Faces_Hurdles.php?rssid=20069</guid>
			<pubDate>Thu, 01 Mar 2012 00:07:52 GMT</pubDate>
			<description>CPMs, sales marketplace, cooperation have to evolve,...</description>
		</item>
										<item>
			<title>Moonves Expects Double-Digit Upfront Price Increases</title>
			<link>http://www.broadcastingcable.com/article/481148-Moonves_Expects_Double_Digit_Upfront_Price_Increases.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/481148-Moonves_Expects_Double_Digit_Upfront_Price_Increases.php?rssid=20069</guid>
			<pubDate>Tue, 28 Feb 2012 21:31:44 GMT</pubDate>
			<description>Sees ad market improving in first...</description>
		</item>
										<item>
			<title>Cable Ad Revenue Jumped to $22.1B in 2011</title>
			<link>http://www.broadcastingcable.com/article/480967-Cable_Ad_Revenue_Jumped_to_22_1B_in_2011.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480967-Cable_Ad_Revenue_Jumped_to_22_1B_in_2011.php?rssid=20069</guid>
			<pubDate>Mon, 27 Feb 2012 05:01:00 GMT</pubDate>
			<description>Up 7.8% from...</description>
		</item>
										<item>
			<title>Buyers Pull for Advanced Ads Despite Canoe Pullback</title>
			<link>http://www.broadcastingcable.com/article/480874-Buyers_Pull_for_Advanced_Ads_Despite_Canoe_Pullback.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480874-Buyers_Pull_for_Advanced_Ads_Despite_Canoe_Pullback.php?rssid=20069</guid>
			<pubDate>Thu, 23 Feb 2012 01:13:09 GMT</pubDate>
			<description>While Canoe Ventures' decision to leave the interactiveadvertising business is a setback,...</description>
		</item>
										<item>
			<title>Gingrich Asks Supporters to Help Pay for Energy Independence Ad</title>
			<link>http://www.broadcastingcable.com/article/480867-Gingrich_Asks_Supporters_to_Help_Pay_for_Energy_Independence_Ad.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480867-Gingrich_Asks_Supporters_to_Help_Pay_for_Energy_Independence_Ad.php?rssid=20069</guid>
			<pubDate>Wed, 22 Feb 2012 23:19:02 GMT</pubDate>
			<description>Says he wants to "bypass the media"; plan is to purchase a 30-minute block of time in key cities...</description>
		</item>
										<item>
			<title>Canoe to Shutter Interactive TV Ad Business, Lay Off 120</title>
			<link>http://www.broadcastingcable.com/article/480848-Canoe_to_Shutter_Interactive_TV_Ad_Business_Lay_Off_120.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480848-Canoe_to_Shutter_Interactive_TV_Ad_Business_Lay_Off_120.php?rssid=20069</guid>
			<pubDate>Wed, 22 Feb 2012 18:17:39 GMT</pubDate>
			<description>CEO Timko, other top execs out as Venture refocuses on VOD...</description>
		</item>
										<item>
			<title>Cinema Advertising Outfit Buys Ticket to Upfront</title>
			<link>http://www.broadcastingcable.com/article/480804-Cinema_Advertising_Outfit_Buys_Ticket_to_Upfront.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480804-Cinema_Advertising_Outfit_Buys_Ticket_to_Upfront.php?rssid=20069</guid>
			<pubDate>Tue, 21 Feb 2012 15:59:54 GMT</pubDate>
			<description>NCM to hold event for media buyers in...</description>
		</item>
										<item>
			<title>Advanced AdDeployments Accelerate</title>
			<link>http://www.broadcastingcable.com/article/480750-Advanced_Ad_Deployments_Accelerate.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480750-Advanced_Ad_Deployments_Accelerate.php?rssid=20069</guid>
			<pubDate>Mon, 20 Feb 2012 05:01:00 GMT</pubDate>
			<description>Various platforms have passed the 20 million homesreach level required by...</description>
		</item>
										<item>
			<title>Advanced Ad Deals Lag Behind Technology</title>
			<link>http://www.broadcastingcable.com/article/480751-Advanced_Ad_Deals_Lag_Behind_Technology.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480751-Advanced_Ad_Deals_Lag_Behind_Technology.php?rssid=20069</guid>
			<pubDate>Mon, 20 Feb 2012 05:01:00 GMT</pubDate>
			<description>Many key business models for platforms remain...</description>
		</item>
										<item>
			<title>Getting TV Ads to Click With Consumers</title>
			<link>http://www.broadcastingcable.com/article/480779-Getting_TV_Ads_to_Click_With_Consumers.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480779-Getting_TV_Ads_to_Click_With_Consumers.php?rssid=20069</guid>
			<pubDate>Mon, 20 Feb 2012 05:01:00 GMT</pubDate>
			<description>Cablevision is expanding its new interactive commerce...</description>
		</item>
										<item>
			<title>FX Touts Its Reach Advantage</title>
			<link>http://www.broadcastingcable.com/article/480781-FX_Touts_Its_Reach_Advantage.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480781-FX_Touts_Its_Reach_Advantage.php?rssid=20069</guid>
			<pubDate>Mon, 20 Feb 2012 05:01:00 GMT</pubDate>
			<description>Claims aside, media buyers find other data more...</description>
		</item>
										<item>
			<title>Media Buyers:NBA Could GetA Bounce</title>
			<link>http://www.broadcastingcable.com/article/480783-Media_Buyers_NBA_Could_Get_A_Bounce.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480783-Media_Buyers_NBA_Could_Get_A_Bounce.php?rssid=20069</guid>
			<pubDate>Mon, 20 Feb 2012 05:01:00 GMT</pubDate>
			<description>Ad dollars held back by sponsors waiting to see how the NBA recovered will return to the...</description>
		</item>
										<item>
			<title>Advertisers Think Television Is Becoming More Effective</title>
			<link>http://www.broadcastingcable.com/article/480644-Advertisers_Think_Television_Is_Becoming_More_Effective.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480644-Advertisers_Think_Television_Is_Becoming_More_Effective.php?rssid=20069</guid>
			<pubDate>Thu, 16 Feb 2012 14:47:31 GMT</pubDate>
			<description>Growing in interest set-top data and advanced...</description>
		</item>
										<item>
			<title>CBS Posts Higher Earnings in 4Q</title>
			<link>http://www.broadcastingcable.com/article/480633-CBS_Posts_Higher_Earnings_in_4Q.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480633-CBS_Posts_Higher_Earnings_in_4Q.php?rssid=20069</guid>
			<pubDate>Wed, 15 Feb 2012 21:45:36 GMT</pubDate>
			<description>Updated: Profit comes despite lower advertising...</description>
		</item>
										<item>
			<title>ABC Reveals Oscar Sponsors</title>
			<link>http://www.broadcastingcable.com/article/480625-ABC_Reveals_Oscar_Sponsors.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480625-ABC_Reveals_Oscar_Sponsors.php?rssid=20069</guid>
			<pubDate>Wed, 15 Feb 2012 19:28:11 GMT</pubDate>
			<description>Kantar estimates spots sold for $1.7M this...</description>
		</item>
										<item>
			<title>News Corp. Hires McLennan to Create Brand Partnerships</title>
			<link>http://www.broadcastingcable.com/article/480596-News_Corp_Hires_McLennan_to_Create_Brand_Partnerships.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480596-News_Corp_Hires_McLennan_to_Create_Brand_Partnerships.php?rssid=20069</guid>
			<pubDate>Wed, 15 Feb 2012 16:03:16 GMT</pubDate>
			<description>Ad man named executive VP in office of the...</description>
		</item>
										<item>
			<title>Snapple Becomes Sponsor of 'America's Got Talent'</title>
			<link>http://www.broadcastingcable.com/article/480504-Snapple_Becomes_Sponsor_of_America_s_Got_Talent_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480504-Snapple_Becomes_Sponsor_of_America_s_Got_Talent_.php?rssid=20069</guid>
			<pubDate>Mon, 13 Feb 2012 19:01:13 GMT</pubDate>
			<description>Soft drink maker to get integrated into NBC...</description>
		</item>
										<item>
			<title>SMG's Scheppach: MarketersHungry for Addressable Ads</title>
			<link>http://www.broadcastingcable.com/article/480454-SMG_s_Scheppach_Marketers_Hungry_for_Addressable_Ads.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480454-SMG_s_Scheppach_Marketers_Hungry_for_Addressable_Ads.php?rssid=20069</guid>
			<pubDate>Mon, 13 Feb 2012 05:01:00 GMT</pubDate>
			<description>Exec says more media owners, distributors must be involved...</description>
		</item>
										<item>
			<title>Media CompaniesPinching Pennies</title>
			<link>http://www.broadcastingcable.com/article/480446-Media_Companies_Pinching_Pennies.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480446-Media_Companies_Pinching_Pennies.php?rssid=20069</guid>
			<pubDate>Mon, 13 Feb 2012 05:01:00 GMT</pubDate>
			<description>Margins improve despite disappointing ad revenue...</description>
		</item>
										<item>
			<title>Research: Political Ads Go HD</title>
			<link>http://www.broadcastingcable.com/article/480345-Research_Political_Ads_Go_HD.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480345-Research_Political_Ads_Go_HD.php?rssid=20069</guid>
			<pubDate>Thu, 09 Feb 2012 23:02:20 GMT</pubDate>
			<description>But broadcast stations still lag in adoption of HD technologies, according to a new study from...</description>
		</item>
										<item>
			<title>PromaxBDA Announces Second Station Summit</title>
			<link>http://www.broadcastingcable.com/article/480317-PromaxBDA_Announces_Second_Station_Summit.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480317-PromaxBDA_Announces_Second_Station_Summit.php?rssid=20069</guid>
			<pubDate>Thu, 09 Feb 2012 17:48:31 GMT</pubDate>
			<description>Local station general managers, marketing execs to gather for Las Vegas summit from June...</description>
		</item>
										<item>
			<title>News Corp. Earnings Jump in Second Quarter</title>
			<link>http://www.broadcastingcable.com/article/480286-News_Corp_Earnings_Jump_in_Second_Quarter.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480286-News_Corp_Earnings_Jump_in_Second_Quarter.php?rssid=20069</guid>
			<pubDate>Wed, 08 Feb 2012 21:31:27 GMT</pubDate>
			<description>Updated: Cable networks, Fox lead...</description>
		</item>
										<item>
			<title>Oscar Ads Sell Out</title>
			<link>http://www.broadcastingcable.com/article/480239-Oscar_Ads_Sell_Out.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480239-Oscar_Ads_Sell_Out.php?rssid=20069</guid>
			<pubDate>Tue, 07 Feb 2012 22:55:25 GMT</pubDate>
			<description>Last year's spots cost about $1.7...</description>
		</item>
										<item>
			<title>Cable Networks Power Higher Earnings at Disney</title>
			<link>http://www.broadcastingcable.com/article/480230-Cable_Networks_Power_Higher_Earnings_at_Disney.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480230-Cable_Networks_Power_Higher_Earnings_at_Disney.php?rssid=20069</guid>
			<pubDate>Tue, 07 Feb 2012 21:53:53 GMT</pubDate>
			<description>UPDATED: Revenue down for broadcast...</description>
		</item>
										<item>
			<title>Commercial Prices Rose in Last Three Quarters of 2011</title>
			<link>http://www.broadcastingcable.com/article/480208-Commercial_Prices_Rose_in_Last_Three_Quarters_of_2011.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480208-Commercial_Prices_Rose_in_Last_Three_Quarters_of_2011.php?rssid=20069</guid>
			<pubDate>Tue, 07 Feb 2012 17:48:11 GMT</pubDate>
			<description>In 4Q, 30-second spot on broadcast cost...</description>
		</item>
										<item>
			<title>FCC Says WMAQ Had Right to Deny Super Bowl Ad to Candidate</title>
			<link>http://www.broadcastingcable.com/article/480176-FCC_Says_WMAQ_Had_Right_to_Deny_Super_Bowl_Ad_to_Candidate.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480176-FCC_Says_WMAQ_Had_Right_to_Deny_Super_Bowl_Ad_to_Candidate.php?rssid=20069</guid>
			<pubDate>Mon, 06 Feb 2012 20:18:02 GMT</pubDate>
			<description>Concluded that Randall Terry did not make a substantial showing of candidacy, andeven if he...</description>
		</item>
										<item>
			<title>History's Dubuc on Why Super Bowl Buy Made Sense for 'Swamp People'</title>
			<link>http://www.broadcastingcable.com/article/480174-History_s_Dubuc_on_Why_Super_Bowl_Buy_Made_Sense_for_Swamp_People_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480174-History_s_Dubuc_on_Why_Super_Bowl_Buy_Made_Sense_for_Swamp_People_.php?rssid=20069</guid>
			<pubDate>Mon, 06 Feb 2012 19:55:35 GMT</pubDate>
			<description>Network chief reveals how she'll measure ROI on the ad, how important sports events are to...</description>
		</item>
										<item>
			<title>They Still Love to Chase Girls</title>
			<link>http://www.broadcastingcable.com/article/480135-They_Still_Love_to_Chase_Girls.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480135-They_Still_Love_to_Chase_Girls.php?rssid=20069</guid>
			<pubDate>Mon, 06 Feb 2012 05:01:00 GMT</pubDate>
			<description>TV execs like to talk about the elusive young male demo,but new study touts power of younger...</description>
		</item>
										<item>
			<title>Let the UpfrontGuessing Games Begin</title>
			<link>http://www.broadcastingcable.com/article/480137-Let_the_Upfront_Guessing_Games_Begin.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480137-Let_the_Upfront_Guessing_Games_Begin.php?rssid=20069</guid>
			<pubDate>Mon, 06 Feb 2012 05:01:00 GMT</pubDate>
			<description>One very early forecast sees pricesup 8% for the 2012 selling...</description>
		</item>
										<item>
			<title>Next at NBC Sports: The Olympics...And Baseball?</title>
			<link>http://www.broadcastingcable.com/article/480138-Next_at_NBC_Sports_The_Olympics_And_Baseball_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480138-Next_at_NBC_Sports_The_Olympics_And_Baseball_.php?rssid=20069</guid>
			<pubDate>Mon, 06 Feb 2012 05:01:00 GMT</pubDate>
			<description>As the network looks to add content, NBC Sports chief Mark Lazarus calls baseball a premiere...</description>
		</item>
										<item>
			<title>Gingrich Campaign Continues Media Bashing to Solicit Bucks</title>
			<link>http://www.broadcastingcable.com/article/480060-Gingrich_Campaign_Continues_Media_Bashing_to_Solicit_Bucks.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480060-Gingrich_Campaign_Continues_Media_Bashing_to_Solicit_Bucks.php?rssid=20069</guid>
			<pubDate>Fri, 03 Feb 2012 00:04:31 GMT</pubDate>
			<description>Requests donations for primaries, general election through mass "dear supporter"...</description>
		</item>
										<item>
			<title>GM Dumps Upfront Buys</title>
			<link>http://www.broadcastingcable.com/article/480000-GM_Dumps_Upfront_Buys.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/480000-GM_Dumps_Upfront_Buys.php?rssid=20069</guid>
			<pubDate>Wed, 01 Feb 2012 23:40:38 GMT</pubDate>
			<description>Automaker takes options for second...</description>
		</item>
										<item>
			<title>Kia,Starbucks Join Sprint as 'Voice' Sponsors</title>
			<link>http://www.broadcastingcable.com/article/479903-Kia_Starbucks_Join_Sprint_as_Voice_Sponsors.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/479903-Kia_Starbucks_Join_Sprint_as_Voice_Sponsors.php?rssid=20069</guid>
			<pubDate>Tue, 31 Jan 2012 16:32:47 GMT</pubDate>
			<description>All three willappear in premiere episode following Super...</description>
		</item>
										<item>
			<title>Aaron Rodgers Named Most Marketable</title>
			<link>http://www.broadcastingcable.com/article/479843-Aaron_Rodgers_Named_Most_Marketable.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/479843-Aaron_Rodgers_Named_Most_Marketable.php?rssid=20069</guid>
			<pubDate>Mon, 30 Jan 2012 15:44:22 GMT</pubDate>
			<description>Corporate brand managers, marketing execs list most mediagenic NFL...</description>
		</item>
										<item>
			<title>Logo Expands Social Media Efforts</title>
			<link>http://www.broadcastingcable.com/article/479840-Logo_Expands_Social_Media_Efforts.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/479840-Logo_Expands_Social_Media_Efforts.php?rssid=20069</guid>
			<pubDate>Mon, 30 Jan 2012 15:41:02 GMT</pubDate>
			<description>Will use multiple social media platforms for Jan. 30 launch of fourth season of RuPaul's Drag...</description>
		</item>
										<item>
			<title>Upfronts 2012: Let the Games Begin</title>
			<link>http://www.broadcastingcable.com/article/479790-Upfronts_2012_Let_the_Games_Begin.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/479790-Upfronts_2012_Let_the_Games_Begin.php?rssid=20069</guid>
			<pubDate>Mon, 30 Jan 2012 05:01:00 GMT</pubDate>
			<description>It’s only January, but it’s already upfront time for the people whoput together the...</description>
		</item>
										<item>
			<title>USA Cashing in on Chatter</title>
			<link>http://www.broadcastingcable.com/article/479774-USA_Cashing_in_on_Chatter.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/479774-USA_Cashing_in_on_Chatter.php?rssid=20069</guid>
			<pubDate>Mon, 30 Jan 2012 05:01:00 GMT</pubDate>
			<description>Network is generating revenue on social TV...</description>
		</item>
										<item>
			<title>SAG, AFTRA Boards Approve Merger</title>
			<link>http://www.broadcastingcable.com/article/479765-SAG_AFTRA_Boards_Approve_Merger.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/479765-SAG_AFTRA_Boards_Approve_Merger.php?rssid=20069</guid>
			<pubDate>Sun, 29 Jan 2012 15:19:31 GMT</pubDate>
			<description>Creation of combined nearly 200,000-member union now goes to membership for...</description>
		</item>
										<item>
			<title>Meredith Broadcast Revenue Down 13%</title>
			<link>http://www.broadcastingcable.com/article/479534-Meredith_Broadcast_Revenue_Down_13_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/479534-Meredith_Broadcast_Revenue_Down_13_.php?rssid=20069</guid>
			<pubDate>Tue, 24 Jan 2012 16:54:34 GMT</pubDate>
			<description>Take out political from last year, and Meredith showed strong...</description>
		</item>
										<item>
			<title>New Syndie TalkersHit Madison Avenue</title>
			<link>http://www.broadcastingcable.com/article/479443-New_Syndie_Talkers_Hit_Madison_Avenue.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/479443-New_Syndie_Talkers_Hit_Madison_Avenue.php?rssid=20069</guid>
			<pubDate>Mon, 23 Jan 2012 05:01:00 GMT</pubDate>
			<description>Buyers take notes as fresh originals join off-net series in upfront...</description>
		</item>
										<item>
			<title>Fox Draws Beer as UFC Sponsors</title>
			<link>http://www.broadcastingcable.com/article/479444-Fox_Draws_Beer_as_UFC_Sponsors.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/479444-Fox_Draws_Beer_as_UFC_Sponsors.php?rssid=20069</guid>
			<pubDate>Mon, 23 Jan 2012 05:01:00 GMT</pubDate>
			<description>Anheuser-Busch, MillerCoors stake out positions within the...</description>
		</item>
										<item>
			<title>Digital Advertising Alliance Launches Educational Ad Campaign</title>
			<link>http://www.broadcastingcable.com/article/479384-Digital_Advertising_Alliance_Launches_Educational_Ad_Campaign.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/479384-Digital_Advertising_Alliance_Launches_Educational_Ad_Campaign.php?rssid=20069</guid>
			<pubDate>Fri, 20 Jan 2012 20:59:24 GMT</pubDate>
			<description>YourAdChoices seeks to educate viewers about the control they have over online...</description>
		</item>
										<item>
			<title>Subaru Puts a Bird on IFC's 'Portlandia'</title>
			<link>http://www.broadcastingcable.com/article/479307-Subaru_Puts_a_Bird_on_IFC_s_Portlandia_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/479307-Subaru_Puts_a_Bird_on_IFC_s_Portlandia_.php?rssid=20069</guid>
			<pubDate>Thu, 19 Jan 2012 18:58:24 GMT</pubDate>
			<description>Auto integrated into comedy...</description>
		</item>
										<item>
			<title>Ford,Coca-Cola, AT&amp;T Return as 'American Idol' Sponsors</title>
			<link>http://www.broadcastingcable.com/article/479262-Ford_Coca_Cola_AT_T_Return_as_American_Idol_Sponsors.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/479262-Ford_Coca_Cola_AT_T_Return_as_American_Idol_Sponsors.php?rssid=20069</guid>
			<pubDate>Wed, 18 Jan 2012 20:38:40 GMT</pubDate>
			<description>Car and beveragemaker's 11th, wireless provider's 10th year as...</description>
		</item>
										<item>
			<title>Space Suit Fits NatGeo</title>
			<link>http://www.broadcastingcable.com/article/479152-Space_Suit_Fits_NatGeo.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/479152-Space_Suit_Fits_NatGeo.php?rssid=20069</guid>
			<pubDate>Mon, 16 Jan 2012 05:01:00 GMT</pubDate>
			<description>Net invites media buyers and clients for weekend at Space...</description>
		</item>
										<item>
			<title>'Igniters' Fire Up Syfy</title>
			<link>http://www.broadcastingcable.com/article/479151-_Igniters_Fire_Up_Syfy.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/479151-_Igniters_Fire_Up_Syfy.php?rssid=20069</guid>
			<pubDate>Mon, 16 Jan 2012 05:01:00 GMT</pubDate>
			<description>New research highlights influential viewers for ad...</description>
		</item>
										<item>
			<title>Paredes To Head Golf Sales at NBC Sports</title>
			<link>http://www.broadcastingcable.com/article/479066-Paredes_To_Head_Golf_Sales_at_NBC_Sports.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/479066-Paredes_To_Head_Golf_Sales_at_NBC_Sports.php?rssid=20069</guid>
			<pubDate>Fri, 13 Jan 2012 18:13:50 GMT</pubDate>
			<description>Includes Golf Channel and Golf Channel on NBC...</description>
		</item>
										<item>
			<title>Yaccarino Lays Out NBCU Cable Ad Sales Structure</title>
			<link>http://www.broadcastingcable.com/article/478661-Yaccarino_Lays_Out_NBCU_Cable_Ad_Sales_Structure.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/478661-Yaccarino_Lays_Out_NBCU_Cable_Ad_Sales_Structure.php?rssid=20069</guid>
			<pubDate>Mon, 09 Jan 2012 00:52:15 GMT</pubDate>
			<description>Key roles for Mandala,...</description>
		</item>
										<item>
			<title>Speciale Joins Turner as Part of New Sales Team</title>
			<link>http://www.broadcastingcable.com/article/478595-Speciale_Joins_Turner_as_Part_of_New_Sales_Team.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/478595-Speciale_Joins_Turner_as_Part_of_New_Sales_Team.php?rssid=20069</guid>
			<pubDate>Fri, 06 Jan 2012 15:59:26 GMT</pubDate>
			<description>Levy reorganizes following departure of Yaccarino to...</description>
		</item>
										<item>
			<title>Diving Into Digital Dilemmas</title>
			<link>http://www.broadcastingcable.com/article/478400-Diving_Into_Digital_Dilemmas.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/478400-Diving_Into_Digital_Dilemmas.php?rssid=20069</guid>
			<pubDate>Mon, 02 Jan 2012 05:01:00 GMT</pubDate>
			<description>From found distribution money to cord-cutting to multiplatformviewership data, key business...</description>
		</item>
										<item>
			<title>More Confident MTV Moves Upfront to April</title>
			<link>http://www.broadcastingcable.com/article/478365-More_Confident_MTV_Moves_Upfront_to_April.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/478365-More_Confident_MTV_Moves_Upfront_to_April.php?rssid=20069</guid>
			<pubDate>Thu, 29 Dec 2011 18:40:13 GMT</pubDate>
			<description>Network gives up early start to opt for more traditional...</description>
		</item>
										<item>
			<title>NBC Shows Tops In Product Placement</title>
			<link>http://www.broadcastingcable.com/article/478208-NBC_Shows_Tops_In_Product_Placement.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/478208-NBC_Shows_Tops_In_Product_Placement.php?rssid=20069</guid>
			<pubDate>Tue, 20 Dec 2011 21:42:56 GMT</pubDate>
			<description>Integrations in sitcom give sponsors Big Bang for...</description>
		</item>
										<item>
			<title>TV Holds Up Amid Ad Spending Slowdown</title>
			<link>http://www.broadcastingcable.com/article/478142-TV_Holds_Up_Amid_Ad_Spending_Slowdown.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/478142-TV_Holds_Up_Amid_Ad_Spending_Slowdown.php?rssid=20069</guid>
			<pubDate>Mon, 19 Dec 2011 17:30:18 GMT</pubDate>
			<description>Spanish language, syndication, cable show...</description>
		</item>
										<item>
			<title>Combining Golf Units PutsNBC Sports in the Green</title>
			<link>http://www.broadcastingcable.com/article/478102-Combining_Golf_Units_Puts_NBC_Sports_in_the_Green.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/478102-Combining_Golf_Units_Puts_NBC_Sports_in_the_Green.php?rssid=20069</guid>
			<pubDate>Mon, 19 Dec 2011 05:01:00 GMT</pubDate>
			<description>Sponsors lined up for Golf Channel’s 2012 PGA season...</description>
		</item>
										<item>
			<title>ABC Makes Changes In Ad Sales Lineup</title>
			<link>http://www.broadcastingcable.com/article/477827-ABC_Makes_Changes_In_Ad_Sales_Lineup.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/477827-ABC_Makes_Changes_In_Ad_Sales_Lineup.php?rssid=20069</guid>
			<pubDate>Tue, 13 Dec 2011 16:22:31 GMT</pubDate>
			<description>Rubin leaving after 40 years, replaced by...</description>
		</item>
										<item>
			<title>Bright House Forms Interconnect for Local Ads in Tampa</title>
			<link>http://www.broadcastingcable.com/article/477819-Bright_House_Forms_Interconnect_for_Local_Ads_in_Tampa.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/477819-Bright_House_Forms_Interconnect_for_Local_Ads_in_Tampa.php?rssid=20069</guid>
			<pubDate>Tue, 13 Dec 2011 15:26:33 GMT</pubDate>
			<description>Deal includes Comcast, Verizon and...</description>
		</item>
										<item>
			<title>Ram, 'Hell On Wheels' Tie a Blast From the Past</title>
			<link>http://www.broadcastingcable.com/article/477672-Ram_Hell_On_Wheels_Tie_a_Blast_From_the_Past.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/477672-Ram_Hell_On_Wheels_Tie_a_Blast_From_the_Past.php?rssid=20069</guid>
			<pubDate>Mon, 12 Dec 2011 13:00:00 GMT</pubDate>
			<description>One of its vehicles will be featured in a new commercial that also uses scenes from the show,...</description>
		</item>
										<item>
			<title>New Home for the Holidays?</title>
			<link>http://www.broadcastingcable.com/article/477702-New_Home_for_the_Holidays_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/477702-New_Home_for_the_Holidays_.php?rssid=20069</guid>
			<pubDate>Mon, 12 Dec 2011 05:01:00 GMT</pubDate>
			<description>Michael Fischer explains Coldwell Banker's marketing...</description>
		</item>
										<item>
			<title>Carey: Ad Market Showing New Energy for 1Q of 2012</title>
			<link>http://www.broadcastingcable.com/article/477596-Carey_Ad_Market_Showing_New_Energy_for_1Q_of_2012.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/477596-Carey_Ad_Market_Showing_New_Energy_for_1Q_of_2012.php?rssid=20069</guid>
			<pubDate>Wed, 07 Dec 2011 19:21:31 GMT</pubDate>
			<description>While the ad market slowed down a bit as the end of 2011 approached, News Corp. COO Chase Carey...</description>
		</item>
										<item>
			<title>Zaslav Says Ad Market Has "Slowed a Bit"</title>
			<link>http://www.broadcastingcable.com/article/477582-Zaslav_Says_Ad_Market_Has_Slowed_a_Bit_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/477582-Zaslav_Says_Ad_Market_Has_Slowed_a_Bit_.php?rssid=20069</guid>
			<pubDate>Wed, 07 Dec 2011 15:00:28 GMT</pubDate>
			<description>Discovery CEO David Zaslav (pictured) said at the UBS Media and Communications Conference in New...</description>
		</item>
										<item>
			<title>Poltrack Sees Broadcast Ad Revenues Up 7.3%</title>
			<link>http://www.broadcastingcable.com/article/477520-Poltrack_Sees_Broadcast_Ad_Revenues_Up_7_3_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/477520-Poltrack_Sees_Broadcast_Ad_Revenues_Up_7_3_.php?rssid=20069</guid>
			<pubDate>Mon, 05 Dec 2011 22:03:26 GMT</pubDate>
			<description>New research could stop ad share growth by...</description>
		</item>
										<item>
			<title>Dauman Frustrated by Nick Ratings Shortfall</title>
			<link>http://www.broadcastingcable.com/article/477503-Dauman_Frustrated_by_Nick_Ratings_Shortfall.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/477503-Dauman_Frustrated_by_Nick_Ratings_Shortfall.php?rssid=20069</guid>
			<pubDate>Mon, 05 Dec 2011 19:16:54 GMT</pubDate>
			<description>No news on investigation of 'inexplicable' Nielsen...</description>
		</item>
										<item>
			<title>FIAT to Sponsor Online Series 'Wainy Days'</title>
			<link>http://www.broadcastingcable.com/article/477498-FIAT_to_Sponsor_Online_Series_Wainy_Days_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/477498-FIAT_to_Sponsor_Online_Series_Wainy_Days_.php?rssid=20069</guid>
			<pubDate>Mon, 05 Dec 2011 17:50:12 GMT</pubDate>
			<description>The series, which has been viewed over 17 million times online, returns Dec. 5 to...</description>
		</item>
										<item>
			<title>Cable Shines in Zenith Ad Forecast</title>
			<link>http://www.broadcastingcable.com/article/477482-Cable_Shines_in_Zenith_Ad_Forecast.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/477482-Cable_Shines_in_Zenith_Ad_Forecast.php?rssid=20069</guid>
			<pubDate>Mon, 05 Dec 2011 12:55:45 GMT</pubDate>
			<description>Overall Ad Growth of 3.5% Expected in...</description>
		</item>
										<item>
			<title>Agency Asks Stations forBetter Picture of Local Markets</title>
			<link>http://www.broadcastingcable.com/article/477468-Agency_Asks_Stations_for_Better_Picture_of_Local_Markets.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/477468-Agency_Asks_Stations_for_Better_Picture_of_Local_Markets.php?rssid=20069</guid>
			<pubDate>Mon, 05 Dec 2011 05:01:00 GMT</pubDate>
			<description>MediaVest builds library to collect insights and...</description>
		</item>
										<item>
			<title>OnScreen Summit 2011: Timko: Canoe Will Wade into Dynamic VOD Ad Insertion Waters</title>
			<link>http://www.broadcastingcable.com/article/477358-OnScreen_Summit_2011_Timko_Canoe_Will_Wade_into_Dynamic_VOD_Ad_Insertion_Waters.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/477358-OnScreen_Summit_2011_Timko_Canoe_Will_Wade_into_Dynamic_VOD_Ad_Insertion_Waters.php?rssid=20069</guid>
			<pubDate>Thu, 01 Dec 2011 21:14:55 GMT</pubDate>
			<description>Cable venture will test platform with one MSO, trial with others in...</description>
		</item>
										<item>
			<title>OnScreen Summit 2011: GroupM Downgrading Ad Growth Forecastfor 2012</title>
			<link>http://www.broadcastingcable.com/article/477346-OnScreen_Summit_2011_GroupM_Downgrading_Ad_Growth_Forecast_for_2012.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/477346-OnScreen_Summit_2011_GroupM_Downgrading_Ad_Growth_Forecast_for_2012.php?rssid=20069</guid>
			<pubDate>Thu, 01 Dec 2011 20:20:54 GMT</pubDate>
			<description>Scanzoni predicting 3.8% growth next year, down from...</description>
		</item>
										<item>
			<title>OnScreen Summit 2011: Reif Cohen Bullish on Content</title>
			<link>http://www.broadcastingcable.com/article/477329-OnScreen_Summit_2011_Reif_Cohen_Bullish_on_Content.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/477329-OnScreen_Summit_2011_Reif_Cohen_Bullish_on_Content.php?rssid=20069</guid>
			<pubDate>Thu, 01 Dec 2011 17:29:50 GMT</pubDate>
			<description>Top analyst says hit shows worth $1 billion over...</description>
		</item>
										<item>
			<title>Audi Rides to L.A. With HGTV</title>
			<link>http://www.broadcastingcable.com/article/476990-Audi_Rides_to_L_A_With_HGTV.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476990-Audi_Rides_to_L_A_With_HGTV.php?rssid=20069</guid>
			<pubDate>Mon, 21 Nov 2011 05:01:00 GMT</pubDate>
			<description>High-end real estate agents help sell luxury cars in new...</description>
		</item>
										<item>
			<title>Report: Heavy VOD Ad Loads Are Effective</title>
			<link>http://www.broadcastingcable.com/article/476786-Report_Heavy_VOD_Ad_Loads_Are_Effective.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476786-Report_Heavy_VOD_Ad_Loads_Are_Effective.php?rssid=20069</guid>
			<pubDate>Wed, 16 Nov 2011 14:00:00 GMT</pubDate>
			<description>Results of a major new survey seen as strengthening business case for VOD...</description>
		</item>
										<item>
			<title>PromaxBDA Names 2011 Sports Media Marketing Award Winners</title>
			<link>http://www.broadcastingcable.com/article/476785-PromaxBDA_Names_2011_Sports_Media_Marketing_Award_Winners.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476785-PromaxBDA_Names_2011_Sports_Media_Marketing_Award_Winners.php?rssid=20069</guid>
			<pubDate>Wed, 16 Nov 2011 04:22:31 GMT</pubDate>
			<description>Versus, Fox Sports, MSG Networks, HBO, Turner Sports...</description>
		</item>
										<item>
			<title>Continental to Rep Six London Stations</title>
			<link>http://www.broadcastingcable.com/article/476675-Continental_to_Rep_Six_London_Stations.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476675-Continental_to_Rep_Six_London_Stations.php?rssid=20069</guid>
			<pubDate>Mon, 14 Nov 2011 15:55:45 GMT</pubDate>
			<description>Will also serve as sales staff for...</description>
		</item>
										<item>
			<title>Dealing With the Devil?</title>
			<link>http://www.broadcastingcable.com/article/476626-Dealing_With_the_Devil_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476626-Dealing_With_the_Devil_.php?rssid=20069</guid>
			<pubDate>Mon, 14 Nov 2011 05:01:00 GMT</pubDate>
			<description>CEOs like to cash those checks today from places like Netflix,but some analysts want to talk...</description>
		</item>
										<item>
			<title>AMC Earnings Show Gains</title>
			<link>http://www.broadcastingcable.com/article/476519-AMC_Earnings_Show_Gains.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476519-AMC_Earnings_Show_Gains.php?rssid=20069</guid>
			<pubDate>Thu, 10 Nov 2011 13:51:07 GMT</pubDate>
			<description>Updated: Lack of new Mad Men season hurts ad...</description>
		</item>
										<item>
			<title>Movies Boost Viacom Fourth-Quarter Earnings</title>
			<link>http://www.broadcastingcable.com/article/476518-Movies_Boost_Viacom_Fourth_Quarter_Earnings.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476518-Movies_Boost_Viacom_Fourth_Quarter_Earnings.php?rssid=20069</guid>
			<pubDate>Thu, 10 Nov 2011 13:48:41 GMT</pubDate>
			<description>Updated: Cable networks get 7% ad...</description>
		</item>
										<item>
			<title>Viacom Questions Nielsen on Lower Nick Ratings</title>
			<link>http://www.broadcastingcable.com/article/476524-Viacom_Questions_Nielsen_on_Lower_Nick_Ratings.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476524-Viacom_Questions_Nielsen_on_Lower_Nick_Ratings.php?rssid=20069</guid>
			<pubDate>Thu, 10 Nov 2011 15:02:03 GMT</pubDate>
			<description>Drop in kids viewing hurts ad...</description>
		</item>
										<item>
			<title>BBB Releases First Behavioral Ad Self-Reg Responses</title>
			<link>http://www.broadcastingcable.com/article/476452-BBB_Releases_First_Behavioral_Ad_Self_Reg_Responses.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476452-BBB_Releases_First_Behavioral_Ad_Self_Reg_Responses.php?rssid=20069</guid>
			<pubDate>Tue, 08 Nov 2011 23:41:05 GMT</pubDate>
			<description>FMX, Martini Media, PredictAd, QuinStreet, Reedge, and Veruta become the first six marketers to...</description>
		</item>
										<item>
			<title>GroupM, Kantar to Study Hispanic Consumer Behavior</title>
			<link>http://www.broadcastingcable.com/article/476345-GroupM_Kantar_to_Study_Hispanic_Consumer_Behavior.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476345-GroupM_Kantar_to_Study_Hispanic_Consumer_Behavior.php?rssid=20069</guid>
			<pubDate>Mon, 07 Nov 2011 15:36:04 GMT</pubDate>
			<description>Plan to link set-top data with...</description>
		</item>
										<item>
			<title>Garmin Helps Viewers Find New Travel Channel Show</title>
			<link>http://www.broadcastingcable.com/article/476293-Garmin_Helps_Viewers_Find_New_Travel_Channel_Show.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476293-Garmin_Helps_Viewers_Find_New_Travel_Channel_Show.php?rssid=20069</guid>
			<pubDate>Mon, 07 Nov 2011 05:01:00 GMT</pubDate>
			<description>Sponsors on-screen countdown to Bourdain’s The...</description>
		</item>
										<item>
			<title>Univision Profits Up in Third Quarter</title>
			<link>http://www.broadcastingcable.com/article/476195-Univision_Profits_Up_in_Third_Quarter.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476195-Univision_Profits_Up_in_Third_Quarter.php?rssid=20069</guid>
			<pubDate>Fri, 04 Nov 2011 14:37:11 GMT</pubDate>
			<description>Updated: Revenue rises from World Cup 2010...</description>
		</item>
										<item>
			<title>A-B Gives Starcom Planning Assignment</title>
			<link>http://www.broadcastingcable.com/article/476212-A_B_Gives_Starcom_Planning_Assignment.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476212-A_B_Gives_Starcom_Planning_Assignment.php?rssid=20069</guid>
			<pubDate>Fri, 04 Nov 2011 16:09:40 GMT</pubDate>
			<description>Agency will aid brewer's internal media...</description>
		</item>
										<item>
			<title>Gray Revenue Down 10% in Third</title>
			<link>http://www.broadcastingcable.com/article/476192-Gray_Revenue_Down_10_in_Third.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476192-Gray_Revenue_Down_10_in_Third.php?rssid=20069</guid>
			<pubDate>Fri, 04 Nov 2011 13:44:32 GMT</pubDate>
			<description>Local, web and retrans cash up, but political drags down...</description>
		</item>
										<item>
			<title>Programming Costs Up at Scripps Networks</title>
			<link>http://www.broadcastingcable.com/article/476134-Programming_Costs_Up_at_Scripps_Networks.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476134-Programming_Costs_Up_at_Scripps_Networks.php?rssid=20069</guid>
			<pubDate>Thu, 03 Nov 2011 13:16:45 GMT</pubDate>
			<description>UPDATED: Special charges push net income...</description>
		</item>
										<item>
			<title>Belo Revenue Down 7% in Quarter</title>
			<link>http://www.broadcastingcable.com/article/476141-Belo_Revenue_Down_7_in_Quarter.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476141-Belo_Revenue_Down_7_in_Quarter.php?rssid=20069</guid>
			<pubDate>Thu, 03 Nov 2011 14:39:07 GMT</pubDate>
			<description>Earnings are "solid" despite local and national spot both...</description>
		</item>
										<item>
			<title>LIN Revenue Down 3% in Quarter</title>
			<link>http://www.broadcastingcable.com/article/476137-LIN_Revenue_Down_3_in_Quarter.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476137-LIN_Revenue_Down_3_in_Quarter.php?rssid=20069</guid>
			<pubDate>Thu, 03 Nov 2011 13:53:57 GMT</pubDate>
			<description>Strong digital revenue, but lack of political holds back...</description>
		</item>
										<item>
			<title>Study: Only 6% of Local Auto Ads in HD</title>
			<link>http://www.broadcastingcable.com/article/476127-Study_Only_6_of_Local_Auto_Ads_in_HD.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476127-Study_Only_6_of_Local_Auto_Ads_in_HD.php?rssid=20069</guid>
			<pubDate>Wed, 02 Nov 2011 23:31:58 GMT</pubDate>
			<description>Regional advertisers also lag, with 88% of regional ads being sent out in standard definition,...</description>
		</item>
										<item>
			<title>Time Warner Earnings Up 57% in Third Quarter</title>
			<link>http://www.broadcastingcable.com/article/476073-Time_Warner_Earnings_Up_57_in_Third_Quarter.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476073-Time_Warner_Earnings_Up_57_in_Third_Quarter.php?rssid=20069</guid>
			<pubDate>Wed, 02 Nov 2011 12:59:07 GMT</pubDate>
			<description>UPDATED: Sports costs cut cable network...</description>
		</item>
										<item>
			<title>Sinclair Revenue Drops 4.5% in Q3</title>
			<link>http://www.broadcastingcable.com/article/476075-Sinclair_Revenue_Drops_4_5_in_Q3.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476075-Sinclair_Revenue_Drops_4_5_in_Q3.php?rssid=20069</guid>
			<pubDate>Wed, 02 Nov 2011 13:21:52 GMT</pubDate>
			<description>Major Freedom acquisition announced with...</description>
		</item>
										<item>
			<title>Networks' Reverse Comp Take to Hit $1B in 2014</title>
			<link>http://www.broadcastingcable.com/article/476031-Networks_Reverse_Comp_Take_to_Hit_1B_in_2014.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/476031-Networks_Reverse_Comp_Take_to_Hit_1B_in_2014.php?rssid=20069</guid>
			<pubDate>Tue, 01 Nov 2011 15:23:09 GMT</pubDate>
			<description>New Kagan analysis sees revenues from retrans...</description>
		</item>
										<item>
			<title>Who's Afraid of theBig, Bad NFL?</title>
			<link>http://www.broadcastingcable.com/article/475939-Who_s_Afraid_of_the_Big_Bad_NFL_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/475939-Who_s_Afraid_of_the_Big_Bad_NFL_.php?rssid=20069</guid>
			<pubDate>Mon, 31 Oct 2011 04:01:00 GMT</pubDate>
			<description>Rights fees for live televised sports are skyrocketing, and the biggest game in town is...</description>
		</item>
										<item>
			<title>Editorial: Flatlining for Redlining</title>
			<link>http://www.broadcastingcable.com/article/475938-Editorial_Flatlining_for_Redlining.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/475938-Editorial_Flatlining_for_Redlining.php?rssid=20069</guid>
			<pubDate>Mon, 31 Oct 2011 04:01:00 GMT</pubDate>
			<description>The 4A's Media Policy Committee adopted a nondiscrimination policy for media vendors, but it...</description>
		</item>
										<item>
			<title>Meredith Broadcast Revenue Down 9%</title>
			<link>http://www.broadcastingcable.com/article/475781-Meredith_Broadcast_Revenue_Down_9_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/475781-Meredith_Broadcast_Revenue_Down_9_.php?rssid=20069</guid>
			<pubDate>Wed, 26 Oct 2011 13:44:56 GMT</pubDate>
			<description>Lack of political dampers station...</description>
		</item>
										<item>
			<title>4As Adopt Non-Discrimination Policy</title>
			<link>http://www.broadcastingcable.com/article/475758-4As_Adopt_Non_Discrimination_Policy.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/475758-4As_Adopt_Non_Discrimination_Policy.php?rssid=20069</guid>
			<pubDate>Tue, 25 Oct 2011 21:01:18 GMT</pubDate>
			<description>Move praised by MMTC, which hopes one day the policy could be expanded to include rate and...</description>
		</item>
										<item>
			<title>Journal Station Revenue Down 6.8%</title>
			<link>http://www.broadcastingcable.com/article/475735-Journal_Station_Revenue_Down_6_8_.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/475735-Journal_Station_Revenue_Down_6_8_.php?rssid=20069</guid>
			<pubDate>Tue, 25 Oct 2011 17:03:32 GMT</pubDate>
			<description>Local TV advertising was strong, but national...</description>
		</item>
										<item>
			<title>Marketers Say TV Budgets Are Rising</title>
			<link>http://www.broadcastingcable.com/article/475660-Marketers_Say_TV_Budgets_Are_Rising.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/475660-Marketers_Say_TV_Budgets_Are_Rising.php?rssid=20069</guid>
			<pubDate>Mon, 24 Oct 2011 15:19:30 GMT</pubDate>
			<description>ANA Survey finds gains come despite new media...</description>
		</item>
										<item>
			<title>3Q Media EarningsNot Affected by Economy</title>
			<link>http://www.broadcastingcable.com/article/475607-3Q_Media_Earnings_Not_Affected_by_Economy.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/475607-3Q_Media_Earnings_Not_Affected_by_Economy.php?rssid=20069</guid>
			<pubDate>Mon, 24 Oct 2011 04:01:00 GMT</pubDate>
			<description>Analysts’ outlook for advertising market remains...</description>
		</item>
										<item>
			<title>Study Says Interactive Ads Boost Brand Scores</title>
			<link>http://www.broadcastingcable.com/article/475595-Study_Says_Interactive_Ads_Boost_Brand_Scores.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/475595-Study_Says_Interactive_Ads_Boost_Brand_Scores.php?rssid=20069</guid>
			<pubDate>Fri, 21 Oct 2011 20:48:00 GMT</pubDate>
			<description>Canoe, ANA find higher recall and purchase...</description>
		</item>
										<item>
			<title>Lexus Sponsorship of ABC's 'Revenge' Includes Social Media</title>
			<link>http://www.broadcastingcable.com/article/475553-Lexus_Sponsorship_of_ABC_s_Revenge_Includes_Social_Media.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/475553-Lexus_Sponsorship_of_ABC_s_Revenge_Includes_Social_Media.php?rssid=20069</guid>
			<pubDate>Thu, 20 Oct 2011 21:13:25 GMT</pubDate>
			<description>Facebook app provides clues to fans of...</description>
		</item>
										<item>
			<title>C3 Helping to Slow Network Ratings Loss</title>
			<link>http://www.broadcastingcable.com/article/475445-C3_Helping_to_Slow_Network_Ratings_Loss.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/475445-C3_Helping_to_Slow_Network_Ratings_Loss.php?rssid=20069</guid>
			<pubDate>Wed, 19 Oct 2011 13:10:04 GMT</pubDate>
			<description>Broadcasters get bigger boost versus...</description>
		</item>
										<item>
			<title>FTC Modifies Marketing Ingredients</title>
			<link>http://www.broadcastingcable.com/article/475307-FTC_Modifies_Marketing_Ingredients.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/475307-FTC_Modifies_Marketing_Ingredients.php?rssid=20069</guid>
			<pubDate>Mon, 17 Oct 2011 04:01:00 GMT</pubDate>
			<description>Vladeck says food marketing guidelines will not be expanded to kids...</description>
		</item>
										<item>
			<title>CNN Locks Up Election Sponsorships</title>
			<link>http://www.broadcastingcable.com/article/475309-CNN_Locks_Up_Election_Sponsorships.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/475309-CNN_Locks_Up_Election_Sponsorships.php?rssid=20069</guid>
			<pubDate>Mon, 17 Oct 2011 04:01:00 GMT</pubDate>
			<description>Cadillac, America’s Natural Gas Alliance are new for 2012...</description>
		</item>
										<item>
			<title>Exclusive: Vegas TV Ad Scammer Hits West Coast</title>
			<link>http://www.broadcastingcable.com/article/475127-Exclusive_Vegas_TV_Ad_Scammer_Hits_West_Coast.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/475127-Exclusive_Vegas_TV_Ad_Scammer_Hits_West_Coast.php?rssid=20069</guid>
			<pubDate>Wed, 12 Oct 2011 19:55:57 GMT</pubDate>
			<description>A man operating under the names Tyler Hilman and Jonathan Hilman, who is said to have duped...</description>
		</item>
										<item>
			<title>AHAA: Spending in Hispanic Media Rises to $4.3B</title>
			<link>http://www.broadcastingcable.com/article/475113-AHAA_Spending_in_Hispanic_Media_Rises_to_4_3B.php?rssid=20069</link>
			<guid isPermaLink="true">http://www.broadcastingcable.com/article/475113-AHAA_Spending_in_Hispanic_Media_Rises_to_4_3B.php?rssid=20069</guid>
			<pubDate>Wed, 12 Oct 2011 17:42:19 GMT</pubDate>
			<description>Report sees link between Hispanic spending and...</description>
		</item>
	</channel>
</rss>

