bruce2OH!

The Chelsea Moves to Social Media!

noreply@blogger.com (Bruce Wise) — Sun, 07 Feb 2010 01:03:00 +0000

Thanks to Bruce Wise designs, one of historic New Bern's most visible and popular landmarks, moves away from traditional media, and towards the new Social Media Marketing. The first steps are the addition of a Facebook Fan page, and a Twitter account. A blog is in the plans too! Check out the new website here.

Pepsi to Skip Super Bowl Ads in Favor of Social Media Campaign

brucewise@gmail.com (Bruce Wise) — Wed, 03 Feb 2010 13:56:00 +0000

The Super Bowl is one of the most-watched television programs. Even as network television viewership continues to erode — advertisers are still willing to pay big ad dollars for a spot on Super Bowl Sunday.

That could be changing. For the first time in 23 years, Pepsi will not have any ads in the Super Bowl. Instead, the company will be spending $20 million on a social media campaign it’s calling The Pepsi Refresh Project.

New Client Web 2.0 Website Launches!

noreply@blogger.com (Bruce Wise) — Tue, 02 Feb 2010 16:52:00 +0000

Thea's Ideas new website launched! The site is a total make-over, including dynamic features such as: Social Media (Facebook, Twitter, Linked-in and even a new embedded Blog). It also utilizes a brand new SEO scheme to help increase the numbers. Add to that Google Analytics and this site is ready to roll! Check it out, and leave a comment if you like. This is the first of our new enhanced websites, and there's much more to come. We are currently working on three, which will launch in Feburary!

B2OH tibbit

noreply@blogger.com (Bruce Wise) — Tue, 08 Dec 2009 20:03:00 +0000

There are many times or reasons that a small business receives an influx of new customers — such as around the holidays for retail stores or after a local advertising campaign. While new customers are great, returning customers are even better. Social media marketing offers a number of opportunities to turn your new and existing customers into repeat customers. You're going to hear more and more about the benefits of social media marketing. If you're ready to hear more about it right now... go to: Bruce2.OH! Now I get it.

Social Media Blues (funny)

brucewise@gmail.com (Bruce Wise) — Wed, 02 Dec 2009 14:00:00 +0000

This is funny. Social Media Blues

Why Should My Business Use Social Media?

brucewise@gmail.com (Bruce Wise) — Wed, 02 Dec 2009 04:38:00 +0000

Consumers are reverting again to a crucial need for personalization from businesses large and small. The need has been rekindled by the Internet and our ability to find anything we want, as well as a mistrust of advertising (think used cars salesmen).
With social media, we’re reaching people who want to know the store owner’s name and that he can be trusted. Today, small businesses must look beyond their growth, and instead focus on their core customers. Thanks to social media marketing, we’re now able to foster these important relationships. The shift has already taken place. (Samir Balwani writes for Mashable.com)
Bruce2.OH! Now I get it.

Inbound Marketing

noreply@blogger.com (Bruce Wise) — Sat, 21 Nov 2009 03:33:00 +0000

In-bound marketing, simply, is all about businesses getting found by customers. Traditional marketing, or outbound marketing is where companies focus on finding customers by advertising, or other intrusion marketing.

Today's buyers can't always be reached with traditional approaches to marketing. In the last few years, it has become apparent that cold-calling, email blasts, B2B advertising, etc. have become more expensive, and less effective. To get found today, you must be visible on blogs, social media, and in search engine results pages.

Bruce2.OH! Now I get it

Web 2.0

noreply@blogger.com (Bruce Wise) — Sat, 21 Nov 2009 02:25:00 +0000

Web 2.0 is often associated with web applications which facilitate interactive information sharing, interoperability, user-centered design, and collaboration. Examples include web-based communities, social networking sites, video-sharing and blogs.
Check out the Videos at the bottom of this page, to learn more about this exciting new phenomenon.

Bruce2.OH! Now I get it.

Social Media

noreply@blogger.com (Bruce Wise) — Tue, 10 Nov 2009 02:28:00 +0000

A social network service focuses on building online communities of people who share interests and/or activities, or who are interested in exploring the interests and activities of others. Most social network services are web based and provide a variety of ways for users to interact, such as e-mail and instant messaging services.

Social networking has encouraged new ways to communicate and share information. Today, it is being used regularly by millions.
Bruce2.0 OH!... now I get it!