http://feeds.business-standard.comThe latest news from India's most respected business daily.enBusiness Standard LimitedSun, 22 Nov 2009 01:20:05 GMTNewspapersBS RSS Generator10http://feeds.business-standard.com/images/logo_small.gifhttp://feeds.business-standard.com14428Business Standardhttp://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/PGq6cLZmY1A/storypage_c.phpWhen the IIMs decided to award the contract to Prometric for conducting the Common Admission Test (CAT) online, and Pearson bringing its assessment brand to India, it must have been a wake up call for MeritTrac, a large assessment company. But, the company is not losing sleep.http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376992Thu, 19 Nov 2009 18:59:36 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376992http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/HmNBC8xuCLg/storypage_c.phpIf you are in the age group of 18-25, go snacking in between class lectures or office meetings must be part of your daily routine. Cadbury has just added a dash of glucose energy to it.http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376918Wed, 18 Nov 2009 19:25:59 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376918http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/7iXw1Agioro/storypage_c.phpThe Tata groups no-frills hotel brand is putting its best foot forward.http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376919Wed, 18 Nov 2009 19:23:25 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376919http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/MjFJk8es9Do/storypage_c.phpIn order to bring about a sustainable integrated waste management system in place in Mumbai, the Brihanmumbai Municipal Corporation (BMC) is planning to implement a proposal by a team from Jamnalal Bajaj Institute of Management Studies (JBIMS), Mumbai.http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376862Wed, 18 Nov 2009 19:14:00 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376862http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/ew1RYef6y3U/storypage_c.phpPutting the case study model aside, the Indian School of Business (ISB) is asking its students to do due diligence of a few business ideas for venture capitalists.http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376851Wed, 18 Nov 2009 18:56:33 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376851http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/xvZk7HoCpe0/storypage_c.phpBUFFETOLOGY??Authors: Mary Buffett and David Clark??Publisher: Simon & Schuster??Price: Rs 796??ISBN: 0684871718.??KNOWLEDGE MANAGEMENT IN THE NEW ECONOMY??Author: Rick Blunt??Publisher: iUniverse??Price: Rs 843??ISBN: 0595167241.??THE WEALTH OF NATIONS??Authors: Adam Smith and Andrew S Skinner ??Publisher: Penguin ??Price: Rs 796??ISBN: 0140436154.??THE MONEY CULTURE??Author: Michael Lewis??Publisher: Penguin??Price: Rs 796??ISBN: 0140173188.??GENDERSELL??Authors: Judith C Tingley and Lee E Robert ??Publisher: Simon & Schuster??Price: Rs 843??ISBN: 0684864371.??THE SEVEN STAGES OF MONEY MATURITY GEORGE KINDER??Author: Bantam Doubleday ??Publisher: Dell Pub??Price: Rs 796??ISBN: 0440508339.??ALL THE RIGHT MOVES??Author: Janis Landis??Publisher: iUniverse??Price: Rs 843??ISBN: 0595001092.??ECONOMICS EXPLAINED??Authors: Robert Heilbroner and Lester Thurow ??Publisher: Simon & Schuster??Price: Rs 796??ISBN: 0684846411.??THE NEW PROFESSIONALS??Authors: Charles W King and Jameshttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376619Mon, 16 Nov 2009 18:50:28 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376619http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/smAkffRjR94/storypage_c.phpWith rentals skyrocketing in metropolitan cities, Tier II and Tier III cities have been in demand for retail and real estate investments.http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376620Mon, 16 Nov 2009 18:48:54 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376620http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/_dqnCcbdtdw/storypage_c.phpWith the acquisition of the Asia, Asia-Pacific and North Africa businesses of Yardley from the UK-based Lornamead Group, Wipro Consumer Care and Lighting (WCCL), Wipros FMCG arm, is ready to fast-track its business which contributes around 8 per cent to the overall revenue. It forked out $45.5 million (around Rs 210 crore) for the assets, which is a little over twice their annual revenue.http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376618Mon, 16 Nov 2009 18:48:00 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376618http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/C0vjyXpD1bE/storypage_c.php Name the brand whose up to 43 wood parts include mahogany from west Africa, maple from North America and pure wool from Australia, north China and California .http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376621Mon, 16 Nov 2009 18:47:00 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376621http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/D-Cm_A5VTYU/storypage_c.phpReebok has gotten bold. Last month, the company introduced its EasyTone footwear for women, which are meant to tone the leg and butt muscles. According to the company, its lab tests confirmed an increase in muscle activation due to the miniature balance balls underneath the shoe.http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376617Mon, 16 Nov 2009 18:45:25 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376617http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/zSW5GUoIwXQ/storypage_c.phpYahoo! in late September launched a global brand campaign it broke in India early October with a budget of over $100 million. This is a huge initiative from the Sunnyvale, California-headquartered internet services provider to recover the ground it has lost to rivals. It is also the first big move aimed at brand and market development from Carol Bartz after she took over as the CEO of the company from co-founder Jerry Yang early this year. India is a part of this campaign. And the person driving it is Executive Vice-president & Chief Marketing Officer Elisa Steele. Before she signed up with Yahoo! in March this year, Steele led the global brand strategy and integrated marketing of NetApp. She talks to Bhupesh Bhandari on the campaign and the other marketing strategies she has planned for Yahoo!.http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376616Mon, 16 Nov 2009 18:43:14 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376616http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/FEd64qx2qDI/storypage_c.phpIndian companies must create uncontested market spaces in different sectors.http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376615Mon, 16 Nov 2009 18:40:57 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376615http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/jDAlZs6xN1E/storypage_c.php?? Whose product launches have had the code names Cupcake, Donut and clair??? Googles versions of its Android application?? ?? Name the oldest legal journal published in India??? Madras Law Journal established in 1891?? ?? In which country is Tata Motors launching its Indica electric car before rolling it out in India in 2010??? Norway?? ?? What is the name given to a corporate structure in which a number of organisations link together, usually by taking small stakes in each other to have close business relationships, often being suppliers to each other??? Keiretsu, the Japanese term when translated literally means headless combine?? ?? The founder of which company in the 1930s worked for the Elka Company before he started on his own??? Charles Revson, the founder of Revlon?? ?? The components of this invention that were put together in 1907 by an asthmatic janitorhttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376613Mon, 16 Nov 2009 18:38:48 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376613http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/VxZBFwu-gWs/storypage_c.phpThe company has ambitious plans for mobile telecom services in Africa.http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376614Mon, 16 Nov 2009 18:37:00 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376614http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/nd6K9UCJ2lQ/storypage_c.phpPublicity stunts are a way for a brand to make waves, make a splash or blow the competition out of the water.http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376556Sun, 15 Nov 2009 19:09:38 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376556http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/iAQC4H83-Fg/storypage_c.phpConsumers tune in to Shah Rukhs welcome note in a brand new campaign.http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376555Sun, 15 Nov 2009 19:07:58 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376555http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/BGCSxSNmaRM/storypage_c.phpAn award-winning marketing scheme that trains women to ride two-wheelers helps TVS ramp up sales.http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376554Sun, 15 Nov 2009 19:04:00 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376554http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/dbp0b8aInTI/storypage_c.phpWith the Common Admission Test (CAT) 2009 less than two weeks away, Prometric, the company that will administer the first computer-based CAT, has issued guidelines for students taking the test. The exam will take place between 28 November and 7 December this year.http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376559Sun, 15 Nov 2009 18:49:04 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376559http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/FmCAGNiY9N8/storypage_c.phpUK-based Lancaster University has tied up with the G D Goenka World Institute to set up a 68-acre campus in Gurgaon to offer six courses three undergraduate courses and three post graduate ones. Around 295 students have taken up their places at the GD Goenka World Institute University and will receive a Lancaster University degree on completion of the course. The undergraduate programmes are BA (Hons) Economics, BA (Hons) Business Economics and BBA (Hons) Business Studies of which the last one is most popular, said Lancaster University's vice-chancellor Professor Paul Wellings.http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376563Sun, 15 Nov 2009 18:48:35 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376563http://feedproxy.google.com/~r/Business-Standard-Management-Mktg-All/~3/frtRNx0Wvc0/storypage_c.phpWhen he took over as the chairman of Union Bank, M V Nair was one of the youngest entrants to the corner office of a public sector bank. So its natural that Nair didnt think twice before rewriting the rules of the recruitment game for his bank.http://business-standard.com/common/storypage_c.php?leftnm=10&autono=376574Sun, 15 Nov 2009 18:47:00 GMThttp://business-standard.com/common/storypage_c.php?leftnm=10&autono=376574