Small Business Transitions

Small Business Transitions Forecast for 2022

Melissa Carroll — Mon, 21 Feb 2022 18:55:00 +0000

What does the future hold for small businesses in 2022? This is an important question to ask, especially if you are one of the millions of people that work for a small business. It can be hard to keep up with trends and changes that happen every year, so it’s important to know what’s coming.…

What You Should Know About Generation Z

Melissa Carroll — Wed, 17 Nov 2021 19:18:00 +0000

Running a successful business in any environment takes a lot of work and dedication. At the same time, you must be able to adapt to changes in the economy and consumer buying patterns. One major change that is continuing to come to the business world will be the influence that Generation Z will have. As…

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Top Pandemic Small Business Ideas

Melissa Carroll — Wed, 13 Jan 2021 19:16:00 +0000

A pandemic is not always a negative thing for an economy. The downturn of the shutdowns from pandemics creates opportunities for businesses to start and capitalize. A pandemic can create a recession that can have some major effects on an economy, however, the turnaround side to the pandemic is the impressions society gets as the…

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New Employee Indoctrination and Training for a Small Business

Melissa Carroll — Sat, 07 Mar 2020 18:03:22 +0000

These first few months are crucial to setting a standard and expectation of performance. The best you ever see an employee is during the job interview then after they are hired it can easily slide downhill from there, unless you set clear expectations and standards. I highly recommend that each new employee be placed on…

Hiring Your Customers: A Different Way to Think about Crowdsourcing

Melissa Carroll — Wed, 15 Jan 2020 18:03:42 +0000

You work hard, spend money, trying different advertising and marketing ideas to find just the right combination. All in an attempt to reach your customers and motivate them to do business with you. Sometimes it works, often it doesn’t. So, what is an entrepreneur to do? Stop creating your own advertising and marketing plans, outsource…

What is a Remote Control CEO?

Melissa Carroll — Mon, 11 Nov 2019 18:01:28 +0000

A remote control CEO is a business owner who has made or wants to make the transition from hands-on to hands-free, lives a flexible lifestyle, and has structured their business so it works for them rather than them working for the business. This is one of the most common scenarios in which you might consider…

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How to Avoid the Performance Trap

Melissa Carroll — Tue, 03 Sep 2019 17:00:37 +0000

What is the performance trap? It’s viewing one’s self-worth, the worth of others, and everything about your business through the lens of short-term performance. Short-term performance is often out of our control. It can be cyclical and driven by chance rather than the merit of the company’s underlying performance. It’s essentially looking at value through…

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The Secret to Recruiting Millennials

Melissa Carroll — Thu, 18 Jul 2019 17:00:24 +0000

When writing about business planning, I included a lot of information on one of the growing problems for small business owners—recruiting and retaining employees. When it comes to recruiting young people to work in your business, there are some things you need to be aware of and some things you may need to tweak from…

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Tips for Retailers Moving to a New Location

Melissa Carroll — Fri, 28 Jun 2019 18:41:13 +0000

Moving a retail store to a new location has become increasingly common as companies look to respond to a changing retail landscape. Many businesses and brands continue to overachieve and may be looking, suddenly, to expand into a bigger location. Other retailers decide a move is necessary for external factors…Consumer behavior, foot traffic patterns, and…

Entrepreneurs: To Know Your Business, Know Yourself

Melissa Carroll — Tue, 23 Apr 2019 16:58:52 +0000

Entrepreneurs are the luckiest people on the face of the earth. We have the opportunity to create our future exactly as we want it. Literally, everything an entrepreneur does moves him/her closer to or further away from their future lifestyle and a dream fulfilled. It all begins with self-awareness and belief in one’s self. Lifestyle…