CP Communications

Using humour on social media? Here’s how to avoid controversy

Catriona Pollard — Wed, 17 Jul 2019 01:18:21 +0000

Simply making someone laugh through a social media post can leave a lasting impression, which is why many businesses try […]

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What is ‘fake news’ and how can it damage your brand?

Catriona Pollard — Thu, 16 May 2019 05:47:07 +0000

‘Fake news’ is constantly making headlines and even though we’re aware of the practice, we don’t always register whether we are […]

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How to prepare for a radio interview

Catriona Pollard — Thu, 04 Apr 2019 05:03:24 +0000

Radio interviews are an exciting opportunity to have your voice be heard and to help your company be noticed. A […]

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Improve your LinkedIn profile with these 5 tips

Catriona Pollard — Fri, 15 Mar 2019 01:12:12 +0000

Creating a LinkedIn profile has become an essential tool for personal branding. It has revolutionised the idea of building and […]

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Why being authentic at all times is vital to your personal brand on social media

Catriona Pollard — Fri, 25 Jan 2019 05:18:38 +0000

Being authentic on social media is incredibly important in building your personal brand says first-year congresswoman, Alexandria Ocasio-Cortez. Rep. Ocasio-Cortez, […]

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The biggest PR fails of 2018 and what we can learn from them

Catriona Pollard — Tue, 18 Dec 2018 23:04:32 +0000

As the year wraps up, it’s time to look back on the biggest PR fails of 2018. Communications teams all […]

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Why your brand needs a style guide

Catriona Pollard — Wed, 14 Nov 2018 23:43:58 +0000

To resonate strongly with your audience, it is essential that your branding is consistent and sets the right impression. By […]

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5 ways Instagram should be used by your business

Catriona Pollard — Wed, 17 Oct 2018 22:19:18 +0000

From Instagram’s launch in 2010, it has become a social media power house. Instagram is a photo and video sharing […]

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Top tips for making a newsworthy story

Catriona Pollard — Fri, 21 Sep 2018 00:33:12 +0000

Cutting through the noise of today’s media can be a challenge when looking to gain exposure for your story. So […]

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Article writing is easy when you know how

Catriona Pollard — Tue, 14 Aug 2018 05:42:48 +0000

Articles are an excellent way to get media coverage for you or your business. Although, writing the article alone will […]

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The power of digital detox

Catriona Pollard — Thu, 26 Jul 2018 01:21:10 +0000

My business is largely reliant on the internet, this making digital detox’s impossible for me for at least 5 days out […]

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What social media site should you be using?

Catriona Pollard — Tue, 26 Jun 2018 02:29:08 +0000

Social media can be tricky at times, especially choosing the right platform. But how do you choose what platform to […]

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