PrahiX’s ORA platform provides organizations with unified visibility across critical IT, network, security, and physical environments. Its capabilities span Network Monitoring, AIOps, Security Information and Event Management (SIEM), Security Orchestration, Automation and Response (SOAR), Video Management Systems (VMS), and AI-powered video analytics. By correlating events and intelligence across traditionally siloed environments, ORA helps organizations improve situational awareness, accelerate response, strengthen security, and enhance operational resilience.

Commenting on the association, Mr. Zakir Hussain Rangwala. CEO, BD Software Distribution Pvt. Ltd., said: “Organizations today are managing increasingly complex IT and security environments, where visibility, timely detection, and rapid response are critical. PrahiX brings a differentiated approach by bringing infrastructure, security, and operations intelligence together through a unified platform. We see strong potential for PrahiX in the Indian market, particularly among enterprises and organizations looking to strengthen their security posture while simplifying operations. Through our strong channel ecosystem and partner-first approach, we look forward to enabling our partners with PrahiX and helping customers build a more intelligent, responsive, and resilient digital environment.”

Ms. Jahnavi Seth, CEO & Founder, PrahiX, added: “We are excited to partner with BD Software Distribution to bring PrahiX’s Enterprise Awareness Platform to the Indian market. Organizations today have invested heavily in monitoring and security tools, yet critical incidents can still take valuable time to understand because data remains fragmented across different systems. PrahiX ORA addresses this challenge by correlating infrastructure, security, and operational intelligence to provide a unified view of what is happening across the enterprise. BD Soft’s strong cybersecurity ecosystem, channel reach, and market expertise make it an ideal partner for our expansion in India. Together, we look forward to enabling enterprises and organizations to move from simply detecting incidents to truly understanding, responding to, and preventing them creating a more resilient and intelligent digital environment.”

The BD Software Distribution–PrahiX partnership aims to address this need by enabling organizations to monitor, detect, correlate, and respond from a unified platform, strengthening security posture while improving operational efficiency and business continuity.

Consistent Infosystems, one of India’s leading IT hardware, surveillance, and electronics brands, has received two prestigious recognitions at Bharat Vyapar Mahotsav ’26. The company was honoured as a “Top Indian Brand”, while its CMDs and Co-Founders, Mr. Yogesh Agrawal and Mr. Nitin Bansal, were recognised as “Inspiring Industry Leaders”, acknowledging the company’s growth and their contribution to building an Indian technology brand.

The “Top Indian Brand” recognition highlights Consistent Infosystems’ growing contribution to India’s technology ecosystem and its expanding portfolio of products across IT hardware, surveillance, networking, gaming, electronics, and print consumables. The recognition comes as the company continues to strengthen its presence in the Indian market by building a diversified technology portfolio focused on reliability and evolving consumer and business requirements.

Adding to the company-level recognition, Mr. Yogesh Agrawal and Mr. Nitin Bansal, CMDs and Co-Founders of Consistent Infosystems, were recognised as “Inspiring Industry Leaders” for their entrepreneurial vision and leadership in building and scaling an Indian technology brand. Their recognition reflects their role in driving the company’s growth while maintaining a focus on innovation, quality, reliability and customer-centric technology solutions.

Speaking on the recognition, Mr. Yogesh Agrawal, CMD and Co-Founder, Consistent Infosystems, said, “We are truly honoured to receive these recognitions at Bharat Vyapar Mahotsav ’26. Being recognised as a Top Indian Brand reflects the trust placed in Consistent by our customers, partners, and channel ecosystem. The recognition of Mr. Nitin Bansal and me as Inspiring Industry Leaders is equally meaningful and motivates us to continue building a strong Indian technology brand focused on innovation, reliability, and customer-centric solutions.”

Mr. Nitin Bansal, CMD and Co-Founder, Consistent Infosystems, said, “This recognition is a proud moment for the entire Consistent Infosystems team. Being recognised at Bharat Vyapar Mahotsav ’26 reinforces our commitment to strengthening our technology portfolio and contributing to India’s growing IT hardware ecosystem. We will continue to focus on quality, innovation, and delivering reliable solutions that address the evolving needs of Indian consumers and businesses.”

The latest recognitions add to Consistent Infosystems’ growing list of industry accolades and reinforce its positioning as an Indian technology brand with an expanding presence across key product categories. The company will continue to focus on strengthening its portfolio, expanding its market reach and delivering technology solutions aligned with the evolving needs of Indian consumers and businesses.

Through this partnership, RAH Infotech will serve as Quantera’s distribution partner, taking the company’s cybersecurity solutions to its established network of channel partners. The initial focus will be on ApplyCyber and Network Detective Pro, giving partners access to capabilities for cyber risk assessment, security visibility, governance and compliance. The solutions are aimed at helping organisations identify vulnerabilities and security gaps, understand where action is needed and build a structured path for continuous security improvement.

India’s rapid digital transformation is increasing the need for stronger cybersecurity, compliance and risk management. For many organisations, the challenge is not simply identifying risk, but understanding what matters most and where security investment should be prioritised. The partnership will focus on SMEs, mid-market organisations, enterprises and critical infrastructure industries, spanning sectors including IT, financial services, healthcare, education, manufacturing, retail and professional services. A key focus will also be on managed service providers, managed security service providers and other IT service and technology partners.

Ashok Kumar, Founder and Managing Director, RAH Infotech, said, “Cybersecurity is no longer about adding more tools. Organisations need a clear view of where their risks lie and what they should address first. That is especially relevant for SMEs and mid-market businesses, where security teams and budgets are often stretched. Quantera’s approach focuses on measurable outcomes and continuous improvement, which fits well with the needs of our channel ecosystem. Through this partnership, we will enable our partners to take these capabilities to customers across India and our other markets, including enterprises, critical infrastructure organisations, MSPs and MSSPs.”

Suchit Karnik, Chief Operating Officer, RAH Infotech,  added, “The value for our partners is in being able to move from a point-in-time view of risk to a more continuous process of assessment and improvement. It gives them a clearer way to identify security gaps, prioritise what needs attention and help customers strengthen their security posture over time. That makes the proposition relevant across a broad customer base, particularly SMEs and mid-market organisations.”

Shaffi Sait, Managing Director, Quantera Technologies, said, “We see significant opportunity in India as organisations look for better visibility into cyber risk and clearer ways to prioritise security investment. Working with RAH Infotech allows us to reach the market through an established channel network and bring these capabilities to a wider range of customers. Our focus will be on giving partners the tools and expertise they need to help customers identify risk, address security gaps and improve their security posture over time.”

With the support of RAH Infotech, Quantera plans to introduce a broader range of cybersecurity tools and solutions in India over time, extending the capabilities available to partners across risk management, monitoring and security posture improvement.

Starting from its existing plug-and-play video conferencing hardware, AVer is moving toward a new phase of software-hardware integration, marking the beginning of its journey into the AI office space. Besides actively developing Microsoft Teams Rooms solutions and comprehensive office platforms, the company will further develop spatial intelligence, meeting intelligence, and agentic AI computing systems. This is expected to increase use cases, significantly increasing the share of total revenue for high-value-added products, while injecting strong growth momentum into the company’s mid-to-long-term operations.

Leveraging its existing core competencies in optical cameras, acoustic audio, automatic tracking, and AI algorithms, AVer is building efficient, secure, and intelligent space experiences, focusing on three core AI office applications:

l   AI Reception Systems: These systems integrate automated visitor check-in, facial recognition, real-time notifications, and digital reception, helping enterprises reduce operational and labor costs.

l   AI Workspaces: Advanced analytics provide precise data on meeting room occupancy, seat utilization, and people counting. The integration of environmental control systems enables users to automatically adjust lighting and air conditioning for smart energy savings.

l   AI Digital Signage: Interactive displays recognize the gender and time-of-day profiles of people on-site, dynamically delivering customized content, advertisements, visitor guidance, and welcome messages.

As the global AI office market flourishes, AVer is building a deep technological moat through its AI-Enhanced Meeting Experience, Voice-Driven Multi-Cam Tracking, and Pro AV Total Solutions. This strategy will accelerate adoption across diverse applications, optimizing the company’s overall product portfolio and gross margin structure while injecting strong momentum into its operational growth.

Security operations centres across Indian enterprises continue to wrestle with a familiar problem: too many point solutions and too little unified context. CISOs today are managing endpoint tools, network monitors, vulnerability scanners, log platforms and compliance mandates such as those from the RBI, SEBI and ISO 27001 largely in isolation, leaving security teams to manually stitch together telemetry before they can even begin an investigation. It is against this backdrop that cybersecurity firm NativeDefence has introduced NativeX, a unified platform aimed at consolidating security monitoring, threat detection and continuous compliance into a single operational layer.

Srijan Nandi, Co-Founder & Technical Director at NativeDefence, said the platform was built to close a gap most CISOs recognise but few solutions have solved: organisations have accumulated separate tools for endpoints, networks, vulnerabilities, logs, compliance and incident response, yet lack a unified operational layer that turns the signals those tools generate into context, intelligence and action. NativeX was designed to bring security monitoring, threat detection, log and event analysis, vulnerability and configuration assessment, file-integrity monitoring, incident response and compliance visibility into one vendor-agnostic platform, reinforced at the network layer by NDOS — a security-hardened operating system with an integrated Network Security Monitor that adds deep network visibility, protocol intelligence and behavioural threat detection. Together, Srijan said, NativeX and NDOS create a connected security operations architecture spanning network, system and security telemetry through to detection, investigation, response and compliance, reducing silos and giving CISOs a continuous view of posture and risk.

Srijan described NativeX’s compliance approach as continuous rather than periodic. The platform maps organisational controls and evidence requirements against frameworks such as RBI, SEBI and ISO 27001, while also accommodating organisation-specific policies, with NDOS’s Network Security Monitor extending that evidence base into network activity that often falls outside conventional compliance monitoring. Unlike a generic SIEM, which is optimised primarily around telemetry correlation and detection, Srijan said NativeX extends that model into controls, evidence, posture assessment and remediation, giving teams a structured view of which controls are satisfied, where gaps exist and what remediation is pending — turning compliance from an audit-driven exercise into an ongoing discipline.

Srijan said NativeX’s detection methodology draws on multiple layers of security intelligence rather than a single technique, combining network telemetry from NDOS with system and security events, known threat indicators, behavioural patterns and contextual information to catch both known and emerging threats; events are correlated and prioritised by potential business impact, with the platform tuned to generate fewer, higher-confidence alerts rather than the maximum possible number — detecting early, establishing context quickly, prioritising intelligently and responding with evidence rather than noise. Set against an established SOC or MDR vendor, Srijan pointed to that same end-to-end context as the deciding factor: where established SOC and MDR models often leave analysts correlating data across multiple underlying tools to reconstruct an attack, NativeX combined with NDOS brings network, protocol, connection and behavioural intelligence together with security events and compliance context in one operational layer, preserving existing security investments while reducing tool and data silos.

Srijan added that NativeX uses a policy-driven, modular architecture in which detection logic, thresholds, correlation rules and compliance mappings are maintained independently of the core platform and telemetry pipeline, so that new threat patterns, risk-based tuning and evolving regulatory mappings can be introduced as configuration changes rather than platform rebuilds — giving CISOs a security architecture that keeps pace with changing obligations without adding operational complexity.

Bishwajit Sutradhar, Director – Sales | Alliances at NativeDefence, outlined the go-to-market side of the launch. Bishwajit said cyber hygiene and compliance obligations apply across every business vertical, including government and public sector undertakings, but that NativeDefence’s near-term focus is on SMB, MSME and government segments, supported by customised on-premise SOC deployments. On the channel side, he said NativeDefence’s strategy is built almost entirely around partners, with a transparent, long-term model spanning two categories of partners and particular focus on strengthening the SOC skill sets of its Authorised Service Partners (ASPs) and Managed Service Providers (MSPs); margins offered to partners, he said, are better than industry standards.

Bishwajit said that enablement runs through the Native Defence Academy, with ongoing training and certification from SOC L1 through SOC L3 to skill up ASPs and MSPs and ensure consistent customer outcomes. On why customers stay with NativeX over time, he pointed to three factors: compliance readiness, simplicity, and regular review of scope of work. NativeDefence ensures customers’ compliance checkpoints are in place ahead of periodic audits, keeps reporting and dashboard views simple, and maintains weekly and monthly reviews with every customer as a standard process.

With NativeX, NativeDefence is positioning itself at the intersection of network intelligence, threat detection and continuous compliance — betting that Indian enterprises, MSMEs and government entities alike are ready to consolidate fragmented security stacks into a single operational architecture.

As part of the partnership, Trustech AV Solutions will distribute Rapoo’s enterprise collaboration portfolio comprising Video Conference Cameras, Pan-Tilt-Zoom (PTZ) Video Conferencing Cameras, Speakerphones, Webcams, Wired Stereo Headsets, Presentation Pointers, and USB-C Hubs. Backed by Trustech’s nationwide distribution network and deep understanding of the professional AV ecosystem, the collaboration will enable wider availability of Rapoo’s solutions while enhancing support for channel partners, system integrators, and enterprise customers.

The appointment comes at a time when organizations across India are increasingly investing in hybrid workspaces and unified communication technologies, driving demand for reliable collaboration solutions. Together, Rapoo and Trustech AV Solutions aim to deliver a comprehensive portfolio supported by pre-sales consultation, nationwide availability, and responsive after-sales service, enabling customers to adopt collaboration technologies with greater confidence.

Speaking on the partnership, Mukesh Kumar Chaudhary, Regional Director, India & SAARC, MEA, Rapoo, said: “India’s enterprise collaboration market is witnessing strong momentum as businesses continue to modernize their workplaces with smarter communication technologies. At Rapoo, our focus is on enabling organizations with reliable, innovative collaboration solutions that improve workplace communication and productivity. Trustech AV Solutions’ strong presence in the professional AV industry, extensive channel network, and customer-first approach make them an ideal partner for our enterprise journey. Together, we look forward to helping more organizations across India adopt high-quality collaboration solutions backed by dependable service and support.”

Commenting on the partnership, Hardik Shah, Director, Trustech AV Solutions Pvt. Ltd., said: We are delighted to welcome Rapoo to the Trustech portfolio. Rapoo’s reputation for delivering innovative, reliable, and value-driven peripherals aligns perfectly with our commitment to bringing world-class technology solutions to our channel partners across India. Through this partnership, we aim to strengthen Rapoo’s market presence by leveraging Trustech’s extensive distribution network, technical expertise, and deep engagement with the reseller community. Together, we look forward to creating greater value for our partners and making Rapoo’s products more accessible to businesses and consumers across the country.”

With Trustech AV Solutions as its exclusive national distribution partner for the enterprise collaboration portfolio, Rapoo is well positioned to accelerate the adoption of its solutions across corporate enterprises, education, healthcare, government, and other key sectors. The partnership reinforces Rapoo’s long-term commitment to the Indian enterprise market while enabling customers and partners to benefit from a comprehensive collaboration portfolio supported by a strong nationwide distribution network.

Tech Data, a TD SYNNEX  company, and a leading global distributor and solutions aggregator for the IT ecosystem, today announced the expansion of its IBM distribution footprint across Asia Pacific (under the Tec D brand in Malaysia). This is part of TD SYNNEX’s global expansion of their IBM distribution, spanning  20 new countries across Asia Pacific, Europe, and Latin America, advancing global scale and enabling more consistent, partner-led growth across markets.

Through this expansion, Tech Data is extending access to IBM solutions while enabling partners to grow and scale with greater confidence across regions. This broader footprint supports a more consistent partner experience and unlocks new growth opportunities across both existing and expansion markets.

“This expansion reflects the continued strength of the partnership between Tech Data, a TD SYNNEX company, and IBM across Asia Pacific,” said Jaideep Malhotra, President, TD SYNNEX APJ. “We are excited to expand our portfolio of IBM solutions to six additional markets – Hong Kong, Macau, Malaysia, Indonesia, Cambodia, and the Philippines, building on our existing specialized IBM practice in Australia, India, Singapore, and Vietnam. Together, we are creating greater access to IBM technologies, expertise, and support for partners across ten APJ markets, enabling them to capture new growth opportunities and deliver greater value to their ecosystem and customers.”

“With this expansion, we are extending our reach into additional markets while connecting with a broader set of partners looking to grow their IBM business,” said Mark Martin, VP, Global Vendor Management, TD SYNNEX. “And through our program Select Blue, we’re providing a clear path to engage, specialize, and execute confidently, helping both new and existing partners enter new markets and accelerate revenue growth.”

The expanded footprint gives more partners access to Select Blue, a focused initiative from TD SYNNEX, built with IBM, designed to help partners move from opportunity to execution faster, and with less guesswork. Through specialization in high-growth areas like AI, data and automation, Select Blue enables partners to deliver outcomes that matter and stand out in a crowded market.

Tech Data provides end-to-end capabilities spanning enablement, financing, pre-sales support, and go-to-market execution, helping partners accelerate time to revenue and scale their IBM business. Execution in all markets will be anchored in a globally consistent framework with local execution, enabling outcome-based solutions, supported by scalable processes and performance accountability.

Partners interested in growing their IBM business with Tech Data can explore available opportunities and connect with a Tech Data IBM specialist through the Select Blue landing page.

Iconic by ONE VISION, founded by Abhinav Nagireddy, has unveiled India’s largest Digital Out-of-Home (DOOH) display at SAS iTower in Nanakramguda, Hyderabad, marking the company’s biggest installation to date and a significant step in its national expansion.

Spread across 586.14 sq. m. of continuous L-shaped display area, the installation is Hyderabad’s first 8K DOOH display and uses Absen A25 series LED technology to deliver glasses-free anamorphic 3D experiences. Its scale places the installation in the same broad category as some of the world’s most recognised large-format outdoor advertising landmarks: London’s Piccadilly Lights in the United Kingdom, whose curved LED display spans roughly 780 sq. m., and Tokyo’s Shinjuku Crossing in Japan, whose viral 3D cat display measures approximately 154 sq. m. This places Hyderabad’s screen well ahead of Shinjuku’s scale and within reach of Piccadilly’s.

The Hyderabad launch follows Iconic by ONE VISION’s expansion across Bengaluru, Bhopal, Jaipur, Thiruvananthapuram and Bhubaneswar, with the company choosing Hyderabad’s Financial District as its latest market. The location offers access to a concentrated corporate ecosystem and high-visibility urban environment, making it a strategic market for premium DOOH advertising.

The company has already seen early commercial traction, with three campaigns booked within the first two weeks of the Hyderabad display going live. Across its existing network, Iconic by ONE VISION has delivered campaigns for national brands including Apple’s iPhone 17 launch and Prestige Group.

“Outdoor advertising in India is moving from visibility to impact. Brands want platforms that can command attention and create memorable experiences. Hyderabad is our biggest canvas yet, and it reflects the scale we want to bring to India’s DOOH ecosystem,” said Abhinav Nagireddy, Founder, Iconic by ONE VISION.

The launch also lands at a moment when outdoor advertising globally is shifting toward automated, data-driven buying. The global DOOH market is valued at an estimated $26.5 billion in 2026, on track to reach $39.1 billion by 2030, and digital formats are projected to grow from 22% of total out-of-home ad spend in 2016 to 45.2% by 2028. This shift is turning large-format screens like Iconic’s into programmable, audience-targeted media assets rather than static inventory.

The Hyderabad launch takes the company’s presence to 6 cities – Bengaluru, Bhopal, Jaipur, Thiruvananthapuram, Bhubaneswar and Hyderabad. Iconic by ONE VISION crossed ₹1 crore in business in its first year of operations and is now preparing for its next phase of growth, with Gurugram planned by the end of 2026 and expansion into additional states in 2027.

The company currently works with brands across real estate, jewellery and hospitality and is looking to expand its advertiser base across automotive, financial services and other consumer-facing sectors as demand for premium DOOH inventory grows.

As digital transformation continues to evolve, organizations face an increasing need for resilient cybersecurity solutions that provide end-to-end protection against evolving security threats. With increased inclination towards hybrid work environment, it further underscores the importance of autonomous, real-time monitoring and threat detection across an organization’s IT ecosystem. These capabilities are critical for enabling enterprises of all sizes to proactively safeguard their systems, applications, and data against increasingly sophisticated cyberattacks.

SentinelOne’s brings advanced AI-powered cybersecurity technologies including Endpoint Protection (EPP), Endpoint Detection & Response (EDR), Extended Detection & Response (XDR), Managed Detection & Response (MDR), Cloud Security, Identity Threat Detection, AI SIEM, and its innovative PurpleTM AI agentic AI agent, to add a resilient layer of security at every touchpoint. The advanced security solutions enable autonomous threat detection and machine-speed remediation capabilities helping organizations defend against ransomware, zero-day attacks, and advanced malware. 

Redington includes a growing portfolio of advanced cybersecurity solutions defending the IT ecosystem across India, solidifying its role as technology ecosystem orchestrator. Redington aims to increase adoption of SentinelOne’s AI-powered cybersecurity solutions across enterprises, government, BFSI, telecom, manufacturing, GCCs, and emerging digital businesses in India by tapping on a wide distribution network, partner enablement capabilities, and service-led and technical expertise. Redington also helps in increasing access with strong presence across metro and upcountry locations. Redington’s service portfolio further expands access to SentinelOne’s next-gen cybersecurity solutions for customers and enables partners to build high-growth managed security and services practices. 

“Redington’s foray as a technology ecosystem orchestrator is reflected in its growing portfolio of advanced solutions and commitment to enabling partners with service-led support that helps safeguard the IT ecosystem. This partnership adds to the already growing and extensive cybersecurity portfolio across a wide range like perimeter security, cloud security, endpoint security, and threat management. Addition of SentinelOne to our growing security capabilities, focuses on tackling AI-driven emerging threats. Redington is present across both traditional IT and cloud ecosystems, enabling SentinelOne with greater access across India’s diverse geographies. Redington’s orchestrated services capabilities complete the portfolio for customers and help shrink their time to solution readiness. – Sridhar S, President, SSG, Redington Limited 

The partnership reflects a shared commitment from both companies to support organisations in building more resilient and future-ready security environments amid an increasingly digital business landscape.

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