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<article class="post-card post tag-business-strategy post-card-large">

    <a class="post-card-image-link" href="/the-difficulty-of-futures-thinking/">

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    <div class="post-card-content">

        <a class="post-card-content-link" href="/the-difficulty-of-futures-thinking/">
            <header class="post-card-header">
                <div class="post-card-tags">
                        <span class="post-card-primary-tag">Business strategy</span>
                </div>
                <h2 class="post-card-title">
                    The difficulty of futures thinking
                </h2>
            </header>
                <div class="post-card-excerpt">So many organisations simply cannot see what the future is doing to the present.</div>
        </a>

        <footer class="post-card-meta">
            <time class="post-card-meta-date" datetime="2026-06-08">08 Jun 2026</time>
                <span class="post-card-meta-length">1 min read</span>
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<article class="post-card post tag-the-future-of-work dynamic">

    <a class="post-card-image-link" href="/what-does-work-look-like-if-it-is-meaningful-for-people/">

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            alt="What does work look like if it is meaningful for people?"
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        <a class="post-card-content-link" href="/what-does-work-look-like-if-it-is-meaningful-for-people/">
            <header class="post-card-header">
                <div class="post-card-tags">
                        <span class="post-card-primary-tag">The Future of Work</span>
                </div>
                <h2 class="post-card-title">
                    What does work look like if it is meaningful for people?
                </h2>
            </header>
                <div class="post-card-excerpt">For fun people will choose to push themselves to finish a marathon, for work - we&#39;re forced to sit still, stare at a screen and move things around with a mouse.</div>
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        <footer class="post-card-meta">
            <time class="post-card-meta-date" datetime="2026-06-05">05 Jun 2026</time>
                <span class="post-card-meta-length">1 min read</span>
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<article class="post-card post tag-brand-strategy dynamic">

    <a class="post-card-image-link" href="/could-kodak-still-access-a-different-future/">

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            alt="Could Kodak still access a different future?"
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        <a class="post-card-content-link" href="/could-kodak-still-access-a-different-future/">
            <header class="post-card-header">
                <div class="post-card-tags">
                        <span class="post-card-primary-tag">Brand strategy</span>
                </div>
                <h2 class="post-card-title">
                    Could Kodak still access a different future?
                </h2>
            </header>
                <div class="post-card-excerpt">The future trajectory of the brand seems like a destiny, but we can&#39;t help but wonder if Kodak still has access to a different future.</div>
        </a>

        <footer class="post-card-meta">
            <time class="post-card-meta-date" datetime="2026-06-04">04 Jun 2026</time>
                <span class="post-card-meta-length">1 min read</span>
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<article class="post-card post tag-complexity">

    <a class="post-card-image-link" href="/only-rain-in-the-drain/">

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            alt="Only rain in the drain"
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    <div class="post-card-content">

        <a class="post-card-content-link" href="/only-rain-in-the-drain/">
            <header class="post-card-header">
                <div class="post-card-tags">
                        <span class="post-card-primary-tag">Complexity</span>
                </div>
                <h2 class="post-card-title">
                    Only rain in the drain
                </h2>
            </header>
                <div class="post-card-excerpt">We can almost already hear old CapeTalker&#39;s phoning into John Maytham&#39;s afternoon show.</div>
        </a>

        <footer class="post-card-meta">
            <time class="post-card-meta-date" datetime="2026-05-29">29 May 2026</time>
                <span class="post-card-meta-length">1 min read</span>
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</article>
            
<article class="post-card post tag-the-new-world-of-business">

    <a class="post-card-image-link" href="/business-futures-in-the-era-of-ai/">

        <img class="post-card-image"
            srcset="https://storage.ghost.io/c/6b/48/6b4866fa-3c9d-446e-ad28-6e8927b523e1/content/images/size/w300/2026/05/AIFutures.png 300w,
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                    https://storage.ghost.io/c/6b/48/6b4866fa-3c9d-446e-ad28-6e8927b523e1/content/images/size/w2000/2026/05/AIFutures.png 2000w"
            sizes="(max-width: 1000px) 400px, 800px"
            src="https://storage.ghost.io/c/6b/48/6b4866fa-3c9d-446e-ad28-6e8927b523e1/content/images/size/w600/2026/05/AIFutures.png"
            alt="Business futures in the era of AI?"
            loading="lazy"
        />


    </a>

    <div class="post-card-content">

        <a class="post-card-content-link" href="/business-futures-in-the-era-of-ai/">
            <header class="post-card-header">
                <div class="post-card-tags">
                        <span class="post-card-primary-tag">The New World of Business</span>
                </div>
                <h2 class="post-card-title">
                    Business futures in the era of AI?
                </h2>
            </header>
                <div class="post-card-excerpt">What futures are in play for business facing the uncertainty created by AI?</div>
        </a>

        <footer class="post-card-meta">
            <time class="post-card-meta-date" datetime="2026-05-28">28 May 2026</time>
                <span class="post-card-meta-length">1 min read</span>
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<article class="post-card post tag-the-future-of-the-consumer">

    <a class="post-card-image-link" href="/the-volume-game/">

        <img class="post-card-image"
            srcset="https://storage.ghost.io/c/6b/48/6b4866fa-3c9d-446e-ad28-6e8927b523e1/content/images/size/w300/2026/05/chicken-hof.png 300w,
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            sizes="(max-width: 1000px) 400px, 800px"
            src="https://storage.ghost.io/c/6b/48/6b4866fa-3c9d-446e-ad28-6e8927b523e1/content/images/size/w600/2026/05/chicken-hof.png"
            alt="The volume game"
            loading="lazy"
        />


    </a>

    <div class="post-card-content">

        <a class="post-card-content-link" href="/the-volume-game/">
            <header class="post-card-header">
                <div class="post-card-tags">
                        <span class="post-card-primary-tag">The Future of the Consumer</span>
                </div>
                <h2 class="post-card-title">
                    The volume game
                </h2>
            </header>
                <div class="post-card-excerpt">Rack &#39;em, stack &#39;em and ship &#39;em.</div>
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        <footer class="post-card-meta">
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<article class="post-card post tag-the-future-of-marketing-and-branding">

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<article class="post-card post tag-brand-strategy">

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                <div class="post-card-excerpt">Will this be the last year that MTN is the most valuable South African brand?</div>
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