tag:blogger.com,1999:blog-3046750742528694525Fri, 13 Sep 2024 06:15:32 +0000Hear the thoughts of me (Chris Gillett) on live music, local entertainment, national issues...just about anything I deem relevant to share! <br> N.B. I'm the Events Manager at The Jazz Café and will bring you news of all our events etc. But the views expressed here are my own - they in no way represent the company and are not necessarily endorsed by my employer. <br><br> <a href="http://twitter.com/JazzCafeReading">Follow us on twitter</a> | www.thejazzcafe.co.ukhttp://chris-thejazzcafe.blogspot.com/noreply@blogger.com (Chris Gillett - Jazz Cafe)Blogger6125en-usnoBeing deeply immersed in the 'events' industry it's interesting to see how the sector has embraced social media into its marketing strategy, or in most cases how it hasn't! Chris and All That Jazznoreply@blogger.comtag:blogger.com,1999:blog-3046750742528694525.post-3985471366655811669Wed, 25 Aug 2010 13:01:00 +00002010-08-25T06:23:36.530-07:00As much as marketers like to throw in marketing terms or complicate their description of exactly what they do through digital&nbsp;channels (“helping businesses make the most of positive brand associations and customer produced content" is Barry Dewar's attempt), ultimately what you do as a business&nbsp;via Facebook&nbsp;etc is currently (and probably always) going to be under the umbrella and http://chris-thejazzcafe.blogspot.com/2010/08/social-is-holding-social-media-backbut.htmlnoreply@blogger.com (Chris Gillett - Jazz Cafe)1tag:blogger.com,1999:blog-3046750742528694525.post-584939986284448621Tue, 10 Aug 2010 11:18:00 +00002010-08-10T07:26:18.081-07:00In May 2009&nbsp;B.L.Ochman used Tweepsearch&nbsp;to&nbsp;investigate peoples bios to see what they were describing themselves as - staggeringly there were 15,740&nbsp;profiles who proclaimed to be some form of a social media 'expert'. Apparently there&nbsp;were over 800 'gurus', 79 'ninjas' and 68 social media 'stars'. Have a look at the list here - well worth a chuckle. However there is a http://chris-thejazzcafe.blogspot.com/2010/08/social-media-experts-do-they-actually.htmlnoreply@blogger.com (Chris Gillett - Jazz Cafe)4tag:blogger.com,1999:blog-3046750742528694525.post-1730981743804427864Thu, 29 Jul 2010 16:17:00 +00002010-07-29T10:43:44.353-07:00Each and every band we put on here at The Jazz Cafe have been&nbsp;hand selected - in most cases we've been to see the band perform at least once before they are booked in. However in the instance of London based Club Soul I have not only checked out the music of their drummer Owen Martin once or twice - I grew up listening to him perform anything from Heavy Rock through to Club Soul's unique http://chris-thejazzcafe.blogspot.com/2010/07/club-souls-approach-to-music.htmlnoreply@blogger.com (Chris Gillett - Jazz Cafe)0tag:blogger.com,1999:blog-3046750742528694525.post-780449772087818948Wed, 14 Jul 2010 12:37:00 +00002010-07-14T05:37:12.354-07:00It's not just Jazz at The Jazz Cafe - in fact it's not only live music! From Comedy Nights to Belly Dancing there's a whole variety of events here to keep The Jazz Cafe fresh. Our longest running (non live music) evening is our once monthly Sunday night Salsa evenings. Now approaching it's second year anniversery, each and every single event has been full wall-to-wall with high quality salsa http://chris-thejazzcafe.blogspot.com/2010/07/uk-salsa-scene.htmlnoreply@blogger.com (Chris Gillett - Jazz Cafe)0tag:blogger.com,1999:blog-3046750742528694525.post-394783885859474571Fri, 09 Jul 2010 14:51:00 +00002010-07-09T07:51:42.280-07:00Wind back the clock to August 2009 and a 27 year old Drama Teacher from Arborfield was fast becoming the most talked about person in the country. Performing what Simon Cowell described as 'the best first audition I have ever heard' on The X Factor, Danyl Johnson was shooting his way into the public eye...and in a big way. I knew I had to get Danyl to perform here at The Jazz Cafe at some point, http://chris-thejazzcafe.blogspot.com/2010/07/interview-with-danyl-johnson-08072010.htmlnoreply@blogger.com (Chris Gillett - Jazz Cafe)2tag:blogger.com,1999:blog-3046750742528694525.post-4339119434012456601Mon, 05 Jul 2010 16:43:00 +00002010-07-06T07:24:49.161-07:00Being deeply immersed in the 'events' industry it's interesting to see how the sector has embraced social media into its marketing strategy, or in most cases how it hasn't! If you sift through your twitter followers you will see numerous restaurants, bars, events agencies etc (The Jazz Cafe included...hopefully). But as&nbsp;with all businesses on twitter, to utilise the medium fully it's not http://chris-thejazzcafe.blogspot.com/2010/07/social-media-in-events-industry.htmlnoreply@blogger.com (Chris Gillett - Jazz Cafe)3