And here are some great resources on SEO:

• SEO Moz
• SEO Book
• Matt Cutts
• Google Webmaster Central
• Hubspot
• Beginners guide to SEO
• 7 keyword research tools for bloggers

For brands that get a lot of comments on Facebook posts, this will help organize the conversations.

Here’s what the new feature looks like:

Press the “reply” button and your comment will be threaded beneath that particular comment.

When a friend of yours likes a page, you’ll see that page’s cover photo show up in your news feed, like this:

Here’s what you used to see:

Facebook has also relaxed the rules on cover photos. See all of Facebook’s page guidelines.

The old rules said that covers may not include:

• Price or purchase information, such as “40% off” or “Download it on socialmusic.com”;
• Contact information such as a website address, email, mailing address, or information that should go in your Page’s “About” section;
• References to Facebook features or actions, such as “Like” or “Share” or an arrow pointing from the cover photo to any of these features; or
• Calls to action, such as “Get it now” or “Tell your friends.”

The new rules seem to allow all of that:

“All covers are public. This means that anyone who visits your Page will be able to see your cover. Covers can’t be deceptive, misleading, or infringe on anyone else’s copyright. You may not encourage people to upload your cover to their personal timelines. Covers may not include images with more than 20% text.”

So you can now treat your cover photo as more of an advertisement.

dblcam, from Social Print Studio, is a new iPhone app that take a photo with both the front and back camera, about a second or two apart.

Here’s an example.

For more great dblcam examples, follow the official dblcam Instagram account.

Or see examples on Twitter:

Tweets about “#dblcam”

The number one reason I hear that people are not on Google+ is that they simply don’t see enough value when they log in. With that in mind, here are some people and pages to add to your Google+ circles.

Follow them all, and you’ll never call Google+ a ghost town again.

People to follow on Google+

Chris Brogan – publishes courses and other media to help you grow.

Nick Westergaard – brand-driven strategist, speaker, and writer who teaches at the University of Iowa.

J.C. Kendall – helps businesses of all sizes maximize their performance through sound Branding & Marketing Principles.

Katie Ketelsen – works at Better Homes and Gardens.

Neil Patel – works at KISSmetrics.

Danny Sullivan – works at Search Engine Land

Omar Gallaga – writes about tech and SXSW for the Austin American-Statesman

Guy Kawasaki – shares “enchanting” stuff

Denis Labelle – shares a lot of Google+ tips

Snoop Dogg – from the LBC

Cat Rocketship – Des Moines artist

Pete Cashmore – runs Mashable

Scott Kelby – photographer and author

Sarah Hill – G+ Hangout Host for the Veterans United Network

Vic Gundotra – Google VP of engineering

Brands to follow on Google+

Social Media Examiner

Lifehacker

TechCrunch

HubSpot

Mashable

ESPN

New York Times

CBS Sports

Google Analytics

The Onion

Photoshop

Cheezburger

Communities to join on Google+

Cult of Mac

Tech & Coffee

Social Media Strategy

Find a kick-ass photographer and let them guest post on your Instagram account.

Here, Paypal (why on earth would I follow Paypal on Instagram!) had @pauloctavious (who has 300,000+ followers on his own account) posting to its account from SXSW.

Paypal gets some quality photos for it’s feed. Paul gets some cash (I assume). And Paul mentions his gig on his own Instagram feed, giving Paypal some new followers.

Win. Win. Win.

Good news for media sites. I wonder if the same thing works for my blog. Quick! Someone share this post on Facebook and let me know.

But did you know that you can pay $7 so that more of your friend see your content? Facebook calls this a promoted post. To activate, just click on “Promote” under one of your posts.

Here’s what Facebook says will happen.

Not something I would normally do, but since I’m selling my house I gave it a try. Notice that Facebook now list my post as “sponsored”  (trust me, that’s what the arrow is pointing to).

What I wasn’t sure about was if I would get any analytics from Facebook, but two days after paying the $7, I did. Here’s what Facebook shows me:

So I don’t get actual numbers, but I do see that my post was viewed nearly twice as much.

Was it worth $7? Not sure. But if my house sells quickly, I would have gladly paid $8!

I don’t like to pay for social media tools if I can find one for free. But there is one social media tool I’ve decided to shell out $8/month to use: Crowdbooster.

Crowdbooster tells me – at a glance – which of my Tweets and Facebook page posts are getting engagement and which are not. Here’s a screengrab from the Crowdbooster dashboard:

The higher the circle, the farther the post has reached. The farther to the right the most people who are talking about it. The bigger the circle, the more engaged users. Very useful stuff.

Here’s a screengrab from a Twitter account:

This time, it’s looking at impressions, retweets and replies.

I also love Crowdbooster’s recomending when I should tweet, suggesting people I should engage with and reminding me when I forget to respond to someone.

And the weekly email gives me a quick snapshot of how I’m doing overall:

Are there social media tools that you’re willing to pay for?