CHRISTOPHER LYTTLE

Why is quality content and frequent posting important?

2017-05-08T15:33:00.000-04:00

Due to ongoing changes within the digital marketing industry and the algorithmic updates from Google over the past few years, proper content creation and marketing could now be considered as the new SEO.

By having remarkable and shareable content on your website, you will be perceived as more relevant than your competition and develop an authoritative presence within your own industry/niche; thus becoming more effective and successful.

To fully understand the importance of great content, you only need to take a look at Google’s Webmaster Guidelines:

“Make sure that your site adds value. Provide unique and relevant content that gives users a reason to visit your site first.”

There are three (3) main reasons why quality content/blogging is SO important:

It increases the amount of traffic and rankings for your website
Attracts more qualified and targeted leads through referrals
Encourages sharing and social engagement

Increase Traffic & Rankings For Your Website

Google’s algorithms are now so incredibly sophisticated that they are now able to detect how frequently content is added to a website. Now, in addition to the quality and quantity of your content, the major search engines are also rewarding high SERP rankings for how often you are contributing. When a remarkable piece of content is shared through a website or blog, the creator inevitably come across as an industry expert, which will not only keep visitors returning to your site/blog, but can also turn these readers into potential customers.

Attracting Qualified & Targeted Leads

A great way to gain natural, organic backlinks to your site is to offer content that other people within your industry and/or niche would want to link to as well. Providing link bait like this an excellent way to optimize your site for search and establish your self as an expert, or someone who is up to date on all of the current trends, etc.

Encourage Sharing & Social Engagement

When you share content or give away any free value, it allows your business to build trust with its readers. After all, you’re providing them with industry tips and information… For FREE!

The difference between online and offline SEO

2017-05-08T14:49:00.000-04:00

There are actually quite a few differences between the two. However, SEOs in the Internet Marketing industry typically refer to each respective form of optimization as on-site and off-site.

SEO (Search Engine Optimization) is bisected into two separate parts: on-site and off-site optimization. With on-site optimization, you make adjustments ON your website that will benefit it’s rankings, traffic, etc. With off-site optimization, you do something FOR your website (on other sites) that helps boost rankings, generate traffic, etc.

On-Site SEO

On-site or On-page optimization consists of such things as editing the meta tags, heading tags, images, page title, URL structure and regularly adding relevant and unique content. This is something that you may want to discuss with your Webmaster or hire a team of professionals to handle all of the different aspects to ensure everything has been implemented correctly.

Off-Site SEO

Some examples of off-site or off-page optimization are social bookmarking, forum posting, blog commenting, directory submissions, article submissions, press release submissions and posting regularly about your brand/market and your services on all of the various social media platforms (Facebook, Twitter, Tumblr, Pinterest, Instagram, etc.).

Online Marketing Philosophy

Internet users, and hence all people in general are becoming more and more “search-based” when it comes to finding answers to their questions or solutions to their problems. The vast majority of people actually make a conscious decision to go online to search for something that they want.

By optimizing your site to contain the keywords that your customers are searching for, and by making sure that your site is continuously updated with fresh and original content that contains said keywords, your website will start to show up in front of the right people at the right time.

Instead of YOU working hard trying to find THEM, it is exactly opposite! Furthermore, these visitors will be the most targeted and qualified leads a business could ever dream of having.

The difference between on-site and off-site optimization has just as much to do with WHAT the work actually is as it does with WHERE the work takes place.

2013-05-04T00:20:00.000-04:00

A new song I uploaded to ReverbNation

2013-04-07T00:38:00.000-04:00

Send Newsletters to your fans from ReverbNation.com

A selection of my work, with links to buy from Redbubble!

2013-04-06T19:46:00.000-04:00

ReverbNation Portfolio

2013-02-23T21:40:00.002-05:00

Free Music Player for Myspace at ReverbNation.com

Navajo

2013-01-27T19:25:00.000-05:00

Thanks for watching!

This song is from a collection entitled "Pastiche".

It is available for a free download on my Bandcamp page.

You can also check out my music on SoundCloud & ReverbNation.

2012-12-23T18:50:00.000-05:00

Nectar by Christopher Lyttle

2012-11-17T18:37:00.001-05:00

Trending Now on ReverbNation

2012-11-04T22:30:00.000-05:00

Thanks for listening! I have somehow made it up to #4 on the ReverbNation charts for Experimental Electronic music in Toronto, ON and to #15 in all of Canada!

RedBubble Slideshow

2012-10-28T10:47:00.000-04:00

Here is a slideshow of my artwork on RedBubble. These designs are available in the following formats:

T-Shirts & Hoodies
Stickers
iPhone & iPod Cases
Prints
Posters
Cards
Kids Clothes
Calendars

Perfect gift ideas for all of your art-loving friends and family members!

You Are the Ruling Power

2012-10-26T22:15:00.000-04:00

Welcome!

Peace
Love
Joy
Hope
Compassion
Mystery
Unity
Equality
Creativity
Freedom
Health
Spirit
Inspiration
Release

Audio from the album "Pastiche" by Christopher Lyttle.

This is Track 09 - "You Are the Ruling Power"

Immediate download of the 10-track album "Pastiche" by Christopher Lyttle in your choice of 320k mp3, FLAC, or just about any other format you could possibly desire. Enjoy and thanks for listening! Click here: http://christopherlyttle.bandcamp.com/album/pastiche

For more music, head over to: http://www.soundclound.com/christopherlyttle

THROWBACK THURSDAY

2012-10-25T23:59:00.001-04:00

The Haymarket Affair

2012-09-10T00:33:00.001-04:00

Weird music made by an even weirder dude from Toronto.

This song is called The Haymarket Affair and is from a collection of songs called Nectar. You can download the entire album for free on my Bandcamp page.

For more sights and sounds, please feel free to head over to the LYTTLE DRUMMER BLOG.

Rat Race

2012-09-03T11:43:00.001-04:00

A collection of experimental electronic music.

Click the album artwork for a free download.

Blackberry Flowers
Alligator Shear
Grace the Shores
Just In Time
Crystallite
Honey Truck

The Clouds Are Speaking

2012-09-02T14:32:00.000-04:00

A collection of sound design and tonal landscapes.

Click the album artwork for a free download.

Flora & Fauna
The Birds With Dreams
Electric Flood
Ghost Dance
Total Land Scrape
13 Flights
The Night Time Near
Particle Picks
So Lovely
The Flowering War

More cool shit: LYTTLE DRUMMER BLOG

Beside the Razor

2012-08-26T13:23:00.004-04:00

Christopher Lyttle - Beside the Razor from Christopher Lyttle on Vimeo.

This song is from a collection entitled Nectar that I released in April 2012. This track was originally created when I was working on music for a forthcoming iPhone game and then it was completed much later when I realized that it wouldn't work for that project. With such heavy, live drums and dark synths and strings; I knew it was destined for one of my experimental collections.

For a look at some of the gear I use to make music, click here.

Nectar is mostly comprised of tracks that I've recorded over the last 2 years. There are a couple songs that are even older that I reworked for this release and a few more that are only a few months old.

Released April 20th, 2012.
Written, recorded, programmed & produced by Christopher Lyttle.

For an immediate download of Beside the Razor in your choice of MP3 320, FLAC, or just about any other format you could possibly desire, click here.

To check out the "official" video for this piece, click here.

Thanks for listening! Please share with you friends, family & neighbours!

Sincerely,

Christopher Lyttle

Drummer, Sound Designer & Digital Artist

HELLO WORLD! - An Introductory Letter

2012-08-10T23:39:00.001-04:00

Greetings!

My name is Christopher Lyttle and I'm a freelance composer, sound designer & digital artist based in Toronto, ON Canada. I took some time off from Blogger to pursue other interests but I have triumphantly returned, with more music to share!

I recently released an album called Nectar that is available for free! Also, if you're feeling generous you can make a donation!

For an immediate download of Nectar in your choice of MP3 320, FLAC, or just about any other format you could possibly desire, click HERE.

This album is mostly comprised of tracks that I've recorded over the last 2 years. There are a few songs that are even older that I reworked for this release and a couple more that are only a few months old.

Released on April 20th, 2012. Written, recorded, programmed & produced by Christopher Lyttle.

Here's an example of what you're in for:

Thanks for listening! Please share with you friends, family & neighbours!

Sincerely,

Christopher Lyttle

Drummer, Sound Designer & Digital Artist