• Google's official UK search agency and scammers http://om.ly/pabL #
• All About Microsoft adCenter Conversion Tracking http://om.ly/pank #
• Issues in Advertising Fraud: What is Fraud? http://om.ly/panw #
• @selenavidya actually, I'd really like to be a "selfish elite nerd." in reply to selenavidya #
• Amazon’s mobile milestone is a signal to other retailers, experts say http://om.ly/pbAi #
• @selenavidya I do, too – and love the ring of "selfish elite geek." in reply to selenavidya #
• Goodbye Yellow Google #AdWords Background & Hello Purple Backgrounds http://om.ly/pbKL #
• @selenavidya now THAT would be geeky! in reply to selenavidya #
• @selenavidya http://bit.ly/9Chd01 in reply to selenavidya #
• RT @tim_ash: RT @robert_brady: #lpo podcast – #PPC conversion alignment w @Marketing_Bill by @tim_ash – http://bit.ly/wEP1Y #
• Most tech shoppers start their shopping online, study finds http://om.ly/pbUz #
• M free webinar: The Yahoo/Bing #PPC Takeover: Will You Win – Or Lose? http://om.ly/pbbU #
• @selenavidya no implication necessary! in reply to selenavidya #
• Study:Consumers Twice As Likely To Click Paid-Search Product Listings http://om.ly/pbhJ #PPC #
• RT @_SEM: Introducing The Google Mobile Ads Blog: http://bit.ly/dcBQOX #
• Facebook to Advertisers: Get More Social http://om.ly/pbsq #
• Facebook to Advertisers: Get More Social http://om.ly/pbzv #
• @Mel66 in reply to Mel66 #
• Wow. tweetdeck and AdWords crash the iPad. That's like 75% of my life. #
• RT @ams: RT @MarketMotive: One simple email can win you full tuition to our PPC Master Certification Course with @Szetela http://ow.ly/2htzR #
• RT @RaquelHirsch: New Conversion Optimization Case Study posted – Increase e-mail address capture by 22.3% http://bit.ly/ag4fxy #
• @RaquelHirsch yw! in reply to RaquelHirsch #
• My free webinar: The Yahoo/Bing #PPC Takeover: Will You Win – Or Lose? http://om.ly/pbbU #
• 24-hour countdown: Win the World’s Best #PPC Training + an Autographed Copy of My Book http://om.ly/pUMt #
• @SusanBratton me, Wils! We'll be in SF all week, including preceding weekend. in reply to SusanBratton #
• 5 Things You Need to Know to Succeed With Bing #PPC http://om.ly/pfay #
• Apple Extends Mobile Ad Platform to Developers http://om.ly/pfbi #
• @click2rank i agree – make most sense for free apps in reply to click2rank #
• The Anatomy Of A Great Social Media Landing Page http://om.ly/pfhC #
• 12-hour countdown: Win the World’s Best #PPC Training + an Autographed Copy of My Book http://om.ly/pfoR #
• Half of site searches are unsuccessful: report http://om.ly/pfwQ #
• Marketers Finally Turn Toward Metrics http://om.ly/pgCp #
• RT @MarketMotive: Last Chance for free PPC training! Start 8/2: scholarship + an Autographed Copy of @Szetela's new book http://ow.ly/2htzR #
• @MikeStearns thanks, Mike! in reply to MikeStearns #
• More iPhone than Android apps can access sensitive user information http://om.ly/pgMM #

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• Big Money: AOL’s Beauty Pageant With Google, Microsoft For New Search Deal http://om.ly/pUsd #
• An Online Video Ad Survival Kit http://om.ly/pVAH #
• Minority Report is here: Ads that watch you: http://youtu.be/B5eLmqSjfko (thanks @Amy_Garden ) #
• @GetFoundFirst all except #5 in reply to GetFoundFirst #
• A Double Handful Of Lead Generation Pitfalls http://om.ly/pVMX #
• What Small Advertising Agencies Across U.S. Have in Common http://om.ly/pVPq #
• RT @alissaru: Even Amy Winehouse could agree with this rehab program! The 12-step landing page rehab program: http://budurl.com/z35w #
• Guaranteed never to harsh your mellow: Win the World’s Best #PPC Training + an Autographed Copy of My Book http://om.ly/pUMt #
• Don’t believe the hype: three ways social media figures lie http://om.ly/pVfD #
• Microsoft’s Mobile Advertising Strategy – Will Windows Phone 7 Save The Day? http://om.ly/pVfG #
• Global Ad Spend On The Rise Faster Than Expected http://om.ly/pVvW #
• Does iAd open more targeted options? http://om.ly/pVzv #
• Does newspaper advertising beat social media? http://om.ly/pWBm #
• adCenter Desktop Beta 7.4 Update Release Notes http://om.ly/pWVM #
• Ben Keith RIP: Guitarist and longtime Neil Young sideman dies at age 73 http://om.ly/pWqB #
• Important: Google enforcing reporting transparency on #AdWords ad agencies http://om.ly/pZdH #
• RT @bgtheory: RT @bizwriter: Search Dominates Social Media When Shopping Online: Study http://ow.ly/2hzQC #
• Google Cuts Ties With China Ad Agents http://om.ly/pZmd #
• RT @guykawasaki: Get the scoop on #PPC marketing http://om.ly/oudk #
• 7 Ways To Make More Social Media Friends Who Matter http://om.ly/pZpr #
• Daydreaming About Paid Search: How About Airtight Ad Groups? http://om.ly/pZsd #PPC #
• 1 Day Left! Win the World’s Best #PPC Training + an Autographed Copy of My Book http://om.ly/pPZr #
• Mobile becoming increasingly important to ad agencies http://om.ly/paCh #
• I'm proud to be a Selfish Elite, iPad Owner http://om.ly/paLh #
• You won't pay for Twitter. So why should advertisers? http://om.ly/paNY #
• RT @digitalalex: RT @ryandeshazer: My latest @sewatch column, Playing Brand Defense with Search Reputation Management: http://bit.ly/9WxPtc #
• RT @bgtheory: Advanced Google #AdWords is Now in Kindle Format >> http://bit.ly/c6GWzs #

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• How To Improve Your Conversion Rates With #AdWords Ad Sitelinks http://om.ly/pOxi #
• Take Your Online Business to New Heights with the #AdWords Display Network – Part 3 http://om.ly/pPHX #
• Read my free book: http://bit.ly/aWM5oC RT @TunneyK: @Szetela What tips do you have for Google Content network ad copy? #
• RT @clickequations: ROAS Sucks. The metric not yours. http://clck.it/aGcIbz #PPC #
• RT @avinashkaushik: U want to be an Analysis Ninja right? Here: 5 Actionable Tips To Kick Web Data Analysis Up A Notch: http://zqi.me/watips #
• @lyena AVG blcked which page? in reply to lyena #
• RT @WordStream: Facebook Flops; Google Drops http://bit.ly/ceb7PQ via @waworld #
• Microsoft Advertising Connects The Screens http://om.ly/pPSB #
• 12 types of social media experts – in-http://om.ly/pPTD #
• Quick! Win the World’s Best #PPC Training + an Autographed Copy of My Book http://om.ly/pPZr #
• @willemknibbe "thunked" is soooo the right word… in reply to willemknibbe #
• Behavioral Economics Helping Marketers Better Understand Consumers http://om.ly/pPdT #
• #PPC Questions? LIVE @PPCRockstars today at 4pm ET/ 1pm PT. Twitter @Szetela or Join me in Chat.Listen/Chat here http://ow.ly/2gozv #
• @TunneyK great! And you're welcome. My second book has a long chapter on ad writing and design, too: http://ppc1hour.com in reply to TunneyK #
• Study: iPhone Has Active, Affluent Users http://om.ly/pPps #
• RT @akomack: Just published "So What If They Are Already Your Customer? They Still Found You Via Search!", http://ow.ly/2gLCf #ppc Thoughts? #
• Hot! Win the World’s Best #PPC Training + an Autographed Copy of My Book http://om.ly/pPZr #
• Amazon Hit $1 Billion In M-Commerce In Last Year http://om.ly/pQHe #
• RT @tim_ash: Free Conversion Leaders Summit Webinar – Tuesday 9am PT – https://www1.gotomeeting.com/register/826087353 #
• Poll: Whose writings / comments assist you the most with your SEO work? (Is YOUR name on the list?) http://om.ly/pQQK #
• RT: @webmasterradio PPC Questions? LIVE @PPCRockstars in 30 mins.Twitter @Szetela or Join him in Chat. Listen/Chat here http://ow.ly/2gozv #
• RT @matt_mcgowan: Real-time Bidding #RTB the SEM perspective http://bit.ly/dcoJG0 #
• #PPC Rockstars starting in 13 minutes – Tweet me your questions or join the chat room: Morgan #
• @KeriMorgret cool – will miss u in the chat room – any questions to stump me? in reply to KeriMorgret #
• Google Invests in Trada: Should #PPC Agencies and Consultants Be Worried? http://om.ly/pQcL #
• RT @andybeal: RT @toprank 64 Plus Books on Social Media and Search Engine Marketing http://bit.ly/dmAYj6 #
• RT @melaniemitchell: The Forefront of SEM and Display Integration http://bit.ly/cGRTYO #
• RT @Trada: @Szetela @carterhostelley @rodnitzky We don't think so. Read our CEO's blog post to find out why. http://bit.ly/9sudra #
• 5 fantastic ad campaigns where digital came first http://om.ly/pQlq #
• RT @mediatwo: Who says ad networks are dead? NBC released new ad network for its 21 web properties: http://nyti.ms/coLeeX #
• RT @JeffreyGroks: Periodic Table of Marketing Elements http://bit.ly/aIso9s (via Blinds.com) #
• Win the World’s Best #PPC Training + an Autographed Copy of My Book http://om.ly/pPZr #
• @akomack yw – well-deserved! in reply to akomack #
• YES! RT @aimclear: #PPC automation "While you’re adjusting bids manually, competitors are testing creative ad copy" http://bit.ly/9406lk #
• RT @ClickZ: Why LinkedIn's Advertising Business Is Booming http://bit.ly/dax5d3 #
• RT @GuyKawasaki: 12 new technologies in the 1980s http://tinyurl.com/25duc8c #
• @atlnav indeed. in reply to atlnav #
• 5 reasons to use Facebook adverts instead of Google #Adwords http://om.ly/pTwe #
• @atlnav I'm well, grrrl! in reply to atlnav #
• RT @motokohunt: RT @serkantoto: Just wrote this: @TechCrunch Yahoo Japan To Use Google Search (Not Bing) In The Future http://tcrn.ch/c1zpYh #
• RT @clickequations: 21 Secrets of #PPC – The Wrap Up Post Now Live – http://clck.it/cnL What did we miss or get wrong? #
• 6 Key Metrics for a Social Media Measurement Dashboard http://om.ly/pUIR #
• Win the World’s Best PPC Training + an Autographed Copy of My Book http://om.ly/pUMt #
• Twitter Disconnect Between Marketers And Consumers http://om.ly/pUXd #
• RT @digitalalex: RT @clickequations: TODAY: Our free keyword research webinar. Register now: http://bit.ly/aCKyRW #
• Google Mobile Apps Ads Earns 5X More But iAds 5X More Valuable http://om.ly/pUYJ #
• RT @clickequations: FIXED: 21 Secrets of #PPC – The Wrap Up Post Now Live http://clck.it/cJoUtg What did we miss or get wrong? #
• Is Search Killing Your Creative? http://om.ly/pUno #

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• RT @guykawasaki: Get the scoop on #PPC marketing http://om.ly/oudk #
• @daechon thanks! in reply to daechon #
• @ginafrombrazil The Old Spice Guy Has a Dirty Secret: Sales Are Down http://bit.ly/anKoAc in reply to ginafrombrazil #
• Does iAd open more targeted options? http://om.ly/pOUX #
• @ckollm thanks! in reply to ckollm #
• Watch my tweets today: giving away a free $3500 #PPC intensive training course: http://bit.ly/agM3rR #
• RT @Mel66: RT @WebmasterRadio: PPC Q & A LIVE @PPCRockstars at 4pm ET/ 1pm PT. Join @Szetela in chat w/questions. http://ow.ly/2govW #
• RT @sewatch: AOL Launches Political Ad Platform, Seeks Top Music Ops Hire http://bit.ly/buRZwo #
• Brands Finally Improving Home Pages http://om.ly/pOdo #
• RT @WordStream: Optimization Testing 101: Part 1 – Introduction to A/B and MVT http://bit.ly/b94k7Y via @Roxyyo #
• Calculating the cost of social media http://om.ly/pOlm #
• 11 Paid Search Rules You Should ALWAYS Follow http://om.ly/pOtl #PPC #
• Today on #PPC Rockstars: ask me ANYTHING. Really. http://bit.ly/cfMEhr #

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Objectively speaking, Market Motive’s Master Certification Course is the world’s best training for aspiring PPC professionals. I lead the class through all of the fundamentals, mid-level skills and expert secrets over the course of a very busy six weeks. Students learn from videos and then tackle assignments that I grade. During weekly “office hours” I answer any and all student questions, whether on the previous week’s lessons or the latest developments that Google introduces at a dizzying pace.

Students who pass the rigorous final exam earn certification that is becoing the standard-bearer that helps students get top jobs and fat salaries.

The next semester begins on July 30. Between now and then, enter to win your seat in the class – free of charge. That’s $3,500 less than the other students will be paying. And the winner gets their very own autographed copy of my hot-off-the-press book, PPC SEM an Hour a Day.

To enter, just send an email to mm@clixmarketing.com, subject line IWMMMPPCC (I Want My Market Motive PPC Certification), with a sentence describing why you NEED the training.

The winner will be selected and announced on July 29.

We’re doing a live PPC Rockstars show today at 4 PM EDT. I will answer any question – ask about your burning PPC issue or choose one of these hot topics:

Quality Score fact and fiction

AdWords Remarketing

AdWords Ad Extensions

Automated Bid management

Facebook Avertising

LinkedIn Advertising

The Yahoo/Microsoft Alliance

Rickrolling

Tune in at 4 PM EDT. Join us in the Webmasterradio chat room or send me questions before or during the broadcast via Twitter. Query Me!

• RT @faabo_seo: faabo.com – PPC Tips – Video With David Szetela http://sns.ly/4Ep49 #
• My first tweet from my new iPad! #
• @lyena amen to that! in reply to lyena #
• @DavidWells better than TweetDeck? in reply to DavidWells #
• @AirDisa I'm a PPC guy – what's "crawling websites?" in reply to AirDisa #
• @mcday busted. in reply to mcday #
• @selenavidya indeedy in reply to selenavidya #
• @AirDisa col! in reply to AirDisa #
• @AirDisa *cool!! in reply to AirDisa #
• RT @bgtheory: RT @seo_ppc_pro: Google Makes it Easier to Track Mobile #AdWords Clicks: http://bit.ly/d8jrFq #
• Who's the most influential #PPC authority? http://bit.ly/9zkPEW #
• @SEOAware wow – thanks! Link? in reply to SEOAware #
• @NC_SEO gracias! in reply to NC_SEO #
• What are the best sites for iPad app reviews/news? #
• RT @PPCPROZ: Adwords moves Ad Extensions to its own Tab… Nice move. #
• RT @Szetela: What are the best sites for iPad app reviews/news? #

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• I'm at San Diego Airport (, ). http://4sq.com/aezCBz #
• Who's the most influential #PPC authority? http://bit.ly/9zkPEW #
• @steveplunkett vote early; vote often; take two – they're small in reply to steveplunkett #
• @netmeg LOL – GRAVE omission. in reply to netmeg #
• @Mel66 another grave omission. Throw out all the results! in reply to Mel66 #
• @steveplunkett there MUST be a more accurate word than "angels" – I vote "goddesses." in reply to steveplunkett #
• I'm at Dallas Ft. Worth International Airport (N Airfield Dr, , Northeast Tarrant). http://4sq.com/c6i1Yd #
• @netmeg mount a write-in campaign! in reply to netmeg #
• @sporkmarketing <blush> in reply to sporkmarketing #
• RT @digitalalex: Honored to make the list: Whose Writings assist you the most with your Paid Search Marketing? http://bit.ly/cW5p6r #
• RT @John_A_Lee: Claim Your SERP Real Estate With Google's Product Extension Ads http://bit.ly/9qBLkl (via @sewatch and me!) #PPC #AdWords #
• I'm at Louisville Airport SDF (, ) w/ 2 others. http://4sq.com/9I2hKb #
• The Vuhlle! #
• RT @andrew_goodman: Whose Writings / Comments assist you the most with your Paid Search Marketing work? http://bit.ly/cW5p6r #

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• RT @steveplunkett: IBM focuses on developing tools for marketers http://sbne.ws/r/5cse #
• RT @iphonemart: #Mac Apple shows continued interest in an ad-supported operating system http://bit.ly/a9yxMG #
• LOL!! RT @PeterGould83: @Szetela Hi David, do you know the poem 'The Raven?'. Colleague has made a PPC version. http://bit.ly/d7Dq2q #
• HOT!! Skype Launches New Pay-Per-Call System for Advertisers http://om.ly/ovar #
• Why SMS matters in the App Age http://om.ly/ovdl #
• @rodnitzky agreed! in reply to rodnitzky #
• 5 ways your Twitter strategy can be better http://om.ly/ovlt #
• mona elesseily #
• Free webinar: Measuring Advertising Campaigns Online http://om.ly/ovod #
• Yahoo! Search Marketing Blog » Ad News and Views from Around the Web http://om.ly/ovvf #
• Five Things 'Jersey Shore' Taught My Agency About Social Media http://om.ly/ovzR #
• Webinar: How mobile text alerts and location affect consumer retail behavior http://om.ly/owEF #
• @heidimiller agreed – great example of headline-writing! in reply to heidimiller #
• Free webinar: #AdWords Remarketing http://om.ly/owGm #
• RT @mashable: YouTube Looks to Compete in Music Discovery – http://ow.ly/2f9Wu #
• RT @heatherlloyd: Successfully choose the right keyphrases across the buy cycle. Learn more: http://dld.bz/KDD #seo #copywritingcourse #
• Web Users Demand Control over Ad Targeting http://om.ly/owJa #
• RT @jenny2229: Listen to @WebmasterRadio #BlueGlassLA Recap http://ow.ly/2eILY by @SEMSynergy #
• Is there a clear leader in the mobile search space? http://om.ly/owQl #
• @googleandblog hell yeah! in reply to googleandblog #
• What’s New With Bing & Yahoo Search Alliance http://om.ly/owXU #
• getting a little excited: my iPad has moved from Shenzhen to Hong Kong on its way to my hands… #
• The A-Z of conversion rate optimisation #cro http://om.ly/owec #
• Apple addresses Congressional concerns over GPS' use for iAd http://om.ly/owhR #
• Optimizing Yourself For The Yahoo! Microsoft Search Alliance http://om.ly/owjr #
• Headaches Ahead for Yahoo #PPC Advertisers? http://om.ly/owqc #
• Cars May Not Be Flying Off Lots, But Auto Ad Volume Is Higher Than Ever http://om.ly/owyo #
• @adamzarlengo ditto – hope we get to meet next conference. And hope the Secrets work for you! in reply to adamzarlengo #
• @John_A_Lee it was a gift from a grateful biz partner. Really! in reply to John_A_Lee #
• Are Your Competitors Purposely Bidding On Your Brand? http://om.ly/oxDu #
• LMFAO! RT @googleandblog: @Szetela so your iPad was made at the infamous FoxConn in Shenzhen depicted here http://youtu.be/Tn-YesqzvNk #
• RT @JoannaLord: My Latest Post: #BlueGlassLA Goes Full Circle & Drops Knowledge http://bit.ly/bVopld #
• Google Promotes Online Advertising "Tags" With Free Trial http://om.ly/oxGC #
• Bullseye! Hitting the right Demographic in Your Digital Marketing Campaign – SMN Webcast, Tuesday July 27 http://om.ly/oxIN #
• RT @TheGrok: RT @compete: Definitely check out FREE tool mentioned by Bryan Eisenberg during his webcast http://ow.ly/2fbJd #
• Ad Nets Not Doing Enough To Stop Fake Ad Sales And Malware http://om.ly/oxNG #
• Report: Click Fraud Rate Up To 18.6 Percent http://om.ly/oxRA #
• @Amy_Garden ditto – it was wicked pissah excellent! in reply to Amy_Garden #
• Yahoo Strikes Ad, Content Deal With Gannett http://om.ly/oxYv #
• RT @clickequations: Secret Truth #21 – All Keywords Are Not Created Equal. New Blog Post: http://clck.it/bjlPQJ #
• 3 Faulty Assumptions To Avoid Making With Analytics Data http://om.ly/oxdj #
• RT @matt_mcgowan: Why Internet Marketers Should Support Android | Search Engine Journal http://bit.ly/9CA5L4 #
• Humour: ‘Raven’ About Quality Scores http://om.ly/oxgA #
• IBM Working On Analytics Suite For Advertisers http://om.ly/oxkL #
• Are We Entering Social Advertising's Creative Golden Age? http://om.ly/oxoG #
• How To Improve Your Conversion Rates With #AdWords Ad Sitelinks http://om.ly/oxsz #
• 5 Takeaways from Internet Marketing and Business Conference BlueGlass LA http://om.ly/oxvv #
• Social Media ROI Isn't Always $imple http://om.ly/oxyT #
• Increase Conversion: The Key Principles of Making a Killer Landing Page http://om.ly/oyBb #
• Online Ad Spend Resumes Rapid Growth http://om.ly/oyEO #
• 34% of shoppers prefer to buy online: report http://om.ly/oyLE #
• 3 Twitter Tools to Benefit from BlueGlass LA (Even Though You Couldn’t Go) http://om.ly/oyNL #
• I'm at Crab Catcher (1268 Prospect, La Jolla). http://4sq.com/ccJBgb #
• Sea lions at dusk http://tweetphoto.com/34302179 http://bit.ly/2wWWmQ #
• @kmaq80 right!! in reply to kmaq80 #
• @googleandblog sadly, departing in 11 hours in reply to googleandblog #
• @googleandblog nope – on our way to the airport now in reply to googleandblog #
• @kmaq80 you nailed it! in reply to kmaq80 #

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• RT @clickequations: Free webinar about competitive intelligence & search query mining for keyword research – http://bit.ly/aCKyRW #
• RT @digitalalex: The official guide to advertising on Google Images: http://bit.ly/bFWQhG #ppc #
• RT @mashable: It’s Official: Facebook Passes 500 Million Users – http://bit.ly/bhEAm4 #
• @aimclear I've shopped in that shop! Ask Marc about my smelly cheese story – almost got busted at the airport. in reply to aimclear #
• RT @andrew_goodman: RT @tweetmeme If You’re a Linchpin, You Have Nothing to Fear from Trada http://bit.ly/9b4ESO [New on Traffick] #
• @ianwdavidson thanks! You can download a free copy from http://clixmarketing.com/CustomersNow in reply to ianwdavidson #
• RT @Frozen2Late: Sweet Recap – RT @brianchappell: Here is my recap of the #BlueglassLA event: http://bit.ly/aDSnSx #
• @haizman yes – I'm VERY relieved! in reply to haizman #
• RT @John_A_Lee: RT @WordStream: New Post: Building a PPC Campaign: Workflow & Mistakes to Avoid http://wordstream.com/node/1350 #
• RT @bgtheory: RT @sengineland Conversion Optimization Touch Points: Turning Errors Into Opportunities, Part 1 http://selnd.com/bKJOGf #
• Facebook losing key demographic of 18-35 year-olds? http://om.ly/ovKc #

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