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	<title>cloudadvisory.com</title>
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	<description>Cloud Advisory</description>
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		<title>SaaS vendors – 6 tips for effective on-line demos and videos</title>
		<description><![CDATA[As a vendor-independent consultant, I spend a lot of time on SaaS websites to try and understand: What is the product offering (ie what business problems does it solve and what benefits can it bring)? How does it work conceptually (ie exec/business overview)? How does it work practically (ie practitioner/user demo)? The first two questions [...]]]></description>
		<link>http://cloudadvisory.com/blog/2012/05/07/saas-vendors-6-tips-for-effective-on-line-demos-and-videos/</link>
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		<title>SaaS vs the 800 lb legacy gorilla.</title>
		<description><![CDATA[We all know the sales pitch for SaaS cloud computing – zero capex, predictable pay-as-you-go opex, robust apps with regular &#8220;all aboard&#8221; releases, short project cycles and quick time-to-value measured in weeks rather than months or years. And even with concerns about SaaS security, performance and integration with other applications, 2011 SaaS revenue growth was [...]]]></description>
		<link>http://cloudadvisory.com/blog/2012/03/02/saas-vs-the-800-lb-legacy-gorilla/</link>
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		<title>Patriot Act vs EU data privacy – are MLATs the answer?</title>
		<description><![CDATA[The subject of the Patriot Act vs EU data privacy has once again made headlines. CIO.com has just published “The Patriot Act and Your Data: Should You Ask Cloud Providers About Protection?” But, unlike other articles to date, this one opens up new ground by reminding us that even without the Patriot Act, US Law [...]]]></description>
		<link>http://cloudadvisory.com/blog/2012/01/23/patriot-act-vs-eu-data-privacy-are-mlats-the-answer/</link>
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		<title>Reducing SaaS customer churn – Part III (Levers for reducing churn)</title>
		<description><![CDATA[In the second article of this three-part post, “Reducing SaaS customer churn – Part II (Metrics and reasons for churn)”, we looked at the various ways in which you can measure churn, what current churn rates are like, and the main reasons that drive customers to not renew their subscriptions. In this third and final [...]]]></description>
		<link>http://cloudadvisory.com/blog/2012/01/12/reducing-saas-customer-churn-part-iii-levers-for-reducing-churn/</link>
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		<title>Reducing SaaS customer churn – Part II (Metrics and reasons for churn)</title>
		<description><![CDATA[In the first article of this three-part post, “Reducing SaaS customer churn – Part I (The problem)”, we looked at why customer churn – and its related metrics, customer acquisition costs (CAC), monthly recurring revenue (MRR) and customer life-time value (LTV) – are so critical to SaaS business success. We also saw how churn can [...]]]></description>
		<link>http://cloudadvisory.com/blog/2012/01/04/reducing-saas-customer-churn-part-ii-metrics-and-reasons-for-churn/</link>
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		<title>Reducing SaaS customer churn – Part I (The problem)</title>
		<description><![CDATA[In a previous life, I used to work in CRM at a B-to-B telco which sold voice and data services to multiple market segments, from SMBs to global accounts. The main business metrics were customer acquisition costs (CAC), monthly recurring revenue (MRR), customer life-time value (LTV) and customer churn (which measures the attrition rate of [...]]]></description>
		<link>http://cloudadvisory.com/blog/2011/12/30/reducing-saas-customer-churn-part-i-the-problem/</link>
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		<title>Top posts for 2011: Capex vs Opex; Cloud Financial Officer; Patriot Act and EU Data Privacy</title>
		<description><![CDATA[The top three posts in 2011 across my Cloud Advisory and IT Project Financials blogs were: 1. Capitalizing software development costs &#8211; waterfall, agile and cloud (June 2011) 2. CFO &#8211; Cloud Financial Officer (October 2011) 3. The Patriot Act and EU Data Privacy &#8211; threats and opportunities (December 2011)]]></description>
		<link>http://cloudadvisory.com/blog/2011/12/29/top-posts-for-2011-capex-vs-opex-cloud-financial-officer-patriot-act-and-eu-data-privacy/</link>
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		<title>Upcoming EU data protection laws – a summary for non-specialists</title>
		<description><![CDATA[The revised EU data protection laws, which were first leaked to the press in early December 2011, will be submitted to the European Parliament for ratification around the end of January 2012. There has been extensive coverage of this over the past month of December. Unfortunately, most of it makes for pretty heavy reading, which [...]]]></description>
		<link>http://cloudadvisory.com/blog/2011/12/22/upcoming-eu-data-protection-laws-%e2%80%93-a-summary-for-non-specialists/</link>
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		<title>Cloud computing – it’s not about the cost savings</title>
		<description><![CDATA[Financial ROI has always been the most politically-correct driver for the funding of IT-enabled business initiatives, even though actually being able to demonstrate this after the fact has always proved next to impossible (bar the obvious exceptions that confirm the rule). As author Harwell Thrasher mentions in my article on the subject, ROI &#8211; RIP?, [...]]]></description>
		<link>http://cloudadvisory.com/blog/2011/12/12/cloud-computing-its-not-about-the-cost-savings/</link>
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		<title>The Patriot Act and EU data privacy – threats and opportunities</title>
		<description><![CDATA[Questions on where data is located and adherence to data privacy regulations usually figure prominently in any cloud vendor due diligence checklist, eg in this  Checklist for using a Software as a Service (SaaS) vendor (last question), or in this Cloud Security Checklist (question 2) or in my own SaaS project self-assessment (Questions 8 and [...]]]></description>
		<link>http://cloudadvisory.com/blog/2011/12/09/the-patriot-act-and-eu-data-privacy-%e2%80%93-threats-and-opportunities/</link>
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