Fab CEO Jason Goldberg has reported a record breaking 2012 Cyber Monday with $1.3 million in sales, up from $350K same day last year, and over 1/3 of these sales were via Fab’s mobile app.

“We saw record logins and purchases on iPad particularly,” said Goldberg. “For the first time, iPad and iPhone sales were almost equal. Previously we had been seeing more like 60% iPhone & 40% iPad.”

Social media also played a large role, with 20% of sales being traced back to social platforms.

• 65% of all social traffic came from Facebook
• 20% from Pinterest
• 5% from Twitter

Mobile devices are changing the way people shop, and not just in making their holiday purchases. A recent CMO Council report showed that more than 60% of guest at Four Season Hotel & Resorts check into the hotels using their iPad compared to zero three years ago. The Four Seasons LA even has an iPad in the room for guests.

Smartphones, and the mobile apps that power them, are  moving into every aspect of our lives. Mobile app sales are on the rise, and if your company does not have a native mobile application you are losing revenue. This is not a trend, but a shift in how consumers get information and make a purchase.

Do you have a mobile strategy for your company, and how many mobile app sales are you missing out on?

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“We will be working with Microsoft on multiple fronts” said Mimvi founder Kasian Franks. Some people might be wondering why the Microsoft relationship is so important in a mobile world currently dominated by iOS and Android. Franks addressed this in a post conference interview with Seeking Alpha’s Daniel Todd, that the release of Windows 8, Mimvi’s discovery engine will ultimately allow users to search for, and run, mobile apps on the 400 million or so PCs running Windows out there.

Here is the video replay of the full Mimvi press conference from the NASDAQ MarketSite

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Mobile App Privacy Policy

The California Attorney General, Kamala D. Harris (D), has started to notify mobile app developers that are not in compliance with the California Online Privacy Protection Act of 2003 (CalOPPA). A letter was sent out stating that the mobile app developers have “30 days to conspicuously post a privacy policy within their app that informs users of what personally identifiable information about them is being collected and what will be done with that private information,” or face a $2500 fine for EVERY non-compliant mobile app that gets downloaded.

I also want to clarify that mobile apps do not need to be developed, or hosted on a web server, in California to be under the scope of the CalOPPA law. If the app is accessible to California residents, the mobile app must be in compliance and have a mobile app privacy policy that is easy for the user to find.

Kamala Harris even commented on United Airlines App via Twitter back in mid October. She stated it was a fabulous app, but then asked where the privacy policy was?

If you are a mobile app developer, or a company working with one, please make sure that your mobile apps are in compliance with the California Online Privacy Act.  I can not stress how important this is in order to protect your clients, users, and company from possible fines and embarrassment by simply having an easy to find mobile app privacy policy in place.

I highly recommend that you make a habit of watching what California is doing as they lead the way in working hard to protect online consumer privacy.

Sources: LA Times

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What can high risk mobile apps do?

• 81% steal your phone number to sell to advertisers
• 67% push unwanted ads and notifications that clutter your phone
• 43% capture your device ID to potentially hack your phone
• 37% place unwanted icons on your phone trying to trick you into downloading unwanted apps

 
With global malware and viruses on the rise by 580% in 2012, you need to make sure to always read and consider the permissions you grant mobile apps.

I also recommend that you download an Antivirus and mobile security app like TrustGo, Webroot, Lookout, or Sophos to protect against high risk mobile apps. They can add a layer of security by scanning your phone and SD card to find and remove the malicious content.

Check out this great infographic by TrustGo that shares some great facts about high risk mobile apps and how you can protect yourself from data and privacy attacks.

The post What Can High Risk Mobile Apps Do? (Infographic) appeared first on Coffee with Harrison.

Halloween Mobile App Search Android

Scare Prank (Free) – It looks like a game, but it’s actually a prank that will scare the boo out of your victim. My kids jumped out of their seats and screamed. Pure ghoulish fun!

Bubble Blast Halloween (Free) – This is a great puzzle game by Magma Mobile where your goal is to burst Halloween characters to trigger a chain reaction to eliminate them. The mobile app currently has earned a solid 4.6 user rating.

Spooky Hangman (Free) – This is a very realistic hangman game by Apostek Software. It has multi modes and creepy sounds like thunder, a church bell, and more that ads to the mobile spook factor.

Scary Ringtones (Free) – This spooky ringtone app by Aura Ringtones has over 59 ghostly tones for some fantastic Halloween fun. Everything from bells to screams are included.

UHF Horror Movies ($0.99) – Turn your phone or tablet into a Horror movie festival with this great app by 3DCGFX Comics Company. There are a total of 130 classics including Night of the Living Dead, Little Shop of Horrors, and Atomic Man!

These are just a few of the great finds I uncovered during my mobile app search. What are some of your favorite Halloween Android apps for 2012?

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