Cold Calling the Internet

Room is starting to fill up for my presentation tonight…...

Tue, 01 May 2012 17:48:34 -0400

Room is starting to fill up for my presentation tonight… primarily focused on using LinkedIn for Business Development. (Taken with Instagram at 18 Corporate Woods Blvd)

Goldilocks SEO Infographic

Tue, 01 May 2012 14:55:55 -0400

SEO Infographic by SEO Book

Insurance Agency Online Battle Plan… Prepare for Content...

Thu, 26 Apr 2012 18:15:47 -0400

Insurance Agency Online Battle Plan… Prepare for Content Warfare! (Taken with instagram)

This is a Doodle that happened as a result of Google+ Hangout...

Mon, 23 Apr 2012 10:03:40 -0400

This is a Doodle that happened as a result of Google+ Hangout Mastermind session I was having with Jason Cass, Carrie Reynolds, Rick Morgan and Brent Kelly.

We’re able to chat about Insurance Marketing in real-time and the conversation is even more powerful because we can see each other.

If you’re NOT on Google+ you NEED to be… Connect with me Google+.

I know there are still a lot of questions about Google+ and it’s adoption has not been widespread so far… Trust me, that doesn’t matter.

Google+ is going to become a very powerful tool… Soon.

Don’t wait.

Read my eBook The 10 Social Tools available on Amazon to learn 12 social tools (there are two sneaky bonus tools in there) that will help you succeed in social media…

You don’t have to read it but I think it help…

Never miss a new post… Subscribe to Cold Calling the Internet by Email

SPEAK YOUR MIND: How are you using Google+?

What If Social Media Was Easy?

Thu, 19 Apr 2012 11:56:45 -0400

What would we do if social media was easy?

Do you think that would make marketing Online more effective?

What if I told you social media is easy? Would you believe me?

The truth is social media is easy… yet no one believes me (or very few do anyway). But there in lies the opportunity.

Social media is easy because all social media is about is being present. Like a Chamber or Networking Event… Just show up, talk to a couple people, ask questions, give feedback, share stories and experiences then whip out the pictures of your dog and BOOM you’ve got a new friend.

Doesn’t that seem really easy? That’s all social media is…

But sssshhhhhh… Don’t tell anyone. All you competitors think it’s this really complex scary thing.

Which is awesome for YOU!

Thank You and Good Luck,

Ryan H.

Read my eBook The 10 Social Tools available on Amazon to learn 12 social tools (there are two sneaky bonus tools in there) that will help you succeed in social media…

You don’t have to read it but I think it help…

Never miss a new post… Subscribe to Cold Calling the Internet by Email

SPEAK YOUR MIND: How do you make friends Online?

A Week of Social Networking Ideas for Insurance Marketers

Wed, 18 Apr 2012 12:58:09 -0400

A Week of Social Networking Ideas for Insurance Marketers:

Three fantastic tips on ways Insurance Agents can grow their social presence from Rick Morgan, Aartrijk’s senior vice president. Connect with Rick on Google+.

Thank you and Good luck.

Read my eBook The 10 Social Tools available on Amazon to learn 12 social tools (there are two sneaky bonus tools in there) that will help you succeed in social media…

You don’t have to read it but I think it help…

Never miss a new post… Subscribe to Cold Calling the Internet by Email

SPEAK YOUR MIND: What tips would you add to Rick’s list?

Build Brand With Blogs

Wed, 18 Apr 2012 12:16:00 -0400

Build Brand With Blogs:

This is a fantastic article by Paul Morrissette, President of Chubb Insurance Solutions Agency. Connect with Paul on Google+.

Thank you and Good Luck

Ryan H.

Read my eBook The 10 Social Tools available on Amazon to learn 12 social tools (there are two sneaky bonus tools in there) that will help you succeed in social media…

You don’t have to read it but I think it help…

Never miss a new post… Subscribe to Cold Calling the Internet by Email

SPEAK YOUR MIND: How you build your Brand Online?

I just got this in the mail today… Very proud.

Tue, 17 Apr 2012 18:57:22 -0400

I just got this in the mail today… Very proud.

Making Clients Stick - NY Young Agent Webinar Series

Tue, 17 Apr 2012 11:14:29 -0400

This is going to be GREAT Webinar for Agency people looking for some ideas on how to retain clients.

This is the first Webinar produced by the New York Young Agents and I will be hosting. My guest will be Amy Bryan of Bryan Insurance who is fantastic. I really hope that you’ll take a some time out of your day to learn with NYYIP.

See the Registration Link Below…

NY-YIP Presents

MAKING CLIENTS STICK!

A Webinar

The Top 10 things you can do to retain clients and profit in today’s insurance market!

When: April 26, 2012 2:00—3:00pm

How Much? Members: FREE! Nonmembers: $10

CLICK HERE TO REGISTER for this exciting presentation.

Registrants will be sent a link to access the Webinar.

Your Agency Has a Story... Tell It

Tue, 17 Apr 2012 10:01:04 -0400

Don’t get caught up in Corporate… Don’t get caught up in grammar or sentence structure or proper formatting of posts.

Yes… You need to do those things.

But first and foremost you need to tell your story. What is the deal with your Agency?

How did it get formed? Who are the people? Why are you in the Building your in? Where did the name come from? What are the weird little internal cultural idiosyncrasies that you find amusing? Why is there always a dog in your office? What’s with the big fish having in the lobby?

These are the type of stupid silly stories that build relationship. These stories humanize your Agency and your Brand.

These stories are important.

TELL THEM!

Read my eBook The 10 Social Tools available on Amazon to learn 12 social tools (there are two sneaky bonus tools in there) that will help you succeed in social media…

You don’t have to read it but I think it help…

Never miss a new post… Subscribe to Cold Calling the Internet by Email

SPEAK YOUR MIND: What is your Agency’s Story and how do you tell it?

Remove the Barriers to Online Relationship Building

Fri, 13 Apr 2012 12:01:23 -0400

A question I receive quite often is, “How Do I Build Relationships Online?”

Which is a great question…

With a very simple answer… Remove the Barriers to Relationship Building

Simple… Not easy.

So what are the barriers to relationship building?

Boring Corporate Copywriting
Sell-First Message
Only Business Talk
No Personal Branding
Text Heavy Website
No Social Media Presence
No Blog
No Newsletter
No Comments on Blog
No Offline Encouragement of Online Presence

These are just 10 of the Barriers to Relationship Building…

If I really put my mind to it I could probably come up with 20 more. But I hope you get the point. If people aren’t building relationships with you Online make sure you’re doing everything you can to remove the barriers stopping them.

Thank you and Good luck.

Read my eBook The 10 Social Tools available on Amazon to learn 12 social tools (there are two sneaky bonus tools in there) that will help you succeed in social media…

You don’t have to read it but I think it help…

Never miss a new post… Subscribe to Cold Calling the Internet by Email

SPEAK YOUR MIND: What Barriers are Preventing You From Building Relationships Online?

The Pro Running Back’s Guide to Insurance Agency Marketing

Wed, 11 Apr 2012 11:53:58 -0400

The Pro Running Back’s Guide to Insurance Agency Marketing:

ProjectCAP is a BIG deal coming down the pipe for Big “I” National…

I’d highly consider ProjectCAP as part of your Online strategy moving forward.

Good luck and Get going…

Read my eBook The 10 Social Tools available on Amazon to learn 12 social tools (there are two sneaky bonus tools in there) that will help you succeed in social media…

You don’t have to read it but I think it help…

Never miss a new post… Subscribe to Cold Calling the Internet by Email

SPEAK YOUR MIND: What are your thoughts on ProjectCAP?

How to Market Insurance Online Without Getting Lost in A Social Media Sea

Tue, 10 Apr 2012 12:01:49 -0400

Here is secret to NOT getting overwhelmed by the onslaught of Social Media…

Don’t Take Yourself So Serious

That’s the trick.

That’s the Million Dollar Answer to the sixty four thousand dollar question…

Social Media is NOT a new way doing business it’s a new way of communicating. Social Media a powerful new method for reaching an audience in minutes that would have taken you a lifetime to reach only ten years ago.

But every blog post isn’t life or death.

The future of your insurance agency doesn’t rest on whether or not your Facebook pictures are in HD.

If your grammer isn’t perfect… Don’t sweat it. Don’t make it a habit, but don’t sweat it.

We’re just communicating. Be you… Have fun… Market your business… Become rich and famous…

Or just grow your business.

But don’t get caught up in being perfect or the Social Media Tidal Wave will wash you out…

Read my eBook The 10 Social Tools available on Amazon to learn 12 social tools (there are two sneaky bonus tools in there) that will help you succeed in social media…

You don’t have to read it but I think it help…

Never miss a new post… Subscribe to Cold Calling the Internet by Email

SPEAK YOUR MIND: What fun things does your Agency do Online?

It's easier to go faster now than it is to go faster later

Tue, 10 Apr 2012 10:14:06 -0400

It's easier to go faster now than it is to go faster later:

Don’t sit on the fence.

Don’t wait.

Don’t procrastinate.

Everyday that you aren’t Online, marketing your insurance agency is another day you fall behind your competitors…

Get going and Good luck!

Never miss a new post… Subscribe to Cold Calling the Internet by Email

Take Action Today...

Mon, 09 Apr 2012 12:00:49 -0400

Waiting to find out if Blogging and Social Media marketing are something you want to do is not an option… Not unless you want to be left with the scrapes early adopters leave behind…

…Agencies are taking blogging and social media head on and their succeeding.

I want you to be part of the Revolution (More on this term to come… get excited)!

Take Action Today… Do something… Publish something… Now!

Never miss a new post… Subscribe to Cold Calling the Internet by Email

Don't Forget Social Media

Mon, 09 Apr 2012 10:01:09 -0400

I know what your saying right now…

“Ryan… How the heck could we forget about Social Media it’s all anyone talks about these days…”

True.

Social media is a very buzzy topic right now… Maybe I should have titled this DON’T FORGET WHY SOCIAL MEDIA.

Meaning don’t forget WHY you’re using social media. You’re not just posting on Facebook to do it. There is a purpose behind every post. You’re building relationships and establishing new connections… You’re reaching people you would never have been able to reach.

And I don’t mean people throughout the world I mean you’re reaching people in your Community you would have never been able to reach.

Need Help with Social Media?

Read my eBook The 10 Social Tools available on Amazon to learn 12 social tools (there are two sneaky bonus tools in there) that will help you succeed in social media…

You don’t have to read it but I think it help…

And if you have questions let me know!

Never miss a new post… Subscribe to Cold Calling the Internet by Email

"Internet Success Is a Blog Post Away…"

Sat, 07 Apr 2012 11:55:22 -0400

“Internet Success Is a Blog Post Away…”

- What have you done Today to expand you’re Online brand.

Be the Insurance Social Revolution.

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Powerful vs Optimized Blog Posts

Fri, 06 Apr 2012 10:30:56 -0400

More and more social media gurus are discussing SEO or Search Engine Optimization. For those unfamiliar with SEO, this is concept behind setting your website and blog posts up in a way that encourages Google Traffic.

So it would seem that SEO should be the focus right?

Who doesn’t want more Google Traffic?

The problem with an over-optimized website or blog post is that a keyword heavy message doesn’t always make for a powerful message.

So you’re getting people to your website because of all the keywords you have stuffed into your blog posts… But are people attracted to your message and taking the important actions that ultimately lead to becoming customers?

That’s why LONG-TAIL KEYWORDS are so important! You get great keyword juice but still maintain the powerful message…

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mistress-of-disaster: It’s time to “Put it Down” Drivers simply...

Thu, 05 Apr 2012 12:20:09 -0400

mistress-of-disaster:

It’s time to “Put it Down”

Drivers simply can’t do two things at once. Period.

Mistress of Disaster: One call can change everything

A great message from a fantastic insurance professional… Melissa Richardson

"The Way We Always Communicated Does NOT Have to Be the Way We Always Communicate…"

Thu, 05 Apr 2012 09:58:00 -0400

“The Way We Always Communicated Does NOT Have to Be the Way We Always Communicate…”

- …social media is not a different way of doing business it’s a different way of communicating.

Never miss a new post… Subscribe to Cold Calling the Internet by Email

Cold Calling the Internet

Room is starting to fill up for my presentation tonight…...

Goldilocks SEO Infographic

Insurance Agency Online Battle Plan… Prepare for Content...

This is a Doodle that happened as a result of Google+ Hangout...

What If Social Media Was Easy?

A Week of Social Networking Ideas for Insurance Marketers

Build Brand With Blogs

I just got this in the mail today… Very proud.

Making Clients Stick - NY Young Agent Webinar Series

Your Agency Has a Story... Tell It

Remove the Barriers to Online Relationship Building

The Pro Running Back’s Guide to Insurance Agency Marketing

How to Market Insurance Online Without Getting Lost in A Social Media Sea

It's easier to go faster now than it is to go faster later

Take Action Today...

Don't Forget Social Media

"Internet Success Is a Blog Post Away…"

Powerful vs Optimized Blog Posts

mistress-of-disaster: It’s time to “Put it Down” Drivers simply...

It’s time to “Put it Down”

Drivers simply can’t do two things at once. Period.Mistress of Disaster: One call can change everything

"The Way We Always Communicated Does NOT Have to Be the Way We Always Communicate…"

Drivers simply can’t do two things at once. Period.

Mistress of Disaster: One call can change everything