Comments for Conversion Rate Experts

Comment on 15 tools that reveal why people abandon your website by Ben Still

Ben Still — Tue, 31 Jan 2012 08:47:41 +0000

Clicktale is *not* a movie of what your visitors see – although it is easy to get that impression. It tracks where a visitor’s mouse travels, and then overlays that on a screenshot.
The problem we’ve found is that often this screen shot is completely different to what the user sees. This is because the screen shot doesn’t support things like javascript, Ajax, cookies, POST forms, and user sessions.
For my team it has meant chasing imaginary problems and issues that were never there. Creepy little neighbour indeed!

http://redant.com.au/blog/review-of-clicktale-how-it-really-works-and-why-it-didnt-for-us

Comment on How to make users scroll down your page by Uri Binsted

Uri Binsted — Tue, 31 Jan 2012 08:42:01 +0000

great article guys, no doubt it is one of the most importent goals while designing a website

Comment on Conversion killers—does your site contain any "Nuke Buttons"? by Uri Binsted

Uri Binsted — Fri, 27 Jan 2012 07:22:38 +0000

great article although all the examples apear to be pretty old websites, but still you made your point, no doubt that usabillity is a key factor in the websites success.

Comment on How to make users scroll down your page by Steve Anson

Steve Anson — Thu, 19 Jan 2012 10:06:47 +0000

Very nicely presented article. Practical UI tips that I can apply right away. Thank you CRE.

Comment on How Apple is brilliantly using a 100-year-old persuasion strategy by Satchel

Satchel — Mon, 16 Jan 2012 18:10:08 +0000

Great points. And very easily appliable to any business who manufactures a product. This is the age of storytelling. The better you tell the consumer your story, the better your CR will be. Clearly explaining how something is made is a great example. Thanks!

Comment on Google Website Optimizer 101 – a quick-start guide to conversion rate optimization by Conversion Rate Experts

Conversion Rate Experts — Thu, 05 Jan 2012 12:07:57 +0000

Hi Tim. Good question. What’s the main reason the other 385 people aren’t buying?

Comment on Google Website Optimizer 101 – a quick-start guide to conversion rate optimization by Conversion Rate Experts

Conversion Rate Experts — Thu, 05 Jan 2012 11:59:17 +0000

Hi, Bruce. Thanks for the nice comments.

We’re not aware of any evidence that centered headlines significantly outperform left-aligned ones. Do let us know if you find any.

Comment on Infographic: Nine steps to better conversions by Conversion Rate Experts

Conversion Rate Experts — Thu, 05 Jan 2012 11:52:08 +0000

Hi. Thanks for the kind words. It’s just a matter of prioritization; we try to focus on doing a small number of things well, and those things haven’t risen to the top of our priorities yet.

Comment on Conversion killers—does your site contain any "Nuke Buttons"? by Dara Creative

Dara Creative — Tue, 03 Jan 2012 11:32:28 +0000

Great article I found this really interesting. I look forward to reading more of your your articles, cheers!

Comment on How to make users scroll down your page by Brackenfell Business and Health Info

Brackenfell Business and Health Info — Fri, 30 Dec 2011 05:17:34 +0000

Very insightful article. However, a forgotten aspect of long page copy is pacing. Previous masters of the long-copy sales letter used lead-in sub heads in order to lure the reader deeper into the sales letter, and keep the interest and curiosity piqued. This would also aid the reader in skimming.

And don’t forget to finally present the “cherry” right at the end, and make the reader an offer they cannot refuse.