Comments for TerryStarbucker.com http://www.terrystarbucker.com Ramblings From a Glass Half Full Tue, 07 Jul 2009 00:06:03 +0000 http://wordpress.org/?v=2.7 hourly 1 Comment on My 10 Favorite Leadership Lessons by Tarek Korraa http://www.terrystarbucker.com/2009/07/05/my-10-favorite-leadership-lessons/comment-page-1/#comment-3092 Tarek Korraa Mon, 06 Jul 2009 23:02:44 +0000 http://www.terrystarbucker.com/?p=900#comment-3092 Great post. Another important leadership trait demonstrated by your post is, keep it simple! Great post. Another important leadership trait demonstrated by your post is, keep it simple!

]]> Comment on My 10 Favorite Leadership Lessons by Starbucker http://www.terrystarbucker.com/2009/07/05/my-10-favorite-leadership-lessons/comment-page-1/#comment-3091 Starbucker Mon, 06 Jul 2009 17:43:59 +0000 http://www.terrystarbucker.com/?p=900#comment-3091 Hi Sky - there's more about my comment on inertia on this post: <a href="http://www.terrystarbucker.com/2008/01/30/leadership-thought-of-the-week-energy-vs-inertia/" rel="nofollow">http://www.terrystarbucker.com/2008/01/30/leadership-thought-of-the-week-energy-vs-inertia/</a> Thanks for stopping by! Hi Sky - there’s more about my comment on inertia on this post: http://www.terrystarbucker.com/2008/01/30/leadership-thought-of-the-week-energy-vs-inertia/

Thanks for stopping by!

]]> Comment on My 10 Favorite Leadership Lessons by Sky Murphy http://www.terrystarbucker.com/2009/07/05/my-10-favorite-leadership-lessons/comment-page-1/#comment-3090 Sky Murphy Mon, 06 Jul 2009 17:17:48 +0000 http://www.terrystarbucker.com/?p=900#comment-3090 Would you please say more about "Avoid inertia at all costs"? Would you please say more about “Avoid inertia at all costs”?

]]> Comment on My 10 Favorite Leadership Lessons by Osvaldo Antonio http://www.terrystarbucker.com/2009/07/05/my-10-favorite-leadership-lessons/comment-page-1/#comment-3089 Osvaldo Antonio Mon, 06 Jul 2009 14:49:15 +0000 http://www.terrystarbucker.com/?p=900#comment-3089 Nice one. i must say that sums up all the qualities that a leader should possess in a nut shell and i like the fact that you kept it simple even after all the experience that you have gained in the biz world you still manage to keep it simple. i will apply these 10 key attributes in my life and i know i will succussed in my life if i apply this. Nice one. Nice one. i must say that sums up all the qualities that a leader should possess in a nut shell and i like the fact that you kept it simple even after all the experience that you have gained in the biz world you still manage to keep it simple. i will apply these 10 key attributes in my life and i know i will succussed in my life if i apply this.

Nice one.

]]> Comment on John Adams and the Stubbornness of Facts by My 10 Favorite Leadership Lessons | TerryStarbucker.com http://www.terrystarbucker.com/2008/04/03/john-adams-and-the-stubbornness-of-facts/comment-page-1/#comment-3088 My 10 Favorite Leadership Lessons | TerryStarbucker.com Sun, 05 Jul 2009 21:34:23 +0000 http://www.terrystarbucker.com/2008/04/03/john-adams-and-the-stubbornness-of-facts/#comment-3088 [...] Trust the facts, for if you can’t measure it, you can’t manage it. As John Adams said, they are indeed “stubborn things” [...] [...] Trust the facts, for if you can’t measure it, you can’t manage it. As John Adams said, they are indeed “stubborn things” [...]

]]> Comment on "Full Spectrum" Management and the Comfortable Middle by My 10 Favorite Leadership Lessons | TerryStarbucker.com http://www.terrystarbucker.com/2007/11/05/full-spectrum-management-and-the-comfortable-middle/comment-page-1/#comment-3087 My 10 Favorite Leadership Lessons | TerryStarbucker.com Sun, 05 Jul 2009 21:34:07 +0000 http://www.terrystarbucker.com/?p=439#comment-3087 [...] Practice “Full Spectrum” management, where high performers get the recognition they deserve, AND underperformers either get coached or let go. [...] [...] Practice “Full Spectrum” management, where high performers get the recognition they deserve, AND underperformers either get coached or let go. [...]

]]> Comment on The SOBCon2010 “Reserve Now, Pay Later” Program by Julie Gallaher http://www.terrystarbucker.com/2009/06/14/the-sobcon2010-reserve-now-pay-later-program/comment-page-1/#comment-3086 Julie Gallaher Sat, 04 Jul 2009 15:23:33 +0000 http://www.terrystarbucker.com/?p=844#comment-3086 I'm in! I’m in!

]]> Comment on The SOBCon2010 “Reserve Now, Pay Later” Program by Julie Gallaher http://www.terrystarbucker.com/2009/06/14/the-sobcon2010-reserve-now-pay-later-program/comment-page-1/#comment-3085 Julie Gallaher Sat, 04 Jul 2009 03:38:36 +0000 http://www.terrystarbucker.com/?p=844#comment-3085 I can't get the discount code to accept. It says that there's still time, but it won't take the discount. Help! I can’t get the discount code to accept. It says that there’s still time, but it won’t take the discount. Help!

]]> Comment on Why Social Media Is Like a Screwdriver - Think Utility, Not ROI by mark evertz http://www.terrystarbucker.com/2009/06/28/why-social-media-is-like-a-screwdriver-think-utility-not-roi/comment-page-1/#comment-3084 mark evertz Fri, 03 Jul 2009 05:36:11 +0000 http://www.terrystarbucker.com/?p=875#comment-3084 Terry...always a pleasure to read your stuff. Love the idea of social media as a utility/tool to get what you need out of it...drink up some knowledge and move on. The unfortunate thing...and I know because up until June 29 I was battling it daily...is the fixation on the acronyms of ROI, TCO, PPC, EIEIO...etc. I get it...budgets are tight and you have to prove value, but when was the last time you were forced to prove value for a Google or Wikipedia search for information? And how fruitful was that search? That's what I've begun using Twitter and other mediums for...checking for a pulse. And while I haven't begun monetizing my time -- yet -- Facebook, Twitter, LinkedIn, posting on blogs like yours, and anything else I can contribute to sure does result in clicks to my site, gets people aware of me and collectively makes me a lot smarter. That an ROI I'm totally comfortable at present, even though I am and my Web voice is still very much a work in progress. I consider it a personal brand value prop instead of a lead gen value prop. Lead gen has its vehicles (DM, pay-per-click, e-mail + microsites, teleprospecting, banners (ugh!) etc.) Use those to justify ROI. Use social media to gain awareness, share insight and provide a voice for your brand. Oh, and a few exclusive offers to your exclusive SM peeps never hurts either. Cheers, Mark, aka, ev Terry…always a pleasure to read your stuff.

Love the idea of social media as a utility/tool to get what you need out of it…drink up some knowledge and move on. The unfortunate thing…and I know because up until June 29 I was battling it daily…is the fixation on the acronyms of ROI, TCO, PPC, EIEIO…etc.

I get it…budgets are tight and you have to prove value, but when was the last time you were forced to prove value for a Google or Wikipedia search for information? And how fruitful was that search?

That’s what I’ve begun using Twitter and other mediums for…checking for a pulse. And while I haven’t begun monetizing my time — yet — Facebook, Twitter, LinkedIn, posting on blogs like yours, and anything else I can contribute to sure does result in clicks to my site, gets people aware of me and collectively makes me a lot smarter.

That an ROI I’m totally comfortable at present, even though I am and my Web voice is still very much a work in progress.

I consider it a personal brand value prop instead of a lead gen value prop. Lead gen has its vehicles (DM, pay-per-click, e-mail + microsites, teleprospecting, banners (ugh!) etc.) Use those to justify ROI. Use social media to gain awareness, share insight and provide a voice for your brand. Oh, and a few exclusive offers to your exclusive SM peeps never hurts either.
Cheers,
Mark, aka, ev

]]> Comment on If You Build It, It (the Profits) Will Come by Chris Donaldson http://www.terrystarbucker.com/2009/05/18/if-you-build-it-it-the-profits-will-come/comment-page-1/#comment-3082 Chris Donaldson Thu, 02 Jul 2009 00:09:10 +0000 http://www.terrystarbucker.com/?p=801#comment-3082 I had an interesting experience with Zappos. My shoes took 7 days to arrive (which I quickly noted in my marketing blog) and they immediatly contacted me and offered me 20% off. Nicely done. Then - to top it all off - they sent me an autographed Zappos yearbook via snail mail. A real book in the Internet age! So yeah - happiness should be a line item on all P+L's. BTW: INC magazine is always a must-read! I had an interesting experience with Zappos. My shoes took 7 days to arrive (which I quickly noted in my marketing blog) and they immediatly contacted me and offered me 20% off. Nicely done. Then - to top it all off - they sent me an autographed Zappos yearbook via snail mail. A real book in the Internet age! So yeah - happiness should be a line item on all P+L’s.

BTW: INC magazine is always a must-read!

]]>