Comments for The Brew by Visual Jazz

Comment on A new generation in domains is coming, what does it mean for brands? by James Norquay

James Norquay — Mon, 30 Jan 2012 00:40:19 +0000

To be honest I think it would be wiser to invest into a generic .com or .com.au domain for your business as a safe investment. .

Buying one of these .anything TLD domains on a hunch that it could work well for your branding strategy is risky imo especially at the $185,000 a year price tag.

I would look at investing in a good quality generic .com.au or .com domain which already has popularity in the market. I mean if you want to get custom you can go out and buy a LL.com.au domain name for example they can be picked up for reasonable prices in the Australian market or even a generic .com.au domain is not that expensive compared to global rates.

Sure enough this new domain extension will be favoured by global brands who look at a marketing fad.

That been said I believe around 20 companies in Australia have shown interest into this new TLD, so I guess time will tell, a main indication will be ranking with Google in comparison with established websites.

Comment on A new generation in domains is coming, what does it mean for brands? by Rob Nachum

Rob Nachum — Wed, 25 Jan 2012 23:35:06 +0000

Read article on same recently. Agree with the premise that it is more of a cash grab by Registrars than a useful tool given the continuing exponential growth of primary search to find sites rather than directly to a principal URL…or even smart URL completion by browsers. Why would I need to go to qantas.travel or qantas.fly or bhp.biggestminingcompanyintheworld if the browser finds it for me anyway?

Just another way for squatters to steal legitimate IntProp and offer greater chances for people to be misdirected to phony sites.

But I’m sure Julia Gillard is already ready to register bigred.australia

Comment on VJ Code Innovation Contest by VJ Code competition #3.5 - The Brew by Visual Jazz

VJ Code competition #3.5 - The Brew by Visual Jazz — Thu, 05 Jan 2012 00:07:35 +0000

[...] Code Competition #1 (Spinny VJ logos in 3D!) Code Competition #2 (Particle weirdness!) [...]

Comment on Brands on Facebook in 2012 – What’s the Story? by Erin

Erin — Wed, 04 Jan 2012 07:11:24 +0000

Great read! Thanks

Comment on VJ launch Australia’s first music streaming service, JB Hi-Fi NOW by Flora Melbourne

Flora Melbourne — Fri, 16 Dec 2011 10:15:00 +0000

What a great site. I love the idea of creating my own music, with my favourite songs. Congratulation for this project

Comment on B&T Agency Of The Year 2011 by Aden Hepburn

Aden Hepburn — Sun, 04 Dec 2011 10:32:38 +0000

Hey Simon, congrats to you, Konrad and the rest of the crew

Comment on VJ Code Innovation Contest Take Two by B&T Agency Of The Year 2011 - The Brew by Visual Jazz

B&T Agency Of The Year 2011 - The Brew by Visual Jazz — Sun, 04 Dec 2011 04:29:37 +0000

[...] of a dedicated user testing lab; an agency wide open innovation program established; regular code competitions; an agency-wide restructure and being named #1 Digital Agency by Adnews in [...]

Comment on The VJ Innovation Program by B&T Agency Of The Year 2011 - The Brew by Visual Jazz

B&T Agency Of The Year 2011 - The Brew by Visual Jazz — Sun, 04 Dec 2011 04:27:20 +0000

[...] Holden, Jetstar, Medibank and Tourism NT; installation of a dedicated user testing lab; an agency wide open innovation program established; regular code competitions; an agency-wide restructure and being named #1 Digital [...]

Comment on Visual Jazz tops AdNews Digital Rankings by B&T Agency Of The Year 2011 - The Brew by Visual Jazz

B&T Agency Of The Year 2011 - The Brew by Visual Jazz — Sun, 04 Dec 2011 03:50:44 +0000

[...] It’s been a year of new clients like Sunshine Coast Tourism, David Jones, Lynx & JB HIFI; lots of challenging and creative projects on key accounts Holden, Jetstar, Medibank and Tourism NT; installation of a dedicated user testing lab; an agency-wide restructure and being named #1 Digital Agency by Adnews in August. [...]

Comment on The Other Other Phone OS by Arthur K | PrepaidPlans

Arthur K | PrepaidPlans — Wed, 23 Nov 2011 06:20:52 +0000

I have heard similar reports. Microsoft obviously has the money and muscle to invest in it but it does need Nokia (and the others) to come up with the phones and the pricing to penetrate the market. Being a Nokia phone fan (always had one until I decide to buy a smart phone) they certainly have the credentials and I think there is space for mid priced phones. The challenge is that 5 years ago there where only a handful of players, today there are so many.